Brite Magazine Spring 2011 by Sara Batterson

BEAUTIFUL. RESOURCEFUL. INTELLIGENT. THOUGHTFUL. EMOTIONAL.

SPRING 2011

SUPPORT YOUR ROOTS IN STYLE

FOR LOVE OR MONEY

WHICH MARRYING TYPE ARE YOU?

YOUR DREAM VACATION IN 90 DAYS OR LESS!

6 SECRETS

FOR GROWING YOUR BUSINESS ROOTS DO YOU HAVE A CASE FOR

SEXUAL HARASSMENT?

SAYING CONTENTS WHAT THEY’RE

Brittany Armstrong branch manager

TO A MORE HUMAN WAY TO BANK At Seacoast National Bank, we spend our time listening to you, our customers, and designing technology and products around your needs. We offer all the banking products you want, from everyday checking needs to sophisticated investments, with just the right amount of technology to simplify things for you. And as one of the region’s most experienced community banks, we have local decision makers lending to individuals and businesses every day.

S ea co a s tN a tio n a l . co m

I am new to Winter Park having moved here from the Bay area in California. I was shopping on Park yesterday when a nice young woman gave me a copy of your magazine. I have read several of the articles and although I am a senior, I got some good information. Good luck and much success with this new magazine which has a very good layout and interesting content. Gloria Hill Winter Park Brite magazine has brought us some great business — even in just the first issue! I’m glad we did the two-page ad with the recipe — people come in and ask for our pizza recipe that has been advertised. New Smyrna Beach businesses should utilize advertising in this magazine as we are sure it will bring them new business as well. Chad Schilsky Co-Owner of That’s Amore New Smyrna Beach, FL

Michelle Dowling avp, regional business development officer

Orlando Area Locations 65 N. Orange Avenue 541 S. Orlando Avenue Orlando Maitland 407.515.6500 407.647.7100

SPRING 2011 | VOL 2 | NO 1

2101 W. State Road 434 Longwood 407.862.4040

Brite flies off the entry table at the JCC Early Childhood Learning Center every time it comes in! Parents and teachers clamor for it. It is such a great read as well as an excellent resource for local businesses and services. I especially love that the articles are so real. BRITE is a magazine with a conscious! It still offers up glamour and great finds, but it’s the substance that defines BRITE. One of the features I like the most about BRITE, is that while it certainly addresses issues that concerns moms, it is not just another mom or parent magazine. I like the fact that BRITE recognizes we are also women and working professionals. Kathy Edwards Parent and Substitute Teacher at the JCC/ECLC Maitland, FL

FASHION & TRENDS 70s, Florals and Bright Colors

WELCOME

BEAUTIFUL

RESOURCEFUL

INTELLIGENT

THOUGHTFUL

EMOTIONAL

BRIDAL

FINAL TOUCH

AROUND TOWN

HOME

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HOT LIST

On the cover and this page: photograph by JD Mazza, hat and dress from Bijou’s Boutique, jewelry from Walk on Water

WHAT IS A B.R.I.T.E. GIRL? “B.R.I.T.E.” is an acronym: Beautiful, Resourceful, Intelligent, Thoughtful and Emotionally-connected. Our mission is to promote a healthy mind, body and business by enriching the five “Brite” aspects in women’s lives. Our magazine layout is focused on each Brite aspect providing you with the best tools as well as expert resources for positive growth.

BRITEGIRL.COM | SPRING 2011

MOST OF US ARE FAMILIAR with

the Parable of the Sower. In short, it goes like this: a sower dropped seed on the path, on rocky ground, and among thorns, and the seed was lost; but when seed fell on good earth, it grew, yielding thirty, sixty, and a hundredfold. We all get the meaning of this parable. However, for people like moî, nowhere in this parable does it say it takes patience to let the good earth grow this darn seed. Growing your roots is essential before reaping any kind of harvest, much less a good one. And with flowers in full bloom, we forget to appreciate all the time and care it took before we could enjoy the vibrant colors and sweet smells. I had to remind myself this past winter to be cognizant of my root system — where I’m planting myself, how I’m maintaining it, etc. My goal in life and business is simple — to enjoy the many spectacular blossoms stemming from my deep, strong root system. Depending upon my patience, the seeds I choose and the soil I plant them in determines the harvest I will eventually savor. And because I have to continually remind myself that “these things don’t happen over night,” I decided to create a visual for growing my roots. I needed to see the process for my benefit as a visual reminder that the roots must take place before the blossom appears. So armed with the knowledge of the fantastic children’s science show, Mr. Wizard’s World, I began to hydroponically grow my seed (warning: entering geek zone!). Hydroponics (from the Greek hydro, water, and ponos, energy) is a method of growing plants using mineral nutrient solutions, in water, without soil. I filled a clear glass with water, stuck three toothpicks in the seed, placed it on top of the glass so the seed was half submerged in water then waited… and waited… and waited. Then early one cold morning, I filled my coffee

Sara Batterson FOUNDER, EDITOR IN CHIEF

Jason Farmand DESIGN DIRECTOR

C O N T R I BU T O R S

MAGAZINE

™

VOL. 2, ISSUE 1 • SPRING 2011

www.britegirl.com www.facebook.com/britegirls

Katie Miller Witter Travis Hollifield Dedra Curtis Linda Barnby Patti Manzo Tymi Howard Misty Mahoy Amanda Niznik Lanette Jarvis Elizabeth Allen Dina Najjar Carolyn Moor Jackie Murray Robyn Walensky Tamira Williams Cheryl James

C O N T R I BU T I N G PHO T O G R AP HE RS

@britegirl

SPRING 2011 | BRITEGIRL.COM

Brion Price Layton Rosu JD Mazza

cup, checked my seed again and to my surprise, it had cracked and a little root was forming from the bottom. I grinned to myself. It was working! Three weeks of seeing nothing then all the sudden a root! A little baby root was popping out of my silly-visual-be-patient-Sarascience-analogy-to-life project! And I continued to care for this new root, changing the water, putting it in sunlight, etc. And guess what? More roots! Tons! Filling the entire glass! The glass got so full that I had to purchase nutrient rich soil and transfer my root-sprouting seed to its very own pot. And now, six months later, I have a beautiful, vibrant plant that is on its way to producing lots of yummy fruit (the final product will be guacamole gracing my dinner room table, fyi). In this issue, I want to share the importance of growing your roots — to be knowledgeable in each area of BRITE securing a good root system in order to enjoy your own harvest. Our experts and resources in this issue have provided you with valuable information to guide you in growing your roots. And if it helps, after reading this issue, go grab yourself a clear glass filled with water, some toothpicks, an avocado seed and get growing.

To Advertise If you would like information about how you can partner with Brite Magazine and promote your products or services, please send and inquiry to mail@britegirl.com. Our distribution list is located on our website under the About Us section. Be sure to check out our events Brite Magazine sponsors under our Event section of our website. ©2011 Brite LLC. All rights reserved. Reproduction in whole or in part of any text, photography or illustration only with written permission of the publisher. All letters, text and photo material received become property of Brite LLC. For more information, visit us online at www.britegirl.com.

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WELCOME

March for Babies Lake Eola, Downtown Orlando April 30, 2011 Registration at 7 am Walk starts at 7:30

Get the latest expert advice, trends and everything ‘Brite’ for each season!

To subscribe, visit www.britegirl.com or email us at mail@britegirl.com.

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BEAUTIFUL

Words of Wisdom:

WHAT MY MOM TAUGHT ME ABOUT BEAUTIFUL In honor of Mother’s Day 2011, we want to honor all of our beautiful mothers who have helped made us who we are today. We’ve also asked a few of our professional and community leaders to share how their mothers have been role models for their successes.

Estee Martin RADIO HOST

WORDS OF WISDOM: “Always do

what you’re afraid to do” —Ralph Waldo Emerson “This has taken me throughout my entire life. I mean, let’s face it, “fortune favors the bold” and only the bold do something out of the ordinary. Furthermore, going beyond the ordinary helps in achieving greatness. That’s how I live my life daily. If there’s a challenge, I’m in head first! That’s the only way to succeed, right? At least my mom and I think so.” WHAT MY MOTHER TAUGHT ME ABOUT ‘BEAUTIFUL’: “My mother is such a generous and loving individual regardless of who you are: family, friend or stranger. Since I could remember, she has always lent a helping hand and growing up around such charisma has allowed me to develop the same habits. My mother has always said, “Stay who you are. Your humility and compassion are what make you beautiful.” Sure, we worry about our outward appearance and that’s okay, we want to feel sexy and confident. But at the end of the day, it’s who we made feel beautiful with our generous acts of kindness that really count. “Lipstick and blush definitely help, too.” BIO: Estee Martin, with her unique style and unmistakable sultry voice has quickly become one of Central Florida’s most popular and dynamic radio personalities. Born to Cuban immigrants, this New Jersey native has been a welcome presence on the central Florida airwaves for over five years now. A UCF graduate, Ms. Martin’s roots in the local community run deep. A Miss Orlando 2007 Pageant winner and a Miss Florida US Continental first runner up, this raven-haired beauty is active in her local community. When not co-hosting the top rated Obie & Lil’ Shawn Morning Show and her midday show on WPYO Power 95.3, Ms. Martin devotes her time to a number of organizations and causes that she holds dear to her heart, including the Coalition for the Homeless, the Susan G. Koman Foundation, and the Children’s Home Society. Ms. Martin also volunteers her time at local area schools and with underprivileged children.

SPRING 2011 | BRITEGIRL.COM

With her charisma, magnetic personality, talent and inexhaustible energy, Ms. Martin is quickly making a name for herself as a rising young star and someone to watch closely.

Dr. Tina Calderone

SEMINOLE COUNTY SCHOOL BOARD WORDS OF WISDOM: “Make good choices.” WHAT MY MOTHER TAUGHT ME ABOUT ‘BEAUTIFUL’: “My mom,

Tina, was never materialistic; her emphasis was about inner beauty and finding your inner passion. I came to respect my mom on the campaign trail. Her reputation and how she got to where she is, is amazing. She taught me to be independent. She always raised me to stand on my own — make my own money, have my own career. I am so honored to have anyone compare me to my mom. If I can accomplish half of what she does, then I’m happy ... and she did give me great legs!” BIO: Alexis Calderone, daughter, is an interpersonal/organizational communications major at UCF. She is currently in her junior year and is a special events intern with the Florida Hospital Foundation. Dr. Tina Calderone, Ed. D., mother, was elected to the School Board on November 2, 2010. She and her husband have been residents of Seminole County since 1989 and both of their children have attended SCPS. She is most proud of her tenure as the Executive Director of The Foundation for Seminole County Public Schools where she was able to work with a dedicated group of business leaders and community volunteers to raise over $4 million for our students and teachers. She has been recognized as “Women Who Mean Business” award from Orlando Business Journal, “Women of Magic” from The Orlando Sentinel and Magic 107.7, “Salute to Professional Women in Education” and “Chamber Member of the Year” from The Greater Seminole County Chamber of Commerce and “Woman of DistinctionEducation” from Girls Scouts of Citrus Council.

Lois Bearden

EURO DAY SPA OWNER WORDS

WISDOM:

“Keep learning, keep growing, keep endeavoring to know yourself.” WHAT MY MOTHER TAUGHT ME ABOUT ‘BEAUTIFUL’: “If I were to

describe my mom in one phrase, it would be she was a ‘serious person.’ She took care of herself but I don’t think she considered herself a beautiful or pretty woman. Whatever her endeavor she took it seriously and followed through. This is especially true in business. There are always difficult times and decisions to make. It would be easy to just throw in the towel and call it quits. I think she would equate the word ‘beauty’ with perseverance.” BIO: Lois Bearden, owner of Euro Day Spa &Salon in Winter Park, FL, has owned and operated her business for 25 years. Her mother, Anita Chapman, taught Lois her incredible work ethic and business sense. Anita’s adult life was mainly during the Great Depression but she managed to use her incredible cooking skills to her advantage. She purchased a diner, opened a second location then sold the res-

taurants. She then went on to buy a third restaurant as well as the building and the property. Due to her success she sold the restaurant in five years and retired to Florida. She was a cancer survivor in 1980, spent a few more years with her family then passed away from ALS. Lois upholds her mother’s lessons in her family business. Her mantra, “Be the very best at what you do.”

Travis Hollifield ATTORNEY

WORDS OF WISDOM: “You should

only say and do things that you would be happy being attributed to you on the front page of tomorrow’s newspaper.” WHAT MY MOTHER TAUGHT ME ABOUT ‘BEAUTIFUL’: “Real beauty is

spiritual and not physical. True beauty is a blend of three important attributes: (1) selflessness, (2) optimism, and (3) enthusiasm. You can attain spiritual beauty through practice and encourage others to do the same by your example.” BIO: Travis R. Hollifield is the founder of Hollifield Legal Centre in Winter Park that focuses on working women’s legal rights. If you would like to learn more, please contact Hollifield Legal Centre at (407) 599-9590 or visit the firm’s website at www.trhlaw.com.

RESOURCEFUL

Your dream vacation in 90 days or less

Plan, Plant, Grow, Harvest, Cultivate, Distribute —

SIX STEPS TO FINANCIAL FREEDOM B Y K AT I E M I L L E R W I T T E R

o you ever worry about ending up old and poor, without a bountiful HARVEST to distribute? Before jumping into the steps to financial freedom, we must know our ‘true purpose’ for money: We’ve all heard the quote, “The LOVE of money is the root of all evil.” Yes, the LOVE of money … but not money in itself. Money represents freedom, power, love and joy. Money gives you options and separates you from the threat of not being able to meet your basic survival needs and those of your family. No, money is not everything, but it is essential… like air. Fundamentally, there are five things we can do with our money: 1. Give 2. Pay taxes 3. Pay debt 4. Save & invest 5. Consume (Lifestyle) The biggest problem people have is mis-prioritizing these five things. According to a recently released Wells Fargo research report, the worst fears of pre-retirement Americans is running out of money before we run out of years to live. Randomly scattering seeds and then hoping to produce the outcome you intended offers no opportunity for success. The following financial planning process practiced throughout your life produces the best results for caring for your concerns.

Plan

Planning is the most difficult step, as it begins with assessing the

cumulative effects of your past financial decisions. You must specify what is most important, define personal and financial goals for future satisfaction, AND design an action plan that is a coordination of practices and tactics to care for your concerns and move you towards financial peace of mind.

Plant

The plan is only successful if you ‘plant’ the proper seeds. With the help of a professional, you must diversify your seeds across the appropriate asset classes by exploiting optimal risk/return relations between markets (right nutrients) in a cost efficient manner. You reap what you sow.

Grow

Healthy crops are attainable by avoiding the common investor mistakes of stock picking, market timing, performance chasing, and paying high fees due to active management, transaction costs, and turnover that typically dramatically reduce investor returns. Successful investing requires diligently adhering to certain principles, remaining committed to your plan and managing your emotions.

Cultivate

Protecting and promoting the growth of capital by embodying standard practices aligned with fundamental investing principles such as rebalancing (buy low, sell high) and remaining disciplined with the proper investment philosophies and strategies (passive investing). Engaging the services of a trusted financial advisor keeps you educated and on track: this can go a long way towards increasing

Katie Miller Witter, a native of Winter Park, has more than eight years of investment advisory experience and is a Certified Financial Planner (CFP®) Candidate. She obtained her Bachelors of Science in Business Finance & Marketing from the University of Florida and her Masters of Business Administration from the Crummer Graduate School of Business at Rollins College. She serves on the Crummer Alumni Board, Downtown Orlando YMCA Board, and is greatly involved in her community. Katie is a graduate of Leadership Winter Park and Leadership Orlando, and is co-owner of Financial Harvest, a Registered Investment Advisor. Katie can be reached at 407.937.0707 or katie@financialharvest.com.

SPRING 2011 | BRITEGIRL.COM

Sow a thought, you reap an act. Sow an act, you reap a habit. Sow a habit, you reap a character. Sow a character, you reap a consequence. Expect to harvest the fruit of your behavior, just as farmers expect to harvest the crops that they plant. You reap what you sow. Sow wisely. your financial confidence, sense of optimism for the future, and even household harmony.

Harvest

You must have a sufficient harvest to survive,

be free and live a good life during 40 years of adulthood and 30 years of retirement (the purpose of the previous four steps.) Once the harvest is in place, identify and answer these fundamental harvest questions: • Will I have enough? • Which capital do I harvest first? • When do I harvest? • How do I harvest in the most tax efficient manner?

Distribute

Most investors spend considerable time and energy accumulating retirement assets during their working years, but often little thought and planning goes into preserving, sustaining, maintaining and managing their wealth wisely. The distribution process typically entails, but is not limited to: (1) Producing a consistent stream of income that does not fluctuate with the market and increases with inflation (2) Buying goods and services necessary for survival (shelter, healthcare, food, transportation) and freedom (visit loved ones, travel, giving, best healthcare) (3) Caring for others (spirituality, world, family, etc.), and (4) Leaving a legacy for generations to come in a tax efficient manner with proper direction and control.

Before you book and save on any dream vacation, you deserve to know the truth about where you are going. Don’t let hotel marketers trick you with misrepresented photos. Before you book your space, check out oyster.com. Many hotels use tricks, such as staging and cropping and some even go so far to Photoshop their images. Any method employed that makes the property look or feel differently than it does in reality is misleading. Oyster.com exposes these hotels while educating the consumer. Travelers deserve to know what they can really expect when they arrive. Oyster’s hotel investigators visit hotels in person and take hundreds of photographs and write in-depth reviews of every property they cover: currently 1000 hotels in 14 popular tourist destinations online. Once you decide where you want to go, find out how much it will cost. Figure in all the costs including eating, entertainment, tickets or gas prices. Factoring in ALL expenses helps plan. Where can you save? Can you use miles? Can you stay half the time with friends or family? Can business pay for some of it? Once you know your total cost, divide the cost by 13 since you have 13 weeks to come up with the money. Next, look at your expenses to see what you can cut out each week. Things like coffee, clothes, lunches out and make-up are areas for savings. Our figure to save was $80 a week. If you save $80 for 13 weeks, that’s $1,040. If $80 is too big of an amount, expand the length of time you need to save the money. The point is to know what your goal is so you can aim for it.

BRITEGIRL.COM | SPRING 2011

ADVERTI SEM ENT

INTELLIGENT

TECHNO-SAVVY

Ask the Expert:

LEGAL ADVICE

The following Q&A will help you better understand your rights as a working woman. B Y T R AV I S R . H O L L I F I E L D

ACCORDING TO A DECEMBER 2010 REPORT jointly prepared by

the U.S. Department of Labor and U.S. Bureau of Labor Statistics which reviewed data through the end of 2009, 59.2% of women in the United States actively participate in the domestic labor force by working full or part time. Labor force participation was even higher -- 71.6% -- for mothers with at least one child under the age of 18. Fortunately, the millions of women in their child-bearing years with children or with the capacity to have children enjoy certain legal protections in the workplace. These laws can be generally categorized as providing protection against harassment, discrimination, and retaliation, providing equal pay for equal work, and providing unpaid leave from work under certain circumstances in order for women to care for themselves or other close family members. Some of these laws either exclusively or disproportionately impact working women such as the Pregnancy Discrimination Act and the Family and Medical Leave Act. However, as seen in the reader question & answer section below, not all working women are considered “covered” under these laws because their employers do not employ enough employees for the statutory coverage to extend to a specific workplace. I feel like I have been sexually harassed at work by my boss and when I went to complain to the owner he told me that the law doesn’t cover me because the company has only 25 employees. Is this true?

SPRING 2011 | BRITEGIRL.COM

Here at Best Buy we have a new initiative to take care of our local business customers. We here at the Altamonte Springs Best Buy have a dedicated Business Sales Advisor in store. The role of the advisor is to guide businesses through their complex needs, and help them find the right technology to integrate into this connected world. Our goal is to not only take care of your personal electronic needs, but also your business needs. Here is an example of a three-piece solution for your business. Apple iPad

ing back to work. I asked my human resources rep for information about the Family Medical Leave Act (FMLA) but I was told I don’t qualify because the company only employs 32 employees in three offices spread out in different regions of Florida. The home office is in Chicago and it has over 200 employees and there is one other office with 100 employees in Dallas. Why can’t

HTC Evo 4G The Apple iPad is a perfect addition to any business. Its multitasking allows you to access your business info on the go. It allows you to interface with clients wherever your travels may take you. It also allows you multiple applications for business productivity.

The Evo 4g is the most technologically advanced phone on the market. It gives you the ability to connect your wireless devices through built in Wi-Fi. This allows you to stay productive while traveling. It can store all your business contacts, as well as all of your client’s contacts.

I take FMLA leave?

The FMLA is intended to provide up to 12 weeks of unpaid leave for women in your particular circumstance who have worked at least one No. Sexual harassment is considered to be a form of gender discrimiyear for the company and provided 1,250 hours of service in the 12 nation. Gender discrimination is prohibited by both federal and Flormonths immediately preceding the need for leave. However, in order ida state law but in order to bring a claim against your employer, you to qualify for the leave, you have to show that your employer employed must show that your employer employed 15 or more employees for 20 50 or more employees for 20 or more weeks in the year the need for or more weeks in the year the harassment took place or the previous leave arose or the previous year. Additionally, you have to show that year. Therefore, since your employer has 25 employees, it is a “covered your employer employed 50 or more employees within 75 miles of employer” under federal and state law and is prohibited from permityour primary worksite. In your situation, although the company emting sexual harassment against you. ploys more than the required 50 employees overall, because there are I am five months pregnant and I want to take leave to have my less than 50 employees within 75 miles of your primary worksite, the baby and spend some bonding time after the birth before gocompany is not required to provide you with FMLA leave. You should check to see, however, if the company provides any leave periods for temporary short-term medical conditions. If the company provides Travis R. Hollifield is the founder of Hollifield Legal Centre leave for temporary short-term medical condiin Winter Park which focuses on working women’s legal tions not related to pregnancy but does not do rights including FMLA, sexual harassment, and pregnancy discrimination claims. The article above is intended only for so for pregnancy related conditions, you may general information and you should not act upon it without be eligible for protection under the Pregnancy retaining professional legal counsel. If you would like to Discrimination Act or the Florida Civil Rights learn more, please contact Hollifield Legal Centre at (407) Act since both have only a 15 employee for 20 599-9590 or visit the firm’s website at www.trhlaw.com. workweek requirement.

Your Personal Business Advisor is Here!

HP Portable Printer

Finish your solution with a portable printer. You can print up proposals, contracts, forms and important documents on the go. It gives you the capability of being mobile.

Stop by and ask if your electronic business products are tailored to your business. Best Buy Altamonte Springs 597 W State Road 436, Altamonte Springs, FL 32714 Tel 407-865-9977

INTELLIGENT

Let’s Get to the “Root” of the Problem ...

GET IT IN WRITING! BY DEDRA CURTIS

HOW MANY TIMES HAVE YOU, or someone you know, said that

they were going to take care of something for you, but then never followed through? Have you had a family member or friend ask to borrow money and said they would pay you back and then never did? How did that make you feel? It happens every day and probably more than we can admit simply because we did not have the agreement in writing. Have you ever heard, “We have a failure to communicate!” Usually this is because one party hears something that the other party did not. Get it in writing! This is something that we all know we should do but many times do not follow through on the getting it in writing. Why is this? Is it the fear of losing the deal? Maybe, but especially nowadays you need to protect yourself and the deal. And even if you did have an agreement, you still need to be aware of the essential elements required to make an enforceable contract. Whether it is a sale and purchase of property, an estate plan or a simple family arrangement, get it in writing!

An Agreement versus a Contract

A contract is an agreement between parties that is legally enforceable. A simple “agreement” is an arrangement between the parties that may or may not contain the necessary elements to be enforceable before a court of law. Basically, a contract is enforceable by law while an agreement may not be enforceable by law. A valid contract must contain these essential elements: • Offer: Willingness, Terms, Offered • Acceptance: Willingness, Accept • Consideration: Value, Exchanged • Formalities: Signed Writing, Witnessed, Security Agreement, Filing Document DON’T GET INTO TROUBLE!

When many people get into trouble on a contract or agreement, they think that if they ignore the problem it will be minimized or

go away. Unfortunately that is not the case. If you are in trouble, it is important that you try to resolve the problem as quickly as possible. If not, you may find yourself not only paying back the original debt, but penalty amounts, accruing interest, court costs including filing and service fees, and attorney’s fees. In my personal experience I have seen debts under $150 become debts in excess of $1,000. BEFORE SIGNING:

• I Cannot Be Bound By Provisions I Am Not Aware Of. • This is false. Everyone is presumed to have read and understood each of the provisions of any contract they sign. As a result, it is important that you carefully read the contract before you sign it. This will tend to make the salesman very nervous, but is a good practice. If he is nervous, there is generally a reason that will hurt you later if you are not aware of it. • I Can Rely Upon The Salesman’s Statements. • Most sales contracts contain wording to the effect that the company is not bound by anything the salesman may have said, and that the written document you signed is the full and total agreement. This is another reason you should carefully review the contract. If the contract does not include the provisions the salesman told you about, they should be handwritten into the document and signed by both you and the salesman. DID YOU KNOW? Online contracts, which are easily made, are usually valid on a smaller scale for a period of one to three months, while on a larger scale can last about five years. As with all things legal, especially in regards to the ever-evolving internet, general rules like length of validity have many exceptions. All cases are evaluated on their own merits, and those merits are defined by the facts presented in each instance. It is up to the owner of the site to do what it can to guarantee enforceability of its contracts. Though 90% of people sign online contracts before reading the content, E-signature laws have made the electronic contract and signature as legally valid as a paper contract. It has been estimated that roughly one hundred and ten electronic contracts are signed every second.

Since 2005, founder Dedra Curtis has set out to change the face of Legal Services, by assisting the public, attorneys, and law firms with highly qualified paralegal services. Her motto: “Everyone needs a really great Paralegal.” Since 1995, she has taken her education, experience, and entrepreneurial spirit to set a new standard in the Paralegal profession and developed the concept to “just think one”… LegalOne. Legal One has in-house attorney who is available to our clients at no charge to answer our client’s legal questions; in addition to several other attorneys of counsel that we may refer to for our client’s legal questions. We are not attorneys, we cannot give legal advice. However, we are a resource to the public for form assistance and referrals to attorneys and their law firms for cost effective, high quality, and confidential paralegal outsourcing. Visit www.thinklegalone.com or call 407-601-3966 to contact Dedra.

SPRING 2011 | BRITEGIRL.COM

THOUGHTFUL

them to actually celebrate mastery. I think that it may also encourage literacy. Advantage of writing quickly, comprehensibly, and to easily provide the symbolic representation of words heard “only in air” is of inestimable use. I would, then, encourage children to learn how to write fast and legibly — let them be stenographer before calligrapher!”

SAVOIR FAIRE LADY

BY AMANDA NIZNIK

“Yes, so important for kids to learn but they are not teaching it in our school district, so sad.”

rom laptops to smart phones, we use devices to communicate with each other at recordbreaking speeds. We use face time. We type e-mails. We text. We tweet. We abbreviate [OMG! LOL!]. We ask rapid-fire questions and expect rapid-fire answers. While such swift exchanges have benefits, they also have their faults. You may think that your hurried email or rushed text gets the job done just fine and it probably does, at a minimum but the energy and action you put into a communication, however small, is carried with it. If you’re rushing, that becomes evident in your exchanges and communicates to the receiving party that you just don’t really have time for them. Additionally, hurried communication opens the door to confusion and miscommunication. And who doesn’t want to be heard, accurately, the first time? Spending a few extra moments communicating with someone is not only a powerful way to connect with another human be-

ing but also a powerful way to exhibit your social graces to the world. This season root down in your savvy to grow excellent communication habits. Be excellent. Elevate your practice of social Savoir Faire by setting your own standard just a little bit higher. Sound daunting? It doesn’t have to be. Start small: send a handwritten thank you note. Or send a note for it’s own sake just to say hello, to connect with an old friend, or to share a funny quote. And take time to be romantic (not just the hubba-hubba kind, but that’s okay too!). Be thoughtful, be deliberate, and mean what you say. It’ll be well received.

ties. You can even add an extra touch with photos! www.tinyprints.com For something extra-special like engraved stationery, visit The Paper Shop in Winter Park. They were voted “Best in Orlando” four years in a row and feature designers like Very Wang and Kate Spade. www.papershop.com Visit Papaya Art for cards and paper with an “urban boho chic meets art inspiration” feel, visit www.papayaart.com. You’ll probably leave with more than paper since this creative company offers decor and gifts, too (And no, this is not the same company as Papyrus but you can go there, too!).

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” ARISTOTLE

Don’t know where to start? Begin by browsing Tiny Prints (opposite page, top) for everything from thank you cards to moving announcements at a reasonable price and without having to buy in mass quanti-

WORRIED ABOUT YOUR HANDWRITING? Improving it is simple.

Take a moment and in your normal, everyday style, write out the following: The quick brown fox jumps over the lazy dog. If it looks like you just wrote yourself an illegible prescription, then start by simply slowing down. Maybe practice first on the Play More scribble pad (opposite page, bottom)— the back of each page is printed like a sports ball. As your handwriting increasingly improves, crumple your

past notes in a ball and score a goal, serve an ace, or shoot a hole-inone to help break up the monotony while practicing. www.spoonsisters.com Then, assess and improve upon the following areas: LINE QUALITY: You don’t want to leave a permanent stencil on the table from pressing down so hard but you don’t want too faint a line either. Notice your grip and make sure you’re holding the pen between your middle finger and thumb, allowing the index finger to rest on top. ALIGNMENT: Does your sentence look like it’s trailing off the page at a diagonal? Use a ruler, an index card, or a magazine edge to guide your sentence on unlined paper. SLANT: If your words were people, how would their posture be? Make sure they’re standing up straight! LETTER FORMATION: Have you completed the formation of your letters? If you left an “o” or two open, slow down and take care to finish forming each letter. SPACING: Are your letters and words taking the rush-hour subway or are they traveling in a giant Crown Vic to work? Make sure your letters aren’t too scrunched up or too far apart. A good rule of thumb is to leave enough space for a lowercase o split vertically in half between each letter. Or, you can invest in a book for less than $10. Try Improve Your Handwriting: Teach Yourself by Rosemary Sassoon (get it on your Kindle!) Happy (hand)writing!

Should Handwriting Lessons Be Taken out of the School Curriculums? Upon learning that handwriting is slowly being weaned out of school curriculums we were curious to hear what our fans thought about the issue. On January 15, National Handwriting day, we polled our Facebook fans to see if their kids are still learning cursive in school and to learn how important they find this skill. A massive 91% of our fans expressed that they feel that writing in cursive is an important skill and that it should be taught to kids in school. The majority of those polled believe that without cursive children will never learn to sign their names and will struggle reading other people’s written work. —Tiny Prints Here are a few favorite comments:

Trained at an early age by her Manhattan socialite mother, Amanda Niznik is a recovering social butterfly armed with a B.A. in English and a passion for know-how. A lover of all things situationally appropriate, Amanda is also a bargain fashionista and an aspiring yoga teacher who just so happens to be married to her hero (and she’s still a bit of a schmoozer). Follow her journey at www.redstilettos.tumblr.com and www.vogueyogi.wordpress.com.

SPRING 2011 | BRITEGIRL.COM

“I believe that learning cursive is a worthy exercise for children because it provides exercise in small motor skills, because the writing of letters reinforces literacy, because it teaches patience and because it is “accomplishable,” allowing

“Good penmanship in general is important to learn... It’s a failing and disappearing subject in this world of technology. My husband writes like a 3rd grader. I’m on a mission to make my kids better than that! Lol” “Yes. As a Montessori kid who learned cursive from the beginning, I find it to be a beautiful & sophisticated skill for writing personal notes. Makes even the grocery list look like a piece of art.” “Yes, it is important! I teach at the 6th grade level and write many things in cursive. Sadly, many of the teachers at the lower levels in our district are not teaching it, because it is not tested on the state standardized test. Those that have not been taught cursive cannot read what I have written in cursive. Many of them WANT to know how to write in cursive and are trying to teach themselves! So at the 6th grade level, we have mini lessons on how to write in cursive (when we can fit it in). At this point, they should already be able to write the basic cursive and be experimenting and developing their own style of writing with signature...... Sad. L“ You can read all of the comments by fans on the Tiny Prints’ Facebook fan page: facebook.com/tinyprints And view their blog here: blog.tinyprints.com

BRITEGIRL.COM | SPRING 2011

THOUGHTFUL

Pearls of Wisdom

LIFE IS WHAT IS COMING, NOT WHAT WAS BY LANETTE JARVIS

istory is a part of us all whether it is biblical, political, ancestral or industrial. Roots are roots no matter what their variety. We cultivate each root and use them as examples to accomplish different stages in our lives. Similar to the assortment of plants in our world, the instructions for taking care and growing each one is different; some need sunlight, some need no light, some need a lot of water and some need very little water. Taking care of our family roots is easy, well, sometimes. Our parents and grandparents teach us our moral code by relating stories back to family members as well as famous people from history. As we watch our relatives cultivate our family roots we learn to do the same thing for our children and grandchildren. Studying politicians and the roots they plant help our community leaders make better decisions on polices and laws that govern our society. Theologians teach our religious leaders by studying the bible and learning from feast, famine and pestilence, but the most difficult lessons to learn from reviewing history are those that we try to correlate in business. Sure, it is good to see what has happened in the past but honestly the only way to be successful in your business is to pay close attention to what is going on right now. Trends predicted by experts in their field, current and future economics, culture, and community happenings if closely examined, will guide you to your triumphs in business today. The following tips are not going to be new to you but they are a simple reminder for today’s growth. They are things we have learned from teachers and business experts. If heeded, these simple acts will

help you both professionally as well as personally. • Reading the newspaper or at least skimming it every day will put you in touch with your community while keeping you informed on new technology, trends and laws that govern your industry. • Setting Google alerts on items that matter to your business is a great way to enhance your business savvy. Google alerts are easy to set up so that news related to your topic of choice from mainstream media to bloggers arrives in your email as it hits the Internet. If you do not know how to set up a Google alert; simply Google “How to set up a Google alert” and it will walk you through it. For example, if you would like to read about “networking events in Orlando”, you can set the alert to notify you when the words Networking + Events+ Orlando appear on the Internet. • When you receive a business card while networking, do something with it! Send an email, write a note and mail it, call the person, add it to your data base, follow-up with any promises, or just toss it if you’re not interested. If you pay money to attend an event, get dressed, drive across town, meet and greet total strangers, at least spend a few minutes the next day sorting out your treasures and try to build those relationships you were going for in the first place. If you are currently accomplishing these tasks, I am sure you have seen great success. If not, don’t dwell on the past too long; guilt bogs you down. Just begin today by doing what you can. Whether it is in business or pleasure, living life for the greatest reward is concentrating on what is coming…not concentrating on what once was.

Pearls for Women is a service organization designed to help women, one woman at a time. Pearls’ mission is to educate, connect, inspire and put women in touch with resources beneficial to enhancing their lives, businesses, careers, and community connections. Pearls for Women successfully achieve their mission through several outlets, such as Motivational and Educational Workshops called the University of You, Fundraising, Event Consulting, Community Partnering, and Business Mentoring. www. pearlsforwomen.com, 407.772.1426.

NAE CONNECTS, GROWS AND ROCKS YOUR BUSINESS 100% Entrepreneurs & Small Business Owners • Grow and super-charge your business with advice from experts at Lunch & Learn Workshops.

• Promote your products and services to other business owners.

• Be inspired by successful entrepreneurs in diverse fields.

• Get the training and resources you need to be successful.

• Connect with like-minded business owners for inspiration, support and referrals.

www.NationalAssociationofEntrepreneurs.com

Linda Barnby, Adoption Match Book • Dedra Curtis, Legal One • Carol Hackett, My Bookkeeping Source • Michael Janeiro, Gizmo Productions • Tom Jelneck, On Target Web Solutions • Roger Lewis, Expert Mold Removal • Ellen Rohr, Bare Bones Biz • Charlyn Shelton, Boomerpreneur • Kathy Sink, Accent on Organization • Debbie Spice, Single Parent Business Owners • Shawn Vincent, 100% Shawn • Jayne Warrilow, Max Intuitive Entrepreneur • Susan Yakima, Susan Shapes Success — and more.

Listen to Building Your Business every Sunday 5-6 pm on AM 580 WDBO

SPRING 2011 | BRITEGIRL.COM

• Experience the NAE difference! Hot Seat Treatment, non-exclusivity & entrepreneur training.

EMOTIONAL

FOR LOVE OR MONEY? Which marrying type are you?

So, without judgments or condemnation, where do your conditions lead you? Take a look at the completely bogus and unscientific profiles below to determine where your priorities lay, but be forewarned — I’m an equal opportunity offender.

BY ELIZABETH ALLEN

Motivator

ou meet a great guy. There’s almost immediate chemistry. He makes you laugh, he’s intelligent, he’s sensitive and pretty darn easy on the eyes. He shares your philosophies about life and spirituality. He enjoys the same ethnic foods as you and get this — he even loves to cook. He quickly proves to be kind, sincere and reliable. And as if all that weren’t enough, he’ll even watch chick flicks with you while massaging your shoulders. And he’s broke…as poor as the proverbial church mouse. Has your dreamboat just morphed into a leaky dingy? For as long as I can remember, little girls have fantasized about the kind of man they want to marry when they grow up. Even in this neon-high tech-instant gratification-breakneck point in time, some of us still harbor the desire to be taken care of and provided for. We yearn for the knight in shining armor like little girls crave pink tights and tutus. The thing is — we expect that armor to be 14kt gold, not electroplated. My mother and her mother before her passed along some powerful DNA, the kind that conditioned me to think the only worthy candidates had to be professionals, preferably doctors. After all, isn’t that every Jewish mother’s mantra? (I always wondered why she didn’t suggest I become a doctor as opposed to marrying one.). Yet, some of us rebel and pursue the bad boy — chockfull of imminent danger and risk — carrying that brand of appeal that is just so much fun — but not marrying material. Unless he channels his aggression into mad skills and becomes a lawyer! And then there’s the nice boy. Often he’s not much to look at; generally shy and inexperienced when it comes to women and painfully naïve. But they tend to direct all that nerd-angst during their teens into innovation and intellect thereby potentially becoming the Gates and Trumps of the world. And some bright woman once said,

“There are no ugly millionaires.” Nice work if you can get it. So where does that leave you? Is it superficial to marry for money? Some could argue that it’s just sound financial planning. Still, what are you sacrificing for the monetary security? Are you okay having sex with someone you learned to love in exchange for the pay? Hey, maybe Pretty Woman wasn’t so far-fetched after all. And then there’s love. What if you find Mr. Right as detailed above but presently he’s also Mr. Unemployed, Mr. I-Just-Haven’tFound-What-I-Want-To-Do-With-My-Life. Don’t toss him aside simply because one of the top conditions on your list is unmet. Being penniless is not irreversible and besides, there’s the ever-present male ego to contend with. It’s a rare male who doesn’t want to be a provider, but provisions don’t necessarily have to be in the form of financial security. This could be the greatest relationship of your life and he may indeed be the stuff that dreams are made of… but you might have to make a few compromises. Allowing yourself to overlook the money gap requires honesty, precise observation and serious adaptability. You must be certain he’s telling you the truth and doesn’t view you as a potential sugar-mama. You must discern if his idleness is a constant condition or just a rare anomaly. And you must search your soul to determine if you can be okay being the bread-winner for however long is necessary— including but not limited to being the working parent while he makes a terrific stay-home dad. Women are no longer obligated to bring a dowry to the table in order to wed. Should men necessarily be held to the same account? In the battle for equality, wouldn’t it be a sort of perverse victory for the man to be the subservient partner in the household? Okay, so what if my mystery date (Milton Bradley board game from the ‘60’s) was always the scruffy-faced hobo who looked like Gerard Butler? I always saw the potential.

Elizabeth Allen found her literary voice at age 49 when she penned her first book Who Got Liz Gardner which was published in 2009 and has received worldwide acclaim. The sequel, Discovering Arugula, was just released in January 2011. Elizabeth’s short stories about mothers, women and relationships have been published in literary magazines and anthologies. Although she’s passionate about writing, she keeps her day job as a financial advisor for Ameriprise Financial. Elizabeth lives in Longwood, Florida with her husband, daughter and Catahoula Leopard dog. She can be contacted at eallen99@juno.com or www.elizabeth-allen.com.

SPRING 2011 | BRITEGIRL.COM

You are attracted to the underdog — not necessarily homeless or jobless, but you recognize a diamond in the rough and want to be the driving force that propels him to success. There are two problems however with standing behind your man. 1. You will always be in his shadow and you need to shine too. 2. You think you’re enough to motivate him but truth is he has to do it himself. You may be in for years of potential frustration and disappointment. He may eventually step up to the shared financial plate, but he will never be soul provider in your household and in some instances, it may always be you. But the love could be undeniable and true. You went for love.

Victim

You tend to attract abusers: emotional, psychological and/or physical. You possibly suffered this sort of negative attention as a child or witnessed your mother model the way. I know you don’t set out to find a sonofab*tch, but somehow you believe that’s the kind of man you think you deserve and your aura brings them to you like bees to the hive. They are apt to be fairly good providers which is part of their power in keeping you possessed. You love them the same way you loved an abusive parent because it’s familiar; it’s what you know. You probably won’t leave them for a while because you’re afraid you can’t make it alone, or they guilt you into believing they love you more than life itself and they’ll try (again) to change. This one really isn’t love or money; more like dysfunctional attention.

Whore with an agenda (otherwise known as gold digger)

You went for the dough, plain and simple, and you know it.

Bogie and Bacall

You both bring equal attributes to the relationship: money, aspirations, respect, attraction, chemistry and moxie. You fit perfectly together in spite of your necessary differences. This is the one coupling other people notice and think “I wish I had that.” You both are controllers so you may combust from time to time, but ultimately you

resolve in a loving and balanced fashion. Definitely love.

Codepender or Mother

Sure. Lots of guys marry their mother. You attract the needy, mamma’s boy who must be taken care of. Similar to the motivator but more of a mother than a manager, your preoccupation with his needs supersede your own. He may or may not have money but your need to nurture doesn’t carry a price tag. He will definitely love you and how you care for him, but your love for him is all about the perceived helplessness and attention.

Princess

Ah! Take a deep breath of thin air high atop the pedestal you’re on. You attract a servant of sorts who is in awe of you. It’s nice to be worshipped but even that can get old. You enjoy being waited on, but eventually it’s going to feel like you’re just being serviced without the passion. Rather than playing firecracker to his dry wick, it’s so much better when the mutual spark bursts from spontaneous combustion. That may or may not happen. You can learn to love each other in this arrangement, but you chose a groupie, not a partner. You kind of went for love, but not really.

Dreamer

You go into this with eyes wide open. Okay, maybe half-mast. You know he has some money and is capable of making a living, but this guy ain’t Daddy Warbucks. He has all the attributes you seek but one – no specific goal about his future. It’s almost like he doesn’t want to grow up which is fine if you live in Neverland. You believe to your core he’ll outgrow the Peter Pan syndrome but there are no guarantees. Like the motivator, this too could be your greatest love, but flexibility will have to be the order of the day. He may never grow up. So what’s the logical conclusion I can bring this article to? Before you select your mate, get real clear. Clear on who you are and clear on who he is. Neither of you will (or should) change for the other. The most you can hope for beyond your compatible points is tolerable habits. Just remember the lyrics from Cherish: You don’t know how many times I’ve wished that I could mold you into someone who could / cherish me as much as I cherish you. People can’t be molded. Mold is only good for clay, brie cheese and penicillin. BRITEGIRL.COM | SPRING 2011

EMOTIONAL

WILL THE PAIN OF INFERTILITY EVER SUBSIDE? BY DEBBIE SANTORA AND LINDA BARNBY

’ve seen the suffering. I’ve hugged them as they wiped their tears. Time and time again they try, but a baby never arrives. When does the pain of infertility and broken dreams go away? Hopeful parents, trying to conceive, may spend years working with infertility doctors, acupuncturists, massage therapists and chiropractors. You name it and they’ve tried it. And still the pain remains. And empty arms. Hopeful parents suffer unrelenting sadness and emptiness. It’s easy for a couple longing for a child to think they will never have children and that the suffering will never go away. They often believe that, even when they do have children, they will never forget the pain and suffering they went through to become parents. In childbirth, a woman suffers. She thinks she will never forget that pain. But the moment her child is in her arms, she forgets the pain she endured to arrive at that deliriously joyful and indelible moment. And so it is with adoption. All the treatments, all the waiting, all the pain and suffering. It all vanishes the instant your child is in your arms. And you and your life will be forever transformed. Brittany and John spent years, and most of their money, on infertility treatments. When they finally came to the end of their infertility path, they had almost lost all hope. Thankfully, they embraced adoption as the path to parenthood for them. Numerous adoption situations were presented to them but none of them ever worked out. The emotional pain for Brittany and John was almost unendurable. They began to doubt that they were “meant” to be parents. They wondered if they would be “forever childless”. Despair haunted them daily. But still they pressed on with only a glimmer of hope

in their hearts. Seemingly out of the blue, they received “The Call.” The call to become parents…at last. A young woman with an unplanned pregnancy had given birth and was working with an adoption attorney in Central Florida. John and Brittany went to the hospital to meet their little man. Tears of joy danced in their eyes even as disbelief toyed with their reality. As soon as their baby boy was placed in their arms, all the pain they had lived with for so long vanished in the blink of an eye. No more tears, no more pain. Overwhelming joy and elation over the arrival of their son washed over them. More hearts than John’s and Brittany’s were healed on that emotional adoption day. A scared and anxious birth mother wondered if anyone existed who could love her son as much as she did. And would anyone she could trust come forward to be his forever parents? John and Brittany washed away her fears and tears when they met at the hospital. Linda Barnby’s small group seminars and “one on two” Do you want to be parents? Don’t ever believe personal counseling meetings are accessible by callthat it’s not possible for you. Seek out and follow ing her assistant Debbie at 407-831-4944. For more information, visit the path that will get you there. Embrace your jourwww.AdoptionMatchBook.com. ney to parenthood whatever path you follow. Don’t give up hope. Keep moving forward. Know that, in Hear Linda’s weekly radio show Heart to Heart — Jourthe end, you will be parents. You will cradle your neys to Adoption every Tuesday from noon to 1 pm on son or daughter in your arms. And you will forget www.HeartbeatRadioUSA.com. the pain that you went through to get you there.

SPRING 2011 | BRITEGIRL.COM

BRIDAL

Bridal 411:

GET ME TO THE ALTAR B Y PAT T I M A N ZO

Stay updated with the latest trends, tips and advice when planning your next event or wedding. Consult our Bridal 411 Expert, Patti Manzo, with Get Me to the Altar {www.GetMeToTheAltar.com}. Patti has the answers to some of the most talked about issues of the bridal season. What is the most recent trend in creating a seating chart for guests?

A seating chart is completely up to the bride and groom and what they feel comfortable with. A lot of couples are trending not to have one because they don’t want to offend anyone about where they are sitting or who they might be sitting with. One big worry is sitting a guest in a group of people they don’t know. That guest could end up being miserable the whole time. Remember one thing, this is your wedding and you will not be able to please everybody. You can only try to do the best job in creating a seating chart that will work. It is acceptable if you choose not to have a seating chart. Then everybody can choose where they want to sit and that takes the stress off the bride and groom trying to figure out where to sit guests. But be sure to put a reserved sign on the first couple of tables for family and make sure that those family members know about it previous to the reception. Also make sure your planner has those names of guests for those family tables. The downside to not having a seating chart is the random, empty one-seaters. If a bunch of people sit together, resulting in one seat at one table and maybe the same at another table, a couple or a party of two could get broken up and be forced to sit at different tables. Just remember that this is your wedding day and you ultimately have to choose the way you want it as well as what makes you the happiest and the least stressed. What NOT to do at your wedding!

Please, be considerate! When you are creating a program for your wedding, as I have said earlier, “this is your day so you do things the way you want,” but also remember to be respectful of your guests at the same time. Let me give you an example of a past wedding situation

Find out more of the latest Bridal trends as well as the industries greatest tips and advice! Check out www. GetMeToTheAltar.com or contact Patti Manzo, owner of Get Me to the Altar Wedding and Event Planning, 407.625.8087. “Where elegance and style are combined with extreme attention to detail and sophistication for all your event needs.”

SPRING 2011 | BRITEGIRL.COM

Four Top Wedding Trends for 2011

1) Strapless, spaghetti straps and off the shoulder dresses A new addition to the necklines for 2011 wedding gowns is the tip of the shoulder design, which is very slim at the top but barely grazes the edge of the bride›s shoulder. It is a very flattering neckline for many women, and a nice alternative to the more typical strapless wedding dress. Also Tulle overlays are big for 2011 designer wedding dresses. There will be a lot of floral appliqués with Swarovski crystals sewn onto the dresses, but not a lot of plain or simple line dresses this year. 2) Eco-Friendly Weddings This year is all about using eco-friendly products, such as, recycled invitations. There is also a lot of focus on using LED lighting in centerpieces, and having Charity Donations. 3) Vintage What’s old is new again with lots of creative vintage-inspired styles for this year. 4) Wedding Colors for 2011 The first one is Metallic. Metallics are big this year in whatever capacity you want to use them, it will give it that extra elegant style and flair you are looking for. Then greens, magentas, purples, hot pinks, mochas, baby blue, and Clementine orange are just some of the other colors that are hot for this year.

and what to be cognizant of when planning your wedding. Last year I was attending a wedding but was not the wedding planner for this event. The wedding was set in a beautiful Winter Wonderland theme. It was gorgeous. The food was great, the bride and groom looked amazing as well as the bridal party. But after first impressions, it quickly turned into a different direction. The reception was more like a musical than a reception. There were performances by impersonators such as Cher, KC and the Sunshine Band, and the finale — Lady Gaga. Now again, I will say if you want something like this at your wedding, that is fine, but the one performance which had Lady Gaga singing, “I want to take a ride on your ____ _____” as her metals cones shot out sparks, should probably be reserved for an after-party and not the actual wedding reception. Many guests ended up being shocked (and slightly terrified) with jaws dropping in awe, not knowing how to react. Needless to say, I don’t think anybody felt like they were at a wedding reception at that moment. What I learned from this epic wedding situation? I ask my brides who might have a far-fetched idea for entertainment to think twice about how their guests might react. Therefore when planning the entertainment portion of a wedding or any event, keep in mind that they might be your favorite things, but they may leave your guests with puzzled or bewildered memories.

FASHION

FINAL TOUCH

TRENDS

DEFINING YOUR LOOK B Y J A C K I E M U R R AY

SUPPORT YOUR t’s the final touch that defines your look. No outfit is complete without a unique piece completing your outfit and defining you as a savvy individual. What’s the best part about that final touch? You can be any shape or size to wear it! Jackie Murray, founder of The Girl in Me, keeps us up-todate with this season’s hottest accessory trends. Sport it, rock it, love it and most of all find the girl in you and have fun with it!

Accessory Trend 1: Bangle Set

With this you have options, and The Girl in Me loves options! You can go big and bold, simple and dainty, layered with many or just one. Don’t you love choices? And with bangle sets, we have plenty to choose from. What’s the best part about bangle sets this season? They have all shapes and materials. So if that tiny wrist of yours couldn’t parade the classic, one-sized option before, now you can! This wonderful eclectic look is now available in adjustable, stretch or with a lock. Don’t be afraid to mix and match. Let the girl inside of you have that freedom — be girly!

Accessory Trend 2: Statement Necklace

A statement necklace adds instant style and flare to any outfit. The color, material and oversized textured necklaces provide a great focal point and conversation piece for any outfit. The theatrical big and bold necklaces are created using multiple strands with large

clustered beads, pearls, and semi precious or precious gemstones. Be creative and layer the necklaces with others to get that statement look. If the rule to wearing a statement necklace is go big or go home, why should you leave? Show your fashionable necklace with bright bold hues. Note: Keep the rest of the outfit simple; being tacky is not an option!

ROOTS IN STYLE

Accessory Trend 3: Over-The-Top Rings

Whether its unique, simple or dramatic, the idea is to “catch the eye.” Flashing a one-of-akind ring brings the attention to you inevitably creating “fashion envy.” To get an idea of how to best wear an over-the-top ring, re-visit the Oscar or Grammy pictures. You’ll notice how celebrities pull these rings off with impeccable style. There used to be a time when you could only wish that you could wear something so lavish, but times have changed. Even the daintiest of fingers are encouraged to wear it big and bold. Be sure your closet has the latest in trendy jewelry needed for this summer. The Girl in Me welcomes YOU! Shop today at www.thegirlinme.net

Jacqueline A. Murray is a native of Detroit, Michigan, and a graduate of Central Michigan University. As a child, her mother adorned her with curls, barrettes, and ruffled dresses. Jackie has continued the legacy her mom started with a love for accessorizing. Her icons are both Diana Ross and Kimora Lee Simmons. She appreciates their boldness and strength as well as their unique style and one-of-a-kind accessorizing. Currently living in Central Florida, Jacqueline continues to stay on top of the latest styles with fashion jewelry and has a recently founded her own company called The Girl in Me, Inc.

SPRING 2011 | BRITEGIRL.COM

CREDITS TANNING by MicroSpa, Apopka, FL ; MAKEUP by Christine Fox, volpebeauty.com, 407-342-8959; HAIR by Josie Fernandez, josiethehairstylist.com, 407-970-4816; PHOTOS by Layton Rosu, chinita001@yahoo.com, and JD Mazza, jdmazzaphoto.com, 321-636-5725

PHOTOS BY LAYTON ROSU and JD MAZZA

THE BUZZ PHRASE “local food” is gaining awareness on our quality of life radar. Because our theme this issue is “growing your roots,” we found it appropriate to go directly to the source, our local farmers’ market, to rediscover our local roots in both food and business. Why does it benefit us to support our local roots? At a farmers’ market, most local produce has been picked from its roots within 24 hours. It comes to us fresh, ripe and full of flavor unlike grocery store produce that may have been picked weeks before. Locally grown foods are harvested for taste, rather than grown for withstanding the abuse of shipping. When you eat locally, you eat what’s in season. It makes more sense to reward your taste buds and health with seasonal produce rather than out-ofseason crops from half way around the world. By eating more vegetables and fewer processed foods, your body will notice a tremendous difference with fresh food at its nutritional peak. Shopping at the farmers’ market is one of the easiest ways to switch to a local food lifestyle. And you’ll be supporting the roots of your community, minimizing profit loss in your own backyard by buying local. Where to begin? Create a market day for yourself. A weekly market day is very common throughout the rest of the world in villages and town squares. The following pages capture Brite magazine’s local market day. Dressed in this season’s latest styles and trends, we enjoyed a leisurely day sampling local foods, conversing with local vendors and supporting our local community.

BRITEGIRL.COM | SPRING 2011

FASHION

TRENDS

FASHION

TRENDS

STAY TAPPED INTO THE LOCAL FOOD SCENE BY SUPPORTING THESE IMPORTANT INITIATIVES AND ORGANIZATIONS

Slow Food Orlando slowfoodorlando.org Sasha Top: French Quarter Exchange ($36); Pants: Rich Hippie ($50); Necklace: Riche Hippie ($21); Ring: Walk on Water ($20)

Homegrown Co-Op homegrowncoop.org Transition Orlando transitionorlando.org Simple Living Institute simplelivinginstitute.org Edible Orlando Magazine ediblecommunities.com/orlando

Alla Top: Bijous Boutique ($90); Pants: Bijous Boutique ($52); Hat: Bijous Boutique ($22); Necklace: Walk on Water ($92); Bracelet: Walk on Water ($66); Ring: Walk on Water ($48)

SPRING 2011 | BRITEGIRL.COM

Sustainable Food Project of CFL sustainablecfl.org Lorena Vest: Rich Hippie ($75); Tank: Rich Hippie ($28); Jeans: Rich Hippie ($24); Necklace ($48); Bracelet: French Quarter Exchange ($12)

Suggestions by John Rife Founder of Winter Park Harvest Festival (john@wpharvest.com; winterparkharvestfestival.com)

BRITEGIRL.COM | SPRING 2011

FASHION

TRENDS

Alla Dress: Walk on Water ($42); Necklace: Walk on Water ($72); Bracelet: Walk on Water ($48); Boots: Walk on Water ($75)

SPRING 2011 | BRITEGIRL.COM

Sasha Top: Walk on Water ($60); Pants: Rich Hippie ($65)

Lorena Dress: Walk on Water ($36); Bracelet: Walk on Water ($92)

FASHION

TRENDS

Sasha Tie Top: Sassy Pants ($58); Sports Bra: Sassy Pants ($45); Pants: Sassy Pants ($92) Lorena Top: Sassy Pants ($52); Capris: Sassy Pants ($83); Jacket: Sassy Pants ($110)

SPRING 2011 | BRITEGIRL.COM

Alla Top: Sassy Pants ($52); Jacket: Sassy Pants ($101); Pants: Sassy Pants ($92)

BE A PART OF

BRITE MAGAZINE! WHY? BECAUSE OUR READERS: • Are better-informed consumers • Make 90% of the purchasing decisions for the household • Are growing their businesses at twice the rate of men WHY? BECAUSE OUR MAGAZINE: • Is free to the public • Distributed quarterly with the Orlando Sentinel • Has a circulation of 24,000 • Has loyal subscribers; both online as well as direct mail • Is a major media sponsor for women-related events throughout Central Florida NOT READY TO ADVERTISE YET? Check out our other services! Print • Web • Invitation • Identity • Copywriting • Social Media

Be “BRITE” about your business and get yourself noticed! For more information about our services, email us at mail@britegirl.com.

sassy pants

AROUND TOWN

HOME

Why follow this age-old adage?

“GROW WHERE YOU ARE PLANTED” B Y C A R O LY N M O O R

IMAGINE YOURSELF AS A DANDELION, being tossed in the wind,

College Park

Winter Park

side of Downtown Orlando and next to Ivanhoe Village. College Park was initially developed in the 1920s. This area is characterized by its brick streets, beautiful lakes, and cozy “small town” feel. It is great for those who enjoy older homes with character. Here you will rarely find two homes that look alike and the houses hold their value well. College Park is becoming an increasingly popular area for home buyers of all ages. Nearby you will find the Dubsdread Golf and Country Club. The main business district of College Park is located at intersection of Princeton St. and Edgewater Dr. You can find great local restaurants and shops here, such as Harmoni Market (above) and the Beauty Spot Spa and Boutique. Further down the street on Edgewater you can find College Park Yoga where yogis of all levels are welcome to practice Power Yoga. There are several parks and lakes nearby and a high-rise condo building called the Wellesley was built in 2007.

ful and prestigious areas in Central Florida, Winter Park was established in the 1880s. Park Avenue offers exclusive shopping and dining while maintaining the charm of red brick roads. You can find a raw food restaurant nearby called Café 118 Degrees. If working out is your passion, try something new like a kickboxing or Muay Thai class at Legacy Fitness where you are taught by professional fighters. Winter Park is also home to the prestigious Rollins College, whose MBA program is nationally ranked by Forbes. Nearby are the Morse and Polasek Museums. There are various city parks and activities to enjoy such as the Sidewalk Art Festival. Gorgeous estates are located in Winter park, many of which are positioned along the chain of lakes which includes Lake Virginia, Lake Osceola, Lake Maitland, Lake Mizell, and Lake Minneola. Homes in Winter Park maintain the charming characteristics of the period in which they were built combined with the modern conveniences of today.

PRICES:

Condos: From $77,000 for 2/1 Rents: Around $900 for 2/2 Single Family Homes: From $49,000 for 2/1 Rents: Around $800 for 2/1

Condos: From $52,000 for 2/1 Rents: From $800 for 2/2 Single Family Homes: From $52,000 for 2/1 Rents: Around $1300 for 3/2

WHY IT’S HOT: College Park is an area just out-

REAL

ESTATE Dina, our expert real estate advisor, is constantly up on the hottest real estate trends in Central Florida. Whether it is your first home, second or investment property, be the first to have Dina help you snag up a gem In one of these areas this winter.

WHY IT’S HOT: Known as one of the most beauti-

Dina Najjar has been living in Orlando since 2001 and loves the City Beautiful. She received her Bachelors Degree from the University of Central Florida in Marketing with a Minor in Mass Communications and her Masters in Business Administration from the Crummer Graduate School of Business at Rollins College. She is a Realtor with Century 21 Capital Realty Group located in downtown Orlando, specializing in residential and commercial Real Estate sales and leasing. Her focuses are luxury homes and condos, short sales and foreclosures, and real estate investments. She is an expert in the areas of Downtown, College Park, Winter Park, Dr. Phillips and Windermere. Dina can be reached at (407) 492-5393 or dinanajjar77@gmail.com. Check out her website for your up-to-date Real Estate resources and Orlando event information: www. myrealestateorlando.com

SPRING 2011 | BRITEGIRL.COM

trying its hardest to stay intact emotionally, physically and spiritually. We all worry, we hold on, we pray and without notice- life can still feel like it is falling apart ever so slightly. One day last September, I felt like this. It’s no secret that the home building and design industry is struggling tremendously. Good, hard working and talented professionals were losing their jobs and wondering what to do next. I’m not immune to this and I’m not afraid of publicly talking about it either. So as I sat in my home office that quiet autumn morning and challenged myself to do design differently, I decided to turn my own slogan ‘Grow Where You Are Planted.’ Before me were my business tools (computer, calendar, etc.), contacts and several books that inspired me… but the secret ingredient was my imagination and the willingness to dream amidst adversity. I have a passion for all aspects of design, but I know my specialty is a very ‘niche’ market clientele that has found me, not the other way around. They seek to approach design as a way to experience a new mindset, who can see the connection between home, God and families and the real need for healing so they can get on with doing the ‘good’ they were created for in this world and the community around them. They were in my heart and mind on that September day when I dared to do design differently. At first, I simply said “What if” and went from there. What if I had a big event where my industry would be valued for all it gives in the community? What if we all talked about our fears and yet overcame them by rallying together and sharing our assets? What if I invited inspiring authors and speakers who believe in this concept enough to donate their time and resources? What if I used what I already possessed to create this dream? My time, my money, my network, my boldness. What if I said it all out loud and someone

actually heard me? Isn’t this the moment when it gets real? As Truman once said “The buck stops here.” Taking responsibility and proclaiming it to those you fear might reject you while laying down your own hard earned money is putting it on the line. This is the moment of truth, the spirit of any genuine entrepreneur. I was at this cross road having to balance a life half on savings, half on taking work to survive, but I never stopped dreaming. I was that seed tumbling in the wind with no idea where I was going to land. I had to trust it was meant to be and to grow regardless (or else). You choose to grow where you are planted (or not) and it’s a very important choice that affects you and all those around you. Our homes reflect this choice. This was the beginning of my idea for the ‘Create The Space You Deserve’ EVENT coming to Orlando, April 15 at the Rosen Centre, inspired by the author Jill Butler, where 1000 participants will see my September dream come alive and witness the seeds of my dandelion blossoming before their eyes. An EVENT that is an extension of my desire to help people in the community as well as the struggling homebuilding industry by educating participants on how to right size using a new mindset, declutter our minds and homes to find a new level of peace within, feel inspired by national speakers and authors who ‘get it’ and have ‘done it’, meet exhibitors in our ‘Hall of Dreams’ to transform your spaces and leave equipped with all the tools and skills you need to make your ‘what if’s,’ and the beginning of your roots, come true. The Latin word deservire means ‘to serve zealously’. It’s time our homes got back to being what we deserve, not in the materialistic way of the past, but in the 2011 way of creating our spaces as a launching pad from which to reach out and serve others. Home is where the heart is…the question is WHOM do you have a heart for? Join us for this fun, lively EVENT. More than 70 charities will benefit and I promise by the end of the day, you will know that your home is more than a roof over your head. A co-production of Carolyn Moor, Moor Alive Interiors (Winter Park, FL) and author of ‘Create The Space You Deserve’ Jill Butler (Essex, CT). A unique component of this day is you can come for FREE by donating time, stuff or blood. You choose by registering on our website. http://www.createthespaceyoudeserve.com See our spoken word performance artist, Azure Antoinette; featured in the April Issue of ‘Oprah’ Magazine.

Carolyn Moor, Allied Member ASID, is the Executive Director of the “Create the Space You Deserve” event coming to Orlando on April 15, 2011, hosted by CLOVE Orlando Women’s Group. Carolyn’s own personal life and design story was revealed on the Oprah Winfrey Show which uncovered that she herself was living within spaces that was keeping her emotionally stuck in the past and needing to ‘change what she saw so what she saw changed’. Her goal is to create spaces that feel moor alive and inspire a “grow where you are planted” philosophy.

BRITEGIRL.COM | SPRING 2011

BRITE IN THE CITY

Brite Nite with Brite Magazine With every issueâ&#x20AC;&#x2122;s debut, we celebrate with a Brite Nite! Guests enjoy wonderful appetizers, drinks and conversation. Check out our events page on www.britegirl.com so you can attend our next Brite Nite.

PHOTOS BY BRION PRICE {WWW.BRIONPRICE.COM}

Citrus Club Grand Re-Opening

SPRING 2011 | BRITEGIRL.COM

Approximately 200 guests attended the grand re-opening of the Citrus Club. Members and guest enjoyed the $4 million renovation including seven private dining rooms, six additional member spaces, a new bar, new wine room, 13 flat panel TVs and much more. The Citrus Club currently has 1900 members and growing. A $50 donation from event attendees benefited One Hope United, a nonprofit dedicated to protecting children and strengthening families. BRITEGIRL.COM | SPRING 2011

ADVERTI SEM ENT

BRITE IN THE CITY

LEAVE YOUR SHOES, ... ... EGO AND WORRIES at the door, and get into the GURUV...at Gu-

ruv Yoga you will find many styles and levels of yoga, along with a wonderfully diverse, warm and welcoming community of students and teachers. Our goal is to spread the joy of yoga by guiding students to a greater self-awareness, focus, and health. We do this with love, compassion and a sense of adventure! Please visit our website at www.guruvyoga.com.

Wine on Wednesday is a weekly evening event held at Brio Tuscan Grille from February 2 to April 6, 2011, in Winter Park. These events raise money for New Hope for Kids grief and wish programs.

Guruv Yoga offers classes 7 days a week! Seniors/Student/Teacher/Corporate Discounts! Vinyasa Flow Yoga • Hot Yoga • Hatha Yoga Power Yoga • Ashtanga Yoga • Karma/Meditation Restorative Yoga • Yin Yoga • Guruvy Kidz Yoga Pre-Natal Yoga • Seniors Yoga • Corporate Yoga Pilates Reformer • Pilates Mat

PHOTOS BY BRION PRICE {WWW.BRIONPRICE.COM}

WHY SHOULD I STUDY YOGA? Yoga has shown tremendous physi-

cal benefits for people seeking fitness as well as therapy for chronic ailments and injuries. A mind-body technique that stresses the creation of a quiet, reflective space in the mind, it promotes mental clarity and an overall sense of wellbeing that can ameliorate anxiety, depression and mind-body disorders. It starts small, with the body, but its benefits can be large. By promoting physical and mental change, yoga can help you transform your life. Contact Tymi Howard/500 E-RYT Guruv Yoga / Owner www.tymihoward.com

YOU DON’T NEED A BEACH TO ENJOY PARADISE BY MISTY MAHOY YOU HAVE BEEN LOOKING FORWARD to it all week. Now the day

is here, you sign in, tell the therapist about your problem areas and then you slide under the sheets. The table warmer is cranked on high and you melt into the table. It seems like the stress of the world is on hold. We all know the physical benefits of massage are: • Relieve stress & aids relaxation • Relieve muscle tension • Improve range of motion • Improve posture But mental benefits are just as great: • Enhances calm thinking & creativity • Increases wellness • Provides better focus & concentration • Increases alertness So when you feel like the world is on your shoulders, take the time to get a massage. It will be the best hour to give back to yourself physically and mentally. Enjoy your own hour of paradise — you deserve it! Contact Misty Mahoy: mmahoy@gmail.com; 352.459.9878. From sports to relaxation, it’s All About Balance Massage, www.allaboutbalancemassage.com.

SPRING 2011 | BRITEGIRL.COM

BRITE GUY Robyn’s Rant:

Have a question for

OUR BRITE GUY? Dear Brite Guy, My husband has put on a few pounds since we’ve been married. I have still maintained my figure and I don’t think the “maintenance” should be a oneway street. How do I tell or show him that he needs to drop a few pounds?

Dear 2-Way Street, The solution is a lot easier than you think. You see, we guys would love to have the ability to have the same physique and metabolism that we once had in our adolescence. Hell, most of us feel as if we still do. I mean why else would I be eating this Mexican pizza and sipping a beer right now? Simply because somewhere in our brains we have told ourselves that we will eat better, exercise more, and get on track — tomorrow. But tomorrow comes and goes. Tomorrows are filled with excuses. Some are legit, some aren’t. Work, kids, weather, family, dog, stress, illness — these are the things that replace that morning jog or that pull up bar that is still in the box. We motivate ourselves to put in that extra hour at the office, but we won’t for exercise. Why? Because that extra hour at work represents braces for the kids, dinner with the wife, and money for bills; that is our motivation. So if we could find something that motivates us to put forth the same effort to get into shape, our problem is solved. Find the right motivators and you can help to release your husband’s inner Leonidas (hero-king of Sparta). It could be as simple as throwing on a pair of Sassy Pants and having the big guy jog behind you every morning.

SPRING 2011 | BRITEGIRL.COM

Dear Brite Guy, I’m over the downtown scene and my so-called “matches” on my dating websites are sub par. Please help.

Dear Looking for Love in all the Wrong Places, You wouldn’t go looking for Jimmy Choo shoes at Wal-Mart. So don’t expect to find Prince Charming at your town’s version of the Jersey Shore. And as far as the online dating scene goes, from the hoards of people I have talked to, it should be called the online hook up scene. Very few people walk away with anything more than a broken heart or an STD. If you want to seriously meet someone that fits your bill, start by examining what you like. You like to run? Join a running club. You like jazz? Find places that are swanky and obscure. You like art and intelligent conversation? Hit up a museum or coffee shop. It’s not rocket science here sister. Get involved in some type of event that plays to the people that you want to be around. Or better yet, if you aren’t sure what you like, but you are sure what you don’t like, do what George Costanza did in Seinfeld and make an effort to do the opposite. You will expand your pool of choices and you may even learn something about yourself in the process. Happy hunting!

Religion and Politics on the First Date?

It’s a first date dilemma. Discuss politics and religion, or not? Most relationship experts tell you these are toxic topics. I say go for it. Don’t waste your valuable time. Get the “deal breakers” out of the way. We live in high-tech world of twitter and tweets. Why not speed up the search for Mr. or Mrs. Right? While doing research for this “rant” I put the ‘do you talk politics and religion on the first date’ question on my Facebook wall. Jason W. writes, “I want to know very early, it determines every choice that person makes.” Matt N. says, “Politics is an integral part of a person’s overall philosophy of how they view the world.” “No way could I do the Matalin-Carville thing” Carla C. exclaims. “Life is too short!” Scott D. sharply disagrees, “Why should it matter at all? If Mary and James can make it work well, that says it all!” Carla & Scott are referring to political consultants Mary Matalin (R) and James Carville (D) who met on the campaign trail, fell in love and married in 1993. Their union, as far as I am concerned, is an anomaly. (You can read all about it in their 1994 book All’s Fair – Love, War, and Running for President.) Some prefer to play it safe and stick to benign first date banter. Wendy C. says, “Talk about childhood stuff, college days. Make it fun while getting to know each other.” Lynn P. agrees, “First date is not the time. The first date is really just a ‘look and see,’ right? It’s not a commitment, it’s not a future, it’s just, ‘hi, nice to meet you.’” Michael M. keeps it simple and poignant. “For Miss Right, it matters. For a ‘Miss Right Now,’ it doesn’t matter,” he says. Thoughts on “Robyn’s Rant?” Email her your pet peeves to Robyn@ BriteGirl.com and friend her on Facebook! Robyn is a reporter for Newstalk AM 580 WDBO. Be sure to tune in from 5–9am!

BRITEGIRL.COM | SPRING 2011

BUSINESS

A New Twist for

FUNDING YOUR BUSINESS Finally! No more struggling to raise investment capital. B Y TA M I R A W I L L I A M S

othing is more empowering than taking one’s future into her own hands by becoming an entrepreneur. Pursuing the lifelong dream of being an entrepreneur can be an intimidating journey, but thankfully it is not one that must be taken alone. Long gone are the days that entrepreneurs sat idle at their home offices praying for the elusive bank loan or the storybook windfall of money from a random dead relative. Thanks to the kindness of community investors through companies like Profounder. com, the entrepreneur in everyone is now allowed the chance to shine. Profounder.com is the world’s first peer-to-peer micro-lending network dedicated to micro lending in North America. Jessica Jackley, founder and former CMO of Kiva.org, and co-founder and president of Profounder, Dana Mauriello, brought Profounder to life with the hopes of helping “empower all people to pursue their dreams through entrepreneurship.” Putting entrepreneurs in direct contact with friends allowed worldwide community members and family to invest in not only the success of the business but also the success of the individual. Profounder.com has created a concept that will allow entrepreneurs to invite and manage the investors and the investments by creating a personal fundraising website. This helps investors get acquainted with not only the business but also the needs of the business. “Profounder‘s hope and purpose is to inspire and enable entrepreneurs to achieve their goals of establishing a viable businesses,” explains Mauriello. Mauriello understands the hard work it takes to begin a business. She shares her advice to new startups that are on less than a shoe-

Tamira Williams is a wife, mother, and freelance writer in Orlando. Tamira has lived in the Orlando area for 5 years growing and grooming her one of a kind jewelry design company www. raiynecharms.com which keeps her on her toes.

SPRING 2011 | BRITEGIRL.COM

Growing Your Roots:

BEGINS WITH A SOLID FOUNDATION BY CHERYL MCDUFFIE JAMES

string budget. “Work hard to build support for your idea and then make moves to cultivate community support,” she says. Profounder.com provides business owners with a substantial amount of information that will encourage and groom them into better entrepreneurs. It also gives complete control to the business owner. Because of their promise to set up easy to understand “legally compliant” documents, it allows the business owners to set their own terms for investing and repayment so they are always 100% in control. They also intend to make it a no-brainer to reach out to the owner’s various social networks. Casting a wider net for investors just got easier. For the small business owners who already have a full plate, they will appreciate all the ways that Profounder.com organizes and keeps track of commitments to the investors, payment distribution to the investors on the business owner’s behalf as well as driving new investors to the owner’s site. Profounder.com has created a business based on the success that they can bring to small businesses by helping them make true connections that benefits both the entrepreneurs and the community.

oon after the acquisition of Compaq, 30,000 Hewlett Packard (HP) employees lost their jobs. Additionally, thousands of jobs were shipped overseas and finally in 2005 Carly Fiorina, CEO was fired from HP mainly due to a lack of confidence in her ability to lead. In 2008, Meg Whitman, CEO of eBay resigned due to demands from shareholders that under her leadership the company’s stock price plummeted. More than 1,000 eBay employee’s lost their jobs and 40% of the work was outsourced overseas. It has been reported that CEO turnover in the last decade has gone from around 10% in the 1990’s to over 50%. We have seen the collapse of Wall Street, the Banking Industry, and the US housing market tumble. Many of the leaders of these organizations exit with lack luster results and golden parachutes. The average European employee works 30-40 hours a week and receives four to six weeks time off, while the average US worker works 50-60 hours a week and receives one to two weeks off. Productivity or profit is the question. At this point you get the picture, if we are to grow our roots in business, it has to begin with a solid foundation built on ethical and sound leadership. As a business coach, my job is to assist individual contributors and those with people responsibility to recognize how their leadership, or lack of, affects the company’s overall financial position. Far too many leaders in business fail to see the direct correlation between sound, ethical based leadership and profitability. Somewhere along the journey to maximize profits and productivity, many leaders have lost the core principles of leadership.

So how do we get back on track? Here are three ingredients to assist you in establishing roots that will build a solid foundation for your business: 1 LEAD WITH A PURPOSE. Your customers, employees and co-workers are watching you. Your ability to carve out your top three leadership principles and execute them in all you do is critical to your ability to lead. These principles should be grounded in a belief system built on ethics that transcend decisions that will compromise the lives of your employees and your business. 2 L ET PEOPLE KNOW THEY MATTER. As the leader in your organization it is your responsibility to ensure that every player on your team knows how his or her job contributes to the bottom line. It is when we take the time and make the effort to let every employee know that without their willingness to execute their responsibilities with excellence, the company would not be the success it is or better yet, the market leader it is destined to be. 3 R EMEMBER INNOVATION IS THE KEY TO DRIVING REVENUE. So often we as leaders spend far too many resources managing the bottom line, while the true opportunity lies in investing in new ways to bring the products and services our customers desire to market. The strategy of innovation allows businesses to stay on the cutting edge as well as generating revenues that provide opportunities to keep our promise to our stakeholders---job security, benefits, exceptional customer service, state of the art products & services while delivering maximum dividends. Growing your roots requires applying the right ingredients at the right time that not only will build a solid foundation, but also ensuring we don’t compromise our natural resources as we strive to lay the groundwork for leadership that will leave build a legacy.

Business Imaging is a business development firm specializing in fostering “Individual Effectiveness & Productivity”. The firm is led by Cheryl McDuffie James, Managing Director, with over twenty years of experience. Our client services include a full range of business development services including one-on-one & team business coaching, training development & facilitation, process management services, small group seminars as well as speaking engagements upon request. For additional information regarding our services visit www.businessimaging.org.

BRITEGIRL.COM | SPRING 2011

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WEAR Ambre Blends

The blending of ambre oil with other organic essential oils, activated by the body’s warmth, produces a unique, long-lasting, individual fragrance that compliments one’s own natural chemistry. Ambre Blends’ products are described as clean, sensual and addictive. These essences smell slightly different on everyone due to the unique chemistry we have individually. Once applied, the scent is activated by body heat and nourishes the skin. All three essences are unisex and are enjoyed by both men and women. www.ambreblends.com Available at The Beauty Spot, Orlando, FL, www. beautyspotinc.com

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Founded in 2004 by online shopping expert Michelle Madhok, SheFinds. com is where today’s professional, time-starved women go for fashion and beauty shopping solutions. SheFinds.com will instantly bring you up-todate by getting the nets most promising finds right in front of you. www.SheFinds.com

GIFTS FOR DAD Drill Operated BBQ Grill Brush

Screw the elbow grease...go get the drill. Yes, let the power of electricity clean your grill in a flash. This handy brush can be used with corded -- and cordless -- drills and electric screwdrivers, and will fit onto any standard size chuck. Works best while the grill is still hot. The high tensile strength brass bristles will not rust. Brush measures 5 inches L x 1 ¼ inches W x 1 ¼ inches H. $4.95

The Sportula

Meet the Sportula. Whether he’s the ultimate tailgater or just a weekend barbecue fanatic give him something functional that will tell him how much you love him with every flip of a burger! Spatula is heavy-duty stainless steel with a laser-cut design. Handle is maple with durable brass rivets. Measures 18 ½ inches H x 4 inches W from the handy bottle opener to the end of the spatula. Also available as a Golfer, Buck and Bass. $28.

Dress for Dinner Napkins

Even if the guy’s dressed in his favorite old white tee shirt, with this napkin at his neck he’ll actually look like he made the effort to get dressed for dinner. A great conversation piece at any party. There are 20 3-ply paper napkins to a package, four designs, five of each tie. Measures 6 ½” x 6 ½” when closed. Cello wrapped. $5.95, www.spoonsisters.com

DON’T FORGET DAD! 46

SPRING 2011 | BRITEGIRL.COM

Hollifield Legal Centre Our vision is to champion the legal, social, and economic rights of women by providing professional legal representation in all Florida state and federal courts of law. HOLLIFIELD LEGAL CENTRE was created by attorney Travis Hollifield to benefit and empower women facing difficulties with employers. We are dedicated to protecting women from harassment, discrimination, and retaliation in the workplace. We offer zealous representation designed to meet each client’s individual needs. OUR SERVICES include providing legal advice in the following areas:

• Sexual Harassment • Pregnancy Discrimination • Family and Medical Leave Act (FMLA) • Retaliation • Unpaid Wages and Overtime • Severance Agreements

If you are a victim of harassment, discrimination, or retaliation in the workplace, you have the right to protect yourself. Please contact us for a confidential and free initial consultation so that we may assist you in determining your rights. Please review our website at www.trhlaw.com for more information about Hollifield Legal Centre or call us at 407 599 9590. We are conveniently located in downtown Winter Park near the corner of Park Avenue and East Lyman Avenue. CONTACT INFORMATION: Hollifield Legal Centre 147 E. Lyman Ave., Suite C Winter Park, FL 32789 Phone: 407 599 9590 Website: www.trhlaw.com

Bike MS THE CITRUS TOUR

MAY 14-15, 2011 Bok Tower Gardens, Lake Wales to the Caribe Royale Resort, Orlando

Sign up to ride your choice of one of three routes on Saturday (50, 75, 100 miles), and two on Sunday (50, 75 miles). We’ll be there to support you every mile with tools to help you train and raise funds for a cure for Multiple Sclerosis (MS.) The sense of accomplishment that you’ll feel as you cross the finish line can only be matched by the difference you’ll be making in the lives of people affected by MS.

Every mile you ride, every dollar you raise, brings us closer to a World Free of MS!

People with Multiple Sclerosis (MS) know something about moving that most of us don’t understand — moving is not a guarantee. The National MS Society is addressing the challenges of living with MS by helping to enable each person whose life is affected with MS. The Society is ...

MOVING research forward ... MOVING closer to a world free of MS ... MOVING lives foward through awareness, connections and participation.

BikeMSmidFL.org or call 813.889.8363 or 407.478.8882 for more information