The Boca Raton Tribune 01

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The Boca Raton Tribune Your Closest Neighbor

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Boca Raton, FL - March 18 through 25,2010 •Year I •Number 001

Downtown Library Should be done by 2012 See Page 3

Society Looking back of Boca Festival See Page 11-13

Bridge Hotel New GM over haul See page 18

New owner bringing life back to unfinished Eden condo project By Dale M. King BOCA RATON - Something’s happening at the old Eden condominium complex site near downtown Boca Raton that hasn’t happened in a long time. Construction crews and heavy equipment are at work for the first time in years while the former owner revised plans, sought new financing and complained about a bevy of problems that kept him from completing the development.

Not so any more. Priderock Capital Partners, a West Palm Beach company that specializes in reviving troubled multi-family projects, has purchased the concrete eyesore from the previous owner, CeebraidSignal Corp., for a figure said to be in the mid to upper $20 million range. Workmen moved in almost immediately and began transforming the four-building monstrosity into a work in progress. See Eden page 5

Downtown Boca to get new logo, website, slower traffic on Palmetto By Dale M. King BOCA RATON - Downtown Boca. It’s Happening. And if you don’t know that by now, you will when that newly drafted catch phrase and a new downtown logo start appearing on banners and other paraphernalia, all aimed at giving the city’s retail center a long-needed shot in the arm. The logo - a tree-like design that could be viewed as

waves, birds, a martini glass or other eclectic object - was unveiled by Bonnie Kaye of Kaye Communications at a recent meeting of the Community Redevelopment Agency. Combined with the tagline, “Downtown Boca. It’s Happening,” the logo can represent the current as well as the growing future generation of the city. The recent CRA meeting was

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a follow-up to a Downtown Marketing Forum involving center city merchants with the Downtown Boca Raton Advisory Committee and with Jon and Bonnie Kaye, whose public relations firm has been retained by the city to help craft a more vibrant downtown. Downtown Advisory Committee Chairwoman Michele Bellisari called that meeting “fantastic. See Downtown page 4


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