Portfolio by Brian French

Portfolio

Brian French, designer

PRINT ADVERTISING

Sept. 11 Ten-Year Tribute This piece was intended to be a full page newspaper pullout with advertising on the reverse side to cover print cost, however not enough advertising was sold and the piece did not print.

Community News in Focus Redesigned an existing house ad with an updated feel and room for additional staff contact information.

Community News In Focus Community News In Focus For the latest in... Community News, Business News, Sports, Engagements & Weddings, Birth Announcements, Student News, Letters to the Editor, Calendar, Obituaries, and Classified Advertising read

877-888-0449

This is YOUR Community. This is YOUR Newspaper.

For the latest in... Community News, Business News, Sports, Engagements and Weddings, Birth Announcements, Student News, Letters to the Editor, Calendar, Obituaries, and Classified Advertising read The Goochland Gazette!

(804) 746-1235 • Toll Free (877) 888-0449 | Fax (804) 730-0476 | P.O. Box 1118, Mechanicsville, VA 23111 Joy Monopoli .................Publisher ........................ (804) 239-2280 ...........................jmonopoli@mediageneral.com Ken Odor ........................Editor.............................. (804) 627-3249 ...........................editor@goochlandgazette.com Charlie Leffler.................Sports Editor ................. (804) 543-9201 ...........................sports@goochlandgazette.com Jim Fields .......................Senior Staff Writer ......... (804) 971-8696 ...........................jfields@mechlocal.com Pam Sanders .................Sales Manager............... (804) 746-1235 x18 .....................psanders@mechlocal.com Stephanie Childrey ........Sales Executive ............. (804) 814-7780 ...........................schildrey@mechlocal.com Cindy Grant ....................Classifieds ..................... (804) 746-1235 x16 .....................classifieds@goochlandgazette.com

Toll Free

Mailing Address: P.O. Box 1118, Mechanicsville, VA 23111 FAX: 804-556-4237 • email: news@goochlandgazette.com For Advertising, email: sales@mechlocal.com or cgrant@mechlocal.com

(Before)

“Knock, knock.” “Who’s there?” “Ben!” “Ben who?” “Ben thinking about subscribing to Powhatan Today, can you tell me how?”

You betcha Ben! Just fill out the form to the right and mail it in. It’s a wise decision.

1 Year

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Please send a check, money order or include your Visa or Mastercard information Name: _________________________________ Phone: _________________________________ Address: ________________________________ Account Number: ________________________ Signature: _____________________________ Expiration Date:_____________ Remit to: Subscriptions, P.O. Box 10, Powhatan, VA 23139 PT-040908

Knock, knock Humorous subscription house ad

Powhatan today No tricks...

Just treats Local news, business, and high school coverage, award winning designers and writers, special sections throughout the year...And much more! 1 Year

$2350

2 Years

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Trick or Treat Humorous/cute subscription house ad

Graphic Designer tied up â&#x20AC;&#x201D; help needed!

Send rescue efforts to publisher@powhatantoday.com

Help needed! Humorous help wanted house ad

Okay,

so we havenâ&#x20AC;&#x2122;t been around quite

that long...

But we do offer the same down-home

community news that they would have approved of! (SI NC E 1986)

8 0 4. 598.43 05

Est. 1776 Humorous house ad

1986

Your source for your sports House ad for Blessed Sacrament Huguenot 2010 football program

FOOTBALL PROGRAM COVERS

Blessed sacrament Huguenot

BLESSED SACRAMENT HUGUENOT

FOOTBALL PRO GR AM 20 07

Football Prog r aM 20 0 6

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DIRECT MAIL

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Destination Discovery Where does your mind wander when you dream of getting away?

These freelance assignments required designs for lift notes, testimonials, order cards, letters, brochures and outer envelopes Romancing with a getaway weekend for two… Relaxing on a Caribbean cruise … Enjoying the family with a theme park vacation… Camping with the family on the Appalachian Trail… Roaming the streets of Paris… Riding the raging rapids on the Colorado River… Discovering the mysteries of the Egyptian Pyramids… Surfing the massive waves in Hawaii… Visiting historical landmarks in the Carolinas…

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Destination Discovery Where does your mind wander when you dream of getting away?

AAA Travel offers Romancing the with a getaway weekend for two… Relaxing on a Caribbean cruise … best value and service on:the family with a theme park vacation… Enjoying

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There’s SIX big reasons why you canno Better Time to Travel Than Right Now. Go More, Play More Go and Ahead! Feed Your Wanderlust Feed your wanderlust. with AAA Members-Only Save More as a AAA Member Save and Go Travel Benefits. Whether traveling down the street… across the country… around the world… off road… in the air… or by sea, you will personal travel counselor. have more fun and spendVisit lessyour asAAA a AAA Come into the office. Call us on the phone at 1-866-593-8626. member. Here are six reasons Or visit why… us online at: JoinAAAnow.com

12/21/2010 9:54:33 PM

Don’t let this nightmare happen to you! It’s late at night. You are far from home. Your car won’t move.

OFFICIAL MEMBERSHIP CARD Dear

FREE Emergency Roadside Service

X X

 Jump your dead battery $54 FREE  Bring gas if you run out $48 FREE

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Rick

FLAP

ou m caR oney t how ea d. h in t eRe he f sy it w i ’s t he n Rst fe as to ote w we staR See how. Please turn the page … t tha e t he ks wit sen h his t us … aaa

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PAYMENT METHOD: q CHECK q CREDIT CARD CHECK NUMBER / CARD TYPE __________________

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Place

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2 Free Months

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Sticker Here

(See Reply Envelope for Details)

Would you invest $49 $24.50 for $1,000 in discounts? AAA 6600 AAA Drive Charlotte, NC 28212

Payment Method: Mc Mc Dc Dc Y c Y c Date of Birth

Mc Mc Dc Dc Y c Y c Date of Birth

Check enclosed for $ Charge my

(make payable to AAA Carolinas)

q Visa q MasterCard q American Express q Discover

Exclusive Offer Expires Midnight January 31, 2011

Mc M c Y c Y cccc cccc cccc cccc c Card Number

Expires

Signature (required on credit card orders, please) (

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Home Phone E-mail Address

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Work Phone Mail this card today… or visit JoinAAAnow.com

11AHH1OE

DATE PAID: _____________________________________ AMOUNT PAID: _________________________________

Use this card to guarantee roadside rescue in any car. Mail today and you are protected today! Membership for Mr. Jerry X. Montgomery PO Box 7927 Charlottesville, VA 22906-7927

11AHH1

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Guarantee

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Covers you as driver or passenger in ANY car, not just your own.

WElCOME BACk TO AAA! AAA Members Save as much as By ACTIVATING yOuR TODAy yOu RECEIVE 30% inCARDs discount travel.

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AAA Membership is Mail the Membership Form below, or join at JoinAAAnow.com, and Your to: beginTicket using your Membership

in ANY car, not just your own.

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SIX big reasons why AAA Represents the highest standard in roadside and travel services.

PROMOTIONAL PRODUCTS

Chip clip front MechLocal.com

Can koozie

“I’m a Mechanicsville Local”

Jar opener

“I’m a Mechanicsville Local” (804) 746-1235 news@mechlocal.com www.mechlocal.com

Cork coaster Sticker “I’m a Mechanicsville Local”

is reeze This b ssible by: po made

StopS at every home in town

l” “I’m a c Lo a Mec hanicsville

Become a Fan of The Mechanicsville Local on Facebook: http://www.facebook.com/mechlocal Shoot the breeze with us on Twitter: http://twitter.com/mLeditor Or reach us at (804) 746-1235 news@mechlocal.com www.mechlocal.com

Fan back

Fan front

Water bottle label (804) 746-1235 news@mechlocal.com www.mechlocal.com

MARKETING COLLATERAL

Classified Rate Card Developed a rate card format consolidating existing rate cards and cheat sheets for multiple products into a single, easy-to-read sheet.

CLASSIFIEDS LINErS

Richmond Suburban News

A M e d i A G e n e r A l Co M pA n y Products publish weekly • RSN-012411 • Rates Effective 10/01/10

Goochland Gazette

Mechanicsville Local

Midlothian Exchange

Powhatan today

Published Thursdays

Published Wednesdays

Published Thursdays

Published Wednesdays

Classified Liner rate (3/4 inch minimum)

First 3/4"

Add'l 1/4"

First 3/4"

Add'l 1/4"

First 3/4"

Add'l 1/4"

First 3/4"

Add'l 1/4"

Open

Good

$15.00 $5.00

$20.00 $5.00

$20.00

$5.00

$15.00

$5.00

4-8 days

Better

$13.50 $4.50

$18.00

$4.50

$18.00

$4.50

$13.50

$4.50

9+ days

Best

$12.75 $4.25

$17.00

$4.25

$17.00

$4.25

$12.75

$4.25

Legal Liner rate (per line)

$6.25

$14.00

Digital Options (per ad, per 7 days) Mobile

$5.00

Church Directory Up to 1/2 inch Over 1/2 inch Per square

$5.50 $11.00 —

Service Directory Open

—

$5.00

— — —

$6.25

$5.00

Classified Liner Samples

.75" (6 lines)

1.00" (8 lines)

— — $5.00

PAULIE'S PET PARLOR & PET SITTING SERVICES We have every product & offer every service for your pet's needs & wants. Currently accepting new pets for our pet daycare. We are also offering Pet Obedience Classes starting next month. For more information, please call XXX-XXXX.

2007 Honda Accord Sedan, LX, 35K miles (Mostly Highway Miles), Automatic, Sunroof, Electric seats, windows, doors & locks. Leather heated seats. Gray on gray. One Owner. All paperwork. Garage Kept. Paid $23,000, Asking $14,000 or will take trade for a pickup truck of equal or of more value. Serious inquiries only, please call XXX-XXXX after 5pm M-F or anytime Saturday & Sunday.

Classified Display Advertising Dimensions

First 1/2"

Add'l 1/4"

First 1/2"

$10.00

$5.00

$15.00 $5.00

Add'l 1/4"

—

4-8 days

$9.00

$4.50

$13.50 $4.50

—

9+ days

$8.50

$4.25

$12.75 $4.25

—

Column Width: 1 column: 2.38 inches 2 columns: 4.88 inches 3 columns: 7.38 inches 4 columns: 9.88 inches

Max ad depth: Goochland: Mechanicsville: Midlothian: Powhatan:

9.5 inches 9.5 inches 20.75 inches 20.75 inches

DISPLAY Classified Display rate (per column inch) Open 8-12 days 13-25 days 26-51 days 52+ day Add color

$20.50 $19.45 $17.45 $16.40 $15.38 $9.45

$42.00 $39.90 $35.70 $33.60 $31.50 $10.00

$22.00 $20.90 $18.70 $17.60 $16.50 $9.45

$11.00 $10.45 $9.35 $8.80 $8.25 $5.00

Signed contract required for multiple insert discounts to apply - discounts apply to ads run in any RSN product.

Legal Display rate (2 inch minimum) Per inch per day Additional 1/4 inch

$13.00 $3.25

$25.00 $6.25

— —

$18.00 $4.50

DEADLINE:

Cindy Grant

Office: 6400 Mechanicsville Tpke Mechanicsville, VA 23111

Michelle Wall

Mail: P.O. Box 1118 Mechanicsville, VA 23111

(804) 746-1235 x16 cgrant@mechlocal.com

(804) 746-1235 x10 mwall@mechlocal.com

(877) 888-0049 Toll Free (804) 746-1235 Office (804) 730-0476 Fax www.mechlocal.com

5 p.m. Friday

Mechanicsville Local Midlothian Exchange Powhatan Today

5 p.m. Monday

Goochland Gazette

Preprint Rate Cards Developed a rate card with a consistent look consolidating existing preprint rate cards based on printing location.

PREPRINTS

Richmond Suburban News

A M e d i A G e n e r A l Co M pA n y

Powhatan Today is published weekly on Wednesday | Cumberland Today is published monthly on Wednesday • RSN-071411 • Rates Effective 10/01/10

Delivery Address 522

15 522

Spencer St.

Pre-Printed Insert Rates (Based on cost per thousand)

Powhatan Today C/O Culpeper Star Exp. 122 W. Spencer St. Culpeper, VA 22701 Call for unloading instruction and directions: (540) 825-0771

29 522

Reservations & Deadlines Preprints must be received no more than 14 days prior to insertion date and no later than 7 days prior to insertion date.

PREPRINTS Delivery Hours

Richmond Suburban News

Monday-Friday: 8:00 a.m. to 3:30 p.m.

3 29

522 3

A M e d i A G e n e r A l Co M pA n y

The Mechanicsville Local is published weekly on Wednesday | The Goochland Gazette is published weekly on Thursday • RSN-071311 • Rates Effective 10/01/10

Delivery Address Improperly packed inserts can cause misses or multiples. We offer these important guidelines:

• Pallet size should be 40 x 48 inches with two runners six inches off the floor.

• Skids must be tagged with insert name, date of insertion, and quantity.

Preprint Contract Rates

• Stack inserts on non-returnable 4-way wooden pallets designed for use with forklift trucks.

• Add a protective cover to the bottom of pallet to protect inserts from green lumber and another on top to protect from the weather.

• Small quantities can be delivered in boxes identified on the outside with insert name, 95 quantity in each box, publication name to be inserted in and insert date.

Frequency Discount off 1X rate 8X ....................................................... 5% 13X ................................................... 10% 26X ................................................... 20% 52X ................................................... 30%

Office: 3229 Anderson Hwy, Ste. 200, Powhatan, VA 23139 Mail: P.O. Box 10, Powhatan, VA 23139 Office (804) 598-4305 or (877) 888-0449 Toll Free (804) 598-7757 Fax www.powhatantoday.com www.cumberlandtoday.com

Pre-Printed Insert Rates

(Basedpallets. on cost per thousand) • Do not double stack

Size Requirements • Your preprint should not be larger than 12 1/2 inches wide and 11 inches long (long width is folded edge). • Minimum size is 7 1/2 inches by 9 1/4 inches. • For smaller sizes, consult your newspaper representative. • Single sheet preprints should be on no less than 70 lb. stock paper.

Size (Tab) Open Single Sheet $ 47.00 2 pages $ 59.00 4 pages $ 62.00 6 pages $ 69.00 • Four-page preprints or less and on$less than 8 pages 74.00 70 lb. stock paper 10need pagesto be quarter-folded. $ 80.00 12 pages • Preprints larger than 12 1/2 inches$by85.50 11 14quarter-folded. pages $ 92.00 inches need to be 16 pages $ 97.00 • Preprints more than four pages and no larger 18 pages $103.00 than 12 1/2 inches by 11 inches do not need 20 pages $110.00 to be quarter-folded. 24 pages $120.00 • Other sizes quoted upon request.

295

Cha

erl

Times-Dispatch Blvd.

301

Richmond Newspapers, Inc. 8460 Times-Dispatch Blvd. Mechanicsville, VA 23116 Attention: John Thurston or Malcolm Hart

Preprints must be received no more than 14 days prior to insertion date and no later than 7 days prior to insertion date.

Delivery Hours

295

Zoned 64 95 $ 52.00 $ 64.00 $ 67.00 95 $ 74.00 195 Inserts larger than 10.5” x 12” must be 64 $ •79.00 folded to conform to folded newspaper size. $ 85.00 (Maximum folded size is 7” x 11”). $ 90.00 $ •97.00 The advertiser is responsible for folding of $102.00 inserts. $108.00 • Inserts must be folded to conform to postal $115.00 regulations. Improperly packed inserts can cause misses or $125.00 multiples. We offer these important guidelines:

Preprint Contract Rates Frequency Discount off 1X rate 8X ....................................................... 5% 13X ................................................... 10% 26X ................................................... 20% 52X ................................................... 30%

Contact Us: Office: 6400 Mechanicsville Tpke, Mechanicsville, VA 23111 Mail: P.O. Box 1118, Mechanicsville, VA 23111 Office (804) 746-1235 or Toll Free (877) 888-0049 (804) 730-0476 Fax www.mechlocal.com

Reservations & Deadlines

301

Multiply above rates by a factor of 1.1765

295

National Rates for Pre-Prints:

Packaging Your Inserts

Size (Tab) (Broadsheet) Open Single Sheet (up to 12.5" x 11")............$39 4 pages .......... Single Sheet..............$54 8 pages ..............4 pages .................$58 12 pages ..............6 pages .................$60 16 pages ..............8 pages .................$62 20 pages .............10 pages ................$65 24 pages .............12 pages ................$67 28 pages .............14 pages ................$70 32 pages .............16 pages ................$73 36 pages .............18 pages ................$75 40 pages .............20 pages ................$79

www.goochlandgazette.com

Call for unloading instruction and directions: (804) 559-8272 or (804) 559-8211

Monday-Friday: 8:00 a.m. to 3:30 p.m.

Packaging Your Inserts

• Stack inserts on non-returnable 4-way wooden pallets designed for use with forklift trucks.

• Pallet size should be 40 x 48 inches with two runners six inches off the floor.

• Skids must be tagged with insert name, date of insertion, and quantity.

• Add a protective cover to the bottom of pallet to protect inserts from green lumber and another on top to protect from the weather.

• Small quantities can be delivered in boxes identified on the outside with insert name, quantity in each box, publication name to be inserted in and insert date.

• Do not double stack pallets.

• Four-page preprints or less and on less than 70 lb. stock paper need to be quarter-folded. • Preprints larger than 12 1/2 inches by 11 inches need to be quarter-folded. • Preprints more than four pages and no larger than 12 1/2 inches by 11 inches do not need to be quarter-folded. • Other sizes quoted upon request.

• Inserts larger than 10.5” x 12” must be folded to conform to folded newspaper size. (Maximum folded size is 7” x 11”). • The advertiser is responsible for folding of inserts. • Inserts must be folded to conform to postal regulations.

ROP Rate Cards Developed a consistent rate card format with organized information which combined existing sales materials into a single card for each print product.

DELIVER TO: Postal Patron Mechanicsville, VA 23111

STOPS AT EVERY HOME IN TOWN

A brrrreautiful sight

Photo courtesy of Patrick Dobbs

Children wave as their float goes by at the 2010 Mechanicsville Christmas Parade.

Chill in the air can’t stop parade’s warm feeling

stoPs at EvERY HoME In town Rates Effective 10/01/10 ML-012411

Richmond Suburban Newspapers - A Media General Company

*Other sizes and discounted rates are available

Parade founder is still Santa at heart John Clodfelter: After 20+ years, still ho-ho-hoing

By Forrest Gladstone For The Mechanicsville Local

SERVING THE COMMUNITIES OF CHESTERFIELD COUNTY

oPEn RatE saMPLE sIZEs

PRSRT. STANDARD U.S. POSTAGE PAID Mechanicsville, VA Permit No.141

Vol. 27, No. 32 | Richmond Surburban Newspapers | December 8, 2010

it’s time for the annual Christmas impressive turnout, both in units snippets of carols floating through By Forrest Gladstone For The Mechanicsville Local parade. Begun by John Clodfelter participating in the parade and the air as high school marching in 1985, the parade has since been in spectators, with people coming bands ran through last-minute Retailers would have us believe taken over by the Rotary and out as early as 1:30 to stake claim rehearsals and the occasional elf that the Christmas season should Ruritan clubs and has become a to their spots along the parade zoomed past on roller blades. One route. Despite the chill, there was little girl, bundled tight against the start as early as Halloween, but Mechanicsville tradition. Beginning at 3 p.m. last an air of cheerful preparation in cold, shot out of her seat when the for many Mechanicsville locals, Christmas hasn’t fully arrived until Sunday, this year’s parade had an the hour leading up to the event, see PARADE, pg. 4 `

In December 1985, John Clodfelter and his wife, Gloria, organized a Christmas celebration at the windmill bank. They enlisted local scout troops and students from Lee Davis High School to help with preparations and music and decorated with old-fashioned crafts like seed-dipped pinecones. And at the center of the festivities, John Clodfelter sat as Santa Claus, inviting children up onto his knee and encouraging them to tell him their Christmas wishes. “We just felt that there should be a time of year, at least one, when we could do something good,” Clodfelter said. “It had a great turnout, and pretty soon people began asking if we were going to do it again the next year.” By the time Christmas rolled around again, interest in the event had grown to such an extent that Clodfelter restructured it into a community parade. The Mechanicsville Christmas Parade had 32 units its first year and has grown

steadily since. Clodfelter organized it for nearly 20 years and served as Santa Claus until 2009. It is for him, and always has been, a labor of love. “It’s for the kids, really. That’s why I tell people, when I’m being Santa, I need as much time with the children as they need to give me. Because you never know what they are bringing with them.” John and Gloria’s son, Kenneth Clodfelter, was one of the U.S. sailors killed in the 2000 terrorist bombing of the USS Cole, and Clodfelter commented that after his son’s death many people wondered if he would stop his work as parade organizer and Santa Claus. Clodfelter shook his head at the thought. “I couldn’t think of a better reason to continue. Kenneth helped me make the first parade a success. I couldn’t stop doing it.” Though the parade finally got too big for Clodfelter to organize on his own, he continues to serve as Santa for the Mechanicsville community, this year playing the role for Cracker Barrel and a local Cub Scout troop as well as for the children of soldiers stationed aboard the USS Cole. He noted that though anyone

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ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat. Idui bla ad do consenim zzriusc inisi. It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam,

commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat. Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat adipit, conum inibh eriurer ipisiscin velenim quat alit lore dignim velit ent ad exercipisi. Quat. Agnisi ero odit endre tie tate do con vel iniamco mmoloreet nulput lorem delestrud ting eraesto cons ea feugiam er ad modiamc onsectem zzrit, quis alit, sed tat lamet wisciduisi. Ciduipit nit ad tet acip eugiamcon ullummy nullan

laorem in velenis aut nim vulla at. Ut iriuscing elesendio commy nisciduis nosto et irit dolorem augue dolore ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat. Idui bla ad do consenim zzriusc inisi. It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat.

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see CLODFELTER, pg. 4 `

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Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam, commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat. Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat

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NAACP honors two at annual banquet

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Photo by Ken Odor

Dennis Gammon and Louise Holland cut lumber into two-inch sections so that Thomas Cozart can turn them into broom handles at last weekend’s Field Day of the Past. It was the 19th year for the Rockville event. Field Day organizer Melinda Gammon said attendance broke all previous records, exceeding the 34,000 who attended last year, although a final count was not yet in at presstime.

B&W......$737.10 Color......$1,007.10

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> page 2

Volume 56, Number 38 • September 23, 2010

New federal money means more school jobs

Field Day of the past breaks attendance records

1/2 Page H (9.89" x 4.5") 6 columns x 4.5"

INSIDE

1/2 Page V (4.89" x 20.75")

Goochland teen’s death still under investigation By Ken Odor jodor@goochlandgazette.com

what happened.” Hatton said it does appear a vehicle was involved. Unresponsive but still breathing, Maxwell was found “in the middle of Broad Street,” according to Hatton. He died around 3:30 a.m. at the scene. His body has been taken to the Richmond Medical Examiner’s office where toxicology tests will be performed. Authorities said there was no one at the scene when the incident was reported or when authorities arrived. Investigators want to hear from persons who may have seen anything in the area

of Broad Street Road between Oilville and Maidens Roads from 1:30 a.m. to 3 a.m. Saturday morning. Hatton said the Sheriff’s Office is working closely with Virginia State Police and reminded the public that any information is wanted. “We are looking to talk to anyone,” he said. “They can always call Crime Stoppers anonymously,” said Hatton. Anyone with information can contact the Goochland Sheriff’s Office at 804-5565349 or Metro Richmond Crime Stoppers at 804-780-1000.

Goochland County schools will benefit from a newly passed federal program to the tune of more than a quarter of a million dollars, said superintendent Linda Underwood at last week’s school board meeting. “We expected to get maybe $60,000,” said Underwood. The money comes from the Education Jobs Fund Act, passed by Congress in August. “Much to our surprise, we got $260,000,” Underwood told board members. Nationally the legislation provided $10 billion for education jobs. Underwood said Goochland will use half the money this year and save half for next year. Five jobs will be funded with this money, said Underwood: one middle school teacher, three classroom assistants (one for each elementary school) and a classroom assistant at Goochland High School. Earlier in the meeting Underwood produced a summary of positions reduced in the current budget. All told 18 positions were reduced in the current budget: nine teaching or instructional support positions, three instructional assistant jobs, one clerical

1/2 Page H (9.89" x 10.25") 1/4

Richmond Suburban Newspapers - A Media General Company

The Goochland Sheriff’s Office is asking for help in determining what led to the death of Billy Lee Maxwell III, 17, who was found in the middle of Broad Street Road just east of Maidens Road early Saturday morning. Goochland Sheriff’s Office spokesman Chad Hatton declined Monday to call the incident a case of hit and run. “It’s too early in the investigation,” said Hatton. “We are trying to find out exactly

B&W......$1,230.00 Color......$1,811.17 INDEX

Health News Calendar Classifieds County News

5 Letters 2 Education 14-15 Opinion 3 Sports 2 TV Listings

6 3 6 9-10 11-13

SPORTS

Runners make strides at Collegiate Invitational > page 9

T H E

L O C A L

position at the high school and one at the middle school and three central office positions. In addition, the new budget reduced hours for contract cleaners and instituted four furlough days, said Underwood. The board also discussed plans for an all-day retreat in the first half of October to begin discussion of a revision of the school board’s comprehensive plan. A date for the retreat, which will be held locally, has not yet been set. One topic of contention was a request for approval for a Spring Break trip by the Goochland High School baseball team to Disney World. Although no school funds are being requested, board member Raymond Miller balked at approving the trip. “I would prefer this request be included in the September 28 presentation,” said Miller, referring to the scheduled presentation of by GHS and GMS will present the board with a proposed budget for the athletic department. In other news, Underwood announced that two empty positions in central office have now been filled. Shannon Lacy has been named Testing Coordinator and

(804) 746-1235

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cilis nit verat. Idui bla ad do consenim zzriusc inisi. It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolen-

Um dolorero delismolorem iriustisl ulputpat, quat velit iusto commod euguerilla con hent dolum iliquis sequat ipit wisim dolobore tisis non henit ulla alis nullaore con el il ut at ute vel do eugue dolore del dolor sum augue eros elit lore feu feu faciduisl ea feum velisim iriure feuissisi euis ad magnim zzrit etue euisi. To consecte tin utem doluptat eugiamet, commodi onsequat am, qui blaortio od tat, consequat. Duissim nulla autpatu eration eui blan veliquis at laorem dolorti sissit, consequisi. Wiscilisl exero estrud do con ver summod tem vendre feugiat vel ilisisis nissenissit alit in hendipis at. Ut velis dolum et lobortis del in esequis ating euiscil esequate ea faccum am, quis adit praestrud dolor sisit adignim exer sisit lorper ing ea conullaorem in velenis aut nim vulla at. Ut iriuscing elesendio commy nisciduis nosto et irit dolorem augue dolore ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat. Idui bla ad do consenim zzriusc inisi. It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat,

sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam, commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat. Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat adipit, conum inibh eriurer ipisiscin velenim quat alit lore dignim velit ent ad exercipisi.

Quat. Agnisi ero odit endre tie tate do con vel iniamco mmoloreet nulput lorem delestrud ting eraesto cons ea feugiam er ad modiamc onsectem zzrit, quis alit, sed tat lamet wisciduisi. Ciduipit nit ad tet acip eugiamcon ullummy nullan veliquam, conumsa ndiamcoreet, quisi. Delesequat ipis am in henisim dolorercipis nullam, quisl dolummo lessit lamcommy nit ing erciduis ad dolore cor sum aliquam eu feum inci tem zzrit am incincip ese del utet in vel dolobore moleniametum vel euisim iriure facilit lortie con ea cortie et ut la feu faccums andignisi blaore do essequis nonsequam exer sumsan eugiatum dolobore con volutpatue dolor alit num nostisi tion vullum incil et eui tio consectet, volore moluptatet, quiscidunt volore cons eugait, sit adignis acipsummy nulla feuguer ciduis enim delenibh eugiat lor secte dolut luptat vercipissis dignis exer il iureet, si tem digniat incidunt adipit utem at. Ro odit vendre volorper aute magna feum numsandipsum

do endreet wisciduisi eugiat, commy nostrud mincin ut amet accumsan heniscipit am non hent at, velit vel utat. Duipism oloreet lamet alisi et praestrud ex eugait incilla ndipit lum aliquat, quipit doluptat. Ectet, si tat augait inciduis atue do dionsed eros alit etue tatio dolore mincipit, quamet ver sequip ex ero duisi. Put nullaor si ea feu feugue tatue tat. Duissequamet ut nos erat augue corerci lissi. Susciliquat. Dui ero et ut in utpat, quametue veleniam iril eugiamet autet nonsequat. Ut velit nostion henis nullandrem zzril irit iliquam vel et, vel enim veros alit nummy nit ipis nulput loborperit in ulputpa tismodio con velenim velis nullam duisim ectet velit ea feuguero odigna faccum qui

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west

SERVING EASTERN GOOCHLAND AND WESTERN HENRICO

Henrico celebrates Glen Allen Day

on Thursday 6 columns x 10.25" 1/3 Page• Circulation: (4.89" x 6.25") 8,500+ (CAC Audited) per column inch Bottom Shared Leader Board . . . . . $5.00 Powhatan, Virginia 3 columns: 4.89" B&W......$511.88 Discount Business & Professional Frequency Large Square Rectangle. B&W . . . . . . . . Color . $7.00 4 columns: 6.56" Classified Rates 8X . . . . . . . . . . . . . . . . 5% . . . .$19.00 . . . .$27.98 Prices are subject to Color......$699.38 per month 1/3 Page (4.89" x 13.60") Directory Rates 13X Display Rates 5 columns: 8.22" 1/2 (v) change due to contracts For rates call:Advertising . . . . . . . (804) 746-1235 x3 . . . . . . . Ad . . . .. .. .. .10% . .....$18.00 ... .. $26.51 3 columns x 6.25" To place your ad call: Sponsor . . . . . . . . . . . . . $250 per week per column inch as well as the placing of B&W......$810.00 columns: Display or6email: . . . 9.89" . . . 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PT-012411 + 20.89" Position or email: Dimensions 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $70.00 Online Advertising Guaranteed . . . . 15% of ad cost 2/3 Yes, we can distribute your preprinted Publishes Weekly on Wednesday: Circulation – 3,700+ * Non-Commissionable B&W......$369.55 sales@goochlandgazette.com per 10,000 impressions 26X . . . . . . . . . . . . . . . . . . . . . . . . .$65.00 Guaranteed Position Max ad depth: 1 column: 1.56" inserts to over 27,500 Mechanicsville area Mass Are you a Mailed non-profitOnce Monthly on Wednesday: Circulation – 11,500 Top Shared Leader Board . . . . . . . . $9.00 52X . . . . . . . . . . . . . . . . . . . . . . . . .$60.00 Additional 15% of ad cost Color......$503.55 organization? Ask how 9.5" 2 columns: 3.22" 1/4 Page (4.89" x 10.25") households weekly. Ask for more details. Bottom Shared Leader Board . . . . . $5.00 you can receive a 15% Spot Color . . . . . . . . . . . . . . . . . . . . . FREE 3 columns x 4.5" Contract Discounts 3 columns: 4.89" B&W......$615.00 rate. Large Square Rectangle. . . .per . . column . . . . $7.00 inch Classified Rates discounted1/9 4 columns: 6.56" Business & Professional Frequency Discount B&W Prices are subject to Color......$905.59 per month Color Display Ratesx 3 For rates call:advertising . . . . . . . (804) 746-1235 5 columns: 8.22" change due to contracts To place your ad3call: columns x 10.25" as well as the placing of . . . ....$11.69 . . . . . . . . ...$20.66 . . . . $250 or email: ...........classifieds@mechlocal.com 1/6 per Page (4.89" x 3.00") column inch . . . . . . . .Ad . . ..... . . ..5% Directory Rates 8XSponsor Display 6 columns: 9.89" 1/6 per week an ad in other Richmond ContaCt Us: Open Rate . . . . . . . . . . . . . . . . . . . . . $8.75 13X . . . . . . . . . . . . . .10% ... $ 11.07 ... $19.58 B&W......$245.70 DEaDLInE: 3 p.m. thursday 1X . . . . . . . . . . . . . . . . . . . . . . . . . . $55.00 Advertising Suburban Newspapers. Double truck: Mass Mailer Rate . . . . . . . . . . . . . . $11.00 26X . . . . . . . . . . .Local . . .20% .....$ 9.84 ...$17.40 Other sizes are available. All ad materials due by 3 p.m. Thursday for the following week's publication. Color......$355.70 Preprints Mechanicsville Dimensions 1/6 Page (4.89" x 6.75") or email: 8X . . . . . . . . . . . . . . . . . . . . . . . . . . $50.00 20.89" Charge. Online . . . . . . . . . Advertising . . . . . . . . + $5.00 52X . . .we . . .can . . . . distribute . . . .30% .....$ ... $15.23 Color office: 310,000 columns x 3.00" Yes, your8.61 preprinted per impressions sales@powhatantoday.com 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $45.00 B&W......$405.00 6400 Mechanicsville Tpke 1 column: 1.56" Max ad depth: inserts to over 22,000 Midlothian area Are you a non-profit Top Shared Leader Board . . . . . . . . $9.00 26X .Rates . . . . . . . . . . . . . . . . . . . . . . . . $40.00 Mechanicsville, VA 23111 FYI: How to Calculate Display ad 2 columns: 3.22" organization? Ask how Color......$596.36 Contract Discounts 20.75" Shared Leader Board . . . . . $5.00 households. Ask for details. Business & more Professional Bottom 52X . . . . . . . . . . . . . . . . . . . . . . . . .$35.00 per column inch 3 columns: 4.89" Mail: 3 columns x 6.75" you can receive a 15% 1/9 Page (3.22" x 3.00") 1/3 discounted rate. Large Square Rectangle . . . . . . . . . . $7.00 Spot color . .____ . . . total . . . .ad . . price. . . . . . . . . . P.O. . FREE Box 1118, Mechanicsville, VA 23111 Color ____# of columns X ____# of vertical inches X ____rate per inch = ____ Directory Rates Frequency Discount B&W 4 columns: 6.56" Classified Rates B&W......$163.80 per month per week 8X . . .1/9 . . . . . . . . . . . . . 5% ..... $8.31 ... $13.06 5 columns: 8.22" (877) 888-0049 Toll Free 1/2 (v) (804) 746-1235 x3 1/15 For rates call: . . . . . . . 1/9 Sponsor . . . . ...... . . . $7.88 . .Color......$223.80 . . . ... . . $12.38 . . $250 1X .Office . . . . . . . . . . . . . . . . . . . . . . . . . $50.00 13X . . . . . . .Ad . . ... .. .. .10% (804) 746-1235 Page (3.22" x 6.75") Display columns: 9.89" or6email: ...classifieds@powhatantoday.com 2 columns x 3.00" (804) 730-0476 8X .Fax . . . . . . . . . . . . . . . . . . . . . . . . .CONTACT $45.00 26X . . . US: . . . . . . . . . . .20% ..... $7.00 ... $11.00 B&W......$270.00 Advertising DEADLINE: 3 p.m. Thursday Double truck: 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $40.00 52X . . . . . . . . . . . . . .30% ..... $6.13 .....$9.63 1/3 Preprints 1/4 Midlothian Exchange All ad materials due by 3 p.m. Thursdaywww.mechlocal.com for the following week's publication. Color......$397.58 20.89" online advertising Dimensions 26X . . . . . . . . . . . . . . . . . . . . . . . . .$35.00 Yes, we can distribute your preprinted Office: columns x 6.75" per 2 10,000 impressions 52X . . . . . . . . . . . . . . . . . . . . . . . . .$30.00 Max ad depth: 13702 Villageinserts Mill Drive, Suite 203 to over 8,500 Goochland area Guaranteed Position Top Shared Leader Board . . . . . . . . $9.00 1 column: 1.56" Spot Color . . . . . . . . . . . . . . . . . . . . . FREE Midlothian, VA 23114 2 columns: 3.22" 9.5" households weekly. Ask for more details. TIP: How to Calculate Display Ad Rates Additional 15% of ad cost Bottom Shared Leader Board . . . . . $5.00 3 columns: 4.89" 1/6 Mail: (3.22" x 4.00") Large Square Rectangle1/15 . . . . . .Page . . . . $7.00 P.O. Box 420, Midlothian, VA 23113 4 columns: 6.56" ____# of columns X ____# of vertical inches X ____rate per inch = ________ total ad price Bulletin Board Rates per month B&W......$160.00 5 columns: 8.22" (877) 888-0049 Toll Free per week Sponsor Ad . . . . . . . . . . . . .Color......$235.60 . . . . . . . $250 (804) 379-6451 6 columns: 9.89" 1/6 1X .Offi . . ce . . . . . . . . . . . . . . . . . . . . . . . $25.00 (804) 379-6215 Fax 2 columns x 4.00" US: DEADLINE: 3 p.m. Thursday 13X. . . . . . . . . . . . . . . . . . . . . . . . . . CONTACT $20.00 truck: Preprints Double www.midlothianexchange.com All ad materials due by 3 p.m. Thursday for the following 26X . . . week's . . . . . . .publication. . . . . . . . . . . . . . . . Goochland $18.00 20.89" Gazette Yes, we can distribute your preprinted 52X . . . . . . . . . . . . . . . . . . . . . . . . . Email: $15.00 Max ad depth: inserts to up to 11,500 Powhatan area news@goochlandgazette.com TIP: How to Calculate Display Ad Rates 20.75" households. Ask for more details. Are Publishes you a non-profi t Weekly organization? Ask how you can receive a 15% discounted rate.

*Other sizes and discounted rates are available

Full Page (9.89" x 9.5")

(877) 888-0449 Toll Free (804) 598-4305 Office (804) 598-7757 Fax www.powhatantoday.com

2/3 Page (6.56" x 9.5")

B&W......$467.40 Color......$826.50 4 columns x 9.5"

1/2 Page V (4.89" x 9.5") B&W......$350.55 Color......$619.88 3 columns x 9.5"

1/2 (v)

1/2 Page H (9.89" x 4.5")

3 columns x 4.5"

B&W......$544.69 Color......$855.94

B&W......$538.13 Color......$845.63

3 columns x 13.50"

B&W......$166.05 Color......$293.63

1/6 Page (4.89" x 3.00")

1/2 Page V (4.89" x 20.75")

B&W......$354.375 Color......$556.88

1/4 Page (4.89" x 4.5")

6 columns x 20.75"

1/3 Page (4.89" x 13.50")

3 columns x 6.25"

B&W......$1,089.38 Color......$1,711.88

6 columns x 10.25"

B&W......$230.63 Color......$407.81

Full Page (9.89" x 20.75")

1/2 Page H (9.89" x 10.25") 1/4

1/3 Page (4.89" x 6.25")

*Other sizes and discounted rates are available

3 columns x 20.75"

B&W......$332.10 Color......$587.25 6 columns x 4.5"

oPEn RatE saMPLE sIZEs

1/4 Page (4.89" x 10.25") 1/9

B&W......$269.06 Color......$422.81 3 columns x 10.25"

B&W......$110.70 Color......$195.75

1/6 Page (4.89" x 6.75")

3 columns x 3.00"

B&W......$177.19 Color......$278.44

1/9 Page (3.22" x 3.00")

3 columns x 6.75"

B&W......$73.80 1/15 Color......$130.50

1/9 Page (3.22" x 6.75")

2 columns x 3.00"

1/3

B&W......$118.13 Color......$185.63 2 columns x 6.75"

1/6

1/15 Page (3.22" x 4.00") B&W......$70.00 Color......$110.00 2 columns x 4.00"

WEB DESIGN

Daily Deals webpage The concept behind this webpage was to use Twitter as a medium to give advertisers, grouped by business category, the ability to update their advertising message at any given time while tapping into the Richmond Suburban Newspaperâ&#x20AC;&#x2122;s website audience. The sales initiative failed to gain traction in our rural markets and was eventually shuttered in favor of a corporate instituted Daily Deals program.

County navigation map County highlights on mouseover, on click redirects to corresponding Daily Deals page for the newspaper product in that county.

Landing page designs Source for artistic direction

This assignment required me to convert print materials into online landing pages with a design consistent to existing pages

SHIRT DESIGN

Jim: Under New Management These t-shirt designs were created in honor of a friend who was getting married.

Jim

UNDER NEW MANAGEMENT 07.11.09

Under new manag ement

Under 07.11.09 new management

Jim

Unde new r mana geme n

07.11.09

Jim 07.11.09

Jim

Jeffâ&#x20AC;&#x2122;s Challenge Logo was designed for a 5k run/walk and 9-hole golf competition in honor of a friend of the client who passed away of cancer.

Portfolio Brian French, designer