BDB Sell Sheets: Marketing Collateral for Kits, Displays, and Products
Point of Sale Displ ays
RETAIL DISPLAY STARTER KIT
DISPLAY INCLUDES SIX OF EACH: • Brow Boost
• Universal Brow Pencil
- Blonde
• Brow Gel
• BDB Tweezers
- Light Brown
• Hint of Tint in Blonde
• Brow Brush
- Taupe
• Hint of Tint in Taupe
• Smudge Brush
- Raven
• Brow Duo Pencil
• Brow Buddy
• BDB Brow Powder in:
I ncludes On e Tester Of Each and 5 free brochures
MINI DISPLAY RETAIL STARTER KIT
DISPLAY INCLUDES SIX OF EACH: • Brow Boost
• Universal Brow Pencil
- Blonde
• Brow Gel
• BDB Tweezers
- Light Brown
• Hint of Tint in Blonde
• Brow Brush
- Taupe
• Hint of Tint in Taupe
• Smudge Brush
- Raven
• Brow Duo Pencil
• BDB Brow Powder in:
I ncludes On e Tester Of Each and 5 free brochures *Display holds 3 of each cosmetic product (6 of the brushes and tweezers) and comes with an additional 3 of each cosmetic product for back stock.
Dimensions: 13’’ x 13’’ x 18’’
BROW BOOST POP UP DISPLAY
Brow Boost, our deep conditioning treatment is designed to help strengthen and condition thin, over-tweezed brows. A gentle formula with no scary side effects, with nightly use your clients can expect to see visibly fuller brows in as little as 30 days.
BROW BUDDY DISPLAY BUNDLE
DISPLAY INCLUDES 6 BROW BUDDY KITS Dimensions: 3.75’’ x 5.5’’ x 9’’
K ITS
3 STEPS TO BEAUTIFUL BROWS Kit Contains: BROW BOOST Get thick, full brows and lashes! Our deep conditioning treatment is designed to help strengthen and condtion thin, over-tweezed brows.
UNIVERSAL BROW PENCIL No more guessing which color is right for you! This mechanical, self-sharpening pencil goes on smooth and natural for all hair colors and skin tones.
BROW GEL Hold and control! Our Brow Gel will lock in your look, giving your eyebrows a long-lasting, radiant glow while keeping them perfectly in place all day. It’s the perfect finishing touch for giving your brows a polished, perfectly manicured look.
TAKE BACK YOUR BROWS KIT Essential Tools to Shape and Style Your Brows Kit Contains: BROW BUDDY Our patented Brow Buddy Tool will show you where to start, arch and end your brows with precision and ease.The Brow Buddy makes shaping and styling your brows incredibly fast and simple.
UNIVERSAL BROW PENCIL No more guessing which color is right for you! This mechanical, self-sharpening pencil goes on smooth and natural for all hair colors and skin tones.
TWEEZER Guaranteed to grab every hair, every time. Slant tip, stainless steel, specially coated.
SCISSORS Perfect for trimming those pesky brow hairs. Straight edge, stainless steel.
BROW BUSINESS IN A BOX Every BDB backbar product you need to get your brows business started!
conta i ns ONE OF EACH: • Brow Buddy
• Brow Duo Pencil
• Brow Gel
• BDB Tweezers
• Blonde Brow Powder
• Brow Brush
• Universal Brow Pencil
• Light Brown Brow Powder
• Smudge Brush
• Scissors
• Taupe Brow Powder
• Pencil Sharpener
• Raven Brow Powder
Product I n form ation & Education
BROW BOOST SUCCESS STORIES Real Results: No Photoshop. No Makeup. No Tricks.
BEFORE
Angelina
BROW BOOST
®
After
BROW BOOST
®
“I over-plucked, and as I got older they wouldn’t grow back. Brow Boost is fabulous - I was amazed!” ®
after eight week study
BEFORE
Trisha
BROW BOOST
®
After
BROW BOOST
®
“Before I started using Brow Boost my brows were very thin. My friends have noticed the change in my brows, and I’ve recommended Brow Boost to them as well!” ®
®
after eight week study
BEFORE
Dorothy
BROW BOOST
®
After
BROW BOOST
®
“Before Brow Boost , I had no brows. They were horrible, vacant. I saw a difference in two weeks.” ®
after eight week study
NEW & IMPROVED BROW BOOST Get Thick, Full Brows and Lashes! Our Deep Conditioning Treatment will Supercharge Your Thin , Over-Tweezed Brows.
BEFORE
BROW BOOST
®
Our new and improved, natural formula is so effective, you will see visibly fuller brows in as little as 30 days. Unlike other brow and lash conditioners, there are no scary side effects. Brow Boost is prostaglandin and paraben free. Containing three times the amount of Laminara Digitata and Pelvetia Canaliculata Extracts, two types of seaweed found off the coast of Brittany France that are clinically proven to help strengthen weakened hair follies*, Brow Boost is filled nourishing proteins and vitamins -- giving your brows the boost they need.
AFTER
BROW BOOST
®
Incredibly easy to use, simply apply Brow Boost to your brow line nightly with the included applicator. Allow to set overnight and wash off in the morning. Brow Boost is lab tested safe for the eyes and skin and has not been tested on animals. After thirty days of using Brow Boost, you’ll know why we say, “Beautiful Brows Begin with BDB.” *Dermscan Laboratory, clinical trial. Lyon, France
BROW BUDDY INSTRUCTIONS 1. Find Your Start This is where your brow will START. Using the pencil, draw a thin line on the inside of the tool, as illustrated by the pink lines.
2. Find Your Arch Look straight ahead and extend the prong until it lines up with the outside corner of your iris. This is your ARCH. Draw a thin line on the inside of the tool, as illustrated by the pink lines.
3. Find Your End Extend the prong until it lines up with the outer corner of your eye. This is where your brow will END.
4. Establish the Bottom of Your Brows You can connect the lines. Following your natural brow line, draw a line to connect the start, arch and end points on the bottom of your brow.
5. Establish the Top of Your Brows Following your natural brow line, draw a line to connect the start, arch and end points on the top of your brow. Tweeze anything that falls on or below the lines you have created. You can also use this outline as a guide to apply your brow makeup.
SOCIAL MEDIA POSTS
SOCIAL MEDIA POSTS
M a rk eti ng Col l ater a l
THE PLAIN TRUTH ABOUT BROWS BDB’s Brow Bible
The Plain Truth About Brows is the culmination of everything BDB co-founder Natalie Plain has learned about eyebrow care and beauty during her career running the only cosmetic company solely devoted to brows. This full color, coffee table-style book outlines precise step-by-step techniques on how to achieve perfectly polished “Billion Dollar” brows for both the novice and the professional. From expert tips on subjects like “How to Determine Your Best Brow Shape” and “the Do’s and Don’ts of Tweezing,” to detailing the transformation of eyebrow trends throughout history, The Plain Truth About Brows is the authoritative book about brows.
BROCH URE
Dimensions: 5.5” x 7.5” Full color brochure with information about all of the products in the BDB line, 16 pages.
POSTERS
Dimensions: 24” x 36”
RETRACTABLE BANNERS
Dimensions: 31” x 81”
facebook: facebook.com/billiondollarbrows twitter: @bdbrows www.billiondollarbrows.com // sales@billiondollarbrows.com