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← The Importance Of Business Branding
Most Used Branding Methods For Business Posted on March 20, 2013 by Brands Imagaing
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Your brand is your businesses identity and defines the way customers perceive your business. Creating a brand allows you to differentiate your business from your competitors. Establishing your brand begins with a brand name, logo, and slogan. This identifies who you are and what your business does, but there are many advanced methods such as vehicle wraps that can help build your brand in an increasingly competitive market. Once you have established your brand name you will want to create an appealing logo. A logo can represent the brand name or what you do. By using your logo on all your marketing and advertising efforts people will associate your business with the image and will recognize your business whenever they see it. While a logo can help recognition a catchy slogan can add impact to your business branding efforts. The slogan can represent your business and enhance your logo by defining what you do. An advantage to slogans is unlike logo’s they can easily and frequently be changed as your business expands or develops. A website is the most common modern method of branding for your business; just about every consumer will expect you to have one. The design should be clean and match other logo’s, slogan and branding material’s. In addition to your website you should establish yourself on social media outlets including Twitter, Facebook and Google+, again these methods of advertising are expected by your customers they want to be able to research you and look you up online. One of the best ways to brand your business is a vehicle wrap. Vehicle wraps are applied on personal vehicles that can advertise your business whether it’s a food truck or hair salon. The benefit of vehicle wraps is they will be seen everywhere you drive and are long lasting and need very little maintenance. With vinyl vehicle wraps you can easily remove and update your advertisement at little cost and keep your business looking fresh. Find out more about vehicle wraps and brand imaging at www.brandsimaging.com
About Brands Imagaing Brands Imaging is a full service design and print firm located in the Philadelphia area. We specialize in large format printing, sign fabrication, vehicle wraps, custom wallpaper and sign installation. View all posts by Brands Imagaing →
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