Adpages 2011

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As the

desire for

news and information on-the-go grows, so does our mobile readership. Leverage the reach of our mobile website, news, business and lifestyle apps and target our discerning readers through your ideal content channel and device type. Whether on a BlackBerry, PlayBook, iPhone or iPad, your brand can connect with over 828,000 upwardly mobile visitors each month. To learn more about our mobile advertising opportunities, contact your Globe representative at: 1.800.387.9012 | advertising@globeandmail.com or visit

Omniture/Spreed, 3 Month Average to March 2011

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Find out how to get the most effective printing for your money. We do more than just print. We provide custom-tailored solutions that make you stand out from the crowd.

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CONTENTS FEATURES 6 Trade shows: Marketing’s greatest underrated powerhouses 9 Market research: From new-school online platforms to old-school phone surveys, an industry in transition 10 Device deviousness: New technologies, new strategies 12 Out-of-home: Billboard, digital, guerilla 15 Finding your design partner: How to screen for the fit that works 16 Doesn’t matter what they say: Print’s changing, not leaving 17 Tourism marketing: Province entices visitors post-Olympics 19 Crisis management: Preparing communications in advance 20 Twitter applications: Frontiers in social-media promotion B.C. MARKET DATA 22 Media/advertising organizations; TV fast facts; radio/TV media organizations; media ownership in B.C. 23 Print media organizations; blogs, forums & news sites; publications; Internet/interactive-media organizations; media fast facts; professional development; additional resources; specs & guidelines BIV LISTS 24 Biggest ad agencies in Metro Vancouver 26 Biggest commercial printers in Vancouver 27 Biggest public-relations companies in B.C. 28 Biggest graphic-design firms in B.C. MAGAZINE & NEWSPAPER RATES AND CIRCULATION 30 Summaries & contacts of publications in B.C. organized by category DIRECTORY OF THE ADVERTISING INDUSTRY 35 A comprehensive database organized by industry subcategories To find out how companies get listed in the Adpages directory, turn to page 35

Publisher: Paul Harris Editor-in-chief: Naomi Wittes Reichstein Design director: Randy Pearsall Proofreader: Baila Lazarus Writers: Mark Busse, Curt Cherewayko, Alyn Edwards, Noa Glouberman, Joel McKay, Peter Mitham, Rob Newell, Andrew Topf Production manager: Don Schuetze Production: Carole Readman Sales manager: Joan McGrogan Advertising sales: Lori Borden, Corinne Tkachuk Administrator: Katherine Butler Senior researcher: Anna Liczmanska Research: Richard Chu, Caroline Smith, Jenny Wagler Controller: Marlita Hodgens President, BIV Media Group: Paul Harris Adpages is published by BIV Magazines, a division of BIV Media Group, 102 Fourth Avenue East, Vancouver, B.C. VT G, 604-688-2398, fax 604-688-6058, www.businessinvancouver.com. Copyright 2011, BIV Magazines. All rights reserved. No part of this book may be reproduced in any form or incorporated into any information retrieval system without permission of BIV Magazines. The publishers are not responsible in whole or in part for any errors or omissions in this publication.

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PUBLICATIONS MAIL AGREEMENT NO: 40069240. REGISTRATION NO: 8876. Return undeliverable Canadian addresses to Circulation Department: 102 Fourth Avenue East, Vancouver, B.C. VT G e-mail subscribe@biv.com, www.theadpages.ca Cover: Artist: Shayne Letain, Rep Art Artist representative: Claire Khan, Rep Art, www.repart.com

PRODUCED BY

B.C. OWNED AND OPERATED

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Our client is a fast growing local technology company looking for a stand-out marketing professional to join their ranks. The ideal candidate is as comfortable allocating their marketing dollars towards emerging social media trends as they are investing in traditional channels. 5-10 years of marketing experience is strongly suggested. QualiďŹ ed candidates should be able to demonstrate a passion for brand building, a desire for growth and above all, an unwavering commitment to excellence. So if you’re a rising star who’s ready to take your career to even greater heights, we’d love to hear from you.

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Getting the most bang for your exhibitor’s buck

howtime

“It’s okay to make your visuals big and bold – By Noa Glouberman ever underestimate trade shows. “The idea that trade shows don’t make good use of marketing dollars is false,” says Mark Bourgeau, president of Delta-based Exhibitree Display. “Trade shows are one of the best ways to build brand awareness and generate sales leads, but you need to make sure that you cover all your bases.” Begin by defining your goals. “How many [sales] leads do you want to walk away with?” Bourgeau asks. “That [question] forms the basis for investing

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trade-show marketing

business,” says Bennett Hui, owner of Speedpro Imaging in Richmond. “You have to put yourself in the attendees’ life – but don’t dilute shoes by asking, ‘What can I do to make the message” the best first impression? How can I differentiate myself from competing exhibitors?’” – Hanif Muljiani, president, Xibita Ltd. With just three seconds to pique the interest of passersby, you must create a your money in the kinds of things that will trade-show presence that “reaches out create a trade-show environment that will and grabs people,” says Hui. Make sure help you meet your objective.” “your display and your team look their best.” “The end product may be a physical “Companies often make the mistake booth, but your main focus should be of not sending their CEOs, managers on attracting customers and generating and technical staff to a trade show,” says

is usually larger than

Photo: Dominic Schaefer Photography

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Hanif Muljiani, president of Richmondheadquartered Xibita Ltd. “Your instinct may be to send employees who can more easily give up a day of work. But remember, you’re there to meet potential clients, and statistics show that they’re often ready to buy. If they have technical questions or want to make a deal, you must have senior-level attendance and technical know-how at the show.” Just as pressing: booth placement. “Some spots in a convention space get less traffic;

some get more,” says Hui. “Real estate counts, so make sure you locate yourself strategically when you sign up” as an exhibitor. Parking yourself by your competitors, he adds, isn’t necessarily a bad idea: “Think about those districts in big cities where similar businesses clump together. People know to go there to get that product; the same goes for trade shows.” After that, according to Muljiani, “it really comes down to what are you going to say. You need one bold, impactful, laser-focused statement that instantly tells people who you are and what your value proposition is. It’s okay to make your visuals big and bold – trade-show marketing is usually larger than life – but don’t dilute the message.” Hui agrees. “You’d be surprised at how many exhibitors put too much detail up or too many busy graphics and images,” says Hui. “Make sure that the text in your signs and displays is big enough to be seen from 20-plus feet away, but don’t drown it out with too many distractions.” Bourgeau says, “You need to be quick and succinct at attracting people’s attention. If they don’t instantly connect their needs with your booth, they won’t give you a second glance. They’ll just walk right by you.”

Booths designed by Xibita (clockwise from left): Windset Farms, Bare Sports, Algoma University, Restylane

Hui advises “doing something less conventional, something different” from what others do. Changing something simple, like flooring, can make an impression. Getting heavy-handed with gimmicks, however, can backfire. Hui warns against cramming your booth with “everything your business has,” lest “ things get too busy.” As for hand-outs, “70 per cent of all trade-show materials – brochures, freebies, gifts – get thrown away,” says Muljiani, adding that many delegates travel long distances to the show and have little room in their luggage to carry giveaways home. “Quality before quantity,” he says. “You have to think, ‘What’s the value in giving that gift?’ Is it going to help you to make

a sale, get a contact name or number or follow up” the contact later? One of the best freebies he himself has ever received was a two-part gift: a remote-control car bearing the company’s logo. The remote was missing. As he recalls, an attached note read, “‘Want the remote? Ask us to drop it by in person, and we’ll tell you how our company can help your business.’ Brilliant.” Muljiani says, “Don’t be afraid to do things in a fun, cheeky way, even when it comes to your booth staff. Those energetic, bubbly people can work wonders in drawing a crowd and making those critical connections for your business. That is, after all, the whole value of a trade show: you’re investing in meeting people.” Ą BIV Magazines ADPAGES/2011

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Making Solutions Easy to Find Digital

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c

onnecting the data dots

How effective is online market research?

By Curt Cherewayko arket researchers are finding social media, the Internet overall and new digital technologies to be necessary tools. Yet opinions vary on how often they should be used and on their effectiveness in gathering market data. On one side: companies like Vancouver-based Vision Critical Communications Inc., which reported an increase of 36 per cent in annual revenue in 2010 from fully embracing new data-collection methods like online survey panels. On the other: companies that use digital, web and socialmedia tools more cautiously. These include British Columbia’s second-largest market-research firm by employee count, the Mustel Group, which still trusts randomized telephone surveys and focus groups. In March 2011, Vision Critical created its 500th online community panel. Each member of the company’s panels has been recruited to provide, as needed, an opinion about a particular brand. Vision Critical’s customers, which include such major brands as Banana Republic, NASCAR and Quiksilver Inc., can interact with other members of their own respective community panels any time through highly engaging, visually stimulating online surveys. With an average response rate of 51 per cent, the company says these panels easily outperform more traditional research methods. Each panel can have anywhere from 5,000 to 15,000 members, recruited through warranty cards, email, websites, banner ads and retail points-of-sale. Reid says that Vision Critical’s panel platform allows businesses nimbly to maintain ongoing conversations with consumers rather than simply analyzing data from the past to speculate about what to do in the future. While fewer than two per cent of Vision Critical’s thousands of panel members respond to web surveys through mobile devices, the firm believes that surveying on such devices is the next frontier of market research. “We’re spending $10 million on research and development this year,” says Reid. “Everything we’re doing, we’re thinking about the need to leverage mobile.” He cites high refusal rates among persons asked to participate

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in telephone surveys as a key reason that invitation-based web surveys, even if through mobile devices, are more effective and affordable. Evi Mustel, principal of the Mustel Group in Vancouver, believes that online and traditional market research methods each has advantages and disadvantages. The anonymity of the Internet may encourage people to respond more candidly to online surveys, says Mustel, whereas the same people may hesitate to divulge information over the telephone. Yet she notes that many online polls are difficult to conduct randomly. They are usually completed with people who have been invited to participate after purchasing products or engaging with brands in some capacity, as on websites. Objectivity is undermined if surveys are weighted toward people who may have existing affinities for particular brands. “We do a lot of work for municipalities and regional governments, and they’re not comfortable with the idea of using panels of people who have been recruited, who have already opted in,” says Mustel. “They want to do something more democratic.” Vision Critical addresses such issues by creating large panels representing the general population, distinct from its smaller client-operated panels. The Angus Reid Forum, for example, has more than 100,000 members, who may be asked at any time to participate in random surveys on topics to which they may or may not have a particular connection. Mustel also notes that while nearly everyone has a cell phone or landline, certain ethnicities and age groups use the Internet more than others: another fact that can skew an online survey. Mustel notes that it can be difficult to conduct a randomized survey over the phone, given that more and more people are screening calls or have signed up for the do-not-call list, which is designed to prevent unwanted calls from telemarketers but which has been adopted by many market researchers. “There are certain design factors that hinder our ability to have a truly random sample,” says Mustel of all market research. Rob Dawson, a partner at Vancouver’s Concerto Marketing Group Inc., adds that whatever the medium, researchers must understand what’s driving consumers’ behaviours and responses: “It is very easy to gather a lot of feedback, anecdotes and stories from customers, but unless you have a framework for analyzing and categorizing it all and reacting to it, you’re basically just going to have a large collection of data.” Ą BIV Magazines ADPAGES/2011

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edia ga-ga

New devices like the tablet and PVR haven’t killed traditional ad media; they’re tweaking the message

By Curt Cherewayko ust when you thought that the Internet and social media were large enough monkey wrenches for traditional advertisers, along come the smartphone, the tablet and the personal video recorder (PVR). The appearance of each new device makes it all the more important for advertisers not only to develop the right messages for consumers but also to consider how to deliver them. Is the television commercial still a valid ad platform now that consumers are using PVRs to fast-forward through breaks? How do commercial-free podcasts on the iPhone affect traditional radio spots? And what of the tablet: is it like a small TV or more a large smartphone? Perhaps it’s like a laptop? Or is it a hybrid of all three? Carmen Hunt, an instructor in media planning and buying at British Columbia Institute of Technology and a former media director of ad agency TBWA\Vancouver (now called Trees & Rocks) knows it’s not the medium that advertisers should be chasing but the audience. Each new device allows consumers new ways to access more media.

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Carmen Hunt, instructor in media planning and buying, British Columbia Institute of Technology

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TV is still TV Even the PVR encourages more (or at least more tailored) use of media. With the TV audience still watching if not growing, Hunt says advertisers have the key task of developing messages creative enough to capture and keep attention. Partly thanks to the ad industry’s creativity, the PVR hasn’t killed the TV commercial yet. Hunt notes that even though a PVR user can fast-forward through commercials, a viewer without a PVR will often leave the room during commercials for a bathroom break or to grab a snack. At least PVR users are still watching commercials, albeit in fast-forward. Hunt says that advertisers are acknowledging that behaviour. For example, key messages such as brand logos or slogans are made to linger a little longer on the screen during commercials so as to be noticed even by fastforwarding PVR users.

“Overall, TV ad prices are fairly stable because we’re shifting away from big-budget national, top10 programming to local news programming, which

“With digital, we’re actually blurring the lines between product creation and marketing. That’s where it gets really exciting” – Sandy Fleischer, senior vice-president, Dare “Overall, TV ad prices are fairly stable because we’re shifting away from bigbudget national, top-10 programming to local news programming, which tends to be cheaper on a cost-per-audience basis,” she says. Reinforcing the value of traditional TV, Deloitte Canada notes in its 2011 Canadian technology, media and telecommunications predictions that the growing penetration of large flat-panel TVs and the rise in high-definition broadcast material should increase the visual impact of programming and advertising.

tends to be cheaper on a cost-per-audience basis” – Carmen Hunt, instructor in media planning and buying, British Columbia Institute of Technology PVR penetration in this country was 20 per cent at the beginning of 2010, according to BBM Canada. And BBM doesn’t believe that percentage will grow much in 2011. BBM’s finding that the percentage of realtime television viewing in Canada remains above 95 per cent suggests that even PVR users still watch plenty of real-time TV. Hunt says that many PVR viewers still prefer catching local TV news live rather than recording it. That’s one reason, she says, that many advertisers believe ad spots during news are particularly effective today.

DIY radio While commercial radio revenue was down five per cent in 2009 (the most recent annual figure available from the Canadian Radio-television and Telecommunications Commission), more than two-thirds of Canadians still tune in to radio. This suggests that the triple-whammy of the iPhone, satellite radio and the podcast hasn’t yet killed terrestrial radio. Hunt says that listeners still tune to radio for local content such as the weather, traffic reports and music from the area. She notes the new advertising opportunities presented at the global level by the Internet-powered podcast. Instead of buying ad airtime, companies are creating their own podcasts. For example, financial-service firms are creating podcasts in which employees discuss banking issues, while electronics

makers are creating ones that provide step-by step guidance on putting together the perfect home-entertainment system. Enter the tablet The publishing industry, which has perhaps felt the digital shift most acutely, could have its white knight in the tablet. For instance, savvy publishers and advertisers are developing the tablet audience by providing iPad users with exclusive newspaper or magazine offerings. One of the most interesting features so far has emerged from Dare, a Vancouverbased ad agency. The paint application known as Remote Palette is both an iPhone and iPad application that tethers the two devices together using Bluetooth technology. The iPhone acts as a colour palette, the iPad as a paint canvas. “From the user’s perspective, it is this jaw-dropping demonstration of how two devices can work together to create an experience,” says Dare’s senior vicepresident, Sandy Fleischer. The company is creating new applications for clients that similarly use the two devices at once. “I think the big difference here when you talk about the shift from traditional advertising to digital is that we are providing utility,” says Fleischer. “With digital, we’re actually blurring the lines between product creation and marketing. “That’s where it gets really exciting.” Ą BIV Magazines ADPAGES/2011

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“Plan to be in trouble” – Jerrid Grimm, vice-president, client service, Newad

reat outdoors

The risks and rewards of today’s eye-catching techniques

By Joel McKay errid Grimm smiles when he sees the stolen pink flamingo in the office across the street. Asked about it, he says the plastic bird is evidence that guerilla marketing works. A few years ago, he was part of the advertising team that spread 10,000 flamingos throughout Vancouver’s public spaces to advertise Telus.

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The campaign reflected a then-popular television ad featuring a live flamingo. As trendy as the commercial was, a horde of plastic flamingos littered throughout the city created a whole new set of risks for the advertisers. Grimm and his team had to consider the fact the campaign might backfire in any number of ways, not the least of which was turning customers away from

Telus or facing the city’s wrath. “You have to set it up in advance. The idea is: plan to be in trouble,” says Grimm, vice-president, client service, at Newad Inc. “Have a contingency, so [that] if you’re doing something guerilla, know that you’ll likely get a complaint and know how to deal with it.” That’s Grimm’s advice for guerilla marketing, that is, unconventional advertising Photo: Dominic Schaefer Photography

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that relies on creativity more than budget. In the case of the flamingos, Grimm and his team studied the city’s code ahead of time to make sure they weren’t breaking any bylaws. They also planned a takedown for noon the same day. When they returned to pick up the flamingos, only 500 were left. The vast majority had been stolen, and one of them wound up in the office across the street. So was it a success? Grimm maintains that if Telus managed to get someone to retain a part of its brand in his or her office over the next four years, the campaign should be deemed to have succeeded. “We actually wanted them to steal it.”

Yet for each guerilla-marketing story that works, there’s another that doesn’t. That’s why Pattison Outdoor Advertising, a division of Vancouver-based Jim Pattison Group, sticks with traditional billboards. “Guerilla can say, ‘Oh yeah, it works’, but saying it and proving it may be different,” explains Randy Otto, president of Pattison Outdoor. “If it’s worked once, then why wouldn’t [the advertiser] be doing it over and over again? Why is it only a one-time wonder for an advertiser?” Don’t get him wrong; Otto is the first to admit that new ideas are fabulous for the advertising industry. It’s just that guerilla tactics can be so off-putting that they tend to push audiences away or make them angry, he feels. “We get people coming to us with pretty wild creative [ideas].… Will it catch the public’s attention? Absolutely. Will it catch it in the way that will allow us to stay in business? Probably not, because in our industry the medium and the message [go] hand in glove.” That’s why Pattison focuses on introducing new ways for traditional billboards to catch the eye. Advancements in large-format digital printing are creating more vibrant ads than ever, Otto says, and the company is also switching to LED lighting on all poster panels across the country. Pattison is a fan of digital billboards, though they must be placed in the right spot, Otto says. Two years ago, local advertisers balked at the opportunity to acquire ad space on the Squamish Nation’s digital billboards. The billboards were embroiled in controversy when locals felt they obstructed the natural beauty surrounding Metro Vancouver’s roadways. Once the initial hubbub wore off, however, advertisers ate the space up. The billboards were even home to a public art project this April. Simon Fraser University professor Clint Burnham and project partner Lorna Brown bought $30,000 worth of space on the billboards to post Twitter-like messages written in aboriginal languages. Burnham says the billboards were a perfect medium for conveying cultural messages about First Nations.

Projection advertising by the Media Merchants: a guerilla tactic gone mainstream

The project was called Digital Natives, and while it shed light on local cultures that few people understood, billboard operator Astral didn’t agree to everything requested. “We did get some blowback from them as well: there were three messages they just would not publish,” Burnham says. Brodie Gunning, chief executive officer of Vancouver’s Media Merchants, says he spends much of his time changing clients’ opinions about billboard advertising. “A lot of people have this negative stigma or negative opinion of what billboards have done,” he says. Founded in 2005, his group has quickly become one of Canada’s largest nontraditional advertising companies. Non-traditional means that ads rely on projectors that stream campaigns on walls or windows. A few years ago, projection advertising was considered a guerilla tactic, but Gunning says it’s gone mainstream.

QR codes

Mobile’s new frontier Not sure yet how the QR codes that are bringing mobile marketing into the future work? Scan this image with your smartphone, and it’ll take you to a video of experiential and guerilla campaigns by Newad Inc.

BIV Magazines ADPAGES/2011

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As Pattison Outdoor Advertising president Randy Otto says, “It’s about taking an idea and message and making there be an ‘aha!’ moment.” The simplicity of the campaign for Shine Dental in Winnipeg (above, left) helped Pattison Outdoor win a major creative award

That, and the company doesn’t want to be known as a guerilla advertiser, a term that can have a negative effect on sales. Gunning says more and more clients are latching on to projection advertising (the company’s sales grew 500 per cent in 2010).

As complicated as projection or guerilla campaigns might sound, Gunning believes that basic ads are best even in new media. Since the viewer walking down the street has just “five or 10 seconds, and that’s all,” simplicity, he argues, is the way to go. Ą

editor’s best 10 keys to writing clearly on line By Naomi Wittes Reichstein Face it: Not even your mom will want to spend much time perusing your company’s website. To make life easy for viewers, use crisp, clear English. If, like me, you enjoy linguistic complexity, save it for your own personal site or the novel you’re writing on your own time. On your company’s site, incorporate: Simplicity: Say what you mean directly and concisely. Even highly educated readers respond differently to online from offline writing. Most of us accept complicated text more readily from printed pages than from websites. Emphasize the main message you want your viewer to take away. Avoid caveats and self-qualifications. Visibility: Typeface colours should pop from the screen; reserve soft pastels for background. Use text large enough for comfortable legibility. Relegate to fine print information that viewers are unlikely to spend time reading.

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Positive statements: Positive statements and instructions are more helpful than negative ones. Generally, emphasize what viewers should do rather than what they shouldn’t do. If your website has practical applications, state clearly which steps viewers should take and in what order. Short words: Favour brief terms over multisyllabic ones. Avoid technicalities except when they’re absolutely necessary for your intended audience. Snappy sentences: Use brief declarative and imperative sentences. Simple constructions (subject, verb, object) are easiest for readers to follow quickly. “You” statements engage customers effectively. Use active, not passive verbs. Limit use of extended subordinate clauses. Brief paragraphs: Eyes tire more quickly when cast over computer screens than over print. Many viewers find it difficult to confront extended blocks of text on line. Start new paragraphs frequently, separating them with extra line breaks to create white space.

List formats: Bullets and numberings break paragraphs up to facilitate reading. Such formats are especially helpful for conveying capsules of information or giving the viewer step-by-step instructions. Example: the format of this sidebar article I’ve written. Typeface: To direct and relieve viewers’ eyes, vary fonts, their styles and their sizes. Caution: Use becomes abuse when too many such variations appear on the same page. Headings: Boldfaced headings and subheadings break paragraphs up and provide signposts to guide viewers quickly. Professionalism: Simplicity doesn’t mean sloppiness. Craft your site meticulously. If your own writing isn’t stellar, hire a copywriter with online experience. No one’s perfect, so even if you’re good enough to do the writing yourself, hire someone else to copyedit and, ideally, a third person to proofread. Ą

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substance over style How to find the best design partner for your business

By Mark Busse

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ith graphic communications increasingly recognized as critical to success, it’s important to find the right design firm for your company. Yet many in business struggle to attract, evaluate and select design partners. One might hire friends or family, while another might create a contest with a prize for the selected submission. Many others rely on archaic requests for proposals (RFPs) for transparency and objectivity in arriving at competitive pricing. The resulting relationships can be as unrewarding as the outcomes. Is there a better way?

Seek help in your search Recommendations from within your own industry or from design experts will almost always be more effective than online searches or RFPs. Consult with design associations on identifying qualified candidates from their certified ranks. Are the candidates thought leaders in design, respected by industry, peers and clients? Or consider delegating the search to a marketing consultant with experience procuring and managing design. Look beyond portfolios In addition to evaluating a design team’s portfolio, investigate the company’s skills in business and project management. Don’t judge only on esthetics or descriptions of process. Challenge candidates to express what was behind their design choices and how their particular approaches solved clients’ problems. Visit their studios and speak to them in person to judge fit. You needn’t become friends, but you should share similar perspectives, goals or ethics and enjoy collaborating together. Ask for case studies and testimonials Request comprehensive case studies that outline goals, context and approach

to reveal whether processes are resultsdriven. Ask for testimonials or contact information for specific clients. If candidates don’t willingly offer these, move on. Who will do the work? Investigate each firm’s current employees and in-house capabilities. How many long-term, full-time designers do the firms employ? How much design or development do they farm out, and are they transparent about this? Inquire how direct a role the senior members will play in your project. What’s included? What is and isn’t covered in candidates’ fees? Do they provide working files? Do they use proprietary or open-source solutions? What’s their stance on ownership and copyright, and how do they handle cost overruns? Will candidates be there for you in future? The real value of a relationship with a designer is in his or her repeatable process and creative thinking applied to your problem, not merely to your final product. Since the worth of this relationship often emerges over time, inquire about candidates’ plans for growth. Look for indications that firms have been and will be around long-term. Are candidates asking questions? Do candidates spend most of their time selling you on themselves, or do they seem genuinely interested in your problem and goals? The best practitioners will be hungry for the details underlying your situation and may push you to reconsider causal factors and solutions. Speak openly about your business needs and expectations.

Seek a consultant, not a proposal Avoid the temptation to require designers to provide firm cost proposals up front on the basis of your description of deliverables. Instead, share your problem, goals, budget and timeline and engage a qualified designer to work with you to prescribe strategic solutions tailored to your unique situation. After this initial discovery, create a project plan that outlines the specifics of the solution. Write a contract after arriving at an agreement. As to hourly rates, you get what you pay for: prices will reflect experience and efficiency. Like hiring a senior employee or taking on a partner, choosing the right design firm can be a critical moment in the growth of your business. The best candidates won’t give away strategy to prospects – certainly not before doing the research and diagnostics they’ll need to understand the situation fully – so don’t ask for it before hiring a team. If the discovery phase doesn’t impress you or you dislike working together, move on. About 20 per cent of our business at Industrial Brand comes from clients who hired design providers ineffectively and have had to redo their identity systems or websites, didn’t understand what they were paying for or found themselves with limited options after their designers vanished. Don’t fixate on deliverables and costs before choosing your partner. What you’re really paying for is a well-considered process. Use the opportunity to start a longterm relationship with a partner you trust. Ą Mark Busse is design director of Industrial Brand (www.industrialbrand.com). He is a certified professional member and B.C. past president of the Society of Graphic Designers of Canada as well as member of the Association of Professional Design Firms. BIV Magazines ADPAGES/2011

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type styles Print isn’t dying, it’s just changing … like everything else

By Rob Newell

A

s Pär Edin, a director at McKinsey, said, “Uncertainty is the new normal.” From the invention of the wheel to that of the iPad, we’ve always existed with change, but what’s different today is its speed. With technology changing how we live, work, play, use media and respond to messages, consumers have more power than ever before to access information, join communities and participate with what they want, when they want, where they want, how they want and if they want. How can we inspire such connected people to associate with brands today? The print world has been at the centre of this storm. Although stories about declines in readership, circulation and revenue have been exaggerated, print is certainly undergoing massive change. And such change – involving less time, attention and trust from consumers and an explosion in product choice and media channels – affects profoundly how publishers and advertisers must connect with their audiences. How can advertisers get the most out of print today? Take print out of isolation Think about how you’re using print’s mass reach to supercharge a conversation about your brand. How will print link to everything else you’re doing in paid, owned or earned media? How do your printed efforts unite with all your other endeavours to tell a larger story? Produce print ads that people will share Stop thinking of the perusal of your ads as end points. Today it’s just the beginning. What happens next? How can readers participate in or pass along your advertising? People trust friends and family above all, the 16

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most recommended brands grow the fastest, and word of mouth drives the economy. So use print to deliver ideas that people feel compelled to share. Digital enhances print Don’t see digital as a replacement for print; it enhances it. In 2009, Esquire created an entire edition in which augmented reality brought every page to life. Augmented reality means adding computer-generated sensory input to a real-world environment; Esquire achieved this by using QR codes that readers could hold up to the computer webcam. Volkswagen recently ran a print campaign whereby the reader could virtually test-drive a car inside a print ad by using a special smartphone app. Be careful, though: a QR code isn’t an idea, just a tool that can help bring an idea to life. Don’t be an encyclopedia Advertisers often use print to deliver large amounts of information aimed at readers’ rational minds. Yet the latest research shows that most choices by consumers are motivated by emotion. People don’t “think, feel, do”; they “feel, do, think.” Tap into the emotional brain rather than delivering rationally based information and data.

Think about context People choose print for very strong reasons: a publication’s content, editorial point of view, tone of voice, style, etc. “One size fits all” won’t yield exceptional results. To connect with readers of a particular publication, create ads that take into account the context in which they’re being read. Foster deeper relationships with fewer publications but with key titles, the ones you see as being great fits for your brand and the most important for reaching the right audiences in the right kind of editorial environments. Work with these publications to co-create content. It’s still all about the idea One thing that will never change in any form of advertising: better ideas deliver better results. If your advertising isn’t entertaining, useful or innovative, everything else is academic. Print publications will be around for many years to come. They’ll evolve to become more targeted; the great will prosper, the bad disappear. Readers will become even more loyal, interested and passionate about the publications they read. It’s been speculated that these changes will lead print to become more prestigious, offering relationships with readers that will be deeper and richer than those today. Ideas worth sharing will always be in style, and by incorporating them into your print advertising, you’ll continue to find the medium to be a key part of your mix. Ą Rob Newell is director of strategic planning at DDB Canada. He can be reached at 604-6404376, Rob.Newell@ddbcanada.com.

BIV Magazines

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d

igital attraction

Province pursues online strategies for drawing tourism

By Peter Mitham emember the long-running “Super, Natural British Columbia” campaign? It remains one of the most successful tourism promotions the province has ever conducted, pairing a succinct statement that incorporates the province’s name with memorable images of inspiring scenes. Today, it’s the 2010 Winter Olympic Games that people highlight as having drawn hearts and minds to B.C. and inspiring fresh waves of tourists to visit the province. With dynamic competitions in picturesque settings, the games were tailor-made for audiences attuned to broadcast media. Yet for all their glory, the Olympics lasted a mere two weeks: shorter than the lives of most ad campaigns. Deep impressions were made, but the province’s tourism industry then had to leverage them to draw attention to all B.C. has to offer. The initiatives overseen by Carol Nelson, director, marketing North America, for the provincial agency Tourism British Columbia, focus on the digital realm, where most people now make their travel plans. “Converting that increased awareness of B.C.: that’s very much what we’re doing,” Nelson says.

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Carol Nelson, director, marketing North America, Tourism British Columbia: converting Olympics-raised awareness into ongoing dollars

Screens in subways and airports in China interest travellers in B.C.

The first step was renewing the “You Gotta Be Here” campaign that ran during the Olympics. Tourism BC took this $4-million campaign to cities as far away as San Francisco, complementing events with media spots and online promotions. This past winter, another largely online promotion highlighted the province’s ski 18

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destinations to the key markets of California, Washington State, Alberta and Ontario as well as within B.C. Traditional advertising, including billboards and print ads, drove traffic to www.hellobc.com, where special offers from the province’s 13 destination ski resorts appeared. The campaign resulted in more than 118,000 visits to the page, with

about 25 per cent of visitors clicking to a resort’s offer. This program carried a price tag of $1.4 million. The latest initiative in her roster, Nelson says, is an ambitious campaign targeting China, where Canada is now an approved destination, meaning that Chinese nationals have greater freedom to visit B.C. Anchored by a 100-page feature in World Traveller Magazine and eight 25-minute television episodes about the province on the Discovery Channel, the campaign is backed up with airport and subway ads that Nelson says could reach upwards of 200 million persons. The common elements to the campaigns are online components that mesh with how consumers research and plan travel. While the promotion uses traditional media in China, in North America upwards of 80 per cent of marketing efforts are on line. “Increasingly, consumers are planning and booking their travel on line, and increasingly our advertising is on line,” Nelson says. “It’s tremendously costeffective and very targeted.” By using contact lists from promotions such as “You Gotta Be Here,” Tourism BC also helps keep the province top of mind with potential travellers. Yet with exchange rates slowing visits from the United States, will travellers come? It’s an important question, given that B.C. announced in February 2007 the aim of doubling tourism revenues by 2015. When asked about progress toward the goal, the B.C. Ministry of Jobs, Tourism and Innovation (which includes Tourism BC) noted in a backgrounder provided to Adpages that governmental dollars for tourism marketing and industry development have more than doubled from less than $24 million in 2001 to $52 million today. According to the backgrounder, future marketing plans will be implemented by a “market-driven regime” delivered by a partnership of “successful commercial players, non-profit and community based tourist organizations.” Ą Top photo: Dominic Schaefer Photography

6/18/11 9:56:44 AM


messes and messages When a crisis threatens your brand, you have only minutes to communicate the right things By Alyn Edwards

Y

our workers are falling ill, and the union has called the media. A food-poisoning outbreak points directly at your restaurant. Someone has called your customers saying your product has been tampered with and is now dangerous or poisonous. An employee faces criminal charges for work-related or on-duty activities. Calls start flooding in from reporters; camera crews arrive at your doorstep. You must make the best decision fast, do all the right things and communicate accurately and effectively. Are you ready? No question: the best time to prepare for a crisis is well in advance of one. Start with an up-to-date, workable crisis-communications plan. I say workable because most such plans aren’t. Many weigh five pounds with more pages than a city directory. Those are really training manuals; they don’t work as plans. Yours should be just a few pages starting with your organization’s communications policy, names and contact information for your crisis-management team and a stepby-step to-do list for communications. Tabbed appendices should give examples of the types of crises you could experience, with specific steps to be taken for each. Include samples of communications materials you might need, with templates that can be quickly updated and customized for specific circumstances. There should be examples of holding statements that spokespeople can use as first responses while information is gathered and crisis communications are developed. For instance: Ą “We have just been notified of this occurrence. We are gathering facts and co-operating with authorities. More information will be given as it becomes available.” Ą “What we can say now is that we operate under the strictest health standards and

are in full compliance with all health and WorkSafeBC regulations. The health and safety of our employees, our customers and the general public are our number-1 concerns. We are co-operating with investigators, and all products are being removed from consumer availability until they have been ruled safe.”

Example 1 1. “Our concern and sympathies go out to the workers and their families.” 2. “The health and safety of our workers, the community, our customers and the public are our number-1 concerns.” 3. “The job site will remain closed as we work with the authorities to determine the cause, and no one will return to work until it is safe to do so.”

Example 2 1. “This is what we know now concerning what has happened.” 2. “Here is what we are doing to remedy the situation.” 3. “We will take the following steps to ensure that this doesn’t happen again.” Media training is essential to effective communications. Incorrect information, weak messages or the appearance of not taking a situation seriously can devastate your company’s reputation, products and services. Sometimes the cash register can stop ringing altogether if customers boycott a company that has lost its good reputation. In extreme circumstances, this can mean the end of a product, the ability to deliver a service or the company altogether. With your plan and media training already in place when a crisis hits, you’ll need to develop a fact sheet about the situation at hand. Prepare it in point form on one page. Outline 10 known facts about the crisis. Keep them bulletproof and irrefutable: just the facts. Then use the fact sheet to develop three key messages, the essential communications that state your company’s position.

You may be proactive with the media by holding a news conference to deliver the facts and key messages or by sending out a news release based on the fact sheet and key messages. Or you can send out a news release in reaction to media inquiries. As a crisis-communications manager and media trainer, I can tell you how difficult it is to help a company in crisis when it has no trained spokespeople, designated crisis communications team or current, workable plan. With social media instantly carrying messages and more news outlets in existence than ever before, forethought and preparation go a long way in protecting brands and reputations. Ą Alyn Edwards is a partner in Peak Communicators, a public-relations company with offices in Vancouver and Calgary. He can be reached at aedwards@peakco.com. BIV Magazines ADPAGES/2011

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Ryan Holmes, president of HootSuite Media, whose more than 1.5 million users make its software among the top five Twitter applications

t

weet tooth Lessons from advertising on social media

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By Curt Cherewayko hen Twitter decided to launch paid advertisements in its conversation streams last year, it turned to Vancouver’s HootSuite Media, Inc. for help. HootSuite was the first third-party application to syndicate Twitter ads, a recognition of just how popular HootSuite had become with people and businesses requiring a more robust product to schedule, manage and monitor their Twitter-based brands and personae. Paid advertisements, or promoted tweets, constitute Twitter’s key commercialization play. As such, they were a hot topic when launched through Twitter’s

W

Photo: Dominic Schaefer Photography

6/18/11 9:56:53 AM


own site in April 2010 and then through HootSuite in October 2010. Experimenting with new ways of monetizing your web product after consumers have enjoyed years of ad-free or subscription-free service can be disruptive. HootSuite had to respond to various levels of criticism from some users for hosting promoted tweets. “We had some people saying this [was] the downfall of Rome,” recalls Ryan Holmes, HootSuite’s president. He likens the negative reaction from some users to the initial response to Google’s launch of its AdSense product, which bloggers can use to receive shares of revenue from ads on their websites. “A lot of people said that it would be the end of blogging,” says Holmes of AdSense. “Ultimately, it provides a great way for websites to earn money. It created a whole new economy and a ton more blogging content.” Holmes says the keys to getting web users to accept your new product are responding to negative feedback head-on and continually refining your product to speak to people. For example, one of the criticisms that HootSuite received was that the ads appearing in users’ Twitter streams didn’t resonate with or have relevance to them. Users of HootSuite’s premium, paid versions can choose not to receive promoted tweets. The fact that the percentage of HootSuite’s paid customers opting out of the ads is negligible signals to Holmes that Twitter serves relevant ads that users value. “Its algorithm is getting pretty sophisticated,” says Holmes. “It’s targeting the right content at the right people.” HootSuite receives a share of revenue

Thomas Stringham, president and creative director, Hot Tomali Communications: maintain a dialoque rather than pitch products

from the promoted tweets it syndicates, and Holmes notes that the vast majority of feedback about promoted tweets was positive, so he is eager to keep HootSuite involved with the initiative. HootSuite is four months into its own commercialization program. In a so-called “freemium” subscription model, the company has begun offering two paid, premium versions of its Twitter client in addition to its original free version. Roughly three per cent of HootSuite’s users are paid subscribers. With positive cash flow, more than 1.5 million users and 75 Fortune 100 brands among its paying subscribers, HootSuite is in the top five Twitter applications. “There [haven’t] been a lot of products that have done this migration from free to pay and done it in a way that doesn’t alienate their loyal fans,” says Holmes.

HootSuite has also incorporated Facebook and LinkedIn to become more of a social-media dashboard than a Twitter client. “Our big goal was to add more functionality in the paid product, as opposed to taking away things that our free users were used to,” says Holmes. “And we were always transparent about the fact that at some point we were going to head toward this paid model.” Thomas Stringham, president and creative director of Vancouver’s Hot Tomali Communications Inc. observes that “these platforms cost a lot of money to develop and maintain” and that “the owners of those platforms have a right to generate some kind of revenue from them.” Yet he adds that Twitter has to keep in mind its free ecosystem when positioning its promoted tweets. “Twitter is successful because people can get in there easily and because there is so much information,” he says. “If Twitter started becoming fully a paid service, I think it would just dry up.” Twitter hasn’t made its promoted tweets fully available to all businesses yet, and few Canadian companies are advertising through the beta program. Stringham notes, however, that blatant promotion can work through Twitter, where marketers tend to use a more conversational tone or maintain ongoing dialogue with customers rather than pitching products. Stringham’s clients promote contests and other calls to action. He says it’s not so much about whether the tweet is paid for or not as it is about the offering or the message contained within the tweet: “If the promotion you’re offering is enticing enough, people will act on it.” Ą

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B.C. MARKET DATA

Media/advertising organizations Advertising Standards Canada – Toronto office 175 Bloor Street E., South Tower, suite 1801, Toronto, ON M4W 3R8 web: adstandards.com p: 416-961-6311 f: 416-961-7904 Association of Canadian Advertisers (ACA) 95 St. Clair Avenue W., suite 1103, Toronto, ON M4V 1N6 web: aca-online.com p: 416-964-3805, 800-565-0109 f: 416-964-0771 British Columbia Association of Integrated Marketers (BC AIM) 102–211 Columbia Street, Vancouver, B.C. V6A 2R5 web: bcaim.org p: 604-633-0033 f: 604-681-4545 Canadian Advertising Research Foundation (CARF) 160 Bloor Street E., suite 1005, Toronto, ON M4W 1B9 web: carf.ca p: 416-413-3864 f: 416-413-3879 Canadian Marketing Association (CMA) 1 Concorde Gate, suite 607, Don Mills, ON M3C 3N6 web: the-cma.org p: 416-391-2362 f: 416-441-4062 Institute of Communication Agencies (ICA) 2300 Yonge Street, suite 3002, Toronto, ON M4P 1E4 web: icacanada.ca p: 416-482-1396 f: 416-482-1856

TV fast facts Ą 99 per cent of Canadian households have TVs. Ą 92 per cent of Canadian households have cable and satellite. Ą 73 per cent of Canadian households have pay TV, digital capability. Ą 22 per cent of Canadian households have personal video recorders (PVRs). Ą 74 per cent of Canadian households have multiple TV sets. Ą There are 310 conventional, pay and specialty TV stations in Canada. Ą There are eight to 12 minutes per hour of commercial time on specialty channels, unlimited on regular channels.

Media ownership in B.C. Radio/TV media organizations Broadcast Executives Society (BES) 20 Bloor Street E., P.O. Box 75150, Toronto, ON M4W 3T3 web: bes.ca p: 416-899-0370 Broadcast Research Council (BRC) 160 Bloor Street E., suite 1005, Toronto, ON M4W 1B9 web: brc.ca p: 416-413-3864 f: 416-413-3879 Bureau of Broadcast Measurement (BBM) 10991 Shellbridge Way, suite 208, Richmond, B.C. V6X 3C6 web: bbm.ca p: 604-248-0770 f: 604-214-9648 Cable and Telecommunications Association for Marketing Canada (CTAM Canada) 20 Bloor Street E., P.O. Box 75063, Toronto, ON M4W 3T3 web: ctam.ca f: 905-574-6330 Canadian Association of Broadcast Representatives (CABR) P.O. Box 902, Station Q, Toronto, ON M4T 2P1 web: cabr.ca/CABRpg6.htm p: 416-764-6871

Astral Media Inc. 10 pay TV stations 10 specialty TV stations 18 B.C. radio stations Bell Media 1 TV network – CTV British Columbia (CIVT) 1 TV network affiliate – “A” Vancouver Island 29 specialty TV stations 2 Vancouver radio stations (formerly CHUM Ltd.) 1 Victoria radio station (formerly CHUM Ltd.) Black Press 91 non-daily newspapers and magazines Canada Wide Media Ltd. 11 magazines 30 custom magazines for clients 10 e-newsletters 8 websites Canadian Broadcasting Corp. (CBC) 2 TV networks 7 specialty TV stations 9 radio stations 7 websites Continental Newspapers Canada 2 daily newspapers

Canadian Association of Broadcasters P.O. Box 627, Station B, Ottawa, ON K1P 5S2 web: cab-acr.ca p: 613-233-4035 f: 613-233-6961

Corus Entertainment 11 specialty TV stations 4 B.C. radio stations

Canadian Broadcast Sales (CBS) Vancouver 600–601 W. Broadway, Vancouver, B.C. V5Z 4C2 web: radiocbs.com p: 604-683-0860 f: 604-683-7577

Glacier Media Group 4 daily newspapers 6 non-daily newspapers 5 trade publications plus annual specialty titles

Canadian Radio-television and Telecommunications Commission (CRTC) Ottawa, ON K1A 0N2 web: crtc.gc.ca/eng/welcome.htm p: 877-249-2782 f: 819-994-0218

Jim Pattison Group 2 B.C. TV stations 20 B.C. radio stations 2 periodical distributors

Nielsen Media Research (Canada) 160 McNabb Street, Markham, ON L3R 4B8 web: nielsenmedia.ca p: 905-475-9595 f: 905-475-7296 Television Bureau of Canada 160 Bloor Street E., suite 1005, Toronto, ON M4W 1B9 web: tvb.ca p: 800-231-0051 f: 416-413-3879

PostMedia Network Inc. 1 national daily newspaper – The National Post 2 Vancouver daily newspapers 12 Lower Mainland community newspapers 1 Victoria newspaper 8 Vancouver Island newspapers outside Victoria 2 websites Rogers Media 2 Vancouver TV stations (through acquisition of CHUM CityTV stations) 2 specialty TV stations Shaw Media 1 TV network 18 specialty TV stations Woodbridge Co. Ltd. (Thomson family) 1 national newspaper – The Globe and Mail

Ą Canadians over 18 watch between 27 and 30 hours of TV per week. Source: Television Bureau of Canada, TV Basics 2010–2011

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B.C. MARKET DATA

Print media organizations BC Association of Magazine Publishers (BCAMP) 201–318 Homer Street, Vancouver, B.C. V6B 2V2 web: bcamp.bc.ca p: 604-688-1175 f: 604-687-1274 BC Printing & Imaging Association P.O. Box 75218, WRPO White Rock, B.C. V4A 0B1 web: www.bcpia.org p: 604-542-0902 Canadian Newspaper Association 890 Yonge Street, suite 200, Toronto, ON M4W 3P4 web: cna-acj.ca p: 416-923-3567 f: 416-923-7206 ComBase 890 Yonge Street, suite 200, Toronto, ON M4W 3P4 web: combase.ca p: 800-481-6580 f: 416-923-3567 Magazines Canada 425 Adelaide Street W., suite 700, Toronto, ON M5V 3C1 web: magazinescanada.ca p: 416-504-0274 f: 416-504-0437 NADBank 890 Yonge Street, suite 200, Toronto, ON M4W 3P4 web: nadbank.com p: 416-923-3569 f: 416-923-4002 Print Measurement Bureau (PMB) 77 Bloor Street W., suite 1101, Toronto, ON M5S 1M2 web: pmb.ca p: 416-961-3205 f: 416-961-5052

Internet/interactive-media organizations comScore 90 Sheppard Avenue E., suite 100, Toronto, ON M2N 3A1 web: comscore.com p: 416-646-9900 f: 416-642-1007 Interactive Advertising Bureau of Canada web: iabcanada.com Solutions Research Group 2200 Yonge Street, suite 910, Toronto, ON M4S 2C6 web: srgnet.com p: 416-323-1337 f: 416-323-0338

Age of Persuasion – The Terry O’Reilly Blog: www.terryoreilly.ca Canadian Magazines blog: canadianmags.blogspot.com Canadian Marketing Association blog: www.canadianmarketingblog.com Michael Geist legal blog (expertise in copyright and internet law): www.michaelgeist.ca Media in Canada: www.mediaincanada.com TV, eh? What’s up in Canadian television: www.tv-eh.com

Adpages, published by BIV Magazines: www.theadpages.ca Canadian Advertising Rates and Data (CARD): www.cardmedia.com Marketing Magazine: www.marketingmag.ca

Magazines West: www.magazineswest.com Simon Fraser University, Summer Publishing Workshops: www.ccsp.sfu.ca/pubworks Simon Fraser University, Writing & Publishing Program: www.sfu.ca/wp/

Media fast facts Ą95 per cent of Canadian households can access broadband Internet, while 96 per cent can access the Internet using hand-held mobile devices. Ą52 per cent of Canadian Anglophones and 44 per cent of Canadian Francophones used the Internet to watch videos in 2009. Anglophones spend 2.2 hours per week watching TV online, compared to 1.3 hours among Francophones. ĄAbout 35 per cent of Canadian households in 2009 subscribed to service bundles that consisted of local phone service and Internet access, video or mobile. ĄThe large cable companies had about 56 per cent of residential high-speed Internet subscribers in 2009.

ĄOf 1,221 radio and audio services in Canada in 2009, 41 were digital. Of these, 75 per cent were broadcast to Anglophones, 22 per cent to Francophones and three per cent to Allophones. ĄRadio usage has declined in Canada. On average, listeners tuned in 20 hours per week in 2009, down 2.5 per cent from 2008. ĄCanadians prefer to watch drama and comedy programs on TV, but the content is predominantly non-Canadian. In 2009, 79 per cent of English-language dramas and comedies, and 68 per cent of French dramas and comedies, were non-Canadian. ĄBroadcast revenue increased from $14 billion in 2008 to $14.4 billion in 2009. The increase was partially offset, however, by declines in conventional television, including the CBC, and radio advertising revenue.

Publications

Langara Digital Film Production Programs: www.langara.bc.ca/creative-arts/digital-film/index. html

University Research Magazine Association: www.urma.org

ĄThe number of mobile phone subscribers in Canada increased by eight per cent in 2009.

Blogs, forums & news sites

Professional development

Source: CRTC Communications Monitoring Report 2010

Additional resources Advertising Age Datacenter: www.adage.com/datacenter Alliance for Arts and Culture: www.allianceforarts.com Association of Canadian Advertisers: www.acaweb.ca/en/ BCStats: www.bcstats.gov.bc.ca Canadian Advertising Research Foundation: www.carf.ca Canadian Business Press: www.cbp.ca Canadian Media Directors’ Council Media Digest: www.cmdc.ca/pdf/Media_ Digest_2009.pdf Canadian Society of Magazine Editors: www.canadianeditors.com Editors’ Association of Canada: www.editors.ca Federation of BC Writers: www.bcwriters.com Interactive Advertising Bureau of Canada: iabcanada.com Magazines Canada: www.magazinescanada.ca/home.php Pew Internet & American Life Project: www.pewinternet.org Sales and Marketing Executives of Vancouver: www.smei.org/displaycommon. cfm?an=1&subarticlenbr=101 Statistics Canada: www.statcan.gc.ca

Specs & guidelines Canadian Magazine Industry Advertising – Editorial Guidelines: www.magazinescanada.ca/ adhesion/lignes_directrices Digital Magazine Advertising – Canadian Standards: www.magazinescanada.ca/advertising/ production/dmacs_specifications

Strategy Magazine: www.strategyonline.ca BIV Magazines ADPAGES/2011

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Business in Vancouver makes every attempt to publish accurate information in the List but accuracy cannot be guaranteed. Researched by Jenny Wagler, lists@biv.com.

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Business in Vancouver makes every attempt to publish accurate information in the List but accuracy cannot be guaranteed. Researched by Richard Chu, lists@biv.com.

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6/20/11 2:00:02 PM


BIGGEST PUBLIC-RELATIONS COMPANIES IN B.C. "*74.- +A =8=*5 7>6+.; 8/ 9>+52, ;.5*=287< <=*// 27

"*74

Source: Business in Vancouver, issue #1058

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Business in Vancouver makes every attempt to publish accurate information in the List but accuracy cannot be guaranteed. Researched by Richard Chu, lists@biv.com.

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00.0_ADP2011_1-29.indd 27

27

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Business in Vancouver makes every attempt to publish accurate information in the List but accuracy cannot be guaranteed. Researched by Jenny Wagler, lists@biv.com.

BIV Magazines

6/20/11 2:12:36 PM


00.0_ADP2011_1-29.indd 29

6/18/11 9:57:00 AM


MAGAZINE & NEWSPAPER Magazines Business & trade General interest House & home Leisure Multicultural Special interest Travel

30 31 31 32 32 32 33

33 33 33 34 34 34

Newspapers Business Campus Community Daily Multicultural Special interest

This section sponsored by

Rates & circulation comparison shopping at a glance You can spend hours, days or even months on the phone comparison shopping for the print advertising rates and market coverage that suit your budget. Or you can take the smarter shortcut and let us do the work for you. Our rate guide gives you the lowdown on all your options out there – without wasting your valuable time.

33 Media – Directories and Guides

Publications have been given the opportunity to list their business under a category of their choice at no charge. While precautions are taken to avoid errors or omissions, BIV Magazines is unable to guarantee the accuracy of the information provided, nor the comprehensiveness of the listings.

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MAGAZINES

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MAGAZINES – BUSINESS & TRADE

Adpages 604-688-2398

1

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Joan McGrogan Sales Manager

The Advocate 604-737-8757

6

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$931

Lynda Roberts Business Manager

Award Magazine 604-299-7311

6

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$2,395/ $3,495

Dan Chapman Publisher & Gen Sales Mgr

Backbone Magazine 604-986-5362

6

BC Broker 604-874-1001 BC Business 604-299-7311

110,500/ 20,500

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6

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12

26,000

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4

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Joyce Hayne Publisher

Innovation 604-929-6733

6

25,185/ 20,574

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Gillian Cobban Advertising Mgr

Insurancewest 604-874-1001

6

11,686/ 3,391

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Jim Bensley Ad Sales Mgr

Invest in BC 604-688-2398

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Joan McGrogan Sales Manager

$1,762

Monique Nguyen Ad Sales Consultant

$3,360

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Steve Dietrich Publisher

Just for Canadian Dentists 6 604-681-1811

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Jim Bensley Ad Sales Mgr

Just for Canadian Doctors 4 604-681-1811

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Debbie McLean VP of Sales

LifeSciences British Columbia 604-688-2398

1

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Mineral Exploration 604-299-7311

4

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Lee Caldwell Publisher & General Sales Mgr

Office Space 604-688-2398

1

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Oil & Gas Product News 6 604-291-9900

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1

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Property Managers’ Source Book – Alberta 604-688-2398

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BC Medical Journal 604-638-2815

10

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8

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Canadian Property 8 Management – BC Edition 604-739-2115

4,200/ 4,200

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6

3,235

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1

Green Space BC 604-688-2398 Hatchery International 250-474-3982

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1

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Joan McGrogan Sales Manager

The Publican 604-574-4577

4

3,100/ 3,100

Magazine

$1,828/ $2,285

Joyce Hayne Publisher

6

3,500

Magazine

$1,740/ $2,100

Jeremy Thain Ad Sales Mgr

Recycling Product News 8 604-291-9900

13,000

Tabloid

$4,336/ $5,203

Sam Esmaili Ad Sales Consultant

Heavy Equipment Guide 10 604-291-9900

22,000/ 3,578

Tabloid

$10,015/ $12,519

John Harbottle Ad Sales Consultant

Resource World 877-484-3800

11

20,000/ 2,500

Magazine $4,298

Paul Dickson Business Development

HortWest Magazine 604-574-7772

10

1,400

Newsletter

$585/ $950

Barb Nelson Ad Sales Mgr

The Right Course 604-688-2398

1

8,500/ 8,500

Magazine

$3,500/ $4,250

Joan McGrogan Sales Manager

The How-To Book 604-688-2398

1

8,500/ 8,500

Magazine

$3,320/ $4,065

Joan McGrogan Sales Manager

The Scrivener 604-985-9250

4

9,800

Magazine $2,695

Val Wilson Advertising Mgr

30

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AP11 media rates.indd 30

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The Tablet 604-269-2863 Tactics Magazine 604-294-6671 Tree Service Canada 250-478-3975 WorkSafe Magazine 604-279-7572

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ue req

e am

F 6

3,220

w/ b& t ageour p tac l Con Ful 4-col

Magazine $2,460

6

2,500

Magazine

4

6,000/ 1,140 30,000

Tabloid

$2,000

6

Magazine

Heather Sell Advertising Rep Marianne Svensson Global Sales Exec Jason Grigolato

$2,360 $1,970/ $2,584

Diana Stirling Advertising Mgr

$9,975

Ryan Benn Publisher/Sales Mgr

MAGAZINES – GENERAL INTEREST Alive Magazine 604-295-9333

12

Canadian Living 604-877-4878

200,000/ 50,000

Magazine

12

518,000

Magazine

Kevin McEwan Western Sales Mgr

Christmas Magic 604-608-5183

1

11,000

Magazine $3,990

Fawn Duchaine Publisher

Color Magazine 604-873-6699

6

30,000

Magazine $3,000

Sandro Grison Ed/Creative Director

Common Ground 604-733-2215

12

75,000/ 65,000

Magazine

Cottage 604-998-3310

7

13,000/ 5,950

Magazine

FASHION Magazine 604-736-5586

10

145,410/ 20,000

Magazine

Hush Magazine 778-836-0555

4

75,000/ 75,000

Magazine

Ming Pao Gourmet 604-231-8998

52

112,000

Half Tab

$480/ $670

Lydia Yu Advertising Mgr

Northword Magazine 250-847-4600

6

10,000/ 10,000

Magazine

$1,200/ $1,350

Joanne Campbell Publisher/Sales Mgr

NUVO Magazine 604-899-9380

4

50,000/ 10,000

Magazine

$12,950/ $12,950

Prince George and North 52 Central BC Buy & Sell 250-562-9100

1,150/ 1,150

Tabloid

Senior Living 250-479-4705

45,000/ 45,000

Magazine

12

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ue req

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N

F

Vancouver Magazine 604-877-7732

10

55,000

Magazine

West Coast Winds 604-608-6187

4

35,000/ 35,000

Magazine

Western Living 604-877-7732

10

165,000/ 65,000

Magazine

Youthink Magazine 604-299-7311

12

80,000

Magazine

4

BC Home 604-299-7311

6

GardenWise 604-299-7311

6

Home Decor & Renovations 604-519-6080

6

Mark Moore Sales Executive

Home Makeover 604-688-2398

6

Sandra Beaton BC Sales & Mktg Mgr

Home Renter’s Guide 604-519-6080

Zack Grimmer

Homemaker’s Magazine BC 604-877-4878

35,000 35,000

$2,499

Laverne Procyk Publisher

$7,165

Janet Macdonald Sales Director

$3,640

Rhea Attar General Sales Mgr

$4,180

Harry Van Hemmen Sales Mgr

$4,075

Harry Van Hemmen Ad Sales Mgr

35,000

$3,995

Rhea Attar Ad Sales Director

$1,960

Janai York Dist Sales Mgr

$3,700

Fawn Duchaine Publisher

$685/ $745

Janai York Dist Sales Mgr

Magazine Magazine Magazine

30,000/ 30,000

Magazine

26

25,000/ 20,000

Magazine

9

252,000

Magazine

New Home Buyers Guide 26 604-540-4455

25,000/ 27,000

Magazine

Resale Home & Condo Guide 604-519-6080

26

25,000/ 25,000

Magazine

Alessandra Bordon

$150/ $280

Hugh Nicholson Publisher

Style at Home 604-877-4878

12

232,000

Magazine

275,000/ 275,000

Magazine

Barbara Risto Publisher

Westcoast Homes and Design 604-605-2478

5

$3,505/ $3,695

$3,000

Janet Macdonald Sales Director

Magazine

30,000/ 30,000

$2,435

$5,860/ $6,745

MAGAZINES – HOUSE & HOME Alberta Home 604-299-7311

$2,515/ $3,115

w/ b& t ageour p tac l Con Ful 4-col

Kevin McEwan Western Sales Mgr

$1,920

Janai York Dist Sales Mgr

$400/ $530

Janai York Dist Sales Mgr Kevin McEwan Western Sales Mgr

$4,975

Pete Ryznar Ad Sales Mgr

BIV Magazines ADPAGES/2011

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Western Living Condo 604-877-7732

2

30,000/ 30,000

w/ b& t ageour p tac l Con Ful 4-col

8

British Columbia Magazine 604-660-3703

4

Canoe & Kayak 778-340-1324

Darpan Magazine 604-572-0199

6

50,000/ 25,000

Korean Magazine or Hankookin 604-351-8434

2

Susan Rybar Publisher

4,270/ 4,100

Ming Pao Saturday Magazine 604-231-8998

52

Rosalind Genge Managing Director Lydia Stark Sales Mgr Western Canada

Ming Pao Sunday Magazine 604-231-8998

$5,345

Gillian Trainor General Sales Mgr

Janet Macdonald Sales Director

Rosalind Genge Managing Director

Magazine $10,835 Magazine

Nyree Soroush

$1,750/ $2,310

Gurvinder Hundal Publisher

Magazine

$750/ $890

DI Lee

139,000/ 69,000

Half Tab

$305/ $480

Lydia Yu Advertising Mgr

52

143,000/ 71,000

Tabloid

$620/ $925

Lydia Yu Advertising Mgr

Scandinavian Press Magazine 604-731-6381

4

6,000/ 6,000

Magazine

$975/ $1,800

Anders Neumuller

Swedish Press 604-731-6381

12

8,000/ 4,000

Magazine

$710/ $1,600

Anders Neumuller

Brenda Martin Publisher/Ad Sales Mgr

12

Going Places 604-299-7311

4

Hockey Now 604-990-1432

17

22,000

Tabloid

$1,783/ $2,498

Larry Feist Sales Director

Home & Leisure 604-726-7100

12

8,000/ 8,000

Magazine

$456/ $556

Darrell Backen Publisher

Pacific Yachting 604-998-3310

12

30,000

Magazine $3,775

Leah Mulleda Sales Director

BC Forest Professional 604-687-8027

Real Golf 604-299-7311

4

$4,070

Rhea Attar Ad Sales Director

TV Times 604-605-2478

52

198,184/ 198,184

Tabloid

$6,543/ $6,543

Clayton Moore Ad Sales

TV Week Magazine 604-299-7311

52

55,000

Magazine

$2,690/ $5,280

Vancouver Sun and Province Golf Guides 604-605-2697

1

307,000/ 307,000

Magazine

WHAT’S ON 604-683-7883

52

8,300/ 8,300

Demi Tab

Magazine $19,900

140,000

26,000

Magazine

32

ADPAGES/2011

AP11 media rates.indd 32

83,000/ 30,000

Magazine

$1,295/ $1,920

BC Outdoors Hunting & 2 Shooting Magazine 604-464-1876

25,000/ 2,389

Magazine

$2,835/ $3,545

BC Outdoors Sport Fishing Magazine 604-464-1876

7

25,000/ 2,389

Magazine

Jacquie Mather General Sales Mgr

$2,835/ $3,545

Tony Guarascio Retail Sales Mgr

The Block Magazine 604-916-0692

2

15,000

Magazine

$6,600

Canadian Aviator 604-998-3310

6

20,000

Magazine

$425

Sandi Gilmer Publisher

The Capilano Review 604-984-1712

3

900

Magazine

$350

Tamara Lee Managing Editor

CityReels Magazine 604-639-5495

11

40,000/ 20,000

Magazine

$1,275/ $1,475

Michael Fox Publisher/Sales Mgr

Discorder Magazine 778-908-4829

11

8,500

Tabloid

$375/ $525

Maegan Thomas Adv Coordinator

Diver Magazine 604-988-0711

8

14,000

Magazine $3,100

Bill Liddell Ad Sales Mgr

$2,915

Janet Macdonald Sales Director

$2,655/ $2,655

Philip Solman Publisher

Magazine

Magazine

MAGAZINES – SPECIAL INTEREST 6,200/ 6,200

MAGAZINES – MULTICULTURAL The Canadian Immigrant 12 778-558-3397

Tabloid

w/ b& t ageour p tac l Con Ful 4-col $359/ $477

enRoute Magazine 604-538-0632

146,000

F

5,000

$3,085

Magazine 100,000/ 60,000

N

Danestaniha Persian 52 Magazine (Dan Magazine) 604-681-8887

Magazine

MAGAZINES – LEISURE Bike Magazine 778-340-1324

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Alla Gordeeva Ad Sales

6

Evan Ho Publisher $4,100

Eating & Drinking Guide 1 604-877-7732

25,000

Edible Vancouver 604-215-1758

6

22,500/ 22,500

Magazine

enerG Magazine 800-518-8022

6

24,000

Magazine

Flavours 604-608-5183

4

190,000

Magazine

Guestlife Vancouver 604-877-7732

1

Magazine

Katherine Kjaer Sales Mgr

Jan Raulin Publisher $15,700

Fawn Duchaine Publisher

35,000

Magazine

$10,555/ $11,950

Janet Macdonald Sales Director

The Independent Times 11 604-639-5495

40,000/ 40,000

Magazine

$2,100/ $2,425

Michael Fox Publisher

Meeting Places Alberta 1 604-688-2398

9,000

Magazine

$3,420/ $4,175

Joan McGrogan Sales Manager

Meeting Places BC 604-688-2398

1

9,000/ 9,000

Magazine

$3,420/ $4,175

Joan McGrogan Sales Manager

Pacific Rim Magazine 604-323-5648

1

19,000/ 18,000

Magazine

$1,450/ $2,070

Don Hill Advertising Director

Playboard Magazine 778-294-5881

10

120,000

Magazine

$1,150/ $1,300

Alan Slater Publisher/Editor/Ad Sales

Prism International 604-822-2514

4

1,200

Magazine

$300

Erin Flegg Publisher

Real Weddings 604-291-1575

2

15,000/ 14,000

Magazine

$2,215/ $2,727

Mike Alexander

Reel West Magazine 604-451-7335

6

4,000/ 4,000

Magazine

TC Magazine 888-847-6632

3

75,000/ 75,000

Vancouver Magazine’s CityGuide 604-877-7732

1

Vancouver Relocation Guide 604-688-2398 The Verdict 604-682-5343

$2,000

Ron Harvey Publisher

Magazine

$3,742/ $3,742

Ronda Barzilay Sales Manager

35,000

Magazine

$10,555/ $11,950

Janet Macdonald Sales Director

1

12,000

Magazine

$4,250

Joan McGrogan Sales Manager

4

2,000/ 1,925

Magazine

$900/ $1,260

Moya Larkin Publisher/Ad Mgr

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WeddingBells (BC) 604-736-5586

2

95,000/ 11,400

Magazine

Sandra Beaton BC Sales & Mktg Mgr

Wellness Matters 604-299-7311

4

40,000

Magazine

Debbie Wood Sales Manager

Zoomer Magazine 778-340-1324

9

Magazine

Rosalind Genge Managing Director

12

Essential Vancouver 604-736-5586

1

GSA Travel Magazine 604-689-2909

24

14,000

Magazine $4,135

50,000/ 50,000

Magazine

12,500/ 5,211

Magazine

Pemberton Visitors Guide 1 604-932-5131

12,000

Magazine

Rocky Mountaineer Magazine 604-736-5586

1

48,350/ 48,350

Magazine

Surrey Visitors’ Guide 604-531-6646

1

50,000/ 45,000

Magazine

Tourism BC’s Approved 1 Accommodation Guide 604-299-7311

275,000

Magazine

Tourism BC’s Outdoor Adventure Guide 604-299-7311

1

150,000

13,674

Tabloid

$3,995/ $4,570

Cheryl Carter Vice President

Business Vancouver Island 250-758-2684

12

11,000

Tabloid

$1,145/ $1,545

Simon Lindley

Country Life In BC 604-871-0001

12

8,500/ 8,200

Tabloid

$1,375/ $1,975

Cathy Glover Advertising Mgr

The Northern Horizon 250-782-4888

25

32,000/ 6,088

Tabloid

$750/ $950

Janice Kamet Ad Sales Consultant

Peggie Terry

Northern Miner 416-510-6816

52

Tabloid

$7,715/ $10,000

Joe Crofts

Ron Barker Ad Sales Mgr

Property Gold Pages 604-231-8998

52

50,000

Tabloid

$1,900/ $2,400

Lydia Yu Advertising Mgr

Stephanie Matches

The Sounding Board 604-876-0463

8

7,000/ 7,000

Tabloid

$2,670/ $3,280

Gary Fach

Peggie Terry

Western Investor 604-669-8500

12

20,000/ 10,000

Tabloid

$2,309/ $2,769

Christine Campbell Sales Mgr

Tourism BC’s Vacation Planner 604-299-7311

1

265,000

$4,850

1,495,000/ 1,495,000

Digest

Visitor’s Choice Vancouver 3 604-608-5183

750,000

Digest

Visitor’s Choice Vancouver Chinese Ed 604-608-5183

5,000/ 5,000

Digest

Visitor’s Choice 1 Vancouver Japanese Ed 604-608-5183

35,000/ 35,000

Digest

Westworld Alberta 604-299-7311

5

590,000

Magazine

Westworld BC 604-299-7311

4

Westworld SK 604-299-7311

4

119,000

Magazine

Where Vancouver 604-736-5586

12

584,000/ 584,000

Digest

32,647/ 32,216

Magazine

Whistler The Magazine 2 604-932-5131

485,000

Cathy James Exec Director $11,785

Gillian Trainor General Sales Mgr

$5,840

Gillian Trainor General Sales Mgr

$10,900

Gillian Trainor General Sales Mgr

Magazine

Visitor’s Choice – various 12 BC Editions 604-608-5183

1

Brad Liski President & Sales Mgr

$725

Magazine

Fawn Duchaine Publisher $8,430

Fawn Duchaine Publisher

$3,955

Fawn Duchaine Publisher

$3,955

Fawn Duchaine Publisher

$14,045

Gillian Trainor General Sales Mgr

$13,770

Gillian Trainor General Sales Mgr

$4,090/ $5,095

Gillian Trainor General Sales Mgr

Magazine

F 52

$8,085 $2,185/ $2,799

N

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Business in Vancouver 604-688-2398

MAGAZINES – TRAVEL Canadian Traveller 604-699-9990

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NEWSPAPERS

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NEWSPAPERS – CAMPUS The Link 604-456-1167

15

3,000

Tabloid

$475/ $850

Michael Tawfik Marketing Co-ord

Peak Publications 778-782-3598

39

10,000/ 10,000

Tabloid

$950/ $1,350

Larry van Kampen Business & Ad Mgr

UBC Reports 604-822-3131

12

6,000/ 5,000

Tabloid

$2,345/ $2,645

Pearlie Davison

The Ubyssey 604-822-6681

53

24,000/ 24,000

Tabloid

Fernie Pereira

NEWSPAPERS – COMMUNITY Abbotsford News 604-853-1144

156

45,500

Tabloid

$4,116/ $4,761

Andrew Franklin Publisher/Sales Mgr

Bridge River Lillooet News 250-256-4219

52

1,535/ 1,535

Tabloid

$795/ $1,150

Nicole D Palfy Ad Sales Manager

Burnaby Now 604-444-3451

104

49,370/ 49,370

Tabloid

$2,423/ $2,823

Lara Graham Sales & Mktg Director

Peggie Terry $2,400 $6,250

Catherine PowerChartrand Adv & Ops Mgr

$1,700/ $2,150

Katherine Kjaer Ad Sales Mgr

$8,250

Katherine Butler Administrative Assistant

DIRECTORIES & GUIDES Aviation Business Directory 250-592-5331

1

20,000

Digest

Better Business Bureau 1 Guide 604-688-2398

400,000/ 400,000

Magazine

The Book of Lists 604-688-2398

10,000

Magazine

$3,395/ $3,980

Joan McGrogan Sales Manager

Burnaby Board of Trade 1 Magazine 604-299-7311

8,000

Magazine

$3,620/ $4,320

Lee Caldwell Publisher & General Sales Mgr

The Complete Wedding 1 Directory 604-291-1575

24,000/ 24,000

Magazine

$2,420/ $2,970

Mike Alexander Publisher/Editor

Reel West Digest 604-451-7335

1

10,000/ 10,000

Digest $3,500

Ron Harvey Publisher

The Vancouver Board of Trade Members’ Business Directory 604-688-2398

1

7,000/ 7,000

Magazine

$3,450/ $4,200

Joan McGrogan Sales Manager

6,000/ 4,600

Magazine

$1,925/ $2,120

Lorna Barchard Advertising Mgr

Tabloid

$1,150/ $1,550

Simon Lindley

1

Western Mariner – The 12 Magazine of the Coast 604-921-7209

NEWSPAPERS – BUSINESS Business Examiner (Victoria) 250-381-3926

12

11,000/ 11,000

BIV Magazines ADPAGES/2011

AP11 media rates.indd 33

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Burnaby/New West NewsLeader 604-438-6397

104

61,104

Tabloid

$3,512/ $4,012

Tracy Keenan Publisher/Sales Mgr

Chilliwack Progress Daily 604-702-5550

208

3,800/ 3,800

Tabloid

$245/ $295

Kyle Williams Sales Mgr

Canadian Chinese Express 604-231-8998

52

42,000

Tabloid

$299/ $399

Lydia Yu Advertising Mgr

Cranbrook Daily Townsman 250-426-5201

208

3,800/ 3,800

Tabloid

$1,600/ $1,978

Karen Johnston Publisher

Cariboo Advisor 250-398-5516

51

10,675

Tabloid

$500/ $750

Kathy McLean Publisher

260

2,200/ 2,200

Broadsheet

$3,060/ $3,510

The Chief 604-892-9161

52

4,600

Tabloid

$1,114/ $1,414

Lynn Pasko Sales Mgr

Dawson Creek Daily News 250-782-4888

Dan Przybylski Publisher/Ad Sales Mgr

52,000

Broadsheet

104

30,000/ 30,000

Tabloid

$1,590/ $1,965

Kyle Williams Sales Mgr

Epoch Times (Chinese Edition) 604-779-1386

365

Chilliwack Progress 604-702-5550

$1,737/ $2,432

Jason Wang Sales Mgr

22,000

Tabloid

$1,866/ $2,386

377,873/ 64,708

Broadsheet

104

The Globe and Mail 604-685-0308

312

Comox Valley Record 250-338-5811

$14,168/ $16,078

Sue Belisle General Sales Mgr (West)

Cranbrook Daily Townsman (Wed Ed) 250-426-5201

52

Tabloid

$1,806/ $2,300

Karen Johnston Publisher

Golden Ears Daily 604-533-4157

260

4,800

Tabloid

$564/ $814

Kelowna Daily Courier 250-762-4445

260

14,907/ 14,907

Broadsheet

$4,515/ $5,015

Krista Frasz Advertising Director

East Kootenay The Valley 52 250-426-5201

24,000/ 24,000

Tabloid

$1,806/ $2,300

Karen Johnston Publisher

$1,360/ $1,905

Jason Wang Sales Mgr

$1,600/ $1,978

Karen Johnston

Broadsheet

1,550/ 1,550

Tabloid

11,000

The Kimberley Daily Bulletin 250-427-5333

208

Epoch Times (English Ed) 52 604-779-1386 Event 250-762-4445

156

35,391/ 35,391

Broadsheet

$5,327/ $5,827

Krista Frasz Advertising Director

Metro Newspaper 604-602-1002

260

140,000

Tabloid

$6,413/ $7,125

Grand Forks Gazette 250-442-2191

52

2,537/ 2,500

Tabloid

$1,344/ $1,794

Chris Hammett Ad Sales Mgr

Maryse Lalonde Publisher/Managing Director

365

190,000

Broadsheet

$1,076/ $1,790

Lydia Yu Advertising Mgr

Indo Canadian Times International 604-599-5408

52

100,000

Tabloid

$3,210/ $4,410

Satpaul Aujla Ad Sales Mgr

Ming Pao Daily News 604-231-8998 National Post 604-742-8899

312

166,284/ 27,729

Broadsheet

$10,980/ $15,490

Alvin Chow Advertising Director

Langley Times 604-533-4157

104

36,500/ 36,500

Tabloid

$2,730/ $3,230

Jean Hincks Advertising Director

The Oregonian Portland 365 778-340-134

412,000

Broadsheet

Maple Ridge Pitt Meadows News 604-467-1122

104

30,312/ 30,312

Tabloid

$1,576/ $1,876

Carly Ferguson

Prince George Citizen 250-562-2441

303

12,600/ 12,600

Broadsheet

$4,064/ $4,614

Lu Verticchio Adv Director

5,035/ 5,035

Tabloid

$725/ $1,000

John Morash Publisher

178,412/ 178,412

Tabloid

52

The Province 604-605-2452

311

Merritt News 250-378-8876

$7,882/ $11,440

Jane Atherton Ad Sales

8,500/ 8,500

Tabloid

$1,056/ $1,550

Dan Przybylski Publisher Ad Sales Mgr

5,002/ 5,002

Compact

52

Trail Daily Times 250-368-8551

260

The Mirror 250-782-4888

$1,851/ $2,493

Barb Blatchford Publisher/Ad Sales Manager

2,549,252

Broadsheet

52

2,500

Tabloid

$600/ $750

Carrie Stone Ad Sales Manager

USA Today 778-340-1324

260

North Island Gazette 250-949-6225

61,625/ 61,625

Tabloid

$4,234/ $4,984

Dee Dhaliwal Sales & Marketing Director

209,682/ 209,682

Broadsheet

156

The Vancouver Sun 604-605-2452

312

North Shore News 604-980-0511

Rosalind Genge Managing Director

Rosalind Genge Managing Director $19,177/ $25,004

Jane Atherton Ad Sales

NEWSPAPERS – MULTICULTURAL The Afro News 604-646-0474

12

60,000/ 20,000

Tabloid

$1,943/ $2,730

Honoré Gbedze Editor/Ad Sales

Asian Pacific Post 604-821-1954

52

50,000

Tabloid

$1,950/ $2,300

Jagdeesh Mann Sales Mgr/Exec Editor

The Eurasian Times 604-889-0980

12

North Shore Outlook 604-903-1000

52

56,300/ 56,300

Tabloid

$1,500/ $1,750

Greg Laviolette

Northern Connector 250-624-8088

52

22,186

Tabloid

$1,695/ $2,145

Ed Evans Ad Sales Mgr

Northern Daily 250-624-8088

156

2,000

Tabloid

$70/ $110

Ed Evans Ad Sales Mgr

Northern View 250-624-8088

52

7,852

Tabloid

$1,096/ $1,471

Ed Evans Ad Sales Mgr

Evergreen News 604-408-7269

12

10,000/ 9,700

Tabloid

$400/ $600

Loretta Chiu

The Northerner 250-785-5631

52

12,000/ 12,000

Tabloid

$950/ $1,477

Melody Hill Sales Mgr

Filipino Post 604-821-1954

52

25,000

Tabloid

$1,560/ $1,910

Jagdeesh Mann Sales Mgr/Exec Editor

Okanagan Saturday 250-762-4445

52

23,346/ 23,346

Broadsheet

$5,899/ $6,449

Krista Frasz Advertising Director

The Indo-Canadian Link 52 604-591-5160

25,000/ 25,000

Tabloid

$1,890/ $2,240

Rakesh Puri BC Sales & Adv Mgr

Okanagan Sunday 250-762-4445

52

23,346/ 23,346

Broadsheet

$5,899/ $6,449

Krista Frasz Advertising Director

Jewish Independent 604-689-1520

52

2,700/ 2,400

Tabloid

$1,122/ $1,622

Leanne Jacobsen Ad Sales Mgr

Port Alberni Pennyworth 52 250-723-8171

10,485

Tabloid

$741/ $891

Pam Craig

Korean News 604-351-8434

24

3,500

Newspaper

$750/ $900

DI Lee

Powell River Peak 604-485-5313

52

4,000/ 4,000

Tabloid

$1,193/ $1,568

Debbie Galinski Sales Mgr

Philippine Journal 604-433-8856

24

10,000/ 10,000

Tabloid

$650/ $1,000

Irene Yatco Publisher/Editor

Powell River Shopper 604-485-5313

52

7,400

Tabloid

$1,193/ $1,568

Debbie Galinski Sales Mgr

The Source /La Source Newspaper 604-682-5545

20

4,000/ 4,000

Tabloid

$1,010/ $1,515

Saeed Dyanatkar

The Richmond Review 604-247-3700

104

47,600/ 47,600

Tabloid

$2,554/ $3,149

Mary Kemmis Publisher

The South Asian Post 604-821-1954

52

25,000

Tabloid

$1,560/ $1,910

The Whistler Question 604-932-5131

52

12,000

Tabloid

$947/ $1,097

Stephanie Matches Publisher/Sales Mgr

Jagdeesh Mann Sales Manager/ Executive Editor

NEWSPAPERS – DAILY 24 Hours 604-322-2340

Vangie Sabatin Okropiridze Publisher

NEWSPAPERS – SPECIAL INTEREST Employment Paper 604-688-8828

52

31,000

Tabloid

$2,450/ $2,990

Deborah Hamilton

The Georgia Straight 604-730-7020

52

123,000/ 123,000

Tabloid

$4,898/ $6,338

Tony Barnes Sales & Mktg Director

145,000

Tabloid

$2,000/ $2,300

Elena Dunn Sales Mgr

Abbotsford News Daily 260 604-853-1144

5,200

Tabloid

$609/ $709

Andrew Franklin Publisher/Ad Sales Mgr

Oval Living Over Lunch 12 604-726-7100

10,000

Tabloid

$455/ $556

Darrell Backen Publisher

Alaska Highway News 260 250-785-5631

19,700/ 19,700

Broadsheet

$3,060/ $3,510

Ryan Wallace Ad Sales Mgr

SkyTalk 604-736-6754

25,000/ 25,000

Tabloid

$975/ $1,095

Joan Stewart Assoc Publisher

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260

Tabloid

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ADVERTISING & MARKETING DIRECTORY A comprehensive database organized by industry category 36 36 36 37 37 37 37 37 37 37 37 37 37 37 38 38 38 38 38 38 38 38 38 38 38 38 39 39 39

Advertising Agencies Advertising Creative Studios Animation Asian Marketing Associations Audiovisual Production Services Brand Development/Management Broadcasting - Radio Broadcasting - Television Conference Venues Copying Services Corporate Communications Digital Asset Management/ Pre-press/ Film Digital Marketing Direct Marketing Directories & Guides Display - Retail Display Designers & Builders Distribution & Mailing Services Editing & Proofreading Educational/Training Services Electronic Printing Services Employment Services Entertainment Services Event Management Event Marketing Flags & Banners Graphic Designers Illustrators

39 Indoor & Outdoor Display Advertising 39 Interactive Technologies 39 Internet Providers 39 Internet Services 39 Labels 39 Laminating Services 39 Legal Services 40 Magazine Design/Production 40 Magazines - Business & Trade 40 Magazines - General Interest 40 Magazines - House & Home 41 Magazines - Leisure 41 Magazines - Multicultural 41 Magazines - Special Interest 41 Magazines - Travel 42 Marketing Agencies 42 Marketing Consultants 42 Marketing Research 42 Media - Print Representatives 42 Media Consultants/Buyers 42 Media Relations 42 Multicultural Marketing Services 42 Multimedia 43 Newspapers - Business 43 Newspapers - Campus 43 Newspapers - Community 43 Newspapers - Daily 43 Newspapers - Multicultural 43 Newspapers - Special Interest 44 Packaging Design & Development 44 Photography - Commercial 44 Photography - Stock 44 Print Production Coordinators 44 Printers 45 Promotional Products

45 45 45 45 45 45 45 45 45 45 46 46 46 46 46 46 46 46

Public Relations Publicity Services Recording Studios - Sound & Video Sales Promotion Services Screen Printers Signs Social Media Marketing e Marketing Telemarketing/Call Centres Television Commercial Production Transit Advertising Translators & Interpreters Video Production/Post Production Web Development/Marketing/ Commerce Web Site Designers Web-Based Publications Writers Youth Marketing

This is a comprehensive directory of services related to advertising and marketing industries in Vancouver and surrounding regions. Listings are arranged by industry category.

HOW COMPANIES GET LISTED IN THE ADPAGES DIRECTORY The Adpages directory is a comprehensive guide to Vancouver’s media and advertising industry, and BIV Magazines aims to provide users with the most up-to-date information available at press time. Collecting and presenting the data in an effective and user-friendly format in the following pages is a year-long process, involving a series of fax broadcasts, database

searches and telephone verifications. In all, we make at least three attempts to verify the information. If we do not receive written or verbal confirmation that the data about a company is correct, we have no choice but to delete that company from the database. Due to space limitations, unfortunately we are not able to guarantee inclusion of free

listings. If your company is not listed in the directory of the advertising industry, and the services that you provide fit into one of the categories listed in the index, then you have an opportunity to guarantee your listing in the next edition. Simply call or e-mail Katherine Butler (604-688-2398, kbutler@biv.com). The information will be verified again before the 2012 edition goes to press next June. BIV Magazines ADPAGES/2011

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8[m\ik`j`e^ 8^\eZ`\j Advertising Agencies

A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca A&G Creative Group specializes in building sustainable brands and businesses. For more than 20 years, we’ve been evolving a process and a culture that combine the most powerful aspects of research, design, technology and marketing to bring real, measurable commercial advantage to our clients. Each project at A&G Creative Group begins with a belief that great, consumer-centered ideas and design can play a critical role in growing our client’s business. We don’t believe in simply making things look pretty; we believe in creating consumer touch points that build relationships and effective marketing, advertising and communication strategies that drive bottom line profits. www.agcreative.ca AIM Communications Inc 1780 62nd Ave W V6P 2G2 Ken McKissock......604-261-7171 aimads@shaw.ca

Brain Communications 1081 Cambie St V6B 5L7 Pamela Brain ......................................604-688-1137 pam@braincomm.ca www.braincomm.ca BRANDFX 15 Chesterfield Pl Studio E, North Vancouver V7M 3K3 Tim Kelly .............................................604-988-1407 tim@brandfx.ca www.brandfx.ca Concerto Marketing Group Inc 220 Cambie St Suite 400 V6B 2M9 Peter Irving ...............................................604-684-8933 info@concertomarketing.com www.concertomarketing.com Rob Dawson VP, Partner

DDB Canada Vancouver 777 Hornby St Suite 1600 V6Z 2T3 Frank Palmer/Lance Saunders ...........604-687-7911 frank.palmer@ddbcanada.com lance.saunders@ddbcanada.com www.ddbcanada.com DSDym Communications 4129 Almondel Crt, West Vancouver V7V 4V4 Diane S Dym........ 604-926-8671 ddym@shaw.ca

ET Marketing Solutions Ltd 3833 Henning Dr Suite 207, Burnaby V5C 6N5 Peter Tsui ............................................604-801-6168 contact@etmarketingsolutions.com www.etmarketingsolutions.com

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8e`dXk`fe Fusion Communications Group Inc 1166 Alberni St Suite 1005 V6E 3Z3 Dean Mailey .......................................604-566-9915 dean@fusioncommunicationsgroup.com www.fusioncommunicationsgroup.com Gould Marketing & Associates Inc 3433 North Rd Suite 104, Burnaby V3J 0A9 Chuck Gould .......................................604-574-5577 chuck@gouldmarketing.ca www.gouldmarketing.ca Hamazaki Wong Marketing Group 1551 Johnston St Suite 301 V6H 3R9 Ted Barrett..........................................604-669-8282 aspire@hamazakiwong.com www.hamazakiwong.com Hot Tomali Communications Inc 1441 Pender St E V5L 1V7 Thomas Stringham .............................604-893-8347 info@hottomali.com www.hottomali.com Hotshop Communications Inc 1807 Maritime Mews Suite 206 V6H 3W7 Ron Blouin ..........................................604-408-0939 media@hotshop.ca www.hotshop.ca i2i Advertising and Marketing 611 Alexander St Suite 310 V6A 1E1 Stuart Ince ..........................................604-254-5452 stuart@i2iadvertising.com www.i2iadvertising.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Ken Etheridge & Associates 7140 Gilbert Rd, Richmond V6Y 3G9 Ken Etheridge .....................................604-247-9178 ketheridge@k-e-a.com www.k-e-a.com

Maria Barichello Communications Ltd 3989 Henning Dr Suite 107, Burnaby V5C 6N5 Maria Barichello.................................604-298-9506 marco@mbcadvertising.com www.mbcadvertising.com

Media Buying Company 5032 Stevens Pl, Delta V4M 1P2 Loretta Longoz ....................................604-662-8050 mediabuy@dccnet.com Mercer Creative Group Inc 1333 Johnston St Suite 100 V6H 3R9 Terry Mercer .......................................604-689-0880 terry@mercerad.com www.mercerad.com Midlyn Day Communications Inc 1591 Bowser Ave Suite 101, North Vancouver V7P 2Y4 Elisa Hendricks ...................................604-980-2980 info@midlynday.com www.midlynday.com Origin Design + Communications Ltd 1002 Lynham Rd Suite 201, Whistler V0N 1B1 Danielle Kristmanson .........................604-932-8482 danielle@origindesign.ca www.origindesign.ca PDM Marketing Communications Inc 1207 161A St, Surrey V4A 6W6 John Kalil .......... 604-880-5390 kalil@pdm.bc.ca Pearson Advertising Ltd 6526 Yew St V6P 5V9 Vic Weckerle ......604-261-6991 vic.w@telus.net Plum Promotions Inc 1338 6th Ave W Suite 103 V6H 1A7 Doris M Wilson ..................................604-685-2077 plum@axion.net www.plumpromotions.ca Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca

Advertising Creative Studios

Powershifter 207 Hastings St W Suite 310 V6B 1H7 JP Holecka..........................................604-608-6886 info@powershiftermedia.com www.powershiftermedia.com POWERSHiFTER is an interactive agency that specializes in the creation of digital campaigns, web sites, branded content and social media marketing. Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com RED The Agency Inc 555 12th Ave W Suite 610 V5Z 3X7 ..............................................778-328-7656 mgardiner@redtheagency.com www.redtheagency.com Rethink Communications Inc 470 Granville St Suite 700 V6C 1V5 Tiffany Brown .....................................604-685-8911 inquiries@rethinkcanada.com www.rethinkcanada.com ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca Skunkworks Creative Group Inc 55 Water St Suite 505 V6B 1A1 Doug Jasinski .....................................604-739-8976 info@skunkworks.ca www.skunkworks.ca Spring 1250 Homer St Suite 301 V6B 1C6 Richard Bergin ....................................604-683-0167 grow@springadvertising.com www.springadvertising.com

SR Magown & Associates Ltd 999 Broadway W Suite 720 V5Z 1K5 Steve Magown ...................................604-736-3801 info@magown.com www.magown.com Station X 1201 Pender St W Suite 300 V6E 2V2 Richard Sharp .....................................604-484-8543 richard.sharp@marqui.com www.stationx.co Branding and design, creative development, traditional advertising, digital strategy & execution, analytics & optimization. TAXI Canada Ltd 515 Richards St V6B 2Z5 Karen Pearce ......................................604-683-8294 newbusiness@taxi.ca vancouver.taxi.ca Templeton Advertising Inc 3180 58th Ave E Suite 67 V5S 3S8 Darlene Templeton .............................604-431-8038 dt_tempad@telus.net www.templetonmedia.ca Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com Vizeum Canada Inc 1066 Hastings St W Suite 1205 V6E 3X1 Jim Gordon .........................................604-646-7282 jim.gordon@vizeum.com www.vizeum.com Wasserman & Partners Advertising 1020 Mainland St Suite 160 V6B 2T5 Andeen Pitt.........................................604-684-1111 apitt@wasserman-partners.com www.wasserman-partners.com

1998 Creative Inc 1490 Pennyfarthing Dr Suite 108 V6J 4Z3 Jason McKinlay..................................604-354-1453 jason@1998creative.com www.1998creative.com 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca IRIX Design Group Inc 777 Broadway W Suite 1200 V5Z 4J7 Alvin Chu ............................................604-876-1812 info@irix-design.com www.irix-design.com Kaper Creative 3361 155B St, Surrey V3S 0K5 Karen Percy ........................................604-802-0701 karen@kapercreative.com www.kapercreative.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca

Repart 1075 Lynn Valley Rd Suite 2 North Vancouver V7J 1Z6 Claire Khan ...... 778-340-1795 claire@repart.com www.repart.com Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com Multi-disciplinary design studio specializing in multi-platform campaigns for TV and film, branded entertainment and real estate project marketing. Webbervision Creative Services 415 Cordova St W Unit 23 V6B 1E5 Dave Webber .....................................604-685-6027 dave@webbervision.com www.webbervision.com

Animation

1998 Creative Inc 1490 Pennyfarthing Dr Suite 108 V6J 4Z3 Jason McKinlay..................................604-354-1453 jason@1998creative.com www.1998creative.com Rainmaker Entertainment Inc 2025 Broadway W Suite 500 V6J 1Z6 Stephane Hungerford .........................604-714-2600 shungerford@rainmaker.com www.rainmaker.com Reel Wonders Animation Inc 402 Pender St W Suite 203 V6B 1T6 John “Moose” Pagan .........................604-689-9331 moosereelwonder@hotmail.com www.reelwonders.com

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8j`Xe DXib\k`e^ Asian Marketing

ET Marketing Solutions Ltd 3833 Henning Dr Suite 207, Burnaby V5C 6N5 Peter Tsui ............................................604-801-6168 contact@etmarketingsolutions.com www.etmarketingsolutions.com IRIX Design Group Inc 777 Broadway W Suite 1200 V5Z 4J7 Alvin Chu ............................................604-876-1812 info@irix-design.com www.irix-design.com

;`^`kXc DXib\k`e^ Daniel Choi Design & Communications 39 Sixth St Suite 401, New Westminster V3L 0B3 Daniel Choi .........................................604-526-1836 info@danielchoidesign.com www.danielchoidesign.com Davron Marketing 7231 120th St Suite 473, Delta V4C 6P5 David Parker .......................................604-594-7604 dparker@davronmarketing.com www.davronmarketing.com Exhibit A: Design Group 25 6th Ave E Suite 2 V5T 1J3 Cory Ripley .........................................604-873-1583 cory@exhibitadesigngroup.com www.exhibitadesigngroup.com

International Special Events Society 101 1001 Broadway W V6H 4E4 Brock Lumsden ...................................604-803-2426 president@isesvancouver.com www.isesvancouver.com Magazine Association of BC 318 Homer St Suite 201 V6B 2V2 Rhona MacInnes ................................604-688-1175 info@magsbc.com www.magsbc.com Society of Graphic Designers of Canada BC Chapter 1399 Johnston St Room 370G V6H 3R9..............................................604-515-5949 admin.bc@gdc.net www.gdc.net

Audiovisual Production Services Clark’s Audio Visual Services Ltd 1615 Venables St V5L 2H1 Mark Happeney ..................................604-877-8558 info@clarksav.com www.clarksav.com Focus Audio Visual Services 125 5th Ave W V5Y 1H9 Alan Bailey .........................................604-872-4434 info@focus-av.com www.focus-av.com Performance Visual Works Inc 62 4th Ave W Suite 104 V5Y 1G3 Marc Chan ..........................................604-877-1010 marc@performancevisualworks.com www.performancevisualworks.com

Brand Development/Management 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com Brain Communications 1081 Cambie St V6B 5L7 Pamela Brain ......................................604-688-1137 pam@braincomm.ca www.braincomm.ca Coastlines Creative Group Inc 55 Water St Suite 212 V6B 1A1 Byron Dowler......................................604-738-6378 byron@coastlinescreative.com www.coastlinescreative.com Concerto Marketing Group Inc 220 Cambie St Suite 400 V6B 2M9 Peter Irving ...............................................604-684-8933 info@concertomarketing.com www.concertomarketing.com Rob Dawson VP, Partner Cotton Candy Vancouver Inc 13160 Vanier Pl Suite 130, Richmond V6V 2J2 Larry Shaffer.......................................604-218-1244 larrys@cottoncandyinc.com www.cottoncandy.ca

Broadcasting – Radio Fairchild Radio Group (AM1470 & FM96.1) 4151 Hazelbridge Way Unit 2090, Richmond V6X 4J7 Irene Liu..............................................604-295-1234 sales@am1470.com www.am1470.com Virgin Radio 95.3 Vancouver 11151 Horseshoe Way Suite 20, Richmond V7A 4S5 Victoria Nelson...................................604-241-0953 vnelson@astral.com www.vancouver.virginradio.ca

Morgan Newsletters 970 Burrard St Suite 118 V6Z 2R4 Peter Morgan .....................................604-683-3241 pmorgan@morgan-news.com www.morgan-news.com Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Ross Sullivan ......................................604-689-5559 rsullivan@peakco.com www.peakco.com

Broadcasting – Television KVOS TV 1985 Broadway W Suite 320 V6J 4Y3 Dale McCarthy ...................................604-681-1212 dmccarthy@kvos.com www.kvos.com

Associations (CAPIC) Canadian Association of Professional Image Creators – Vancouver Chapter c/o 6179 No 1 Rd Unit 5, Richmond V7C 1T4 David Rossander ................................604-232-9783 capicvancouver@capic.org www.capic.org

Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com

Conference Venues Ideastream Design Inc Catherine Worrall...............................604-874-7664 cmw@ideastreamdesign.com www.ideastreamdesign.com

Karacters Design Group 777 Hornby St Suite 1600 V6Z 2T3 James Bateman .................................604-640-4308 james.bateman@karacters.com www.karacters.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Kinetix Media Communications Ltd 5489 Byrne Rd Suite 155, Burnaby V3J 3J1 Paula Skaper ......................................604-629-5250 pskaper@kinetixmedia.com www.kinetixmedia.com Magenta Marketing 3990 19th Ave W V6S 1E1 Audrey Ple ..........................................604-224-6122 audreyple@magentamarketing.ca www.magentamarketing.ca Nextphase Strategy Marketing Inc 1445 Georgia St W Suite 400 V6G 2T3 Susan Sorich ......................................604-669-1180 ssorich@nextphasestrategy.com www.nextphasestrategy.com Parker & Associates Inc 625 Howe St Suite 1180 V6C 2T6 Patrick Parker .....................................604-689-5506 pat@parkerandassocs.com www.parkerandassocs.com Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca Station X 1201 Pender St W Suite 300 V6E 2V2 Richard Sharp .....................................604-484-8543 richard.sharp@marqui.com www.stationx.co Brand vision & positioning strategy, brand architecture, competitive marketing, innovation workshops. Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com

Empire Landmark Hotel & Conference Centre 1400 Robson St V6G 1B9 David Rowney ....................................604-687-0511 drowney@empirelandmarkhotel.com www.empirelandmarkhotel.com The Fairmont Hotel Vancouver 900 Georgia St W V6C 2W6 Graeme Benn......................................604-684-3131 hvc.concierge@fairmont.com www.fairmont.com The Fairmont Waterfront 900 Canada Place Way V6C 3L5 Joanne Perschbacher .........................604-691-1991 thewaterfronthotel@fairmont.com www.fairmont.com/waterfront Grouse Mountain 6400 Nancy Greene Way, North Vancouver V7V 4K9 Catering Sales ....................................604-980-9311 catering@grousemountain.com www.grousemountain.com Tradex – Fraser Valley Trade and Exhibition Centre 1190 Cornell St, Abbotsford V2T 6H5 Vali Marling ........................................604-851-4166 vmarling@fvtradex.com www.fvtradex.com Vancouver Civic Theatres 649 Cambie St V6B 2P1 Richard Forzley ...................................604-665-2193 richard.forzley@vancouver.ca www.vancouver.ca/theatres Consider the Orpheum, Queen Elizabeth Theatre, Vancouver Playhouse or flexible meeting rooms at the QET Salons for events, meetings, receptions, dinners etc. Vancouver Convention Centre 1055 Canada Pl V6C 0C3 Lynn Menzies .....................................604-689-8232 sales@vancouverconventioncentre.com www.vancouverconventioncentre.com

Copying Services Samco Printers Ltd 830 Pender St W Suite 300 V6C 1J8 Sam Hirji.............................................604-683-6991 sales@samcoprinters.com www.samcoprinters.com

ProofingQueen Editing PO Box 3357 Stn Terminal V6B 3Y3 Sharon McInnis ..................................604-488-0282 mail@proofingqueen.com www.proofingqueen.com Rebar Creative 151 32500 South Fraser Way Suite 358, Abbotsford V2T 4W1 Joanne Severn ...................................604-854-0355 joanne@rebarcreative.com www.rebarcreative.com Whalebone Productions Ltd 885 Georgia St W Suite 1500 V6C 3E8 Laurie Jones .......................................604-681-7130 laurie@whaleboneproductions.com www.whaleboneproductions.com

Digital Asset Management/ Pre-press/Film Coast Imaging Arts Inc 504 First St, New Westminster V3L 2H1 Ernst Vegt ...........................................604-519-6748 info@coastimagingarts.com www.coastimagingarts.com

Digital Marketing A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca Engine Digital Inc 717 Pender St W Suite 404 V6C 1G9 Stephen Beck .....................................604-684-3330 getdigital@enginedigital.com www.enginedigital.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Kinetix Media Communications Ltd 5489 Byrne Rd Suite 155, Burnaby V3J 3J1 Paula Skaper ......................................604-629-5250 pskaper@kinetixmedia.com www.kinetixmedia.com Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Alyn Edwards .....................................604-689-5559 rsullivan@peakco.com www.peakco.com

Corporate Communications Breakthrough Communications 750 Pender St W Suite 1600 V6C 2T8 ..............................................604-685-4742 info@breakthroughpr.com www.breakthroughpr.com Campbell & Co Public Relations 23195 96 Ave, Fort Langley V1M 2S2 Steve Campbell ..................................604-888-5267 scampbell@campbellpr.bc.ca www.campbellpr.bc.ca Harrison-Green Marketing & Communications 744 Hastings St W Suite 101 V6C 1A5 Nick Green..........................................604-669-5262 ngreen@harrison-green.com www.harrison-green.com Jive Communications 1825 8th Ave W Suite 103 V6J 1V9 Almira Bardai .....................................604-568-7214 info@jivecommunications.ca www.jivecommunications.ca

Powershifter 207 Hastings St W Suite 310 V6B 1H7 JP Holecka..........................................604-608-6886 info@powershiftermedia.com www.powershiftermedia.com POWERSHiFTER is an interactive agency that specializes in the creation of digital campaigns, web sites, branded content and social media marketing. Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com Referral Cardfile 301 Maude Rd Suite 109, Port Moody V3H 5B1 Darrell O Backen ................................604-726-7100 info@referralcardfile www.referralcardfile.com

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;`^`kXc DXib\k`e^ Rethink Communications Inc 470 Granville St Suite 700 V6C 1V5 Tiffany Brown .....................................604-685-8911 inquiries@rethinkcanada.com www.rethinkcanada.com Station X 1201 Pender St W Suite 300 V6E 2V2 Richard Sharp .....................................604-484-8543 richard.sharp@marqui.com www.stationx.co Digital strategy, mobile web, social media, SEO & SEM, email marketing, analytics and optimization. Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com

V ancouver

Tribal DDB 777 Hornby St Suite 1600 V6Z 2T3 Marty Yaskowich................................604-608-4451 martyy@tribalddb.ca www.tribalddb.ca Vizeum Canada Inc 1066 Hastings St W Suite 1205 V6E 3X1 Jim Gordon .........................................604-646-7282 jim.gordon@vizeum.com www.vizeum.com

Direct Marketing Grow Communications 234 Abbott St V6B 2K8 Kelsey Breakey ...................................778-822-0431 kelsey@growcommunications.com www.growcommunications.com Integrated Direct Response Services Ltd 10159 Nordel Crt, Delta V4G 1J8 Mark Weeks .......................................604-951-6855 idrservices@idrs.ca www.idrs.ca Kirk Marketing 11388 No 5 Rd Suite 110, Richmond V7A 4E7 Mike Cowan .......................................604-279-8484 info@kirkmarketing.com www.kirkmarketing.com Microzip Data Corp 788 Beatty St Suite 306 V6B 2M1 Axel Krieger........................................604-683-3711 info@microzip.com www.microzip.com

Directories & Guides Aviation Business Directory 200 Esplanade W Suite 500, North Vancouver V7M 1A4 Katherine Kjaer ..................................250-592-5331 sales@canadianaviatormagazine.com www.aviationbusinessdirectory.com Better Business Bureau Guide 102 4th Ave E V5T 1G2 Katherine Butler .................................604-688-2398 kbutler@biv.com www.biv.com The Book of Lists 102 4th Ave E V5T 1G2 Cheryl Carter ......................................604-688-2398 ccarter@biv.com www.biv.com Burnaby Board of Trade Magazine 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Lee Caldwell.......................................604-299-7311 lcaldwell@canadawide.com www.burnabyboardoftrade.com The Complete Wedding Directory 4965 Marine Dr, Burnaby V5J 3G6 Mike Alexander ..................................604-291-1575 mike@mediahill.com www.completeweddings.com Contacts Database Marketing 102 4th Ave E V5T 1G2 Veera Irani ..........................................604-688-2398 contacts@biv.com www.biv.com

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<m\ek DXib\k`e^ PDQ Post Group Inc 19134 95A Ave Suite 7 & 8, Surrey V4N 4P2 Lorraine Duclos ..................................604-888-0676 lorraine@pdqpostgroup.com www.pdqpostgroup.com

Event Management

Editing & Proofreading

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca MP Media Plus Inc 20140 56th Ave Suite 306, Langley V3A 3Y4 Doug Thorkilsen .................................604-532-3831 doug.thorkilsen@mpmedia.com www.mpmedia.com Resource World Magazine 700 Pender St W Suite 709 V6C 1G8 Paul Dickson .......................................877-484-3800 paul@resourceworld.com www.resourceworld.com University Publishers 1187 Martin St, White Rock V4B 3V9 Sallie Graham.....................................604-531-0855 univpubs@axion.net The Vancouver Board of Trade Members’ Business Directory 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.boardoftrade.com www.bivmagazines.ca The flagship publication of Vancouver’s most influential business community. Distributed to members of the Vancouver Board of Trade.

Display – Retail 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com DPI Digital People Inc 1920 Columbia St V5Y 4A2 Javier Navarro....................................604-734-5344 javier@digitalpeople.com www.digitalpeople.com

Display Designers & Builders Creative Display Ltd 8048 Winston St, Burnaby V5A 2H5 Ron J Province....................................604-421-1321 ron@creativedisplay.ca www.creativedisplay.ca Exhibit Creative 105 3rd Ave W V5Y 1E6 Stephen Samchuck.............................604-899-4074 solutions@exhibit-creative.com www.exhibit-creative.com Exhibitree Display Services Inc 7858 Hoskins St Unit 110, Delta V4G 1M4 Mark Bourgeau...................................604-940-8110 sales@exhibitreedisplay.ca www.exhibitreedisplay.ca

Distribution & Mailing Services Coast Mailing Services 1305 66th Ave E V5X 4K9 Bill MacDonnell..................................604-322-6544 bill@coastmailing.com www.coastmailing.com Honeycomb Direct Mail Inc 256 7th Ave W Suite 209 V5Y 1M1 Tracy Bradley ......................................604-253-6006 tbradley@honeycomb-direct-mail.com www.honeycomb-direct-mail.com Integrated Direct Response Services Ltd 10159 Nordel Crt, Delta V4G 1J8 Mark Weeks .......................................604-951-6855 idrservices@idrs.ca www.idrs.ca Integrated Fulfillment Management Services Inc 7107 Venture St Suite 6, Delta V4G 1H7 Annette Stevens.................................604-952-4554 annette.stevens@integratedfulfillment.com www.integratedfulfillment.com Kirk Marketing 11388 No 5 Rd Suite 110, Richmond V7A 4E7 Mike Cowan .......................................604-279-8484 info@kirkmarketing.com www.kirkmarketing.com

Infinity Editing Service Ltd 2986 Elbow Pl, Port Coquitlam V3B 7T3 Jennifer Muzzin..................................604-941-4567 jmuzzin@infinityediting.com www.infinityediting.com

ProofingQueen Editing PO Box 3357 Stn Terminal V6B 3Y3 Sharon McInnis ..................................604-488-0282 mail@proofingqueen.com www.proofingqueen.com

Educational/Training Services Academy of Learning 1221 Lonsdale Ave Suite 300, North Vancouver V7M 2H5 Errol Lipschitz .....................................604-987-4277 elipschitz@academyoflearning.com www.academyoflearning.com Emily Carr University of Art + Design 1399 Johnston St V6H 3R9 Dina Tracy...........................................604-844-3800 dina@ecuad.ca www.ecuad.ca InFocus Management Consulting 318 Homer St Suite 203 V6B 2V2 Dave Baspaly......................................604-683-0556 info@infocusconsulting.ca www.infocusconsulting.ca MDA Training Ltd 302 Water St Suite 300 V6B 1B6 Scott Powell .......................................778-588-7230 spowell@mdatraining.com www.mdatraining.com

Electronic Printing Services DPI Digital People Inc 1920 Columbia St V5Y 4A2 Javier Navarro....................................604-734-5344 javier@digitalpeople.com www.digitalpeople.com

BBW International Inc 999 Canada Pl Suite 404 V6C 3E2 Lois Jackalin.......................................604-984-0352 vancouver@bbwinternational.com www.bbwinternational.com Specializing in event staffing: brand ambassadors, product samplers, booth hostesses, street teams, market research survey teams. Bright Ideas Event Coordinators Ltd PO Box 34006 Stn D V6J 4M1 Sharon Bonner....................................604-303-7707 info@brightideasevents.com www.brightideasevents.com Danco Tent & Party Rentals 20800 Lougheed Hwy Suite 382, Maple Ridge V2X 8K9 Cathy Petrie ........................................800-808-1588 danco@direct.ca www.dancotents.com Devon Knight Events 1255 Main St Suite 1001 V6A 4G5 Devon Knight ......................................604-677-2758 info@devonknight.com www.devonknight.com Events One Management Inc 1551 Johnston St Suite 301 V6H 3R9 Ted Barrett..........................................604-669-8282 aspire@events-one.com www.events-one.com Executive Event Production Inc 901 Station St V6A 4J8 Heather Angeard ................................604-689-8651 heather@eat-bc.com www.eat-bc.com Greenscape Design & Decor 3811 Myrtle St, Burnaby V5C 4G1 Corinne Kessel ...................................604-437-1729 sales@greenscapedecor.com www.greenscapedecor.com Lea Carpenter & Associates 1298 Mt Crown Rd, North Vancouver V7R 1S1 Lea Carpenter .........604-878-1045 leac@istar.ca Lemaire & Co Event Management 489 Marine Dr Suite 420, West Vancouver V7T 1B8 Cindy Lemaire.....................................604-912-0225 info@lemaire-co.com www.lemaire-co.com Lowe and Associates 5790 Keith St, Burnaby V5J 3C7 Chris Lowe..........................................604-431-6732 chris@thefunteam.com www.thefunteam.com

Employment Services David Aplin Recruiting 650 Georgia St W Suite 1400 V6B 4N7 John Perry ..........................................604-648-2799 jperry@aplin.com www.aplin.com Goldbeck Recruiting Inc 475 Georgia St W Suite 510 V6B 4M9 Henry Goldbeck ..................................604-684-1428 henrygoldbeck@goldbeck.com www.goldbeck.com Lock Search Group 1040 Georgia St W Suite 810 V6E 4H1 Frank Joe ............................................604-669-8806 fjoe@locksearchgroup.com www.locksearchgroup.com

Entertainment Services Famous Players Band 3495 Cambie St Suite 545 V5Z 4R3 Kelly Becker........................................604-725-1272 info@famousplayersband.com www.famousplayersband.com Lighten Up Productions Inc 4438 10th Ave W Box 102 V6R 4R8 Rick Lewis ..........................................604-228-8222 admin@breakarule.com www.breakarule.com The Livin In Swing Orchestra Chance Devlin ....................................604-685-5483 music@livininswing.com www.livininswing.com Oktoberfest Enterprises Organizers & Décor Rentals 6711 Woodwards Rd, Richmond V7E 1H2 Wolfgang Christl ................................604-277-4300 oktoberfest-bc@shaw.ca

Nasco Staffing Solutions 343 Railway St Suite 400 V6A 1A4 Alex Bickers........................................604-683-2512 sales@nasco.ca www.nasco.ca Nasco Staffing Solutions specializes in the events industry and is the largest provider of temporary production, event, promotion, and food and beverage staff in Canada. Synergy Events Inc 3320 Richter St Suite 203, Kelowna V1W 4V5 Lesley Spiegel ....................................250-763-9009 lspiegel@synergyevents.ca www.synergyevents.ca

Event Marketing Bright Ideas PartyHats PO Box 34006 Stn D V6J 4M1 Sharon Bonner....................................604-303-7707 info@brightideasevents.com www.brightideasevents.com LimeLight Event Marketing Lorien Henson ....................................604-628-9415 info@limelightevents.ca www.limelightevents.ca

BIV Magazines

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<m\ek DXib\k`e^ Newad 1120 Hamilton St Suite 209 V6B 2S2 Marie-Christine Fournier ....................604-646-1370 mariechristinef@newad.com www.newad.com

C\^Xc J\im`Z\j IRIX Design Group Inc 777 Broadway W Suite 1200 V5Z 4J7 Alvin Chu ............................................604-876-1812 info@irix-design.com www.irix-design.com

Flags & Banners Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com The Flag Shop 1615 Powell St V5L 1H5 Susan Braverman ...............................604-736-8161 susanb@flagshop.com www.flagshop.com Samco Printers Ltd 830 Pender St W Suite 300 V6C 1J8 Sam Hirji.............................................604-683-6991 sales@samcoprinters.com www.samcoprinters.com

Graphic Designers 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca BRANDFX 15 Chesterfield Pl Studio E, North Vancouver V7M 3K3 Tim Kelly .............................................604-988-1407 tim@brandfx.ca www.brandfx.ca Coastlines Creative Group Inc 55 Water St Suite 212 V6B 1A1 Byron Dowler......................................604-738-6378 byron@coastlinescreative.com www.coastlinescreative.com Daniel Choi Design & Communications 39 Sixth St Suite 401, New Westminster V3L 0B3 Daniel Choi .........................................604-526-1836 info@danielchoidesign.com www.danielchoidesign.com

ET Marketing Solutions Ltd 3833 Henning Dr Suite 207, Burnaby V5C 6N5 Peter Tsui ............................................604-801-6168 contact@etmarketingsolutions.com www.etmarketingsolutions.com Exhibit A: Design Group 25 6th Ave E Suite 2 V5T 1J3 Cory Ripley .........................................604-873-1583 cory@exhibitadesigngroup.com www.exhibitadesigngroup.com

Fusebox Communications Christopher Fagan ..............................604-868-7110 hello@fuseboxcomm.com www.fuseboxcomm.com Hamazaki Wong Marketing Group 1551 Johnston St Suite 301 V6H 3R9 Ted Barrett..........................................604-669-8282 aspire@hamazakiwong.com www.hamazakiwong.com Ideastream Design Inc Catherine Worrall...............................604-874-7664 cmw@ideastreamdesign.com www.ideastreamdesign.com Ion Branding + Design 948 7th Ave W V5Z 1C3 David Coates ......................................604-682-6787 david@iondesign.ca www.iondesign.ca

Karacters Design Group 777 Hornby St Suite 1600 V6Z 2T3 James Bateman .................................604-640-4308 james.bateman@karacters.com www.karacters.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Laura Galloway Design 3631 Chatham St Unit 110, Richmond V7E 2Z1 Laura Galloway ..................................604-272-3047 info@lgallowaydesign.com www.lgallowaydesign.com Linda Coe Design 36 North Kaslo St V5K 3M8 Linda Coe............................................604-254-3210 linda@linda.ca www.linda.ca Oriental Type & Graphics 7 39th Ave W V5Y 2N8 Webb Yu .............................................604-688-1201 webbyu@orientaltype.com www.orientaltype.com Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com Rethink Communications Inc 470 Granville St Suite 700 V6C 1V5 Tiffany Brown .....................................604-685-8911 inquiries@rethinkcanada.com www.rethinkcanada.com RKW Communications Inc 7298 Hume Ave, Delta V4G 1C5 Robert Middleton ...............................604-940-8650 robertm@rkwinc.com www.rkwinc.com ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca Serengeti Design Group Inc 744 Hastings St W Suite 101 V6C 1A5 Christopher Clark................................604-669-3368 communicate@serengeti.ca www.serengeti.ca Shervin Communications Inc 8557 Government St Suite 101, Burnaby V3N 4S9 Sherrin Western .................................604-422-0174 sherrin@goshervin.com www.goshervin.com Signals Design Group Inc 27 6th Ave W V5Y 1K2 Kosta Tsetsekas..................................604-732-9827 kosta@signals.ca www.signals.ca StepUp Communications Inc 968 15th Ave E V5T 2S3 Sigrid Albert .......................................604-682-2577 info@stepupcommunications.com www.stepupcommunications.com Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com Waterfront Studio Inc 4841 Delta St Suite 206, Ladner V4K 2T9 Nathan Murray ...................................604-940-1853 nathan@waterfrontstudio.ca waterfrontstudio.ca

Illustrators Christopher Stanbury 2223 Prince Edward St Suite 1 V5T 4K6 Christopher Stanbury .........................604-874-9462 stanbury@telus.net

Indoor & Outdoor Display Advertising Newad 1120 Hamilton St Suite 209 V6B 2S2 Marie-Christine Fournier ....................604-646-1370 mariechristinef@newad.com www.newad.com SuperGraphics 9344 192nd St, Surrey V4N 3R8 Ryan Broderson ..................................604-888-6333 ryanb@supergraphics.ca www.supergraphics.com Thinkbox National Marketing Inc 609 Hastings St W Suite 850 V6B 4W4 Ashlee Utterback................................604-646-6666 autterback@thinkboxnational.com www.thinkboxnational.com

Interactive Technologies 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com Fire and Light Media Group Inc 1333 8th St E, North Vancouver V7J 1J9 Vita Mavronicolas ..............................604-987-4772 hello@fireandlight.ca www.fireandlight.ca OpenRoad Communications Ltd 12 Water St Suite 210 V6B 1A5 Darren Gibbons ..................................604-694-0554 info@openroad.ca www.openroad.ca Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com

Internet Providers Radiant Communications Corp 1050 Pender St W Suite 1600 V6E 4T3 ..............................................604-692-4531 cleighton@radiant.net www.radiant.net

Internet Services OpenRoad Communications Ltd 12 Water St Suite 210 V6B 1A5 Darren Gibbons ..................................604-694-0554 info@openroad.ca www.openroad.ca

Labels Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com Canada Label Co B3 1410 Parkway Blvd Unit 78, Coquitlam V3E 3J7 Jim Korchinski ....................................604-461-4113 sales@canadalabel.com www.canadalabel.com Trans Canada Labels 1628 Fosters Way Suite 201, Delta V3M 6S6 Noor Meherally ..................................604-525-7898 info@transcanadalabels.com www.transcanadalabels.com Westkey Graphics Ltd 8315 Riverbend Crt, Burnaby V3N 5E7 Bob Welch ..........................................604-549-2350 bwelch@westkeygraphics.com www.westkeygraphics.com

Laminating Services Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com

Legal Services Blake Cassels & Graydon LLP 595 Burrard St Suite 2600 V7X 1L3 William Maclagan..............................604-631-3300 vancouver@blakes.com www.blakes.com Fasken Martineau DuMoulin LLP 550 Burrard St Suite 2900 V6C 0A3 Will Westeringh .................................604-631-3131 vancouver@fasken.com www.fasken.com Gowling Lafleur Henderson LLP 550 Burrard St Suite 2300 V6C 2B5 John Leckie ........................................604-683-6498 sarah.kuchka@gowlings.com www.gowlings.com Lawson Lundell LLP 925 Georgia St W Suite 1600 V6C 3L2 Valerie Mann ......................................604-685-3456 genmail@lawsonlundell.com www.lawsonlundell.com Owen Bird Law Corp 595 Burrard St Suite 2900 V7X 1J5 ..............................................604-688-0401 inquiries@owenbird.com www.owenbird.com Oyen Wiggs Green & Mutala LLP 601 Cordova St W Suite 480 V6B 1G1 Michelle L Beaubien ..........................604-669-3432 mail@patentable.com www.patentable.com

LABELS Stick with the best … for all your labeling needs MANUFACTURER OF ALL TYPES OF LABELS & TAGS * * ,ÊUÊ6 9 ÊUÊ " ÊUÊ 9 ,ÊUÊ/ , - ,ÊUÊ£ nÊ " "1,-ÊUÊ{Ê " "1,Ê*," --Ê ",Ê "",É"1/ "",Ê1-

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Richards Buell Sutton LLP 401 Georgia St W Suite 700 V6B 5A1 Jeffrey J Lowe ...................................604-682-3664 rbs@rbs.ca www.rbs.ca

Magazine Design/Production Business in Vancouver Magazines 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca Business in Vancouver Magazines – a different title each month provides the inside story on specific industry sectors such as technology, real estate, advertising, event planning and home renovations. TAP Graphics Ltd 224 27th St E, North Vancouver V7N 1B6 Julian Wooldridge..............................604-984-7515 info@tapgraphics.com www.tapgraphics.com

Magazines – Business & Trade Adpages 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.theadpages.ca Adpages is an invaluable medium for professionals, owners and managers needing advice on advertising, marketing, promotions and public relations. The Advocate 1529 6th Ave W Suite 103 V6J 1R1 Lynda Robert ......................................604-737-8759 advocatemag@shaw.ca www.vancouverbar.ca Award Magazine 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Dan Chapman .....................................604-299-7311 dchapman@canadawide.com www.canadawide.com Backbone Magazine 187 Rondoval Cres, North Vancouver V7N 2W6 Steve Dietrich.....................................604-986-5362 info@backbonemag.com www.backbonemag.com BC Broker 661 Market Hill V5Z 4B5 Fran Burnside .....................................604-874-1001 manager@insurancewest.ca www.insurancewest.ca BC Business 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Debbie McLean ..................................604-299-7311 dmclean@canadawide.com www.bcbusinessonline.ca BC Insurance Directory 661 Market Hill V5Z 4B5 Bill Earle .............................................604-874-1001 manager@insurancewest.ca www.insurancewest.ca BC Medical Journal 1665 Broadway W Suite 115 V6J 5A4 Jay Draper ..........................................604-638-2815 journal@bcma.bc.ca www.bcmj.org Better Business Bureau Guide 102 4th Ave E V5T 1G2 Katherine Butler .................................604-688-2398 kbutler@biv.com www.biv.com Beyond Numbers Magazine 505 Burrard St Suite 500 V7X 1M4 Linh Huynh..........................................604-681-1811 info@advertisinginprint.com www.ica.bc.ca Business in Vancouver Magazines 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca Business in Vancouver Magazines – a different title each month provides the inside story on specific industry sectors such as technology, real estate, advertising, event planning and home renovations. Canadian Business 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.canadianbusiness.com Canadian Property Management – BC Edition 1788 Broadway W Suite 402 V6J 1Y1 Dan Gnocato.......................................604-739-2115 dang@mediaedge.ca www.canadianpropertymanagementmagazine.ca

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ADPAGES/2011

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Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Government Buyer 2323 Boundary Rd Suite 201 V5M 4V8 Ken Singer ..........................................604-291-9900 ksinger@baumpub.com www.baumpub.com Green Space Alberta 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.biv.com Green Space BC 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.greenspacebc.com Heavy Equipment Guide 2323 Boundary Rd Suite 201 V5M 4V8 Ken Singer ..........................................604-291-9900 ksinger@baumpub.com www.baumpub.com HortWest Magazine 5783 176A St Suite 102, Surrey V3S 6S6 Barb Nelson........................................604-574-7772 bnelson@bclna.com www.bclna.com The How-To Book 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.howtobook.ca InnFocus 19073 63 Ave, Surrey V3S 8G7 Joyce Hayne .......................................604-574-4577 info@emcmarketing.com www.emcmarketing.com Innovation 4010 Regent St Suite 200, Burnaby V5C 6N2 Gillian Cobban ....................................604-929-6733 innovation@apeg.bc.ca www.apeg.bc.ca Insurancewest 661 Market Hill V5Z 4B5 Fran Burnside .....................................604-874-1001 manager@insurancewest.ca www.insurancewest.ca Invest in BC 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com Just for Canadian Dentists 896 Cambie St Suite 200 V6B 2P6 Monique Nguyen................................604-681-1811 info@advertisinginprint.com www.justforcanadiandentists.com Just for Canadian Doctors 896 Cambie St Suite 200 V6B 2P6 Monique Nguyen................................604-681-1811 info@advertisinginprint.com LifeSciences British Columbia 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca LifeSciences British Columbia is the official annual publication of LifeSciences British Columbia, the industry association representing BC’s biotech and life sciences community. MoneySense 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.canadianbusiness.com Office Space 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.officespacemagazine.ca Oil & Gas Product News 2323 Boundary Rd Suite 201 V5M 4V8 Ken Singer ..........................................604-291-9900 ksinger@baumpub.com www.baumpub.com Orchard & Vine Magazine Ltd 1576 West Kelowna Rd, Kelowna V1Z 3H5 Lisa Olson ...........................................250-769-2123 info@orchardandvine.net www.orchardandvine.net

Profit 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.canadianbusiness.com Property Managers’ Source Book 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.propertymanagerssourcebook.ca Property Managers’ Source Book – Alberta Edition 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.propertymanagerssourcebook.ca The Prospector Resource Investment News 333 1st St E Suite 104, North Vancouver V7L 4W9 Michael Fox ........................................604-639-5495 sales@theprospectornews.com www.theprospectornews.com The Publican 19073 63 Ave, Surrey V3S 8G7 Joyce Hayne .......................................604-574-4577 info@emcmarketing.com www.emcmarketing.com Recycling Product News 2323 Boundary Rd Suite 201 V5M 4V8 Ken Singer ..........................................604-291-9900 ksinger@baumpub.com www.baumpub.com Resource World Magazine 700 Pender St W Suite 709 V6C 1G8 Paul Dickson .......................................877-484-3800 paul@resourceworld.com www.resourceworld.com The Right Course 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.therightcourse.ca BC’s most comprehensive resource for executive training, vocational and professional development. The Scrivener 625 Howe St Suite 1220 V6C 2T6 Val Wilson ..........................................604-985-9250 scrivener@society.notaries.bc.ca www.notaries.bc.ca/scrivener Tactics Magazine 4416 Dawson St, Burnaby V5C 4B9 Brian Lehn ..........................................604-294-6671 info@tacticsmagazine.com www.tacticsmagazine.com The Vancouver Board of Trade Members’ Business Directory 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.boardoftrade.com www.bivmagazines.ca The flagship publication of Vancouver’s most influential business community. Distributed to members of the Vancouver Board of Trade. Western Mariner – The Magazine of the Coast PO Box 91370, West Vancouver V7V 3P1 David Rahn .........................................604-921-7209 david@eagleharbour.com www.eagleharbour.com

Magazines – General Interest alive Publishing Inc 12751 Vulcan Way Suite 100, Richmond V6V 3C8 Ryan Benn ..........................................604-295-9333 advertise@alive.com www.alive.com Canadian Living 2608 Granville St Suite 560 V6H 3V3 Kevin McEwan ...................................604-877-4878 mcewank@transcontinental.ca www.canadianliving.com Chatelaine Magazine 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.chatelaine.com Christmas Magic 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com Color Magazine 321 Railway St Suite 105 V6A 1A4 Sandro Grison.....................................604-873-6699 fourcorner@colormagazine.ca www.colormagazine.ca Common Ground 4381 Fraser St Suite 204 V5V 4G4 Joseph Roberts ..................................604-733-2215 admin@commonground.ca www.commonground.ca

Cottage 200 Esplanade W Suite 500, North Vancouver V7M 1A4 Mark Moore .......................................604-998-3310 info@cottagemagazine.com www.cottagemagazine.com FASHION Magazine 2208 Spruce St V6H 2P3 Sandra Beaton....................................604-736-5586 sbeaton@stjosephmedia.com www.fashionmagazine.com

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Glow Magazine 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.glow.ca Hello! Canada 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.hellomagazine.ca Hush Magazine 1610 Pandora St Suite 215 V5L 1L6 Zack Grimmer .....................................778-836-0555 advertise@hushmagazine.ca www.hushmagazine.ca Loulou Magazine 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.louloumagazine.com Ming Pao Gourmet 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com National Geographic Kids 100 Park Royal Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com NUVO Magazine 3055 Kingsway V5R 5J8 Alessandra Bordon .............................604-899-9380 abordon@nuvomagazine.com www.nuvomagazine.com Prince George and North Central BC Buy & Sell 150 Brunswick St, Prince George V2L 5K9 Hugh Nicholson ..................................250-562-9100 ads@pgbuyandsell.com www.pgbuyandsell.com Senior Living 1581H Hillside Ave Suite 153, Victoria V8T 2C1 Barbara Risto......................................250-479-4705 office@seniorlivingmag.com www.seniorlivingmag.com Vancouver Magazine 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca www.vanmag.com West Coast Winds Magazine 355 Burrard St Suite 1000 V6C 2G8 Laverne Procyk ...................................604-608-6187 westcoastwinds@shaw.ca www.westcoastwinds.com Western Living 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca www.westernliving.ca Youthink Magazine 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Rhea Attar ..........................................604-299-7311 rattar@canadawide.com www.youthink.ca

Magazines – House & Home Alberta Home 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Harry Van Hemmen ............................604-299-7311 hvanhemmen@canadawide.com www.canadawide.com

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DX^Xq`e\j Æ ?flj\ ?fd\ BC Home 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Harry Van Hemmen ............................604-299-7311 hvanhemmen@canadawide.com www.canadawide.com GardenWise 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Kathleen Freimond .............................604-299-7311 kfreimond@canadawide.com www.gardenwise.ca

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Home Decor & Renovations 4664 Lougheed Hwy Suite W020, Burnaby V5C 5T5 Janai York...........................................604-519-6080 newhomes@trader.ca www.hometrader.ca Home Renter’s Guide 4664 Lougheed Hwy Suite W020, Burnaby V5C 5T5 Janai York...........................................604-519-6080 newhomes@trader.ca www.hometrader.ca Homemaker’s Magazine BC 2608 Granville St Suite 560 V6H 3V3 Kevin McEwan ...................................604-877-4878 mcewank@transcontinental.ca www.homemakers.com New Home Buyers Guide 4664 Lougheed Hwy Suite W020, Burnaby V5C 5T5 Janai York...........................................604-540-4455 newhomes@trader.ca www.hometrader.ca Resale Home & Condo Guide 4664 Lougheed Hwy Suite W020, Burnaby V5C 5T5 Janai York...........................................604-519-6080 newhome@trader.ca www.hometrader.ca Style at Home 2608 Granville St Suite 560 V6H 3V3 Kevin McEwan ...................................604-877-4878 mcewank@transcontinental.ca www.styleathome.com Westcoast Homes and Design 200 Granville St Suite 1 V6C 3N3 Pete Ryznar.........................................604-605-2478 pryznar@sunprovince.com www.homesanddesign.ca Western Living Condo 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca www.westernliving.ca

Magazines – Leisure Bike Magazine 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com British Columbia Magazine 510 Burrard St Suite 1200 V6C 3A8 Susan Rybar .......................................604-660-3703 lchristian@bcmag.ca www.bcmag.ca Canoe & Kayak 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com enRoute Magazine 2533 152nd St Suite 4, Surrey V4P 1N4 Lydia Stark..........................................604-538-0632 lstark@spafax.com www.enroute.aircanada.com Going Places 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Hockey Now 92 Lonsdale Ave Suite 300, North Vancouver V7M 2E6 Don McIntosh .....................................604-990-1432 larry@hockeynow.ca www.hockeynow.ca Home & Leisure 301 Maude Rd Suite 109, Port Moody V3H 5B1 Darrell Backen ...................................604-726-7100 info@homeandleisuremagazine.com www.homeandleisuremagazine.com

DX^Xq`e\j Æ KiXm\c Oval Living Over Lunch 301 Maude Rd Suite 109, Port Moody V3H 5B1 Darrell Backen ....................................604-726-7100 info@ovalliving.com www.ovalliving.com Pacific Yachting 200 Esplanade W Suite 500, North Vancouver V7M 1A4 Hugh McKinnon..................................604-998-3310 ddaniel@oppublishing.com www.pacificyachting.com Real Golf 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Rhea Attar ..........................................604-299-7311 rattar@canadawide.com www.canadawide.com TV Times 200 Granville St Suite 1 V6C 3N3 Jane Atherton ....................................604-605-2478 jatherton@sunprovince.com www.sunprovince.com TV Week Magazine 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Jacquie Mather ..................................604-299-7311 jmather@canadawide.com www.tvweekonline.ca Vancouver Sun and Province Golf Guides 200 Granville St Suite 1 V6C 3N3 Tony Guarascio ...................................604-605-2697 tguarascio@sunprovince.com www.vancouversun.com WHAT’S ON 280 Nelson St Suite 120 V6B 2E2 Sandi Gilmer.......................................604-683-7883 sandi@urbantrendz.ca www.whatsoninvancouver.ca

Magazines – Multicultural The Canadian Immigrant 8508 Ash St V6P 3S4 Alla Gordeeva.....................................778-558-3397 alla@canadianimmigrant.ca www.canadianimmigrant.ca Danestaniha Persian Magazine (Dan Magazine) 1420 Howe St V6Z 1R8 Nyree Soroush....................................604-681-8887 soroush@danmagazine.com www.danmagazine.com Darpan Magazine 8140 128 St Suite 340, Surrey V3W 1R1 Gurvinder Hundal ...............................604-572-0199 news@darpanmagazine.com www.darpanmagazine.com Korean Magazine or Hankookin 1041 Ridgeway Ave Suite 204, Coquitlam V3J 1S6 DI Lee .................................................604-351-8434 dilee@hankookin.ca www.hankookin.ca Maclean’s Magazine 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.macleans.ca Ming Pao Saturday Magazine 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com Ming Pao Sunday Magazine 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com Scandinavian Press Magazine 1294 7th Ave W V6H 1B6 Anders Neumuller ..............................604-731-6381 anders@nordicway.com www.nordicway.com

Magazines – Special Interest The Artists Journal 887 Parker St, White Rock V4B 4R3 Eve Lees .............................................604-581-8653 www.artnews-healthnews.com BC Forest Professional 321 Water St Suite 330 V6B 1B8 Brenda Martin ....................................604-687-8027 editor@abcfp.ca www.abcfp.ca The Block Magazine 5525 West Blvd Suite 506 V6M 3W6 Evan Ho ..............................................604-916-0692 info@theblock-mag.com www.theblock-mag.com Canadian Aviator 200 Esplanade W Suite 500, North Vancouver V7M 1A4 Katherine Kjaer ..................................604-998-3310 sales@canadianaviatormagazine.com www.canadianaviatormagazine.com The Capilano Review 2055 Purcell Way, North Vancouver V7J 3H5 Tamara Lee .........................................604-984-1712 tcr@capilanou.ca www.thecapilanoreview.ca

CityReels Magazine 333 1st St E Suite 104, North Vancouver V7L 4W9 Michael Fox ........................................604-639-5495 sales@cityreelsmagazine.com www.cityreelsmagazine.com Discorder Magazine 6138 SUB Blvd Suite 233 V6T 1Z1 Brenda Granau ...................................778-908-4829 promotions.discorder@gmail.com www.discorder.ca Diver Magazine 216 Esplanade E, North Vancouver V7L 1A3 Phillip Nuytten....................................604-988-0711 sales@divermag.com www.divermag.com Eating & Drinking Guide 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca Edible Vancouver 1038 11th Ave E V5T 2G2 Philip Solman .....................................604-215-1758 info@ediblevancouver.com www.ediblevancouver.com enerG Magazine 601 Broadway W Suite 400 V5Z 4C2 Jan Raulin ..........................................800-518-8022 info@altenerG.com www.altenerG.com Flare Magazine 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.flare.com Flavours 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com www.flavoursmagazine.ca

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Green Space Alberta 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.biv.com Green Space BC 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.greenspacebc.com Guestlife Vancouver 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca Home Makeover 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-688-2398 homemakeover@biv.com www.homemakeovermagazine.ca The Independent Times 333 1st St E Suite 104, North Vancouver V7L 4W9 Michael Fox ........................................604-639-5495 sales@independenttimes.com www.theindependenttimes.com Invest in BC 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca LifeSciences British Columbia 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca LifeSciences British Columbia is the official annual publication of LifeSciences British Columbia, the industry association representing BC’s biotech and life sciences community. Meeting Places Alberta 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bivmagazines.ca Meeting Places BC 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.bcmeetingplaces.ca Pacific Rim Magazine 100 49 Ave W V5Y 2Z6 Elizabeth Rains ...................................604-323-5648 erains@langara.bc.ca www.langara.bc.ca/prm

Playboard Magazine 15255 36 Ave Suite 4, Surrey V3S 0Y4 Alan Slater .........................................778-294-5881 theatre@shawbiz.ca www.playboardmag.com Prism International 1866 Main Mall Suite E462, V6T 1Z1 Erin Flegg............................................604-822-2514 prism@interchange.ubc.ca www.prismmagazine.ca Real Weddings 4965 Marine Dr, Burnaby V5J 3G6 ..............................................604-291-1575 mhill.office@mediahill.com www.realweddings.ca Resource World Magazine 700 Pender St W Suite 709 V6C 1G8 Paul Dickson .......................................877-484-3800 paul@resourceworld.com www.resourceworld.com The Right Course 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.therightcourse.ca BC’s most comprehensive resource for executive training, vocational and professional development. TC Magazine 2025 Broadway W Suite 400 V6J 1Z6 Ronda Barzilay....................................888-847-6632 rondabarzilay@shaw.ca www.bcct.ca Today’s Parent 1228 Hamilton St Suite 403 V6B 6L2 Karen Marshall...................................604-696-9975 karen@rogerswest.com www.todaysparent.com Vancouver Magazine’s CityGuide 2608 Granville St Suite 560 V6H 3V3 Kim Peacock .......................................604-877-7732 kim.peacock@transcontinental.ca Vancouver Relocation Guide 102 4th Ave E V5T 1G2 Paul Harris ..........................................604-688-2398 kbutler@biv.com www.boardoftrade.com www.biv.com The Verdict 1100 Melville St Suite 1111 V6E 4A6 Moya Larkin........................................604-682-5343 verdict@tlabc.org www.theverdictmagazine.ca WeddingBells (BC) 2208 Spruce St V6H 2P3 Sandra Beaton....................................604-736-5586 sbeaton@stjosephmedia.com www.weddingbells.ca Wellness Matters 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Farnaz Riahi ........................................604-299-7311 info@wellness-matters.ca www.wellness-matters.ca Zoomer Magazine 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com www.zoomermag.com

Magazines – Travel Canadian Traveller 201-2880 Hartley Ave, Coquitlam V3K 6W5 Rex Armstead .....................................604-699-9990 info@canadiantraveller.net www.canadiantraveller.net Essential Vancouver 2208 Spruce St V6H 2P3 Peggie Terry......604-736-5586 pterry@where.ca

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca GSA Travel Magazine 1945 4th Ave W Suite 210 V6J 1M7 Ron Barker ..........................................604-689-2909 rbarker@gsapublishing.com www.gsapublishing.com Pemberton Visitors Guide 4370 Lorimer Rd Suite 353, Whistler V0N 1B4 Stephanie Matches ............................604-932-5131 sales@whistlerquestion.com www.whistlerquestion.com

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Rocky Mountaineer Magazine 2208 Spruce St V6H 2P3 Peggie Terry......604-736-5586 pterry@where.ca Surrey Visitors’ Guide 730 176 St, Surrey V3S 9S6 Cathy James.......................................604-531-6646 info@tourismsurrey.com www.tourismsurrey.com Tourism BC’s Approved Accommodation Guide 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Tourism BC’s Outdoor Adventure Guide 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Tourism BC’s Vacation Planner 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Visitor’s Choice – various BC Editions 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com www.visitorschoice.com Visitor’s Choice Vancouver 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com www.visitorschoice.com Visitor’s Choice Vancouver Chinese Edition 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com www.visitorschoice.com Visitor’s Choice Vancouver Japanese Edition 102 4th Ave E V5T 1G2 Fawn Duchaine...................................604-608-5183 fduchaine@biv.com www.visitorschoice.com Westworld Alberta 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Westworld BC 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Westworld SK 4180 Lougheed Hwy Suite 400, Burnaby V5C 6A7 Gillian Trainor .....................................604-299-7311 gtrainor@canadawide.com www.canadawide.com Where Vancouver 2208 Spruce St V6H 2P3 Peggie Terry........................................604-736-5586 infovancouver@where.ca www.where.ca/vancouver Whistler The Magazine 4370 Lorimer Rd Suite 353, Whistler V0N 1B4 Catherine Power-Chartrand................604-932-5131 cpower@whistlerthemagazine.com www.whistlermagazine.com

Marketing Agencies 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com

A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca Brain Communications 1081 Cambie St V6B 5L7 Pamela Brain ......................................604-688-1137 pam@braincomm.ca www.braincomm.ca Kinetix Media Communications Ltd 5489 Byrne Rd Suite 155, Burnaby V3J 3J1 Paula Skaper ......................................604-629-5250 pskaper@kinetixmedia.com www.kinetixmedia.com Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com

Marketing Consultants Charleson Communications 1080 Keith Rd W, North Vancouver V7P 1Y5 Mary Charleson ..................................604-990-1516 mary@charleson.ca www.charleson.ca Concerto Marketing Group Inc 220 Cambie St Suite 400 V6B 2M9 Peter Irving ...............................................604-684-8933 info@concertomarketing.com www.concertomarketing.com Rob Dawson VP, Partner IRIX Design Group Inc 777 Broadway W Suite 1200 V5Z 4J7 Alvin Chu ............................................604-876-1812 info@irix-design.com www.irix-design.com m4 ideas inc 1309 Maple St V6J 3S1 Michele Matthews.............................604-760-2995 m4ideas@shaw.ca

Morandi Group Marketing Services Inc 5303 Ketch Pl, Delta V4K 4Z4 Renata Cecconi ..................................604-940-9484 renata@morandigroup.com www.morandigroup.com A network of marketing, communications and design professionals who will help shape the message, create the image and capture the market. Parker & Associates Inc 625 Howe St Suite 1180 V6C 2T6 Patrick Parker .....................................604-689-5506 pat@parkerandassocs.com www.parkerandassocs.com Pinpoint Tactics Business Consulting 5525 West Blvd Suite 330 V6M 3W6 Sandy Huang ......................................604-263-4698 info@pinpointtactics.com www.pinpointtactics.com Rebar Creative 151 32500 South Fraser Way Suite 358, Abbotsford V2T 4W1 Joanne Severn ...................................604-854-0355 joanne@rebarcreative.com www.rebarcreative.com

MAILING SERVICES t $BOBEJBO 64 BOE 0WFSTFBT NBJMJOHT t $PNQMFUF EJSFDU NBJM NBSLFUJOH QSPHSBNT t 1PTUBM 'PSNBU SFHVMBUJPOT GPS $BOBEB 1PTU t *OUFHSBUFE DSPTT NFEJB DBNQBJHOT t %BUBCBTF QSPDFTTJOH BOE WBMJEBUJPO t 1SJOUJOH TFSWJDFT 1SJOU .BJM BOE "EWBODFE 7%1 t -FUUFSTIPQ "EESFTTJOH *OTFSU GPME TFBM TISJOL XSBQ EFMFHBUF CBHT BTTFNCMZ t &OWFMPQF QVSDIBTF GPS NBTT NBJMJOHT Toll Free: 888-998-9878 Tel: 604-888-0676 www.pdqpostgroup.com or www.bulkmailcanada.com

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Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca Strategex Consulting Group 3807 Dunbar St V6S 2E1 Linda Lee ............................................604-709-3533 linda.lee@strategexconsulting.com www.strategexconsulting.com We specialize in fact-based marketing planning and strategy for consumer goods and services. We take a multi-disciplinary, holistic approach to marketing

Media Buying Company 5032 Stevens Pl, Delta V4M 1P2 Loretta Longoz ....................................604-662-8050 mediabuy@dccnet.com

Marketing Research Concerto Research 220 Cambie St Suite 400 V6B 2M9 Robert Dawson...................................604-684-5640 info@concertoresearch.com www.concertoresearch.com Western Canada’s leading marketing-focused research ďŹ rm. We provide clients with knowledge to make informed decisions. Know your market. Know your customer. Know your brand.

Templeton Advertising Inc 3180 58th Ave E Suite 67 V5S 3S8 Darlene Templeton .............................604-431-8038 dt_tempad@telus.net www.templetonmedia.ca Vizeum Canada Inc 1066 Hastings St W Suite 1205 V6E 3X1 Jim Gordon .........................................604-646-7282 jim.gordon@vizeum.com www.vizeum.com

Media Relations

CRC Research Inc 1398 7th Ave W V6H 3W5 Jay Thordarson...................................604-714-5900 jay@crcresearch.com www.crcresearch.com TNS Canadian Facts 1140 Pender St W Suite 610 V6E 4G1 Raymond Gee .....................................604-668-3344 raymond.gee@tnsglobal.com www.tns-cf.com

Media – Print Representatives Advertising In Print 896 Cambie St Suite 200 V6B 2P6 Linh Huynh..........................................604-681-1811 info@advertisinginprint.com Black Press New Media 5460 152 St Suite 309, Surrey V3S 5J9 Elizabeth Dutton .................................250-381-3484 onlinesales@blackpress.ca www.blackpress.ca Postmedia Network Inc 355 Burrard St Suite 1500 V6C 2G8 Alvin Chow .........................................604-742-8899 achow@postmedia.com www.postmedia.com Publicitas/APR/McGown 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com West Coast Media 225 King Edward Ave W V5Y 2J1 Deborah Fach .....................................604-876-2513 dfach@telus.net www.printmedia-solutions.com

Media Consultants/Buyers Barlow Media Inc 267 Esplanade W Suite 302, North Vancouver V7M 1A5 Nadine Mageau .................................604-987-4838 admin@barlowmedia.com www.barlowmedia.com Immediate Buying Services Inc 1688 1st Ave W Suite 102 V6J 1G1 Toni Dawe ..........................................604-732-8101 toni@immediatebuying.com www.immediatebuying.com Maria Barichello Communications Ltd 3989 Henning Dr Suite 107, Burnaby V5C 6N5 Maria Barichello.................................604-298-9506 marco@mbcadvertising.com www.mbcadvertising.com

COUNTERPOINT Communications Inc 808 Nelson St Suite 1010 V6Z 2H2 Bruce Rozenhart .................................604-638-0868 contact@counterpoint.ca www.counterpoint.ca Curve Communications Group Ltd 1020 Mainland St Suite 122 V6B 2T5 George Afeck....................................604-684-3170 george@curvecommunications.com www.curvecommunications.com DLF Communications Ltd 1910 Eighth Ave, New Westminster V3M 2T3 Deborah Folka ....................................604-517-1339 deborah@dlfcommunications.com www.dlfcommunications.com Elettra Communications 402 Pender St W Suite 314 V6B 1T6 Simone Abt.........................................604-738-3870 info@elettra.ca www.elettra.ca Lea Carpenter & Associates 1298 Mt Crown Rd, North Vancouver V7R 1S1 Lea Carpenter .....................................604-878-1045 leac@istar.ca NATIONAL Public Relations 505 Burrard St Suite 620 V7X 1M4 Valerie Wan........................................604-684-6655 info-van@national.ca www.national.ca Optimum Public Relations 1085 Homer St Suite 500 V6B 1J4 Liberty Lee ..........................................604-647-2930 liberty.lee@cossette.com www.optimumwest.com Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Alyn Edwards .....................................604-689-5559 rsullivan@peakco.com www.peakco.com The Progressive Group 510 Burrard St Suite 1150 V6C 3A8 Patrick Kinsella...................................604-684-1149 prostrat@telus.net

Multicultural Marketing Services Hamazaki Wong Marketing Group 1551 Johnston St Suite 301 V6H 3R9 Ted Barrett..........................................604-669-8282 aspire@hamazakiwong.com www.hamazakiwong.com Oriental Type & Graphics 7 39th Ave W V5Y 2N8 Webb Yu .............................................604-688-1201 webbyu@orientaltype.com www.orientaltype.com

Multimedia Allegra Marketing Print Web 1290 Venables St V6A 4B4 Michael Grant ....................................604-875-1919 info@allegra.ca www.allegra.ca

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Dlck`d\[`X ShowMakers Productions 1120 Hamilton St Suite 307 V6B 2S2 Lisa Bergman......................................604-875-9880 mailbox@theshowmakers.com www.theshowmakers.com Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com

Newspapers – Business Business Examiner (Victoria) 3060 Cedar Hill Rd Suite 200, Victoria V8T 3J5 Mark MacDonald ...............................250-381-3926 mark@businessexaminer.net www.businessexaminer.net Business in Vancouver 102 4th Ave E V5T 1G2 Cheryl Carter ......................................604-688-2398 ccarter@biv.com www.biv.com Editorial content covers current news and recent developments that affect our local business community. From corporate executives to small-business entrepreneurs, our readers are successful, affluent and powerful executives. Reach Vancouver’s top decision makers without wasting an inch of space or a dollar of budget. Business Vancouver Island 25 Cavan St, Nanaimo V9R 2T9 Mark MacDonald ...............................250-758-2684 mark@businessvi.ca www.businessvi.ca Country Life In BC 1120 13th Ave E V5T 2M1 Peter Wilding .....................................604-871-0001 countrylifeinbc@shaw.ca www.countrylifeinbc.com

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Property Gold Pages 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com The Sounding Board 999 Canada Pl Suite 400 V6C 3C1 Gary Fach............................................604-876-0463 gfach@telus.net www.boardoftrade.com Western Investor 102 4th Ave E V5T 1G2 Cheryl Carter ......................................604-669-8500 ccarter@biv.com www.westerninvestor.com

Newspapers – Campus The Link 3700 Willingdon Ave, Burnaby V5G 3H2 Alicia Agarrabeitia .............................604-456-1167 publications@bcitsa.ca www.bcitsa.ca Peak Publications 8888 University Dr Suite MBC2901, Burnaby V5A 1S6 Larry van Kampen...............................778-782-3598 larry@the-peak.ca www.the-peak.ca UBC Reports 6251 Cecil Green Park Rd Suite 310 V6T 1Z1 Pearlie Davison ..................................604-822-3131 public.affairs@ubc.ca www.publicaffairs.ubc.ca The Ubyssey 6138 Sub Blvd Suite 23 V6T 1Z1 Fernie Pereira .....................................604-822-6681 fpereira@interchange.ubc.ca www.ubyssey.bc.ca

Newspapers – Community Abbotsford News 34375 Gladys Ave, Abbotsford V2S 2H5 Andrew Franklin .................................604-853-1144 publisher@abbynews.com www.abbynews.com Bridge River Lillooet News 979 Main St, Lillooet V0K 1V0 Nicole D Palfy.....................................250-256-4219 news@lillooetnews.net www.lillooetnews.net

E\njgXg\ij Æ Jg\Z`Xc @ek\i\jk Burnaby Now 3430 Brighton Ave Suite 201A, Burnaby V5A 3H4 Brad Alden..........................................604-444-3451 editorial@burnabynow.com www.burnabynow.com Burnaby/New West NewsLeader 7438 Fraser Park Dr, Burnaby V5J 5B9 Tracy Keenan ......................................604-438-6397 newsroom@burnabynewsleader.com www.burnabynewsleader.com www.newwestnewsleader.com Canadian Chinese Express 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com Cariboo Advisor 68 Broadway N, Williams Lake V2G 1C1 Kathy McLean ....................................250-398-5516 kathy@caribooadvisor.com www.caribooadvisor.com The Chief 38117 Second Ave, Squamish V8B 0B9 Laila Michell.......................................604-892-9161 sales@squamishchief.com www.squamishchief.com Chilliwack Progress 45860 Spadina Ave, Chilliwack V2P 6H9 Liz Lynch .............................................604-702-5550 ads@theprogress.com www.theprogress.com Cranbrook Daily Townsman (Wed Ed) 822 Cranbrook St N, Cranbrook V1C 3R9 Karen Johnston ..................................250-426-5201 advertising@dailytownsman.com www.dailytownsman.com East Kootenay The Valley 822 Cranbrook St N, Cranbrook V1C 3R9 Karen Johnston ..................................250-426-5201 advertising@dailytownsman.com www.dailytownsman.com

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca Grand Forks Gazette 7255 Riverside Dr, Grand Forks V0H 1H0 Jackie Metcalfe .................................250-442-2191 publisher@grandforksgazette.ca www.grandforksgazette.ca Indo Canadian Times International 12414 82 Ave Suite 103, Surrey V3W 3E9 Rue Bains ...........................................604-599-5408 indo@telus.net www.indocanadiantimes.com Langley Times 20258 Fraser Hwy , Langley V3A 4R3 Jean Hincks ........................................604-533-4157 ads@langleytimes.com www.langleytimes.com Maple Ridge Pitt Meadows News 22328 119 Ave, Maple Ridge V2X 2Z3 Carly Ferguson....................................604-467-1122 editor@mapleridgenews.com www.mapleridgenews.com Merritt News 3499 Voght St, Merritt V1K 1C6 John Morash ......................................250-378-8876 publsher@merritnews.net www.merrittnews.net North Shore News 126 15th St E Suite 100, North Vancouver V7L 2P9 Dee Dhaliwal......................................604-980-0511 display@nsnews.com www.nsnews.com North Shore Outlook 980 1st St W Suite 104, North Vancouver V7P 3N4 Aaron Van Pykstra ..............................604-903-1000 publisher@northshoreoutlook.com www.northshoreoutlook.com The Northerner 9916 98th St, Fort St John V1J 3T8 William Julian ....................................250-785-5631 wj@ahnfsj.ca www.thenortherner.ca Powell River Peak 4400 Marine Ave, Powell River V8A 2K1 Joyce Carlson .....................................604-485-5313 sales@prpeak.com www.prpeak.com

Powell River Shopper 4400 Marine Ave, Powell River V8A 2K1 Joyce Carlson .....................................604-485-5313 sales@prpeak.com www.prpeak.com The Richmond Review 5671 No 3 Rd Suite 140, Richmond V6X 2C7 Mary Kemmis .....................................604-247-3700 news@richmondreview.com www.richmondreview.com The Whistler Question 4370 Lorimer Rd Suite 353, Whistler V0N 1B4 Stephanie Matches ............................604-932-5131 sales@whistlerquestion.com www.whistlerquestion.com

Newspapers – Daily 24 Hours 554 15 Ave E V5T 2R5 Elena Dunn .........................................604-322-2340 elena.dunn@sunmedia.ca www.vancouver.24hrs.ca Abbotsford News Daily 34375 Gladys Ave, Abbotsford V2S 2H5 Andrew Franklin .................................604-853-1144 publisher@abbynews.com www.abbynews.com Alaska Highway News 9916 98th St, Fort St John V1J 3T8 William Julian ....................................250-785-5631 wj@ahnfsj.ca alaskahighwaynews.ca Chilliwack Progress Daily 45860 Spadina Ave, Chilliwack V2P 6H9 Liz Lynch .............................................604-702-5550 ads@theprogress.com www.theprogress.com Cranbrook Daily Townsman 822 Cranbrook St N, Cranbrook V1C 3R9 Karen Johnston ..................................250-426-5201 advertising@dailytownsman.com www.dailytownsman.com

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca The Globe and Mail 750 Burrard St Suite 300 V6Z 1X5 Sue Belisle .........................................604-685-0308 www.globeandmail.com Golden Ears Daily 20258 Fraser Hwy, Langley V3A 4R3..............................................604-533-4157 ads@langleytimes.com www.langleytimes.com The Kimberley Daily Bulletin 335 Spokane St, Kimberley V1A 1Y9 Karen Johnston ..................................250-427-5333 bulletin@cyberlink.bc.ca www.dailybulletin.ca Los Angeles Times Media Group 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com Metro Newspaper 1190 Homer St Suite 250 V6B 2X6 Maryse Lalonde..................................604-602-1002 adinfovancouver@metronews.ca www.metronews.ca Ming Pao Daily News 5368 Parkwood Pl, Richmond V6V 2N1 Lydia Yu ..............................................604-231-8998 lyu@mingpaovan.com www.mingpaovan.com National Post 355 Burrard St. Suite 1500 V6C 2G8 Alvin Chow .........................................604-742-8899 achow@postmedia.com www.nationalpost.com The Oregonian Portland 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ....................................778-340-134 rosalind.genge@publicitas.com Prince George Citizen 150 Brunswick St Box 5700, Prince George V2L 5K9 Hugh Nicholson ..................................250-562-2441 news@princegeorgecitizen.com www.princegeorgecitizen.com The Province 200 Granville St Suite 1 V6C 3N3 Kevin Bent ..........................................604-605-2452 www.theprovince.com

Toronto Star 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com www.thestar.com Trail Daily Times 1163 Cedar Ave, Trail V1R 4B8 Barb Blatchford ..................................250-368-8551 publisher@trailtimes.ca www.trailtimes.ca USA Today 100 Park Royal S Suite 200, West Vancouver V7T 1A2 Rosalind Genge ..................................778-340-1324 rosalind.genge@publicitas.com The Vancouver Sun 200 Granville St Suite 100 V6C 3N3 Kevin Bent ..........................................604-605-2452 www.vancouversun.com

Newspapers – Multicultural The Afro News 825 Granville St Suite 610 V6Z 1K9 Honoré Gbedze ...................................604-646-0474 sales@theafronews.ca www.theafronews.ca Asian Pacific Post Jagdeesh Mann .................................604-821-1954 sales@postpeopleinc.com www.asianpacificpost.com The Eurasian Times Publishing Inc Vangie Sabatin Okropiridze ................604-889-0980 eurasiantimes@shaw.ca www.theeurasiantimes.com Evergreen News 28 Pender St W V6B 1R6 Loretta Chiu ........................................604-408-7269 publications@success.bc.ca www.success.bc.ca Filipino Post Jagdeesh Mann .................................604-821-1954 sales@postpeopleinc.com www.thefilipinopost.com The Indo-Canadian Link Newspaper 13463 78 Ave Suite 101, Surrey V3W 0A8 Rakesh Puri.........................................604-591-5160 linknewspaper@gmail.com www.thelinkpaper.ca Jewish Independent 291 2nd Ave E Suite 200 V5T 1B8 Leanne Jacobsen ...............................604-689-1520 leanne@jewishindependent.ca www.jewishindependent.ca Korean News 1041 Ridgeway Ave Suite 204, Coquitlam V3J 1S6 DI Lee .................................................604-351-8434 dilee@hankookin.ca www.hankookin.ca Philippine Journal Publishing Co 955 Broadway W Suite 201 V5Z 1K3 Irene Yatco .........................................604-433-8856 icy@philippinejournal.com www.philippinejournal.com The Source/La Source Newspaper 825 Granville St Suite 204 V6Z 1K9 Saeed Dyanatkar ................................604-682-5545 info@thelasource.com www.thelasource.com The South Asian Post Jagdeesh Mann .................................604-821-1954 sales@postpeopleinc.com www.southasianpost.com

Newspapers – Special Interest Employment Paper 102 4th Ave E V5T 1G2 Deborah Hamilton ..............................604-688-8828 dhamilton@biv.com www.employmentinvancouver.com The Georgia Straight 1701 Broadway W V6J 1Y3 Dan McLeod .......................................604-730-7020 sales@straight.com www.straight.com

Glacier Media Group 102 4th Ave E V5T 1G2 Wanda Yu ...........................................778-773-4797 wyu@glaciermedia.ca www.glaciermedia.ca SkyTalk 5400 Airport Rd S Suite 306, Richmond V7B 1B4 Patrick Stewart...................................604-736-6754 pstewart@westerndriver.com www.westerndriver.com

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GXZbX^`e^ ;\j`^e ;\m\cfgd\ek Packaging Design & Development 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com Design 1st 2875 Corona Dr, Burnaby V3J 1B9 Arthur Bounardjian .............................877-235-1004 d1mail@design1st.com www.design1st.com Exhibit A: Design Group 25 6th Ave E Suite 2 V5T 1J3 Cory Ripley .........................................604-873-1583 cory@exhibitadesigngroup.com www.exhibitadesigngroup.com JDi Design Inc 119 Pender St W Suite 502 V6B 1S5 Adrian Van Wijk .................................604-632-9894 info@jdidesign.com www.jdidesign.com

Gi`ek\ij Ken Mayer Studios 1000 Parker St Suite 111 V6A 2H2 Ken Mayer ..........................................604-874-2259 kmayer@telus.net www.kenmayerstudios.com Kim Stallknecht Photography Kim Stallknecht ..................................604-732-5754 kim_stallknecht@telus.net www.stallknecht.com Peter Holst Photography 311 4th St W Suite 4 V7M 1J2 Peter Holst..........................................778-386-4557 peter@holstphotographic.com www.holstphotographic.com

Photography – Stock Coast Mountain Photography & Video 4122 Village Green Suite 105, Whistler V0N 1B4 Brad Kasselman .................................604-938-1468 brad@coastphoto.com www.coastphotoimages.com Dynamic photography/video services (commercial – aerial – event – wedding) on location – Vancouver, Victoria, Whistler, etc & 7,000+ signature BC stock images. The Slide Farm 3149 16th Ave W V6K 3C9 Al Harvey ............................................604-738-7878 al@slidefarm.com www.slidefarm.com

Print Production Coordinators

Karacters Design Group 777 Hornby St Suite 1600 V6Z 2T3 James Bateman .................................604-640-4308 james.bateman@karacters.com www.karacters.com ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca

Photography – Commercial Alastair Bird Photography 1220 Pender St E Suite 206 V6A 1W8 Alastair Bird .......................................604-875-8941 al@alastairbird.com www.alastairbird.com Dan Jackson-Manifest Photography 730 Richards St V6B 3A4 Dan Jackson .......................................778-882-8330 dan@manifestphotography.com www.manifestphotography.com Dominic Schaefer Photography 125 10th Ave W Suite 203 V5Y 1R7 Dominic Schaefer ...............................604-727-8505 2dominic@telus.net www.dominicschaefer.com Fotografica Studio Ltd 1611 Lynn Valley Rd, North Vancouver V7J 2B5 Ana/Joaquin Pedrero .........................604-984-6698 info@fotograficastudio.com www.fotograficastudio.com Image This Photographics Inc 1610 Clark Dr Suite 201 V5L 4Y2 Ted Clarke...........................................604-875-0620 imagethis@telus.net www.imagethisphoto.ca Invisionation Photography 5629 Dunbar St V6N 1W5 Vincent L Chan ...................................604-253-4568 vchan@invisionation.com www.invisionation.com

Alan Harte Production Management 7132 Ash Cres Suite 3 V6P 3K7 Alan Harte...... 604-322-6429 alanharte@shaw.ca DPI Digital People Inc 1920 Columbia St V5Y 4A2 Javier Navarro....................................604-734-5344 javier@digitalpeople.com www.digitalpeople.com Westkey Graphics Ltd 8315 Riverbend Crt, Burnaby V3N 5E7 Bob Welch ..........................................604-549-2350 bwelch@westkeygraphics.com www.westkeygraphics.com

Printers Allegra Print & Imaging 19585 96th Ave Suite 3, Surrey V4N 4C5 Sunday Hawthorne.............................604-881-0220 sunday@yourallegra.com www.yourallegra.com Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com Blok Printing Ltd 4185 McConnell Dr, Burnaby V5A 3J7 Rick Blok .............................................604-420-1231 blokprintinginformation@blokprinting.com www.blokprinting.com Calabar Printers Inc 1575 Georgia St W Suite 300 V6G 2V3 Ken Haley ...........................................604-488-3553 info@calabarprinters.com www.calabarprinters.com Central Graphics Inc PO Box 307 Stn A, Abbotsford V2T 6Z6 Friedemann Guenther.........................604-857-3788 lithography@uniserve.com DPI Digital People Inc 1920 Columbia St V5Y 4A2 Javier Navarro....................................604-734-5344 javier@digitalpeople.com www.digitalpeople.com

Hazeldine & Brennan Printing 995 Belmont Ave, North Vancouver V7R 1J9 Joanne Brennan .......604-985-2863 printing@h-b.ca www.hazeldineandbrennanprint.ca

Hemlock Printers Ltd 7050 Buller Ave, Burnaby V5J 4S4 Doug Climie ........................................604-438-2456 dclimie@hemlock.com www.hemlock.com Proud to be a socially and environmentally responsible company, Hemlock’s team of talented craftspeople is committed to producing the highest quality results with the lowest environmental impact. Horizon Publications 1983 Pandora St V5L 5B2 Brian Thompson .................................604-254-8840 brian@horizonpublications.ca www.horizonpublications.ca Impressions in Print 8980 Fraserwood Crt Suite 23, Burnaby V5J 5H7 Barry Konkin .......................................604-872-4717 info@impressionsinprint.ca www.impressionsinprint.ca Kirk Marketing 11388 No 5 Rd Suite 110, Richmond V7A 4E7 Mike Cowan .......................................604-279-8484 info@kirkmarketing.com www.kirkmarketing.com

Maranda Digital Print Inc 1490 Frances St V5L 1Y9 Maria Austin ......................................604-253-2252 maria@marandadigital.com www.marandadigital.com

Mitchell Press Ltd 8328 Riverbend Crt, Burnaby V3N 5C9 Howard Mitchell ................................604-528-9882 info@mitchellpress.com www.mitchellpress.com Western Canada’s most advanced provider of quality heatset web-offset printing. PacBlue Printing 380 2nd Ave W Suite 200 V5Y 1C8 Nicolas Slobinsky ...............................604-714-3288 info@pacblueprinting.com www.pacblueprinting.com Pacific Print Management Ltd 6344 Kingsway Suite 1, Burnaby V5E 1C5 Dennis Collinet ...................................604-473-9525 pacprint@telus.net Rhino Print Solutions 13880 Mayfield Pl, Richmond V6V 2E4 David Allan .........................................604-232-5600 reception@rhinoprintsolutions.com www.rhinoprintsolutions.com Samco Printers Ltd 830 Pender St W Suite 300 V6C 1J8 Sam Hirji.............................................604-683-6991 sales@samcoprinters.com www.samcoprinters.com Transcontinental Printing – Vancouver 725 Hampstead Close, Delta V3M 6R6 Chris Bradley ......................................604-540-2333 chris.bradley@transcontinental.ca www.transcontinental-printing.com Universal Printing & Bindery Ltd 276 Esplanade E, North Vancouver V7L 1A3 Shawn Hossein ..................................604-985-1242 shawn@universalprinting.ca www.universalprinting.ca

Western Printers & Lithographers 1410 Ingleton Ave, Burnaby V5C 4L7 Pat Davis ............................................604-291-6113 western@westernprinters.com www.westernprinters.com Westkey Graphics Ltd 8315 Riverbend Crt, Burnaby V3N 5E7 Bob Welch ..........................................604-549-2350 bwelch@westkeygraphics.com www.westkeygraphics.com

PRINTERS

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K\c\m`j`fe :fdd\iZ`Xc Gif[lZk`fe Image-West Screen Graphics Inc 8354 St George St V5X 3S7 Rick Antoniuk .....................................604-327-9404 info@image-west.com www.image-west.com Scott Paragon Screen Printing and Sign Systems 5940 No 6 Rd Suite 414, Richmond V6V 1Z1 Robin Jacobs ......................................604-273-4155 rob@scottparagon.com www.scottparagon.com

Promotional Products Appleton Galleries 1644 75th Ave W V6P 6G2 Ronald Appleton.................................604-685-1715 info@appletongalleries.com www.appletongalleries.com Corporate Gifts Inc 800 15355 24 Ave Suite 504, Surrey V4A 2H9 Shirley Couture...................................604-831-8516 corporategiftsinc@shaw.ca www.corporategifts.bc.ca Edge Concepts 4095 1st Ave Suite 203, Burnaby V5C 3W5 Doug Graham .....................................604-299-3333 edge-concepts@telus.net www.edgeconcepts.ca Great West Graphics Inc 342 East Kent Ave S Unit 105 V5X 4N6 Steve Kerfoot .....................................604-321-3285 gwgsales@greatwestgraphics.com www.greatwestgraphics.com Greystone Promotional Products Inc 19272 96th Ave Suite 5, Surrey V4N 4C1 Ken McKenzie ....................................604-882-0800 sourcing@mygreystone.com www.mygreystone.com Laser Advertising Solutions Inc 1290 Homer St Suite 202 V6B 2Y5 Douglas Sherwood .............................604-685-9900 info@laseradvertising.ca www.laseradvertising.ca One Source Productions 334 12th St, New Westminster V3M 4H6 Carol Wierzbicki .................................604-521-1295 sales@onesourceproduction.com www.onesourceproduction.com Probizz Advertising Specialties Inc 3580 Broadway St, Richmond V7E 2X8 Merle Linde ........................................604-448-0310 mlinde@probizzadspec.com www.probizzadspec.com

Signs Greenspirit Strategies Ltd 873 Beatty St Suite 305 V6B 2M6 Tom Tevlin...........................................604-681-4122 tom@greenspiritstrategies.com www.greenspiritstrategies.com Jive Communications 1825 8th Ave W Suite 103 V6J 1V9 Almira Bardai .....................................604-568-7214 info@jivecommunications.ca www.jivecommunications.ca Middle Child Marketing Sandra Garcia.....................................604-721-0030 sandra@middlechildmarketing.com www.middlechildmarketing.com Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Ross Sullivan ......................................604-689-5559 rsullivan@peakco.com www.peakco.com Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca

Publicity Services Campbell & Co Public Relations 23195 96 Ave, Fort Langley V1M 2S2 Steve Campbell ..................................604-888-5267 scampbell@campbellpr.bc.ca www.campbellpr.bc.ca

Adtronics LED Signs Ltd 7311 Vantage Way Suite 108, Delta V4G 1H9 Mark Armitage ...................................604-940-8696 sales@adtronics.net www.adtronics.net Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com DPI Digital People Inc 1920 Columbia St V5Y 4A2 Javier Navarro....................................604-734-5344 javier@digitalpeople.com www.digitalpeople.com Sandbox Sign Group 3731 North Fraser Way Suite 150, Burnaby V5J 5J2 Marshall Stern ...................................604-439-7446 marshall@sandboxsigns.com www.sandboxsigns.com Scott Paragon Screen Printing and Sign Systems 5940 No 6 Rd Suite 414, Richmond V6V 1Z1 Robin Jacobs ......................................604-273-4155 rob@scottparagon.com www.scottparagon.com Sign Me Up Designs 415 5th Ave W V5Y 1J9 Stefanie Goodrick...............................604-558-1001 stefanie@signmeupdesigns.ca www.signmeupdesigns.ca

Recording Studios – Sound & Video NakedLens Productions 5489 Byrne Rd Suite 155, Burnaby V3J 3J1 Paula Skaper ......................................604-629-5250 pskaper@nakedlens.ca www.nakedlens.ca

Public Relations Campbell & Co Public Relations 23195 96 Ave, Fort Langley V1M 2S2 Steve Campbell ..................................604-888-5267 scampbell@campbellpr.bc.ca www.campbellpr.bc.ca COUNTERPOINT Communications Inc 808 Nelson St Suite 1010 V6Z 2H2 Bruce Rozenhart .................................604-638-0868 contact@counterpoint.ca www.counterpoint.ca Fusion Communications Group Inc 1166 Alberni St Suite 1005 V6E 3Z3 Dean Mailey .......................................604-566-9915 dean@fusioncommunicationsgroup.com www.fusioncommunicationsgroup.com

Design Marketing Vancouver 342 East Kent Ave S Suite 105 V5X 4N6 Steve Kerfoot .....................................604-687-3374 dmv-gwg@telus.net www.designmarketing.net Jumpstart Sales & Marketing Inc 6200 McKay Ave Suite 141-466, Burnaby V5H 4M9 Tyler Dawson......................................778-783-0689 results@jumpstartcorp.com www.jumpstartcorp.com

SignVisions Promotional Solutions 3431 23rd Ave E V5R 1C1 Karim Dharamshi................................604-816-4786 karim@signvisions.ca www.signvisions.ca Providing branded apparel, promotional products and signage solutions for all your promotional needs. Call our creative team to make any marketing campaign complete.

Social Media Marketing 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com

Nasco Staffing Solutions 343 Railway St Suite 400 V6A 1A4 Alex Bickers........................................604-683-2512 sales@nasco.ca www.nasco.ca Nasco Staffing Solutions specializes in the events industry and is the largest provider of temporary production, event, promotion, and food and beverage staff in Canada.

Radar DDB 777 Hornby St Suite 1600 V6Z 2T3 Marty Yaskowich................................604-816-9726 marty.yaskowich@radarddb.com Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com

Sports, Sponsorship & Cause Marketing Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com

Telemarketing/Call Centres

Sales Promotion Services SignVisions Promotional Solutions 3431 23rd Ave E V5R 1C1 Karim Dharamshi................................604-816-4786 karim@signvisions.ca www.signvisions.ca Providing branded apparel, promotional products and signage solutions for all your promotional needs. Call our creative team to make any marketing campaign complete. Superstar Trophies & Promotional Products 13122 62B Ave, Surrey V3X 1P4 ..............................................604-598-7870 superstartrophies@shaw.ca www.superstartrophies.com TAG Umbrella | TAG Products Group PO Box 91203, West Vancouver V7V 3N6 .............................................800-865-4660 customerservice@taggroup.com www.tagumbrella.com Wilson International, A BrandAlliance Company 12880 Clarke Pl, Richmond V6V 2H1 Christine Skorberg..............................604-821-1166 christine.skorberg@brandalliance.com www.wilsoninternational.com

Powershifter 207 Hastings St W Suite 310 V6B 1H7 JP Holecka..........................................604-608-6886 info@powershiftermedia.com www.powershiftermedia.com POWERSHiFTER is an interactive agency that specializes in the creation of digital campaigns, web sites, branded content and social media marketing.

Lead Generators International Sales & Marketing Group Inc 6200 McKay Ave Suite 141-466, Burnaby V5H 4M9 Tyler Dawson......................................604-918-5078 results@clientfinders.com www.clientfinders.com Telacquire Marketing Group Inc 101 1001 Broadway W Suite 125 V6H 4E4 Edward Soorany .................................604-773-1745 info@telacquire.com www.telacquire.com

Television Commercial Production Lemonade Films 1010 Richards St Suite 1709 V6B 1G2 Ted Herman ........................................604-306-3656 ted@lemonadefilms.com www.lemonadefilms.com Reel Wonders Animation Inc 402 Pender St W Suite 203 V6B 1T6 John “Moose” Pagan .........................604-689-9331 moosereelwonder@hotmail.com www.reelwonders.com

PROMOTIONAL PRODUCTS

Screen Printers Action Athletic Wear 220 6 Ave W V5Y 1K8 Todd Deacon.......................................604-873-1801 todd@actionathleticwear.com www.actionathleticwear.com Ampco Grafix 9 Burbridge St Suite 101, Coquitlam V3K 7B2 ..............................................604-472-3800 sales@ampcografix.com www.ampcografix.com

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Pflk_ DXib\k`e^ Station X 1201 Pender St W Suite 300 V6E 2V2 Richard Sharp .....................................604-484-8543 richard.sharp@marqui.com www.stationx.co Site audits, graphic design, UI design, search engine strategy, content management builds, landing pages and lead capture, gated sections.

Transit Advertising

Lamar Transit Advertising 3280 Production Way, Burnaby V5A 4R4 Brian Montgomery .............................604-444-4900 bmontgomery@lamar.com www.lamar.com

Translators & Interpreters A-Z World Translation and Interpretation Inc 704 Maurelle Crt, North Vancouver V7R 2M1 Ana Maria Zúñiga ..............................604-351-3615 am@a-zworld.ca www.a-zworld.com Oriental Type & Graphics 7 39th Ave W V5Y 2N8 Webb Yu .............................................604-688-1201 webbyu@orientaltype.com www.orientaltype.com

Video Production/Post Production

A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca A&G Creative Group specializes in building sustainable brands and businesses. For nearly 20 years, we’ve been evolving a process and a culture that combine the most powerful aspects of research, design, technology and marketing to bring commercial advantage to our clients. www.agcreative.ca BRANDFX 15 Chesterfield Pl Studio E, North Vancouver V7M 3K3 Tim Kelly .............................................604-988-1407 tim@brandfx.ca www.brandfx.ca Domain7 Solutions Inc 33820 South Fraser Way Unit 2A, Abbotsford V2S 2C5 Ryan Hanawalt ...................................604-855-3772 ryan@domain7.com www.domain7.com Encore Web Studios 8623 Granville St Suite 800 V6P 5A2 Joseph Lo ...........................................604-961-1800 jlo@encorewebstudios.com www.encorewebstudios.com

1998 Creative Inc 1490 Pennyfarthing Dr Suite 108 V6J 4Z3 Jason McKinlay..................................604-354-1453 jason@1998creative.com www.1998creative.com As You Like It Media Inc 1383 29th St E, North Vancouver V7J 1T3 Sheila Allan ........................................604-986-5065 ayli@asyoulikeitmedia.com www.asyoulikeitmedia.com BC Film Commission 865 Hornby St Suite 201 V6Z 2G3 Karen Lamare .....................................604-660-2456 info@bcfilmcommission.com www.bcfilmcommission.com Fire and Light Media Group Inc 1333 8th St E, North Vancouver V7J 1J9 Vita Mavronicolas ..............................604-987-4772 hello@fireandlight.ca www.fireandlight.ca NakedLens Productions 5489 Byrne Rd Suite 155, Burnaby V3J 3J1 Paula Skaper ......................................604-629-5250 pskaper@nakedlens.ca www.nakedlens.ca Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Alyn Edwards .....................................604-689-5559 rsullivan@peakco.com www.peakco.com

EQQY GROUP 10451 Shellbridge Way Suite 232, Richmond V6X 2W8 George Hsu.........................................604-278-1177 info@eqqy.com www.eqqy.com Habañero Consulting Group 1111 Melville St Suite 510 V6E 3V6 Kris Anderson .....................................604-709-6201 kanderson@habaneros.com www.habaneros.com IRIX Design Group Inc 777 Broadway W Suite 1200 V5Z 4J7 Alvin Chu ............................................604-876-1812 info@irix-design.com www.irix-design.com mod7 Communications Inc 602 Hastings St W Suite 614 V6B 1P2 Will Arndt ...........................................604-647-6637 hello@mod7.com www.mod7.com Newad 1120 Hamilton St Suite 209 V6B 2S2 Marie-Christine Fournier ....................604-646-1370 mariechristinef@newad.com www.newad.com Ockham Systems Inc 2227 St Johns St Suite 36, Port Moody V3B 7K6 Mark Silvester ....................................604-839-6204 info@ockham.ca www.ockham.ca OpenRoad Communications Ltd 12 Water St Suite 210 V6B 1A5 Darren Gibbons ..................................604-694-0554 info@openroad.ca www.openroad.ca

Reeltime Videoworks 1040 Sitka Ave, Port Coquitlam V3B 5R1 ..............................................604-644-0486 info@reeltimevideoworks.com www.reeltimevideoworks.com

Web Development/Marketing/ Commerce 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com

46

ADPAGES/2011

AP11 list.indd 46

Powershifter 207 Hastings St W Suite 310 V6B 1H7 JP Holecka..........................................604-608-6886 info@powershiftermedia.com www.powershiftermedia.com POWERSHiFTER is an interactive agency that specializes in the creation of digital campaigns, web sites, branded content and social media marketing.

ProofingQueen Editing PO Box 3357 Stn Terminal V6B 3Y3 Sharon McInnis ..................................604-488-0282 mail@proofingqueen.com www.proofingqueen.com Red Rocket Creative Strategies 55 Water St Suite 205 V6B 1A1 Perry R Boeker ....................................604-688-4321 info@redrocketcreative.com www.redrocketcreative.com Station X 1201 Pender St W Suite 300 V6E 2V2 Richard Sharp .....................................604-484-8543 richard.sharp@marqui.com www.stationx.co Website design, UI and information architecture, CMS site builds, web applications, content strategy, site hosting and maintenance. Switch United 128 8th Ave W V5Y 1N2 Mark Ross ..........................................604-669-2296 mross@switchunited.com www.switchunited.com Multi-disciplinary design studio specializing in multi-platform campaigns for TV and film, branded entertainment and real estate project marketing. Think Profits.com 1090 Homer St Suite 390 V6B 2W9 Shawn Moore.....................................604-638-1188 clientcare@thinkprofits.com www.thinkprofits.com Touchstone Webworks Inc Box 95053 Kingsgate RPO V5T 4T8 Raymond Roaquin ..............................604-288-0860 info@touchstonewebworks.com www.touchstonewebworks.com Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com

Web Site Designers 612 Creative Inc 768 Columbia St Suite 204, New Westminster V3M 1B4 Vern Samis .........................................604-525-8884 vs@612creative.com www.612creative.com A&G Creative Group 666 Burrard St Suite 500 V6C 3P6 Doug Williamson................................604-270-1411 doug@agcreative.ca www.agcreative.ca Daniel Choi Design & Communications 39 Sixth St Suite 401, New Westminster V3L 0B3 Daniel Choi .........................................604-526-1836 info@danielchoidesign.com www.danielchoidesign.com Ideastream Design Inc Catherine Worrall...............................604-874-7664 cmw@ideastreamdesign.com www.ideastreamdesign.com Karo Group Inc 611 Alexander St Suite 308 V6A 1E1 Anne Farrer.........................................604-255-6100 info@karo.com www.karo.com Linda Coe Design 36 North Kaslo St V5K 3M8 Linda Coe............................................604-254-3210 linda@linda.ca www.linda.ca mod7 Communications Inc 602 Hastings St W Suite 614 V6B 1P2 Will Arndt ...........................................604-647-6637 hello@mod7.com www.mod7.com OpenRoad Communications Ltd 12 Water St Suite 210 V6B 1A5 Darren Gibbons ..................................604-694-0554 info@openroad.ca www.openroad.ca Porcaro Communications 221 Esplanade W Suite 504, North Vancouver V7M 3J3 Barbara Moreira .................................604-985-2400 barbara.moreira@porcaro.ca www.porcaro.ca ROMD {Marketing + Design} 8580 Aquitania Pl V5S 4V7 Peter Haggarty ...................................604-609-7788 peter@romd.ca www.romd.ca

V ancouver

Tribal DDB 777 Hornby St Suite 1600 V6Z 2T3 Marty Yaskowich................................604-608-4451 martyy@tribalddb.ca www.tribalddb.ca Tugboat Group 138 6th Ave W Suite 3A V5Y 1K6 Steve Gallagher..................................604-879-9222 sgallagher@tugboatgroup.com www.tugboatmedia.com

Web-Based Publications BC Building Info 5516 7th Ave, Delta V4M 1P8 Ken Farrish .........................................604-943-9299 ken@bcbuildinginfo.com www.bcbuildinginfo.com

ProofingQueen Editing PO Box 3357 Stn Terminal V6B 3Y3 Sharon McInnis ..................................604-488-0282 mail@proofingqueen.com www.proofingqueen.com THREADS Gazette 1040 Beaumont Dr, North Vancouver V7R 1P9 Jacqueline Kirby.................................604-986-4094 info@threadsgazette.com www.threadsgazette.com The Tyee 211 Georgia St E Suite 105 V6A 1Z6 Michelle Hoar.....................................604-689-7489 adsales@thetyee.ca www.thetyee.ca

Writers Infinity Editing Service Ltd 2986 Elbow Pl, Port Coquitlam V3B 7T3 Jennifer Muzzin..................................604-941-4567 jmuzzin@infinityediting.com www.infinityediting.com KC Concepts Inc 1045 9th Ave W Suite 209 V6H 1C3 Karen Campbell ..................................604-734-0041 kcampbell@telus.net Peak Communicators Ltd 1155 Robson St Suite 403 V6E 1B5 Ross Sullivan ......................................604-689-5559 rsullivan@peakco.com www.peakco.com Speech Writing & Training 9114 117 St, Delta V4C 6B4 Colin Moorhouse ................................604-599-9226 colin_moorhouse@telus.net www.weneedaspeech.com

Youth Marketing

DDB Kid Think 777 Hornby St Suite 1600 V6Z 2T3 Svetlana Connolly ..............................604-687-7911 svetlana.connolly@ddbkidthink.com www.ddbcanada.com

BIV Magazines

6/18/11 10:24:38 AM


Here are 3 steps to successful direct mail Direct mail puts proďŹ ts in your pocket. It’s the secret weapon that puts you in front of your customer and ahead of your competitor. Knowing how to use it is the key to your success. It’s not really a black art and the formula is fairly simple. Direct mail, done properly, can be both easy and proďŹ table. It’s pretty basic . . . make the right offer to the right people at the right time. Step 1 - Choose the right list. If you’ve been in business any length of time you’ll already have a customer list. These are the people you want to talk to ďŹ rst. It’s likely that 80% of your business comes from 20% of your customers. You know who they are, what they buy and what they are willing to pay. Talk to them. Of course every business likes to see new customers. There are plenty of 7496)+7 ,46 3+; 3'2+7 498 8.+6+ /3* 43+ 8.'8 2'8).+7 8.+ 564>1+ 4, your best customers and then test a similar offer to those people. Step 2 - Make the right offer. When you know your customers, it’s +'7= 84 2'0+ 8.+2 8.+ 6/-.8 4,,+6 #.+= :+ (49-.8 ,642 =49 (+,46+ 9896+ purchases are going to resemble what your customers purchased in the past. Take a look at that history and then determine which offer is going to best suit each person.

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mail with even one additional

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purchase intent increases by

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AP11 list.indd 47

6/18/11 10:24:38 AM


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www.pgcitizen.ca

SATURDAY MAY 14, 2011

“ I T ’S

W H A T

M A T T E R S

T O

Y O U ”

Newsstand 1.75 | Home Delivered 67 /day

On the rise Prince George is encountering a slew of flood issues including:

Short story Brewery takes another kick at the can with the stubby SPECIAL REPORT 17

An excavator digs out a section Friday afternoon in preparation for placing riprap along the Salmon River to shore up the river bank by the home of Robyn Stoy and Horst Schultz.

Riprap mobilized to save river resort PAGE 4

START YOUR ENGINES!

Couple cut off for 24 hours

PGARA season opener tonight

Mark NIELSEN Citizen staff mnielsen@pgcitizen.ca

SPORTS 9

A Pinko Road resident is calling on authorities to take longer-term action after spending a day trapped on his property because of high water. As of Friday, Vern Johnson was able to drive his car over the sec-

Build it in to save space AT HOME 33

tion but only after a backhoe was brought in the day before by Yellowhead Road and Bridge to do some work around the culverts. “I guess that improved the flow overnight and it’s gone down a bit,” said Johnson. But Johnson, who has lived on the property with his wife for 38 years, said the driveway now needs

Rain soaks arena

Parks, trails deluged

PAGE 4

Make your way through Panama

gravel. “It happens every single year but it’s worse than usual this year,” he said. He maintained the root of the problem is that Swede Creek is overflowing on the east side of Pinko Road, where he lives, because the creek bed on the west side of the road is not accepting any water. — See WATER on page 4

PAGE 4

TWO DEATHS

No cause yet on trailer fire Frank PEEBLES Citizen staff fpeebles@pgcitizen.ca

TRAVEL 36

Stewart burns Asbestos ARTS 24

Fire investigators were unable to determine a cause of the blaze that killed two men this week at the College Heights Trailer Park. “The intense heat of the fire destroyed much of the physical evidence required for conclusive establishment of the fire cause; the fire cause is therefore undetermined,” said John Lane, the chiefdesignate of Prince George Fire Rescue Service. “The investigators were able to determine that the fire originated in the kitchen area of the trailer.” The fire department heard of

the blaze at about 4 a.m. Tuesday morning and, by the time they arrived, the trailer was engulfed in flames.

The intense heat of the fire destroyed much of the physical evidence. — John Lane The mobile home next door suffered heat damage but fire crews were able to spare that building

from burning. Firefighters were told that two people were likely inside at the time of the fire and a search for them began as soon as the flames could be knocked down and the heat of the incident cooled. Even so, the fire sparked back to life a number of times in isolated spots as that investigation went on. “There was no evidence of any smoke detectors present in the debris,” said Lane. There is still another element of the investigation underway and that is under the purview of the B.C. Coroner’s Service. — See AUTOPSIES on page 4

PIPELINE CONTROVERSY

Local government hears anti-Enbridge message Gordon HOEKSTRA Citizen staff ghoekstra@pgcitizen.ca Hundreds of people protested Enbridge’s $5.5-billion Northern Gateway pipeline at the northern B.C. municipalities convention in Prince Rupert. The rally and March on Thursday in Prince Rupert took place

Today’s Weather Hi +17° Low +5°

just a day after a northern B.C. First Nation protest in downtown Calgary to coincide with Enbridge’s annual general meeting. Some environmentalists had objected to Enbridge as a sponsor of the municipal convention. The company was among more than a dozen sponsors of the threeday convention, which included

ANNIE’S MAILBOX BRIDGE CLASSIFIEDS COMICS CROSSWORD

21 21 25-28 22-24 22

companies and others such as Imperial Metals, Rio Tinto Alcan, Conifex, Pacific Northern Gas and UNBC. Members of several First Nations participated in the Prince Rupert protest. “I made a promise to our youth that if Enbridge gets to the point at which it is bringing in the bull-

ARTS HOROSCOPE LETTERS MONEY OPINION

21-24 2 6 18-20 6

P.G. NEWS SPORTS WEATHER

dozers, I will put my body in front of it,” said Gerald Amos, a councillor with the Haisla Nation. Joy Thorkelson of the United Fishermen and Allied Workers Union noted that northern alliances have stopped three previous proposals to bring oil development to B.C.’s North Coast, and told the crowd that they would

3 9-12 2

win against Enbridge too. Critics of the 1,170-kilometre pipeline are opposed to the project because of the risk of an oil spill on the pipeline or from tanker traffic on the coast. The pipeline is meant to open up new markets for crude in Asia from the Alberta oil sands. — See NOT ALL on page 4

Contact Us CLASSIFIED: 250-562-6666 READER SALES: 250-562-3301 SWITCHBOARD: 250-562-2441

Visit www.glaciermedia.ca

For advertising information, contact Wanda Yu at: 778-773-4797 wyu@glaciermedia.ca

AP11 list.indd 48

6/18/11 10:24:40 AM


Company Page URL 612 Creative 29 www.612creative.com Ampco Grafix 31 www.ampcografix.com Applied Electronics 8 www.appliedelectronics.com ET Marketing Solutions 32 www.etmarketingsolutions.com Glacier Media Group Outside back cover www.glaciermedia.ca Honeycomb Direct Mail Inside back cover http://www.honeycomb-direct-mail.com Horizon Publications 44 www.horizonpublications.ca Irix Design 25 http://www.irix-design.com Pacific Print / Allcard 44 www.allcard.ca PDQ Post Group/PDQ Print Solutions 42 www.pdqpostgroup.com Peak Communicators 27 www.peakco.com Proofing Queen 24, 28 www.proofingqueen.com repArt 21 http://RepArt.com Samco Printers 3 www.samcoprinters.com Signvisions 45 www.signvisions.ca Society of Graphic Designers 33 ww.gdc.net Station X 5 http://GandT.us/biv The Globe and Mail Inside front cover http://globelink.ca/mobile Tradex 26 www.fvtradex.com Trans Canada Labels 39 www.transcanadalabels.com


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