Lead Up for Women Nov-Dec 20

NOVEMBER-DECEMBER 2020

America’s Franchise ™ Matchmaker How Careyann Golliver is helping people realize their dreams through franchise matchmaking for FREE

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E HRIV TO T TIPS N YOUR I NESS BUSI NCES A N FI

CONNECT. INFLUENCE. LEAD. leadupforwomen.com

Careyann Golliver Founder Franchise Logic

Sharing powerful Stories LIVE each week on our new podcast Whoever says endless opportunity does not exist needs to stop limiting themselves by their beliefs that exist between their ears.

Our goal with Lead Up for Women is to empower as many women as we possibly can to Show Up, Be Seen, and to be the best version of themselves.

Having a podcast enables us to do just that. Are you ready to lead without permission and take the steps needed to live your best life? Whether you want to start the business of your dreams, learn the steps needed to love what you do, or celebrate your present and future accomplishments, our podcast will dive into deeper subjects with weekly guests who have already walked in your shoes.

Let the experts guide you to a clearer path to the future. Our show will be the perfect platform to be motivated and inspired, to advertise your business, network, and hear about Lead Up’s upcoming events.

With more than 20,000 listeners, we have the opportunity to pioneer global change for women today, as well as in the future.

We invite you to tune in to Lead Up for Women: Speak Up to Lead Up, weekly live on Facebook (on our Lead Up for Women FB page) or on any podcast outlet when you have time to listen.

We are on Spotify, Apple Play, Google Play, Stitcher, and iTunes.

Do you have someone in mind you feel would be a great interview on the show?

Do you want to share your story? Do you have a mentor, coach, sponsor or have been inspired by an amazing leader, entrepreneur, employer or friend? If so, we want to hear from you. Please submit their names, contact information, and why you feel they would be the perfect guest for the show to info@Leadupforwomen.com.

As the global leaders for empowering women, our platforms can put your brand in front of tens of thousands of active listeners. To get onboard, contact info@leadupforwomen.com for sponsorship package pricing.

Contents

November • December 2020

Owned & Operated by Women’s Association, LLC Mailing Address 10522 E Sheffield Dr. Mesa, AZ 852112 Editorial Contributing Writer Rochelle Brandvein rochelle@brandveinpr.com 636.530.7225

America’s Franchise Matchmaker™

Website & technical Support Abhishek Narayan abhi@ezmarketingtech.com

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PR social@leadupforwomen.com 602-730-5121 Membership Information Mel Carr melc@leadupforwomen.com membership@leadupforwomen.com

BUSINESS

4 Founder’s Corner: You are the creator of your Reality... so how will your 2021 unfold?

LIFESTYLE

Art Director BOC design, Inc. brent@bocdesigninc.com 404-402-0125

6 Leave “I’m Fine” in the Past Sanctuary reinforces why you must THRIVE today, tomorrow and forever

Circulation/Subscriptions subscriptions@leadupforwomen.com

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LUFW Management: Colleen Biggs: Chief Inspiration Officer colleenb@leadupforwomen.com 480-241-3708

Your Story Starts Here

12 L.E.A.P. into the Lifestyle You Deserve

LEADERSHIP

PHILANTHROPY

David Corson: Operations Manager davidc@leadupforwomen.com 404-931-6569 Lead Up for Women General Inquiry Melc@leadupforwomen.com info@leadupforwomen.com 602.730.5121

24 Speak Up Tips for bolstering your public speaking results 30 10 Tips to Thrive in Your Business Finances

22 Vision is Where You Start

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10 Expelling the Myth Finding financial freedom in a downward market

27 The New Year is Music to My Ears

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Founders Corner

You are the creator of your Reality... so how will your 2021 unfold?

S

o many of us are ready to say goodbye to 2020. With all the unprecedented “moments” 2020 left us, we want to embrace 2021’s changes with open arms. So what exactly does “change” mean? By definition, change means to make someone or something different; to alter or modify.

Hmm. Let’s look at how that works in business. What can we change, alter or modify in our behaviors as we conduct business in 2021? A lot. Since we know we cannot change another person—or that never worked for me in the past—let’s focus on how to change within.

First of all, we can approach 2021 with a slate of endless possibilities for thriving in business. If you felt as if you were just “surviving” this year, leave that thought in 2020. Vow to yourself that 2021 will be your year.

So many women in the Lead Up for Women Community thrived during the pandemic. They approached each day as an opportunity to grow, motivate others, live in abundance and seek ways to pivot their businesses.

And I must say it worked. Many of you hit record months for revenue, client load and personal growth, which resulted in personal happiness. We control the outcome by controlling our mindset. That doesn’t mean controlling others, yeah I know I said that already, but that really doesn’t work.

We believe in you, your abilities and your right to step into every spotlight you can.

With Zoom being the new “normal,” you can network countless times per week, and never take off your pajama or put on shoes. That’s what I’m talking about.

Lead Up for Women knows each of us can have the life we desire if we take the steps to create that life. Be the badass leader you know you are, and gain the courage and confidence through the strong support of our group of women, so that you can live your best life. We are here to show you how to tap into your greatest power, YOU. You are the only you that has ever been and the only you that will ever be. Be you and be strong, because you are brilliant and the world needs you. All the members of Lead Up for Women So many women in the Lead Up for are here to offer you support and sisterhood, which will help you leading your best life. The journey starts today.

Women Community thrived during the I’d like to thank each of you who believes in our mission, who believes in the vision that women can lift each other withpandemic. They approached each day out competition or judgment, and will expand in abundance, as an opportunity to grow, motivate success and love, and in turn, inspire others to do the same. are all sisters in this world. So to create more jobs and others, live in abundance and seek ways We clear more pathways for women to shine in leadership, we must band together and blaze new trails. to pivot their businesses.

Whose with me? What are you waiting for? Give yourself a gift, YOU. Join us..

With Gratitude,

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Lead Up for Women

November-December 2020

THIS IS NOT YOUR ORDINARY GET-AWAY! This is a one-of-a-kind, I’m serious about being seen in this world and it starts NOW kind of get-away! Because you are WORTH IT!

Be You Be Strong is an Elite Sanctuary for Women that have a burning desire to lead their lives without asking permission of others.

This Powerful supported gathering is designed to foster your unique personal story, and individual clarity and growth; all while nurturing the discovery of YOU and your personal brand.

Perks of this Sanctuary • 5-star accommodations in a luxury mansion • Learn new Skills & Form New Habits • Healthy food prepared by our personal Chef • Daily yoga, meditation, & journaling • Mindset shifting for business growth & goal-setting • Engage with a tribe that will be devoted to you far and deep • Live for 4 days under one roof while being pampered with great food, self- care, massages, and much much more.

• 4-week Accountability Coaching w/ Colleen & all attendees following the event • But, you have to Show Up to live the life you desire

ONLY ONE SANCTUARY SCHEDULED FOR 2021, SO DON’T MISS OUT!

NOVEMBER 4TH - 7TH

Apply today, only 12 women will be chosen for each Sanctuary Your application will be used for the sanctuary you note on the application.

WWW.LEADUPFORWOMEN.COM/EVENTS

SANCTUARY RECAP

Leave “I’m Fine” in the Past Sanctuary reinforces why you must THRIVE today, tomorrow and forever

A

fter many cancellations, rescheduling and relocating due to the pandemic, we finally welcomed an intimate group of ladies to The Mansion on Nov. 5. As Thursday approached, the ladies arrived one-by-one at the Scottsdale, Arizona Mansion. They come from New Jersey, Atlanta and, of course, Arizona. We know everyone left re-energized, fueled with intentions, commitment to growth and well-connected. Let’s explain how they got there.

Day 1 Thursday evening featured a scrumptious dinner, prepared by our very own Vegan Chef, Frances Graham of Nourish’d Culinary. Everyone got acquainted and spent the evening sharing powerful stories and why they attended. This connected the group, as they dug deeper into who they are and how they became the amazing people they are today. The evening ended with gift bags filled with beautiful gifts from our many sponsors (Thank you again sponsors).

Day 2 On Friday morning, our group was led through an energizing yoga session with Vanessa Siren of Siren Yoga. Everyone had

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their bodies and minds revitalized so they could tackle the day’s workshops. In addition, as is the custom every morning, guests were treated to a fresh vegan breakfast, which included stories from Frances on her struggles before becoming a vegan. She provided cooking advice, as well as insights on why eating healthier can boost your brain function, stamina and success.

Friday also saw the group dig deeper into the “why” of all of the roadblocks that may have existed. Working hard to acknowledge the blocks, the workshops went well into the evening. The group was able to sprinkle in “Hot Seats” to uncover hidden beliefs and reveal little gems that may have been hiding from the world.

November-December 2020

Day 3 Saturday was set aside to build on everything unraveled from the day before. It was a day to plan next steps, heal, bask in “me” time and serve others. The day started with a completely different style of yoga led by Vanessa. The session featured meditation and deep stretching, which helped connect the group to their inner self and release tension.

Three Point Wellness’ Stephanie and Caitlyn joined the group in the afternoon to provide massages. The rest of the day was spent poolside, including sauna care and hot tub soaking. In addition, Lead Up co-facilitator Julie Jones led the group in creating Sunshine Jars for the OCJ Foundation.

The jars are an inspiration for workers from the group/foster homes. For more information, visit ocjkids.org.

The day ended with all the ladies dressing in white to symbolize their clean canvas. Dinner included a family-style Italian meal and some late night dancing, including an impromptu dance party.

Day 4 On the final day, Vanessa started the group with yoga, including a healing yoga/meditation session with cucumbers and essential oil clothes. The session helped solidify all the learning, growing and transformations the group experience over the weekend. As the Sanctuary came to a close, each attendee set intentions, which they will be held accountable for over the next four weeks of post-group coaching.

For more information on attending the 2021 Sanctuary, visit www.leadupforwomen.com/events and submit an application.

Remember, if learning is beneath you, then leadership is beyond you.

Event Sponsors

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BUSINESS

Your Story Starts Here How to write a captivating short promotional biography

I

was born with a pen in my hand. From the time I was 11, I declared that I would become a sportswriter, and believe me, at that point, there were no women sportswriters. But writing came easy to me, and before I was 22, I was at the Detroit Free Press, on the front pages of the Los Angeles Times, at the Associated Press and The Washington Post.

I used my writing skills to build one of the largest sports/entertainment PR firms in the country, and then wrote two best-selling personal growth books, the last of which was awarded the “Best Spiritual Book of the Year” at the International New Age Trade Show. Today, I write pitches that get authors and leaders booked on thousands of radio shows and podcasts.

Writing has been my ticket to success, my intuitive craft. But I know that the ease and passion for writing does not come easily for other people. Most struggle with writer’s block on even the simplest projects. “Where do I start? What do I say? What do I leave in? Leave out?

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In today’s world, you need every edge to attract clients— wherever that may be—including virtual and in-person, live speaking events, webinars, podcasts, radio shows, summits, videocast, and more.

By Jackie Lapin

How do I make it flow so it reads better?

How do I make it impactful?”

Indeed, there is a lot at stake.

In today’s world, you need every edge to attract clients—wherever that may be—including virtual and in-person, live speaking events, webinars, podcasts, radio shows, summits, videocast, and more.

As a leader, author, entrepreneur, coach or expert, your success at attracting clients is directly correlated with how much visibility you have within the communities of people assembled in a room, virtual conference or listening to a podcast.

But the decision-makers who book presenters or interviews are notoriously overworked and besieged by candidates for their limited slots.

How in the world do you stand out?

The answer is a powerful short biography, which can establish you as the star you are and motivate someone to choose you.

You will use it in your speaker onesheet, speaker introductions, webinars, summits, podcast introduction sheets, and more. They will help you get booked or impress the audiences with your expertise and accomplishments How do you get this essential life-summing up biography into a few paragraphs to resonate with bookers and make them feel you’re the right person to introduce to their audience? Or, how do bookers believe you’re the right person to get an audience eager to learn from your track record?

Let me help take the intimidation factor out of writing your impactful, concise and compelling biography If you are pondering how many ways you might mess this up, let me come to your rescue with three simple tips that should make things easy.

November-December 2020

Before you start, remember that you’re writing in the third person, so you can detach from any reluctance to brag about yourself. This is not the time to be humble. Use powerful adjectives and active verbs. And do not write every sentence starting with your name; alternate using introductory clauses. Write it as if you’re summarizing the exciting career of someone you admire.

Tip #2

Here are you tips:

Tip #3

Tip #1

In the third and any succeeding paragraphs, roll out your supporting

In the first paragraph, answer the questions, “What’s the benefit you bring to this audience? Why you? What will be the outcome for the audience? How specifically will their lives, businesses and mindsets improve? What’s different about you than everyone else in your genre?” While you may pepper other information in this first graph, this must be your core message.

In the second paragraph, touch on what you have done—things that will impress the decision-maker and the audience.

What are your Top 3 results-driven business successes (and for personal growth and wellness leaders, these successes mean your Top 3 achievements with clients—individually, collectively or community-wide.) Do you have a program that speaks to this?

credentials, books and achievements.

Education, certifications, clients you have served, places you have spoken, media that have featured you, awards you have won, celebrities you have worked with, etc.

Follow these simple guidelines and you’ll have a stellar short biography, usable in dozens of places.

If you would like a 25-question “cheat sheet” of to help you gather all the information for your biography before you start writing, visit: speakertunity.com/questions.

Jackie Lapin is founder of SpeakerTunity (www.SpeakerTunity.com), The Speaker & Leader Resource Company, which provides leads, tools and strategies for leaders, coaches and entrepreneurs to get booked for speaking engagements, radio shows, podcasts, virtual summits and virtual networking. She can be reached at TheFolks@SpeakerTunity.com.

Learn. Serve. Lead.

Lead Up for Women is proud to present this exceptional opportunity to travel to Guatemala April 15th-26th for an 11-day / 10-night service trip in the settings of the Mayan Villages and discover the most beautiful places in Guatemala! This trip will include learning from the Mayan Women, serving alongside them, then, in turn, teaching the Mayan Women. This is a once in a lifetime opportunity to activate your learning, service, and leadership globally.

For more information or to register, visit www.localhope.org/Volunteer See: Lead Up for Women’s Journey to Guatemala: “Learn, Serve, Lead!”

BUSINESS

Expelling the Myth Finding financial freedom in a downward market

P

erhaps you have asked yourself if it is possible to reach financial freedom in a market that goes to a lower figure from time to time. If you answered yes, this article is for you.

Those who have become wealthy have come across hundreds of obstacles, as was my own experience.

Having found myself working from paycheck-to-paycheck with less than $30 a month to spare, divorced—and to top it all off—a single mom, I decided it was time to make a change.

I was able to create a profitable empire with only $500. So it is possible for you.

As you read on, you will learn how to survive many of life’s ups and downs because I’m 100% sure the game is still

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winnable. But you should know this path is a journey.

You need to work hard, be committed with yourself and self-motivated every single day.

Any hard-working American can reach this life as me.

Let’s explore some aspects about taking control of your economic future.

The power of compounding Many times, we go aimlessly and don’t stop to plan what’s truly important to us

By Vicky Schettini

and our families, and what decisions will benefit us most in life.

Did you know if you save 20% of your income and invest it at a rate of return of 5%, in 36 years you can retire at any age?

November-December 2020

If you can save a larger amount or get a higher return, you can retire sooner.

If you manage to save 40% of your income and get a return of 7%, you’ll reduce the time until your retirement in 19 years.

Additionally, you can reinvest that money by using the power of compounding.

When you invest, you’re going to generate interests. These gains can be powerful if you learn how to use them.

Compounding interest is the additional interest on your principal investment, or in other words, the interest on the interest.

It works by reinvesting interest rather than paying out.

It means the interest gained in the next period, plus the previously accumulated interest.

Compounding interest means you’re making your money work for you.

gets, retirement plans, taxes, investments, real estate, among others.

Find a mentor Mentoring is different from brokering. A mentor literally can teach you how to invest, while a broker is driven by compensations and commissions.

This is the real financial education aimed at developing the potential of entrepreneurial people. It is based on transferring the knowledge from the accumulation of experience of the mentor to anyone who wants to grow.

Generally speaking, a correction involves a loss of 10% off a recent major index high.

A bear market involves a loss of 20% lasting at least two months or longer. It is hard to predict how long.

There are strategies that can protect your investments, like buying bonds, gold or stocks down in value.

So don’t waste more time waiting for someone to educate you.

Be responsible for your economic situation and become a part of a chess game, not a chess player.

Many times, we go aimlessly and don’t stop to plan what’s truly important to us and our families, and what decisions will benefit us most in life.

Reduce fees and taxes Commissions to brokers can considerably impact your account values. You may think that if you don’t know anything about investment, looking for a broker is necessary to start operating.

That is a myth.

Pay attention to the great quantity of fees and taxes you pay to brokers in a year.

Did you know that fees are extracted from your account?

People think they don’t pay fees in their 401(k) plan, but that’s not true.

If you reduce just 1% of your annual fees, you’ll save 50% of your money for retirement.

That means almost 10 years longer, so of course taxes are important.

But to save money, you don’t need a broker; it’s mandatory you educate yourself in finances.

The world of investment is incredibly intimidating—full of complex terms and concepts that aren’t meant to be understood by the common citizen.

Fortunately, this is a misconception.

Financial education is available to anyone regardless of their level of education. It focuses on the ability to make sound decisions and manage financial affairs with confidence.

This implies the possession of skills and knowledge that allow an individual to make effective decisions on various personal finance issues, including bud-

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A mentor is someone who advises, supports and guides the entrepreneur, and gives the necessary tools to develop a project by overcoming obstacles in a professional manner, ensuring that you make the right decisions to avoid mistakes and future problems.

You can connect through your mentor and networking along the path in order to acquire the necessary skills to develop both personally and professionally.

Turning your idea into a profitable business and, if necessary, seek funding.

This close relationship of trust with the entrepreneur includes providing agile tools, guiding and advising both in the short– and medium-term, developing a business model, a business plan, a financial plan, etc.

Understand how markets work Good investors know the bear market is essential. They actually are looking forward to better opportunities of buying.

The stock market does not like Americans when it’s on sale, but if you learn all the necessary strategies and handling tools, I’m sure you will reach profits to reach financial freedom.

Your quality of life improves and even you will transform your life vision.

Differences between a bear market and a correction also are important to understand how industry works.

Don’t forget that study is the fundamental key to match your needs and goals to your business plan. Your interests have to be above the investment decisions.

Final thoughts Everybody can reach economic stability by financial freedom. You and your family deserve more than a day by day life.

Although money is not the source of happiness, it’s clear it can help us a lot, especially if you want to spend more time with family and loved ones, ensure your retirement and even college for kids.

Build your wealth, but don’t forget to find ways adding more value to people’s lives.

Well-being is associated with happiness, so the more you give, the more you receive.

Remember that financial freedom is different from each person and can be money, time or your unique values, goals and standards of living.

Start working toward it now.

Vicky Schettini is founder of WIT (Whatever It Takes) Property Finders (vickyschettini.com) and author of “Investing Real Estate Secrets.” She can be reached at 601-202-8425.

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LIFESTYLE

L.E.A.P. into the Lifestyle You Deserve

L

.E.A.P. That’s exactly what these eight ladies did when we visited Schnepf Farms in November 2020.

After being greeted by owner Mark Schnepf, who grew up and inherited his parent’s potato farm, we were introduced to the farm’s history. We were to get an inside look at what happens when all those million-dollar ideas don’t happen on the first try. Our takeaway: When you fail, you must try again, and again and again.

Without persistence, Schnepf Farms would not be the huge entertainment farm it is today—one that hosts hundreds of thousands of people each year.

How do they do it? We dove into the topic during lunch, where we foraged for ourselves. We picked vegetables, rinsed them, chopped them into bite-sized morsels, and added them to our lunch masterpiece. And sure, not everyone enjoyed the foraging or prep work, but just as in business, you have to do things you don’t like sometimes in order to reap rewards. On this day, that reward was lunch.

Mark Schnepf

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November-December 2020

Following a presentation by co-owner Carrie Schnepf, who showed us how she manages the integrity of the farm, our team continued with brand photography. This helped keep our social media content fresh and relevant. There also were two intense days of business training.

We only have one life, one time on this earth to pursue our dreams, one chance to build the business we desire.

So, what’s stopping you? There are basic steps that must be done to launch a business, scale a business, and to understand your profit margin. Those were just some of the lessons we perfected during our personal and business development excursion. We celebrated our wins, our victories and lifted each other up.

Connections are key. Remember: Who you know is just as important as what you know.

If you’re interested in understanding how you can take the L.E.A.P. and get the support you need to scale your business, attract more clients, drive substantial more revenue to your bottom line, and lead the business you desire, contact Colleen Biggs, Chief Inspiration Officer of Lead Up for Women. Colleenb@leadupforwomen.com.

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LIFESTYLE

Your 10-point Plan to Greater, Positive Mental Wellness

W

e are living in a world where we’re constantly bombarded by stories, videos and articles of chaos, disease, darkness and destruction.

Whether we’re consciously aware of it or not, we take all this into our awareness.

Everyone needs a boost of joy and love during this time. In fact, studies provide proven strategies you can begin applying to your life to increase your mental wellness and capacity toward greater joy and harmony in our world.

Below, you’ll find some of the most powerful tips on improving your mental health during these unprecedented times.

Choose three that resonate most with you and start applying them to your life, business and relationships today.

By Nadene Joy

Your Top 10 tips to improving your mental wellness include: 1. Have a positive mindset and surround yourself with uplifting people who do great things. You’re the product of the Top 4 people you spend the most time with. Replace negative thoughts immediately with positive ones and don’t focus on the negative. Remember, what you focus on expands.

2. Uncover your purpose and live each day with greater meaning by focusing on what brings you joy and fulfillment.

Choose to be happy and joyful each day.

Next time someone asks you how you’re doing, say, “I feel happy.” Just saying this out loud will make you feel happier.

3. Serving and helping others in need is one of the fastest ways to lift your spirits. One of my favorite quotes is so true: “The best way to find yourself is to lose yourself in the service of others.” — Mahatma Gandhi 4. Focus your attention on living in the present and let go of the past. This tends to lead to depression. Let go of your worries and fear of the unknown. Thinking of the future can lead to anxiousness.

Instead, live in the present. That’s what brings true peace of mind and harmony into our lives and the lives of others.

5. Share your passions and gifts with the world. The first step is to define your gifts and talents by looking at what sets your heart on fire. Ask yourself: “If I could spend my today anyway I wish and money wasn’t a concern, what would I do?” Look at what you’re

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November-December 2020

already doing in those spare moments.

How can you serve others? Seek out non-profit organizations that need volunteers. Visit a local senior citizen center.

Get creative. Once you start looking, the opportunities will be endless.

6. Forgive those who have hurt you, including yourself. Rid yourself of unresolved feelings of bitterness, anger, judgement, criticism and resentment, and replace them with unconditional love for yourself and all others. When there is love, there is no room for hate.

7. Make smiling and laughing a part of your day. Smile at people you pass on the street, in the grocery store or on a Zoom meeting. It might be the only smile that person gets during the day or week. And it only takes a second. Smile at yourself in the mirror. Tell yourself how incredibly amazing, loved and special you are.

Here are a few interesting facts about smiling: It is the universal sign for happiness. It boosts your immune system.

It is contagious. Now, here’s a challenge: Smile at someone and see if they smile back. Every time you smile naturally, it relieves stress. Smiling helps you get promoted. Women smile more than men.

There are 19 different smiles—polite, “social smiles” versus sincere, “felt smiles” are two categories identified by a UCSan Francisco researcher. Say “cheeks” instead of “cheese” to display a more genuine smile. Here’s a smile quote I love: “Every time you smile at someone, it is an action of love, a gift to that person, a beautiful thing.” — Mother Teresa 8. Have a sense of belongingness to a community. That doesn’t have to mean many people. In fact, a community can be just two people who feel valued, seen and heard, and who truly matter to each other. Find ways to connect with others, even if it is just through text, phone or Zoom. Connections are what motivate us with what our “why” is for doing what we do in our daily lives. Belonging is one of our basic needs—above food, shelter and clothing. It’s why it is placed as one of the Top 10 universal ways to improve your overall mental wellness.

of trust, surrender and let go knowing you’re loved and protected beyond measure. No matter what you’re going through or have been through, everything happens for a reason. It brings greater lessons and blessings beyond your wildest dreams. Trust that God is ultimately in control of your destiny. Be obedient and take action on what you’re called to do.

This will bring a deep intrinsic sense of accomplishment, joy, value and selfworth—feelings that are long-lasting. The power of prayer also is powerful. Make sure to include prayer/meditation/gratitude into your daily routine, not just during the bad times, but the good times, too.

not just in a state of worry. Don’t miss the hidden messages in your conversations. This might be the only cry for help you get from someone. Show them you love, care and concern.

As leaders, it’s important to engage in this active listening process. Doing so brings much greater fulfillment for everyone involved, whether they’re your boss, client, friend, family or President of the United States. I encourage you to practice this, and watch your entire world and business culture get turned around for the better.

These are a few strategies I have found that work both personally and professionally over my last decade working, coaching, speaking and consulting with top leaders, influencers, individuals, families and youth around the world as I ran a global business and events. Stay true to who you are and let your unique gifts, talents and passions shine brightly.

Spread greater, unconditional love and kindness, and hope and joy with everyone you encounter.

As leaders, it is important to engage in this active listening process.

Doing so brings much greater fulfillment for everyone involved.

10. Lead, speak and listen from the heart. We all desire to feel seen, heard and valued. In order to experience this, you must model this to others. Be vulnerable, authentic, genuine and real with everyone you meet. Listen and feel what others are saying from the heart,

Remember, it starts with your thoughts, which leads to your destiny.

By simply replacing your negative thoughts with positive ones, you’ll be on your way to improving your overall mental wellness, life, relationships and business.

Nadene Joy is the author of the Amazon 5-star self-help book “Uncover your Purpose, Heal and Share Your Gifts With the World”. She is an accomplished life and business coach with a God-given gift for increasing hope and fostering greater abundance, healing, and purpose in individuals all around the world. She currently resides and is the CEO and founder of her consulting and coaching business in Regina, Saskatchewan, Canada where she consults with clients globally and has worked and studied with some of the most prominent leaders of our time.

9. Have faith and belief in something beyond your own control. Have a sense

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Careyann Golliver Founder Franchise Logic

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November-December 2020

America’s Franchise Matchmaker

™

How Careyann Golliver is helping people realize their dreams through franchise matchmaking for FREE

I

n the early 2000s, Careyann Golliver created a franchise options arm for a business broker in Denver. It was a cathartic experience that taught her many lessons on how to create, implement and manage sales processes and procedures for resale business transactions.

Two decades later, Careyann is known as America’s Franchise MatchmakerTM —a person who has acquired a unique perspective on helping others take the leap into franchise ownership. These keen insights were born from a career that included being a small business owner and that independent franchise sales arm experience for a franchising corporation.

The process, as Careyann describes, includes building and maintaining strong personal relationships with people who are committed to finding real opportunities to be their own boss. She has become so much of a thought leader in the area that her insights have been tapped by the likes of Bloomberg Businessweek, Entrepreneur Magazine and FORTUNE, among others.

She also is a highly sought after voice in the franchise industry.

We sat down with her to discuss her beginnings, the future and what it feels like to be the conduit to other people’s dreams.

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Give us a snapshot of Franchise Logic?

I was first introduced into the franchising world when I helped build and grow a family business into a top rated national handyman franchise. With its success, it ultimately was acquired by one of the world’s largest retailer-owned hardware co-operative companies, Ace Hardware Corporation.

I learned a lot on that magical ride, but the one thing that was crystal clear to me is that there were so many people out there who wanted to be The Boss.

They just didn’t know where to begin or even how to conduct a proper due diligence on a franchise business. It can be overwhelming with nearly 4,000 franchises in the US alone today.

Nine and a half years ago, I took my knowledge from the franchisor side, and applied it to guiding and coaching individuals who wanted my knowledge to

help connect them to franchise options that match their skill sets, goals, dreams and spend tolerance available in their desired geographic area. My services are free.

My entire methodology is to bring education to the forefront. We all know the better educated one can be, the better decisions one can make. They can make confident decisions for their future, which ultimately results in higher chances of success.

I also am helping franchise organizations grow their brands with the best-fit candidates—ones they might not have ever found on their own. It’s a win-win. That is how I became America’s Franchise MatchmakerTM.

Tell us what makes the Franchise Logic brand so unique?

I believe my real-life experience on the franchisor side is a huge advantage in helping guide and coach others. I make sure they have their eyes wide open before they make any decisions or spend any money. This is a huge investment, in many cases, equal to the purchase of their home.

Because I co-owned and assisted running a franchise myself, I feel it gives

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my candidates an insider’s edge and highly educated perspective. I am gifted at matchmaking prospective buyers with potential fits for their needs. The process I have mastered is truly a self-discovery journey to identify their possible perfect franchise match. It is created to align skill sets and goals while helping prospective buyers take control of their destiny and fulfill the American Dream.

Due to the majority of folks I work with being between 52-67 years of age, they won’t have enough years to recover if they don’t get it right.

executives ready to escape Corporate America. They have a true desire to do something on their own, but not alone.

What drives your decision to do this?

My passion. Quite honestly, it is a blessing to be able to literally change lives.

Most people coming out of corporate have always wanted to run their own business, knowing they can do it better.

There comes a time when they realize they’re done renting their time and talent, only to create wealth for others.

What hurdles have you overcome being a woman in business?

Let’s face it, women rock. Unfortunately, we are not always treated equally. But I love a good challenge. Some of my most favorite placements are women in male-dominated businesses, mostly because they generally run circles around the men. Many times it is frustrating and unfair to have your abilities and direction challenged because of your gender. Being a strong assertive female in my role allows me to professionally nurture my candidates like a mother. That can be extremely powerful. I think it’s a talent that men just can’t utilize.

Because I co-owned and assisted running a franchise myself, I feel it gives my candidates an insider’s edge and highly educated perspective.

What do you do to give back?

What type of consumer do you target?

The ideal target varies from stay-athome moms who may be empty nesters excited about having a new purpose and contributing to their family income, to investors or PE firms seeking an investment vehicle outside of the stock market (where there is no control that can result in yielding a high ROI) to corporate

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I can show people an abundance of possibilities outside of traditional employment that allows them to build a career bridge—one that eventually takes back control and helps them build a real asset they own. Learning that someone I placed in a successful franchise business is now playing a mentoring role within that system validates my matchmaking effectiveness.

I am active locally with Denver Divas – Entrepreneur Women’s Group, Franchise Business Network and the International Franchise Association. I am also a community volunteer. I strive to maintain a lifestyle reflective to a strong commitment of balance, determination and drive in my own life, and assist others around me to achieve this as well.

Every year around Christmas, Travis and I usually spend $500 on different toys to provide to our community for the less fortunate. While we don’t have children of our own, I can’t imagine how heartbreaking it would be to have to choose between gifts under the tree for your children or putting food on the table.

What are some of your biggest opportunities moving ahead?

I am starting a Micro Influencer business online. I am balancing this learning

November-December 2020

curve with upholding my current business responsibilities. It has been a bit of a challenge to maneuver. My franchise consulting business is very serious. Yes, I bring fun into the process, but it’s still very serious—surrounded with lots of rules and regulations. I feel like the “fun creative Careyann” doesn’t get to come out and play as much. I hope this second business will fill that void for me, and bring much success and happiness in a fresh new way.

How do you stay connected with other women in business?

I engage in meaningful groups (like Lead Up). It helps me surround myself with other like-minded, Type A-player driven, entrepreneurial females. When you get a driven group of females together, it is magnetic. The goal is to stay active in networks that support other small business owners and surround yourself with people who will lift you up, not drag you down.

Being a business owner is not always unicorns and rainbows. It is a lot of hard work.

Nobody else is going to care about your business more than you do.

Due to COVID, there are endless virtual networking events that can literally fill hours of teleporting yourself via Zoom, helping inspire meaningful connections with a great deal of others in short order.

What people have played an important role in your success?

My mother has been my biggest mentor.

Even while raising my sister and I, she successfully balanced a tremendous career in real estate. I have always looked up to her, not only as my mother, but as a top professional woman in her field.

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How do you stay current with today’s trends?

I am lucky to have a great group of colleagues. We meet every six months face-to-face for a week-long meeting, and every month to discuss best practices and challenges we have with our businesses. It is uncommon to find a group of professionals willing to share their wins and failures, along with their secrets to their success from the same business you are in. These are very driven, Type A personalities, who even though they are extremely competitive, have enough respect to be open and willing to share with others.

What is your growth plan?

Let’s face it, women rock. Unfortunately, we are not always treated equally.

But I love a good challenge.

I am highly competitive, which can be dangerous at times. My growth plan is to continue to raise the bar in striving to find new ways to deliver real value to those I serve. My goal is to continue to build my referral network, because working with referrals are the best candidates to work with—along with growing and building the Micro Influencer business at the same time.

What’s the biggest item on your to-do list right now?

Restructuring my entire marketing strategy for my franchise consulting business. And boy is it a big one. This involves and requires a lot of trust in others to deliver and produce results at a large ticket price. It can be uneasy at times because I tend to be a bit of a control freak. You have to give up that control to make these tasks a reality.

What’s the most rewarding part of your career?

I feel incredibly honored to say that 80% of my business is from personal referrals.

I think it is a huge feather in my cap that others believe the value I bring to each relationship comes with honesty and integrity, and truly caring about their success.

What is your secret to success?

Failure is never an option. Being a business owner is not always unicorns and rainbows.

It is a lot of hard work. Nobody else is going to care about your business more than you do. Accept the things that you hate to do or don’t do well, and find others to do them.

Define where your skill sets will generate the most return and spend most of your time in those areas. No one can excel at everything. Be okay with your weaknesses.

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November-December 2020

One-on-One with...

Tell us about your family?

Third time’s a charm. I had to have some not so great marriages until I found my soulmate, Travis. I often feel I wish I would have found him earlier because he would have been best friends with my beloved father, who had passed less than a year before we met. We have two Shih-Tzu fur-babies, Gertie and Garcia, who are brother and sister.

How do you prioritize your health, family and career?

Health is my top priority, because without it, you have nothing. My family comes second. My career is third.

Careyann Golliver help others overcome their challenges. They’re warriors. They’re courageous fighters for what they believe in and for how they see themselves and the world.

What are your strongest traits as a leader?

Integrity, gratitude and self-awareness.

How are you mentoring/ sponsoring others?

I feel like I mentor every day with my franchise candidates by guiding them on a journey of exploration and giving them a newfound clarity for their future.

What motivates you every day?

What book are you reading now?

Connecting with others. I love hearing their stories. And because I have a virtual business, I can speak with people from all over and really become an important fixture in the planning of their possible future. It’s exciting. In fact, I still get Christmas cards from people I placed into their perfect franchise over 15 years ago with our family franchise.

“Magic” by Rhonda Byrne.

How do you tap into the power of YOU, which makes you unique?

How has that pushed you forward?

What are your favorite hobbies?

I am all about retail therapy. I love working out and playing tennis and I love to hunt & fish. I also have fallen in love with Diamond Paintings lately, especially during the pandemic and these difficult quarantine times.

How do you like to spend your down time?

I am genuine. What you see is what you get. I don’t know how to be anyone but me. You will either love me or you won’t. Authenticity is something everyone is craving, so I strive to keep it real. I think people who know and work with me appreciate that.

Taking a hike, going for a run or heading to the mountains for a long weekend with Travis and the dogs. I love spending time nested in the mountains in the natural hot springs and enjoying the natural beauty of simplicity. Being a Colorado native, the mountains are always calling me!

Who and what inspires you?

What was the best advice you ever received?

Front line workers—the police, fire fighters, nurses, EMTs. They literally put their own lives at risk on a daily basis to help protect and save others. They are truly an inspiration and I thank them for everything they do.

Never depend on someone else if you can do it yourself.

What’s the best compliment you have ever received?

Your mind is just as sexy as your beauty.

What traits of other leaders have inspired you?

Immense courage. People who showed bravery, and stayed positive, strong and influential in the world today.

These inspirers have faced great odds and challenges and have turned “their messes” into a deliberate message to

leadupforwomen.com

What does “Lead Up” mean to you?

As a business owner, it is our responsibility to show up and be seen. Being a VIP Member, there are endless tools to support and inspire other women in our communities with elite sanctuaries, bi-monthly magazine like the one you are reading today—podcast interview opportunities, direct contact to a huge network of other members, speaking opportunities, access to exclusive networking groups and many more resources like online courses. It’s purposeful and powerful to have a community to allow you to have your own voice and have that voice spread to be heard and to serve others.

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LEADERSHIP

Vision is Where You Start

By Carey Conley

H

uman nature. That’s the one, true common denominator. After raising two amazing kids, building two businesses and mentoring scores of people, I know this now. We all want to know we helped other people and have made a difference.

But in order to do that, we must show up every day as the best version of ourselves and lead by example. I know this is easier said than done.

We want the best for the people we love, but we tend to forget that it starts with us. People follow by example more than they do hearing words or reading books.

Now more than ever, the next generation will need heroes. That’s you and me. They’re not going to get it from the outside world, even though we hope they do. That world—one that’s able to rely on good schools, good teachers, government leaders or even a church structure—has changed dramatically. We are at a place in life where we need a grassroots movement.

And again, it begins with us.

So, where do we begin? I believe it starts with having a rock-solid vision for your life and knowing your purpose. Not the vision you have for your spouse, your children, your friends or an organization you belong to. You must get clear on what you desire for your life first.

When I was 26, my first mentor told me to find a quiet space and take a day to write out all my heart’s desires.

She suggested writing down everything I wanted my future to hold—my relationships, where I lived, what kind of mom I hoped to be for my future children, how I wanted to earn a living, and what kind of person I hoped people would remember me by. She wanted every little detail.

That was more than 25 years ago.

What happened that day was magical. I was in such a quiet, spiritual space.

I knew that God was talking and I was listening. I was so clear on the desires in my heart and, ultimately hearing the purpose that was in store for my life.

Things began to unfold. Everything I asked for started showing up.

My first business opportunity arrived just as I asked for it. I was able to grow that business and stay home with my children. I was able to start personally developing into the best version of myself and lead others to do the same.

Here are the steps I took—ones I hope will help you get started: › Find a quiet place to get away and write down what you want your life to look like three years from now. How old will you be?

How old will your family members be? Time and aging are nonnegotiable factors in life, so this is an awakening of what’s to come. › Write all your biggest dreams and desires for your life at that point.

Don’t leave anything out, even if you think it’s not possible with your current situation. God and His Universe are more powerful than your limited beliefs.

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› Share your vision with the ones you love and trust with your vision. There is so much power in verbalizing your desires.

Here’s what having this clear vision will and can do for you. › You’ll be able to set better boundaries around your time, your money and the people you spend it with moving forward.

You can answer every decision with a yes or no answer. It either aligns with your vision or it doesn’t. Imagine how much more time you’ll have and how much more enjoyable your life will be when you get freed up from all the things you’re doing and the people you finally need to set free from your life. › You can create a clear, goalsetting path for what you intend to create and follow it every day.

You can stay focused on the most important use of your precious time here on earth.

› You can stop worrying about all the little things tripping you up because you’re on fire for what you want to create, instead of having anxiety about the things you cannot control. › Your vision gives you hope even on your worst days. We all face little and big obstacles daily, but when your vision is driving you, no matter what’s happening in your personal life or in the world, you keep going.

› Lastly, you become an agent of hope for other people. When they see you working through your challenges and that you can keep going, it inspires them to do the same.

Remember, they’re watching you.

To be our absolute best, we must lead ourselves first. I encourage you to take the challenge, to be brave not just for yourself, but for the people you love.

“Suit up” your vision every single day.

Carey Conley is dedicated to helping identify your dreams and goals through visionbuilding and to achieve those goals through discovering your purpose. She believes that success in life is about following your true passion and knowing what impact you are here to make in the world. She draws from more than two decades of growing two businesses, decades of being a wife and mom, and her personal journey of life tragedies, which she shares with her audience. She not only can relate what having a clear vision and purpose means to professional success, but also how they become the anchor in all of life’s storms. Through her joy and pain, success and struggles, Carey offers the greatest opportunity to create a clear path to your destiny by living in your purpose.

LEADERSHIP

Speak Up Tips for bolstering your public speaking results

M

y Grandma used to say, “Don’t wish your life away.” While 2020 has been challenging, to say the least, I can’t help but to look forward to 2021. New Year’s Day is my favorite holiday. It’s a fresh start with a clean slate laid out ahead of me. And right now is an optimal time to think about goals and put them to paper.

Many of our goals focus on increasing income and the things we can do with that additional money. These goals are an end to the specific steps we take to reach these results. The actual goal simply describes the end of a journey. The same thing can be said for public speaking, both as a way to increase your income and a journey that ends with results.

Your Fastest Path to Cash First, public speaking is an amazing tool to market your business or non-profit

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organization. It’s the fastest path to more clients, more donors or more awareness, which all lead to more cash. The catch is that you must be well trained as a speaker to walk on that quick path to results.

We all know people do business with people they know, like and trust. Speaking to grow your business accelerates those know, like and trust factors. When you’re the speaker, there’s a built in credibility as an expert. This is your foundation of trust. The audience is warm versus picking up the telephone

By Theresa Sperling

for a cold call. Audience members either know you’re the speaker or know the topic you’ll share. Therefore, there’s an interest and a pool of potential clients. This is your foundation of the know factor.

As the speaker, you’ll need to bring several more factors to your talk. You’ll need to be likeable to win over potential new clients. Speaking is your opportunity to showcase you. It gives the audience a significant timeframe to decide just how much they like you.

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In addition, your talk should be easy to follow and provide information that’s valuable to your audience. And your delivery—meaning how you say the words and use your body to support your message— should be polished and professional.

All these aspects add to these know, like and trust factors. The better you can put all the pieces together and deliver a memorable talk, the better your chances are to get the desired results. If you’re missing a piece of this puzzle, your audience will notice something is off. That leads them to lack trust in you and what you’re offering.

This is where I come in. I can help fix what’s missing so that you’re making the most of your time in front of an audience.

It is very difficult to rebound from fumbling through your presentation. Audience members will remember this and only this. And we all know that negative information is spread more readily and farther than something positive. To avoid

Your visibility increases through promotion of your talk and press releases of the event where you’re speaking. Word of mouth spreads quickly.

Every month on the 1st Thursday, Lead Up for Women and Partnering Member Sponsors will continue to support our mission to Unite Women of all Cultures, Race, and Diversity in realizing their greatest potential by inspiring each other to lean in to their best self and lead up from everywhere, then in turn, inspire others to do the same. We call it Lunch-N-Learn!

We invite you to grab your lunch, 90 minutes of your time, and be educated, motivated, and inspired by our Founder, Colleen Biggs, as well as spend time purposefully connecting with the other attendees. This is your opportunity to expand your circle, learn about additional resources to expand your knowledge, and Show Up to Lead Up in your personal life, your community, and your business/career! Remember, if learning is beneath you, then leadership is beyond you. Come join us!

Register today:

leadupforwomen.com/events

LEADERSHIP

this situation, it’s your responsibility to be fully prepared. Remember, there’s an initial foundation of these know, like and trust factors. It’s imperative you do everything you can to avoid damaging this groundwork.

There are a few more concepts that contribute to that fastest path to cash.

When you’re speaking to promote your business, you’re leveraging your time and your efforts very efficiently. You’re sharing your message with many people versus one at a time when making individual sales calls. Your visibility increases through promotion of your talk and press releases of the event where you are speaking. Word of mouth spreads quickly.

It’s the best way to gain ideal clients.

We just have to ensure it’s a positive message that’s shared.

must decide what you want to happen from your talk. What are your desired results? This could include building your email list, scheduling a call or signing up for an upcoming event. You must know this before you plan your talk.

Focus on the end result first and then work backward to build a talk around those results.

So many people give a talk and forget to make an offer. Audiences have become accustomed to hearing an offer when listening to a speaker.

When there’s no offer or ask, your talk seems unfinished. If you think about it, you have put a lot of time into the whole process of writing your talk, practicing it, and then scheduling to deliver it at any number of groups. You not only have wasted that time, but you’ve

speaker training can help fix this problem and get the results you desire.

The Importance of the Ask I recently had a conversation with a woman who was speaking to get donations for a non-profit. She mentioned that she was disappointed with the lack of people wanting to contribute to the cause. I asked her to tell me what she was saying.

As I listened carefully, I noticed there was an important piece missing—one that caused the audience to question her trustworthiness. I suggested she add information regarding what project would be funded by the donations. The next time she spoke, she had more success. In just a few weeks, the number of donations increased seven times over the previous results.

Who Wants More Results?

As you write down your goals for the coming year, focus on your desired results. What would happen if you learned how to become an awesome public speaker? If you added speaking to your marketing toolbox? What could you do if your income doubled, tripled or increased by seven times?

Let’s Talk.

https://letsmeet.io/ theresasperling/lets-talk

Join My Private Facebook Group: SpeakandGrowYourBusiness www.facebook.com/ groups/2704400349840513

Traditional marketing efforts typically take seven touches to get a potential client to even pay attention to your message. With the pandemic, it’s more along the lines of 17 touches. So you see speaking can save you time and effort to get someone to listen to your message.

Public Speaking for Results Now let’s talk about public speaking as a journey that leads to results. You

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missed out on an opportunity to grow your business.

In some cases, a speaker may not know how to make an enticing ask to move people to action. A similar outcome happens. That’s nothing happens.

You have squandered an opportunity and your audience may leave with a negative impression. And remember, the negative information spreads more freely than the positive. In both cases, getting

Theresa Sperling is founder of Awesome Public Speaking Trainer.

For more information, email her at PresentersInfo@gmail.com.

November-December 2020

PHILANTHROPY

The New Year is Music to My Ears F

oreign languages are extremely cool. When I was growing up, our education system had limited class options compared to what’s offered today.

Back then, it was very popular to learn Spanish or French. My friends believed learning a second language gave them a better chance to one day leave Missouri and visit faraway lands.

My kids were fortunate to have had so many more language choices, including Chinese and Japanese. In fact, my daughter reached even further outside the box and enrolled in our high school district’s newly introduced sign language curriculum. She said it came in quite handy, particularly the time she stood in a fast food line and “read” the intimate, yet very entertaining conversation of two completely engaged signers.

I, on the other hand, wasn’t as lucky.

I studied Latin. Yep, Latin. Here I was, a Jewish girl who didn’t even know Hebrew, poring over the yawn-producing works of Virgil and Ovid. Why on earth would anyone pick a dead language to learn?

I began my Latin journey in middle school, studied it throughout high school, and even minored in the strenuous

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language in college. Please don’t ask if I remember any of the specifics today. I don’t. But I’ll admit the English portion of my SATs was easier. And I was literally the only person at work who actually knew what carpe diem meant before the movie “Dead Poets Society” popularized the phrase in 1989. That’s when I thought, “Hey, maybe Latin actually is cool.”

But it isn’t. Not for my Dad, who studied it before me, or for my three children who begrudgingly studied it after me. Latin is sold as a language that enables you to learn other languages more easily. At least that’s what my teachers and my Dad said. It was once deemed a universal language. I saw nothing universal about it.

To me, music is the universal language. It speaks volumes—whether the

By Rochelle Brandvein

lyrics accompany the melodies or not. In fact, you don’t really need to understand the words at all. The music alone makes you feel all the feels are possible in the universe: happy, sad, scared, relieved, peaceful, amused, and much more.

As we inch toward 2021—or MMXXI for my fellow Latin lovers—I hope music serves as the inspiration for our universe to do better and be better. I’ve paired some of my musical favorites with groundbreaking nonprofits in an effort to show their harmonious relationship and inspire everyone to feel the music.

Greatest Love Of All Whitney Houston topped the charts with her 1985 rendition of this song, which eloquently touted the words, “I believe the children are our future/teach them well

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PHILANTHROPY

and let them lead the way/show them all the beauty they possess inside/give them a sense of pride.”

Share the love: Founded in 1904, Big Brothers Big Sisters of America (www.bbbs.org) is the nation’s largest donor and volunteer-supported mentoring network. The organization creates meaningful matches across the country between adult volunteers (“Bigs”) and children (“Littles”) ages 5 through young adulthood. The result: Positive relationships that have a lasting effect on the lives of young people.

Imagine John Lennon visualized a world where all people lived in peace and harmony, citing, “You may say I’m a dreamer/but I’m not the only one/I hope someday you’ll join us/and the world will be as one.”

Embrace the imagination: The Nature Conservancy (www.nature.org)—a leading US and global conservation organization that works with public and private partners to ensure our lands and waters are protected for future generations. The organization makes a lasting difference in 79 countries and territories around the worldwide.

We Are The Champions This Queen song is an anthem to all everyone who has struggled and overcome. “We’ll keep on fighting till the end” summarizes the feelings of hope and resilience since, both now and in the future, since there is “no time for losers/‘cause we are the champions.”

Support the champions: National Alliance on Mental Illness (www.nami.org), the nation’s largest grassroots mental health organization, is dedicated to building better lives for the millions of Americans affected by mental illness. NAMI provides advocacy, education, support and public awareness so that all individuals and families affected by mental illness can build better lives.

Beautiful “You are beautiful no matter what they say/words can’t bring you down.” Eloquently sung by Christina Aguilera, this is a battle cry for those who have been made to feel less than they actually are.

Picture the beauty: The National Women’s Coalition Against Violence & Exploitation (www.nwcave.org) helps

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inform, educate and prevent violence against women and children nationally and internationally. This volunteer-operated nonprofit focuses on everything from human trafficking, bullying, hate crimes, missing children, sexual assault, and all forms of violence and exploitation against women and children.

I’m Still Standing Elton John and Bernie Taupin cemented our thoughts with lyrics that included, “I’m still standing better than I ever did/ looking like a true survivor, feeling like a little kid.” John, who kicked his addiction to drugs and alcohol, recently celebrated 30 years of sobriety.

To me, music is the universal language.

It speaks volumes— whether lyrics accompany the melodies or not.

Stand by the standers: The Amy Winehouse Foundation (www.amywinehousefoundation.org) was created by her family in 2011 after the extremely talented English singer/ songwriter tragically passed away at the age of 27. The foundation works to prevent the effects of drug and alcohol misuse on young people through a range of initiatives and programs.

leading national organization providing crisis intervention and suicide prevention services to LGBTQ young people under 25 years old.

Don’t Stop Believing Journey’s song instructs the listener to “hold on to the feeling” of one’s optimistic aspirations. The words are based on a phone call that co-writer Steve Perry had with his dad, who after his son said his dream of becoming a famous musician wasn’t working out in Hollywood, responded with the “don’t stop believing” phrase. It later became one of the greatest rock anthems ever sung.

Believe the believers: For more than five decades, the Special Olympics (www.specialolympics.org) has helped people with intellectual disabilities discover new strengths and abilities, skills and success through the power of sports.

The organization provides year-round sports training and athletic competition in a variety of Olympic-type sports for both children and adults so they can develop physical fitness, demonstrate courage and experience joy.

Strictly Speaking While I did learn a lot from studying Latin, I still cannot speak the language (it’s pretty much deemed a dead language anyway) or hear the language (unless I attend mass in the Vatican City.) But I can definitely feel a sense of serenity wash over me when listening to “musica” (the Latin word for “music”) in my universe, which gives me peace of mind and hope for our world after the year we’ve had.

What songs have gotten you through the tumultuous 2020 and are preparing you for the upcoming year? I’d love to hear about your inspirations.

Brave “Say what you wanna say/and let the words fall out/honestly, I wanna see you be brave” was co-written and sung by Sara Bareilles, who says it was a message to a friend struggling to come out as gay. Bareilles says the song also was about herself in that “we could try to be stronger than our weaknesses.”

Encourage the brave: The Trevor Project (www.thetrevorproject.org)— founded in 1998 by the creators of the Oscar-winning short film TREVOR—is the

Rochelle Brandvein is the owner of Brandvein-Aaranson Public Relations, a 30-year-old PR agency that pivoted to solely handling nonprofits and companies with a philanthropic arm or foundation. Her company specializes in publicity, copywriting, and creative services.

November-December 2020

Join us in leading Up through giving back

Donate: www.localhope.org/donation Volunteer: www.localhope.org/volunteer Sponsor a Child for School: www.localhope.org/sponsor/ students-seeking-sponsors

Did you know your gift of $30 can provide a night of safe housing for mother in need? Make your lifechanging donation to Maggie’s Place www.maggiesplace.org.

SheLift is a 501(c)3 organization that empowers young women with physical differences to discover confidence and self esteem through outdoor recreation and mentorship.

Donations accepted: https://shelift.org Founded by Sarah Herron (previous Bachelorette contestant)

Free to Fly is a group of women who have previously experienced abuse to some degree in their relationships and chose to choose herself first, thus giving herself permission to be free to fly! Free to Fly is Not a Non-Profit that takes in the abused. We are simply the guiding angels that provide the support, bridge to resources and education, and most importantly the hotlines that they may need to be free once again. Contact us: (602) 341-5840

Let Her Speak’s mission is to elevate women’s voices, facilitate deeper conversations, inspire change in our communities, and build a stronger support system for marginalized women who aspire to lead. We carry out this mission through women-empowered events, female-focused research, and leadership education. We believe that through community, research, and education – more women will rise to leadership positions.

Website: letherspeakus.com Instagram: https://www.instagram.com/letherspeakus/

NOT YOUR AVERAGE BRACELET BRAND. We didn’t just want to be another cute bracelet brand. Screw that. The facts are clear – all of these causes are in desperate need of additional financial support and awareness and we knew we needed to do our part.

Every bracelet donates $5 to the cause it supports. We worked tirelessly to find nonprofit organizations that are actively making positive strides towards change and really need our help to continue to do so.

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Lead Up Tips

By Ashley Schmitz

10

RIVE H T TO TIPS N YOUR I NESSS I S U B NCE A N I F

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2.

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4.

5.

eep your personal and business separate. One K of the biggest mistakes you can make as a business owner is not keeping your funds separate. Piercing that corporate veil leaves you open to consequences that cannot only affect your business, but your personal life.

ave multiple streams of income. When you H have multiple streams of income, you’ll not have to worry if one source of income hits a dry spell.

ave a cash reserve. When you have a reserve H set aside for a rainy day, you’ll have a safety net in the cash of an emergency or recession.

reate habits of paying off debt in a timely manner.

C Sometimes businesses need capital to grow. If you need to accrue debt, make sure you’re living within your budget and have a plan of attack to pay that off.

E stablish a budget. When you have a budget, you’ll be able to understand what’s going on in your business and how you can make your money work for you.

30 Lead Up for Women

6.

onitor your spending. Having regular check M ins with your overall spending habits will instill you’re making good choices for your business.

7.

F orecast your finances. When you have Steps 6 and 7 as habits, you’ll be able to forecast your spending and make proactive decisions for the future.

8.

anage your assets. You should have assets M you can liquidate if needed. This shows your business as a healthy source of revenue.

9.

rganize your documents. When your documents are in O order and there is a filling system in place, you can have a great grasp on any information you need at any time.

10.

ire an expert. When you have a partner in your H corner, you can focus on your greatness.

Connect with Ashley Email: ashley@eachpennybookkeeping.com 815-368-9899 eachpennyplan.com

November-December 2020

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