Licensing Magazine March 2021 ENG

Page 96

96

Events

ANIMATION BUSINESS CONFERENCE

ANIMATION BUSINESS CONFERENCE, BETWEEN POST BREXIT AND FINANCING By Andrea De Amicis At the end of 2020 the Children’s Media Conference team organized the Animation Business Conference, a day of webinars that explored the development and funding of animation projects. Kingdom, as this issue has not been agreed yet. People who did not apply for residence status before December 31, 2020, can now only be hired by obtaining the extremely expensive skilled worker visa.

Speakers at the webinar webinar Brexit and Beyond The Children’s Media Conference recently organized the Animation Business Conference (ABC), a day of webinars dedicated to the animation business. The main focus was on exploring the development and funding of animation projects, both in the UK and internationally. The Brexit and Beyond webinar, moderated by writer Chris Jarvis, took stock of the changes that will take place in the business, following the enforcement of the new Brexit agreements in January 2021. Anna Mansi of the British Film Institute (BFI) confirmed that English animation would continue to be considered a European cultural product: the current tax breaks and cultural tests

on content will not change, and coproductions will continue to be made. The thorniest point, discussed by Phil Dobree of Jellyfish Pictures, concerns the hiring of workers that do not reside in the United

Courtesy Gerry Shirren

Despite the difficulties, Dobree is sure that Jellyfish will continue its engagements as they are experiencing a strong demand for content from platforms such as Netflix, Disney+, Apple and Universal, with enough work for at least 2-3 years. Gerry Shirren, Managing Director for Cartoon Saloon, explained that in addition to the European conventions, there are specific agreements between Ireland and the United Kingdom like the MOU, which defines the Common Travel Area (CTA) allowing the Irish to work in the UK. Otherwise, there have been no other changes to the production and sale of goods in both the UK and Ireland. Coproductions can also go ahead if the


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Trends

4min
pages 98-99

KAZACHOK Kazachok’s 20th anniversary special

2min
pages 100-101

WHAT’S NEXT

1min
pages 102-104

Events

4min
pages 96-97

SOUTH KOREAN ANIMATION The success of South Korean animated series

4min
pages 92-95

RUSSIAN ANIMATION The latest hits of Russian animation at ATF online

8min
pages 88-91

Focus on

3min
pages 84-85

RUSSIA Russian licensing market is steadily growing despite pandemic

2min
pages 86-87

AUTOMOTIVE Children love utomotive brands

6min
pages 72-75

BRAND EXPERIENCE Innovation in brand experience: digital vs physical spaces

4min
pages 78-79

NEW TECH Retail, new technologies improve sales experience

4min
pages 76-77

SHOPPING MALLS Retail, the new challenges of Shopping Malls

4min
pages 80-81

MARKETING Inclusive marketing: diversity as an added value

3min
pages 82-83

HOMEWARE A new way to stay at home

4min
pages 70-71

FASHION After 2020, Fashion industry moves towards a new future

4min
pages 66-67

Retail

4min
pages 68-69

STORYTELLING Gaming and tv series: how fashion storytelling is changing

4min
pages 64-65

Publishing

4min
pages 60-61

COUNTERFEITING Toy Association continues fight against unsafe, counterfeit toys

2min
page 59

Interview

4min
pages 62-63

TRENDS 2021 Top Toy Trends according to US Toy Association

4min
pages 57-58

RETAIL TRENDS Toys, what’s new in retail

4min
pages 55-56

NEW TOYS Toys of the future

22min
pages 44-54

PLAY AROUND Play Around launches the MeteoHeroes toy line

4min
pages 42-43

THANKYOU Thankyou’s mission

4min
pages 38-41

PHILIP OSBOURNE A talk with Philip Osbourne, kids pop author

10min
pages 12-15

MAURIZIO DISTEFANO LICENSING Maurizio Distefano Licensing never stopped to amaze with cooler proposals

7min
pages 28-31

MATTEL / VICTORIA LICENSING & MARKETING The number one card game UNO® celebrates 50 years

6min
pages 22-25

THE POKÉMON COMPANY INTERNATIONAL An intense programme for the 25th Pokémon anniversary

2min
pages 26-27

SANRIO Important achievements and new goals for Sanrio

6min
pages 18-21

ETS LICENSING 2021 opens with exciting news

11min
pages 32-37

STUDIO 100 MEDIA Future plans of Studio 100

4min
pages 16-17

Cover story

11min
pages 6-11
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