Nails Magazine January 2012 by Bobit Business Media

JANUARY 2012

cover tech WINNER

has an eye for marbleizing

WWW.NAILSMAG.COM

Easy Nail Art Demos

[and 4 Hard Ones, Too]

REMEMBERING

THE READER-WRITTEN ISSUE na0112cover.indd 2

TOM HOLCOMB

12/2/11 2:26 PM

MINERALFX rock the world

rock solid

rock it stone cold

emberstone

AVAILABLE AUTHORIZED In Salon:ATMay 1, 2011DISTRIBUTORS, PROFESSIONAL BEAUTY SUPPLY STORES, SALONS AND SALLY BEAUTY.

rococo a-go-go

www.nailsmag.com/ﬁﬁ/11101

ORLY Nail Lacquers are Free of DBP, Formaldehyde & Toluene

na0112ads.indd C2

11/23/11 4:28 PM

FOR MORE INFORMATION PLEASE CALL

na0112ads.indd 1

800.275.1111 orlybeauty.com 11/23/11 4:29 PM

COLORS FROM LEFT TO RIGHT, TOP TO BOTTOM: Did You ‘ear About Van Gogh?, Pedal Faster Suzi!, Kiss Me on My Tulips, Red Lights Ahead…Where?, A Roll in The Hague, Gouda Gouda Two Shoes, I Have a Herring Problem, Thanks a WindMillion, I Don’t Give a Rotterdam!, Dutch ‘Ya Just Love OPI?, Vampsterdam, Wooden Shoe Like to Know?

NATIONAL RELEASE DATE: 2/8/12 Model is wearing KISS ME ON MY TULIPS CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE For more information, contact your local OPI distributor. Call 800.341.9999 ©2012 OPI Products Inc.

na0112ads.indd 2

11/23/11 4:33 PM

na0112ads.indd 3

11/23/11 4:33 PM

ÂŠ2012 Creative Nail Design, Inc.

SCAN. WATCH. LEARN.

cnd.com

na0112ads.indd 4

11/23/11 4:35 PM

WHO ARE YOU? The go-getter? The glamour gurrrrl?

Brisa™ Gel is a study in contrasts. Perfect, natural-looking nails ﬂexible enough to go anywhere or vivid bold nails for the ultimate style statement. Sculpt. Enhance. Extend. Or just correct the tiniest of ﬂaws! The Brisa Gel System. From CND.

8 YEARS IN A ROW!

na0112ads.indd 5

11/23/11 4:35 PM

na0112ads.indd 6

11/28/11 2:39 PM

www.nailsmag.com/fifi/11285

na0112ads.indd 7

11/28/11 2:39 PM

na0112ads.indd 8

11/23/11 4:35 PM

na0112ads.indd 9

11/23/11 4:35 PM

“Beautiful Base. Flawless Finish. The steps to perfect color.”

Nourishing base coats and super shiny top coats help enrich, strengthen and protect nails. Fabulous manicures deserve the essie treatment.

866.348.9208

na0112ads.indd 10

www.essie.com

America’s nail salon expert. Since 1981

11/23/11 4:36 PM

“ Turn back the

hands of time.”

Essie Ejuvenate leaves hands visibly smoother and more radiant in four easy steps. Cleanse, exfoliate, treat and hydrate to reveal new, younger looking hands.

Hydro-Therapy Hand Revitalizer | Microdermabrasion Hand Refiner Advanced Radiance Hand Treatment | Intensive Recovery Hand Cream

866.348.9208

na0112ads.indd 11

www.essie.com

America’s nail salon expert. Since 1981

11/23/11 4:36 PM

2012 Q1 Boys O.indd 1-2 na0112ads.indd 12

11/23/11 4:36 PM

www.nailsmag.com/fifi/11260 na0112ads.indd 13

11/11/11 4:58 PM 11/23/11 4:36 PM

2012 Q1 Deals O.indd 1-2 na0112ads.indd 14

11/23/11 4:36 PM

www.nailsmag.com/fifi/11260 na0112ads.indd 15

11/11/11 4:10 PM 11/23/11 4:36 PM

the ultimate in nail fashion

Scan to learn more.

na0112ads.indd 16

11/23/11 4:36 PM

PATENTS PENDING

WEAR NO NAIL HAS GONE BEFORE Not all appliqués are created equal. Introducing the ﬁrst nail appliqué engineered with: EMBEDDED BEJEWELED DESIGNS SUPERIOR NO-HEAT ADHESION TECHNOLOGY NATURAL NAIL OPTION FOR NO-LIFT WEEK-LONG WEAR GELIFE® SOAK-OFF GEL OPTION FOR HIGH-GLOSS TWO-WEEK WEAR CUSTOM-CUTTING OPTIONS TO CREATE YOUR OWN NAIL INSPIRATIONS

BEJEWELED 3D DESIGNS 36 appliqués / 9 sizes

FASHION PRINT DESIGNS 42 appliqués / 14 sizes

UV/LED CURE Apply Gelife Polish-On Soak-Off Base and Top Gel over DesignFX for stunning two-week wear!

Available in 36 stunning designs for ﬁngers and toes. To ﬁnd a location near you, visit cosmoprofbeauty.com or call 1.800.362.3186 For Canada, call 1.888.241.3330

Join our community.

www.nailsmag.com/fifi/11231

na0112ads.indd 17

11/23/11 4:37 PM

Funny Bunny • Passion • Strawberry Margarita • Cajun Shrimp I’m Not Really a Waitress • Lincoln Park After Dark

MALAGA WINE GC L87

KYOTO PEARL GC L03

BLACK ONYX GC T02

COSMO-NOT TONIGHT HONEY! GCR58

OPI INK. GC B61

HERE TODAY... ARAGON TOMORROW GC E48

BRISBANE BRONZE GC A45

PASSION GC H19

YOU DON'T KNOW JACQUES! GC F15

BUBBLE BATH GC S86

ALPINE SNOW GC L00

GC W42

A GOOD MAN-DARIN IS HARD TO FIND GC H47

BOGOTA BLACKBERRY GC F52

STRAWBERRY MARGARITA GC M23

PRINCESSES RULE! GC R44

CAJUN SHRIMP GC L64

PINK FLAMENCO GC E44

MY PRIVATE JET GC B59

BASTILLE MY HEART GC F17

MIAMI BEET GC B78

SAMOAN SAND GC P61

I’M NOT REALLY A WAITRESS GC H08

LOUVRE ME, LOUVRE ME NOT GC F13

A GRAPE FIT! GC B87

BIG APPLE RED GC N25

SUZI SAYS FENG SHUI GC H46

FUNNY BUNNY GC H22

POMPEII PURPLE GC C09

LINCOLN PARK AFTER DARK

1 THE BEAUTIFULS Alpine Snow Samoan Sand Pompeii Purple Miami Beet Louvre Me, Louvre Me Not My Private Jet

3 THE SIRENS Cosmo-Not Tonight, Honey! A Good Man-darin is Hard to Find Big Apple Red Bastille My Heart Bogota Blackberry Malaga Wine

2 THE ROMANTICS Kyoto Pearl Bubble Bath Princesses Rule! A Grape Fit! Pink Flamenco OPI Ink.

4 THE TRENDSETTERS Brisbane Bronze You Don’t Know Jacques! Here Today…Aragon Tomorrow Suzi Says Feng Shui Russian Navy Black Onyx

na0112ads.indd 18

RUSSIAN NAVY GC R54

THE ICONS

ADD-ON KITS

INTRO KIT

THE TOTAL PACKAGE The kit that gets you started!

CHOOSE FROM

3O ICONIC OPI SHADES

From deep and edgy, sheer to shimmer – we’ve got your color.

11/23/11 4:37 PM

GAME CHANGER AN INDUSTRY

OPI COLOR AT THE SPEED OF LIGHT ICONIC OPI COLORS • LIGHTNING SPEED CURE • WEEKS OF GLOSSY WEAR

byOPI

• Fast, polish-on application • Lightning speed, 5-ﬁnger LED cure • Incredible cost-per-service price* • Incomparable shine and wear • Innovative, economical removal

GELCOLOR BASE COAT One coat provides a gentle foundation. GELCOLOR Choose from 30 iconic OPI shades. GELCOLOR TOP COAT Indelible shine and protection for weeks of glossy wear! Only $0.59 per set! $1.67 with removal. Base Coat, GelColor, and Top Coat priced the same at just $17.50 each! Ask your Authorized OPI Distributor for information about GelColor by OPI, or log on as a professional at www.opi.com. Call 800.341.9999 ©2012 OPI Products Inc.

OPI LED LIGHT THE WAVELENGTH OF THE FUTURE

Full 5-ﬁnger cure! With hand sensor activated curing and adjustable feet for convenient pedicures, OPI puts lightning speed services at your ﬁngertips!

na0112ads.indd 19

11/23/11 4:37 PM

na0112ads.indd 20

11/23/11 4:37 PM

www.nailsmag.com/fifi/11102

na0112ads.indd 21

11/23/11 4:37 PM

na0112ads.indd 22

11/23/11 4:40 PM

Consistent Power & Performance of LED Light L.E.D. 18G

No Bulb Replacement Necessary - EVER!

Light & Gel Performance

Years

1st2

3rd

4th5

6th

Diminishing Power & Performance of U.V. Bulbs U.V. Light Bulb & Gel Performance

New Replace Bulbs

Months 1st2

3rd

4th5

6th

www.nailsmag.com/fifi/11285

na0112ads.indd 23

11/23/11 4:41 PM

www.nailsmag.com/fifi/11296

na0112ads.indd 24

11/23/11 4:38 PM

na0112ads.indd 25

11/23/11 4:38 PM

EXPERIENCE THE WOW-FACTOR. Dashing Diva French Wrap Manicure na0112ads.indd 26

11/29/11 11:06 AM

It’s All About the WOW Patented innovation provides: No-chip, no-smudge French mani’s Up to 2 weeks of ﬂawless wear Perfect smile lines, every time ch

Available in thin and thick Fren

1. APPLY French Wrap Plus

2. CLIP Application tab to release French color

3. APPLY Dashing Diva Base Seal and Top Seal

4. RESULTS A perfect French manicure that lasts on natural nails

French Wrap Manicure Kit provides over 20 perfect French manicures Kit Contains: 140-Ct Thin French Wrap Plus, 140-Ct Thick French Wrap Plus, Base Seal, Top Seal, Brush-On Glue

www.nailsmag.com/fifi/11231

na0112ads.indd 27

11/29/11 11:06 AM

NEW! Ski Bunny Collection

na0112ads.indd 28

11/23/11 4:38 PM

A name that is easy to remember. Results that are hard to forget.

â&#x20AC;&#x153;Just $14.95 per color. Or, I can buy four and get two free when I purchase the entire collection.â&#x20AC;? Scan for full color chart.

www.nailsmag.com/fifi/11135

na0112ads.indd 29

11/23/11 4:38 PM

{in this issue}

January 2012 Volume 29, No. 12

Features 136 Cover Tech 2012: An Eye for Beauty First there were a dozen ﬁnalists, now there’s one winner. Nail tech Ruth Deruddere of Belgium captured the most votes in this year’s Cover Tech Contest with her oh-so-lovely nail design that employs a water-marbling technique.

142

142 Saying Goodbye to a Legend Tom Holcomb touched so many people in our industry all over the world. He had a unique way of making everyone feel special and important. And he wanted to share his knowledge with others. Nail techs all over the world share their stories of Tom. 150 The Piece De Resistance It’s that piece you can’t live without. That special pedicure chair that ﬁts the contours of your back so perfectly well, or that communal nail bar where clients circle for quick chats, or even that snazzy retail shelf bringing in extra dollars every month. It’s the item that makes the greatest impact on your day, and here’s why you’re thankful for it. 158 Nine Easiest Nail Art Designs to Master [And Four Difficult Designs That Are Worth the Effort] To make these easy designs even easier for you, these nail artists have generously provided step-by-step video tutorials.

150 158

JANUARY 2012

Cover Look Nails: Ruth Deruddere Makeup: Rachid Mounadi Photographer: Bart Albrech Model: Maty Liesenborgs

136

page 136 cover tech WINNER

has an eye for marbleizing

na0112toc.indd 30

NAILS MAGAZINE

Easy Nail Art Demos

page 158

[and 4 Hard Ones, Too]

REMEMBERING

THE READER-WRITTEN ISSUE

30 |

WWW.NAILSMAG.COM

TOM HOLCOMB

page 142

JANUARY 2012

11/28/11 4:02 PM

HOW CAN A DRIP DRY?

na0112toc.indd 31

Easily! Drip Dry dries nails to the touch in one minute, completely in ﬁve, with just 1 to 2 drops. Any other questions?

LACQUER DRYING DROPS

11/29/11 12:13 PM

{in this issue}

106

Technique 59

Business 109

62 Demos Step-by-steps from Cuccio Naturalé and NSI 64 Signature Services Step-by-steps for a SugarButter Pedicure and a Figgy Pudding Pedicure 90 Pretty as a Peacock The Peacock Technique enables artists to create a variety of different effects and expand their nail art creativity with minimal effort.

112 Reader to Reader Who is your best “nail friend”? 114 From Innovator to Inventor Wisconsin-based nail tech Amy Becker built her gel line on a competitive spirit, hard work, and a commitment to succeed. Here she shares how she became a nail tech inventor and how she continues to develop her brand. 120 Tweet Talk Your Clients The 160 characters that your salon’s Twitter proﬁle is granted as a description can really say it all. Here are 15 salons’ self-proclaimed ﬁrst impressions. How does yours stack up?

Style 93 98 Nail Art Studio Step-by-steps on new nail art designs 102 Show Us Your…Decorated Sanitation Items Decorating these must-have items, such as disinfectant jars and trays, is a great way to get a customized look while drawing attention to salon sanitation. 106 Boutique: Nail Tech-Made Jewelry These seven nail techs have taken matters into their own hands, using a personal pastime — jewelry-making — as a selling point.

120

Health 125 128 Under the Microscope: Paronychia Paronychia is an infection that occurs when there is breakdown in the seal between the skin and the nail plate. 130 Overcoming Adversity Meet some nail professionals who take dedication to a career we all love to the next level just by going to work each day. 134 Secret Ingredient: Callus Removers A closer look at the ingredients that make this liquid remover work.

In Every Issue 36 38 42 54 56 152 166 170 179 194

32 | na0112toc.indd 32

NAILS MAGAZINE

On My Mind On Your Mind Nails File Freebies & Giveaways On The Road Ad Index Reader Nail Art Product Spotlight Deal Sheet My Other Life

JANUARY 2012

11/28/11 4:03 PM

GEL INNOVATIONS

FROM ORLY COLOR EXPERTS

QUICK CHANGE NAILS

Need a quick color change? No problem. Gel FX works together with ORLY nail lacquer so you can go from day to night without ruining your Gel FX manicure.

Apply 2 coats of any ORLY nail lacquer over your Gel FX manicure

Your quick color change is complete

Remove nail lacquer with non-acetone remover

Your Gel FX manicure is back to normal

800.275.1111 orlybeauty.com AVAILABLE AT AUTHORIZED DISTRIBUTORS, PROFESSIONAL BEAUTY SUPPLY STORES AND SALONS.

na0112toc.indd 33

www.nailsmag.com/ﬁﬁ/11168

11/28/11 4:03 PM

log on every day to…

.com

mag.com

Find everything you’re looking for on www.nailsmag.com. Whether you’re researching, shopping, or designing, you’ll ﬁnd inspiration and answers at our website.

Browse Nail Tech Made Products.

Watch Nail Tech Video Tutorials. NAILStv has free video tutorials from nail techs all over the globe, including this timepiece nail art design by Amy Becker. Submit your own video tutorial to tim.crowley@bobit.com.

Who better to create nail salon products than nail techs themselves? That’s why we have a whole photo gallery of more than 25 products by nail techs, for nail techs. Let us know about your product invention by e-mailing sree.roy@bobit.com.

www.nailsmag.com/nailstv

www.nailsmag.com/productsbytechs

Remember Tom. We’ve put together a photo gallery of the late, great nail tech extraordinaire Tom Holcomb throughout his years in the industry. If you have a remembrance to share or a photo to add, e-mail it to hannah.lee@bobit.com.

www.nailsmag.com/tomholcomb

View Other Techs’ Mani Stations. Nail techs share photos of their manicure station set-ups. It’s a revealing look at form, function, and personality.

www.nailsmag.com/personalmanistations

Plan Your Year. Our online events calendar lets you sort events by type, topics, companies, location, and dates. Find nail tech networking events, trade shows, and hands-on classes near you.

www.nailsmag.com/events/upcoming

34 |

NAILS MAGAZINE

na0112webTOC.indd 34

JANUARY 2012

11/23/11 12:03 PM

www.nailsmag.com/fifi/11119

na0112webTOC.indd 35

11/23/11 12:03 PM

a driven career woman who helps women relax and feel good. — Alicia Mary Nock

{on my mind} In the true spirit of the reader-written issue, we wanted to include as many nail tech voices as possible. So we asked our Facebook fans to ﬁnish this sentence in exactly 11 words. Look for this icon throughout the issue.

A nail tech is…

NAILS is deeply saddened by the passing of industry icon Tom Holcomb. Turn to page 142 to see how he’s being remembered.

.com 36 | na0112omm.indd 36

Read more from Maggie at blogs.nailsmag.com/Maggie.

NAILS MAGAZINE

Collective Thinking When I came into this business, I was fortunate enough to join an industry of like-minded professionals who were not only hungry for interaction with their peers, but shared a

philosophy. This philosophy included the idea that by sharing our various skills, knowledge, and personal experiences with each other — and especially with newcomers — that we would all benefit collectively, as an industry. Sadly, it seems that at some point someone came along and chastised us for giving it away for free. We started hearing that this was a bad thing, and that those superior nail techs who had built a reputation and a following should profit from that skill and knowledge. So it has come to pass that in this age of advanced communication, which ought to put the industry’s best and brightest only a keyboard away, we have actually seen a decrease in availability to them. I appreciate that there are so many more events and seminars now — offered without pressure to use any particular product line as more of the artists offering classes aren’t affiliated with a particular company. I understand and support the need to cover the costs of such events, and I support the educators receiving fair compensation for their time and travel to these events. But I don’t support taking it to the extreme, where a frustrated newbie can no longer contact an experienced tech to receive a simple hint on how to get a crisper smile line, a better fit from a form, or where to purchase quality glitter without receiving no other reply than a list of classes offered. I still believe in sharing advice and insight with my colleagues and I still believe that we benefit collectively from doing so. And that is one reason I am so honored to be writing this column for the annual Reader-Written issue of NAILS. This issue is such a delight to read, as it still represents that philosophy of selfless generosity. It shows a willingness to come together and offer our wisdom, experience, and expertise for no other reason than because we wish to contribute to the industry. So the next time you attend a networking event, spend a little more time networking rather than hanging out with the same old clique. Exchange business cards and then follow up; call or e-mail the people you met, leave a comment on their Facebook wall, reach out and establish a relationship that lasts beyond the class, the show, the dinner where you originally met. And when someone follows up with you, take a moment to respond in kind. Those contacts can prove to be valuable down the line when you need a second opinion or a genuine critique of your techniques or ideas. Even when you don’t have time to provide the in-depth answer that may be needed from you, you can steer the questioner to any of the fabulous professional support sites that are available for professionals: Nailsmag.com, Beautytech.com, and the burgeoning Nailtechalley.com. These acts of generosity are the baby steps to ensuring not only a brighter future for the salon business, but also in establishing your own reputation as a true professional who cares about the success of others, which is always a good idea because no one wants to pay $250 to attend a seminar taught by someone who snubbed them when they asked a simple question after a competition two years ago or who walked away in the middle of a conversation when they were greeted by a more “important” member of the industry. There’s a balance between “giving it away” and being reasonably compensated for our expertise as educators and independent consultants, and I applaud those who are helping to find that balance for the sake of the future of our industry. All you have to do is take the time to answer a question. -Maggie Franklin

JANUARY 2012

11/23/11 12:07 PM

www.nailsmag.com/fifi/11285

na0112omm.indd 37

11/23/11 12:07 PM

{on your mind}

JANUARY 2011

WWW.NAIL SMAG.COM

A BOBIT BUSINESS MEDIA PUBLICATION

Publisher Cyndy Drummey Cyndy.Drummey@bobit.com

WHAT A DIFFERENCE A YEAR MAKES This time me Schedu

le Your last year I received an e-mail from NAILS about being g Trade 2011 Shows THE chosen as the winner for the Cover Tech Contest. I WEARS DEVIL …NAIL jumped up and down with excitement. Being all the S way from Ireland, I really didn’t think I had a chance. My nails would be on the front cover of the January THE 2011 issue. ReaderWrit ISSUE ten The moment I received this issue, it changed my life forever. I got offered to work with an overseas company company, which I went on to become an educator for. This gave me great opportunities and experience working at beauty shows, doing demos, meeting a lot of talented nail gurus, building a massive clientele, and gaining conﬁdence in my work. I justonwant to say a big thank you to everyone who voted for me last year and the Log to www.nailsmag.com to answer lovely comments that were left on my page. Also a great big thank you to this month’s question and check back Facebook here NAILS theother lovelynail article, being so helpful, and for the great opportunity that to seefor what techsfor have to say. you gave me. I really appreciate it. I have been featured in three other nail magazines since and I am in the process of setting up my own business. Also, I want to say a big congrats to this year’s winner. You deserve it and make sure to grab every opportunity that arises with both hands. WHO WORS HAS THE Cast YoT CLIENT EV ur Vote ER? Comfy MANIC, Creative URE TA BLES

Associate Publisher Michelle Mullen Michelle.Mullen@bobit.com

[The In sp

iration Behind This W inning Cover]

na111

0_cov

erWinner.in

dd 2

Kelly -Marie Daly Via e-mail

Associate Publisher/Editor Hannah Lee Hannah.Lee@bobit.com Managing Editor Sree Roy Sree.Roy@bobit.com Features Editor Judy Lessin Judy.Lessin@bobit.com Senior Editor Tim Crowley Tim.Crowley@bobit.com Editorial Assistant Brittni Rubin Brittni.Rubin@bobit.com Contributing Writers Michelle Pratt, Erin Snyder Dixon Art Director Danielle Parisi Danielle.Parisi@bobit.com Associate Art Director Ajay Peckham Ajay.Peckham@bobit.com Graphic Artist Kimberly Pham Kim.Pham@bobit.com

AUTOCLAVE CORRECTION As I was reading “The ABCs of Sanitation” in the November issue, I get to the first part “A” for autoclaves and noticed that the picture was actually a UV sanitizer and not an autoclave. There will be many techs out there who might not know the difference and think that the UV sanitizer is an autoclave sterilizer. Could you possibly print something to let techs know there is a difference in the two and that the picture included was wrong?

UV sanitizer

Andrea Frederiksen Via e-mail

Editor’s Note: Thank you so much for your letter Andrea. We mistakenly ran a picture of a UV sanitizer instead of an autoclave. At left, the top picture is actually a UV sanitizer. The bottom picture is an autoclave. Both are used to clean implements in the salon. But the autoclave (which isn’t required in most states) is the only way to sterilize implements through the use of high pressure steam.

autoclave

38 | na0112oym.indd 38

NAILS MAGAZINE

Production Manager Carla Benavidez Carla.Benavidez@bobit.com Western Sales Manager Michelle Mullen, (310) 533-2465 Michelle.Mullen@bobit.com Eastern Sales Manager Mary Baughman, (562) 377-0465 Mary.Baughman@bobit.com Marketing/eMedia Coordinator Myla Diaz Myla.Diaz@bobit.com Audience Marketing Manager Katie Fillingame For subscription inquiries: (888) NAILS-44, bobitpubs@halldata.com Send business and editorial correspondence to: 3520 Challenger St., Torrance, CA 90503 (310) 533-2400 (310) 533-2507 Fax www.nailsmag.com Chairman Edward J. Bobit CEO/President Ty F. Bobit Chief Financial Officer Richard E. Johnson

JANUARY 2012

11/23/11 12:09 PM

GOOD-BYE

“IS IT DRY?” TIME. No more re-do’s. No more driving “palms-only” on the steering wheel or returning to the salon before you’ve left the parking lot.

na0112oym.indd 39

cnd.com 11/23/11 12:09 PM

{on your mind} WEB POLL

What sort of make-good do you give a client if you’re running more than a few minutes late for her appointment? I give her a percentage off of her service price for today’s service.

20.4%

I give her a free upgrade during her appointment today.

29.6%

I give her a coupon for a future service.

4.6%

I give her a free retail item or sample.

11.2%

I offer a make-good, but it’s not one of the choices listed above.

10.5%

I don’t offer anything.

23.7%

Log on to www.nailsmag.com to answer this month’s question and check back here to see what other nail techs have to say.

NETWORKING LOVE I attended the Nail Tech Retreat in Camp Burton in October, and I wanted to say thank you for the wonderful samples and information you gave me and all the attendees. I look forward to the next retreat in 2013. I am already saving.

Jo-Anne Taylor Maple Ridge, B.C., Canada

W Where in the world is NAILS Magazine? Ia always depend on NAILS to bbe my guide to the current ttrends in the nail and beauty w world. Here I am, in my family -owned beauty, spa, salon, and nail shop reading the September issue. The ssalon l is llocated t d iin S San Francisco and has been owned by my grandmother since 1972. As you can see in the picture, the salon is extremely old school. Take note of the ash tray in the arm rest and the super retro hair dryer. In my grandma’s day she had celebrities like Marily n Monroe and Gene Hackman as regular customers. I always enjoy reading NAILS and I actually keep particular articles that stand out to me because I am taking over the family business. Eventually I am going to turn this salon into my own beauty haven! Natalie Batlin

St. Moritz Salon & Spa San Francisco

Do you have a picture of yourself reading NAILS? Send a pic to Hannah.Lee@bobit.com and make sure to include your name, salon name, city, state, and a brief synopsis.

WHERE CAN I FIND?

Where can I purchase the Bundle Monster plate-bm04 as featured in Nail Art Studio? I would really love to duplicate the fall foliage.

Cami Ewalt Via e-mail

Editor’s Note: Here it is: www.bundlemonster.com/ beauty-accessories/nail-art-nailart-polish-stampstamping-image-plate-21pc.html. Where can I ﬁnd a distributor for Dip It nail products in California?

Tom Bland

MY NAME IN PRINT I just got my November issue and was so excited to see my quote in the “I’m Thankful For…” article. I can’t wait to show my clients that how much I appreciate them was published for all to see!

Stephanie Shuttleworth Polished & Pampered Clovis, Calif.

40 | na0112oym.indd 40

NAILS MAGAZINE

Via e-mail

Editor’s Note: You can go to www.parleyllc.com to find more information on Dip It liquid and powder systems.

Psssst…

Send your comments to Hannah.Lee@bobit.com or send us a letter via snail-mail to Hannah Lee, 3520 Challenger St., Torrance, CA 90503. (NAILS Magazine reserves the right to edit letters for space and clarity. Please include your name, address, phone number, and e-mail address.)

JANUARY 2012

11/23/11 12:09 PM

*When used as directed.

• On Like Polish • Wears Like Gel

Power Polish™ • Off In Minutes • No Nail Damage* (Really!) patent pending

HELLO

ZERO DRY TIME. CND Shellac has no dry time—it’s UV cured. Reach in your purse. Grab your keys. Grab the wheel. And drive with conﬁdence!

na0112oym.indd 41

cnd.com 11/23/11 12:09 PM

{nails file}

Is the Salon Her Cell?

A nail tech is…

an artistic, caring professional who loves to make women feel beautiful. — Angela King

Giving Girls the Boost They Need The dedicated mother of two girls ages 14 and 8, Augusta, Ga.-based nail tech Kamisha Winfield believes all young girls deserve to be supported in their dreams and given a positive outlet to express their creativity. She’s started a program called Polished to support girls in their academic pursuits and to create positive attitudes by teaching proper nail, hand, foot, hair, and skin care. “The young ladies I run across are just looking for an outlet, a listening ear and unfortunately, they are tapping into the wrong one,” says Winfield. “Through Polished, they will learn how to give back to their communities through various events and how to be positive leaders for other young girls who may be facing the same situation. They will be rewarded for their academics, as many struggle for attention in this area.” The goal of Polished is to uplift every young girl who faces challenges in life and who wants to embark on a career that is fulfilling. “I plan to achieve this by allowing the girls to be open and direct about their feelings, by being encouraging on all levels, and educating them on proper grooming,” she says. “I also want to teach them how to develop and cultivate a career in the field of cosmetology with nails being the main focus. “I love the response I receive when I am doing a hand massage for someone who has never been touched, or the relief a client feels when I am performing a pedicure after a long, hard, unappreciated day,” says Winfield. “Those are the moments that propel me forward to show a tattered young spirit how to make a difference. And if I am able to do so one girl at a time, then that’s how I’m going to do it.”

42 |

NAILS MAGAZINE

na0112generalNF.indd 42

Every year, women are trafficked into the U.S. with the promise of a better life, but instead they find themselves sold as labor or sex slaves. It happens in every industry, including nail salons, massage parlors, and spas. January is National Slavery and Human Trafficking Awareness Month. As nail techs and salon owners, we have the opportunity to raise awareness in our industry and among our clients so we can help rescue women working in what appears to be a salon, but is actually a prison. This January, help raise awareness about how human trafficking happens in the beauty industry, and do your part to abolish modern-day slavery. Align yourself with other techs. The “Free My Nail Tech” campaign was started by concerned nail techs and industry professionals to raise awareness about this blight on our industry. We believe the beauty industry should empower women, not enslave them. Learn more at freemynailtech.com. Join the movement at facebook.com/ freemynailtech and twitter.com/freemynailtech. Wear orange to show you support the fight against human trafficking. (For example, choose a day in January when all staff wear orange. Buy a ream of orange yarn and wrap the yarn around your wrist as a bracelet. Keep the yarn in the salon so clients can make bracelets too.) Add the National Trafficking Hotline — (888) 3737-888 — to your phone and call if you suspect a person is being held against her will. Recognize the signs. The Polaris Project is the leading antitrafficking agency in the U.S. They list warning signs at polarisproject. org/human-trafficking/recognizing-the-signs. Educate clients about human trafficking and modern-day slavery. Go to freemynailtech.com to download a free copy of the image above and display it at your station or reception area. You can also download business-sized cards that list facts about human trafficking and warning signs. Hand them out to clients or refer to them in answer to clients’ questions. For more information on human trafficking in our industry, go to www.nailsmag.com/trafficking. >>>

JANUARY 2012

11/23/11 4:48 PM

www.ezďŹ&#x201A;ow.com www.nailsmag.com/fifi/11110

na0112generalNF.indd 43

11/23/11 1:12 PM

{nails file} 2011-2012 nail competitors ranking

2 top5

Participant & Ranking

NAIL COMPETITORS

Taking part in a competition takes courage and determination. Just waiting for the results is nervewracking in itself, but in the end, competing is worthwhile — for many reasons. That’s why we encourage all nail technicians to compete. You may even see your name on our Top 25 list. Each month, winners from participating shows are added to NAILS’ Top 25 ranking. First place earns 6 points, second earns 5 points, and third earns 4 points. For SuperPoints competitions, point scores are doubled (for veteran or master divisions) and fourth place earns 6 points. If you have questions regarding your points, call (310) 533-2457 or e-mail judy.lessin@bobit. com. All placements must be veriﬁed by show sponsors.

NEW SCORING FOR SUPERPOINTS COMPETITORS So that the ranking more accurately reﬂects competitors’ skill levels, winners in the novice or student division will not receive double points for their wins at SuperPoints events. Also note that no points will be awarded to participants in relay or group competitions in regular or SuperPoints events. *Note that categories must have at least three contestants to be counted in the ranking.

44 |

2nd

3rd

4th

SP1

SP2

SP3

SP4

2 Seo Sang-Mi

3 Jang In Hee

4 Joe Chua

5 Lorena Marquez

6 Park Young

7 Gabrielle Diamanti

8 Shannon McCown

9 Mayu Tsuyuri

11 Azumi Kanene

12 Megumi Sawase

Tara Coté

Billyne Dowdy

Erina Ogawa

Tiffany Silver

17 Rachel Mouritsen

18 Yasushi Arakawa

Trina Nge

Christina Gonzales

Tom Holcomb

Nam In Ja

Maiko Kido

24 Ruth Deruddere

Kazuyo Yamamoto

Jung Hye Sook

Vu Nguyen

Show Winners

Nailympics, Beauty Expo, Long Beach, Calif. (October 23-24) (SuperPoints event) Mixed Media, Div. 1: 1st: Jang Hye Sook Mixed Media, Div. 2 1st: Jang In Hee 2nd: Jang In Hee 3rd: Gabrielle Diamanti Mixed Media, Div. 3 1st: Seo Sang-Mi 2nd: Seo Sang-Mi Fantasy Nail Art, Div. 1 1st: Nam In Ja 2nd: Park Young 3rd: Adrianna Riveros Stiletto Nail Art, Div. 1 1st: Jang Hye Sook 2nd: Ruth Deruddere

NAILS MAGAZINE

na0112generalNF.indd 44

1st

1 Allison Baker

Adrianna Riveros

SuperPoints Competitions for the 2011-2012 competition year are as follows: > Beauty Expo – Long Beach, October 23-24 > ISSE Long Beach, January 28-30 > Premiere Orlando, June 2-4 > IBS Las Vegas, June 9-12

Total

Stiletto Nail Art, Div. 2 1st: Jang In Hee 2nd: Tara Coté 3rd: Gabrielle Diamanti

Soak-Off Gel, Div. 1 1st: Park Young 2nd: Tiffany Silver 3rd: Thao Nyugen

Gel Open, Div. 3 1st: Joe Chua 2nd: Seo Sang-Mi 3rd: Allison Baker

Acrylic Sculpture, Div. 2 1st: Jang In Hee 2nd: Megumi Sawase 3rd: Gabrielle Diamanti

Stiletto Nail Art, Div. 3 1st: Allison Baker 2nd: Seo Sang-Mi 3rd: Lorena Marquez

Soak-Off Gel, Div. 2 1st: Gabrielle Diamanti 2nd: Shannon McCown 3rd: Tara Coté

Acrylic Tip Overlay, Div. 1 1st: Tiffany Silver 2nd: Thao Nyugen

Acrylic Sculpture, Div. 3 1st: Seo Sang-Mi 2nd: Joe Chua 3rd: Allison Baker 4th: Tom Holcomb

Nail Embellishment, Div. 1 1st: Park Young 2nd: Jung Hye Sook 3rd: Adrianna Riveros

Soak-Off Gel, Div. 3 1st: Allison Baker 2nd: Lorena Marquez 3rd: Rachel Mouritsen

Nail Embellishment, Div. 2 1st: Jang In Hee 2nd: Gabrielle Diamanti

Gel Open, Div. 1 1st: Park Young 2nd: Ruth Deruddere 3rd: Jeanine Zagerman

Nail Embellishment, Div. 3 1st: Seo Sang-Mi 2nd: Allison Baker 3rd: Lorena Marquez

Gel Open, Div. 2 1st: Jang In Hee 2nd: Shannon McCown 3rd: Gabrielle Diamanti

Acrylic Tip Overlay, Div. 2 1st: Jang In Hee 2nd: Tara Coté 3rd: Shannon McCown Acrylic Tip Overlay, Div. 3 1st: Joe Chua 2nd: Seo Sang-Mi 3rd: Allison Baker 4th: Christina Gonzales

Winner of Winners, Div. 1 Jang Hye Sook Winner of Winners, Div. 2 Jang In Hee Winner of Winners, Div. 3 Seo Sang-Mi >>>

Acrylic Sculpture, Div. 1 1st: Jang Hye Sook

JANUARY 2012

11/28/11 1:10 PM

www.nailsmag.com/fifi/11285

na0112generalNF.indd 45

11/23/11 1:12 PM

Come Together

There’s nothing like a gathering of nail techs to recharge your spirit and spark your creativity. Here are some of the networking events coming up in 2012. FLY

DID IT ON ’EM

METALLIC 4 LIFE

NICKI MINAJ Stylish and sassy shades inspired by the Queen of Hip-Hop

Nail Techs Talk Workshop, Acrylic Application, Gel & Nail Art Workshop Date: May 20 Location: Atlanta Organizer: Poochiez Nails Contact: www.poochieznails.com or (404) 344-3358 Orlando Networking Social Date: June 2, 2012 Location: Orlando, Fla. Organizer: BeautyTech.com/WWWebServices Contact: www.beautytech.com or sales@beautytech.com Fifth Annual Nail Tech Networking Event of the Smokies Date: June 24 (event) and June 25 (workshop classes) Location: Gatlinburg Convention Center, Gatlinburg, Tenn. Organizer: Jill Wright Contact: www.nailtechevent.com, Facebook, or jnails1@hotmail.com

PINK FRIDAY

SAVE ME

SUPER BASS SHATTER

Long Island Network Day Date: August 6 Location: Bohemia, N.Y. Organizer: BeautyTech.com/WWWebServices Contact: www.beautytech.com or sales@beautytech.com Charlotte NC Nail Tech Networking Event Date: August 19 Location: Charlotte, N.C. Organizer: Topaz Woodruff Contact: blackknightsofnails.com or topazw@blackknightsofnails.com Seventh Annual New England Networking Event Date: October 14 Location: Manchester, N.H. Organizer: Darlene Donovan Contact: www.newenglandnailevents.webs.com

12-PIECE DISPLAY

Find us on:

Sixth Annual NW Nailtechs Networking Event Date: October 14-15 Location: Portland, Ore. Organizer: Jessica Hoel, director Contact: www.nwnailtechs.com >>>

If you’d like your networking event to run in NAILS, e-mail details to judy.lessin@bobit. com at least three months prior to the event. CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE Nail Lacquers feature OPI’s exclusive ProWide™ Brush (Patent pending). Call 800.341.9999 ©2012 OPI Products Inc.

na0112generalNF.indd 46

11/23/11 1:12 PM

Stylish and sassy shades inspired by the Queen of Hip-Hop

Nicki is wearing

SAVEME I drove for miles just to ďŹ nd this silver-rainbow glitter.

na0112generalNF.indd 47

11/23/11 1:12 PM

Fast. Our new LED light cuts more than 20 minutes off UV-cured manicures.

Consistent. Our unique color-blend technology ensures no shaking or separating. Bottle to bottle. Service to service.

Durable. Formulated for three weeks of uninterrupted wear. The longestlasting gel enamel formula on the market.

Oprah Gives Video Gift to Her Nail Tech

Oprah Winfrey made a 35-second video from her iPad that instantly changed the life of her longtime nail technician, Gloria L. Williams. Known as “The Footnanny,” Williams is the owner of www.footnanny. com, and the video, posted on August 14, had received 80,000+ YouTube hits and more than 7,000 likes on the Oprah Winfrey Facebook page at press time. The video has also appeared on Jimmy Kimmel Live (twice), Inside Edition (twice), and Huffingtonpost. com. Most companies that are named one of Oprah’s “favorite things” receive about six weeks’ notice; William had about six seconds, but she has taken her instant celebrity in stride. The endorsement has taken Williams’ five-year business plan for www.footnanny.com and made it a present day reality. She now provides professional seminars and consulting for salons, nail techs, and small business owners, and has launched a Footnanny Soy Foot Cream Product Line. She has expanded her business by creating a top-level event team and begun to negotiate marketing packages with other companies. You can catch the video at www.nailsmag.com/footnanny.

Vibrant. Radiant colors that shimmer, sizzle and shine. Entity One Color Couture. Color that stays. And when the color stays, so does your client.

Famous Names Celebrates Year One “We have just completed our first full year in business with Famous Names: What a ride it’s been!” says Jim Nordstrom, chairman of Famous Names, makers of Lumos. The company has plenty to brag about. “It seems like just yesterday we completed our first shipment to our Australian partner, Switch Funky,” says Nordstrom. “Since then, we have opened five countries and have launched in the United States. I am also proud to say that we have never had one backorder during our first year. Our commitment to our nail professional customers is absolute and we look forward to a long and prosperous journey with them.” Famous Names’ Lumos Bottomcoat recently won the title of Best Base Coat at the UK Elle Awards. “We are blown away by the wonderful response from the U.K.-based nail professionals to our Lumos products. This is our very first award and hopefully one of many to come!” says company CEO Linda Nordstrom. For more information, go to www.nailsmag.com/fifi/11391.

www.nailsmag.com/fifi/11131

na0112generalNF.indd 48

11/23/11 4:48 PM

Light Years Ahead.

ÂŠ 2012 Entity Beauty Inc. Model is wearing Love My Jewels.

Most clients believe nail salons are interchangeable. Generic colors. Generic experiences. Generic results. What sets you apart is what you set on the table. Entity One Color Couture. High voltage color and lightning fast performance. Bring your best to the table. Itâ&#x20AC;&#x2122;s time to shine.

na0112generalNF.indd 49

entitybeauty.com

www.nailsmag.com/fifi/11131

11/28/11 12:02 PM

{

SHOW

} coverage

nails file

NAILYMPICS

intuitive, smart, creative, passionate, caring, diligent, listener, patient, witty, and ﬂexible. — Jenn Churchill

Let the [Nail] Games Begin The last time the Nailympics were in the United States was back in 2006 at the last International Hair and Nail show in Las Vegas. When the show was sold to IBS, we stopped having the event here in the U.S. The Nailympics have been going on successfully in London ever since and the competitions have grown every year. So much so that it is now considered the leading international competition in the world. The goal to bring the Nailympics back to the U.S. was to offer U.S. competitors the chance to compete on an international level against international competitors. This year the Nailympics had people who came to compete from Japan, Korea, Singapore, Malaysia, Russia, Australia, Columbia, Puerto Rico, and all over the U.S. The Korean Team Bongsoonga Sontop Nailxpert Group took home the Team Champion award, thanks to winning all three Winner of Winners categories. Division 1 Winner of Winners was awarded to Jang Hye Sook, who took home three first-place awards and one second-place award. Division 2 Winner of Winners was awarded to Jang In Hee, who took home six first-place awards. And the Division 3 Winner of Winners was awarded to Sang Mi Seo, who took home three first-place awards and four second-place awards. Congratulations to the team from Korea. (You can see a list of the rest of the winners on page 44.) — Lysa Comfort, head judge, Nailympics

Katie Cazorla, salon owner and star of The Nail Files, was the MC for the Nailympics awards presentation.

Jang Hye Sook (Division 1), Jang In Hee (Division 2), and Sang Mi Seo (Division 3) were the Winner of Winners, accumulating the most points in each of their divisions, helping the Korean team to win the Team Champion award.

Nubar educator Shannon McCown from Portland, Ore., competed in the Acrylic Tip and Overlay competition at the Nailympics. McCown was once a regular competitor, but it had been over seven years since her last competition.

EZ Flow’s Allison Baker took home one 1st place, one 2nd place, and three 3rd place medals.

1. Fantasy Nail Art winner Nam In Ja featured the Korean pop group Girls’ Generation. 2. Fantasy nail artist Park Young from Korea created these winter Olympicsthemed nails. 3. Fantasy nail artist Adrianna Riveros created a fairy picnic scene in her ﬁrst Fantasty Nail Art competition.

Division 3 soak-off gel winners Rachel Mouritsen (3rd), Allison Baker (1st), and Lorena Marquez (2nd) are no strangers to the competition circuit.

3-D Fantasy Nail Art winners Adrianna Riveros (3rd), Nam In Ja (1st), and Park Young (2nd) spent over 250 hours combined sculpting their 3-D works of art.

A nail tech is…

Tiffany Silver (right) took ﬁrst and Thao Nguyen (left) took second in the Division 1 Acrylic Tip and Overlay competition.

50 |

NAILS MAGAZINE

na0112nailympics.indd 50

Swedish judge Irina Gafvelin and NAILS editor Hannah Lee were two of the judges for the mixed media nail art competition.

JANUARY 2012

11/28/11 10:48 AM

{

nails file

SHOW

} coverage

INTL. NAIL EXPO

International Beauty Expo

A nail tech is…

The International Beauty Expo took place October 23 and 24 at the Long Beach Convention Center in Southern California. Covering all aspects of beauty — hair, nails, skin care, and more — the show also was host to student cosmetology competitions and saw the return of the internationally recognized Nailympics competition. The Nailympics competition ﬂoor had competitors from around the world.

IzelNails educator Mireya Cardona demonstrates how to make intricate nail art designs, much like the set she proudly displays [inset] on her own nails. Educators Thanh Nguyen from Jupiter, Fla., and Jade Hoang from Houston demonstrated Parley’s Dip It system.

New to the U.S., Chiara’s product line focuses on skin care products that are made of Dead Sea salts, and Galit Pustilnikov and Miri Lavi were on hand to do demos.

LeChat educator Eng Nguyen demoed LeChat Perfect Match gel-polish on NAILS managing editor Sree Roy’s ﬁngernails.

Booth workers Melisa Bruce, Jonathan Ozeretny, Stephanie Edholm, and Sara Powell talked about ENP Nail Designs’ Gella soak-off gel polish, including its cool mirrored bottles.

Essie’s Debbye Shelton showcased the new winter collection Cocktail Bling at the booth, along with Essie’s other shades of fan-favorite colors. Frida Nails educator Bessie Cabrera did a nail art demonstration on Julia Guerrero, a student at Marinello School of Beauty in Paramount, Calif.

Nubar educators Michelle Aab, Colleen Ramsey, and Dianne Self worked the booth and showed attendees Nubar’s new Gelicure gel polish. JANUARY 2012

na0112nailympics.indd 51

cheaper than therapy! You feel better and your nails look amazing. — Anna Schmidt

Alite Nail Systems placed a model just inside the show ﬂoor entrance to show off the company’s nail and make-up products.

NAILS MAGAZINE

| 51 11/28/11 12:24 PM

www.nailsmag.com/fifi/11276

na0112nailympics.indd 52

11/23/11 1:59 PM

www.nailsmag.com/fifi/11197 na0112nailympics.indd 53

11/23/11 1:59 PM

Go to www.nailsmag.com/freebies to ﬁnd web-exclusive giveaways.

freebies{and} giveaways!

.com

To enter to win, go to www.nailsmag.com/freebies by January 31.

Prolana’s Treatments Revitalize and Maintain Beautiful Nails Win each of Prolana’s ﬁve fabulous nail treatments: Nail Optimizer, Optimax, Cuticle Oil, Baseics, and Quick & Slick. Optimax maximum-strength nail strengthener uses Okoume AE, known to protect the keratin in the nail. Nail Optimizer is a one-step nail strengthener for all types of problem nails. Base-ics super-adhesive base coat promotes longer-lasting manicures and pedicures. Quick & Slick fast-drying, non-thickening top coat accelerates dry time and provides a shiny protective shield. Cuticle Oil features a therapeutic blend of soothing, nourishing, conditioning oils combined with eucalyptus and mint.

Win Free Tickets to ISSE Long Beach Produced by the Professional Beauty Association (PBA), International Salon & Spa Expo (ISSE) Long Beach comes to Long Beach, Calif., January 28–30, 2012. In addition to hair, the show centers around nails, cosmetics, esthetics, wellness, massage, and advanced education. Two people a week will win free show tickets. “One Facebook follower and one professional who purchased their ticket online will be chosen each week until January 24 to win a free three-day show ﬂoor pass,” says PBA spokesman Brad Masterson. Go to facebook.com/pbaisse to become a follower and purchase your ticket online at www.probeauty.org/isselb to be eligible.

Eliminer Removes Calluses in Half the Time Invented by a boardcertified foot surgeon, the Eliminer Callus Removal System is a safe and effortless power-driven filing system that quickly smoothes out calluses. The Eliminer RotoFile system consists of the RotoFile base, which fits most electric files, and the disposable RotoFile cap. No sterilization is required since the disposable cap is thrown away after each client. The system also includes Prep Solution and After Care Cream. Ten lucky readers can win a Starter Kit with instructional DVD. Everyone who enters to win the Starter Kit will receive a coupon for 50% off the retail price (supplies limited).

Congratulations to November’s Winners

Three readers received a Wrist-Assist from R.S. Innovations and four readers received Natural and Organic Male Nail Oil from Ten Terriﬁc Talons.

54 |

NAILS MAGAZINE

na0112freebies.indd 54

Get a Lifetime Discount for Genbook Add a “BookNow” button to your website and Facebook page with Genbook. Genbook appointment scheduling software frees you from the tiresome task of scheduling and offers your customers the convenience of scheduling appointments online in real-time, 24/7. As a perk for NAILS readers, the company is offering a 30day free trial plus a 15% lifetime discount on the monthly fees for the Genbook Solo or Genbook Standard Plan. Go to www. genbook.com and use the promo code GENBOOK15.

JANUARY 2012

11/23/11 3:33 PM

www.nailsmag.com/fifi/11109

na0112freebies.indd 55

11/28/11 11:32 AM

{on the road} Salon 4 NAILS’ student blogger LaTia Wilson visited Salon 4 in Rockville, Md., for a spa pedicure, and she left with enthusiasm for her newly chosen ﬁeld and motivation to stay focused on becoming a nail tech. BY LATIA WILSON

Salon 4 has four owners, including Leyla Heinrich (left) and Michael Houston (second from right). They took a quick picture with nail tech Susan Donnelly (right) and me.

A nail tech is…

understanding, always open to new ideas, and listens to clients’ needs. — Dianna Medeiros

NAILING HER CAREER Fresh out of cosmetology school, Susan Donnelly was asked to perform a few nail services by a salon owner who was in a pinch. Now, over 30 years later, she’s never looked back. She discovered a passion for nails that compelled her to go from behind-the-chair to behind-thetable. As a current nail tech student, I was excited to meet Susan and pepper her with questions about the industry and her career. Entering the salon, I was greeted by name and offered refreshments. I was struck by the salon’s cool “warehouse” vibe. The owners created a space that is both airy and warm — inspired by the elements of earth, wind, fire, and water.

AU NATURALE My spa pedicure, a welcome treat at the end of a long day, included CND’s Marine Spa Pedicure products. Susan mentioned the line is among her favorites. She is passionate about caring for natural nails, but when she does enhancements, her product of choice is Backscratchers Extreme. Whether enhanced or natural, her clients all get the same advice: “Take care of your nails. They are the first thing people notice after your face.” EXTRA ENCOURAGEMENT A bonus for me during the service was the encouragement I received regarding pursuing my license. Getting through school and the sometimes tedious and repetitive tasks required during class can be challenging to say the least. Watching her work, and just being in the salon environment, reinvigorated me to keep my nose to the grindstone. When it came time to polish, I told Susan to pick any color she wanted. (She mentioned earlier she wishes she could tell every client: “Don’t be afraid! Wear colored polish!” So I knew she’d be up for this challenge.) The result was a set of toes made shimmering by Essie’s Coat Azure topped with Gone Gonzo from the OPI Muppets Collection.

.com

FUN FACTS

> The space where the salon resides was previously an indoor mini-golf center. Susan frequently played putt-putt at the center in those days. Eventually, the center closed and the entire block was renovated to include shops, restaurants, and Salon 4. > The firefighters from the firehouse across the street from the salon frequently come in to chat and hang out with the staff. The staff can tell the firefighters are around by the sound of their radios. > Although Susan got a cosmetology license with the intention of being a hairstylist, she’s only ever really done nails professionally. She was so new to the industry that she didn’t have much opportunity to do hair before being asked to do nails (and subsequently falling in love!).

MENU HIGHLIGHTS Spa Pedicure: $55; Spa Manicure/Pedicure Combo: $80; Shellac Manicure: $40; Extreme Acrylic Full Set: $55

PRODUCT HIGHLIGHTS Polish: OPI, Essie, CND; Gel Manicure: CND Shellac; Mani/Pedi Products: CND; Acrylic Products: Backscratchers

Read more from LaTia at blogs.nailsmag.com/student. www.salon4rockville.com

56 | na0112otr.indd 56

NAILS MAGAZINE

JANUARY 2012

11/23/11 1:20 PM

www.nailsmag.com/fifi/11104

na0112otr.indd 57

11/23/11 1:20 PM

7 61/2

6 51/2

5 41/2

4 31/2

3 SHORT•SLEEK•SENSATIONAL

21/2

Because you want nothing to get between you and your work, OPI Artist Series Brushes are designed with sleek, short handles and handcrafted using the ﬁnest materials to deliver perfection from the ﬁrst brush stroke to the last.

Artist Series Kolinski Mini Gel Brush

Artist Series Flat Gel Brush

Artist Series Oval Gel Brush

Artist Series 2-Piece Kolinski Gel Brush

Artist Series 2-Piece Acrylic Oval Brush

Artist Series Acrylic Oval Brush

2 11/2

1 1

ACTUAL SIZE IN INCHES

Acrylic Oval Brush Lightweight handle for a comfortable grip and effortless brush control.

Artist Series 2-Piece Kolinski Gel Brush Compact 4 1/2 inches – #4 brush head ideal for OPI gels. Great for travel.

Artist Series Flat Gel Brush Perfect for moving quantities of gel for fast nail coverage.

2-Piece Acrylic Oval Brush Compact 4 1/2 inches – perfect for travel!

Artist Series Oval Gel Brush Tapers to a sharp point, excellent for details and clean, crisp smile lines.

Artist Series Kolinski Mini Gel Brush #2 brush head with a slim handle for precision and comfort.

For more information about OPI Artist Series Brushes, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

na0112techNF.indd 58

11/23/11 1:31 PM

TECHNIQUE}

The Ace of Lace

an artist that make beautiful magic with a touch of polish. — Rosa Vargas

A nail tech is…

Forever French Nail Systems has come out with a new design for nail art using its colored acrylics and a touch of lace. CEO of Forever French Kerry Ann Webber, Nails by Rachel Tuzzo explains that the design will work with any small bits of lace and that the clear acrylic, when mixed with the light green pigment and when used as the encasing layer on top, creates a strong and durable bond that finishes smooth so the lace does not catch or snag. 1. Pre-mix your pigment powder into a small container with clear acrylic. 2. Begin with a sanded down acrylic nail or a natural nail and a form, and cut the lace into your desired pattern and shape to fit each nail. 3. Apply the acrylic bead to the nail, then press in your lace. 4. Cover with clear acrylic. Shape and file the nails. Apply gel top coat. >>>

JANUARY 2012

na0112techNF.indd 59

NAILS MAGAZINE

| 59 11/28/11 12:26 PM

Take a tip from… Elizabeth Arden Red Door Spa Holdings’ Alisha Rimando Botero Alisha Rimando Botero is the training director of nail services for Red Door Spa Holdings, and she has a clever trick for extending the life of pedicures. She applies base coat twice during her nail services. The ﬁrst application is done right at the beginning, and after it dries the regular pedicure routine is performed over it, including any scrubs, lotions, or massage applications. This Botero base coat is then removed after all of the skin care aspects of the service are done. The second base coat goes on before the ﬁnal polish application. Alisha says, “I make it a standard step in our pedicures as most of them include paraffin, and this protects the surface of the nail from absorbing any oils from the exfoliants, moisturizers, or paraffin. In the end the polish lasts longer. We do this same step in our manicures as well.”

Renew for Polish Pro NSI’s Renew is an addition to its line of soak-off color gels, Polish Pro. Renew replaces ingredients that have evaporated from the Polish Pro colors over time, so that you get a proper Polish Pro gel formula right until the very last drop. Renew will help thin Polish Pro colors as they age and make for smoother and more fluid applications, all while not dulling the pigments or creating a watered down enhancement. The gels are “renewed” back to their original consistency when they came off the assembly. Just a drop or two and your NSI Polish Pro colors are good as new. For more information, go to www.nailsmag.com/fifi/11411.

Diamonds Are a Girl’s Best Friend

Cinapro has a new nail art collection for blingloving clients that features rhinestones cut into four classic shapes: triangles (large and small), tear drops, classic cut (small, medium, and large), and marquise (similar to an oval shape). The pieces are specially formulated so the dye will not run after application of a top coat, acrylic, or gel placed on top, and they come in a convenient kit that can be carried anywhere while keeping them protected. These rhinestones put a whole new artistic inspiration right at your fingertips and you’ll soon become your clients’ “nail gemologist.” For more information, go to www.nailsmag. com/fifi/11412.

www.nailsmag.com/fifi/11240

60 | na0112techNF.indd 60

NAILS MAGAZINE

JANUARY 2012

11/23/11 1:31 PM

Entity Offers Online Training Entity will be hosting new online webinars to expand its education program and keep nail techs up-to-date on Entity product applications and troubleshooters. The webinars are focused on specific products and Marquez services and are hosted live by Entity global artist and educator Lorena Marquez. The webinars are cost effective ways for Entity to reach a variety of nail technicians since they are quick, convenient, and low cost — and anyone in the world can attend them. Jamie Stiely, regional sales director of Entity, is enthused about the webinars, saying, “Our online webinars have been a huge success, selling out each time and showing us that nail technicians are interested in expanding their product knowledge with continuing education.” Lorena Marquez is thrilled to be teaching the webinars and looks forward to making education fun and exciting for the nail techs. The current webinar scheduled for January 9, 2012 is called French Alternative Acrylic Designs and will feature demonstrations and advice on your French acrylic applications. For a list of upcoming dates and topics, cs, go to www.entitybeauty.com.c-60-webinars.aspx. -webinars

{

QA }

Become a Dashing Diva Educator! Do you love nails?

Enjoy ng i h c a e t ? people

AND

I just started using gels. What is the best way to clean gel brushes? The best way to clean a gel brush is to gently gent wipe the bristles between a folded piece of paper towel, just make sure to use one that doesn’t leave doe lint. If the handle ndle is sticky you can wipe it with 99% alcohol, butt using alcohol on the bristles will dry them out and harden them. them Always store your Lajourdie brushes away from sunlight, bright lights, and sunli dust. — Anna Lajourdie is an educator for Akzéntz.

Want to work with a leading industry innovator?

Please submit your resumé to education@dashingdivapro.com

Have a technique question? (about product application, troubleshooting, etc.) E-mail it to Tim.Crowley@bobit.com and check back here for an expert answer. ©2011 Dashing Diva Professional. 866.665.3482. www.dashingdivapro.com www.nailsmag.com/fifi/11231

na0112techNF.indd 61

11/23/11 1:32 PM

TECHNIQUE} demos 3

Cuccio Naturalé Winter Manicures

Warm up this winter with the irresistible aroma of Cuccio Naturalé’s Vanilla Bean & Sugar Body Butter and Scrub, Grapeseed Hand Anti-Oxidant Oil, and Deep Dermal Transforming Wrap. The products combine the antioxidant properties of vanilla bean, grapeseed oil, and pure sunflower extract, which is an excellent source of Vitamin E, for a hydrating treatment of luxury and comfort. 1. Soak nails and push back the cuticles. Apply Cuccio Naturalé Vanilla Bean & Sugar Scrub, using a gentle circular movement to exfoliate the skin. Place a warm damp towel onto each hand to cleanse the skin. 2. Apply Grapeseed Hand Anti-Oxidant Oil and massage gently into the skin. 3. Apply Deep Dermal Transforming Wrap with the application brush directly over the grapeseed oil. 4. Wrap hands in damp warm towels or heated mittens for five minutes (longer if time allows). Unwrap hands and wipe off any excess. 5. Massage the Vanilla Bean & Sugar Body Butter into the skin for extra long-lasting hydration and to seal in moisture.

For more information, go to www.nailsmag.com/fifi/11311

‘‘

Our clients are addicted to the warm irresistible aroma of Vanilla Bean & Sugar. Although we have launched the treatment as a winter service we know it will be a year-round favorite.

Owners Ben Nissan and Ronnie Yesharim of Hands to Hold Salons in Encino and Sherman Oaks, Calif.

62 | na0112demos.indd 62

NAILS MAGAZINE

JANUARY 2012

11/23/11 1:33 PM

A nail tech is…

Layering With NSI Polish Pro Accessories

create unlimited looks for your clients. NSI Polish Pro applies like polish but has the durability of a gel and comes in a range of colors. 1. After prepping the nail, apply Polish Pro Base Coat, sealing and capping the edges. Cure for 60-90 seconds in a UV lamp. 2. Shake your Polish Pro Color well before use (Burgundy is shown here). Apply a very thin layer. The first layer should look translucent. Cure for two minutes. Apply a second thin coat of color (for full coverage) and cure for another two minutes. 3. Choose your Polish Pro Accessory (Vintage is shown here) and shake the bottle well before use. Apply a thin layer and cure for two minutes. 4. Finish the nail with a layer of Polish Pro Top Coat, sealing and capping the edges. 5. The nail should have an altered appearance that adds shimmer and depth to the nail.

someone who can turn anyone’s bad day into a good day! — Shelley Peterson

The NSI Polish Pro Accessory Collection includes six different finishes to change the appearance of any Polish Pro color. Become a nail “stylist” and

For more information, go to www.nailsmag.com/fifi/11312

Risé Carter is an education consultant for NSI.

JANUARY 2012

na0112demos.indd 63

NAILS MAGAZINE

| 63 11/23/11 1:33 PM

TECHNIQUE} signature services SugarButter Pedicure Maisie Dunbar Spa Lounge, Silver Spring, Md. Maisie Dunbar, owner

Maisie Dunbar Spa Lounge uses:

A nail tech is…

someone who adds color, creativity, and kindness, calling it their career. — Shirlee Ann Kerr

BluffaJo SugarButter Body Cleanse, SugarButter Body Scrub, and Sugar Smoothie Body Crème; foot cleansing spray, paraffin, base coat, polish, top coat.

1. Spray the client’s feet with a foot cleansing spray.

2. Soak the client’s feet in warm water with BluffaJo SugarButter Body Cleanse.

3. Exfoliate the client’s feet up to the knee with BluffaJo SugarButter Body Scrub. Perform a light foot and leg massage. 4. Wrap the client’s feet in warm towels, then prep the toenails. 5. Massage the client’s feet and lower legs with BluffaJo Sugar Smoothie Body Crème. 6. Perform a paraffin application (including paraffin removal) on the client’s feet. 7. Apply base coat, two coats of polish, and top coat.

price: $79 Alternate Names:

BluffaJo Pedi Sweet Sugar Pedicure Smooth as a Baby’s Bottom Foot Treatment 64 |

na0112sigserv.indd 64

NAILS MAGAZINE

JANUARY 2012

(continued on page 89) >>>

11/23/11 1:37 PM

Jan – Feb 2012

SPRING/SUMMER 2012

HOLLAND C O L L E C T I O N BY OP I

byOPI

NICKI MINAJ

BY OPI

Domestic Edition

Jane Lynch is wearing GelColor by OPI in Suzi Says Feng Shui

OPI_0112_insert.indd 1

12/6/11 9:48 AM

HOLLAND C O L L E C T I O N BY OP I

OPI_0112_insert.indd 2

12/6/11 9:48 AM

HOLLAND C O L L E C T I O N BY OP I

A Roll in The Hague Take advantage of this frisky little orange.

NL H53

Did You 'ear About Van Gogh? Rumor has it…this sandy bisque is a work of art. NL H54

SPRING/SUMMER 2012 Dutch 'Ya Just Love OPI?

FASHION-SAVVY SHADES WITH A TOUCH OF DUTCH.

All of Holland hollers for this crowd-pleasing plum. NL H55

Gouda Gouda Two Shoes Take a walk on the wild side with this robust rose.

Immerse yourself in the vibrant beauty that is Holland, one of the most color-abundant and famously open-minded cultures in the world. The range of stunning shades in the Holland Collection by OPI, a juxtaposition of sophisticated neutrals and larger-than-life brights, will carry you away to the romantic windmill-dotted hills, bustling canals and deliciously vivid tulips that blanket the countryside. Each new hue blends the country’s picturesque palette with spring’s most sought-after fashions. A sequence of electric brights, including a sun-lit orange (A Roll in The Hague), a hot coral-red (Red Lights Ahead…Where?) and two perfectly pretty pinks (Kiss Me on My Tulips and a light-catching Pedal Faster Suzi!) complement their cooler counterparts in hues of glistening purple (Dutch 'Ya Just Love OPI? and Vampsterdam), while elegant neutrals (Gouda Gouda Two Shoes, Did You 'ear About Van Gogh? and Wooden Shoe Like to Know?) meet two shimmer-laced blues (I Have a Herring Problem and I Don’t Give a Rotterdam!) and a creamy sea green (Thanks a WindMillion). Wear these colors on ﬁngertips and toes to accessorize the season’s most talked-about trends, where explosions of vibrant color continue to dominate. Regardless of your budget, these fashion-savvy shades grant you instant style, and accentuate the colored pants, sheer tops with long, blousy sleeves, ladylike frocks and punchy patterns that so gorgeously rule the runways.

NL H56

I Don't Give a Rotterdam! This sassy steel-blue shimmer means business! NL H57

I Have a Herring Problem What’s that you say? I need to "sea" this shimmery green-blue? NL H58

Kiss Me on My Tulips A smooch-worthy shade of hot pink. NL H59

Pedal Faster Suzi! This pink lavender shimmer will have you "wheeling." NL H60

Red Lights Ahead…Where? This coral-packed red is the hottest in the district. NL H61

Thanks a WindMillion You totally deserve this breezy sea green. NL H62

Vampsterdam A deep purple for a divine diva. NL H63

Model is wearing Pedal Faster Suzi! on nails. Available for a limited time only, while supplies last. For more information about the Holland Collection, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE.

Wooden Shoe Like to Know? It’s no secret…everybody loves this shimmery chocolate brown. NL H64

Features OPI’s exclusive ProWide™ Brush (Patent Pending).

OPI_0112_insert.indd 3

12/6/11 9:48 AM

STARTING DECEMBER 26!

HOLLAND C O L L E C T I O N BY OP I

FREE MERCHANDISING MATERIALS ONLINE OPI offers free salon merchandising materials for the Holland Collection online – so you can build excitement, salon traffic, and profits by letting your clients know you’ve got the must-have shades for spring! You’ll find an entire range of materials that you can download, customize, and bring to your business-printing store for the quantity you need. It’s all at:

www.opi.com/download/holland

Choose the materials that work best for your salon and just click: Coming Soon Announcement Email it to all your clients, friends, and family to invite them to try the new shades from the Holland Collection on February 8, 2012. No email? Download it, print it, make copies, mail it or hand it out to your clients!

Edition A

Edition A+

OPI ITEM NO. DC H21

OPI ITEM NO. DC H22

12 - Nail Lacquers (1 per shade), 1 - color chart, 1 - chipboard counter display, 1 - 12-tip color palette with chain and label, set-up instructions

24 - Nail Lacquers (2 per shade), 1 - color chart, 1 - chipboard counter display, 1 - 12-tip color palette with chain and label, set-up instructions

13.25” H x 10” W x 11” D • 34 cm H x 26 cm W x 28 cm D

Salon Price . . . . . . . $ 49.95 U.S. Total Retail Value. . . $ 102.00 U.S. Salon Proﬁt . . . . . . . $ 52.05 U.S.

Salon Price . . . . . . .$ 94.95 U.S. $ 119.95 CAN Total Retail Value. . .$ 204.00 U.S. $ 238.80 CAN Salon Proﬁt . . . . . . .$ 109.05 U.S. $ 118.85 CAN

$ 64.95 CAN $ 119.40 CAN $ 54.45 CAN

Client Referral Postcard Use this postcard to bring in new clients. Have your current clients ﬁll in the address of a friend, and you mail the postcard. You can decide to give both your clients and their friends savings off of a service – you decide how much. The postcard describes the Holland Collection and is sure to get noticed!

Appointment Card Keep your salon top of mind with customized appointment cards featuring the Holland Collection.

Computer Screensaver & Desktop Wallpaper An inside look at the runway-ready fashion images from the photo shoot for the Holland Collection, as well as inspiring images of Holland.

OPI_0112_insert.indd 4

Edition C OPI ITEM NO. DC H23

36 - Nail Lacquers (3 per shade), 1 – acrylic counter display with printed footers, 1 - chipboard header, 10 - color charts, 1 - painted 12-tip color palette with chain, set-up instructions 12.75” H x 9.5” W x 6.75” D • 33 cm H x 25 cm W x 18 cm D

Salon Price . . . . . . . . $ 149.95 U.S. Total Retail Value. . . . $ 306.00 U.S. Salon Proﬁt . . . . . . . . $ 156.05 U.S.

$ 187.50 CAN $ 358.20 CAN $ 170.70 CAN

12/6/11 9:48 AM

|5 Edition C+A OPI ITEM NO. DC H24

48 - Nail Lacquers (4 per shade), 1 - acrylic counter display with printed footers, 1 - chipboard header, 1 - chipboard counter display, 10 - color charts, 1 - painted 12-tip color palette with chain, set-up instructions 12.75” H x 9.5” W x 6.75” D • 33 cm H x 25 cm W x 18 cm D 13.25” H x 10” W x 11” D • 34 cm H x 26 cm W x 28 cm D

Salon Price . . . . . . . . . . .$ 189.95 U.S. Total Retail Value. . . . . . .$ 408.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 218.05 U.S.

$ 237.50 CAN $ 477.60 CAN $ 240.10 CAN

Edition D OPI ITEM NO. DC H25

36 - Nail Lacquers (3 per shade),1 - chipboard header, 2 - printed footers, 10 - color charts, 1 - 12-tip color palette with chain and label, set-up instructions Salon Price . . . . . . . . . . .$ 134.95 U.S. Total Retail Value. . . . . . .$ 306.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 171.05 U.S.

$ 169.95 CAN $ 358.20 CAN $ 188.25 CAN

Edition COF OPI ITEM NO. DC H27

72 - Nail Lacquers (6 per shade), 6 - Top Coat, 6 - Natural Nail Base Coat, 3 - Natural Nail Strengthener, 3 - Ridge Filler, 1 - acrylic Colors of Fashion display/header with printed insert, 25 - color charts, 1 - painted 12-tip color palette with chain, set-up instructions 21” H x 18.75” W x 8” D • 53 cm H x 48 cm W x 20 cm D

Salon Price . . . . . . . . . . .$ 369.95 U.S. Total Retail Value. . . . . . .$ 765.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 395.05 U.S.

$ 469.95 CAN $ 895.50 CAN $ 425.55 CAN

Dutch Treats Minis Edition OPI Item No. DC H28

4 - mini Nail Lacquers: I Have a Herring Problem, Red Lights Ahead...Where?, Kiss Me on My Tulips, & Pedal Faster Suzi!

Edition F

3.75” H x 5.75” W x 1” D • 10 cm H x 15 cm W x 3 cm D

OPI ITEM NO. DC H26

24 - Nail Lacquers (2 per shade), 1 - aluminum Add-a-Shelf wall display with mounting hardware, 1 - chipboard header, 1 - color chart, 1 - 12-tip color palette with chain and label, set-up instructions

Salon Price . . . . . . . . . . .$ 6.50 U.S. Suggested Retail . . . . . . .$ 12.50 U.S. Salon Proﬁt . . . . . . . . . . .$ 6.00 U.S.

$ 8.50 CAN $ 14.95 CAN $ 6.45 CAN

11.5” H x 17.25” W x 1.75” D • 29 cm H x 44 cm W x 4 cm D

OPEN STOCK LACQUER SEE PAGE 3 FOR COLORS, NAMES AND ITEM NUMBERS

Salon Price . . . . . . . . . . .$ 99.95 U.S. Total Retail Value. . . . . . .$ 204.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 104.05 U.S.

$ 124.95 CAN $ 238.80 CAN $ 113.85 CAN

Salon Price . . . . . . . . . . .$ 4.25 U.S. Suggested Retail . . . . . . .$ 8.50 U.S.

$ 5.50 CAN $ 9.95 CAN

NATIONAL RELEASE DATE 2/8/12 - Pre-orders for the Holland Collection may be placed beginning 12/26/11 For more information about the Holland Collection by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 5

12/6/11 9:48 AM

NICKI MINAJ They call her the Queen of Hip Hop. To us, Nicki Minaj is the queen of all things vibrant, unique, and fashion-fabulous! And now the award-winning artist is the face of one of our most glamorous and edgy collections yet— Nicki Minaj by OPI. "I love that Nicki is always ahead of the game, whether it be with her music or her fashion," says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. "I think of this collection in the same way: fashion-forward and edgy, but also classically beautiful and completely wearable for any occasion."

HOW SHATTER WORKS: Apply one coat of Shatter over nail lacquer for a two-texture ﬁnish. Add Top Coat for high-gloss shine.

Open Stock Nail Lacquer NL N13 NL N14 NL N15 NL N16 NL N17 NL N18

Nail Lacquer - Did It On ’Em Nail Lacquer - Fly Nail Lacquer - Metallic 4 Life Nail Lacquer - Pink Friday Nail Lacquer - Save Me Nail Lacquer - Super Bass Shatter

OPI_0112_insert.indd 6

NL N18

Super Bass Shatter

NL N17

Save Me

NL N16

Pink Friday

NL N15

Metallic 4 Life

Fly

NL N14

NL N13

Did It On 'Em

Salon Price . . . . . . .$ 4.25 U.S. $ 5.50 CAN Suggested Retail. . .$ 8.50 U.S. $ 9.95 CAN

12/6/11 9:48 AM

|7 Nicki Minaj A Display Promotion OPI Item No. DD M02

12 - Nail Lacquers: 2 – Did It On ‘Em, 2 – Fly, 2 – Metallic 4 Life, 2 – Pink Friday, 2 – Save Me, and 2 – Super Bass Shatter 1 – chipboard counter display 1 – color palette with chain and label 12" H x 12" W x 11" D • 31 cm H x 31 cm W x 28 cm D

Salon Price . . . . . . . . . . .$ 49.95 U.S. Total Retail Value. . . . . . .$ 102.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 52.05 U.S.

$ 64.95 CAN $ 119.40 CAN $ 54.45 CAN

Nicki Minaj A+ Display Promotion OPI Item No. DD M03

24 - Nail Lacquers: 4 – Did It On ‘Em, 4 – Fly, 4 – Metallic 4 Life, 4 – Pink Friday, 4 – Save Me, and 4 – Super Bass Shatter 1 - chipboard counter display 1 - color palette with chain and label 12” H x 12” W x 11” D • 31 cm H x 31 cm W x 28 cm D

Salon Price . . . . . . . . . . .$ 94.95 U.S. Total Retail Value. . . . . . .$ 204.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 109.05 U.S.

$ 119.95 CAN $ 238.80 CAN $ 118.85 CAN

Nicki Minaj C Display OPI Item No. DD M04

36 - Nail Lacquers: 6 – Did It On ‘Em, 6 – Fly, 6 – Metallic 4 Life, 6 – Pink Friday, 6 – Save Me, and 6 – Super Bass Shatter 1 – acrylic counter display 1 – chipboard header 1 – color palette with chain and label set-up instructions 12.75” H x 9.5” W x 6.75” D • 33 cm H x 25 cm W x 18 cm D

Salon Price . . . . . . . . . . .$ 149.95 U.S. Total Retail Value. . . . . . .$ 306.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 156.05 U.S.

$ 187.50 CAN $ 358.20 CAN $ 170.70 CAN

Super Bass Shatter 8-pc Display OPI Item No. DD M05

8 – Nail Lacquer: Super Bass Shatter 1 – chipboard counter display 7.5” H x 5.25” W x 5.5” D • 19 cm H x 14 cm W x 14 cm D

Salon Price . . . . . . . . . . .$ 34.00 U.S. Total Retail Value. . . . . . .$ 68.00 U.S. Salon Proﬁt . . . . . . . . . . .$ 34.00 U.S.

$ 42.50 CAN $ 79.60 CAN $ 37.10 CAN

Nicki Minaj Mini Pack OPI Item No. DD M06

4 – mini Nail Lacquers: Did It On ‘Em, Fly, Pink Friday, Metallic 4 Life

Salon Price . . . . . . . . . . .$ 6.50 U.S. Suggeted Retail . . . . . . . .$ 12.50 U.S. Salon Proﬁt . . . . . . . . . . .$ 6.00 U.S.

$ 8.50 CAN $ 14.95 CAN $ 6.45 CAN

CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE. Features OPI’s exclusive ProWide™ Brush. For more information about Nikki Minaj by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 7

12/6/11 9:48 AM

IT’S HERE! byOPI

You’ve seen the rest, now here’s the best!

OPI_0112_insert.indd 8

12/6/11 9:48 AM

OPI Color at the speed of light!

Iconic OPI colors in a new, polish-on gel formula! GelColor by OPIâ&#x20AC;&#x2122;s shine-intense shades cure in 30 seconds and last for weeks! From its distinctive bottle and custom brush, to its unbeatably fast application and lightning-speed cure, GelColor by OPI redeďŹ nes salon gel services with durable, glossy OPI color.

byOPI

OPI_0112_insert.indd 9

12/6/11 9:48 AM

10 |

byOPI

• • • •

Fast, polish-on application Lightning speed, 30-second cure Distinctive OPI Bottle; custom brush 100% color gel formula – wears like gel; looks and feels like nail lacquer • Easy-to-use, economical removal system

OPI_0112_insert.indd 10

12/6/11 9:48 AM

| 11

IF YOU CAN POLISH NAILS, YOU CAN GELCOLOR BY OPI! New gel technology. New polish-on gel formula. GelColor by OPI gives clients weeks of glossy OPI color in a service only your salon can deliver!

Faster. Color-ﬁnished services that set the record for speed! GelColor by OPI is fully cured from foundation to ﬁnish in 4 minutes per set (compare to 12 minutes-plus for standard UV cure!)

Proven. Testing shows GelColor by OPI maintains shine longer than gel/polish hybrids after two weeks!

GelColor Base Coat

GelColor

GelColor Top Coat

GC 010

GC 030

3RI GSEX TVSZMHIW E KIRXPI JSYRHEXMSR JSV 34- +IP'SPSV WIGSRH 0)( GYVI

-R XST WIPPMRK 34- 2EMP 0EGUYIV WLEHIW

-RHIPMFPI WLMRI ERH TVSXIGXMSR

WIGSRH 0)( GYVI IEGL GSEX

;IIOW SJ KPSWW] [IEV WIGSRH 0)( GYVI

$ 22.50 CAN

ICONIC OPI COLORS! FROM DEEP AND EDGY, SHEER TO SHIMMER – WE’VE GOT YOUR COLOR!*

I’M NOT REALLY A WAITRESS GC H08

BASTILLE MY HEART GC F17

SUZI SAYS FENG SHUI GC H46

LOUVRE ME, LOUVRE ME NOT GC F13

MIAMI BEET GC B78

PINK FLAMENCO GC E44

STRAWBERRY MARGARITA GC M23

A GOOD MAN-DARIN IS HARD TO FIND GC H47

FUNNY BUNNY GC H22

A GRAPE FIT! GC B87

SAMOAN SAND GC P61

MY PRIVATE JET GC B59

PRINCESSES RULE! GC R44

ALPINE SNOW GC L00

BIG APPLE RED GC N25

CAJUN SHRIMP GC L64

BOGOTA BLACKBERRY GC F52

LINCOLN PARK AFTER DARK

HERE TODAY... ARAGON TOMORROW GC E48

BLACK ONYX** GC T02

RUSSIAN NAVY GC R54

YOU DON'T KNOW JACQUES! GC F15

BRISBANE BRONZE GC A45

COSMO-NOT TONIGHT HONEY! GCR58

MALAGA WINE GC L87

BUBBLE BATH GC S86

PASSION GC H19

OPI INK. GC B61

KYOTO PEARL GC L03

POMPEII PURPLE GC C09

GC W42

*Colors shown subject to change. **Available in the EU as Lady in Black GCT02-EU

For more information about GelColor by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 11

12/6/11 9:48 AM

12 |

Fast Application.

Simple Removal.

Polish on Base Coat:

Saturate Expert

• • • •

Touch Removal

Shake bottle Polish on thin coat Cap free edges Cure 30 seconds

pad with Expert Touch Lacquer Remover.

Polish on GelColor:

Place over gel

• Shake bottle • Polish on thin coat (2nd coat

and wrap ﬁnger. Cover hands with

will provide true color coverage)

• Cap free edges • Cure 30 seconds • Repeat application & cure

Expert Touch Salon

Polish on Top Coat:

Check after 15

• • • •

minutes; gently

Mitts and Terry Towels.

Polish on thin coat Cap free edges Cure 30 seconds Remove residue with N.A.S. 99; ﬁnish with Avoplex Oil and Lotion

GelColor by OPI Cure Times Product

OPI LED Light

Axxium UV Light

Base Coat

30 seconds

1 minute

GelColor

30 seconds (each coat)

2 minutes (each coat)

Top Coat

30 seconds

3 minutes

push off gel with Reusable Cuticle Stick.

For complete GelColor by OPI Nail Prep, Application and Removal Instructions, view DVD, read instructional brochure, or log on as a professional at www.opi.com.

Cure times may vary with non-OPI UV lights.

Expert Touch Removal Wraps

Expert Touch Salon Mitts

)EW] XS YWI IGSRSQMGEP VIQSZIV JSMPW [MXL EFWSVFIRX TEH

/IITW LERHW ERH ½RKIVW [EVQ HYVMRK IRLERGIQIRX VIQSZEPW %PWS MHIEP JSV WTE QERMGYVI ERH TIHMGYVI XVIEXQIRXW 3RI WM^I ½XW EPP (MWTSWEFPI 7ERMXEV] 0EXI\ *VII

'SRZIRMIRX VSPP -HIEP JSV VIQSZMRK WSEOEFPI KIPW EGV]PMGW [VETW KPMXXIV REMP PEGUYIV ERH REMP EVX 4EXIRX 4IRHMRK OPI Item No. AC 820 (250 ct.) Salon Price..... $ 24.95 U.S. $ 32.50 CAN

OPI Item No. AC 081 (100 ct.) Salon Price........... $ 4.95 U.S.

$ 6.50 CAN

AC 082 (500 ct.) Salon Price........... $ 19.95 U.S.

$ 24.95 CAN

For more information about GelColor by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 12

12/6/11 9:48 AM

| 13

OPI LED Light Lightning-speed services without ever having to change a bulb again!

The wavelength of the future

OPI LED Light OPI Item No. GC 900

Salon Price..................$ 399.95 U.S.

$ 499.95 CAN

• Full ﬁve-ﬁnger curing • Hand-sensor activated • Spacious, comfortable interior for all hand sizes and nail lengths • Adjustable "feet" for convenient pedicure use • 15, 30, 45, & 60-second memory settings • 32 strategically-placed silicone-encapsulated LEDs • 50,000 hours of LED performance • Durable metal construction • 2 easy-access power ports • 1-year manufacturer warranty • Meets or exceeds safety approvals in all countries of distribution

MUST-HAVE STARTER DEAL! Intro Kit +LED Light OPI Item No. GC 916 1 - OPI LED Light (GC 900) 1 - GelColor Intro Kit (GC 910) 1 - Poster Set (4 Posters)

Salon Price................. $ 499.95 U.S. Salon Product Value... $ 577.35 U.S. Salon Price................. $ 77.40 U.S.

$ 599.95 CAN $ 726.93 CAN $ 126.98 CAN

INTRODUCTORY PROMOTION! OVER 35% SAVINGS! 24 Colors* & Wall Display OPI Item No. GC 930 1 - Lincoln Park After Dark 1 - I’m Not Really a Waitress 1 - Passion 1 - Cajun Shrimp 1 - Strawberry Margarita 1 - Funny Bunny 1 - Bubble Bath 1 - Princesses Rule 1 - Kyoto Pearl 1 - Pink Flamenco 1 - A Grape Fit! 1 - OPI Ink. 1 - You Don’t Know Jacques! 1 - Russian Navy

1 - Suzi Says Feng Shui 1 - Alpine Snow 1 - Pompeii Purple 1 - Samoan Sand 1 - My Private Jet 1 - Miami Beet 1 - Louvre Me, Louvre Me Not 1 - Big Apple Red 1 - Malaga Wine 1 - A Good Man-darin is Hard to Find 1 - Add-a-Shelf Display 1 - 36 shade Nail Palette with Chain 1 - 20 pcs. Expert Touch Removal Wraps 1 - Instructional Brochure

WHILE SUPPLIES LAST! Salon Price.............................................................$ 299.95 U.S. Salon Product Value...............................................$ 472.90 U.S. Salon Price.............................................................$ 172.95 U.S.

$ 399.95 CAN $ 614.40 CAN $ 214.45 CAN

*15 mL – 0.5 Fl. Oz. Bottles

For more information about GelColor by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 13

12/6/11 9:48 AM

14 | The Total Package: The kit that gets you started!* GelColor Intro Kit OPI Item No. GC 910 Passion (GCH19) Funny Bunny (GCH22) Cajun Shrimp (GCL64) I’m Not Really a Waitress (GCH08) Lincoln Park After Dark (GCW42) Strawberry Margarita (GCM23) Top Coat (GC030) Base Coat (GC010) 120 mL – 4 Fl. Oz. Expert Touch Lacquer Remover

30 mL – 1 Fl. Oz. BondAid Foil Wraps (20 Ct.) Salon Mitts (1 pair) Cuticle Stick Window Cling Educational DVD Blank Color Palette Tabletop Instructions Instructional Brochure

Salon Price........................................... $ 129.95 U.S.

$ 149.95 CAN

Add-On Kits: More colors with an added savings!* The Romantics - GelColor Add-On Kit

The Beautifuls - GelColor Add-On Kit

OPI Item No. GC 911

OPI Item No. GC 912 Alpine Snow (GCL00) Samoan Sand (GCP61) My Private Jet (GCB59) Miami Beet (GCS78) Pompeii Purple (GCC09) Louvre Me, Louvre Me Not (GCF13) Tabletop Instructions Instructional Brochure Blank Color Palette

Kyoto Pearl (GCL03) Bubble Bath (GCS86) OPI Ink. (GCB61) Pink Flamenco (GCE44) A Grape Fit! (GCB87) Princesses Rule! (GCR44) Tabletop Instructions Instructional Brochure Blank Color Palette

The Trendsetters - GelColor Add-On Kit

The Sirens - GelColor Add-On Kit

OPI Item No. GC 913

OPI Item No. GC 914 Suzi Says Feng Shui (GCH46) You Don’t Know Jacques! (GCF15) Here Today…Aragon Tomorrow (GCE48) Russian Navy (GCR54) Brisbane Bronze (GCA45) Black Onyx (GCT02) Tabletop Instructions Instructional Brochure Blank Color Palette

Big Apple Red (GCN25) Bastille My Heart (GCF17) Bogota Blackberry (GCF52) A Good Man-Darin Is Hard to Find (GCH47) Malaga Wine (GCL87) Cosmo-Not Tonight, Honey! (GCR58) Tabletop Instructions Instructional Brochure Blank Color Palette

Salon Price..........................................................................................................................................................................$ 74.95 U.S. Salon Value .........................................................................................................................................................................$ 105.00 U.S. Salon Savings .....................................................................................................................................................................$ 30.05 U.S.

$ 99.95 CAN $ 135.00 CAN $ 35.05 CAN

*Colors shown are subject to change. For more information about GelColor by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 14

12/6/11 9:48 AM

opieducation | 15 YOU’VE HEARD ABOUT IT – NOW LEARN ABOUT IT!

COLOR "5 5)& SPEED 0' LIGHT Iconic OPI colors and weeks of glossy wear will make GelColor by OPI your new signature service!

GET ON 5)& WAVELENGTH 0' 5)& FUTURE! Look for GelColor by OPI classes at trade shows and through your Authorized OPI Distributor!

LEARN • Revolutionary color-ﬁnished services • Fast, easy "French" effects • Street-smart nail art • Simple, economical removals

WHAT TO BRING Implements, ﬁles, brushes, and one hand free of product.

SCAN. REGISTER. LEARN. For more information about OPI’s Educational Programs, log on as a professional at www.opi.com or ask your Authorized OPI Distributor.

OPI_0112_insert.indd 15

12/6/11 9:48 AM

16 |

opinews

OPICELEBRATES 30 years In honor of OPIâ&#x20AC;&#x2122;s 30th anniversary, more than 150 International OPI Distributors from 60 countries convened in Napa Valley, California, for a whirlwind of tours, events, sumptuous dinners, and wine tasting! OPI got the party started in San Francisco at the World

OPI_0112_insert.indd 16

Famous Hyatt Regency Hotel, where attendees were transported aboard luxury buses to the Meritage Resort and Spa in Napa Valley.

Set against rolling hills and its own private vineyards, the Meritage Resort and Spa was a destination unto itself with Tuscan inspired guestrooms, an underground spa and restaurant, and conference facilities.

After a day of rest for weary travelers, OPI dazzled with a full day of dynamic presentations. World-renowned Drum CafĂŠ, kicked off the event with a high-energy drumming session featuring conference attendees as the orchestra.

12/6/11 9:48 AM

opinews Conference speakers included George Schaeffer, OPI President/CEO, George Cleary, President of Coty Beauty United States, Suzi Weiss-Fischmann, OPI Executive V.P./ Artistic Director, Christian Lacheny, OPI V.P. International Sales, Scott Smith, OPI International Sales Manager, Rika Kubo, OPI Japan Marketing and Advertising Director, Rosa Barajas, OPI International Marketing Manager, and Joey Brown, OPI International Spokesperson. Delivering their messages ranging from the state of the company (growing!), to the global state of the nail industry (solid), to the business of Social Media (revolutionary), the conference built to an exciting program conclusion

OPI_0112_insert.indd 17

| 17

launching OPIâ&#x20AC;&#x2122;s innovative new GelColor by OPI System (extraordinary!). Business concluded, the group headed for Castello di Amorosa, a beautiful 13th century Tuscan style Castle and Winery perched on a hillside deep in Napa wine country. The next day, OPI buses departed for a tour of four prominent Napa Valley wineries, ending with a dinner at The Cave at the Meritage Resort with wine pairing by an acclaimed wine maker. Said George Schaeffer of the event, "I canâ&#x20AC;&#x2122;t think of a better way to celebrate 30 years in the nail industry than by sharing the fun, fashion and family spirit that has made OPI famous!"

12/6/11 9:48 AM

18 |

retailpromotions

OPIisHeart to resist RETAIL

OPI gives you a great new reason to love the Valentine’s season! The OPI January/February retail promos each make a sweetheart of a gift, and include OPI bestsellers and fall-in-love beauty bonuses. Pretty, pampering, perfect – and proﬁtable!

TRAY 1

Promo Center Display OPI Item No. SR 540

Ask your distributor how you can earn this display for FREE!

TRAY 2

U.S

CAN

Salon Price ............................................$ 250.00

$ 299.00

TRAY 3

Bonus! OPI Item No. SR D01

Bonus: When you purchase 1 set of 3 Prepack Trays (one each of #1, #2 and #3), you’ll receive one promotion tray FREE!

OPI_0112_insert.indd 18

U.S

CAN

Salon Price .............................................$ 375.00 Retail Value ...............................................$ 780.60 Potential Salon Proﬁt ................................$ 405.60

$ 478.20 $ 926.45 $ 448.25

12/6/11 9:48 AM

retailpromotions | 19

Envious Pair Purchase: 1 – 15 mL – ½ Fl. Oz. Original Nail Envy Gives clients long, strong nails to envy!

Get FREE: 1 – 15 mL - ½ Fl. Oz. Matte Nail Envy FREE Natural Nail Strengthener in a natural matte ﬁnish.

U.S.

CAN

Salon Price ............................................. $ 102.00 Salon Price Each........................................ $ 8.50 Suggested Retail Each .............................. $ 16.95 Retail Value Each ...................................... $ 33.90

$ 131.40 $ 10.95 $ 19.95 $ 39.90

12 UNITS WITH TRAY: SR D02 OPEN STOCK: SR D05

Love at First Sight Purchase: 1 – 15 mL – ½ Fl. Oz. OPI Nail Lacquer in: Sweet Heart The sweetest, softest pale pink.

Tickle My France-y In this naughty shade of nude.

Get FREE: 1 – Cosmetic Bag

Salon Price ..............................................$ Salon Price Each.........................................$ Suggested Retail Each ...............................$ Retail Value Each .......................................$

U.S

CAN

96.00 8.00 14.95 17.00

$ 120.00 $ 10.00 $ 17.95 $ 19.90

12 UNITS WITH TRAY: SR D03 OPEN STOCK: SR D06

Plus FREE Cosmetic Bag!

It Takes Two! Purchase: 1 – 9 mL – 1/3 Fl. Oz. DripDry Lacquer Drying Drops Dries nails to the touch in one minute; completely in ﬁve!

Get FREE: 1 – 15 mL – ½ Fl. Oz. OPI Top Coat Prevents smudges while drying to a smooth, high-gloss shine. U.S

CAN

Salon Price ..............................................$ 75.00 Salon Price Each.........................................$ 6.25 Suggested Retail Each ...............................$ 12.50 Retail Value Each .......................................$ 21.00

$ 95.40 $ 7.95 $ 14.95 $ 24.90

12 UNITS WITH TRAY: SR D04 OPEN STOCK: SR D07 For more information about OPI January/February Retail Promotions, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 19

12/6/11 9:48 AM

20 | professionalpromotions OPI Nail Prep Pack

FREE Products with Purchase! FREE 9mL – .3 Fl. Oz. Drip Dry and Expert Touch Table Towels with Purchase of 120mL – 4 Fl. Oz. DripDry!

OPI Nail Prep Pack OPI Item No. SP D16 Kit Includes: 1 - 15 mL - 1/2 Fl. Oz. Bondex (BB032)

OPI Item No. SP D15

1 - 30 mL - 1 Fl. Oz. BondAid (BB010) - FREE! U.S.

CAN

Salon Price ......$12.50 Salon Value:.......$20.45 Salon Savings: ...$ 7.95

$17.50 $28.45 $10.95

Includes: 1 - 120mL – 4 Fl. Oz. DripDry (AL 717) 1 - FREE 9 mL - .3 Fl. Oz. DripDry (AL 714) 1 - FREE 45 ct. Expert Touch Table Towels (AC 875)

U.S.

Smooth Savings

Salon Price ........................................... $ 29.95 Salon Value............................................. $ 46.15 Salon Savings ......................................... $ 16.20

Save on Avoplex and get 3 FREE Disposable Files!

CAN

$ 42.50 $ 57.95 $ 15.45

FREE 120mL – 4 Fl. Oz. N.A.S. 99 Nail Cleansing Solution with Purchase of 16 Fl. Oz.!

OPI Item No. SP D14

OPI Item No. SP D35

Includes: 1 - 1 Fl. Oz. - 30mL Avoplex Exfoliating Cuticle Treatment 1 - .5 Fl. Oz. - 15mL - Avoplex Nail & Cuticle Replenishing Oil 3 – FREE Disposable 1X Use Silver 150/180 Files U.S.

CAN

Salon Price ............................................ $ 9.95 Salon Value.............................................. $ 14.43 Salon Savings .......................................... $ 4.48

$ 13.95 $ 20.90 $ 6.95

Brush Up!

Includes: 1 – 480mL – 16 FL. Oz. N.A.S. 99 Nail Cleansing Solution (SD306) 1 - FREE 120mL – 4 FL. Oz. N.A.S. 99 Nail Cleansing Solution (SD303)

U.S.

Salon Price ........................................... $ 22.50 Salon Value............................................. $ 34.45 Salon Savings ......................................... $ 11.95

CAN

$ 27.50 $ 42.45 $ 14.95

Start-to-Finish Savings! Save $1 off Start-to-Finish Regular or Formaldehyde-Free Formula!

Save on Select Artist Series Gel Brushes! Artist Series 2-Piece Gel Brush

Start-to-Finish Regular Formula

OPI Item No. BR 944 U.S.

CAN

Salon Price ............................................ $ 29.95 Salon Value.............................................. $ 39.95 Salon Savings .......................................... $ 10.00

$ 41.20 $ 49.95 $ 8.75

OPI Item No. NT T70

Start-to-Finish Formaldehyde-Free Formula OPI Item No. NT T71

Artist Series Flat Gel Brush OPI Item No. BR 943

Artist Series Oval Gel Brush U.S.

OPI Item No. BR 942 U.S.

CAN

Salon Price .............................................. $ 11.95 $ 16.88 Salon Value................................................ $ 15.95 $ 19.95 Salon Savings ............................................ $ 4.00 $ 3.07

Salon Price ........................................... $ 5.25 Salon Value............................................. $ 6.25 Salon Savings ......................................... $ 1.00 Suggested Retail Price Each .................... $ 10.50 Retail Savings Each ................................. $ 2.00

CAN

$ 6.50 $ 7.95 $ 1.45 $ 12.95 $ 2.00

For more information about OPI Professional Promotions, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 20

12/6/11 9:48 AM

professionalpromotions Save on Axxium Gels!

| 21

Save on Axxium Gel Kits!

Save 25% on 13.5g – .47 Oz. Axxium Gels!

Save $20.00 on Axxium Intro Kit! OPI Item No. AX 902

OPI Item No. AX 202 Clear Overlay Gel AX 102 Luminous White Overlay Gel AX 122 Clear Sculpture Gel AX 132 Soft Pink Sculpture Gel AX 142 Opaque Pink Sculpture Gel AX 112 Soft White Sculpture Gel AX 002 Gel Base U.S.

CAN

Salon Price ................................................ $ 11.20 Salon Value.................................................. $ 14.95 Salon Savings .............................................. $ 3.75

$ 14.20 $ 18.95 $ 4.75

Save 25% on 127g – 4.5 Oz. Axxium Gels!

1 –13.5g - .47 oz. net wt. Clear Overlay Gel 1 –13.5g - .47 oz. net wt. Clear Sculpting Gel 1 –13.5g - .47 oz. net wt. Soft Pink Sculpting Gel 1 –13.5g - .47 oz. net wt. Soft White Sculpting Gel 1 –13.5g - .47 oz. net wt. Luminous White Overlay Gel 1 –13.5g - .47 oz. net wt. Base Gel 1 –15mL - .5 Fl. Oz. No-Cleanse UV Top Sealer 1 –120mL - 4 Fl. Oz. N.A.S. 99 Nail Cleansing Solution

1 – Educational DVD 1 – Universal Gel Brush 1 – 24 ct. Structure White Tips Tabletop Instructions Instructional Brochure Tips for the Perfect Nail Brochure U.S.

CAN

Salon Price .........................................................................................$ 79.95 Salon Value...........................................................................................$ 99.95 Salon Savings .......................................................................................$ 20.00

$ 104.95 $ 124.95 $ 20.00

Save 50% on Axxium Intro Kit with Axxium UV Light Purchase! OPI Item No. SP D13

OPI Item No. AX 124 Clear Sculpture Gel AX 134 Soft Pink Sculpture Gel AX 144 Opaque Pink Sculpture Gel AX 204 Clear Overlay Gel U.S.

CAN

Salon Price ................................................ $ 52.45 Salon Value.................................................. $ 69.95 Salon Savings .............................................. $ 17.50

$ 65.60 $ 87.50 $ 21.90

Save 25% on 227g – 8 Oz. Axxium Clear Overlay Gel! OPI Item No. SP D38 U.S.

CAN

Salon Price ................................................ $ 89.95 Salon Value.................................................. $ 119.95 Salon Savings .............................................. $ 30.00

$ 127.45 $ 169.95 $ 42.50

Save 25% on 15mL – .5 Fl. Oz. Axxium UV Top Sealer! OPI Item No. AX 212

U.S.

Salon Price ...................... $ 9.35 Salon Value........................ $ 12.50 Salon Savings .................... $ 3.15

CAN

$ 11.95 $ 15.95 $ 4.00

U.S.

CAN

Salon Price .........................................................................................$ 299.95 Salon Value...........................................................................................$ 349.90 Salon Savings .......................................................................................$ 49.95

$ 362.40 $ 424.90 $ 62.50

For more information about OPI Professional Promotions, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI_0112_insert.indd 21

12/6/11 9:48 AM

22 |

opinews

CELEBRITIES CAN'T GET ENOUGH OF OPI Year after year, magazine cover after cover, Hollywood’s hottest celebs continue to polish their tips with OPI. Just a few: Katie Holmes wore Tickle My France-y on the August cover of InStyle; Lisa Kudrow got her nails done with San Tan-tonio in the July/August issue of More, and Kate Beckinsale wore Dulce de Leche while ﬁlming Total Recall last summer.

MOMMA I'M COMIN' HOME Some birthdays come and go, and some we remember forever. Such was the case for OPI employee Arsenia Ronquillo, when on her birthday this year, a delivery boy walked into the lab and presented her with a beautiful, blooming bouquet. It didn’t take long for her to realize this was no ordinary delivery boy, but her very own son! US Marine Roberto Gomez wanted to surprise his mom with an unplanned visit to California on her birthday, and he sure did. After happy tears and long embraces, Arsenia, Roberto, and her two other children caught up over birthday cake for the rest of the hour.

OPI LIGHTS UP NEW YORK CITY …AGAIN!

Last fall, OPI made an appearance on the Geoffrey Tron—the 20-foot LED video billboard in Times Square. when OPI’s new line of Shatter shades ﬂashed on the giant screen.

OPI INTRODUCES GELCOLOR IN VEGAS Last summer, GelColor by OPI made its much-anticipated debut at Cosmoprof North America. To build excitement and buzz around the launch, complementary GelColor manicures were given to Cosmoprof guests. The 9th annual event was held at Mandalay Bay Convention Center in Las Vegas from July 31 – August 2.

OPI_0112_insert.indd 22

12/6/11 9:48 AM

opinews | 23

FLYING HIGH WITH OPI Would you jump out of a plane for the nail polish you love? Freestyle parachutist Talia Wolf would. Actually, she did. The Israeli native, who regularly participates in skydiving and extreme sports, is always on the hunt for a nail polish that can withstand her active lifestyle. She ﬁnally found it with OPI Axxium Soak-Off Gel Lacquer in OPI Red, and was pleased to ﬁnd her nails still looked fantastic after three weeks of activity. So pleased that she organized an "all-women jump” and leaped out of a plane holding an OPI banner. Now that’s a dedicated OPI fan!

CONGRATULATIONS

New OPI Experts From Malaysia! Grace Low Yee Mei Lim Kac Ling Tan Siau Chien

OPI WINS GLAMMY AWARD…AGAIN! For the second year in a row, OPI is thrilled to win a Glammy Award for Best Nail Polish in the 2011 September issue of Glamour.

Nail Art Contest IS A HIT IN TAIWAN OPI Taiwan Distributor Beaujax Pro Nail Ltd. held a nationwide nail art contest last March. Contestants were allowed to use only OPI products in their nail art creations, and winners received a large selection of OPI products as their prize. Congratulations to the 1st, 2nd and 3rd place winners! Yi-Chun, LIN 1st Place

A DOUBLE WIN FOR OPI OPI is honored to win not one, but two, 2011 American Salon Professional’s Choice Awards! The Best Manicure/Pedicure System award went to OPI Lemon Tonic, and the Best Nail Polish award was presented to OPI Nail Lacquer.

AND WE THOUGHT WE’D SEEN IT ALL… Throughout the years, our loyal customers have shown us dozens of creative ways to use OPI Nail Lacquer that extend far, far beyond the traditional mani and pedi. They’ve painted rooms, bikes, guitars, and even whipped up gallery-worthy artwork using OPI’s vibrant range of shades as their medium. Meet Wendy Garrett—a loyal OPI fan and beauty industry professional. "My boss gave me a Honk if You Love OPI bumper sticker, so I put it on my car sunshade," she said. "Then I decided it needed more, so I splashed every OPI color I own all over it." Wendy says she's received many compliments on her sunshade, and is happy that the colors have stayed vibrant for so long. "Thank you for making such a great polish that I will use forever!"

PRACTICE MAKES PERFECT Good thing Bryan Stein has been sharpening his poker chops for the last 18 years, because the VP of Information Systems for OPI recently went home with a ﬁrst-place cash prize of $2,500! It was all part of the 5th annual Hickey Poker Showdown, a charity poker tournament in Las Vegas during Cosmoprof North America. This year’s event hosted 19 players and required a $500 buy-in, a portion of which was donated to the National Cosmetology Association (NCA) Disaster Relief Fund. Bryan came in ﬁrst, proving that practice does make perfect: he plays poker with friends 1-2 times per month.

OPI_0112_insert.indd 23

12/6/11 9:48 AM

OPI Products Inc. 13034 Saticoy Street N. Hollywood, CA 91605/USA January/February 2012 OPI Item No. PR 574 Domestic Edition

Advertising & Marketing You and your clients can see OPI in the January/February issues of these magazines: Youâ&#x20AC;&#x2122;ll also ďŹ nd OPI in American Salon, Modern Salon, Canadian Hairdresser, Day Spa, InOurSalon, Launchpad, Nails, Nailpro, Nailco (The Industry Source), Salon Magazine, Spa Magazine, Viet Beauty, & VietSalon.

OPI is available in over 100 countries around the world For your Authorized Distributor within the US or Canada, please call 1-800-341-9999 or go to www.opi.com. For all other countries, please contact international@opi.com or International Customer Service at 818-759-8629.

OPI_0112_insert.indd 24

12/6/11 9:48 AM

TECHNIQUE} signature services Figgy Pudding Pedicure Sōl Oasis, Atlanta KaSundra Anderson, CEO/founder

Sōl Oasis uses:

Pink Papaya Blackberry Fig Foot Scrub and Foot Crème with Sweet Almond Oil; foot sanitizer or alcohol; Sōl Custom Yogurt Pudding and Shea Butter and Honey Mask (or Pink Papaya brand Blackberry Clay Mask); paraffin; OPI Bond Aid; polish; Seche Vite top coat.

1. Prepare the Sōl Custom Yogurt Pudding by blending equal

parts of full-fat plain yogurt and 100% buttermilk (about 2 Tbsp. each). Place the blend in two plastic bags and warm them in a hot towel cabinet. 2. Spray the client’s feet with foot sanitizer or alcohol. 3. Check the client’s nail and skin condition. Prep nails. Smooth calluses. 4.Exfoliate the client’s feet with Pink Papaya Blackberry Fig Foot Scrub. 5. Place each foot in a warmed bag of Sōl Custom Yogurt Pudding. (Electric foot booties can also be used.) Use warmed wet towels to remove the scrub and the pudding after five minutes. 6. Apply the Sōl Shea Butter and Honey Mask or use Pink Papaya Blackberry Clay Mask. Use warmed wet towels to remove after five minutes. 7. Massage the client’s feet and lower legs with Pink Papaya Foot Crème with Sweet Almond Oil. 8. Place warm paraffin wraps on the client’s feet. Remove after five minutes. 9. Apply OPI Bond Aid, two coats of polish, and Seche Vite top coat.

price: $70 Alternate Names:

Buttermilk Pedi Blackberry Fig Pedicure Decadent Moisture-Infusion Pedicure

Want to see your signature service here? E-mail details to sree.roy@bobit.com.

JANUARY 2012

na0112sigserv.indd 89

NAILS MAGAZINE

| 89 11/28/11 3:45 PM

TECHNIQUE} Pretty as a Peacock

A nail tech is…

a slave to their passion in creating a beautiful nail experience! — Anthony Licata III

Named for its semblance to the feathers of

a peacock, the Peacock Technique is a gel technique that enables artists to create a variety Mans of different effects and expand their nail art creativity with minimal effort. It is also known as the “art in wet gel” technique and is versatile enough to create literally thousands of different designs. An educator for Bio Sculpture Gel, Chris Mans gives a detailed demonstration on how to do this technique along with a range of nail art designs that can be done with it. The Peacock Technique is an easy nail art technique that can be used by anyone, from novice to veteran, to create delicate and intricate designs by simply painting lines in “wet” gel (before it cures under a UV light). In this liquid state, wet gel can be manipulated to create many different designs. To make this peacock design, begin by applying a wet layer of gel over your base color and then paint color gel lines on top. Before curing, use a fine nail art brush to pull the wet gel in a certain direction, or both directions for a completely different effect. The key is to get the correct color combination and line distribution. Using shimmer colors in combination with cream and glitter colors works great. Sometimes I find switching out just one color for a shimmer gives the perfect contrast for a striking design. Spacing and thickness of lines give another dimension and angle for creativity. Consider leaving spaces between lines or only between one line, and make one or two thicker than the rest.

90 |

NAILS MAGAZINE

na0112peacock.indd 90

3 1. After applying and curing your base color, apply a thin layer of wet clear gel. 2. Before curing, apply color lines of various thickness and spacing, but do not cure yet. 3. Use a thin nail art brush to “pull” the gel lines to your desired direction and cure.

You can customize the angle and shape of your lines by using different brush-control techniques. Use fast strokes with little pressure to create smooth, rounded edges for a delicate and soft curve. Using slightly harder pressure to pull the gel toward your desired side with a slow stroke will make for a more dramatic and square effect.

JANUARY 2012

11/23/11 1:40 PM

WHO ARE YOU? The girl with the edge? The style standout? Retention+™ is not your mother’s acrylic. It’s the original game changer for long, sleek, naturallooking nails. And now with new Retention+ Powder the sky’s the limit. Shape. Lengthen. Construct. Build. Totally transform! Retention+ Liquid & Powder System. New from CND.

8 YEARS IN A ROW!

na0112peacock.indd 91

11/23/11 1:40 PM

AVOPLEX

THE SOOTHING SECRET TO WINTER HAND CARE Say goodbye to dry winter hands!

AVOCADO OIL Rich in natural skin-loving lipids that smooth and soothe.

VITAMINS A, D, & E Helps ﬁght free radicals and encourage natural skin repair.

LECITHIN Natural emollient; helps soften and protect skin.

POTASSIUM An important elasticity-restoring mineral.

PROTEIN Increases elasticity, helps lock in moisture, and helps protect skin.

PHOSPHOLIPIDS Natural moisture-binding emollients nourish your skin.

AVOPLEX REVITALIZING HAND & BODY SCRUB Instantly reveals softer, younger-looking skin while hydrating with nutrient-rich Avocado Lipid Complex, Jojoba, and Grape Seed oils. A must for professional services – a weekly treat for hands and body! Experience the Avoplex difference with OPI’s Pro Manicure Kit offering 20 full services at an amazing cost per service value!*

na0112styleNF.indd 92

11/29/11 12:14 PM

STYLE}

Say “Nails” Nail tech Jessica Hoel knew she had a talent for photography. She once photographed a set of her gel pink-andwhites that went on to win NAILS’ 2009 Cover Tech Contest. Plus, she ran a Hoel photography blog and commenters kept telling her she should take photos professionally. So when she went scouting for the perfect place to open her nail studio in Belleville, Wash., she knew it would be a dream come true if the space could serve multiple functions — a gel nail studio, storage for the product line she distributes, a small classroom to teach, and, of course, that elusive photo studio. “When I found this space it was very exciting since it had two entrances. After a few very late nights of designing a perfect ﬂoor plan, I knew I’d have room for the photo studio and its own entrance. I hope someday to have some great ideas and maybe make new posters for our industry.” >>> JANUARY 2012

na0112styleNF.indd 93

NAILS MAGAZINE

| 93 11/23/11 3:35 PM

TREND watch: liquid sheen

High-shine metallic styles that look to be dripping wet are one of the season’s hottest crazes.

Jennifer Anaya, Friend’s Salon and Spa, Holland, Mich.

Debbie Belleville, Tumbleweeds & Lace Salon, Craig, Colo.

Mishie Dinh, Gossip Nails Spa, Houston

I’m Not Really a Polish Starting this month, OPI GelColor will be available to salons nationwide. Unlike gel and polish hybrids, OPI’s formula is 100% gel, which lasts for a minimum of two to three weeks while maintaining its luster. GelColor comes in familiar OPI bottles with brushes comparable to traditional nail lacquer and is LED UV-cured for 30 seconds per coat. Application takes four minutes per set of hands or feet (not including normal nail prep) and can be easily removed in 15 minutes with individual fingertip soak-off sleeves — without nail or cuticle damage, says the company. It will be available in 28 classic OPI shades including fan favorites such as I’m Not Really a Waitress (shown). For more information, go to www.nailsmag.com/fifi/12421.

PHOTOGRAPHY BY CAROLINE LAFOND

Cote Wins Contessas Congratulations to Catherine Cote of Candy Nail Bar in Montreal. She won the nail award in the 23rd annual Contessas, a program that recognizes Canadian beauty professionals. She won Nail Enhancement Artist of the Year. (The award for Nail Art Technician of the Year has been discontinued.) These are her three winning photos. Cote www.nailsmag.com/fifi/11285

na0112styleNF.indd 94

11/28/11 12:23 PM

Strong Foundation Celebrity nail tech Jenna Hipp teamed with RGB founder Gina Carney to create HIPPxRBG, a skin-tone specific, full coverage, all-nude nail color collection. Similar to the concept of foundation for the face, Nail Foundation is designed to match and complement skin color for a flawless, even finish. Available in four shades — F1, F2, F3, and F4 — the polish can be applied with two coats or worn under a favorite Hipp neutral for a custom blend with added coverage. For more information, go to www.nailsmag.com/fifi/12422.

Fan-tastic Colors

If you love these polish colors from The Painted Nail by Nubar, thank Katie Cazorla, salon owner and reality TV star of TV Guide Network’s The Nail Files. If you like the polish names, thank her Facebook fans. Cazorla posted photos of the seven unnamed polishes on the salon’s Facebook page, then Cazorla had her fans suggest names. The top three name suggestions with the highest “likes” went into consideration for the actual polish name. The winners are Paparazzi, named by Taylor McDonnell; On Taupe of the World, named by Audrey Maine; Swagger, named by Lucretia Haught; Glimpse Into Your Fuschia, named by Anthea Tia-Marie; Velvet Rope, named by April Reeves; Kiss & Teal, named by Jenny-Glen Heimbach; and One Night Only, named by Amanda Zavala. “Congratulations to all the winners and to everyone who made choosing the names one of the hardest decisions I have ever had to make!” Cazorla said. Buy the polishes at shop.thepaintednail.com.

Websites Worth Watching What: Cl9ud Spaz pedicure spa designer Where: www.cl9udspaz.com Why click there?: Want an amber bowl and a butterscotch cushion? What color looks better for the acrylic insert accent: blue or green? This interactive site allows you to try different combinations of colors and materials on the spa, guiding you to your perfect chair. The vibe: Imaginative, colorful, whimsical. >>> www.nailsmag.com/fifi/11285

na0112styleNF.indd 95

11/28/11 12:28 PM

Jović

Stunning Stilettos Serbian nail tech Igor Jović’s major at Belgrade University taught him a lot about stilettos, the popular feminine shoe shape that is. This college shoe design graduate now focuses his extraordinary artistic talents on stiletto nails instead, working as a nail tech in Serbia. “For the last 10 years I’ve been putting all of my love and skills for design into my nail art,” says Jović, who works at Estetik Studio in Aleksinac in the southern part of Serbia. “I improved my skills by watching works of great masters and learning some techniques from my colleagues. Stiletto nails are my favorite nail form because they are elegant and for conﬁdent women who love the ‘dangerously’ pointy style. These nails make hands more feminine, and women wear them like jewelry.” We thought we’d showcase some of his stunning nails (mostly stilettos, but he adores the pipe and bridge shapes too, since they also allow him to show off his design skills), as we were amazed by these gorgeous nails.

Thumbs Up LaVaque’s new Thumb Palette is as brilliant as it is simple. It’s a rectangular stainless steel plate that’s connected to an adjustable ring (which is worn on your thumb), making it a portable hands-free nail art palette that’s easy to clean. Simply put a little bit of the polishes or acrylic paints that you want to use for a design onto the palette and you’ll have all of the colors you need for your client literally at your fingertip. It’s also terrific for make-up or eyelash applications. A larger Cufflette (to be worn around the wrist) is also in the works. For more information, go to www.nailsmag.com/fifi/12423.

So Sweet Hand Treats

Nicky and Lorie Riley

Hand Candies by the brand Bath by Riley are manicure scrubs that are individually-wrapped in candy wrappers. We think they’d be a great salon retail item or a unique product to use in a “We Want Candy” manicure. The line was developed by 12-year-old aspiring nail tech Nicky Riley, with the help of her mom Lorie, a veteran professional nail tech of 20 years. Their goal was to create a travelfriendly line of fragranced scrubs that Nicky could take to school. For more information, go to www.nailsmag.com/ﬁﬁ/12424.

www.nailsmag.com/fifi/11285

na0112styleNF.indd 96

11/23/11 3:35 PM

MORE MEHAZ! MORE CHOICES!

005 - 1/4 Jaw CUTICLE NIPPER Also available in 1/2 and Full Jaw

Suggested Salon Price:

Nickel

$19.99 ea

300 - 1/4 Jaw CUTICLE NIPPER

Mehaz has expanded to offer you professional nailcare and skincare implements in a variety of styles and price points.

Suggested Salon Price:

Also available in 1/2 Jaw

$25.99 ea

Stainless

Mehaz implements: Patent Pending

• Are handcrafted by experts to meet uncompromising standards • Provide you with top performance

303 - 1/4 Jaw THE ROZ CUTICLE NIPPER AND PUSHER IN ONE

• Offer exceptional European craftsmanship and lifetime guarantee

Suggested Salon Price:

$35.99 ea

Also available in 1/2 Jaw

When you choose a Mehaz implement, you can feel the difference. Ask your local distributor or call (888) 225-6342 for a distributor near you.

Stainless

BEST SELLER!

Cuticle Pusher Patented Convertible Spring

777 - 1/4 Jaw CUTICLE NIPPER

www.mehaz.com T H E C H O I C E I S I N YO U R H A N D S

Suggested Salon Price:

$42.89 ea

Also available in 1/8 and 1/2 Jaw Stainless

www.nailsmag.com/fifi /11170

na0112styleNF.indd 97

11/23/11 3:36 PM

STYLE} nail art studio 1. Polish the nail red. Use a thin-tipped brush to place a white dot in the center of the nail. 2. Draw a white arrow pointing toward the center dot. 3. Repeat step 2 four more times, so you have a total of ﬁve arrows pointing to the center dot. 4. Draw two more lines at the end of each arrow, facing in the the same direction as each arrowhead. Michelle Gill, candy-paint.tumblr.com, Vancouver, British Columbia, Canada

Simple Flower 1. Apply blue glitter acrylic to the free edge, creating a French. Apply clear acrylic over the entire nail. 2. Use bright yellow acrylic paint to create a five-petaled flower in the center of the free edge. 3. Use green acrylic paint to add two leaves. Dot the flower center with white acrylic paint. 4. Use a fine tip brush and black acrylic paint to add curly-cues. Lori Pendergraft, Nails By Lori at A Personal Design, Spokane, Wash.

A nail tech is…

a creative, open-minded, caring professional who doubles as a therapist. — Shannon Jensen

Unique Snowﬂake

Cupcake Craze 1. Polish the nail bright pink. 2. Use French white polish to make a horizontal oval in the center of the nail. Add a partial oval of pink glitter to look like sprinkles. 3. Use a purple striper to create the wrapper. Accent with purple glitter. 4. Use a black striper to outline the wrapper. Add a red rhinestone “cherry” on top.

April Frye, American Beauty, Logan, W. Va.

98 | na0112nas.indd 98

NAILS MAGAZINE

JANUARY 2012

>>>

PHOTOGRAPHY BY KELLY BRACKEN

11/23/11 1:45 PM

ooh la la Voilà! ProGel

™

from SuperNail® is winning praise all over the world. Created for professionals by professionals, it’s the 100% gel that lasts for weeks and protects natural nails with mirror-gloss shine. Easy-to apply, it cures fast under LED or UV lights. In 24 super shades. Simple removal also saves time. www.supernailprofessional.com

www.nailsmag.com/fifi/11136

na0112nas.indd 99

11/23/11 1:45 PM

STYLE} nail art studio 1. Use red polish to make ﬁve semicircles along the edge of the nail. 2. Use a dotter and white nail polish to outline the semi-circles. 3. Add a semi-circle of rhinestones just inside each set of white dots.

Rosa Vargas, Nails by Rosa, Palm Springs, Fla.

Glistening Glitter Gel 1. Apply pink gel to the nail, extending past the free edge along a form. Cure for 90 seconds. 2. Extend the enhancement farther by applying glitter pink gel along the form. Don’t cure yet. 3. Extend the enhancement even farther by adding glitter yellow gel along the form. Blend it into the pink gel. Cure for two minutes. 4. File and buff the nail. Use a dotting tool and white paint to add a curvy line of dots vertically along the side. Use a brush and the paint to add several lines to the other side. 5. Apply gel top coat. Add a rhinestone on top of one of the dots. Cure for 90 seconds.

Natalia MacIntyre, Crofton, Md.

A nail tech is…

inspired and blessed to give spiritual and creative beauty to friends. — Tracy Newkirk

Semi-circle Bling

Floral Fun

Tuong-Vy Nguyen, American Nails, Pensacola, Fla.

Want to see your nail art how-to here?

Mail your tips (one for each step) and instructions to Sree Roy, NAILS Magazine, 3520 Challenger St., Torrance, CA 90503. Make sure to include your name, salon name (if applicable), city, state, and contact information. 100 | na0112nas.indd 100

NAILS MAGAZINE

1. Polish the nail red. Double load a brush with red and white polish and apply it to the nail to create four flower petals. 2. Use a nail art brush and white polish to draw curved lines around the petals. 3. Use a dotter tool to make lines of white dots around the flower. Accent using a thin brush with silver glitter nail art polish. Add three rhinestones to the flower center.

.com

For more nail art step-by-steps, visit www.nailsmag.com/style,, then click on Nail Art.

JANUARY 2012

11/23/11 1:45 PM

www.nailsmag.com/fifi/11208

na0112nas.indd 101

11/23/11 1:45 PM

STYLE}

Show [Us] Your…

Decorated Sanitation Items Decorating these must-have items, such as disinfectant jars and trays, is a great way to get a customized look while also drawing clients’ attention to your focus on salon sanitation.

<<<

SALON DARGENTO, WEST DUNDEE, ILL. “I took nail striper paint and painted nail art all over my disinfectant tray. It took about an hour to complete the design.” — Michelle Moody

JUST P’NK, WINNEMUCCA, NEV. “My entire shop is personalized in pink, including my sanitation tray. I store cotton swabs (which I use for cleansing the nail) in a plastic container, into which I inserted a pink faux flower.” — Rosario Muething

TOO MUCH FUN STUDIO, NORTH BEND, WASH. “In addition to working in the beauty industry, I own a graphics/sign shop and have been playing with different products and ideas. I had seen some decorative jars and decided to try an idea with different media on my tray lid and lamps.” — Ellen Torchia

>>>

102 |

NAILS MAGAZINE

na0112beautifulSanitation.indd 102

JANUARY 2012

11/23/11 4:54 PM

look this Winter...

Warm your winter up with some fun color and festive glitter gels!

call now for a free sample!

LIGHT ELEGANCE Smart Chemistry made Beautiful na0112beautifulSanitation.indd 103

www.nailsmag.com/fifi/11211

11/23/11 3:43 PM

<<< HAIR AND BODY DAY SPA AND SALON, GALLATIN, TENN. “I was sick of my tired disinfectant jar, so I got rhinestone stickers from Michaels and attached them to the front and back. It’s so cute and way cheaper than the ones I saw advertised.” — Lyndsey Saboe

Tricia Abreu of Nail Artistry by Tricia in Miami offers these tips for dressing up your sanitation items: > Almost everything you use in nail art, such as rhinestones, dried flowers, stickers, fimo, nail wraps, and glitter, can be used to decorate any surface you wish. Most can be glued on using a strong adhesive. Glitter, however, should be mixed in with acrylics and applied (rather than glued on) to prevent loose glitter residue on the finished design. > Ribbons can be made into bows and glued unto surfaces as well. There are a wide variety of ribbon designs, including plain, printed, and multi-colored and some have rimmed edges. > For those who can paint freehand, painting on surfaces is a great way to enhance your salon’s theme/logo. > Acrylic adheres to almost any surface, so designs can be sculpted onto items you choose to decorate. Just use the same sculpting technique used on nails. > Beads come in a variety of colors and shapes, so by stringing them up you can decorate jars/bottles, to be used as a charm or for full coverage (shown in photos).

www.nailsmag.com/fifi/11106

104 |

NAILS MAGAZINE

na0112beautifulSanitation.indd 104

JANUARY 2012

11/23/11 3:44 PM

Elegance with practical functionality

Katai®II HT-135PS1 Remote control

Pedispa with HT-135PS1

Introducing the

NEW Katai®II

Katai®II

P E D I S PA

Pedispa with HT-045PS

with NEW Human Touch® massage chair HT-045PS chair HT-135PS1

Patents # US D546,9575, US D600,817S US D563,558S, US D600,817S US D563,559S, Patent Pending

Call for price

NEW HT-045PS Remote control

Alfalfa pedispas boast of great features, great ergonomics and functionality.

NEW

2 pockets on back for extra Side pockets for remote Cup holder storage to hold price menus or control on both sides of chair technician clipboard Visit www.buynailsdirect.com for complete pedispa and massage chair features.

NEW

Human Touch® HT-045PS chair features:

Removable state-of-the-art click manicure tables

Katai® II Pedispa features:

Stores two 8oz bottles in each drawer

Lower footrest and stronger adjustable footrest mechanism

Two pull out side trays

Fiberglass sink features raised foot steps, embedded LED light, multifunctional shower head, drain knob and overflow valve

Build Your Pedispa

4 steps to a custom pedispa

1 2 3 4

Select BASE COLOR Select ACCENT PANEL*

Select MASSAGE CHAIR Select UPHOLSTERY COLOR

Pedispa base colors:

Accent panels:

Human Touch® Massage chair models and upholstery colors:

* Accent panels are optional for $100 Riverstone Grey Zebrano

Riverstone Natural Stonewall Grey

Cafelle Stonewall Natural Stacked Stone Grey Ebony Stacked Stone Natural Fusion Maple

Bamboo

HT-245PS

HT-045PS

Cream

Cappuccino

Red

Espresso

Cappuccino Black

HT-135PS1 Espresso Cream Espresso Red Espresso Cappuccino DUOTONE

HT-135PS1

HT-1000

HT-115PS1

Cream

Cappuccino

Cashew

Red

Black

Cappuccino Black MONOTONE

1. 800. 572. 9938 www.buynailsdirect.com Distributed by Alfalfa Nail Supply, Inc. Baton Rouge, LA 70815. © 2011. All rights reserved. HT, Human Touch and Logo are trademarks of Human Touch, LLC. All other brand and/or product names and logos appearing in this ad are trademarks or registered trademarks of their respective owner(s). All rights reserved. Shipping is only included for customers in the contiguous United States. Customers in Alaska, Hawaii, and in Puerto Rico and other U.S. territories other than District of Columbia; and international customers are responsible for all shipping charges, duties, and/or fees. Valid while supplies last.

www.nailsmag.com/fifi/11189

pedispa ad indd 2 na0112beautifulSanitation.indd 105

11/30/11 1:22 PM 11/30/11 11:40 AM

STYLE} boutique nail tech-made jewelry

A nail tech is…

concerned with her clients having not only beautiful, but healthy nails! — Syntyche Barnes

As retail remains an important source of revenue, nail salons are doing more and more to give their merchandise a boost. These seven nail techs have taken matters into their own hands, using a personal pastime — jewelry-making — as a selling point.

1. Salon owner Kris Kiss and her mother make jewelry in their New York workplace, Our Place Nail Salon. Draping strands of natural stones, pearls, beads, crystal, and silver give these items a modern yet elegant look. The duo’s success has lead them to set up retail displays in their salon and collaborate with clients to create one-of-akind pieces. kriskiss@mac.com 2. Hannah Lee, a nail tech at Mind and Body Haven in Lakemont, Ga., makes jewelry so enticing you’ll want to eat it. All of her rings, necklaces, earrings, and charm bracelets are handmade by molding real rainbow-colored sprinkles into fun shapes using resin, which forever preserves the tasty treats. pixieamor@live.com 3. Candice Everest, owner of Panache Nail Studio, uses rockstar nail elements as

106 |

NAILS MAGAZINE

na0112boutique.indd 106

the focal point of her jewelry. With either jump-ring or beading techniques, Everest unconventionally mixes Swarovski crystals and pearls with unique metals to give her pieces rockin’ elegance. Candice@pobox.com 4. Shannon Chomanczuk, owner of A Polished Image in New Windsor, N.Y., started her jewelry line For My Sweet Daughter after the birth of her daughter. Each item is inspired by something special. She uses innovative materials such as porcelain, polymer clay, gemstones, silver, unique beads, and even her own etched copper pieces. formysweetdaughter@hotmail.com 5. Dina Warren’s makes an array of costume jewelry pieces from simple materials like base-metals, crystal, plastic, and wood. This hobby turned into a trade for

JANUARY 2012

Warren after she saw the way it enhanced her nail business. Her brand, Precious Pretties, includes bridal jewelry, seasonal jewelry, and ribbon necklaces. precious.pretties1@yahoo.com 6. For the past four years, Debra Smith has been making watches, bracelets, necklaces, and earrings, now selling them to clients in her home salon, Deb’s Tips and Toes. The seasoned jeweler loves working with nail embellishments and nail art. deblsmith@goinet.ca 7. Using an eclectic collection of beads and pendants, Atlanta-based nail tech Danielle Poindexter makes jewelry that is traditional but chic. She also takes orders for custom-made pieces. Poindexter aims to produce eye-catching jewelry that can survive the trends. thelookbeautybar@gmail.com PHOTOGRAPHY BY KELLY BRACKEN

11/23/11 3:44 PM

www.nailsmag.com/fifi/11109

na0112boutique.indd 107

11/28/11 11:35 AM

7C@CIF B5=@G H<5H @5GH 40 luxurious colours No smudging, No chipping, No cracking Long lasting very high gloss shine Protects the natural nail Easily removed in 10 minutes 100% pure gel

NAILS PERFECTED â&#x20AC;&#x201C; Only from Akzentz www.akzentz.com

www.nailsmag.com/fifi/11305 7CDMF=;<H <5=;< =B8IGHF=9G =B7"

na0112busNF.indd 108

11/23/11 3:46 PM

BUSINESS} A nail tech is…

“I know this may sound like a nobrainer, but you’d would be surprised at how many salons take the sinkor-swim approach when it comes to training new employees,” says Tiffani Douglas, nail tech, author, and founder of Tiffani’s Beauty Parlor (www.tiffanisDouglas beautyparlor.com), a site dedicated to providing marketing and business information. “New hires should always be given a walk through the facility and taught proper salon protocol. Training is a lost art in today’s world because employers don’t feel they have the time or resources to do so, but a couple hours out of your schedule could make a world of difference to your staff and their output.” Here are Douglas’ five reasons why salon owners should train new employees: 1. Makes them feel confident in their new space. It’s hard stepping into a new house of divas. Showing them the ropes early on helps them adjust quickly. 2. Better service experience for clients. Nobody likes a fumbling, bumbling service provider. If a new employee is taught her job according to your specifications in the beginning, it creates a better, more relaxed environment for the client. 3. Uniform services. There is nothing worse than going to Jane and getting a five-minute foot massage versus getting a 15-minute foot massage from Kate. All services should have a protocol and approximate times set for each part of the treatment in order for your services to be consistent. 4. Get to know your new employee’s work habits. Spending time training your new hires gives you an opportunity to learn their work styles. Are they fast, slow, precise, messy, neat? Get to know how they work and it puts you in a better position to manage them accordingly. Don’t wait until something goes wrong. 5. It’s just the right thing to do. By training your employees you are essentially setting them up for longevity and personal and professional success in your salon. >>>

PHOTOGRAPHY ©ISTOCKPHOTO.COM/DEANM1974

na0112busNF.indd 109

JANUARY 2012

NAILS MAGAZINE

a mother, friend, coworker, artist, therapist, sister, daughter, boss, owner, conﬁdant. — Melissa Goodson

Training Day

| 109 11/23/11 4:02 PM

Haynam Shares Her Marketing Smarts Millie Haynam has released her “Take the Mystery Out of Marketing” strategies in an all new e-book. In it, the nail tech, salon owner, and industry consultant shares 30+ years of industry experience, including her winning marketing strategies. Haynam adds this new e-book — aimed at both Haynam new and established techs — to an already existing “Take the Mystery Out of Marketing” CD and Workbook. The e-book is for sale on BeautyTech.com and Millie Haynam’s ProBeauty Success Facebook page for $19.95.

Get Ready to Make Headlines A touch of media training is just the thing to prepare you for your time in the spotlight. “No matter how much you know about your topic, preparing for your media interview is critical if you want to sound knowledgeable, quotable, and credible,” says Jennifer Wezensky, president of JW Public Relations (www.jwprtoolkits.com), a Michiganbased boutique PR firm specializing in helping small businesses garner positive media coverage. Here are Wezensky’s top 10 media interview tips so you can sound smart when a member of the media comes calling: 1. Prepare, prepare, prepare. Prepare your key points ahead of time so you can get across your most important messages regardless of the questions asked. Likewise, make sure you know the time, setting, and focus of the interview. 2. Develop three key messages. Write your key messages down and practice them, so they’re easily delivered during the interview. 3. Tell the truth. Be honest. If you don’t know the answer to a question, simply say so and promise to follow up with the answer. 4. Keep it simple. Your answers should be short, clear, and easy to follow. 5. Smile. Whether you offer it in person or over the phone, a simple smile conveys confidence and creates a positive feeling for the story. 6. Be confident. You’re the expert. 7. Avoid jargon. Delete confusing acronyms and corporate-speak from your vocabulary and use easy-to-understand language. 8. All comments are on the record. Avoid awkward, dangerous “off-the-record” remarks. Assume that anything you say will be used. 9. Build bridges from tough questions back to your key points. Continue to deliver your message throughout the interview. 10. Thank the interviewer for his or her time and follow up on any additional items as promised. Do not ask to see the story before it runs. Do offer to clarify anything, and make yourself available for follow-up questions. www.nailsmag.com/fifi/11187

110 | na0112busNF.indd 110

NAILS MAGAZINE

JANUARY 2012

11/23/11 3:48 PM

Genbook Makes Online Reviewing Easy Imagine having a receptionist working to grow nail salon clientele 24/7, costing less than a dollar per day. That’s how the folks at Genbook describe their online appointment scheduling software. Genbook not only frees salon staff from the tiresome task of scheduling (no more phone or e-mail tag), but also helps in other ways including: > Sending appointment reminders > Giving customers the convenience of booking an appointment anytime > Helping to increase online customer reviews > Managing high-traffic booking, like a Groupon offer > Helping to reduce no-shows Jessica Hoel, owner of LuvNailz in Lynnwood, Wash., has been using Genbook for almost two years. “I don’t have to spend precious time booking appointments or making reminder calls,” she says. “Plus after appointments, the system sends an e-mail asking if they would like to write a review. I’ve received lots of new clients based on reviews that others have written and it’s free with the service. It’s easier than using Yelp and still comes up in searches.” She receives text messages from Genbook with appointment reminders and notifications when a new appointment is booked. “Plus it’s always synced with the system so I can glance at my calendar anytime,” she says. For more information, go to www. nailsmag.com/fifi/11441. See Freebies on page 54 for a special offer from Genbook just for NAILS readers. Hoel

{

QA } AND

What’s your best advice for mobile techs on how to pack and travel with your nail polishes. And how do you decide what colors to bring? For traveling, we store polish in a zipped bag with our logo to keep it professional looking. Or, if we’re short on logo bags, we use a plastic container with a lid. My best advice on traveling with polish is to always double-check after each party that each polish top is screwed on tightly before packing it Perez away. Often during events, guests try on polishes and do not always put the tops back on tight enough. (We have learned this the hard way.) As far as deciding what colors to bring, keep it seasonal with a few off-season choices and/or cater to your crowd. If we are doing a children’s or teen event, for example, we pack the brights and sparkles. — Amber Perez is director of Spa Events NY (www.spaeventsny.com).

Have a business question?

(about marketing, pricing, personnel, etc.) E-mail it to Judy.Lessin@bobit.com and check back here for an expert answer. www.nailsmag.com/fifi/11289 JANUARY 2012

na0112busNF.indd 111

NAILS MAGAZINE

| 111 11/23/11 3:48 PM

BUSINESS} reader to reader Who is your best “nail friend”? back, and wrists. She’s a natural and there’s nothing Brittany isn’t willing to try. That’s what I love about her.

Sonja Larkin Reﬂectionz Hair and Nail Studio, Ottumwa, Iowa

Kim Hanzlik (above right) — she herself is a salon owner, but she helped me open my own salon in the same city. You’d think she’d act cutthroat like competition, but she’s the greatest friend. For fun we do each other’s nails when we have time.

Rosario Muething

A nail tech is…

someone who holds hands, makes feet nice, and is business savvy. — Aimee Kuzuf

Just P’nk, Winnemucca, Nev.

Sandi Bishop (left) and I have worked together for 21 years. I started Nail Expressions Nail Spa in July 1990. Sandi lived in the same condo complex and when she found out I had a salon she asked for a job. That was in October 1990. We’ve been together through all the ups and downs, not only in business but in our personal lives too. We both try to read, attend classes, and network, then share our ideas and what we’ve learned.

Rhonda Coe-Beck Nail Expressions Nail Spa, Winston Salem, N.C.

My employee Brittany Higdon (left) — I was so fortunate that she walked through my doors to apply for a job. I’ve looked for years for someone as passionate about nails as I am. Who would’ve known if I just stopped looking she would find me. I feel like I’ve found someone I can pass my clientele on to when I decide to finally step back from nails — since 13 years of sitting at a nail table has taken a toll on my neck,

112 | na0112r2r.indd 112

NAILS MAGAZINE

My best nail friend is Rebecca Mendez (left), A.K.A. Becky. I am a nail technician instructor and Becky was my nail student in 2009. We kept a professional student/teacher relationship while she was in school. But we kept in contact afterward. In August 2011, she decided to open a shop in Lombard, Ill., called Secret Style Nail Salon, and I am her “right hand man.” We have become great friends who work together, do one another’s nails, and enjoy everything that has to do with our wonderful industry. I don’t think we would trust our nails in anyone else’s hands.

Angie Roman Chicago

My best nail friend, Donna Pettigrew (right), has also become one of my best friends. We have worked together for over three years now. We spend kids’ birthdays, holidays, and girl weekends together. We work all day together and talk/text all night. I don’t know what I’d do without her.

My best nail friend is Jamella Gory (left). We started off adversaries over a man I was engaged to and she had a child with. Now we are spiritually and emotionally close. We work side-by-side and share techniques, tricks, and glitters for rock star toes. I adore her!

Hannah Brown A Lasting Touch, Tucson, Ariz.

My sister, Laurie (right) — we work in different salons, both in Columbus (she works at Premier Salon), but we share stories and help each other in the industry.

Kim Taylor Americana Nail Company, Columbus, Ohio

I have two best nail friends (because one is not enough): Chantale Fourny (left) and Savanna Glazier (right). I met them both in esthetics school. We are all totally opposite characters, have different lives, different work places, but all share one common love of nails! We love to quiz each other on the products we use and take road trip weekends to different industry shows. I love my girls and can call them to share every idea, crisis, or new product.

Amanda Torrez

Tania Rice

Horseshoe Bay Resort, Horseshoe Bay, Texas

Indira Salon and Spa, Regina, Saskatchewan, Canada

Next question:

Should you ﬁre an employee for bad-mouthing the salon (when she thinks no one else at the salon is listening)? [Answers will be printed in the April 2012 Issue.] Share your opinion on the topic by e-mailing your response by January 15 to sree.roy@ bobit.com. Please include your name, salon name, city, and state with your response.

.com

JANUARY 2012

11/23/11 3:57 PM

www.nailsmag.com/fifi/11175 na0112r2r.indd 113

11/29/11 11:58 AM

BUSINESS} From Innovator to Inventor Wisconsin-based nail tech Amy Becker built her gel line, Masterworks by Amy Becker, on a competitive spirit, hard work, and a commitment to succeed. Here she shares how she became a nail tech inventor and how she continues to develop her brand. BY AMY BECKER

A nail tech is…

patient and compassionate, using her artistic talents to make a difference! — Amy Cyphert

Starting my own product line was something I said I’d never do. The problem was, I needed to

keep growing. I’ve been doing nails for 23 years. When I first started, I specialized in tip-and-wrap Becker overlays. Then I moved on to acrylics. I started competing and a whole new world opened up. It was a great experience for me because I was able to see the best nail talent in the world and while at the shows, I also got to see what else was going on in the nail industry. Competing has always inspired me to do more. It gave me the desire to look at my work from a new angle. While competing, we are always looking for better and faster ways to design nails. About 13 years ago, I was at the top of the field competing with acrylic. I had been doing acrylic pink-and-whites for 10 years. At the shows I loved to look for new products.

PRACTICING MY CRAFT For years I would try the newest gels on the market, but none of them looked better or lasted longer than my acrylics. Then one afternoon I was at a demo class and tried yet another gel product. After extensively testing it and having tried it on one of my problem clients, I found that it was stronger than any acrylic I had tried. It didn’t yellow, it was odorless, and it had a shine that was difficult to get by buffing. (This was long before gel sealants were used over acrylic.) The problem I had with it was that I couldn’t find anyone who could show me how to make it look like my acrylic pink-and-whites. I really believed there was a way though and made it my goal to figure it out. Through trial and error, I figured out a few techniques that worked very well. In the beginning, my services took an extra 15 minutes. It wasn’t long before I got my gel application time down to the same as my acrylic services. That’s when I switched my entire clientele over to gels.

114 |

NAILS MAGAZINE

na0112inventor.indd 114

They were extremely reluctant at first. They loved their nails and didn’t want to change. But I truly believed the gels would work better so I stuck to my guns, and today not one of them would ever switch back. The next step was to put my gel nails in the competition arena against an acrylic field. Although I placed third my first time, in three years I refined my gel techniques enough to win first.

SHARING MY VISION I had a vision, and I could see the direction the nail industry was about to take. But it wouldn’t change until the right techniques and products were available. I shared my techniques at private classes, in the competition arena, and with anyone who was interested. The techniques caught on so well that a couple of manufacturers started to adopt some of them. At the time I was sponsored by a few gel companies and I wanted to work long term with them, but one thing or another happened and it just didn’t come to fruition. Then one day, I saw that a company had trademarked a technique that I had spent seven years to perfect. I’ve always been a person who needs to keep moving to the next level. And I realized then that if I didn’t go to the next level, I would watch Here is a Masterworks sculptured gel nail art design called “Time Piece.” You can watch a video tutorial of it at www.nailsmag.com/video/masterworkstimepiece.

JANUARY 2012

11/23/11 2:03 PM

www.nailsmag.com/ﬁﬁ/11210

na0112inventor.indd 115

11/23/11 2:03 PM

Here are my competition nails from the world championship this year in Düsseldorf, Germany. I hold the current U.S. gel championship title and will go back to Germany in March 2012.

Advanced Education for Nail Professionals • June 2005

make your business

mobile

other companies profit from my work without pay. So there I was in uncharted territory. For years I had been using at least three different product lines to make one nail. This became another deciding factor for

Pedicure Woes Trouble Industry Stop Thieves Before They Hit Nail Art for Men [Seriously]

www.nailsmag.com

I did a NAILS Magazine cover in June 2005 using Masterworks gels.

me to start my own line. I didn’t want my own product line for the sake of having my own business. I saw the need for a gel line with all the right components. I had been devoting all my time at work and in the competition arena toward gel, so my own brand was the next logical step. I started by contacting some of the nail chemical manufacturers. They sent me samples, and I let them know what changes I needed. I knew I would need packaging and other implements to complete the line. The web was a terrific resource for packaging. I also had a customer who manufactured skin care products, so I worked with her to develop those components. I found a company within an hour from me that was able to manufacture our forms. I kept as much manufacturing in Wisconsin as I could. The rest of our products are made in the United States intentionally.

BRANDING MYSELF My next hurdle was marketing. The nearly 20 years I had been competing was to personally bring my skills to another level, but there was another benefit. I was able to reach a lot of people and found that I had also built a name for myself. I thought this would be to my advantage. The one thing I didn’t realize was that I needed to connect my business name to my name. I have been a salon owner for 18 years, and the salon name is www.nailsmag.com/fifi/11122

116 | na0112inventor.indd 116

NAILS MAGAZINE

JANUARY 2012

11/29/11 12:08 PM

NEW Revolutionary Satin Etched Zebra Print Collection

Ultra Durable. 100% Sanitizable. Wildly Stylish. Autoclave-friendly and super long lasting, these elegantly etched, premium stainless steel essentials are luxuriously crafted for the highest level of quality, precision & performance. Slant Tweezer, Cuticle Nipper and Nail Clipper Set Sold Separately

meets www.nailsmag.com/fifi/11258

For more detailed information and a distributor near you please visit tweezermanprofessional.com or call 1-800-645-3340 na0112inventor.indd 117

11/23/11 2:04 PM

Masterworks. I had forgotten that although Masterworks had a great reputation in my area, people outside of Wisconsin didn’t know it. When I first launched the product line, it was called Masterworks Innovations in Nails. I can’t tell you how many classes I taught where someone would say to

me, “I didn’t know this was your product,” which is not what I wanted to hear. So in October of 2010 we changed the name to Masterworks by Amy Becker. I really don’t like using my name in the third person, but it was a necessary move. I also jumped back in the competition circuit to keep our name out there.

Here are my 1st place 3-D art nails from the 2011 Premiere Beauty Show in Orlando. They were sculpted entirely out of our new Masterpiece Gel Paints. This was a ﬁrst for the competition arena. All other winning 3-D art has been made out of acrylic.

It has been a lot of sacrifice and hard work. I travel several times a month, which takes me away from my husband and two children. I’ve had to learn about shipping, trade shows, developing education, web design, advertising, photography, developing new products and tools, branding a name, making labels, working with distributors, and so on. The key, however, is having the right people by my side to move everything forward. I’m good at what I’m good at and need the right people to do what they’re good at. There’s one thing I still do that makes my company different from other nail manufacturers — I still have clients two days a week. This not only allows me to see firsthand how the product is working, but I also see clearly how new techniques and products will work for other licensed nail stylists. After I’ve extensively tested out a new technique or product, I have a close network of nail stylists at different levels of experience who do the same and give me valuable feedback. This is a gel product that is made by nail stylists, for nail stylists, and that’s the way I’ll always keep it. We still have a long way to go, but I know what’s coming. If you want to ﬁnd out more about out the Masterworks by Amy Becker gel line, go to www. masterworksbyamybecker.com, Facebook at “Masterworks Innovations Gels by Amy Becker,” and Twitter @AmyBeckerGels, as well as instructional videos on Youtube on the “gelmaster1000” channel. www.nailsmag.com/fifi/11122

118 | na0112inventor.indd 118

NAILS MAGAZINE

JANUARY 2012

11/29/11 12:08 PM

www.nailsmag.com/fifi/11122 na0112inventor.indd 119

11/29/11 12:08 PM

BUSINESS} salon profile

A nail tech is…

someone who touches the heart of every client in her hands. — Jill Fazio

Tweet Talk Your Clients The 160 characters that your salon’s Twitter proﬁle is granted as a description can really say it all. Here are 15 salons’ self-proclaimed ﬁrst impressions. How does yours stack up?

1 @DyannaSpaNYC: Dyanna Spa has been dedicated to providing top tier quality service for men and women for 25 years. Waxing, Nails, Facials and Massages.

2 2

@GatsbySalon: Experience the difference between ordinary and extraordinary in our artistic environment of timeless captive beauty in a “Unique Beauty Boutique.”

@SASSYNAILSPA: SASSY…Chic Nail salon offering spa services and pamper parties! Rated #1 girls nite out event planning staff! Available for Mobile Spa parties!

@MiniLuxe: I have a dream… affordable hygienic and high quality nails, beauty, and waxing services for all!

@TheNatureCoSpa: We’re a vegan friendly, organic salon & spa deep in the heart of Austin, TX. We believe that the pursuit of beauty should be non-toxic and pain-free, naturally.

120 |

NAILS MAGAZINE

na0112salonprofile.indd 120

JANUARY 2012

5 3

>>>

11/23/11 4:00 PM

www.nailsmag.com/fifi/11221

na0112salonprofile.indd 121

11/23/11 4:01 PM

7 6 6 @NailPhoria Spa: At Nailphoria Day Spa, we recognize the importance of caring for our clients’ wellbeing. 7 @The_Nail_Lounge: We are OC’s award winning nail salon. Our motto is Good, Clean Fun! http:// www.thenailloungueonline.com 8 @G2OSpaSalon: G2O is an environment of modern comfort where you can enjoy the latest revolutions in spa and salon services, not available anywhere else in Boston.

9 8

9 @PolishedNails: We are a clean, chic, and creative luxury nail salon. Our purpose is to provide you with a safe and comfortable retreat for you to get pampered and polished. 10 @Bellemani Salon: Bellemani Reinvents the Nail Salon Experience | Natural Nail Services in a highly sanitary environment | non-toxic products | Relax & enjoy the pampering!

11 10

11 @NailBarAndSpa: Funky, chic twist on traditional nail salon and spa. 12 @Polishedhouston: Polished Day Spa — offering facials, manicures, pedicures, waxing and massages using top notch sterilization and quality ingredients by a staff that truly cares!

13 12

13 @JulepNailParlor: Prep & Play at Julep! Proven treatments and the latest runway colors. 14 @CHInailbar: The premiere full service nail salon in Beverly Hills, offering 100% natural and organic products with high-quality service. Relax and be glamorous! 15 @RavishingSalon: We are a full service salon offering hair, nail, skin care and massage services. We cater to the entire family and make everyone feel simply ravishing.

122 |

NAILS MAGAZINE

na0112salonprofile.indd 122

JANUARY 2012

11/23/11 4:01 PM

NailsMag.com has EVERYTHING a nail tech needs ...

a nail tech needs ... ... community. > Comment on all articles, nail art, and blogs. > Share articles, photo galleries, videos, and nail art demos on Facebook. > Read one of our 9 blogs written BY nail techs and salon owners who speak from personal experience about the trials and tribulations of salon life. > Create your own My Page on our site, which allows you access to special features, client handout downloads, and a new “Save & Read Later” function. > Sign up and post your nail art on the Nail Art Gallery > Join the conversation in one of our 10 topical forums.

NAILSMAG.COM

…

everything a nail tech needs na0112salonprofile.indd 123

11/29/11 3:52 PM

Experience the Freedom of Portability with the New Upower-2G Voted #1 Choice of Nail Professionals for Favorite Drill/Electric File

the New Upower-2G A winner every month. Register now at: http://www.kupainc.com Here is your chance to win the #1 choice of nail professionals–the portable Upower-2G. Leave behind the cords and outlets and take along full-size power. The all New Upower-2G electric nail filing system is manufactured exclusively for KUPA in Japan. The Upower-2G’s advanced rechargeable lithium ion power supply provides hours of unrestricted use without sacrificing power. At the end of each month, we will choose a random winner from all who register. Enter only once to qualify. All non-winners will remain eligible for future drawings if any. No purchase necessary to win. To register, go to http://www.kupainc.com. Winners will be posted on facebook: http://www.facebook.com/kupainc.

www.nailsmag.com/fifi/11107

na0112healthNF.indd 124

11/23/11 2:08 PM

HEALTH}

Water-Based Polish Line Offers Sophisticated Shades An alternative to conventional solvent-based nail polish, Scotch Naturals WaterColors produces no noxious fumes or odors and delivers long-lasting, salon-quality color without yellowing of the nails. Scotch Naturals is “three-free” as well as free of ethyl acetate, butyl acetate, nitrocellulose, acetone, and heavy metals. “The polishes wear well,” says Kenya Butler, manager of Juste B An Organic Nail Bar in Baltimore, which features the brand. “They come in a great selection of colors and the consistency is very much like conventional nail polish. In general, I believe that the better hydrated your nails are the better water-based colors last.” Butler is also a fan of Scotch Naturals’ Soy Polish Remover. “We transitioned to their remover exclusively because we found it the best in removing conventional and water-based colors,” she says. Designed with the health-conscious refined woman in mind, Scotch Naturals are available in sophisticated colors and come beautifully packaged in a square bottle reminiscent of a bottle of fine scotch. For more information, go to www.nailsmag.com/ fifi/11451. >>>

Tartan Swizzle

Smugglers Gold

Caleigh

Stone Fence

MacBeth’s Dream

JANUARY 2012

na0112healthNF.indd 125

Stiletto

Sweet Science

NAILS MAGAZINE

Ceaseﬁre

| 125 11/23/11 2:09 PM

MY TRUE COLOR Winter Collection 2012

NOSK Blocks Fine Particles and Dust NOSK was originally designed by top ear, nose, and throat specialists to provide a natural aid to allergy and asthma sufferers, but the tiny personal air filtration device is being adapted for the nail industry. Effective in reducing the inhalation of pollutants, allergens, dust, and other hazardous substances, NOSK provides natural relief without the use of uncomfortable or bulky masks. Twin, soft nasal filters gently slip into the nostrils to help block and stop the substances that irritate and aggravate. Virtually invisible to those around you, a thin translucent plastic strip holds NOSK securely in place. For more information, go to www.nailsmag.com/ fifi/11452.

{

Base + Top Coat Glaze + SPFX Used individually or in deep rich layers.

QA } AND

I’m so tired of all of these cheap nail salons popping up all over the place. They are so disgusting inside. The tools and mani/pedi stations are never clean. How does one report them? I’m from Michigan and the state board doesn’t reply back to me. I’m very concerned about the other nail salons that follow the rules; it makes us all look bad. How can we stop them? I agree with your concern about these salons. I have owned a salon for over 25 years and have watched the industry go from busy down to barely making income and recently — within the last year and a half — we’re back on an upswing thanks to the introduction of gel-polish and other innovative Bowery products. We lost many established salons when the wave of discount, walk-in, and non-compliant salons took the country by storm. It was a very tough time for the nail industry. However, our time has come to sharpen our skills and educate ourselves to the maximum. I am not avoiding your question, but telling you that if we concentrate our energies on our own salons and make them the best we can with product knowledge, customer service, client retention, and new products and technology, then we will all be back to staying busy and not have time to even be aware of the problems at these other salons. We spend quite a bit of money on sanitation and doing what is right for us and our customers. Clients in today’s world are much better informed than ever and when they discover the quality and safety of the services we provide — and they will eventually — the non-compliant salons will begin to see client loss. When filing a complaint with the Michigan state board, make sure to date and document your issues and place a call to follow up directly with the state board offices. — Reneé Marie Borowy is the owner of VIP Salon & Spa in Riverview, Mich.

Have a health question?

NAIL GLAZE SYSTEM

www.shopwetpaintnails.com

(about salon safety and sanitation, nail disorders, science, etc.) E-mail it to Judy.Lessin@bobit.com and check back here for an expert answer.

www.nailsmag.com/fifi/11307

126 |

NAILS MAGAZINE

na0112healthNF.indd 126

JANUARY 2012

11/23/11 2:09 PM

the

Salon Inspector

says...

Many of our salon clients wonder how safe they are when getting ﬁled, buffed, and polished — and with all the media coverage about infections at nail salons, this is not surprising. It is time for all of us to Butler acknowledge this very real threat to our income and to take action. My name is Monika Herzog Butler. I am the founder of Salon Inspector (www.saloninspector.com) and I will share with you our most successful and easy-to-follow tips on creating and maintaining a safe and healthy nail station. Learn one new routine every month and start implementing it right away. In just a few months you will have transformed your station and created a worryfree zone for your clients. Tip #1: Labels, Labels, Labels Label everything on your station. Containers for your tools should be labeled “clean” and “soiled.” New, non-reusable items should be kept in clean containers. To create an organized environment I recommend labeling containers with new items as well (e.g., “new ﬁles,” “new buffers,” “new spatulas”). Every product you have at your station should have a label and all labels should be clean and neat. Our clients deserve to know what we are using on them — even if they don’t know what each product does. Most salon customers appreciate it if you explain what you are doing and why, and maybe even what products you are using on them.

YOU KEEP YOUR SALON SPOTLESS. Is your salon air clean too? The One That Works Salon Air Purifier was designed to remove bad smells, strong odors and nail dust. Your clients will be impressed by how fresh your salon air is from the moment they walk in!

LCN Steps Up Foot Care With Urea 10%

Convenient Size: 16.5” Diam. 15” Height

LCN’s Urea 10% Foot series offers optimum care for very dry and sensitive skin. Known for its moisture-binding features, urea — or uric acid — is the main ingredient of the product line. Urea binds water in the layer of callus tissue, thus reducing the extra formation of skin cells. Overall, calluses are scaled off faster and the skin becomes softer. The skin develops higher moisture content and renews itself in its normal rhythm. > Urea 10% Foot Cream contains the additional carbohydrate complex saccharose isomerate, which is a copy of the horny skin structure. Like a magnet, it retains water in the skin, thus ensuring an effective moisture supply. Allantoin also calms the skin. The creamy texture is easy to spread and is absorbed quickly. > Urea 10% Foot Mask is used to care for stressed feet. The rich formula consisting of 10% urea, almond oil, vitamins A and E, and shea butter provides regeneration for the protective layer of the skin. Calming components such as panthenol, allantoin, and bisabolol provide relaxation for the skin. A thick layer of Urea 10% Foot Mask is applied to the foot. After 10 to 15 minutes the remainder of the mask can be massaged or removed with a dry cloth. > Urea 10% Express Foot Spray is ideal for the quick care in between appointments or to round off a treatment. Feet and legs are immediately refreshed with 10% urea, jojoba oil, allantoin, and provitamin B5, becoming instantly smooth and soft to the touch. For more information, go to www.nailsmag.com/fifi/11453.

FREE art lc 3-wr phortaebeility ahnadbalen filter

fo e-was machin ention extra you m

when

this ad

Order yours today!

1-800-288-2023 www.aerovexsystems.com

Mention Code NA09 Our 30-day performance guarantee promises that, if you’re not in love with

The One That Works, you can return it for a full refund.

CLEAN AIR MADE SIMPLE

www.nailsmag.com/fifi/11212 JANUARY 2012

na0112healthNF.indd 127

NAILS MAGAZINE

| 127 11/23/11 2:09 PM

HEALTH} under the microscope

Paronychia Paronychia is an infection that occurs when there is breakdown in the seal between the skin and the nail plate.

There are two types of paronychia: acute and chronic. Both are caused when the seal between the nail fold and the nail plate is broken and infection gets in. Which bacteria enter the broken seal is one of the factors that determines if the condition is acute or chronic. Techs can tell the difference between chronic and acute paronychia because acute paronychia will be accompanied by pain and swelling within a couple of days of an injury and pus may be present at the site of the infection.

What is it?

Many outside factors can cause acute paronychia, including improper manicuring that breaks the seal between the skin fold and the nail plate. Clients can innocently break the seal themselves, and without understanding the problems that puncturing the seal can cause, they can let it go untreated for days as it worsens. Once the seal is broken, it’s easy for infection to get in from dirt, food, nail biting, etc. With chronic paronychia, the condition is the same in that a broken seal is still the culprit, but the agents that break the seal are different. For example, moisture from hands that are in the water too often can cause the seal to break. Cosmetics, harsh soap, or even frequent handling of raw foods could also damage the seal.

a great friend who listens, and make your worries go away! — Jen Robinson

How do you get it?

In the case of trauma, the affected area can be treated with Polysporin and kept covered 24 hours a day. The nail should look normal after three or four days. If the paronychia doesn’t clear up in a couple of days, and certainly if a tech sees paronychia in two consecutive appointments, refer the client to a doctor. Paronychia may have to be tested for cultures. Yeast could be present in the infection, and the doctor may need to write a prescription to treat the yeast in addition to the area of infection. This may even involve an oral medication if the doctor feels that the yeast is a systemic problem.

How is it treated?

If you suspect that you have broken the seal during a service, clean the area, but don’t apply new product to that nail. If the client is pain-free over the next few days, she can return before her next scheduled appointment so you can complete the service. The same caution should be taken if the client comes into the salon complaining of pain at her cuticle and reliving a story of how she hurt herself. If the client complains of pain, or if you see swelling, do not apply product to that nail. Instead, recommend she apply Polysporin to the infection and keep the area covered and dry. Suggest she see a doctor if the pain and swelling do not go away. If fever results, it is imperative she see her doctor.

What can a tech do?

Clients with paronychia should avoid all irritants and moisture, keeping the area dry and covered. In some cases, they should wear cotton gloves with waterproof gloves over them to avoid getting their hands wet during cleaning or washing dishes.

What else?

A nail tech is…

Dr. C. Ralph Daniel contributed to this article.

128 | na0112disease.indd 128

NAILS MAGAZINE

JANUARY 2012

For more information about paronychia, log on to www.nailsmag.com/encyclopedia.

11/23/11 2:14 PM

www.nailsmag.com/fifi/11140

na0112disease.indd 129

11/23/11 2:14 PM

A nail tech is…

a creator of beautiful hands without compromise to the natural nail. — Delyth Edwards

HEALTH} Overcoming Adversity As nail professionals we all have a bad day now and then, heck even as humans that happens. But imagine if you had a challenge to live with every day that made your job more of a struggle — some might even call it a disability. Meet some nail professionals who take dedication to a career we all love to the next level just by going to work each day. In May 2011, I was 21 and working as a massage therapist when my back pain began increasing from a previous injury. I couldn’t walk and started to lose feeling in the lower half of my body. I was taken to the hospital and diagnosed with a herniated and torn disc that was compressing all of my nerves. I was on bed rest for a month after, during which time I began planning on opening my first beauty salon. Lots of people thought I was crazy to open a business with an injured back, but I knew it was what I was meant to do. With my family’s support, and dual licensing, I was able to open my doors in the middle of July. It was extremely hard to work while on the strong medications prescribed by my doctor, so I went off of them and have been recovering solely with physiotherapy. I constantly have to observe my posture. All of my chairs have lumbar supports and I get up while my clients’ hands are in the lamps to stretch a little. My main service is Shellac so I can be sitting at my manicure table or pedicure chair for up to nine hours a day. Seeing my clients happy is what keeps me going, even on days that I just want to stay in bed. I am so passionate about what I do that I could never imagine doing anything else!

Amanda Daniluk

Sapphire Esthetics, Calgary, Alberta, Canada

I am a paraplegic who is currently training to be a nail tech. I was in a car crash 20 years ago (when I was 16) and broke my back. I went on to complete my A levels and my degree, but after that I stayed home. I started a family three years ago and suffered with post-natal depression. My counselor suggested that I needed to do something in order to stimulate my mind and meet people. I resisted her suggestions for a long time — part of the illness I guess — but as I started to feel better I tended to agree with her. One day my friend said she was interested in becoming a nail tech and it was like a light bulb moment. I thought I could do that and I’d love it. So I signed up for a course with Denise Wright from Perfect Ten and I’m delighted to say that I can do it and do love it. My next step is qualification!

Heather Higgins

Kent, England

130 |

NAILS MAGAZINE

na0112adversity.indd 130

JANUARY 2012

Daily, I wake up with a sore stiff neck from having a C5/6 spinal fusion. Throughout the day my neck aches and I often have severe headaches that radiate from my neck, and my shoulders are usually very tight. Since the surgery there is still limited movement, just not as bad as what it was. Now I’m able to move a lot more than before and even though there’s still suffering on a daily basis, the pain is now manageable without heavy prescription drugs. The easiest way to manage the pain and stiffness is through stretching and posture. Making sure to take time every couple of hours to do some basic stretches, keeping my water intake up, and eating properly make all the difference. Although it can be a task on its own, a positive attitude is the biggest way to keep going, made easier by the fact that it’s not work for me as I enjoy the craft of nails. In spite of the pain, I still do nails even though taking the last two years off while waiting for surgery and recovering was necessary. I’m back at it, transitioning from a mobile business to working in a salon as lifting the kit is no longer feasible. The nail bug has just got me hooked and now with all the pretty bling and art for nails it makes re-entering the industry so much more interesting as I love anything arty. So to add my passion for nails and art together is so much more >>> addictive than any drug on earth.

Maryanne Jones

Laurence Street Hair and Nails, Hobartville, New South Wales, Australia

PHOTOGRAPHY ©ISTOCKPHOTO.COM/FLYPARADE

11/23/11 4:04 PM

www.nailsmag.com/fifi/11244

na0112adversity.indd 131

11/23/11 4:05 PM

After doing nails for nearly a decade, my metatarsals in my feet are jammed from sitting all day and not moving my feet. My chiropractor compared it to devout Catholics praying on their knees all day with their feet extended behind them. After sitting incorrectly for almost 10 years it’s no wonder why some days I can hardly walk. I also volunteer for a dog rescue organization and always have dogs to chase after and take on daily walks. This can be extremely painful. I am hoping that with regular chiropractor visits and foot exercises my feet will become less painful. I am starting to change my posture while I work. Something I wish I was taught in school. I now teach my students the importance of proper posture so after some time their bodies are not fighting against them. I love doing nails. I love the freedom of being in charge of my daily schedule, I love the creativity that I get to explore in a daily basis, and I love my clients. I wouldn’t give up my career choice for anything.

I have been living with fibromyalgia for almost 15 years, eight of them undiagnosed. Every morning when I wake up I know which medications I must take no matter what, just to keep the fibromyalgia in check, then I wait a while to see if I need to take something else. I never leave the house without a pain pill in my purse just in case. When you find a doctor who knows and deals with fibromyalgia it is a blessing. I have learned to pace myself. At work I have learned to use the best tools to ease the strain on my body. I’ve adjusted the height of my table and chair and use a smooth electric file and nippers and clippers that do not cause strain on my hands. Eating food without a lot of extra additives helps; those chemicals do affect your body. When I get home from work I do as little as possible because I usually have pain. My heating pad and Bio Freeze are my best friends. On my days off I cook large batches of food so I can freeze them and have ready-made dinners on the days I work. If I overdo it I know I will pay for it the next day or two. I try to avoid stress because I know it will cause me pain, and I knit to de-stress and help keep my fingers limber. Mostly I try not to talk about the fact that I have fibromyalgia with people who don’t understand. That is a major stress!

Days of Beauty, Strathroy, Ontario, Canada

Zethina Cosmetics & Skin Care, Glendale, Ariz.

Dayna Knight

132 | na0112adversity.indd 132

NAILS MAGAZINE

Sheryl Goldberg

www.nailsmag.com/fifi/11265 JANUARY 2012

11/23/11 4:05 PM

I’ve been doing nails almost 10 years now and have rheumatoid arthritis. The ironic thing is I was diagnosed two months after I got my manicuring license. My doctor couldn’t tell me if I’d be able to work doing nails or not, which was devastating at the time. Here we are almost 10 years later and I just opened my second salon this past April. It has definitely been a challenge to say the least, but I absolutely love what I do and I think the fact that this job is pretty physical (filing, softening calluses, massaging, etc.) helps keep my joints moving and flexible. Of course there have been days when I couldn’t work since my hands were so swollen and inflamed that I literally couldn’t move them. But thankfully I haven’t had many of those days. I take many medications daily to keep my symptoms at bay and receive an infusion by I.V. once a month, which helps. Unfortunately auto-immune disease runs in my family and my daughter (who co-owns the salon with me) has fibromyalgia. Because we both suffer from chronic pain, we understand what the other one is going through and on those days when one of us is having a bad day, the other one steps up. It’s definitely a unique situation, but it works for both of us.

I have a double hernia in my abdomen that causes me many challenges. I actually found out about it while away from the industry and went back into nails so I could provide for my family. My husband built me a platform for my pedicure and rockstar toe services so I would be able to accommodate guests with less pain to myself. It has been a real lifesaver for me. I also raised my table higher to help with pain I was having in my neck and shoulders. That adjustment has saved a lot of wear and tear on my body.

Sherrie McCarter

Polished Image Salon, Sidney, Neb.

Adrienne Cheatham

Retro Beauty Bar, Los Alamitos, Calif.

www.belava.com / / 818.708.7131

www.nailsmag.com/fifi/11265 JANUARY 2012

na0112adversity.indd 133

NAILS MAGAZINE

| 133 11/23/11 4:05 PM

HEALTH} secret ingredient

Callus softeners are potent liquid formulas applied to heavy callus areas to soften them for more effective pedicure filing. The softeners are typically left on the callus for about five minutes, though this varies from brand to brand, and care is advised to limit skin exposure to only heavy callus. Techs are advised to wear gloves during applications and to make sure healthy skin does not come into contact with the softeners. So what exactly is in these softeners? Here’s a profile of three of the most common active ingredients in callus softeners today.

Urea: Urea is an organic compound that has a super-hydrating effect on skin cells. Its function within callus softeners is to overmoisturize and hydrate the tough, thick callus so that it becomes soft and supple for the pedicure file to have a greater effect at filing it down. It is a naturally occurring chemical that is produced within many organisms. In humans, the liver produces urea as a nitrogen waste carrier in the metabolic process to take waste out of the body in urine. Most industrial urea is synthetic and produced from carbon dioxide and ammonia. (It’s also used in animal feed and fertilizer as a relatively cheap source of nitrogen.)

A nail tech is…

a comedian, magician, listener, counselor who you can always depend on. — Linda Neri

callus softeners

Check out the “callus” entry on NAILS Encylopedia, www.nailsmag.com/encyclopedia, for more articles on everything you’d want to know about callus softeners.

NAILS MAGAZINE

na0112ingredient.indd 134

Potassium Hydroxide: Potassium hydroxide is an inorganic compound that makes for a strong callus softener depending on the amount in the formula. It degrades the protein in the callus cells and works quickly to soften even the toughest of callus in preparation for filing. Cuticle removers often contain a small amount of potassium hydroxide to help clean nail plates. (It is used in many industries including in the production of soap, fertilizer, and biodiesel and can even be used as a disinfectant and cleaning agent on surfaces that can withstand its corrosive properties.)

.com

134 |

Salicylic Acid: Salicylic acid is an organic acid that derives originally from the bark of willow trees. It has anti-inflammatory properties, which has made its source compound, salicin, a model for aspirin. It also has the ability to break down fats and lipids. As of now, it is the only chemical the FDA has approved to be marketed as a callus “remover,” and acts to lift the dead skin cells off of callus for enhanced filing results. (It is also used to treat plantar warts and for exfoliating treatments for acne and psoriasis.)

JANUARY 2012

PHOTOGRAPHY BY KIMBERLY PHAM

11/23/11 2:16 PM

Event Sponsor

na0112ingredient.indd 135

Experience the Biggest and Best in Nail Education and Competitions on the West Coast

11/23/11 2:16 PM

2 1 0 2 H C E T R E V CO y r t o f u e y An E Bea First there were a dozen ﬁnalists, now there’s one winner. Nail tech Ruth Deruddere of Belgium captured the most votes in this year’s Cover Tech Contest with her oh-so-lovely nail design that employs a water-marbling technique.

Every year the photos get better and the selection process gets harder. Thank goodness it’s up to you, the reader, to make the final choice. And this year, top honors went to Ruth Deruddere of MiYoshi Nailstudio in Borsbeek, Belgium. Closer to home, first runnerup Sarah Petersen of Rolla, Mo., was named Editors’ Choice, but you’ll have to wait until next month to catch sight of her intriguing image. Second runner-up LaDawna Lawton of Lemoore, Calif., delighted with her cute pooch, and KaSundra Anderson of Conyers, Ga., mined darker material to claim the third runner-up spot. A big thank you to all who entered and all who voted.

THE

WINNER: RUTH DERUDDERE MiYoshi Nailstudio, Borsbeek, Belgium

“We chose this pose because the nails may look hard, but the model looks soft,” says cover tech Ruth Deruddere, who elected to use her sister as her model. The nail design, which took two hours t o to complete, makes use of a water-marbling technique with Color Club polish. “I applied a new set with tips and built the nail with a soft pink gel,” says Deruddere. “After filing the C-curve and stress area, I used the water-marbling technique. Basically, you take a glass of water and drip nail polish in it. With a Vrush-Pen, I drew a design in these different colors of polish and dipped the nail in the water. Then I used striping tape and a lot of Swarovski rhinestones to finish the nails.” At her salon, she works exclusively with gels and gel-polish. “We do French manicures and full-color nails, but mostly gel nails with lots of nail art and especially airbrush, a technique that is very popular in Belgium,” she says.

136 |

NAILS MAGAZINE

na0112coverTech.indd 136

JANUARY 2012

11/28/11 10:01 AM

SNEAK PEAK:

A nail tech is…

Our 2nd runner-up, Sarah Petersen, was also the NAILS’ editors’ pick for the cover tech contest. It will appear on our February cover. We wanted to give you a sneak peak of Sarah’s cover, and you can see it in its entirety next month. (You may recognize it already if you helped us out by voting online for this year’s winner.) Congratulations to Ruth and Sarah for their winning entries and to all of our ﬁnalists, noteworthy entries, and contest entries.

a hard-working, dedicated professional, who beautiﬁes the world around them. — Chelsea Baart

1ST RUNNER-UP & EDITORS’ CHOICE: SARAH PETERSEN Salon Legacy, Rolla, Mo.

2ND RUNNER-UP: LADAWNA LAWTON LaDawna’s Hair & Nail Artistry, Lemoore, Calif.

3RD RUNNER-UP: KASUNDRA ANDERSON Sol Oasis, Conyers, Ga.

>>>

Log on to www.nailsmag.com/style and click on galleries to see past cover tech winners and entries. JANUARY 2012

na0112coverTech.indd 137

NAILS MAGAZINE

| 137 11/28/11 10:01 AM

other TS ALIS

always aware it’s the same procedure but never the same circumstance. — Nicole Aviston

FIN

JENIFER CASTROVINCI

SHAMINA J. DI MAURO

Proﬁles 3, Ft. Myers, Fla.

Advance Images & Nail Center, Baldwin, N.Y.

NINA ILOVAR

KASUMI ISHII

Nillandia, Ljubljawa, Slovenia

Ci-Z International College, Tokyo

HEATHER REYNOSA-DAVIS

AYUMI SAKAMOTO

Killer Queen, Palmer, Alaska

Nail Salon Ciel, Tokyo

A nail tech is…

NINA ILOVAR Nillandia, Ljubljawa, Slovenia

138 |

NAILS MAGAZINE

na0112coverTech.indd 138

JANUARY 2012

11/28/11 10:02 AM

otheRrTHY O NOTEW s entrie

THERESA JONES

PRINCESS GARD

BRESAY DEFOOR

SANDRA BUSCHGENS

Chicago

Shaker Heights, Ohio

Conyers, Ga.

Lanaken, Belgium

MEGUMI KATO

JAMIE RITCHEY

Yokohama, Japan

Ft. Myers, Fla.

BLASA RIZO Devine, Texas

LIZ MIER Grayslake, Ill.

TINA THOMAS

LENZI BROCK

Rushden, Northants, U.K.

Vancouver, Wash.

JANUARY 2012

na0112coverTech.indd 139

ROBYN SCHWARTZ Grand Forks, British Columbia, Canada

SAKIKO CHIKATSU Tokyo

NAILS MAGAZINE

| 139 11/28/11 10:05 AM

www.nailsmag.com/fifi/11134

na0112coverTech.indd 140

11/28/11 10:06 AM

na0112coverTech.indd 141

11/28/11 10:06 AM

Saying Goodbye to a Legend TOM HOLCOMB: IN YOUR OWN WORDS Tom Holcomb (1966-2011): Nail tech. Competitor. Educator. Manufacturer. Icon. We will always remember you.

FEATURING: DRESS CODE do-overs READERS’ BEST makeovers BUSINESS CARD redesign ATTITUDE transformation SALON DESIGN case studies NAIL BITER programs

dvanced Education for Nail Professionals • April 2004 Advanced Education for Nail Professionals • July 2005

CUSTODY BATTLE: Who Owns the Client? HOW WOULD YOU SPEND $10,000?

quick fix:

SOLVING PROBLEMS WITH ACRYLIC

theULTIMATE

MAKEOVERissue

WHAT’S HOT IN HAND CARE Diary of a Salon Owner:

TWO YEARS LATER www.nailsmag.com

www.nailsmag.com

When we found out that nail technician extraordinaire Tom Holcomb passed away, the December 2011 issue was already at the printer. We pulled it off the press to add a page about his passing. But we wouldn’t be doing his career and his legacy justice if that’s all we did. So we reached out to those who knew him and asked them to share a story or a memory. Tom touched so many people in our industry all over the world. He had a unique way of making everyone feel special and important. And he wanted to share his knowledge with others. Their stories are here.

THOMAS CHRISTOPHER HOLCOMB: Age 44, passed away quietly at home on October 28, 2011. Where do you begin when one of the brightest lights in your life is gone? God must have truly needed the best Nail Tech Champion in the world for His competitions. To say that Tom will be missed worldwide is putting it lightly as he touched so many lives with his wisdom, brilliance, creativity, kindness, and humor. There is now a void in this world that can never be filled. Tom is preceded in death by sister Elaine, and he leaves behind his parents Richard and Pamela; brothers Jeff and Jim; nephews, a niece; two daughters; and his two trustworthy companions, dogs Jack and Thelma. We have two words for you, “Missing You.”

We’ve also put together an amazing (and growing) photo gallery of Tom throughout his years in the industry. And we’ll be adding more tributes and photos online. You can ﬁnd them at www.nailsmag.com/tomholcomb.

COMMENTS LEFT ON TOM’S FACEBOOK PAGE: CO Amy Becker: Tom Holcomb…you were one of a kind. We will not only miss you, we will miss what could have been.

142 |

NAILS MAGAZINE

na0112tomHolcomb.indd 142

JANUARY 2012

11/28/11 6:34 PM

I started working at NAILS in 1999 and by the end of the year I was working on the cover shoots. The first cover I worked on with Tom was about a year after I started. I remember being in awe of the beautiful colored acrylic floral design he seemed to just whip out of nowhere. Not to mention the matching floral ring he sculpted out of acrylic for our model to wear, telling us, “A nail technician’s art doesn’t have to stop at the nails.” Tom went on to do four more cover shoots with me over the years. (He did nine covers total for NAILS over the years, starting in 1991.) While these cover shoots were always fun (filled with great stories, lots of laughs, and always some insightful piece of wisdom from this amazing nail tech), I really got to see Tom shine on a 2003 trip to Japan. I was a guest of the Japan Nailist Association (JNA), which had put together an international team of nail techs to come to Japan to compete in the first-ever Nail Olympics Japan. I was there to cover it for the magazine. All of the techs there were superstars, but none as much as Tom Holcomb. Sometimes referred to as “Tom’s children”, the Japanese nailists mimicked Tom’s application style completely. If Tom stopped to scratch his nose, his students would do the same, thinking it was some part of his magic secret to sculpting the perfect French set. Tom’s dedication to sharing his knowledge in Japan — and the world over — was something to behold. Seeing him in his element in Japan was the first time I could completely wrap my head around his rock star status. The world is definitely a better place for Tom having been in it. And I feel lucky that I got to witness him working — teaching, competing, creating — for so many years. He left us too soon. But thankfully, he had a chance to share his talents with so many of you all over the world. The nail industry is definitely a little less bright without Tom in it. Hannah Lee, editor, NAILS Magazine

Danny Haile introduced me to Tom for the first time, and he taught me for two days. The next day we were in the WINBA competition and he won 1st place and I took 2nd. I was inspired by him, especially his technique as a manicurist. I couldn’t speak English well, but I was able to communicate with him — I think because he was so cheerful and fun. He taught me all of his tricks even though he was also a competitor. Not only did he teach me, but he also invited me to his home and he cooked dinner for me. One thing I’ll always remember about Tom is that we’d go out drinking — even the day before a competition. We’d order kamikaze shots. When I think back I wonder why he was so kind to me. When we were in Germany for a competition, we had to do European style nails. But Tom taught me exactly how to do them and I won 1st place. He took 2nd place. But Tom was just as happy about my success as if he had won himself. I thought I could repay him at long last. I still cannot believe he is gone, because he was all of me.

Eriko Kurosaki >>>

Honey Little: My friend Tom Holcomb was to nails what Alexander McQueen was to fashion.

JANUARY 2012

na0112tomHolcomb.indd 143

NAILS MAGAZINE

| 143 11/23/11 2:20 PM

Tom Holcomb, the legend, the icon, the master of the artificial nail, was no doubt gifted by the Gods in everything he touched. From hair cutting and color to cooking his famous “roast beast” or softball-size meatballs, his flower arrangements to his interior design, Tom was a true artist. His best talent, the one we will never forget, is how he was with people. Tom had a true love for life and the human spirit. He made everyone he met feel comfortable right away. He was an immediate friend and confidant. He had a way that made people bring down their guard. And laugh — he knew just how to make a person laugh. His love for life was contagious. He gave those around him confidence, because he believed in you. Being close to him felt like the sun was shining directly on you. My life was forever altered because of Tom and the time that we spent together. He was my partner in this industry, in this life, for the past 17 years. He was my mentor, my friend, my companion, my brother, my heart. Throughout our relationship I was his model, his business partner, his roommate, his manager, his student. At times we were inseparable and at others fighting like brother and sister. In every moment there was love. He truly was the best nail artist I have ever known and possibly the most talented and gifted person I will ever meet in this lifetime. My favorite memories of him weren’t from the shows or the classroom, they were our thousands of hours of conversations. Whether it was over dinner or just lying on the floor in our pajamas staying up until dawn telling stories, he listened, he understood, he always cared, and we always laughed. I will miss my friend today and forever, but I will never forget the most important lessons he taught me by example. The lessons I will pass on to my children: Live life to the fullest. Don’t let fear stand in your way. Take the challenge. Follow your heart. Stand proud. Love, live, laugh, travel, and experience. Tom never saved the good china; he used it every day.

Alisha Rimando Botero

Tom Holcomb was the most creative and talented individual I have ever met. His talents literally touched people throughout the world. But it was his personality that captivated everyone. His smile and sense of humor were contagious, and he had a way of making each person feel important and special. Tom was one of my dearest friends and the brother I never had. I am blessed to have a lifetime of amazing and crazy memories of the two of us traveling the world together. Words cannot describe the happiness he brought to my world. Even though Tom has left us too soon, his brilliance, gifts, and kindness will carry on through each one of us. The true character of a man is measured by humility, humor, and grace; Tom Holcomb embodied that spirit like no other. I honored am mh onor onor on ore to have had him in my life, and can’t wait to see him again so we can ore we cry! I love you my friend! llaugh la aug aug ugh ti ttill illl w

Lisa Boone, Tom’s longtime model

COMMENTS LEFT ON TOM’S FACEBOOK PAGE: CO Laurel Harris: I just found out today that the inspiration for me to become a nail tech has passed on. Tom Holcomb, you were THE reason I did nails. Your compassion, drive, hard work — and just you — will be missed. RIP.

144 |

NAILS MAGAZINE

na0112tomHolcomb.indd 144

JANUARY 2012

11/23/11 2:20 PM

IN LOVING MEMORY OF TOM HOLCOMB You were a creative genius who taught the world so much We were inspired by your artistry and to all the lives you touched Your smile we will remember as your laughter echoes near When we think of your life lessons those are the ones we will hold dear You lived your life unselfishly until the very end It’s so hard to say goodbye to our mentor and our friend We will miss you Tom Holcomb no one can ever compare To the loved you showed nail techs 365 days of the year! You touched so many hands in your career But in your lifetime you touched so many hearts through us you will live on. By Kenyetta Coaxum, Reflections Hair Studio, Bronx, N.Y. All rights reserved

I know who Tom is because I love to do French acrylic sculpture. Tom came to Malaysia in 2007 to teach competition French and I was so excited. We loved him so much. He was so kind, funny, talented, passionate, sharing, and skillful. I learned so many secret competition tips from Tom, and because of this training I gained more experience for competing and won many trophies. He is the only one I admire.

I have known Tom for about 27 years, before he worked at EZ Flow, in fact before EZ Flow existed period. I met him when he was 17, a new dad, and still a student in beauty school. Back then there was a group from California that networked and competed together for many years. Tom and I were part of that group. We pro competitors lavished at the idea he was still in the student category because we knew when he got his license we were all in trouble! (When he got his license he dominated the sculptured nail competitions, just as we feared!) Always placing 2nd or 3rd, I was struggling back then to win a 1st place. It became a big deal among my fellow competitors, who were all extremely supportive and rooting for me to win first, especially Tom. So when I finally did it was at a Goddess Show in Las Vegas (which I later went on to manage for NAILS Magazine’s shows). There were four of us who all did winning nails that day, and when they called Tom for 2nd place I was sure I got 4th. When my name was called for 1st place, Tom was even more excited than I was, and he walked across the stage to escort me up onstage. He gave me a hug on stage that seemed like it lasted five minutes — just like the hug he gave me the last time I saw him at the recent Nailympics in Long Beach. His words were so encouraging that day and he was so proud of me for finally winning 1st place. I have always treasured that moment between us, not just because I won but his words and encouragement meant more to me than beating him and the trophy did. And many times I told him how I felt about that memorable day. On may occasions Tom and I would reminisce about the old days and the fun we had, the competitors we knew back when, and the experiences we shared. We were the last of that group to still be around. I knew he was special the moment I met him. When he hugged me for the last time at the show in Long Beach I told him I didn’t want to lose him. He said, “Vic, that’s inevitable.” And he told me he loved me. Who knew we would lose him so early in life? I think he knew he was saying good-bye.

Berry Shum, manager and nail educator, L’Amore Nail Expert, Kuchai Lama, Kuala Lumpur

Vicki Peters

>>>

Lynn Lammers: Tom Holcomb — RIP my friend. You continue to inspire us all. Thank you for everything.

JANUARY 2012

na0112tomHolcomb.indd 145

NAILS MAGAZINE

| 145 11/23/11 2:21 PM

The first time I ever met Tom was during a competition back in 1987. Tom and I were both students back then. I was fresh out of school and he, of course, beat me. I didn’t see him after that until around 1998 at a NAILS Magazine show in San Francisco where I was just launching my career as a small company owner trying to sell the FFD drill bit that I had invented. When I went to check out all the competitors’ work, there he was with a set of nails he had put on his own hand for the Give Yourself a Hand competition. When I asked to see his work he said, “Sure you can Lysa Comfort.” Completely shocked, my head whipped to look at him and I said “How do you know my name?” He replied that we had competed together back in 1987. At the time it seemed almost surreal that Tom Holcomb remembered someone like me from some small competition as students over a decade earlier. After this, I was lucky to get the opportunity to work closely with him and to be mentored by him during my four years at EZ Flow. During the time I got to really know Tom as a friend. I also learned that Tom had an incredible way of making everyone feel special and that even though that moment back in San Francisco might have seemed unique or surreal, it was just a typical experience Tom shared with countless others. He had that very special gift of making everyone around him feel like they too were someone special. Tom was so generous to share not only his talent, but to share his heart and soul with so many people. To know you were special to a person like Tom made one feel like they too were special. I was very lucky to have been one of those countless people in his big world. And I’m sure I speak for many others when I say, “I was one of Tom’s closest friends.”

Lysa Comfort

The nail world is saddened this evening to learn of the loss of one of our most talented nail artists. Tom Holcomb was an amazing individual. I did not know him well but I did have the pleasure to take a workshop with him in 1999 in Ohio. It was a stretch financially for me at the time but I knew I must get myself there. I asked my dear nail friend Deb Shoaf if she wanted to come with me, so the weekend was on. I thought initially: “I am so out of my league, what am I thinking taking this class with the master himself?” My doubts were immediately lifted when we met Tom that day. I had seen him at shows and knew of his work but this was the first time I had a chance to see and learn up close and personal. He was so humble and unassuming and made the whole weekend an unforgettable experience. We sat in awe for a few demos; I was just amazed at his control over the acrylic as he crafted a face on a fingernail. It totally blew my mind. Next we went over some technical instruction, and then, we were put to the test — literally. We had to do (at left in photo with nails under his watchful eye in a competition. No pressure, Salina Rush and John Hauk, champions in their own Tom and Deb Shoaff) right, were in attendance as well, which speaks volumes for the respect we all shared for this man. I remember working on my whites when he came by looking over my shoulder. My fingers started shaking like I was possessed by the devil himself. He just joked with me and said, “I got my eye on you girl; you’re alright.” Tom put us at ease the whole day laughing and sharing bits and pieces of himself, not the nail guru but the man. He scored the nails and when it came to critique my nails he was too kind, offering encouragement, not criticism. He showed me that my points were not too far off from the top scores. Far enough, but he pointed out the positive. I always took time to watch him at a show whenever I could and I always took another great tip away with me. I am so saddened to hear of his passing. I look to the young up-and-comers and am sorry for their loss, to never experience his amazing gift. His legacy will forever live on in video, stunning photographs, and in the small piece of him we all carry within us — that part that pushes us to excellence. He redefined the “competition” nail, always upping the ante with a new twist on his already-perfect execution. So heaven just got one of the best nail techs up there and I’m sure he already has a line waiting. RIP Tom. You will exec ex ec ec continue to brighten our world from above. cco on ntti

Millie Haynam, as posted on her Adventures of a Professional Beauty Girl blog (probeautygirl.blogspot.com)

COMMENTS LEFT ON TOM’S FACEBOOK PAGE: CO Chris Davis: RIP to one of the best my industry will ever know. I met him years ago after a competition and he gave me some great advice. In 1997 he was getting $100 for a full set and $60 for a fill. Pink-and-white only, no designs. A true nail rock star.

146 |

NAILS MAGAZINE

na0112tomHolcomb.indd 146

JANUARY 2012

11/23/11 2:21 PM

True story: I first saw the name Tom Holcomb while flipping through the pages of a trade magazine — first, on the top ranking for the best nail competitors in the U.S., and then in a full-page ad for his own product line. I was inspired, to say the least. I never would have guessed a year later we would be working for the same company together — traveling, competing, and training nail techs across the country. I never would have guessed that in 10 years we would own a company together and travel the world doing the same. But recently life, as it can, had gotten in the way and we hadn’t spoken in a few years. I had been thinking of him quite a bit over the last couple months. I’d think, “I’ll call him later or this weekend or next week,” and now even tomorrow is too late. I’d known Tom for almost 20 years when I heard of his passing. I just boarded a plane to Russia and was powering down when the call came in. “What?” I thought. “No! He was just at a competition this weekend.” I was deeply saddened and the long flight gave me plenty of time to reminisce of our times together over the years. My earliest memories were when I was in beauty school during the first week of training and had no idea what I was doing in this industry. I saw an ad of a man with long blond hair in a leather jacket with a pair of women’s hands — one pink-and-white and one perfectly polished in red, competition style. They were reaching around, holding the lapel of his black leather jacket. It was an ad representing his own product line — Tom Holcomb Products. It was the coolest! A man, competitions, his own line, and his name is Tom! I knew then and there that’s what I wanted. The rumor was he was unbeatable. The ceiling was set and so were my goals! Nothing could have motivated me more. Tom and I spent the next decade competing for and against each other. His consistency was unmatched. With many drinks under his belt and only two hours of sleep Tom was most dangerous as a competitor. His level of work forced me into constant practice to raise my definition of perfection, to do better than I thought I could just to keep up. I was constantly in awe. The first piece of advice he gave me was when I asked what to charge in the salon for a full set of pink-and-whites. He simply said, “Call around and find out who is the most expensive…and charge more.” Advice I still use today that so far has served me pretty well. The spirit I admired most about Tom was his innate desire to always stick up for the underdog. His belief that anyone could be — and deserved to be — great! He spent his career helping techs around the world be just that: great. He gave his time, his life, and his heart to anyone who wanted to do better. I believe because of Tom, I am better. As Tom would often say to things that are hard to believe: “True Story.” Thank you, and God be with you Tom.

I’ve known Tom since (from left, Lorena 2005 when I became an Marquez, Alisha Entity distributor for the Botero, Tom, LeeNetherlands. He was a Anne Smith, Sandra, very famous person in the Tom Bachik) Netherlands because of his beautiful nails. Nail techs didn’t come for Entity, but for Tom. We had an educator training with Alisha but she couldn’t travel anymore so Tom came. Our sub-distributors where shocked: Tom Holcomb was coming to train us? He was a celebrity in Holland; people were getting nervous because for them he was a big artist. Our booth was packed — nail techs wanted to see his nails and his art but they also wanted to take a picture with him. And the nicest thing about Tom was that he was patient and explained everything about how to use the products. After a few days off he went with me to buy a present for my oldest son. Tom wrapped the present for me — he is so creative. That night he had dinner with my family — my husband and three children. Our youngest child Robyn is disabled and every time I e-mailed him the first question was “how is Robyn?” He was always interested in our family and not just about how business was. Tom was just normal. He was a star but he didn’t act like that at all. Tom will always be the big great nail tech in the Netherlands. No other artist can do that. Over the last few years, I only had contact with him by e-mail or phone. It was a shock for Holland when Tom left Entity but we were just glad he and the rest of Entity created this great product. I am happy to continue offering his products in the future and we always tell people that Tom Holcomb was one of the developers of the line. The day of his death nail techs were calling when they heard about Tom — everybody was sad because they lost a great person with such a great personality.

Sandra Groenendijk, Beauty Plaza Veldhoven, the Netherlands

Tom Bachik Susie Turk: RIP Tom Holcomb — The Elvis of nails.

>>>

Cherry Li: RIP Tom Holcomb…the godfather of nails.

JANUARY 2012

na0112tomHolcomb.indd 147

NAILS MAGAZINE

| 147 11/23/11 2:21 PM

Mary with Darlene Feric Boyden, Tom, and another cruise attendee.

We first met at a trade show when Tom had his own product line. It was a small booth on a corner and he had long hair. There was such excitement at the booth. I was in awe from the get-go. My next encounter was during a nail competition in Chicago at the Midwest Beauty Show. My friend Darlene Feric Boyden sat next to him to watch and learn as much as she could. She finished in 4th place that year, Tom probably won, and I have no idea where I was in the lineup. I learned that the key to winning was to sit next to the best nail tech competing. My next encounter was on Vicki Peters’ Nail Those Profits at Sea cruise. That is where this picture is from. We had such a fun time. Tom did a tooth — yes a tooth — on a girl. I can’t recall her name but I bet she still has that tooth. After that, I began educating for EZ Flow and Tom was their trainer. I learned so much from him. We all did. The perfect nail was a Tom Holcomb nail. I believe that still stands today. I spent many hours practicing and learning from Tom. EZ Flow had many educator trainings and I went to as many as possible. To learn from Tom was something you didn’t pass up. At some point I attended a Tom Holcomb Academy in Chicago. I was so excited to learn again, but instead he had me helping others. I felt both honored and cheated. Some people were receiving so much one-on-one time. I guess jealous was how I felt. All thru the 21 years I knew Tom I never stopped learning. I followed him from company to company as he grew. His smile and energetic personality were such a pleasure to be around. I smile now as I think of how sweet he was. He always made me feel special and he was always willing to talk. I will miss you Tom.

Mary Metscaviz, Awesome Nails, Grayslake, Ill.

I’ll never forget the moment I learned who Tom Holcomb was. There was an ad in the magazine for EZ Flow. The set of nails was like something I had never seen before. The tips were pointed and curved back much like an exotic shoe. There were things made out of color acrylic and nail art all over the set of nails (sort of an Indian style). I was so inspired by the work of art. At the time I was living in Maine and aside from some minor shows and educating for Star Nail, I had no exposure to color acrylic and works of art with color acrylic. A year later I had an opportunity to work for a local distributor in Maine. I was already working for Star and Tony Cuccio allowed me to work as an independent educator. So I attended the EZ Flow educator training. I think it was 1998. I was such a little nail geek when I first met Tom. He was like an idol to me. Over the following years I was lucky enough to have trainings with him and learn some of his amazing tricks that made my own nail application better. Tom was so magnetic. People were drawn to him. His style of educating was to just amuse and draw you in. One of the things I had to learn was the difference between competition (fast set) acrylic and traditional (medium set) acrylic. One is a “homopolymer” and the other a “copolymer.” Tom said, “Oh honey you can remember it this way. I (Tom) compete and I (Tom) am gay. So I would use a homopolymer.” To this day when I am teaching the difference, I share this story. Tom taught me how to apply a nail form so well that I gave up using tips. After he showed me his trick for applying a nail form, I mastered it. I can even put a nail form on a nail that doesn’t have any free edge. When I teach this technique I always tell my students that my friend Tom taught me this trick. One other amusing story I have has to do with Tom at a world championship nail competition. Tom had lots of tricks he would use to perfect his competition nails. One was to lower his head and breathe warm air on his acrylic while pinching the side walls for a tight C-Curve. One day, a Japanese girl walked up to him and said, “Tom, I know why you win nail competitions.” To which he replied, “Really? Why?” And she said, “Because you pray on your nail,” and lowered her head the way Tom would when breathing hot air on a nail. The story was ten times funnier when Tom told it. The nail industry has lost a legend. It pains me to think that so many new technicians won’t ever get to know Tom. They will never get the opportunity to learn from a world champion and an all-around amazing, selfless person. So many people went on to become educators to pass on the selfless knowledge that he shared with us. I’m blessed that I will now get to carry that knowledge and honor him by passing it on. Tom revolutionized the look of acrylic nails, and turned them into masterpieces.

Elaine T. Watson, vice president of marketing and sales, Star Nail International

148 |

NAILS MAGAZINE

na0112tomHolcomb.indd 148

JANUARY 2012

11/23/11 2:21 PM

Henry Ford once said, “My best friend is the one who brings out the best in me.” This would best describe my beautiful friendship with a man I adored and loved. Tom Holcomb and I first met years ago and although it was a passion for an industry that united us, it was our incredible friendship that connected us. He was my rock and I was his confidante, and together we shared a love that was unbreakable. A love that people search an entire lifetime to find — a love that I feel so lucky to have had. Tom had a heart of gold. Quite simply, he was the most authentic person I have ever met. His passion for life was in his loving and giving nature. I was fortunate enough to be invited into his wonderful world beyond the limelight. I was blessed to have witnessed the love and care he had for his family. Tom’s greatest joy was the beloved people he shared his life with. I’m honored to have experienced that personal side of him; it was such a beautiful part of who he was. When Tom realized I was a single mom with twin boys, he quickly swept us up under his wing and adopted us as his own. The entire Holcomb family included us in their annual summer camping trips, thereby filling the much-needed male role model in my son’s lives. I am incredibly thankful for my children’s beautiful memories of learning how to fish, being silly, and surviving on Pringles and Slim Jims while fishing with their Uncle Tommy. My heart is full of gratitude for the unconditional love and support that he brought to all areas of my life. Tom had such a compassionate heart that he naturally saw the best in people. He never met a stranger and always found a friend. Whether it was teaching a class around the world, or taking time to call a friend, he was always eager to make you smile and brighten your day — and cuss you out if you didn’t return his phone call right away. I would love to watch him during trainings; he had this way of connecting with others, a way that was genuine and real. He was never scripted or unavailable. He gave 110% of himself when he shared his talents. He believed in the greatness of the people around him and he had an incredible gift of teaching them how to see it within themselves. The magic in his work was the passion he had for sharing his talents, giving hope, and watching his friends become who he believed they could be. He often told me during classes that his ultimate goal was to show the so-called nobodies that they were in fact somebody. He wholeheartedly believed that everyone was somebody great! The world has lost such a beautiful soul and I know his incredible life will live on forever. His legacy leaves behind great lessons of giving beyond limits, caring beyond reason, and dreaming in spite of our fears. He left us too soon, but he left showing just how much a heart can love the world unconditionally.

Christina Gonzales

COMMENTS LEFT ON TOM’S FACEBOOK PAGE: CO Maggie Franklin: Still reeling from the loss of an industry icon, Tom Holcomb. Trying to put it into terms my non-nail friends/ family can relate to: It’s like losing Elvis again — only worse. Rachel Mouritsen: Remembering Tom Holcomb. In beauty school Tom came and gave a demo and inspired me to want to perfect those pink-and-whites, to compete, and to educate! What a gift he was to this industry! I was honored to watch him compete one last time in Long Beach and he will always be an inspiration to me! Rest in peace, Tom. Laetitia Emanuels: Dearest Tom, my friend, you will be deeply missed. You were my inspiration; it was a honor to know you. I will never forget you. You’ll be in my heart forever. Melly Pepelnik: When a tiger dies, it leaves its skin behind. When a person dies, he leaves his name behind. Rest in peace Tom Holcomb. Frank Schäberle: It is impossible to find the right words. Thanks for a great friendship. We will miss your laugh! You will never be forgotten. Rest in peace. Michelle Conde: RIP Tom Holcomb. May your spirit soar. Thank you for touching our lives with your gifts. Bidjai Bhagoe: RIP Tom Holcomb. One of the greatest nail gurus ever!

JANUARY 2012

na0112tomHolcomb.indd 149

NAILS MAGAZINE

| 149 11/23/11 2:21 PM

THE PIECE

De Resistance a person who helps people look and feel better about themselves. — Kylie Hoheisel

It’s that piece you can’t live without. That special pedicure chair that ﬁts the contours of your back so perfectly well, or that communal nail bar where clients circle for quick chats, or even that snazzy retail shelf bringing in extra dollars every month. It’s the item that makes the greatest impact on your day, and here’s why you’re thankful for it.

Nail Art Organizing Drawers DANALYNN STOCKWOOD

Genesis Salon, Fitchburg, Mass.

“I love my little organizing drawers for all my nail art supplies and video tape boxes. I use video tape boxes [inset] for each of my clients, and store nail files, cleaned implements, buffing blocks, and other things they need for their services.” How long have you had this piece of furniture? 3 years How much did it cost? $2 a unit, purchased on clearance Why did you feel you needed to purchase this item? Before I had my

A nail tech is…

nail art supplies just organized inside my nail table. But as my nail art supplies expanded, I needed a more efficient system. This piece centralizes my nail art product collection, which makes looking for something very easy.

150 |

NAILS MAGAZINE

na0112furniture.indd 150

JANUARY 2012

11/23/11 2:32 PM

Zero Gravity Chair HOLLY SAVAGE

Simple Pleasures Day Spa, Quispamsis, N.B., Canada

“My clients and I love this chair because it raises their feet to a nice height and saves my back a lot of stress. The chair puts the body into a weightless position, elevating thee legs above the heart and relieving weight from the spine and hip area.” How long have you had this piece of furniture? 1½ years How much did it cost? $2,800 CDN, amortized over 10 years, so $280 0

per year, at $23 per month Why did you feel you needed to purchase this item? When I was

establishing my business I decided to purchase a chair, and I wanted a chair that was functional as well as stylish and not a typical spa/ salon furnishing. I offer a wide range of services with pedicures making up about 45% of my overall business. I decided to purchase the Zero Gravity Chair from Human Touch because it offers a comfortable experience for my clients. It benefits me as well because I can move the chair back into any elevation, which saves me from having to bend into awkward positions.

Nail Table SUSIE TURK

Hollywood Nails, Midvale, Utah

“My favorite furniture piece is my nail table, which I bought at Ikea along with two clamp-on swinging adjustable lamps.” How long have you had it? 2 years How much did it cost and where did you get it? $21 from Ikea Why did you feel you needed to purchase this item? I modeled every-

thing after my school nail table and work space. It’s what I was most comfortable with after having just graduated nail school, and now two years later I still love it. You buy the table in five pieces, the top, and four legs with hardware. You screw the legs in and voila, you’re done. It’s really big and for just $21 it was a great deal. >>>

continued on page 156

JANUARY 2012

na0112furniture.indd 151

NAILS MAGAZINE

| 151 11/23/11 2:32 PM

{ad index}

For more information direct from our advertisers, call (888) 745-4030, or go online to www.nailsmag.com/ﬁﬁ.

Fiﬁ #

Page

Advertiser

Fiﬁ #

Advertiser

Page

ISSE, Long Beach .............................................................................. 135

11235

1st National Processing .................................................................. 178

11212

Aerovex Systems.............................................................................. 127

11109

Jessica Cosmetics .....................................................................55, 107

11305

Akzentz Nail Products ....................................................................108

11175

Just Nail International ...................................................................... 113

11189

Alfalfa Nail Supply............................................................................105

11191

Konad ...................................................................................................184

11185

Antoine de Paris ............................................................................... 155

11107

Kupa Inc...............................................................................................124

11296

Artistic Nail Design ....................................................................24-25

11140

LeChat ..................................................................................................129

11147

Atwood Industries ........................................................................... 178

11183

Lexor Intl.....................................................................................185, 187

11309

Bags Rep .............................................................................................. 178

11211

Light Elegance ...................................................................................103

11294

Barielle ................................................................................................. 123

11304

Luraco Technologies Inc................................................................. 177

11251

Beauty Millennium ..........................................................................190

11170

Mehaz Professional ..................................................................97, 169

11160

Beauty Tech ........................................................................................ 178

11308

Nail Superstore, The ........................................................................189

11265

Belava .......................................................................................... 132, 133

11279

Nail Tech Supply ............................................................................... 173

11187

Bio Sculpture Gel ...............................................................................110

11106

Nailite ......................................................................................... 104, 186

11119

China Glaze ..........................................................................................35

11188

Nailtechheaven.com ........................................................................191

Christrio ............................................................................................... 175

11135

NSI ...................................................................................................28-29

11271

OPI Products ...............2-3, 18-19, 31, 46-47, 58, 65-88, 92, C4

CND .........................................................................4-5, 39, 41, 91, C3 11102

Cuccio ..............................................................................................20-21

11101

Orly International ........................................................................... C2-1

11231

Dashing Diva...............................................................16-17, 26-27, 61

11168

Orly International ...............................................................................33

11103

Dollar Nail Art ................................................................................... 178

11261

Pedi World Pedicure Spas ............................................................. 192

11262

Dr. G’s ................................................................................................... 172

11153

Pedi-Sox...............................................................................................169

11276

Duri Treatments ................................................................................. 52

11289

Pedisavers .............................................................................................111

11197

Duri Cosmetics ..................................................................................53

11268

Premier Nail Source ........................................................180-181, 182

Entity Beauty Inc.........................................................................48, 49

11244

Pro Spa .................................................................................................. 131

Essie Cosmetics ........................................................... 8-9, 10-11, 167

11134

Republic Nail .....................................................................140-141, 159

11110

EZ Flow ................................................................................................. 43

11104

Seche ......................................................................................................57

11240

Famous Names, LLC......................................................................... 60

11156

Shooting Star International ........................................................... 178

11210

Flowery Beauty Products .......................................................115, 169

11166

Star Nails .............................................................................................183

11181

Forever French Nail Systems ........................................................ 178

11221

Super Relax.......................................................................................... 121

11208

Gelaxy USA .........................................................................................101

11136

SuperNail...............................................................................................99

11196

Graham Beauty ................................................................................. 176

11112

Supply Source, The .......................................................................... 193

11186

Gulfstream Plastics.......................................................................... 174

11258

Tweezerman International ............................................................. 117

11285

Hand & Nail Harmony .................. 6-7, 21-22, 37, 45, 94, 95, 96

11150

Velvet Nail Lounge ........................................................................... 178

11238

Hollywood Nail Supply ...................................................................188

11307

Wet Paint ............................................................................................126

11122

ibd .......................................................................................... 116, 118, 119

11260

Young Nails ........................................................................ 12-13, 14-15

11131

The Ad Index is provided as a courtesy to NAILS advertisers. The publisher assumes no responsibility for errors or omissions.

152 | na0112adindex.indd 152

NAILS MAGAZINE

JANUARY 2012

11/29/11 4:21 PM

ȇȐ @ǸɑȨɕҥ ȇȐ @ ɑ ɕҥ

The #1 #1 Choice Choicefor forthe theProfessional Professional The

Antoine de de Paris Paris Cobalt CobaltInox InoxStainless StainlessSteel SteelBox BoxJoint Joint Antoine Cuticle & Acrylic Acrylic Nippers Nippers are arethe theBest Bestchoice choicefor forthe theProfessional Professional Cuticle &

The T Original The Original

The worlds best best The worlds

Acrylic A Nipper Acrylic Nipper

Cuticle Nipper Cuticle Nipper #14 Nipper #14 Cuticle Cuticle Nipper

#11 Gold Acrylic Nipper #11 Gold Acrylic Nipper

Box 1/2 Jaw Jaw Box Joint Joint 5mm 5mm 1/2 #12 1/4 Jaw, #16 Full Jaw #12 1/4 Jaw, #16 Full Jaw Cobalt Stainless Steel Cobalt Stainless Steel

Box Joint Jaw Box 5mm Joint 1/2 5mm 1/2 Jaw TripleTriple Reinforced Jaw Jaw Reinforced Cobalt Stainless Steel Steel Cobalt Stainless

$25.00 ea. Satin Satin Finish Finish

$25.00 ea. ea. Satin Finish $25.00 Satin Finish

Regular cost $35.00 $35.00 each each Regular Salon Salon cost Save Each Nipper Nipper Save $10.00 $10.00 Each $2.00 extra for gold ﬁnish ﬁnish Single or Double Spring Spring

Regular SalonSalon cost $35.00 each each Regular cost $35.00 Save $10.00 Each Nipper. Save $10.00 Each Nipper. $2.00$2.00 extra for gold extra forﬁnish gold ﬁnish SingleSingle or Double Spring or Double Spring

Micro Motor Micro Motor Drill Drill Lightweight & Powerful Lightweight & Powerful #300 Micro Motor Drill

#300 Micro Motor Drill Speed Introducing our new Variable

Introducing our new Variable Speed Sp peed Lightweight Drill for the Professional. Lightweight for the Professional. ssional. Regular priceDrill $500.00 Regular price $500.00

Introductory Price Introductory Price r rice Of $300.00 Of $300.00 Includes Sales Tax Includes Sales a Tax ales

25,000 RPM’s 25,000 RPM’s 1 Year Manufacturer Warranty 1 Year Manufacturer Forward & Reverse Warranty Varied Speed Control Forward & Reverse Optional FootControl Pedal Varied Speed Lightweight Hand Piece Optional Foot Pedal Made in the U.S.A. Lightweight Hand Piece Made in the U.S.A.

( H D )5( )LOH Y L H F H 5 RRW VLRQDO ) YHU 3URIHV H R XUFKDV ZLWK S

Visitour ourNew New Online Online Store Full line, Visit StoreforforOur Our Full line, New Items and Great Savings Daily! New Items and Great Savings Daily!

www.antoinedeparis.com www.antoinedeparis.com 1-800-222-3243

1-800-222-3243 www.nailsmag.com/fifi/11185

na0112adindex.indd 155

11/23/11 4:08 PM

Saddle Stool RACHEL HENDRICKSON-HITT

The Hair Salon & NAILS Wood Dale, Wood Dale, Ill.

“I am only 5-feet tall and in a normal chair my feet don’t reach the floor, but with my saddle seat stool [inset] I have better posture and my feet can comfortably rest on the floor.” How long have you had this piece of furniture? 3 years How much did it cost? $150 at the America’s Beauty Show in Chicago Why did you feel you needed to purchase this item? Before I got this stool

I tried several different office chairs, but since I am very short nothing was comfortable for me. I have always struggled to be positioned where I want at my table and still be able to rest my feet easily on the floor. This eventually led to back, shoulder, and hip pain. Since making this purchase my posture has improved and I am able to go through my work day with less physical fatigue. I love it so much that when I travel between two salon locations, I take it with me.

Glass Top Table/ Console LINDA REETZ

Nice Nails, Valdosta, Ga.

“My nail table is glass-covered and easy-to-clean, and the console stores everything conveniently at my side and holds my Sunflower lamp/ventilation system (which I couldn’t get a business license without) and my UV lamp for easy access for my clients.” How long have you had this piece of furniture? 2 months How much did it cost? $300, from Office Max Why did you feel you needed to purchase this item? I operate out off a h hair i

salon and the room I have is only 8’ x 12’, with a sink in one corner and the water heater closet in the other, so I don’t have much room to add a separate storage cabinet. When I found out how much shipping was going to be to have an actual manicure table shipped to me, I decided I would rather spend the money on more storage. I also was told at the building permit office that I needed a ventilation system for a business license, and this table perfectly housed my Sunflower lamp/ventilation system.

156 |

NAILS MAGAZINE

na0112furniture.indd 156

JANUARY 2012

11/28/11 12:48 PM

A nail tech is…

Comfy Leather Couch

an artist, someone who creates a little magic in people’s lives. — Danielle Watt

KIMBERLY HUFFMAN

The Nail Inn, Venice, Fla.

“Everyone that sits on it for the first time says ‘I could go to sleep here,’ so I put up a sign [inset] that says ‘If you should fall asleep, I pick your color.’” How long have you had it? 3 years How much did it cost and where did you get it? $200 from a

consignment store Why did you feel a need to purchase this item? I used to use a comfy

leather chair when I was the only one doing pedicures. But opening up a salon I knew I would need more stations for the potential of having other techs, so I searched for a black leather couch after drawing up my idea for the base. Our pedi-couch gets used daily by myself and two other coworkers either for pedicures, foot detox, or husbands who want to nap while waiting for their wives’ nails to dry.

Standup/Sit-Down Manicure Station PATRICIA “TRISH” MULLINS

Nail & Body Works, Clay City, Ky.

“Working at this station allows me to lean into my work instead of bending over it. It brings my clients’ hands up closer to eye level, and if I get tired of sitting, [inset] I push the stool back and stand for a few minutes.” How long have you had this piece of furniture? 2 months How much did it cost? I asked a good friend of mine to make it for me

and he’s been so kind to work with me on this. He hasn’t given me a price on it yet, but I am making payments to him until he gives me a price, hoping that will prompt him to give me a bill. Why did you feel you needed to purchase this item? Before I had a regular nail station and I would stay bent over my work. By the end of the day my shoulders and neck would be hurting. I talked with my chiropractor about standing or sitting on a bar stool to work and he thought it would be a good idea and that it should help with my neck problems. Then I saw my good friend G Elizondo of Young Nails at a trade show and told her about my shoulder and neck pain, and she told me about her specialized tall manicure table and gave me the blueprints. The credit really belongs to her.

JANUARY 2012

na0112furniture.indd 157

NAILS MAGAZINE

| 157 11/28/11 12:49 PM

Easiest NAIL ART

Designs

r e t s a to M

+[Bonus: 4 Difficult Designs

To make these easy designs even easier for you, these nail artists have generously provided step-by-step video tutorials. Watch the videos at www. nailsmag.com/nailstv. (And that goes for the difficult designs too!)

That are Worth the Effort]

Metallic Garden

Olga Palylyk Ornate Nailz by Olga and GelArtNails.com Surrey, British Columbia, Canada

e as y

Watch the video at nailsmag.com/video/metallicgarden. 1.

Palylyk specializes in gel nails and hopes her tutorials will inspire other nail artists to create their own gel nail art designs. She uses Amore Ultima Gel Nail System products. Most of Palylykâ&#x20AC;&#x2122;s video tutorials are available by purchase only, but sheâ&#x20AC;&#x2122;s made two videos available for free for this article. Get more of her gel video tutorials at www.gelartnails.com. 1. Prep the nail and apply Ultima Bonder. Flash cure for 20 seconds. Apply Cache Pink Sculpture Gel in Warm onto the entire nail. Cure for two minutes. (Repeat this step if more coverage is needed.) 2. Brush Ultima Builder onto the entire nail. Apply silver and white mylar in spots. Cure for two minutes. 3. Brush Ultima Builder onto the entire nail again. Use Primary Black gel to add lines to accent the design. Cure for two minutes. 4. Apply Pixie color gel in Silver Lining to add sparkle. Cure for two minutes. 5. Apply Sculpt and Shine to seal. Cure for two minutes. Cleanse. >>>

158 |

NAILS MAGAZINE

na0112nailARTvideo.indd 158

JANUARY 2012

NAIL TIP PHOTOS BY KELLY BRACKEN

12/6/11 10:31 AM

www.nailsmag.com/fifi/11134

na0112nailARTvideo.indd 159

12/6/11 10:31 AM

Dotted French

Robin Moses www.robinmoses.com, Florence, Ore.

e as y

Watch the video at nailsmag.com/video/dottedfrench. 1.

Moses provides NAILS readers with this easy way to disguise a less-than-perfect French manicure. It’s a way to get a wearable fun result while you practice your smile lines. Moses churns out gorgeous nail art videos several times a week on her YouTube channel. Nail art, she says, “occupies 20 hours of my day right now.” Get more of her tutorials at www.robinmoses.com. 1. Create a French manicure, and don’t worry if the smile line isn’t perfect. 2. Sand down a toothpick, so that one side is a large dot and the other end a fine dot. (Or use a nail art dotting tool, if you have one.) Pick a palette of colors that go together, in this case light blue, dark blue, and green. Use the larger side of the toothpick to create light blue dots above and below the smile line. 3. Use the smaller side of the toothpick to create dark blue dots above and below the smile line. Use the smaller side of the toothpick to create green dots above and below the smile line. You can even add small dots inside the large dots if you want.

Simple Flowers

e as y

Alexandra Mansoor (AKA Algae Veronica) lotsafingerpaints.tumblr.com, Madison Heights, Mich.

Watch the video at nailsmag.com/video/simpleflowers. 1.

Mansoor shows an easy way to create a flower by first creating five dots, then pulling from the center of each dot to the center of the circle to transform the dots into petals. If you don’t have a nail art dotting tool, just use a toothpick. 1. Polish the nail pink. Using a dotting tool or a toothpick, create five white dots in a circle. Create a second set of five white dots in a circle. 2. After about 45 seconds, place a toothpick in the center of each dot and carefully drag to the center of the flower. 3. Use a striper brush and hot pink polish to create two wisps. 4. Dip the tip of a toothpick into white polish, then add small dots on both sides of each flower and along one of the wisps. 5. Add a stripe of silver glitter underneath the top pink stripe. Dab your toothpick into silver glitter and dot the center of each flower.

160 |

NAILS MAGAZINE

na0112nailARTvideo.indd 160

JANUARY 2012

12/6/11 10:31 AM

Cosmic Showers

Hillary Fry DNA (inside Scenario Hair Design), Shorewood, Wis.

e as y

Watch the video at nailsmag.com/video/cosmicshowers.

“All glitter nails are not the same,” Fry says. “Did you know the type and grade of glitter greatly affects the outcome?” This tutorial uses four different glitters, from near-dust particles to hexagonal hologram discs to show how you can vamp up a look with little time added to a service. View more of Fry’s tutorials at www.youtube.com/solessence. 1. Apply Shellac UV Base Coat. Cure in a Shellac UV Lamp for 10 seconds. Apply a thin coat of Shellac in Asphalt. Cure for two minutes. Apply a second thin coat of Asphalt. Cure for two minutes. Apply microfine glitter to the nail, concentrating it on the center of the nail and toward the free edge. Glitter travels fast, so start where you want the art to end if you find it hard to control. 2. Apply a layer of ultrafine glitter to the nail. 3. Apply fine glitter to the free edge. It shouldn’t be perfect, but it can have a vague resemblance to a French. 4. Apply hexagonal hologram discs along the dividing line between the ultrafine glitter. Apply Shellac UV top coat. Cure in a Shellac UV Lamp for two minutes. Use a plastic-backed lint-free pad soaked with 99% isopropyl alcohol to remove the inhibition layer.

Cute Cupcake

e as y

Lacy Hood En Wrapture Salon, Post Falls, Idaho

Watch the video at nailsmag.com/video/cutecupcake. 1.

Three shades of colored acrylic create this sweet design, in which imperfection actually makes the “frosting” look better! The accompanying video is Hood’s first-ever nail art tutorial video, inspired by this article assignment. 1. Polish the nail white. Use EZ Flow colored acrylic in Decisions, Decisions to make a sort of cone shape. 2. While it’s still wet, but not runny, use something sharp (like a cuticle pusher) to make vertical slats. 3. Use EZ Flow colored acrylic in Sweet Pea to create the frosting. Drag the color down on the sides and maybe somewhere in the middle. Imperfection is key. 4. While the Sweet Pea is still wet, place a red rhinestone off-center so it’s flush with the acrylic. 5. Use INM colored acrylic in Rain Forest for the stem. JANUARY 2012

na0112nailARTvideo.indd 161

NAILS MAGAZINE

>>>

| 161 12/6/11 10:32 AM

Shellac Swirls

Holly Schippers FingernailFixer, Bussey, Iowa

e as y

Watch the video at nailsmag.com/video/shellacswirls.

Schippers was honored with CND’s prestigious 2010 Education Ambassador of the Year Award. Schippers, who joined CND in 2004 as an education ambassador, represents CND’s techniques and nail knowledge to peers in the nail industry via education events and social media. Here, she shares an easy Shellac design for nail art beginners. Get more help from Schippers at blogs.nailsmag.com/fingernailfixer. 1. Apply Shellac UV Base Coat. Cure in a Shellac UV Lamp for 10 seconds. Apply a thin coat of Shellac in Tutti Frutti. Cure for two minutes. Apply a second thin coat of Tutti Frutti. Cure for two minutes. 2. Apply a thin coat of Shellac in Rock Royalty. Before curing, use a stylus or art brush to quickly draw swirls. Cure in a Shellac UV Lamp for two minutes. 3. Sprinkle on the desired amount of fine loose glitter, which will stick to the inhibition layer. Use a brush to remove excess glitter. Apply Shellac UV Top Coat. Cure in a Shellac UV Lamp for two minutes. Use a plastic-backed lintfree pad soaked with 99% isopropyl alcohol to remove the inhibition layer.

Paper Hands

Lina Nyberg laLUNE Design, Stockholm, Sweden

e as y

Watch the video at nailsmag.com/video/paperhands.

Try making different variations of this design by Lina Nyberg by using different colors of papers and cutting out different shapes. If you’re familiar with wraps, then this design will be super simple for you. 1. Cut hand shapes out of blue, pink, and yellow tissue paper. Apply nail glue to the nail. Place the blue hand on top of the glue, then use a manicure stick to smooth it into place. 2. Apply nail glue on top of the blue hand where you want the next hand to go, then place the pink hand on top of the nail, partially overlapping the blue (to create a purple shade) and smooth into place with a manicure stick. 3. Apply nail glue on top of the blue hand where you want the last hand to go, then place the yellow hand on top of the nail, partially overlapping the blue (to create a green shade) and smooth into place with a manicure stick. Cut off the excess tissue paper with manicure scissors. Apply a nail wrap on top of the entire nail, trimming to fit as needed. Seal with resin. File and buff.

162 |

NAILS MAGAZINE

na0112nailARTvideo.indd 162

JANUARY 2012

12/6/11 10:32 AM

Swirled Elegance Gina Silvestro Essentialz of Beauty, Cranston R.I.

e as y

Watch the video at nailsmag.com/video/swirledelegance. 1.

Silvestro is an Akzéntz educator. Like other great designs for beginners, this design relies on creating simple swirls. They don’t have to be perfect, so just pull out a dotting tool and go for it. View more of Silvestro’s tutorials at www.gelessentialz.com. 1. Apply a layer of Akzéntz Luxio Gel in Noir. Cure. 2. Apply a thin layer of Odyssey Nail Systems One Gel Paint in Sterling. Don’t cure. 3. Use a dotting tool to create a swirl pattern. Cure.

Black Flower

Christie Gibson Christie’s Nails, Ocean View, Hawaii

e as y

Watch the video at nailsmag.com/video/blackflower. If you’re new to handpainting, then this design by Christie Gibson is a good one to start with. Make sure your black acrylic paint isn’t too thick. If your paint is hard to maneuver, add some water to it to help it flow. Watch more of Gibson’s videos at www.christiesnails.com. 1. Apply UV gel-polish base coat to the nail. Cure. Apply green gel-polish to the nail. Cure. Apply a second coat of green gel-polish to the nail. Cure. Leave the sticky layer on the nail. Use a natural bristle brush to press green glitter into the corner of the nail. Press the glitter flat with your finger to create a smoother surface. Apply UV gel-polish top coat. Cure. Remove the sticky layer. Buff lightly. 2. Use a 20/0 liner brush and black acrylic craft paint to paint three black petals in one corner. Add a dot in the center. 3. Paint a wavy line coming from the petals. 4. Add another line crossing over the first. From here you can add more dots or keep it simple like this one. Apply gel-polish top coat. Cure. Remove the sticky layer. JANUARY 2012

na0112nailARTvideo.indd 163

NAILS MAGAZINE

>>>

| 163 12/6/11 10:32 AM

bonus Difficult (but worth it) PPurple Reef

Step-by-step by Olga Palylyk

1. Prep the nail and apply Ultima Bonder. Flash cure Watch the video at nailsmag.com/video/purplereef. for 20 seconds. Apply Cache Pink Sculpture Gel in Warm onto the entire nail. Cure for two minutes. (Repeat this step if more coverage is needed.) Apply Ultima Builder onto the nail and remove the excess from one side in a half-French shape. Do not cure. 2. Apply Primary Purple gel onto the bare area. Do not cure. 3. Draw swirls with the Primary Purple on the wet Builder area. Cure for two minutes. 4. Apply Ultima Builder in the same manner onto the nail, leaving out the solid purple area. Use the Primary Purple to add more swirls and dots. Apply Pixie color gel in Magic Mauve onto the solid purple area. Cure for two minutes. 5. Apply Sculpt and Shine to build and balance the entire nail. Cure for two minutes. Shape, file, and cleanse. Apply Sculpt and Shine to seal. Cure for two minutes. Cleanse.

Floral French

Step-by-step by Robin Moses

Watch the video at nailsmag.com/video/floralfrench.

1. Start with a diagonal French manicure using any two colors, in this case dark blue and pink. Add leaves (shown here in white) along the smile line. 2. Create a medium and a dark color that go together. (For example, if your leaves are a light color, then try a medium blue and a dark blue.) Use a small brush to paint 3/4 of the way up the petal with the medium blue, then in the center go about 1/3 up with the dark blue. 3. After the petals have dried, use a toothpick or a dotting tool to dot the center of the flowers and create a dotted curved line around the flowers. Feel free to experiment with the color choices here. You can mix any colors together and your clients will never guess that youâ&#x20AC;&#x2122;re doing the same design. (Try white, medium, and dark pink for Valentineâ&#x20AC;&#x2122;s Day.)

164 |

NAILS MAGAZINE

na0112nailARTvideo.indd 164

JANUARY 2012

12/6/11 10:32 AM

Shellac Curves

Step-by-step by Holly Schippers

Watch this video at nailsmag.com/video/shellaccurves. 1. Apply Shellac UV Base Coat. Cure in a Shellac UV Lamp for 10 seconds. Apply a thin coat of Shellac in Cream Puff. Cure for two minutes. 2. Apply a thin coat of Shellac in Black Pool. Before curing, use an art brush to draw three curving lines, as shown. Cure for two minutes. 3. Apply Shellac in Iced Coral to the outer edges of the nail, staying within the outer white curve on each side. (This will make the white turn peach and the black turn teal.) Use a brush to clean the Iced Coral out of the center part of the nail only, which will return those portions to their original colors. Cure for two minutes. 4. Create one or two colors of glitter paste and fill in one or more sections of the design. Cure in a Shellac UV Lamp for two minutes. Apply Shellac UV Top Coat. Cure in a Shellac UV Lamp for two minutes. Use a plastic-backed lint-free pad soaked with 99% isopropyl alcohol to remove the inhibition layer.

Gold Cheetah

Step-by-step by Gina Silvestro

Watch this video at nailsmag.com/video/goldcheetah.

1. Apply a layer of Akzéntz Options in Golden Twilight. Cure. 2. Mix loose glitters with Akzéntz Luxio Gloss. Brush onto the nail as a glitter fade. Cure. 3. Apply Akzéntz Options in Sparkle Aurora Gold. Brush onto the nail as a glitter fade. Cure. 4. Apply a thin layer of Akzéntz Natural Clear to the entire nail. Do not cure. Use Akzéntz Options Gel Art in Black and a dotting tool to create cheetah pattern. Apply Akzéntz Luxio Gloss. Cure.

JANUARY 2012

na0112nailARTvideo.indd 165

NAILS MAGAZINE

| 165 12/6/11 10:32 AM

A nail tech is…

a magician that creates something from nothing with style and grace. — Teresa King

{reader nail art}

{ TOP TO BOTTOM}

Lisa Carlson Generations Salon, Chicopee, Mass.

Christi Lewis Golden Touch Salon, Toledo, Ohio

Rhonda Gruber Nail’D - Nail Designs by RG, Baraboo, Wis.

Tara Deck Tara Lea Esthetics & TLE Custom Nails, Chetwynd, British Columbia, Canada

Ofelia Rochefort Hair & Nail Gallery, El Paso, Texas Denicia Hibbert Tease Salon & Spa, Port Saint Lucie, Fla.

Hoa Bui Ann’s Nail Salon, Philadelphia

166 | na0112rna.indd 166

NAILS MAGAZINE

Kathleen Fagundes Hair Friends & Co. Salon, Lemoore, Calif. Staci Garrett Creative Illusions Nail Salon, Grandview, Mo.

>>>

JANUARY 2012

11/23/11 2:22 PM

na0112rna.indd 167

11/28/11 12:58 PM

{

Want to seee your nail art here?

A nail tech is…

your friend who loves to look after your hands and feet! — Charlene McKay

{reader nail art}

Just e-mail digital pictures of your art to Sree.Roy@bobit.com; please include your name, salon name, city, state, and phone number. Or, mail printed pictures or the tips themselves to Sree Roy, 3520 Challenger St.; Torrance, CA 90503. All submitted nail art will also be considered for publication on www.nailsmag.com.

{ TOP TO BOTTOM}

Kizzie Sanders Art of Nails, Tyler, Texas

Lan Phuong Nguyen Jackie’s Nails, Stockton, Calif.

Taylor Cates Mount Carmel. Ill.

Kim Do LaBeauté Nails and Spa Salon, Stafford Springs, Conn.

Jenny Meek Classy Nails by Jenny, Fletcher, Okla.

Tammi Merritt Hair Match Salon, Knoxville, Tenn.

Donna Curry Hot Heads Salon, East Stroudsburg, Pa.

Toyia Brown-Dorsey Rivertown School of Beauty/KJ’s Beauty Salon, Columbus, Ga.

Phaphone “Sam” Rasphoumy Indulgence Day Spa, Lexington, Mass.

168 | na0112rna.indd 168

NAILS MAGAZINE

JANUARY 2012

11/23/11 2:23 PM

{

}

nails mall

The Original Pedi-Sox® Double your Pedicure business! Pedi-Sox™ encourage wintertime pedicure services! Feet stay comfy and cozy warm; and freshly pedicured feet stay clean. Moisturizers absorb better…for softer and smoother skin. Slip on PediSox™ as the ﬁnal step before you paint the toenails. It’s that easy! Extra thick premium cotton make Pedi-Sox® comfortable to walk in — alone or with sandals. Foot caressing California Lite Weight Pedi-Sox® are perfect for warmer climates. 23 Fun & Fashionable Colors and Styles. The Original Pedi-Sox® (888) 536-1577 www.OriginalPediSox.com www.nailsmag.com/fifi/11153

Mehaz A “must have” for gel polish applications, the Mehaz Curette features two tiny scoops for cleaning under and around the nails. This 6” stainless steel tool is hand crafted in Solingen, Germany, and features a textured grip for extra control. The perfect tool for manicures and pedicures. Mehaz (888) 225-6342 www.mehaz.com www.nailsmag.com/fifi/11170

Flowery Professional Go Wild with File Catty™ from Flowery®. The Wild Styles collection features exclusive patterns on quality 5” files with coordinating translucent cases. The unique patented File Catty case protects cell phones, sunglasses and other items from being scuffed by the file, while keeping the file inside clean and free from lint and dust. Also available in an 18-piece display, File Catty Wild Styles are perfect for salon retail, client gifts or just for you! Flowery Professional (800) 347-7456 www.floweryprofessional.com www.nailsmag.com/fifi/11210

For more information on advertising in this section, call 310.533.2465 (Michelle Mullen) or 310.533.2412 (Mary Baughman). JANUARY 2012

na0112mall.indd 169

NAILS MAGAZINE

| 169 11/29/11 12:28 PM

{product spotlight} Nubar’s Jeans is a three-shade collection of blues inspired by traditional denim colors. The polishes are formaldehyde-, toluene-, and DBP-free and include the colors Faded Jeans, Boyfriend Jeans, and Dark Wash Jeans. (888) 745-4030 x11317 www.nailsmag.com/ ﬁﬁ/11317

ntinuum’s new Vantage chair Continuum’s mbines comfort, elegance, and class combines o a great-looking pedicure chair. The into ir features rolling and kneading massage chair der a plush-cushioned back rest, as well under as pipe-less jet technology in an eco-friendly basin that holds less than four gallons of water. The durable, woodgrain formica curved arch gives the Vantage the distinguished Continuum look. (888) 745-4030 x11319 www.nailsmag.com/ﬁﬁ/11319

170 |

NAILS MAGAZINE

na0112products.indd 170

Cácee’s Soap Spa Refreshments are thin slices of soap cut into the shape of leaves, flowers, and stars that dissolve in pedicure water to create a soothing and cleansing foot bath. The soap creates an instant pedicure aesthetic as well as being an effective foot care product. (888) 745-4030 x11318 www.nailsmag.com/fifi/11318

OPI partners with platinum recording artist Nicki Minaj to launch this limited edition collection of nail lacquers that includes a new Shatter. Inspired by Minaj’s unique style and love of bright colors, this eclectic collection brings an array of bold hues from neon lime green to pink. The colors are Pink Friday, Metallic 4 Life, Save Me, Fly, Did It On ‘Em, as well as the new Super Bass Purple Shatter. (888) 745-4030 x11320 www.nailsmag.com/ ﬁﬁ/11320

JANUARY 2012

11/29/11 3:36 PM

NSI’s Attraction Discover Kit provides des everything you white services. The need to give high-quality pink-and-white ating whites, and a kit produces alluring pinks, captivating cement. It includes seductively smooth finished enhancement. der, white and clear nail liquid, two shades of pink powder, ons, and more. powder, primer, nurture oil, instructions, (888) 745-4030 x11321 www.nailsmag.com/fifi/11321

A nail tech is… the only person who will never admit that your feet smell. — Jenny Arnaiz

En Vogue has a new collection of nail art Swarovski crystals to complement its already popular nail art glitters. En Vogue’s crystals come in a range of colors for maximum light refraction, and the glitters include the fun names Soggy Dollar, Low Maintenance, Smooch, and Flashback. Also available are small holographic stars and Sprocket Wire, a reflexive confetti-strip nail art addition. (888) 745-4030 x11322 www.nailsmag.com/fifi/11322

re looking for more detail and control with your If you’re nail art, check out It’s So Easy’s Stripe Rite polishes. The l d applicator brush for lacquerss come with a lon long slender maximum control with the color, enabling artists to make thin and detailed lines on the nail. The colors come in a wide array, with glitters, bolds, neons, and pastels to name a few. (888) 745-4030 x11323 www.nailsmag.com/ﬁﬁ/11323

Nailite’s Gentle Gel has recently been reformulated to soak off the nail in less than 10 minutes. No more filing and no more dust, use Gentle Gel over nail tips as a natural nail overlay or as a base gel for UV Colored Gel Polish applications. When cured in a 9-watt lamp, nails will be shiny and flexible. To seal and protect the UV Gel application, use Nailite’s UV cured Gentle Gloss. (888) 745-4030 x11324 www.nailsmag.com/fifi/11324 >>>

JANUARY 2012

na0112products.indd 171

NAILS MAGAZINE

| 171 11/23/11 4:09 PM

Beyond Nail Enamel from Alfalfa Nail Supply offers a wide range of colors to keep clients’ nails chic and fashionable throughout the seasons. The shades range from creams to deep reds and include the colors shown here, Caramel Swirls, Bed of Roses, Mimosa, and Wild Cherry. (888) 745-4030 x11325 www.nailsmag.com/ﬁﬁ/11325

Cuccio Naturalé has reinvented the legendary Milk & Honey Manicure and Pedicure with a natural treatment for skin and nails. The calming Milk & Honey sea salt sloughs away dead, flaky skin, and the 24-hour hydration butter returns skin to a fresh appearance after the long winter months. (888) 745-4030 x11326 www.nailsmag.com/fifi/11326

LCN’s Colour Gels come in a variety of shades and provide excellent adhesion and durability. With nearly 100 colors and counting, LCN’s Colour Gels offer chip-free wear and are easy to apply. There are also glitters and metallic available. Colors shown here are Fuchsia Red, Déjà-Vu, Ooh La La, and Come to the Café. (888) 745-4030 x11327 www.nailsmag.com/ﬁﬁ/11327

Evolutionman introduces Rebel Nail Paints for the no-nonsense rebel male market. These nail paints are perfectly formulated so clients can reap the benefits of a perfectly groomed MAN-icure. You don’t have to be in a band to rock these colors, says the company. The smart and obscure paint collection references colors already seen and introduces them in a revolutionary light. Rebel Nail Paints will also help protect nails from environmental damage ensuring a stronger, more resilient nail. (888) 745-4030 x11328 www.nailsmag.com/fifi/11328 >>> www.nailsmag.com/fifi/11262

172 |

NAILS MAGAZINE

na0112products.indd 172

JANUARY 2012

11/29/11 2:19 PM

NailTechSupply.com

ets Touc ics • L s n i r t ol s il • In r Na ail Care To e p N u • S r aylo az • Meh mmy T • a a •T • Kup Prolinc lean & Easy Cuccio • Seche • C

h • Checi • Gigi

and much, much

more.

The professional’s destination for all product support! Specials & discounts An online warehouse offering discounts* of 40% - 50% - 60%…or more…

Special Support Center HOTLINE: 800-473-6062 Features LIVE pro support ~ 9:00AM – 4:00PM (CT): product inquiries/questions/ nail education/how-to’s. An expert to answer your questions. NailTechSupply.com is your “Student Store,” with every brand and product line… if you don’t see it, just ask – we’ll get it for you!

Smart Phone?

Scan me to receive

*must register with authorized Student ID or state license # Products proudly sold exclusively to licensed nail professionals and cosmetology students.

Discount or use promo code:

HappyTech20% at checkout

www.nailsmag.com/fifi/11279

na0112products.indd 173

11/23/11 4:10 PM

polish. When the polish is freshly applied to the nail, simply hold the cap near the wet polish for approximately five seconds to leave a shimmering design shape on the nail. (888) 745-4030 x11329 www.nailsmag.com/fifi/11329 Layla’s Magneffect Polish puts the magnetic effect on nail designs with the magnet conveniently located in the brush cap of the

BB Cosmetics’ Eye Candy Collection of polish includes both a male and female-aimed collection of colors. The Eye Candy Girls

Lavender

Lavender II

collection, shown here, features the colors Sweet Silicone, Scorching Strawberry, Junk In The Trunk, Trim and Tassled, Feathered Vixen, and Busty Bombshell. (888) 745-4030 x11330 www.nailsmag.com/ﬁﬁ/11330

EzFlow introduces its first pure gel polish line, TruGel, an innovative soak-off gel system that cures under an LED lamp and goes on easy like a polish. With a viscosity and formula of a potted gel, TrueGel has a quick application and soaks off easily in 10 minutes with acetone. The protective formula leaves nails healthier and stronger. (888) 745-4030 x11331 www.nailsmag.com/fifi/11331

Mini Lavender

www.gulfstreaminc.com 1-877-622-4853

LeChat’s Perfect Match Gel Polish applies like nail polish but wears like gel. This quick-andeasy gel polish cuts the service time in half and will give a deep sleek finish without chips, smudges, or drying time. The color is longlasting and chip-resistant. Every package of the 22 colors includes a free Dare to Wear nail lacquer that perfectly matches the color. (888) 745-4030 x11332 www.nailsmag.com/fifi/11332 Bellissima International has a special color gel kit called Glitz Candy Cane Nails. The promotional product comes in a nice red

www.nailsmag.com/fifi/11186

174 | na0112products.indd 174

NAILS

JANUARY 2012

11/23/11 4:12 PM

the tool is designed for precise handling and is made from cobalt stainless steel. (888) 745-4030 x11336 www.nailsmag.com/ﬁﬁ/11336

carrying bag and has gel colors Clear, Lola Bella, Devil Red, and Garey’s Smile, along with an application brush and Bella Shine Top Coat. These colors go well to make client’s nails extra festive for special occasions. (888) 745-4030 x11333 www.nailsmag.com/ﬁﬁ/11333

Backscratchers’ Septiblock Sanitizable File Block has stick-on abrasives that come off so the block can be soaked in disinfectant. The four-sided block can be personalized with any of the abrasives, which come in six grits: 100,

180, 240, 600, White Smooth Buffer, and Gray Shine Buffer. (888) 745-4030 x11337 www.nailsmag.com/ﬁﬁ/11337 >>>

Butta Fingers has a new glitter collection of polish this year. The festive colors feature a range of shimmering glitters and include the colors Emerald Glitz, Silver Glitter, Red Glitter, Blue Glitz, Silver Glitz, Bronze Glitz, Candi Cane Red, and more. (888) 745-4030 x11334 www.nailsmag.com/ﬁﬁ/11334

Amen Beauty’s Nail Hardener is an excellent fortifier that forms a protective barrier over nails to prevent chipping, peeling, and splitting. Shake gently and apply to clean and dry natural nails. Brush a thin coat and allow to dry, then brush a thin second layer on for added protection. Use every week to see results. (888) 745-4030 x11335 www.nailsmag.com/fifi/11335

Antoine De Paris’ # 86 Ingrown File Tool is designed to get close and correct ingrown nails. Handcrafted with a superior grip and two different ﬁle surfaces, straight and curved, www.nailsmag.com/fifi/11271 JANUARY 2012

na0112products.indd 175

NAILS MAGAZINE

| 175 11/23/11 4:12 PM

nailwraps SOAK-OFF GEL

UV Gel Polish Has Met Its Match

Hand & Nail Harmonyâ&#x20AC;&#x2122;s Gelish Hard Gels are UV- or LED-cured gels that bond to the natural nail using a fused keratin bonding system without the use of harsh acids for retention. With whites, clears, and pinks, these gels can deďŹ ne any look, and, with the faster cure times of LED lights, techs can save up to 20 minutes on total service time. (888) 745-4030 x11338 www.nailsmag.com/ďŹ ďŹ /11338

Introducing the newest innovation in soak-off gel removal. Soak-off Gel Nail Wraps are the easiest, most comfortable way to get clean, polish-free nails in just three simple steps. t 1 FSGFDU GPS SFNPWJOH TPBL PĂ˛ gel polish and acrylic.

Americanailsâ&#x20AC;&#x2122; new rapid Split Second Nail Glue Extremely is a rapid-drying and strong bonding glue that is moisture resistant. The glue works great for nail art, tip application, and quick ďŹ xes and is available in a 2 g. tube, 3 g. bottle, and 10 g. bottle with brush. (888) 745-4030 x11339 www.nailsmag.com/ďŹ ďŹ /11339

t ' MFYJCMF EFTJHO GPS VTF PO ĂśOHFS and toe nails. t & BTZ UP BQQMZ XJUIPVU XBTUJOH acetone on a full soak. t 6 OJRVF NBUFSJBM BOE FBTZ QSFTT seal create non-slip wrap.

The French Tip Dip is a French manicure tool that is dipped into polish and then placed on the tip of the ďŹ ngernail to leave a perfectly curved line. It has multiple edges to do ďŹ ngers and toes, natural or artiďŹ cial. The new French Tip Dip Signature Kit includes everything you need to get started right away: A French Tip Dip tool, two Dip Jars, Bright White Polish, Sheer Genius base coat, 3-Minute Topcoat, Manicure Stick, Mixing Palate, and Signature Carrying Case. (888) 745-4030 x11341 www.nailsmag.com/ďŹ ďŹ /11341

Safari Airbrush provides the perfect airbrush and compressor for painting any area that needs ďŹ nesse and detail. Accuracy and durability are a snap with the Safari step-bystep ďŹ ngernail and body stencils, and with over 84 airbrush colors you can produce a perfect design every time. Also available is a full line of Safari Airbrush foundation MakeUp, Brow Stencils, Temporary Tattoo Paints, and Body Stencils, as well as Safari Sunny Buns Airbrush Tanning Bronzers. (888) 745-4030 x11342 www.nailsmag.com/ďŹ ďŹ /11342

DPVOU #PY DPVOU 1PMZCBH

Shop SallyBeauty.com or call 800-ASK-SALLY

phone: 800.438.8594 email: info@grahambeauty.com on the web: grahambeauty.com

The Beautiful Nails Kit by Kupa Inc. offers both the professional and student a great acrylic starter kit. Complete with an instructional DVD, the kit has two monomers (odorless and traditional), dappen dish, #6 ďŹ&#x201A;at sculpting brush, brush-on glue, ďŹ les, buffers, forms, tips, cuticle oil, prep, primer, and three Poly Mojo Powders, clear, white, and pink. (888) 745-4030 x11340 www.nailsmag.com/ďŹ ďŹ /11340

AkzĂŠntzâ&#x20AC;&#x2122;s Competition White Gel gives brilliant shine with superior strength for highquality Frenches and more. Designed to satisfy both novice and advanced nail technicians, this unique formula is perfect for sculpting

www.nailsmag.com/fifi/11196

176 |

NAILS MAGAZINE

na0112products.indd 176

JANUARY 2012

11/28/11 3:55 PM

quality age-defiers like rice extract, arginine, vitamins A and C, glycolic acid, and licorice root extract to help combat signs of aging and reveal new, younger-looking skin. (888) 745-4030 x11346 www.nailsmag.com/fifi/11346

new sets and fills. Competition White cures easily without special forms and holds a sharp smile line while being easy to remove. (888) 745-4030 x11343 www.nailsmag.com/fifi/11343

CND’s Citrus Spa Manicure System uses lemongrass, orange, grapefruit, and lime essential oils to awaken the senses and antioxidants derived from grapeseed oil to rejuvenate skin. The invigorating collection includes a milk bath, scrub, masque, lotion, and cream. (888) 745-4030 x11344 www.nailsmag.com/fifi/11344 Dashing Diva’s Gelife Soak-Off Gel System has everything you need to get started with gel services. The kit includes coarse files,

medium files, and a buffing block, as well as a Cleanser, Bonder, Builder Gels, French Tips, and a Top Gel. It comes in a convenient lightweight tote bag. (888) 745-4030 x11345 www.nailsmag.com/fifi/11345

Essie’s ejuvenate is a revolutionary system for younger-looking hands. The comprehensive hand treatment is infused with proven spa-

Orly’s Instant Artist Starter Kit makes intricate nail designs easy for nail techs. The kit includes five polish colors with striper brushes for precise artistic applications, as well as a Dotter Duo Tool to take your designs to the next level. The colors are Jet Black, Fiery Red, Sunshine, True Blue, and Crisp White. (888) 745-4030 x11347 www.nailsmag.com/fifi/11347

www.nailsmag.com/fifi/11304 JANUARY 2012

na0112products.indd 177

NAILS MAGAZINE

| 177 11/23/11 4:17 PM

MARKETPLACE DECO POLISH RACKS

Functional modern art for your salon http://www.dollarnailart.com www.nailsmag.com/fifi/11103

www.decopolishracks.com www.nailsmag.com/fifi/11150

WORK SMART

Your time is money, so make the most of it with the very latest Designer French Tips® from Shooting Star®. These premium half-well tips require no blending or special prep work. Simply apply using an overlay of clear acrylic or clear gel. Delight your clients while generating more profit in less time — without any special equipment, supplies or mess to clean up. And, with nearly 100 original creations, there are styles and colors to suit every taste and season.

www.nailsmag.com/fifi/11156

www.ForeverFrenchNailSystems.com

• Nail Bling • Toe Bling • Hair Bling • Pink & White Acrylics • Pink & White Gels • Colored Acrylics • FREE educational videos

“ELECTRIC FILING EXPERTS” We manufacture & distribute the FINEST machines & bits available — GUARANTEED! We service & repair most “Quality” machines — quickly.

Call (800) 451-6733 or E-mail atwoodindustries.net

(781) 726-0361 | Boston, MA www.nailsmag.com/fifi/11181

Would

www.nailsmag.com/fifi/11235

www.nailsmag.com/fifi/11147

BeautyyTec ch

You

NAIL ART

Like to Advertise

Plastic Storage Container * 2pc set - each has 7 compartments with “pop top” closure * Snap the pieces back to back or hook them together lengthwise. * Great for nail art, nail tips and more!

In The Marketplace? PLEASE CONTACT:

Nail Art * Many shapes and colors!

Mary Baughman - East Coast 310.533.2412 mary.baughman@bobit.com

Strings, hexagons, etc.

* Embed in acrylic or gel, and cap with clear.

* Tons of inexpensive nail art options!

Michelle Mullen - West/Canada 310.533.2465 michelle.mullen@bobit.com

NAILS Magazine, 3520 Challenger St., Torrance, CA 90503 • 310/533-2400 www.nailsmag.com

na0112products.indd 178

Fast Shipping! http://www.bagsrep.com mailto:sales@bagsrep.com www.nailsmag.com/fifi/11309

www.beautytech.com/shoppe sales@beautytech.com 1-631-981-1273 www.nailsmag.com/fifi/11160

11/29/11 3:18 PM

JANUARY 2012

DEAL S H E E T Deal Sheet shows you all the bimonthly deals offered by your favorite manufacturers and distributors. Browse through this issue, brought to you by NAILS Magazine, before doing your shopping at your distributor.

180-181, 182 183 184 185, 187 186 188 189 190 191 192 193

Premier Nail Source

180-181, 182

183

184

185, 187

186

Star Nail Konad Lexor Inc. Nailite Inc.

188

Hollywood Nail Supply The Nail Superstore Beauty Millennium Nailtechheaven.com

189

Pedi World Supply Source

190

191

192 Call your professional beauty products supplier directly to take advantage of this monthâ&#x20AC;&#x2122;s great deals. Tell them you heard about them in NAILS Deal Sheet!

na0112ds.indd 179

193

11/29/11 4:18 PM

1-800-727-1119

TOLL FREE

0HONE s &AX

WWW PREMIERNAILSOURCE COM $ T O R E

COLOR TIPS YOUR CHOICE: #NB0191 Black #NB0192 Burgundy #NB0193 Red #NB0194 Pink #NB0195 French Pink #NB0196 Beige

#NB0030S

D O L L A R

PINK GLASS FILE

20-CT

CRYSTAL S-T-R-E-T-C-H TOE RINGS

20-CT

(1-10)

CELLUCOTTON COIL

(1-10)

Â®

Sanitation Kits

CHOOSE FROM

7 COLORS!

10 STYLES!

Tropical Shine Ultimate Pumi Bar Purple Pumi Bar Colossal File

Mr. Pumice

by Graham Professional

Mr. Pumice

10-FT.

#MP104D

B Zebra

I M P L E M E N T S

BEST SELLERS A

#MP102

CHOOSE FROM

6 STYLES!

A R T I F I C I A L

$1 per roll

SIZES

NAIL $6.95 500-ct. 1-10 BASIX $1.95 / 50-ct. refills

FUNKY PRINCESS PSYCHETOWN #HT0006 DELIC #HT0005 #HT0007

BLACK #NB0038 ZEBRA #NB0039

I Cuticle Eraser Stones 65Â¢ ea.

XN301

XN306

3QUARE

4APERED

Xtreme Cut-Out

Xtreme Curve XL

#NB0105

8 ,ONG #URVE

(ALF 7ELL #LEAR

#NB0106 (ALF 7ELL

BRUSH-ON 10 GM.

XN305

Xtreme Cut-Out Curve

Xtreme Cut-Out Clear

#NB0107

XN303

XN408

&RENCH White

Xtreme Cut-Out White

Your Choice

Spoon Pusher #NB0201

$39.95

3TERILIZER *ARS

Small

Straight Pusher / Cleaner #NB0204

#NB0207

79Â¢

#4727

Clear White Bright White Pink Bright Pink Natural French Dip

$1 $1 'ERMAN

#NB0208

.75 oz.

2 oz.

4 oz.

$2.95

$4.95

$9.95

NB1101 NB1104 NB1107 NB1110 NB1113 NB1116 NB1119

NB1102 NB1105 NB1108 NB1111 NB1114 NB1117 NB1120

NB1103 NB1106 NB1109 NB1112 NB1115 NB1118 NB1121

6 OZ

50-CT.

$3.95 8 OZ

$6.95

3-PC BRUSH PEN SET

Chasticide

Brush Cleaner

$11.95

PUMPS DAPPEN DISH

Dust Brush

Komfort Wedge

4 oz. NB0323 Mushroom Pump Twist-Lock Pump 8 oz. NB0324

$2.95 NB0314 $2.95 NB0315 $11.95 WEDGE1 $1.95 NB0322 $1.95 NB0321 $5.95 EACH

MEDIUM

WE EXPORT WORLDWIDE!

Flat Sable Acrylic Brush

LONG #NB0406

SALE!

#NB0409

HOLDS 8 BRUSHES

.!), !24

"253( SALE! 3%4

Nylon Gel Brush #NB0407

100% KOLINSKY SABLE BRISTLES ACETONE RESISTANT CLEAR HANDLES

s s ."

4 oz. #NB0410

Split Second Activator Spray

Primer

$1.95

2 oz. NB1058 8 oz. NB1020

NB1022

Brush-On Activator

2 oz. NB1057 8 oz. NB1021

1/2 oz. NB1023

1 oz. NB1026

$2.95 $4.95

Extender Tips

10-ct. 95Â¢ NB1052

Brush-On Resin $1.95

$1.95 $3.95

$99.95!!!!!

10 gm NB1025

SALE!

Triple Dappen

Sonic Touch III

Acetone Proof

1 oz. $6.95

SALE! $5.95 4 oz. $19.95 16 oz. $59.95

Pink Bright Pink White Bright White Clear X-Thick

UV Gel Sealer $4.95 Shimmer Gel NB1045 1/2 oz. NB1024 FIBREGEL PRE-ADHESIVE STRIPS

SOAKER TRAYS

2 for

s s ."

FABRIC

DAPPEN DISH

$5.95 NB0318 $1.00 NB0319 $1.00 NB0320 $139.95 ST01

#NB0408

s s ."

Resin $3.95 3INGLE 0ROCESS 56 'EL

Anti-Fungal Prep Spray

$1.95

s s ."

#NAB0117

Brush stores in handle!

Porcelain w/ Lid

KOLINSKY $1 PURE Acrylic Brushes $1 $1

ALUMINUM ACRYLIC BRUSH

SAVE $40 Ceramic w/Cork

#NB0310

Round Sable Acrylic Brush

SHORT #NB0405

16 oz. #PN114B

Brush Cleaner Holder SALE!

$6.95 6-CT.

#NAB0116

Hospital Grade

3)$%$

#NB0212

8 oz. NB1019

NON-STICK

Stainless Steel Dust Masks

For A Perfect C-Curve Every Time

5-CT.

$2.50 #NB0308

#ALLUS 0LANER "LADES CT

4 oz. NB1018

C-CURVE STICKS Shaping Tools

$3.95

Horseshoe Forms

ACRYLIC LIQUID

2 oz. NB1056

NEW & IMPROVED

SALE!

$2.95 #NB0307

GAL. #PN114G

ACRYLIC LIQUID VIOLET MONOMER 2 oz. 4 oz. 8 oz. NB1053 $2.95 NB1054 $4.95 NB1013 $6.95 ODORLESS ACRYLIC LIQUID 2 oz. 4 oz. 8 oz. NB1055 $3.95 NB1016 $6.95 NB1017 $11.95 UV CURABLE ODOR FREE

NO MMA

Brush-On Nail Glue 6 gm. $2.95 #IBD305

#NC0134

Rectangular Forms

#NB0300

0ROFESSIONAL #ALLUS 0LANER

Curved #NB0213 / Straight #NB0214 TM

ACRYLIC POWDER

3TAINLESS Stork 3CISSORS

100/180

25Â¢ each $23.95 100-ct. $99.95 Case (500)

REUSABLE FORMS

#NB0210

4OE .AIL #LIPPER

240/240

USE

Gel Glue 4 gm. $3.95 #IBD309

FORMS 500-CT.

Medium

#NB0205

Locking Handle

USE

Professional Nail Glue 2 gm. $1.75 #IBD301

Disinfectant

SALE!

#NB0302

$1.50

Dries in Seconds!

BOX OF 250

Spoon Pusher / Pterygium Remover #NB0202

!CRYLIC .IPPER

#SSNG3

3TERILIZER 4RAY

2-Sided Straight Pusher #NB0203

20Â¢ ;7 '&&#FA '.$/+ CASE (500) ./$/+ SANITIZABLE BLOCKS EA. 100-PK CASE Purple Med/Coarse NB0001 NB0001P NB0001C Orange Med/Fine NB0002 NB0002P NB0002C Blue Fine/Super Fine NB0003 NB0003P NB0003C ARCTIC BLOCKSâ&#x201E;¢ NB0034 NB0034P NB0034C

3 GM. #SSNG2

#NB0301

SALE!

MINI ARCTIC BLOCKSâ&#x201E;¢ (EACH) #NB0040 '&&#F79A D8&&*&F 97I; D8&&*&9

#SSNG10

Extra Strength Bullet Glue Twist-Off #NC0305 20Â¢ Nozzle!

Xtreme Square

!SSORTED #UTICLE 0USHERS

$1.00

5 SECOND NAIL GLUE

$2.95

1, 2, 3â&#x20AC;¦ DRY!â&#x201E;¢

XN302

$OUBLE 3PRING #UTICLE .IPPER

GUARANTEED NON-YELLOWING

#NB0033

2 GM.

NAIL BASIX BLOCKS EA. 100-PK CASE Yellow Manicure NB0004 NB0004P NB0004C Pink Pedicure NB0005 NB0005P NB0005C

3-Way 49Â¢ #NB0031 / 50-ct. $19.95 #NB0031P 4-Way 49Â¢ #NB0032 / 50-ct. $19.95 #NB0032P

#NB0102

#NB0104

German Callus Planer Blades 10-ct. #NB0212D

12-pr. #SB0405

MINI ORANGE BLOCKS (EACH) #NB0041 '&&#F79A D8&&*'F 97I; D8&&*'9

ARCTIC BLOCKS

F Natural Nail Garnet Boards 20-ct. $2.95 #NB0025 G Professional Pink Glass File $1.49 #NB0030L H Professional Buffers 49Â¢ ea. 50-ct. $19.95

#NB0100

4RAPPER #LIPPER

#SB0414

RETRO TINY SPIDER #HT0009 BUBBLES WEB #HT0010 #HT0011

MINI-FILES 100/180 GRIT DISPOSABLE MINI BLOCKS 20-ct. $2.50 15Â¢ ;7$ '&&#FA $13.95 97I; '&&& $119.95

180/180 #NB0013 100/100 #NB0015 180/180 #NB0017

$9.95 / 500-ct. / Sizes 1-10 $2.95 / 50-ct. refills

N A I L S

100/180 #NB0012 80/80 #NB0014 100/180 #NB0016

.&%.& D8&&&- '&&%'&& D8&&&. '&&%'.& D8&&&/

FLEX TAPE

B R U S H E S

FOREVER PLAID #HT0004

Onezees Toe Spa Thong Slippers Separators

Lava Stone

Hygienic Files 20-ct. $5.95 Individually Sealed 3-Way Shiner Blocks C Black .&%.& D8&&'. '&&%'&& D8&&'/ '&&%'.& D8&&(& ` #NB0037 D Zebra .&%.& D8&&(' '&&%'&& D8&&(( '&&%'.& D8&&() 3!,%! #4 E Econo Cushioned Files 50-ct. $6.95

Waterproof Material

F O R M S

CRISS CROSS #HT0003

24-CT.

8bWYa D8&&)+ F_da D8&&),

T I P S â&#x20AC;&#x201D; G L U E S

BALI #HT0002

#SB0407

Professional Cushioned Files 20-ct. $4.95 A Black 80/80 #NB0010 100/100 #NB0011

F I L E S

ALOHA #HT0001

CHOOSE FROM

#GPB102

$1 B U F F E R S

Want to be notified about our Weekly Hot Deals? Sign up for e-mail notifications on our website.

Pink NB1046 Clear NB1047

$12.95

YOUR CHOICE

Fiberglass or Silk Strips 1" x 36", 2 ct. Fiberglass (NB1048) Silk (NB1049) $2.95 Litl Diprâ&#x20AC;&#x2122;s 10-ct.

$1 NB0336 $9.95 LD1004

FREE APPOINTMENT BOOK & CATALOG

PHONE: 1-800-727-111 Ã&#x2039;VÃ&#x2039; L : CATALOG@PREMIERNAILSOURCE.COM

Also Available: Pre-Cut Fingers 70-ct. Fiberglass (NB1050) Silk (NB1051) $2.95

SE HABLA ESPAÃ&#x2018;OL

Prices in this ad are valid January 1 through January 31, 2012. Afterward prices subject to change without notice. Shipping charges are denoted in parenthesis.

www.nailsmag.com/fifi/11268 na0112ds.indd 180

11/23/11 4:22 PM

USA & ADVANTAGE CANADA TAKE OFâ&#x20AC;Ś

LOWEST PRICES GUARANTEED!

RapidDryâ&#x201E;˘

BreatheEasyâ&#x201E;˘

NAIL DRYER

DUST COLLECTOR

We accept ACH/E-Checks, Wire Transfers and these Credit Cards:

Whisks dust and debris out of the air!

jm_d \Wdi ^ej%YebZ Wkje ed%e\\

DRILL BITS CARBIDE DRILL BITS AND ACCESSORIES

Acrylic Bit Stand Holds 6

Large Barrel #NB0501

Large Barrel #NB0508

Small Barrel #NB0502

Small Barrel #NB0509

Cone #NB0503 Toothpick #NB0504

NB0523

Football #NB0505 4-wk Backfill #NB0506

#NB0518 Fine #NB0519 Medium #NB0520 Coarse

Backfill #NB0511 Football #NB0512

)NVERTED 4APERED "ARREL "IT

Mandrels

#NB0514

Â˘ #NB0517 Clear #NAB0001

Gold #NAB0004

RHINESTONES

$1.95

Green #NAB0005

10-CT. CHOOSE FROM 15 STYLES

TAHITI

Pink #NAB0008

RHINESTONE SHAPES $1 $1

UV Lamp with Removable Shade #NB1504

$19.95 9 WATT

BORA BORA

FIJI

GOLD #NAB0227 SILVER #NAB0228

DOTTING TOOL

PER PACK

premiernailsource.com

")43 !$* 30%%$ #KUPA1

TUNNEL

PER PK

$1.95

.25 oz.

LACQUERS .6 OZ.

Striper Brush #NAB0111 Detail Brush #NAB0112 Angled #NAB0113

FIMO SHAPES

STRIPING TAPE

$2.95

$4.95

per roll

LACQUERS

SHELLAC GEL POLISH

.5 OZ.

.33 OZ.

.25 OZ.

GEL LACQUER .3 OZ.

$3.50

$4.50

$15.95

$9.95

TREATMENTS

JUST GEL POLISH

TREATMENTS

.5 OZ.

$2.95 h/RIGINALv 4HONG 3TYLE

h3OFTEEZv 8 3OFT

Pedicure Slippers

Toe Separators

#!3% /&

#SB0404

Pumice Sponges #SB0408

$3.50

$4.50

$4.25

h/NEZEESv )NDIVIDUAL

#SB0407

` #SB0412

SALE $15.95

1 LB. 6 LBS. PEACH #SB0202 #SB0203 LAVENDER #SB0204 #SB0205 VANILLA #SB0206 #SB0207

0ARAFFIN -ITTENS OR "OOTIES CT SB0217

BEST SELLER!

PARAFFIN WARMER

$19.95

"/8 /&

` EACH

PEDICURE FIZZ

5.)6%23!, ,).%23

25-CT. WHITE CUPS

SB0214

0!#+

#SB0300

#SF1000

$49.95 #SB0201

#SB0301

MANICURE CUSHION Enhance client comfort! $11.95 #NC0128

$1.95

Gauze Wipes #SB0317

100-ct. 4ERRY #LOTH -ITTENS /2 "OOTIES Birchwood Sticks SB0215

NAIL TIDY â&#x201E;˘ ORGANIZER

Pedicure Socks

$19.95 #NC0127

PEDISTILâ&#x201E;˘ Pedicure Foot & Leg Rest $19.95 #PediStil1

Black #SB0409 White #SB0410

$2.95 pair

MANICURE FIZZ

M>?J;D?D= IE<J;D?D= ;<<;HL;I9;DJ &RESH 3CENT 0EDICURE 4ABLETS CT 3" &RESH 3CENT ,ARGE 0EDICURE 4ABLETS CT 3"

Holds All Popular Brands

Manicure Warmer $9.95

0!)2 100-ct.

%!#(

$7.95

$9.95 %LECTRIC -ITTENS SB0210 /2 "OOTIES SB0212

$3.95 per pound 6 lb. Box $17.95*($5 S&H)

Manicure Scrub Heavy Duty 4-Way NEW! SPA FIZZâ&#x201E;˘ #SB0304 Red Pedicure File Brushes BUBBLE BOWL

` EACH

EMPTY DISPLAYS

.25 OZ.

#!3% /&

#SB0406

.5 OZ.

THERAPEUTIC PARAFFIN WAX

Toe Separators $3.95 24-ct. $1

0!)2

.33 OZ.

144-ct.

.5 OZ.

YOUR CHOICE!

TABLE TOP DISPLAYS Holds 30 Bottles - $19.95 Holds 60 Bottles - $29.95 WALL MOUNTED Holds 36 Bottles - $19.95 Holds 90 Bottles - $29.95

SOAK-OFF GEL POLISH

NEW!

.6 OZ.

EACH

DURABLE ACRYLIC POLISH DISPLAYS

COLOUR EFFECTS

TREATMENTS

Fan Brush #NAB0114

$1 $ 1 8 COLORS AVAILABLE

2.5 OZ.

4 WATT & 6 WATT ALSO AVAILABLE

#NAB0115

#SB0305

STRIPER LACQUERS

LACQUERS .5 OZ.

9 WATT #NC0007

NAIL ART BRUSHES

Art Club

STEEL CASE FWD/REV

UV BULBS $4.95 EA.

36 WATT

RHINESTONE WHEELS 240-CT. . I>7F;I AVAILABLE $1.95 1200-CT. $4.95

COLORS AVAILABLE! VISIT OUR WEBSITE!

$429.95

7 WATT #NC0231

MIRROR PANELS & TIMER

$99.95 #NC0229 $49.95 #NC0004

#NC0235

NAIL ART FOIL

#EDMT20 20,000 RPM

15,000 RPM

$69.95 VALUE

$69.95

YOUR GLITTER STRIPS SHIMMERING DOTS MYLAR FLAKES CRUSHED SHELLS MANY CHOICE!

Choose from many styles at

NAIL BASIX

42 WATT

TIMER & FAN

) lWh_[j_[i . Yebehi ' lWh_[jo WdZ Yebeh f[h fWYa

Red #NAB0010

100-CT.

Cone NB0516

#PNI25

6 WATT

Barrel NB0515

Razzberry

SALE! $149.95

Includes 3 bits and no-hassle warranty.

MACH I LED LAMP DOUBLE

$11.95 $2.95

BUY 2 GET 1 FREE!

Purple #NAB0009

144-CT.

Professional UV Lamp #NB1500

POLISH STENCILS

Iridescent #NAB0006 Light Blue #NAB0007

$2.95

#PNI12

DRIED FLOWERS

Black #NAB0002 Blue #NAB0003

$39.95

-4

-!.) 02/

Exclusive Price! 25,000 RPM

Includes 6 bits, 3 sanding bands and convenient carrying case.

#NB0521

Buffing Stone "ITS

DRILL

â&#x20AC;&#x153;THE BULLETâ&#x20AC;? DRILL KIT

0EDICURE "IT #NB0522

$2.95 EACH.

Chamois Buffer Bit

Cone #NB0510

Toothpick #NB0513

2-wk Backfill #NB0507

$4.95 EACH.

1000 ct. 100 ct.

$49.95

#NC0227

$99.95

SANDING BANDS

DIAMOND DRILL BITS

#NC0232

$69.95

* Free shipping within contiguous USA on orders of $99 or more; excludes oversized items as noted online and in our catalog. Free shipping to Canada on orders of $99 or more weighing under 12 lbs.; excludes brokering fee/taxes incurred when clearing customs.

Peppermint Pedicure Collection

Gentle Exfoliating Sloughing CrĂŠme

-ANICURE "ALLS CT

5 Gallons $59.95

0INK 'RAPEFRUIT 3" 3OOTHING ,AVENDER 3" ,EMON ,IME 3"

Gal. $14.95

PIPE-FREE PEDI SPAS STARTING AT $1495!

CrĂŠme Mask

Pedicure Scrub

Rock Salts

Ice Cooling Gel

($10 S&H)

($5 S&H)

8 oz. $2.95

E L E C T R O N I C S

A C C E S S O R I E S

S N U A I P L P L A I R E T S A C C E S S O R I & E S

P O L I S H

M A N I C U R E

P E D I C U R E

M A N I C U R E

P E D I C U R E

PEDI CARTS STARTING AT $69.95! NAIL TABLES STARTING AT $169.95!

Photos are merely representational. Items are not necessarily shown to scale in relation to other products shown. Not responsible for typographical errors.

www.nailsmag.com/fifi/11268 na0112ds.indd 181

11/23/11 4:23 PM

SHELLAC™ BUY THREE GET ONE FREE!

$15.95 each .25 oz. bottles

JAN/FEB PROMOTIONS

1-800-727-1119

$11.95

SHELLAC™

.25 oz.

Base Coat or Top Coat

$11.95 BUY 1 GET 1 FREE!

.75 OZ.

“BOOGIE NIGHTS” GLITTER ACRYLIC

TUNNEL UV LAMP

Contains a reflective barrier with optical enhancers

#CND37

Remover Wraps 100-ct.

www.premiernailsource.com VIEW OUR WEEKLY HOT DEALS ONLINE!

$16.72

SHELLAC™

SAVE

25%

33%

$64.95

$27.95

#EZF19

#IBD15

EACH

EZFLOW UV30 TOP COAT .5 OZ.

$97.95 STARTER KIT

VALUE

$9.95 #SN07

ECO SO QUICK SOAK OFF GEL 1 OZ.

WIPELESS FORMULA

BUY 1 GET 1 FREE!

KIT INCLUDES: 6 SHADES, TOP COAT, BASE COAT, MARKETING MATERIAL, DVD

BUY 1 GET 1 FREE!

PINK #SN20A WHITE #SN20B CLEAR #SN20C

$49.95

$1.00

$9.95

#RC07

#SSNG02

.5 OZ.

SAVE

$20

#CND38

UV LAMP Replacement Bulbs 4-pk.

$5.95 BUY 1 GET 1 FREE!

$26.77

ONE-STEP UV GEL

INTRODUCTORY PRICE

STAR NAIL UV GEL SEAL 1/2 OZ.

$9.95

$2.95

.3 0Z.

EACH

UV/LED GEL LACQUERS

COLOUR COLLECTIONS 10-PACK

COLORS

SAVE 2 GRAM TUBES

36 WATT

#1 SELLING UV LAMP!

1,2,3… DRY!

BUY 1 GET 1 FREE!

NEW SHADE!

TRUE PINK SHEER

BUY 2 GET 1 FREE!

25% CURES IN SECONDS!

$3.50

$15.50

$6.75

$3.71

EACH

#CP14

#SE1001

$5.62 EACH HYDRATION THERAPY I, II, III & IV

BUY 1 GET 1 FREE!

.5 oz. bottle

TOP COAT

MILK & HONEY #CN20A POMEGRANATE & FIG #CN20B ROSEMARY & CARDAMOM #CN20C

CUTICLE BUTTER STICKS POMEGRANATE & FIG #CN36A MILK & HONEY #CN36B

VITE

™

CUCCIO MASSAGE CREMES 32 OZ.

BUY ONE RED NAIL ART PEN, GET ONE PURPLE NAIL ART PEN FREE!

SAVE

25%

$4.95

$32.95

$3.25

$49.95

#PL24

EACH

#SC11

DRY HEEL ELIMINATOR

CALLUS ELIMINATOR

4 OZ.

34 OZ.

$7.95

$47.95

VALUE

Original

#PL28

SOAK OFF DUO

YOUR CHOICE

PEDI CARE #GE16A PEDI SOAK #GE16B #PL29 8.5 OZ.

Orange Scented

$49.95

$9.95

#GG04 MINI PRO KIT

EACH 14 OZ. $13.95 VALUE

SAVE $15

SUPER FRUIT WAX ACAI & BLUEBERRY #GG08 CRANBERRY & POMEGRANATE #GG09

SAVE $2.50

BUY ONE SANI-TABLET 100-CT., GET ONE SANI-SOFT TABLETS 150-CT. FREE!

$9.95 #LD06 BUY ONE LITLE DIPR’S WEARABLE SOAKERS 10-CT., GET LITLE DIPR’S ACETONE REMOVER 4 OZ. FREE!

$995 plus additional shipping*

BEAUTY WIPES 200-CT. 4" x 4" $4.95 #DKL08A

10-IN-1 SKIN CARE UNIT #BF10-1

2" x 2" $1.50 #DKL08B

FREE SHIPPING ON ORDERS OF $99 OR MORE!* * Free shipping within contiguous USA on orders of $99 or more; excludes oversized items noted online and in our catalog. Free shipping to Canada on orders of $99 or more weighing under 12 lbs.; excludes brokering fee/taxes incurred when clearing customs.

PRICES IN THIS AD VALID FROM JANUARY 1 TO FEBRUARY 29, 2012. AFTERWARD PRICES SUBJECT TO CHANGE WITHOUT NOTICE. NOT RESPONSIBLE FOR TYPOGRAPHICAL ERRORS.

www.nailsmag.com/fifi/11268

na0112ds.indd 182

11/23/11 4:23 PM

www.nailsmag.com/fifi/xxxxx www.nailsmag.com/fifi/11166

na0112ds.indd 183

11/23/11 4:23 PM

www.nailsmag.com/fifi/11191

na0112ds.indd 184

11/28/11 5:10 PM

Ã&#x2DC;UTO &ILL

WWW ,%8/2 COM

3CAN TO VISIT WEBSITE

&AUCET ,%$

.%7 7%"3)4% #HECK IT OUT

# 53 -ADE IN 53Ã&#x2DC;

www.nailsmag.com/fifi/11183 na0112ds.indd 185

11/23/11 4:23 PM

www.nailsmag.com/fifi/11106

na0112ds.indd 186

11/29/11 12:10 PM

The Only One in the Industry

www.nailsmag.com/fifi/11183 na0112ds.indd 187

11/23/11 4:25 PM

www.nailsmag.com/fifi/11238 na0112ds.indd 188

11/23/11 4:24 PM

The Next Generation of Pedicure Sauna Pedicure System

Exclusively available at The Nail Superstore Red Dragon Sauna (patent-pending) takes pedicures to a whole new level. This fresh approach uses gentle steam to pamper feet,

Patent-pending #13078560

signiďŹ cantly reducing water consumption and taking up considerably less space. Ä&#x2018;ĆŤ Uses steam instead of water Ä&#x2018;ĆŤ Takes just 1 cup of water per service Ä&#x2018;ĆŤ Completely portable with no plumbing hookups Ä&#x2018;ĆŤ Complete system costs hundreds of dollars less than traditional pedicure chair Ä&#x2018;ĆŤ Environmentally friendly

30% Off!

$50 Off!

new!

sale!

5IF USVF (FM 1PMJTI XJUI B Ă¸BXMFTT ĂśOJTI UIBU HSBCT IPME GPS PWFS XFFLT

$VSFT BMM HFM BOE 67 UPQ DPBU XJUIJO TFDPOET

% 'MPXFST %SZ 'MPXFST 4UBST 5FBS %SPQ )FBSU (MJUUFST 4FB 4IFMMT NPSF

*ODMVEFT 1VSF $PMPS 8IJUF 1JOL 1PXEFST P[ 6MUSB $SZTUBM $MFBS 1PXEFS P[ 6MUJ.BY -JRVJE P[ 1SJNFY 1SJNFS /BJM 1SFQ P[ $ 4NJMF 'PSN

"SUJTBO (FM&GFY 1PMJTI Now $9.95 Reg. $12.95

1SP.BTUFS $$'- 8 67 (FM -JHIU Now $125.00 Reg. $175.00

7BSJFUZ /BJM "SU ,JUT Now $12.95 and up

*UFN

"SUJTBO "DSZMJD 4UBSUFS ,JU

Now $29.00 Reg. $38.65

*UFN

CVZ HFU free!

$25 Off!

CVZ HFU free!

%JBNPOE $VUT "WBJMBCMF 99 'JOF 9 'JOF 'JOF .FEJVN $PBSTF 9 $PBSTF 99 $PBSTF

'FBUVSFT SFQMBDFBCMF XBUFSQSPPG BCSBTJWFT

4FU PG QJFDFT

&BTZ UP BQQMZ CSVTI PO GPSNVMB BOE QSPWJEFT TVQFSJPS TUSFOHUI P[

1SP5PPM 64" $BSCJEFT

"SUJTBO 1FEJDVSF 'PPU 'JMFT Now $5.95/ea *UFN

)PU 4UPOF .BTTBHF 5IFSBQZ 4FU Now $49.95 Reg. $75.00

"SUJTBO /BJM 8SBQ #SVTI 0O 3FTJO Now $6.95/ea

*UFN

Now $12.95/ea *UFN

*FREE SHIPPING

orders over $99 | Coupon Code: NAILS0112

t .VTU FOUFS DPVQPO DPEF BU DIFDLPVU t 'SFF 614 HSPVOE TIJQQJOH GPS 64 DPOUJOFOUBM POMZ Offers End 01/31/2012

$BMM

7JTJU PVS XFCTJUF BOE POMJOF TUPSF BU

800.669.9430

www.nailsuperstore.com

8F TQFBL ZPVS MBOHVBHF &OHMJTI 5JĚ&#x2039;OH 7JĚ?U 'SBOĂ&#x17D;BJT &TQBĂ&#x2014;PM www.nailsmag.com/fifi/11308

na0112ds.indd 189

11/23/11 4:25 PM

www.nailsmag.com/fifi/11251

na0112ds.indd 190

11/28/11 5:40 PM

www.nailtechheaven.com YOU WILL FIND 1000’S OF PROFESSIONAL NAIL SUPPLIES Acrylics t Gels t Manicure t Pedicure t Prescription Nails

SAVE ON THESE AMAZING ACRYLIC OFFERS

GEL POLISH TREND ALERT All Polish Pro Open Stock Bottles

$9.95 SAVE $5.00

Attraction Liquid Gallon Pack FOUR 32 Fl. Oz. CONTAINERS

$159.95 SAVE $60.00

OVER 25% OFF

All 24.6 Oz. Attraction Nail Powders

50% OFF

NINE OPTIONS AVAILABLE

Bridesmaid Collection: OVER 50% OFF

$49.97

$39.95

SAVE $49.98

SAVE $49.75

Weekend in Sedona Collection: OVER 50% OFF

$39.95

Attraction Purely Pink, Perfectly Yummy Liquid & Powder Deal

SAVE $49.75

Accessory Collection: OVER 50% OFF Layer over any Polish Pro color for a customized look (Accessories shown layered over black)

THREE FREE POWDERS

$31.50 SAVE $35.85

OVER 50% OFF

$39.95 SAVE $49.75

SALON VALUE

Polish Pro Discover Kit Royal Precision Brush #8 PURE KOLINSKY SABLE HAIR

SAVE $10

OVER 30% OFF $99.95

$39.95

SAVE $44.00

SAVE $10.00

Try us for only

99¢