Start a business & build a brand you've developed years of knowledge in your career, you’ve had experiences that make you a great resource for advice and guidance and, you’ve developed skills that enable you to add valuable expertise to any role. sO, WHAT'S NEXT? For one reason or another, you’ve come to that point in your life when you want more. You enjoy helping people solve their challenges and you’re ready to control your destiny and fulfil that desire you turn all the knowledge, skills and experience you’ve gained into a business…but where do you start? How do you take all the information stored in your mind, develop it into a service and then turn it into a successful business? You know it’s scary. You know you need to step out of your comfort zone. You know there are insecurities holding you back. You also know that if you don’t do it, it may be something you regret. The great news is, it all starts with you! You have everything you need within you to become a coach, consultant, adviser, speaker, trainer or any other service-based entrepreneur. To understand how turn your knowledge, skills and experience into a saleable proposition, you need to learn;
why people are attracted to you, what you have to offer that makes you unique and, how to create a message that allows you to stand out from the crowd, build meaningful relationships with your clients and earn an uncapped income on your terms.
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The only thing we all have that is truly unique is ourselves. The challenges we’ve been through that made us vulnerable, the way we’ve overcome them and the knowledge and skills we’ve developed from going through those experiences. You are the only one who’s lived your life and experienced what has shaped your own perspective. That is where your real value and, ultimately, your success comes from. The three key stages you need to focus on when becoming an entrepreneur are:Having been on this journey of self-discovery since starting my business, I know how important it is to firstly focus on your own development and learning before you run down what can be a very rocky road to starting a business. Recognising that as a service-based business owner you are the product, and therefore you are also your brand, enables you to really focus on what differentiates you from all the other competition. The three key stages you need to focus on when becoming an entrepreneur are: Developing yourself Developing your proposition Developing your business The Brand Impact Online Training & Strategy Programme has been created specifically for service-based professionals and new entrepreneurs, to enable you to shape your personal and professional journey into a business that is truly authentic to you.
BrandMe! Magazine: Issue 3 May 2019
