Ensuring accessibility of webinar hosting platforms
The effectiveness of a webinar depends on the host. Webinar organizers entrust the host with the onus of reaching out to a wide audience, that too in an engaging way. Besides maintaining a lucid speaking style, the presenter must fulfill certain other responsibilities to make a webinar truly successful. The top seven responsibilities of the webinar presenter are as follows.
1. To research the topic beforehand The foremost responsibility of the webinar presenter is to accumulate a deep understanding of the topic through comprehensive research. The presenter must devote time to study the topic and develop a multi-dimensional perspective on it. The presenter must be able to answer all the queries the audience might pose during the presentation.
2. To know the audience thoroughly A presenter must not forget that a webinar hosting should be both audiencecentric and audience-oriented. So, the presenter must take it up as a responsibility to know the target audience well before addressing them. The presenter must know the expectations of the audience from the webinar and deliver more than what is expected.
3. To rehearse the engaging techniques Various engaging techniques, such as opinion polls, quizzes, contests etc. are employed to make a webinar engaging for the audience. However, all these techniques must be well-tested before being put into practice. A rehearsal of these techniques must be done within a pilot group to understand their effectiveness. Without rehearsal, a few of these techniques might fail to deliver the expected impact when employed on webinar hosting platforms.
4. To personalize interaction The presenter must understand that a high degree of involvement from the audience can be achieved only through personalized interaction. The presenter should interact with the audience as a single unit. Personalized addressing and relatable anecdotes are a few techniques used to enhance webinar presentations.
5. To ensure technical accessibility A common problem faced by the audience while attending a webinar session is the lack of technical accessibility of the webinar hosting software. It is the responsibility of the presenter to manage a technical support team who can assist the audience in registering at the webinar site, logging in, view and interact with the presenter and co-audiences smoothly. The presenter must be proactive enough to figure out any technical problem faced by the audience and take actions to resolve them immediately.
6. To share the content post-presentation Last but not the least; a webinar presenter must not forget the responsibility of sharing all the webinar content with the audience in the form of a video recording and transcript. They should also be shared with those participants who were invited but could not attend the live webinar session. You can visit BigMarker.com for more information on webinar hosting