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PAULIE'S PET PARLOR & PET SITTING SERVICES We have every product & offer every service for your pet's needs & wants. Currently accepting new pets for our pet daycare. We are also offering Pet Obedience Classes starting next month.

For more information, please call XXX-XXXX.

2007 Honda Accord Sedan, LX, 35K miles (Mostly Highway Miles), Automatic, Sunroof, Electric seats, windows, doors & locks. Leather heated seats. Gray on gray. One Owner. All paperwork. Garage Kept.

Paid $23,000, Asking $14,000 or will take trade for a pickup truck of equal or of more value. Serious inquiries only, please call XXX-XXXX after 5pm M-F or anytime Saturday & Sunday.

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Contact Us:

DEADLINE:

Cindy Grant

Office: 6400 Mechanicsville Tpke Mechanicsville, VA 23111

Michelle Wall

Mail: P.O. Box 1118 Mechanicsville, VA 23111

(804) 746-1235 x16 cgrant@mechlocal.com

(804) 746-1235 x10 mwall@mechlocal.com

(877) 888-0049 Toll Free (804) 746-1235 Office (804) 730-0476 Fax www.mechlocal.com

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Mechanicsville Local Midlothian Exchange Powhatan Today

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Goochland Gazette

INSIDE NAACP honors two at annual banquet

OPEN RATE SAMPLE SIZES

> page 2

Volume 56, Number 38 • September 23, 2010

New federal money means more school jobs

Field Day of the past breaks attendance records

By Ken Odor jodor@goochlandgazette.com

Photo by Ken Odor

Dennis Gammon and Louise Holland cut lumber into two-inch sections so that Thomas Cozart can turn them into broom handles at last weekend’s Field Day of the Past. It was the 19th year for the Rockville event. Field Day organizer Melinda Gammon said attendance broke all previous records, exceeding the 34,000 who attended last year, although a final count was not yet in at presstime.

Goochland teen’s death still under investigation

By Ken Odor jodor@goochlandgazette.com The Goochland Sheriff’s Office is asking for help in determining what led to the death of Billy Lee Maxwell III, 17, who was found in the middle of Broad Street Road just east of Maidens Road early Saturday morning.

Goochland Sheriff’s Office spokesman Chad Hatton declined Monday to call the incident a case of hit and run.

“It’s too early in the investigation,” said Hatton. “We are trying to find out exactly

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Richmond Suburban Newspapers - A Media General Company

Health News Calendar Classifieds County News

what happened.”

Hatton said it does appear a vehicle was involved.

Unresponsive but still breathing, Maxwell was found “in the middle of Broad Street,” according to Hatton. He died around 3:30 a.m. at the scene. His body has been taken to the Richmond Medical Examiner’s office where toxicology tests will be performed.

Authorities said there was no one at the scene when the incident was reported or when authorities arrived.

Investigators want to hear from persons who may have seen anything in the area

5 Letters 2 Education 14-15 Opinion 3 Sports 2 TV Listings

6 3 6 9-10 11-13

of Broad Street Road between Oilville and Maidens Roads from 1:30 a.m. to 3 a.m.

Saturday morning.

Hatton said the Sheriff’s Office is working closely with Virginia State Police and reminded the public that any information is wanted.

“We are looking to talk to anyone,” he said. “They can always call Crime Stoppers anonymously,” said Hatton.

Anyone with information can contact the Goochland Sheriff’s Office at 804-5565349 or Metro Richmond Crime Stoppers at 804-780-1000.

Goochland County schools will benefit from a newly passed federal program to the tune of more than a quarter of a million dollars, said superintendent Linda Underwood at last week’s school board meeting.

“We expected to get maybe $60,000,” said Underwood.

The money comes from the Education Jobs Fund Act, passed

by Congress in August.

“Much to our surprise, we got $260,000,” Underwood told board members. Nationally the legislation provided $10 billion for education jobs.

Underwood said Goochland will use half the money this year and save half for next year.

Five jobs will be funded with this money, said Underwood: one middle school teacher, three classroom assistants (one for each elementary school) and a classroom assistant at Goochland High School.

Earlier in the meeting Underwood produced a summary of positions reduced in the current budget.

All told 18 positions were reduced in the current budget: nine teaching or instructional support positions, three instructional assistant jobs, one clerical

SPORTS

T H E

Runners make strides at Collegiate Invitational > page 9

L O C A L

position at the high school and one at the middle school and three central office positions.

In addition, the new budget reduced hours for contract cleaners and instituted four furlough days, said Underwood.

The board also discussed plans for an all-day retreat in the first half of October to begin discussion of a revision of the school board’s comprehensive plan. A date for the retreat, which will be held locally, has not yet been set.

One topic of contention was a request for approval for a Spring Break trip by the Goochland High School baseball team to Disney World. Although no school funds are being requested, board member Raymond Miller balked at approving the trip.

“I would prefer this request be included in the September 28 presentation,” said Miller, referring to the scheduled presentation of by GHS and GMS will present the board with a proposed budget for the athletic department.

In other news, Underwood announced that two empty positions in central office have now been filled.

Shannon Lacy has been named Testing Coordinator and

per column inch

Display Open Rate*. . . . . . . . . . . . . $12.30 Color Charge. . . . . . . . . . . . . . . . . . . + $9.45 Guaranteed Position. . . . . +15% of ad cost * Non-Commissionable

To place your ad call:

(804) 746-1235 or email: sales@goochlandgazette.com

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Classified Rates

per column inch

Frequency Discount B&W Color 8X. . . . . . . . . . . . . . . . 5%. . . . $11.69 . . . .$20.66 13X. . . . . . . . . . . . . . 10%. . . . $ 11.07 . . . . $19.58 26X. . . . . . . . . . . . . . 20%. . . . . $ 9.84 . . . $17.40 52X. . . . . . . . . . . . . . 30%. . . . . $ 8.61 . . . . $15.23

Business & Professional Directory Rates

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For rates call: . . . . . . . . (804) 746-1235 x 3 or email:. . . . . . . . . . . classifieds@mechlocal.com

Online Advertising

per 10,000 impressions

Top Shared Leader Board . . . . . . . . $9.00 Bottom Shared Leader Board . . . . . $5.00 Large Square Rectangle. . . . . . . . . . . $7.00 per month

Sponsor Ad. . . . . . . . . . . . . . . . . . . . . $250

Preprints

Yes, we can distribute your preprinted inserts to over 8,500 Goochland area households weekly. Ask for more details.

DEADLINE: 3 p.m. Thursday

All ad materials due by 3 p.m. Thursday for the following week's publication.

TIP: How to Calculate Display Ad Rates ____# of columns X ____# of vertical inches X ____rate per inch = ________ total ad price.

Prices are subject to change due to contracts as well as the placing of an ad in other Richmond Suburban Newspapers.

Other sizes are available.

west

SERVING EASTERN GOOCHLAND AND WESTERN HENRICO

Henrico celebrates Glen Allen Day

2/3

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Display Advertising Dimensions 1 column: 1.56" 2 columns: 3.22" 3 columns: 4.89" 4 columns: 6.56" 5 columns: 8.22" 6 columns: 9.89"

1/2 (v)

Um dolorero delismolorem iriustisl ulputpat, quat velit iusto commod euguerilla con hent dolum iliquis sequat ipit wisim dolobore tisis non henit ulla alis nullaore con el il ut at ute vel do eugue dolore del dolor sum augue eros elit lore feu feu faciduisl ea feum velisim iriure feuissisi euis ad magnim zzrit etue euisi.

To consecte tin utem doluptat eugiamet, commodi onsequat am, qui blaortio od tat, consequat. Duissim nulla autpatu eration eui blan veliquis at laorem dolorti sissit, consequisi.

Wiscilisl exero estrud do con ver summod tem vendre feugiat vel ilisisis nissenissit alit in hendipis at. Ut velis dolum et lobortis del in esequis ating euiscil esequate ea faccum am, quis adit praestrud dolor sisit adignim exer sisit lorper ing ea conullaorem in velenis aut nim vulla at. Ut iriuscing elesendio commy nisciduis nosto et irit dolorem augue dolore

Double truck: 20.89"

Um dolorero delismolorem iriustisl ulputpat, quat velit iusto commod euguerilla con hent dolum iliquis sequat ipit wisim dolobore tisis non henit ulla alis nullaore con el il ut at ute vel do eugue dolore del dolor sum augue eros elit lore feu feu faciduisl ea feum velisim iriure feuissisi euis ad magnim zzrit etue euisi.

To consecte tin utem doluptat eugiamet, commodi onsequat am, qui blaortio od tat, consequat. Duissim nulla autpatu eration eui blan veliquis at laorem dolorti sissit, consequisi.

Wiscilisl exero estrud do con ver summod tem vendre feugiat vel ilisisis nissenissit alit in hendipis at. Ut velis dolum et lobortis del in esequis ating euiscil esequate ea faccum am, quis adit praestrud dolor sisit adignim exer sisit lorper ing ea conullaorem in velenis aut nim vulla at. Ut iriuscing elesendio commy nisciduis nosto et irit dolorem augue dolore ex el

inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat.

Idui bla ad do consenim zzriusc inisi.

It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam, commy nostisl

ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat. Idui bla ad do consenim zzriusc inisi.

It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam,

commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat.

Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat adipit, conum inibh eriurer ipisiscin velenim quat alit lore dignim velit ent ad exercipisi.

Quat. Agnisi ero odit endre tie tate do con vel iniamco mmoloreet nulput lorem delestrud ting eraesto cons ea feugiam er ad modiamc onsectem zzrit, quis alit, sed tat lamet wisciduisi.

Ciduipit nit ad tet acip eugiamcon ullummy nullan

(877) 888-0449 Toll Free (804) 746-1235 Office (804) 730-0476 Fax www.goochlandgazette.com

6 columns x 9.5"

2/3 Page (6.56" x 9.5")

B&W......$467.40 Color......$826.50 4 columns x 9.5"

1/2 Page V (4.89" x 9.5") B&W......$350.55 Color......$619.88 3 columns x 9.5"

1/2 Page H (9.89" x 4.5") B&W......$332.10 Color......$587.25 6 columns x 4.5"

1/3 Page (4.89" x 6.25") B&W......$230.63 Color......$407.81 3 columns x 6.25"

B&W......$166.05 Color......$293.63 3 columns x 4.5"

1/6

Email: news@goochlandgazette.com

Mail: P.O. Box 1118, Mechanicsville, VA 23111

B&W......$701.10 Color......$1,239.75

1/4 Page (4.89" x 4.5")

1/4

Max ad depth: 9.5"

Contact Us: Goochland Gazette

Full Page (9.89" x 9.5")

see Federal > page 3

Publishes Weekly on Thursday • Circulation: 8,500+ (CAC Audited)

Display Advertising Rates

*Other sizes and discounted rates are available

1/3

Um dolorero delismolorem iriustisl ulputpat, quat velit iusto commod euguerilla con hent dolum iliquis sequat ipit wisim dolobore tisis non henit ulla alis nullaore con el il ut at ute vel do eugue dolore del dolor sum augue eros elit lore feu feu faciduisl ea feum velisim iriure feuissisi euis ad magnim zzrit etue euisi.

To consecte tin utem doluptat eugiamet, commodi onsequat am, qui blaortio od tat, consequat. Duissim nulla autpatu eration eui blan veliquis at laorem

dolorti sissit, consequisi.

Wiscilisl exero estrud do con ver summod tem vendre feugiat vel ilisisis nissenissit alit in hendipis at. Ut velis dolum et lobortis del in esequis ating euiscil esequate ea faccum am, quis adit praestrud dolor sisit adignim exer sisit lorper ing ea conullaorem in velenis aut nim vulla at. Ut iriuscing elesendio commy nisciduis nosto et irit dolorem augue dolore ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquis-

1/9

cilis nit verat. Idui bla ad do consenim zzriusc inisi.

It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolen-

1/6 Page (4.89" x 3.00") B&W......$110.70 Color......$195.75 3 columns x 3.00"

1/9 Page (3.22" x 3.00") B&W......$73.80 Color......$130.50 2 columns x 3.00"

DELIVER TO: Postal Patron Mechanicsville, VA 23111

STOPS AT EVERY HOME IN TOWN

Vol. 27, No. 32 | Richmond Surburban Newspapers | December 8, 2010

A brrrreautiful sight

Photo courtesy of Patrick Dobbs

Children wave as their float goes by at the 2010 Mechanicsville Christmas Parade.

Chill in the air can’t stop parade’s warm feeling

Stops at Every Home In Town Rates Effective 10/01/10 ML-012411

it’s time for the annual Christmas parade. Begun by John Clodfelter in 1985, the parade has since been Retailers would have us believe taken over by the Rotary and that the Christmas season should Ruritan clubs and has become a start as early as Halloween, but Mechanicsville tradition.

Beginning at 3 p.m. last for many Mechanicsville locals, Christmas hasn’t fully arrived until Sunday, this year’s parade had an

By Forrest Gladstone For The Mechanicsville Local

Richmond Suburban Newspapers - A Media General Company

impressive turnout, both in units participating in the parade and in spectators, with people coming out as early as 1:30 to stake claim to their spots along the parade route. Despite the chill, there was an air of cheerful preparation in the hour leading up to the event,

PRSRT. STANDARD U.S. POSTAGE PAID Mechanicsville, VA Permit No.141

snippets of carols floating through the air as high school marching bands ran through last-minute rehearsals and the occasional elf zoomed past on roller blades. One little girl, bundled tight against the cold, shot out of her seat when the see PARADE, pg. 4 `

Parade founder is still Santa at heart

steadily since. Clodfelter organized it for nearly 20 years and served as Santa Claus until 2009. It is for him, and always has been, a labor of love.

“It’s for the kids, really.

By Forrest Gladstone That’s why I tell people, when For The Mechanicsville Local I’m being Santa, I need as much time with the children as In December 1985, John they need to give me. Because Clodfelter and his wife, Gloria, you never know what they are organized a Christmas cele- bringing with them.”

John and Gloria’s son, bration at the windmill bank.

They enlisted local scout Kenneth Clodfelter, was one troops and students from Lee of the U.S. sailors killed in Davis High School to help with the 2000 terrorist bombing of preparations and music and the USS Cole, and Clodfelter decorated with old-fashioned commented that after his son’s crafts like seed-dipped pine- death many people wondered cones. And at the center of the if he would stop his work as parade organizer and Santa festivities, John Clodfelter sat as Santa Claus, inviting chil- Claus. Clodfelter shook his dren up onto his knee and head at the thought.

“I couldn’t think of a better encouraging them to tell him reason to continue. Kenneth their Christmas wishes.

“We just felt that there helped me make the first should be a time of year, at parade a success. I couldn’t stop doing it.” least one, when we could do Though the parade finally something good,” Clodfelter said. “It had a great turnout, got too big for Clodfelter to and pretty soon people began organize on his own, he conasking if we were going to do tinues to serve as Santa for the Mechanicsville commuit again the next year.”

By the time Christmas nity, this year playing the role rolled around again, interest in for Cracker Barrel and a local the event had grown to such an Cub Scout troop as well as for extent that Clodfelter restruc- the children of soldiers statured it into a community tioned aboard the USS Cole. parade. The Mechanicsville He noted that though anyone

John Clodfelter: After 20+ years, still ho-ho-hoing

Christmas Parade had 32 units its first year and has grown

see CLODFELTER, pg. 4 `

Publishes Weekly on Wednesday • Circulation: 27,500 (CAC Audited)

Display Advertising Rates

per column inch

General Rate (Commissionable). . . . . . . $30.00 Display Open Rate*. . . . . . . . . . . . . $27.30 Color Charge. . . . . . . . . . . . . . . . . . + $10.00 Guaranteed Position. . . . . +15% of ad cost

To place your ad call:

(804) 746-1235 or email: sales@mechlocal.com

* Non-Commissionable

Contract Discounts

per column inch

Frequency Discount B&W Color 8X. . . . . . . . . . . . . . . . 5%. . . . $25.94 . . . $35.44 13X. . . . . . . . . . . . . . 10%. . . . $24.57 . . . $33.57 26X. . . . . . . . . . . . . . 20%. . . . $21.84 . . . $29.84 52X. . . . . . . . . . . . . . 30%. . . . . $19.11 . . . $26.11

Business & Professional Directory Rates

per week

1X . . . . . . . . . . . . . . . . . . . . . . . . . . $80.00 8X . . . . . . . . . . . . . . . . . . . . . . . . . . $75.00 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $70.00 26X . . . . . . . . . . . . . . . . . . . . . . . . . $65.00 52X . . . . . . . . . . . . . . . . . . . . . . . . . $60.00 Spot Color. . . . . . . . . . . . . . . . . . . . . FREE

Classified Rates

For rates call: . . . . . . . . (804) 746-1235 x 3 or email:. . . . . . . . . . . classifieds@mechlocal.com

Online Advertising

per 10,000 impressions

Top Shared Leader Board . . . . . . . . $9.00 Bottom Shared Leader Board . . . . . $5.00 Large Square Rectangle. . . . . . . . . . . $7.00 per month

Sponsor Ad. . . . . . . . . . . . . . . . . . . . . $250

Preprints

Yes, we can distribute your preprinted inserts to over 27,500 Mechanicsville area households weekly. Ask for more details.

Prices are subject to change due to contracts as well as the placing of an ad in other Richmond Suburban Newspapers.

Other sizes are available.

2/3

Are you a non-profit organization? Ask how you can receive a 15% discounted rate.

Display Advertising Dimensions 1 column: 1.56" 2 columns: 3.22" 3 columns: 4.89" 4 columns: 6.56" 5 columns: 8.22" 6 columns: 9.89"

1/2 (v)

Double truck: 20.89"

ex el inisciduis et, consequ atuerostrud tie ting eugue tet, vel dolore feui te dolortis aliquiscilis nit verat. Idui bla ad do consenim zzriusc inisi.

It iustio ex elisl utet verit ver sequati onsequi ssequam vel dolortin eratuero doloboreet iril ilit pratue verostrud te conse faci bla feummodiam et il utat alis nos nulputatem vendrem del ent nostions ea feu feu feuguerosto odolortisim ipisci bla faccum iriuscidunt autpat, commodolent volore commodo odit vel ilit dolorerosto odolorem do esto odolobore ecte tat, sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam,

commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat.

Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat adipit, conum inibh eriurer ipisiscin velenim quat alit lore dignim velit ent ad exercipisi.

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Ciduipit nit ad tet acip eugiamcon ullummy nullan

B&W......$1,556.10 Color......$2,126.10 6 columns x 9.5"

2/3 Page (6.56" x 9.5")

B&W......$1,037.40 Color......$1,417.40 4 columns x 9.5"

1/2 Page V (4.89" x 9.5")

B&W......$778.05 Color......$1,063.05 3 columns x 9.5"

1/2 Page H (9.89" x 4.5") B&W......$737.10 Color......$1,007.10 6 columns x 4.5"

1/3 Page (4.89" x 6.25")

B&W......$511.88 Color......$699.38 3 columns x 6.25"

3 columns x 4.5"

FYI: How to Calculate Display Ad Rates ____# of columns X ____# of vertical inches X ____rate per inch = ________ total ad price.

Mail: P.O. Box 1118, Mechanicsville, VA 23111

1/3

www.mechlocal.com

Full Page (9.89" x 9.5")

B&W......$369.55 Color......$503.55

Office: 6400 Mechanicsville Tpke Mechanicsville, VA 23111

(877) 888-0049 Toll Free (804) 746-1235 Office (804) 730-0476 Fax

*Other sizes and discounted rates are available

1/4 Page (4.89" x 4.5")

Max ad depth: 9.5"

1/6

All ad materials due by 3 p.m. Thursday for the following week's publication.

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1/4

Contact Us: Mechanicsville Local

DEADLINE: 3 p.m. Thursday

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OPEN RATE SAMPLE SIZES

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dolorti sissit, consequisi.

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1/9

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1/6 Page (4.89" x 3.00") B&W......$245.70 Color......$355.70 3 columns x 3.00"

1/9 Page (3.22" x 3.00") B&W......$163.80 Color......$223.80 2 columns x 3.00"

PREPRINTS

Richmond Suburban News

A M e d i a G e n e r a l Co m pa n y

The Mechanicsville Local is published weekly on Wednesday | The Goochland Gazette is published weekly on Thursday • RSN-071311 • Rates Effective 10/01/10

Delivery Address 295

Reservations & Deadlines

301

yn

eR

d.

95

295

Pre-Printed Insert Rates

Cha

mb

a erl

Times-Dispatch Blvd.

95

301

(Based on cost per thousand)

Richmond Newspapers, Inc. 8460 Times-Dispatch Blvd.

Mechanicsville, VA 23116 Attention: John Thurston or Malcolm Hart

Preprints must be received no more than 14 days prior to insertion date and no later than 7 days prior to insertion date.

Delivery Hours

295

Size (Tab) Single Sheet 2 pages 4 pages 6 pages 8 pages 10 pages 12 pages 14 pages 16 pages 18 pages 20 pages 24 pages

Open $ 47.00 $ 59.00 $ 62.00 $ 69.00 $ 74.00 $ 80.00 $ 85.50 $ 92.00 $ 97.00 $103.00 $110.00 $120.00

Zoned $ 52.00 $ 64.00 $ 67.00 $ 74.00 $ 79.00 $ 85.00 $ 90.00 $ 97.00 $102.00 $108.00 $115.00 $125.00

Preprint Contract Rates Frequency Discount off 1X rate 8X........................................................ 5% 13X.................................................... 10% 26X.................................................... 20% 52X.................................................... 30%

Contact Us: Office: 6400 Mechanicsville Tpke, Mechanicsville, VA 23111 Mail: P.O. Box 1118, Mechanicsville, VA 23111 Office (804) 746-1235 or Toll Free (877) 888-0049 (804) 730-0476 Fax www.mechlocal.com

www.goochlandgazette.com

64

95

195

Call for unloading instruction and directions: (804) 559-8272 or (804) 559-8211

Monday-Friday: 8:00 a.m. to 3:30 p.m.

95 64

Packaging Your Inserts Improperly packed inserts can cause misses or multiples. We offer these important guidelines:

• Pallet size should be 40 x 48 inches with two runners six inches off the floor.

• Skids must be tagged with insert name, date of insertion, and quantity.

• Stack inserts on non-returnable 4-way wooden pallets designed for use with forklift trucks.

• Add a protective cover to the bottom of pallet to protect inserts from green lumber and another on top to protect from the weather.

• Small quantities can be delivered in boxes identified on the outside with insert name, quantity in each box, publication name to be inserted in and insert date.

• Do not double stack pallets.

Size Requirements • Your preprint should not be larger than 12 1/2 inches wide and 11 inches long (long width is folded edge).

• Minimum size is 7 1/2 inches by 9 1/4 inches.

• For smaller sizes, consult your newspaper representative.

• Single sheet preprints should be on no less than 70 lb. stock paper.

• Four-page preprints or less and on less than 70 lb. stock paper need to be quarter-folded.

• Preprints larger than 12 1/2 inches by 11 inches need to be quarter-folded.

• Preprints more than four pages and no larger than 12 1/2 inches by 11 inches do not need to be quarter-folded.

• Other sizes quoted upon request.

• Inserts larger than 10.5” x 12” must be folded to conform to folded newspaper size.

(Maximum folded size is 7” x 11”).

• The advertiser is responsible for folding of inserts.

• Inserts must be folded to conform to postal regulations.

SERVING THE COMMUNITIES OF CHESTERFIELD COUNTY

PUBLISHED EVERY THURSDAY || ONLINE EVERY DAY Rates Effective 10/01/10 ME-011411

Richmond Suburban Newspapers - A Media General Company

Published Weekly • Circulation: 22,000+

Display Advertising Rates

per column inch

Open Rate . . . . . . . . . . . . . . . . . . . . $20.00 Color Charge. . . . . . . . . . . . . . . . . . + $9.45

Contract Discounts

To place your ad call:

(804) 379-6451 or email: sales@midlothianexchange.com

per column inch

Frequency Discount B&W 8X . . . . . . . . . . . . . . . . 5% . . . .$19.00 13X . . . . . . . . . . . . . .10% . . . .$18.00 26X . . . . . . . . . . . . . .20% . . . .$16.00 52X . . . . . . . . . . . . . .30% . . . .$14.00

Color . . . .$27.98 . . . $26.51 . . . $23.56 . . . $20.61

Guaranteed Position

Additional 15% of ad cost

Business & Professional Directory Rates

Classified Rates

For rates call: . . . . . . . (804) 746-1235 x 3 or email: . . . . . . CGrant@mechlocal.com

Online Advertising

per 10,000 impressions

Top Shared Leader Board . . . . . . . . $9.00 Bottom Shared Leader Board . . . . . $5.00 Large Square Rectangle. . . . . . . . . . $7.00 per month

Sponsor Ad . . . . . . . . . . . . . . . . . . . . $250

per week

1X . . . . . . . . . . . . . . . . . . . . . . . . . .$55.00 8X . . . . . . . . . . . . . . . . . . . . . . . . . . $50.00 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $45.00 26X . . . . . . . . . . . . . . . . . . . . . . . . . $40.00 52X . . . . . . . . . . . . . . . . . . . . . . . . .$35.00 Spot color . . . . . . . . . . . . . . . . . . . . . FREE

Preprints

Yes, we can distribute your preprinted inserts to over 22,000 Midlothian area households. Ask for more details.

DEADLINE: 3 p.m. Thursday

All ad materials due by 3 p.m. Thursday for the following week's publication.

TIP: How to Calculate Display Ad Rates ____# of columns X ____# of vertical inches X ____rate per inch = ________ total ad price

1/2 (v)

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Odolortin exeros nonsequat, quamet dolobor iniat, conum ea core volor acidui bla facipiscidui tem vel iliquipsum zzrilit ilismod diametue molorem dolessenim autpat

CONTACT US: Midlothian Exchange

(877) 888-0049 Toll Free (804) 379-6451 Office (804) 379-6215 Fax www.midlothianexchange.com

6 columns x 20.75"

1/2 Page V (4.89" x 20.75") B&W......$1,245.00 Color......$1,833.26

B&W......$1,230.00 Color......$1,811.17

1/3 Page (4.89" x 13.60")

B&W......$810.00 Color......$1,192.73 3 columns x 13.50"

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Idui bla ad do consenim zzriusc inisi.

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sequam, consed dolent nonsed etue tetue te tisci eugiame tueriur erilit nullaorperos doloreros aut luptatis at, core dipiscidunt lutpat. Ing enisi blamet laorper sum vel dio odit at nonse esto conse delesed molobortie tem nim iureet, veliquations num inibh et, senissit ad mod do odolortin eu facilisit dolendignis num quisisit lore veliquatum dit velestrud mod eriliquam, commy nostisl delesed et, volor iuscillamet autpat wisit nos nonsed magna alit, velessenim iure vel il ullamet lore tis nostie dolorem zzrit at laoreetuerit lore mincipisi te del ulputat vullan hent wismodo lestis dolobore eugiam ilit la commolore do commy nonsequipisl eratin heniam vel dunt velisi bla faciliqui bla faccum in eui et ut nullutpat.

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do endreet wisciduisi eugiat, commy nostrud mincin ut amet accumsan heniscipit am non hent at, velit vel utat. Duipism oloreet lamet alisi et praestrud ex eugait incilla ndipit lum aliquat, quipit doluptat. Ectet, si tat augait inciduis atue do dionsed eros alit etue tatio dolore mincipit, quamet ver sequip ex ero duisi.

Put nullaor si ea feu feugue tatue tat.

Duissequamet ut nos erat augue corerci lissi.

Susciliquat. Dui ero et ut in utpat, quametue veleniam iril eugiamet autet nonsequat. Ut velit nostion henis nullandrem zzril irit iliquam vel et, vel enim veros alit nummy nit ipis nulput loborperit in ulputpa tismodio con velenim velis nullam duisim ectet velit ea feuguero odigna faccum qui

1/4 Page (4.89" x 10.25") 1/9

B&W......$615.00 Color......$905.59 3 columns x 10.25"

1/6 Page (4.89" x 6.75")

B&W......$405.00 Color......$596.36 3 columns x 6.75"

1/15

1/9 Page (3.22" x 6.75") 1/3

Office: 13702 Village Mill Drive, Suite 203 Midlothian, VA 23114

Mail: P.O. Box 420, Midlothian, VA 23113

B&W......$2,490.00 Color......$3,666.52

6 columns x 10.25"

Display Advertising Dimensions

Max ad depth: 20.75"

Full Page (9.89" x 20.75")

1/2 Page H (9.89" x 10.25") 1/4

Are you a non-profit organization? Ask how you can receive a 15% discounted rate.

Double truck: 20.89"

*Other sizes available

3 columns x 20.75"

Prices are subject to change due to contracts as well as the placing of an ad in other Richmond Suburban Newspapers.

Other sizes are available.

1 column: 1.56" 2 columns: 3.22" 3 columns: 4.89" 4 columns: 6.56" 5 columns: 8.22" 6 columns: 9.89"

OPEN RATE SAMPLE SIZES

B&W......$270.00 Color......$397.58 2 columns x 6.75"

1/6

1/15 Page (3.22" x 4.00") B&W......$160.00 Color......$235.60 2 columns x 4.00"

PREPRINTS serving the communities of chesterfield county

Richmond Suburban News

A M e d i a G e n e r a l Co m pa n y

Midlothian Exchange is published weekly on Thursday • RSN-071311 • Rates Effective 10/01/10

Delivery Address

Published every Thursday || online every day

295

Reservations & Deadlines

301

eR

d.

95

yn

Pre-Printed Insert Rates

295

(Based on cost per thousand)

Size (Tab) Single Sheet 2 pages 4 pages 6 pages 8 pages 10 pages 12 pages 14 pages 16 pages 18 pages 20 pages 24 pages

Open $ 47.00 $ 59.00 $ 62.00 $ 69.00 $ 74.00 $ 80.00 $ 85.50 $ 92.00 $ 97.00 $103.00 $110.00 $120.00

Zoned $ 52.00 $ 64.00 $ 67.00 $ 74.00 $ 79.00 $ 85.00 $ 90.00 $ 97.00 $102.00 $108.00 $115.00 $125.00

Preprint Contract Rates Frequency Discount off 1X rate 8X........................................................ 5% 13X.................................................... 10% 26X.................................................... 20% 52X.................................................... 30%

Cha

mb

a erl

Times-Dispatch Blvd.

95

301

64

95

195

Call for unloading instruction and directions: (804) 559-8272 or (804) 559-8211

Monday-Friday: 8:00 a.m. to 3:30 p.m.

95 64

Packaging Your Inserts Improperly packed inserts can cause misses or multiples. We offer these important guidelines:

• Pallet size should be 40 x 48 inches with two runners six inches off the floor.

• Skids must be tagged with insert name, date of insertion, and quantity.

• Stack inserts on non-returnable 4-way wooden pallets designed for use with forklift trucks.

• Add a protective cover to the bottom of pallet to protect inserts from green lumber and another on top to protect from the weather.

• Small quantities can be delivered in boxes identified on the outside with insert name, quantity in each box, publication name to be inserted in and insert date.

• Do not double stack pallets.

Size Requirements

Office: 13702 Village Mill Drive, Suite 203 Midlothian, VA 23114

• Your preprint should not be larger than 12 1/2 inches wide and 11 inches long (long width is folded edge).

Mail: P.O. Box 420, Midlothian, VA 23113

• Minimum size is 7 1/2 inches by 9 1/4 inches.

www.midlothianexchange.com

Delivery Hours

295

Contact Us: Midlothian Exchange

(877) 888-0049 Toll Free (804) 379-6451 Office (804) 379-6215 Fax

Richmond Newspapers, Inc. 8460 Times-Dispatch Blvd.

Mechanicsville, VA 23116 Attention: John Thurston or Malcolm Hart

Preprints must be received no more than 14 days prior to insertion date and no later than 7 days prior to insertion date.

• For smaller sizes, consult your newspaper representative.

• Single sheet preprints should be on no less than 70 lb. stock paper.

• Four-page preprints or less and on less than 70 lb. stock paper need to be quarter-folded.

• Preprints larger than 12 1/2 inches by 11 inches need to be quarter-folded.

• Preprints more than four pages and no larger than 12 1/2 inches by 11 inches do not need to be quarter-folded.

• Other sizes quoted upon request.

• Inserts larger than 10.5” x 12” must be folded to conform to folded newspaper size.

(Maximum folded size is 7” x 11”).

• The advertiser is responsible for folding of inserts.

• Inserts must be folded to conform to postal regulations.

Powhatan, Virginia

Rates Effective 10/01/10 PT-012411

Richmond Suburban Newspapers - A Media General Company

Publishes Weekly on Wednesday: Circulation – 3,700+ Mass Mailed Once Monthly on Wednesday: Circulation – 11,500

1/2 (v)

Display Advertising Rates

per column inch

Open Rate. . . . . . . . . . . . . . . . . . . . . $8.75 Mass Mailer Rate . . . . . . . . . . . . . . . $11.00 Color Charge. . . . . . . . . . . . . . . . . . . + $5.00

To place your ad call:

(804) 598-4305 or email: sales@powhatantoday.com

Contract Discounts

per column inch

Frequency Discount B&W Color 8X. . . . . . . . . . . . . . . . 5%. . . . . . $8.31 . . . . $13.06 13X. . . . . . . . . . . . . . 10%. . . . . . $7.88 . . . . $12.38 26X. . . . . . . . . . . . . . 20%. . . . . . $7.00 . . . . $11.00 52X. . . . . . . . . . . . . . 30%. . . . . . $6.13 . . . . . $9.63

Guaranteed Position

Additional 15% of ad cost

Bulletin Board Rates per week

1X . . . . . . . . . . . . . . . . . . . . . . . . . . $25.00 13X. . . . . . . . . . . . . . . . . . . . . . . . . . $20.00 26X . . . . . . . . . . . . . . . . . . . . . . . . . $18.00 52X . . . . . . . . . . . . . . . . . . . . . . . . . $15.00

Church Directory Rates

Classified Rates

For rates call: . . . . . . . . (804) 746-1235 x 3 or email:. . . .classifieds@powhatantoday.com

Online Advertising

per 10,000 impressions

Top Shared Leader Board . . . . . . . . $9.00 Bottom Shared Leader Board . . . . . $5.00 Large Square Rectangle. . . . . . . . . . . $7.00 per month

Sponsor Ad. . . . . . . . . . . . . . . . . . . . . $250

Preprints

Yes, we can distribute your preprinted inserts to up to 11,500 Powhatan area households. Ask for more details.

1 column: 1.56" 2 columns: 3.22" 3 columns: 4.89" 4 columns: 6.56" 5 columns: 8.22" 6 columns: 9.89" Double truck: 20.89" Max ad depth: 20.75"

Contact Us: Powhatan Today

TIP: How to Calculate Display Ad Rates ____# of columns X ____# of vertical inches X ____rate per inch = ________ total ad price.

Mail: P.O. Box 10, Powhatan, VA 23139

Ask your sales representative how you can reach all households in Powhatan.

(877) 888-0449 Toll Free (804) 598-4305 Office (804) 598-7757 Fax www.powhatantoday.com

OPEN RATE SAMPLE SIZES *Other sizes and discounted rates are available

Full Page (9.89" x 20.75")

B&W......$1,089.38 Color......$1,711.88 6 columns x 20.75"

1/2 Page V (4.89" x 20.75") B&W......$544.69 Color......$855.94

1/2 Page H (9.89" x 10.25") 1/4

B&W......$538.13 Color......$845.63 6 columns x 10.25"

1/3 Page (4.89" x 13.50")

B&W......$354.375 Color......$556.88

Display Advertising Dimensions

Office: 3229 Anderson Hwy, Ste. 200 Powhatan, VA 23139

REACH MORE: Powhatan Today Mass Mailer

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Are you a non-profit organization? Ask how you can receive a 15% discounted rate.

1 space. . . . . . . . . . . . . . . . . . . . . . . $5.00

All ad materials due by 3 p.m. Thursday for the following week's publication.

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3 columns x 20.75"

Prices are subject to change due to contracts as well as the placing of an ad in other Richmond Suburban Newspapers.

Other sizes are available.

per week

DEADLINE: 3 p.m. Thursday

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1/4 Page (4.89" x 10.25") 1/9

B&W......$269.06 Color......$422.81 3 columns x 10.25"

1/6 Page (4.89" x 6.75") B&W......$177.19 Color......$278.44 3 columns x 6.75"

1/15

1/9 Page (3.22" x 6.75") 1/3

B&W......$118.13 Color......$185.63 2 columns x 6.75"

1/6

1/15 Page (3.22" x 4.00") B&W......$70.00 Color......$110.00 2 columns x 4.00"

PREPRINTS

Richmond Suburban News

A M e d i a G e n e r a l Co m pa n y

Powhatan Today is published weekly on Wednesday | Cumberland Today is published monthly on Wednesday • RSN-071411 • Rates Effective 10/01/10

Delivery Address 522

15 522

29

Spencer St.

Pre-Printed Insert Rates (Based on cost per thousand)

Size (Tab) (Broadsheet) Open Single Sheet (up to 12.5" x 11").............$39 4 pages........... Single Sheet...............$54 8 pages...............4 pages..................$58 12 pages...............6 pages..................$60 16 pages...............8 pages..................$62 20 pages..............10 pages.................$65 24 pages..............12 pages.................$67 28 pages..............14 pages.................$70 32 pages..............16 pages.................$73 36 pages..............18 pages.................$75 40 pages..............20 pages.................$79

15

29

15

Powhatan Today C/O Culpeper Star Exp. 122 W. Spencer St. Culpeper, VA 22701 Call for unloading instruction and directions: (540) 825-0771

29 522

29

Preprints must be received no more than 14 days prior to insertion date and no later than 7 days prior to insertion date.

Delivery Hours Monday-Friday: 8:00 a.m. to 3:30 p.m.

3 29

Reservations & Deadlines

522 3

Packaging Your Inserts

National Rates for Pre-Prints:

Multiply above rates by a factor of 1.1765

Improperly packed inserts can cause misses or multiples. We offer these important guidelines:

• Pallet size should be 40 x 48 inches with two runners six inches off the floor.

• Skids must be tagged with insert name, date of insertion, and quantity.

Preprint Contract Rates

• Stack inserts on non-returnable 4-way wooden pallets designed for use with forklift trucks.

• Add a protective cover to the bottom of pallet to protect inserts from green lumber and another on top to protect from the weather.

• Small quantities can be delivered in boxes identified on the outside with insert name, quantity in each box, publication name to be inserted in and insert date.

Frequency Discount off 1X rate 8X........................................................ 5% 13X.................................................... 10% 26X.................................................... 20% 52X.................................................... 30%

Contact Us:

Office: 3229 Anderson Hwy, Ste. 200, Powhatan, VA 23139 Mail: P.O. Box 10, Powhatan, VA 23139 Office (804) 598-4305 or (877) 888-0449 Toll Free (804) 598-7757 Fax www.powhatantoday.com www.cumberlandtoday.com

• Do not double stack pallets.

Size Requirements • Your preprint should not be larger than 12 1/2 inches wide and 11 inches long (long width is folded edge).

• Minimum size is 7 1/2 inches by 9 1/4 inches.

• For smaller sizes, consult your newspaper representative.

• Single sheet preprints should be on no less than 70 lb. stock paper.

• Four-page preprints or less and on less than 70 lb. stock paper need to be quarter-folded.

• Preprints larger than 12 1/2 inches by 11 inches need to be quarter-folded.

• Preprints more than four pages and no larger than 12 1/2 inches by 11 inches do not need to be quarter-folded.

• Other sizes quoted upon request.

• Inserts larger than 10.5” x 12” must be folded to conform to folded newspaper size.

(Maximum folded size is 7” x 11”).

• The advertiser is responsible for folding of inserts.

• Inserts must be folded to conform to postal regulations.