Brembo brochure ex temot

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WELCOME TO BREMBO


THE BREMBO GROUP Over 50 years of experience: Brembo is a world leader in the design, development and production of braking systems and components for cars, motorbikes, industrial vehicles and machinery, for the OE market, aftermarket and racing. Brembo guarantees the utmost safety and com-

fort and improved product performance thanks to process integration and optimisation of the entire production cycle, from the initial design and castiron or aluminium casting to assembly, testing and simulations on the bench, track and road.

HISTORY YEARS OF ENTHUSIASM

YEARS OF DISCOVERY

YEARS OF SUCCESS

YEARS OF CONSOLIDATION

YEARS OF EXPANSION

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1961-70

Brembo was founded in 1961 as a small mechanic’s workshop with a few employees. In 1964 Brembo manufactured the very first Italian brake discs with a team of just 28 employees.

1971-80

In 1972 Brembo produced its first motorcycle brakes, entering Formula 1 three years later with the Team Ferrari. In 1975 Brembo employed 146 people, with an annual turnover of €1.5 million.

1981-90

In 1980 Brembo produced the first aluminium brake caliper. In 1985 the Brembo staff totalled 335 employees, with an annual turnover of €26 million.

1991-00

In 1995, Brembo was listed on the Milan Stock Exchange, employing 1,115 people, with an annual turnover of €169 million and production facilities also in Spain and Mexico.

2001-14

During the first decade of the new millennium, Brembo progressively opened production centres in Brazil, India, Poland, the United States, China, Argentina and the Czech Republic. Brembo continues to expand, with a current annual turnover of €1,803 million (at 31 December 2014).


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BREMBO: A STRONG PARTNER IN AFTERMARKET

FROM EUROPE TO THE WHOLE WORLD

EUROPE Italy (Headquarters) France Germany Spain United Kingdom Czech Republic Poland Slovakia

NORTH LATIN AMERICA

Sweden

USA Mexico Brazil Argentina

17 4 4

countries worldwide

20

industrial sites

research and development centres

23

sales offices

7690

Employee as of december 2014


INDUSTRIAL SITES SALES OFFICES RESEARCH AND DEVELOPMENT CENTRES

ASIA China India Japan

A GROUP WITH CONSISTENT GROWTH

1803

€ Million turnover in 2014

15.1%

increase in revenue compared to 2013

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EXPERTISE WITHOUT LIMITS The abilities to propose new ideas and solutions require the synergic exchange of knowledge among the different business Units.

Car & truck

Performance

Motorcycle

Aftermarket

Car & truck

Aereospace

Brake discs

Racing systems – tuning parts – motorcycle wheels – passive safety

Brake parts

Brake discs – brake systems – wheels

Brake systems – wheels – passive safety

Brake systems

CONTROL OF THE VALUE CHAIN Brembo’s leadership in the design and production of braking systems is the result of the vertical integration of all stages of the manufacturing process: from R&D to raw material processing

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in foundries, the assembly within manufacturing facilities and the distribution of the finished product.


Teams equipped with Brembo brake systems have dominated the international motorsport scene for nearly forty years. Every weekend Brembo is committed to improving its technological leadership on racetracks around the world.

60 Titles won in major competitions in 2014

11 Formula 1 teams equipped with braking systems and clutches by the Brembo Group in 2014

11 Moto gp teams equipped with braking systems and wheels by the Brembo Group in 2014

INSPIRED BY INNOVATION Passion for innovation and the ongoing search for perfection are part of Brembo’s DNA, which is geared towards seeking new solutions to raise the standards of our products.

10% Of human resources working in R&D

5% Of revenues invested in R&D

1598 Innovative patents registered since 1961

DESIGN WITH STYLE When a product evolves from a synthesis of technical, functional and aesthetic excellence, it becomes icon of an evolution whose roots are engrained in Italian design tradition, providing a driving experience that focuses on maximum comfort.

172 Compasso d’oro Award 2004

Design patents registered since 1961 7


BREMBO: A STRONG PARTNER IN AFTERMARKET A solid partnership and an ongoing support: this is what Brembo offers to its business partners. Brembo’s history is made of strong relationships and long-term cooperation. Most of all, it’s a history of trust and reliability. Take for example the Brembo products range for the Aftermarket: it’s always up to date and now inclusive of all the spare part components for the braking system. Brembo product range guarantees to all customers, all over the world, a wide and complete coverage of the actual car park. The ambitious goal is to continue offering a comprehensive range, always updated with new part numbers and products, which can be a guarantee of new business opportunities for our partners. Brembo’s offer is designed to boost our customers’ profitability and to provide them with a competitive advantage.

BREMBO EXPERT Brembo offers new tools and initiatives for spare parts experts, sharing a unique legacy of skills: Brembo Expert. Brembo Expert is the programme that distinguishes distribution and repair professionals who believe in Brembo quality. Professionals who choose Brembo Expert will immediately be associated with Brembo’s knowhow and reliability, and will be kept up-to-date on the latest news in the brake industry. 8

To remain competitive, it is also fundamental to look at new markets, to expand the possibilities for successful partnerships. Brembo is aware that a quality product does not sell itself unaided. It does not depend only on the range of products itself, but also on those services and customer support activities that are especially designed to favor the growth of the business. With this in mind, Brembo has developed a wealth of marketing supports and services in order to guarantee the success of sales initiatives and marketing plans for the Aftermarket Professionals.


BRAKE SYSTEM ACADEMY Since 2011, in addition to the traditional trainings, Brembo has offered its partners access to the Brake System Academy digital training. To date more than 5,000 mechanics throughout the world have taken part in the Brembo Brake System Academy training programme. Today, more than ever, it is vital to provide customers with the technical supports they need to do their jobs efficiently and to maintain the highest quality standards. Version 2.0 of Brembo‘s digital training programme is designed specifically to meet this need. It is a brand new programme which will help repair and maintenance professionals to understand and to be fully prepared to deal with all the latest innovations in the world of brakes. Brake System Academy 2.0 contains detailed information about the most advanced electronic systems and brake energy recovery systems, as well as insight into the automotive technologies of tomorrow.

It addresses the impact that these innovations have – and will have in the future – on the work of brake professionals. The new version will be available online at www.bremboparts.com. It has a catchy new dynamic graphic, it is easy to access and extremely user-friendly.

WWW.BREMBOPARTS.COM To pursue the goal of providing faster, more comprehensive and at the same time accurate information, Brembo launched a new website, www.bremboparts.com, dedicated to the aftermarket professionals. For sales and service specialists in the spare parts business, an overview and in-depth knowledge are indispensable prerequisites to successfully deal with customer wishes. Especially with an extensive portfolio such as Brembo offers. Brembo designed www.bremboparts.com with a wealth of technical info (including assembly diagrams, technical drawings, info bulletins, the updated catalogue) and support services (training calendar, tutorial videos, technical documentation). Yet another valuable chapter is dedicated to direct communication with aftermarket specialists: www.bremboparts. com gives the opportunity to find out about the latest products and advertising activities, to take part in surveys or to access exclusive technical contents.

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BREMBO: QUALITY FOR THE AFTERMARKET All Brembo factories produce components for the Original Equipment and Aftermarket with the same attention to detail and are approved according to the strictest standards. Brembo offers to the Aftermarket professional brake discs

BRAKE DISCS

which equivalent to the originals, as they are developed with the technical specifications of the vehicle on which they will be fitted. Our range of spare parts covers over 96% of all vehicles on the road today.

UV PAINTING A new wider and constantly updated range, new technology developed in collaboration with car manufacturers for more practical fitting procedures and greater resistance to corrosion. PILLAR VENTING TECHNOLOGY Exclusive system which enhances cooling potential and increases disc resistance by over 40%. HIGH CARBON Cast iron disc with a high carbon content, to minimise vibration and noise while optimising performance and enhancing driving comfort. DISCS WITH BEARING Discs with bearings pre-assembled in the factory, ready to be fitted, saving a great deal of time and effort. SCREW KIT Fixing bolts included in the disc package for easier, safer and more efficient fitting procedures. BREMBO MAX Brembo MAX discs optimise wet weather driving performance, guarantee constant renewal of the friction material and an immediate braking response in all conditions.

BRAKE PADS Over 100 different compounds, researched to satisfy the specific requirements of every application, ensure the original Brembo pads deliver maximum safety, performance and comfort. Scorching treatment, to accelerate the braking system run-in process and reduce the Fading effect which can occur at high temperatures. Over 1,300 ECE R 90 approved references. The certification is valid in all European countries.

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PREMIUM RANGE Components for high-end cars require a carefully customized technical approach and innovative solutions. These characteristics were traditionally developed and offered by carmakers. This is changing today with the launch of Brembo‘s dedicated range of Aftermarket Composite brake disc

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integral and composite brake discs (including floating discs). Brembo is now bringing its exclusive expertise as a supplier of top-of-therange braking systems to the design and manufacture of Aftermarket components for high-end cars.

1 ALLUMINIUM HUB

The hub produced in a different material than the braking surface allows a considerable weight reduction of the disc, with benefits in terms of performance and emission reduction.

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2 BRAKING SURFACE-HUB CONNECTION

It allows the braking surface of floating discs to expand without causing permanent deformation.

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3 ALLOY CAST IRON BRAKING SURFACE

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The use of special alloy cast iron with high carbon content guarantees the best performance even in the most extreme conditions.

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3

4 MORE PERFORMING VENTING

The use of the Brembo pillar ventilation or, alternatively, an oriented ventilation, allows better cooling of the disc and, in the case of the pillar, a greater crack resistance.

5 Integral brake disc

5 GROOVE / DRILL

The use of holes and/or grooves on the braking surface gives the following advantages: • continuous revitalization of the friction material • improved cooling • improved behaviour in wet conditions

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BREMBO: QUALITY FOR THE AFTERMARKET

DRUMS AND SHOES Brembo offers a vast array of drums and brake shoes: the perfect friction double-act. Furthermore, we offer a drum brake maintenance package containing everything you need for fast and efficient service with guaranteed Brembo quality.

The shoes are approved in compliance with ECE-R90 standards.

BRAKE FLUID Brembo’s Premium Brake Fluid range comes in three categories to meet the needs of all car types. Brembo Premium Brake Fluid DOT 4 Higher boiling point and lower viscosity. Brembo Premium Brake Fluid DOT 4 LV It features very low viscosity.for vehicles with latest­generation electronic control systems for braking and stability Brembo Premium Brake Fluid DOT 5.1 Resistance to high temperatures and superior viscosity, for high­performance vehicles.

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Standard Kit: it contains all the necessary repair parts, packaged separately. Kit & Fit: the parts are already assembled and ready to be fitted, and a hydraulic cylinder is supplied with the package.


REMANUFACTURED CALIPERS At the Automechanika trade fair in Frankfurt Brembo launched an exciting addition to its range for the spare parts market: a comprehensive selection of remanufactured brake calipers. With over 4,000 codes compatible with more than 2,000 car models from 55 manufacturers, the new line covers 95% of all cars on Europe‘s roads. The new line of remanufactured calipers provides an attractive alternative to the traditional replacement, meeting exactly the same standards of quality and safety as brand new ones. The caliper remanufacturing process adheres to the same stringent technical standards as those applied to OEM calipers. The process involves testing and cleaning of the caliper, replacement of all worn parts and the application of a special anti-corrosion protective coating. After a final quality check the remanufactured caliper is given an identifying mark. The whole process gives Brembo customers the assurance that a Brembo remanufactured caliper will work as well a new one, providing the same level of quality and the same warranty.

As well as being cost-effective and reliable, remanufactured brake calipers are also an eco-friendly choice, consistent with the company‘s goal of reducing the environmental impact of its products and processes. In this case this is achieved by the recycling of the caliper body.

HYDRAULICS Brembo also offers a range of hydraulic products delivering maximum performance, reliability and safety levels. These qualities are now extended to the aftermarket, thanks to a truly complete product package:

• brake master cylinder, • brake slave cylinder, • brake control valve, • clutch master cylinder, • clutch slave cylinder • brake hose.

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COMMUNICATION STRATEGY Brembo is always addressing itself very personally to Aftermarket specialists, trying to create a direct and interactive communication with them. That’s the reason why the new advertising campaign and packaging use the face of Brembo employees. They are the real witness of Brembo‘s values. Intense portraits, conveying the pride and awareness to be active members of a Group that makes Experience, Service, Technology and Innovation its strong point. The new Brembo Aftermarket packaging is made of a material that is notably stronger and more resistant than before.

friction

produc

BRAKE DIS CS AND PAD BRAKE DR S UMS AND SHOES

CATALOG UE 2013

ts

It also provides the consumer with useful information and technical data, such as the company web site, social media and the symbols of the international certification programs required in the various markets.

CATALOGUES

frictio producn ts BRAKE DIS CS AND PAD BRAKE DR S UMS AND SHO

The automotive world is becoming increasingly complex: having clear, up-to-date and easily accessible information is the key to success. In addition to traditional paper tools, the new WEB catalogue, TecDoc based - constantly updated

ES

and featuring impressive graphics - makes the day-to-day life of a professional much easier. The Brembo Parts APP is also available for free on the App Store or Google Play. It allows you to look up the catalogue anywhere, anytime.

CATALOG UE 2013

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SERVICE NOW AVAILABLE IN YOUR WORKSHOP At Brembo we work every day to make your work easier. We have developed all the digital tools necessary to serve the needs of the aftermarket throughout the world. Visit our website, download our App: we’re at your side with punctual and accurate information when you need it. Grace, Brembo Aftermarket Sales

Only Brembo can offer you over 50 years of partnership with the world’s most prestigious car makers and racing teams. Today, as always, our expertise is at your own service.

www.bremboparts.com Brake System Academy Advance Education Center

Brembo Parts App mobile

Brembo Expert Join the team


Brembo S.p.A. Via Brembo 25 - 24035 Curno (BG) - Italy Tel.: +39 035 605 1111 - Fax: +39 035 605 2102

www.brembo.com www.bremboparts.com


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