4 minute read
Logo
WHAT WE BELIEVE
As a leader in the field of Medical Imaging, AMPRONIX recognizes that there are special needs within the Medical Community that are not easily addressed by larger manufacturers whose bottom line needs high volume to justify production. The Medical Community might be a small market segment, but that does not mean that their needs are not important.
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On the contrary, we have always felt that the Medical Community is one of the most important industries today. More than thirty years ago, when our company started, we were pushing to create the products that meet the unique needs of the Medical Community.
CORE PRINCIPLES
Before Ampronix broke into sales, we had already made a name for ourselves helping the Medical Community with repairs and service on medical equipment. We believe, first and foremost, in the service we provide to the Medical Community, and how important high quality imaging is to modern medicine. Service
Ampronix represents high quality for affordable costs. If a product is poor quality, we won’t sell it. Quality, reliability, safety, and ease of use and integration or installation: these are the factors that make a product something to be proud of. It doesn’t matter if it’s ours or someone else’s: if we’re selling it, we stand by it. Quality
We also believe in quality of service, of course. When you buy a product with Ampronix, you’re buying a lifetime of service - our company has stood the test of time for over thirty years, and we’re showing no signs of stopping anytime soon. We pride ourselves on offering fast and accurate service and distribution. Being thorough is important to us, which is why we stock many hard-to-find displays and plug-and-play replacements that can be shipped to the customer for next day morning delivery. As a factory authorized service center, we’re able to take displays, recorders and printers and remanufacture them at significant savings to the customer. Care & Speed
Our extensive service history puts us at the advantage of knowing what our products and services should cost. We understand the growing needs of companies across the world, and how more goes into a purchasing decision than ‘needing the next big thing’. Cost-Sensitive
We work with our customers to find a solution that helps improve, repair, or replace their technology without costing them a fortune.
08 Logo
Sleek. Modern. Reliable. The AMPRONIX logo represents our commitment to top quality service and our professional background in the Medical Imaging Field.
Over the years Ampronix has gone through many changes, but our logo remains relatively the same as it always has: a curved A letterform inside of a box, and our company name in a proud, strong blue. One of the few changes to it so far was the addition of “Medical Imaging Technology” to the bottom of our logo, to better signify at a glance what our company’s specialty is.
1.75X .6X .6X 1.75X
x is defined as the width of an individual leg of the lowercase m in our wordmark. Using that as measurement, ensure you allow enough space surrounding our logo.
MAIN LOGO
1. We prefer that “IMAGING TECHNOLOGY” remains on most depictions of our logo, with exceptions only made (and detailed further on) if you are given written permission or prior authorization by an Ampronix Representative. If such permission is given, ONLY that text may be removed. You will be provided with an appropriate file to use.
2. In the interest of legibility, the absolute lowest size for printing is 45pt or roughly 15.875 millimeters. Likewise, the absolute lowest size for digital displays or online advertising is 150px by 50px.
3. Please do not change or modify the colors, proportions, or shape of the logo beyond anything shown in these guidelines. This includes improper stretching or bending - if you’re unsure of how to keep the logo proportional, please contact your Ampronix Representative, who will happily assist in following these guidelines.
4. Allow our logo to breathe when placed near other elements or next to body text. Following the guidelines on the left page, ensure that you give proper spacing.
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VARIATIONS
When the logo is being placed on a similarly colored background, you may use one of these preapproved white variations. Do not make any attempt to create your own version of a white or black logo. Do not use gradients on the logo unless it’s used as a reference for the foiling process. Only use drop shadows or color gradients in the background as a last resort to seperate the logo from the background.