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“ THEQUEENOFI NGRESS” I r e n eMa j orl i v e si nI n gr e s sAbbe ywi t hh e rs e v e nc h i l d r e na n d( wh e nh ei sn ota br oa d ) , h e rh u s ba n dSa m. Sh eh ol d st h eSc ot t i s hf e u d a l c ou r t e s yt i t l eof La d yHa i l e s , a n dh e r h u s ba n d , Lor dof Ha i l e s , f r omt h e i ro wn e r s h i pof Ha i l e sCa s t l e . I n f or ma l l ys h eh a sbe e n gi v e nt h emon i k e rt h eQu e e nof I n gr e s s I n gr e s sAbbe yi sal a r geh i s t or i cn e ogot h i cbu i l d i n gont h eba n k sof t h eTh a me s , n o wi nt h emi d d l eof a2 1 s tc e n t u r ye s t a t et h a th a ss pr ou t e du pa r ou n di t . I n gr e s sAbbe yi t s e l f i sd en i t e l yt h eh omeof qu e e n , d e c k e dou ta si ti swi t hs omer oomsr e mi n i s c e n tof ami n i Ve r s a i l l e s . Th eh ou s e , ors h ou l dwes a yc a s t l e , ooz e sopu l e n c et h a ti saf u s i onof i t sh i s t or ya n dI r e n e ’ sl a t t e rd a yd e c or a t i n g. I r e n ewa sbor ni nYa ou n d é , t h ec a pi t a l of Ca me r oon , t h es e v e n t hof n i n es i bl i n gs . He rmot h e r , n o wr e t i r e d , wa sas e a ms t r e s sa n dh e rf a t h e ra ma j ori nt h eCa me r oon i a nAr mya n damot or c yc l eou t r i d e ri nt h ePr e s i d e n t i a l Gu a r d . I r e n ed e s c r i be sh e rc h i l d h ooda sbe i n gf u l l of l o v e , l ot s of mo v e s , a n dt h eh e c t i cl i f eof al a r gef a mi l y . I n1 9 9 4, I r e n ewa s c r o wn e dt h ewi n n e rof Ca me r oon ’ spr e mi e rbe a u t yc on t e s t . Th a tt e e n a gea c h i e v e me n tk i c k e d s t a r t e dac a r e e ri nmod e l l i n ga n de n t e r t a i n me n tt h a tc on t i n u e st ot h i sd a y . I r e n eh a sbe e ni npr od u c t i on sa s wi d er a n gi n ga sJ a me sBon d–Di eAn ot h e rDa y , Al i GI n d a h ou s e , a n d Ea s tEn d e r s . Sh ewa sar e gu l a rh os t e s sont h eGr a h a mNor t ons h o w. An d , wi t hh e rs i s t e r , El s a , c r e a t e dt h egr ou pMa j orwh i c hma d et h eSi x Ch a i rCh a l l e n gei nt h eUKXF a c t or2 01 4wi t hLou i sWa l s ha sme n t or . I r e n eh a sh e ro wnF r e n c h l a n gu a gef a s h i ons h o w–Es s ’ Mod epa rI r è n e Ma j or . Sh ea ppe a r si nr e a l i t ys h o wss u c ha sBr i t a i n ’ sPu s h i e s tP a r e n t s , Bi l l i on a i r eBa bi e sa n dBr i t a i n ’ sF l a s h i e s tF a mi l i e s . I r e n ed e s c r i be sh e r s e l f a sl i vi n ga n dbr e a t h i n gf a s h i ona n di sk n o wnf orh e rf a s h i onf or wa r d s t yl e . Sh ea s s e r t s“ I d on otf ol l o wf a s h i on . Ast h e ys a y‘ F a s h i oni swh a t y oubu y; s t yl ei swh a ty oud owi t hi t ’ ” . Ont opof t h i s , I r e n ei st h ef ou n d e ra n dd r i vi n gf or c ebe h i n dI M Li f e , a c h a r i t yd e v ot e dt opr o vi d i n gs u ppor tt ot h os ei nd e s pe r a t en e e di n Su bSa h a r a nAf r i c aa n dt h ewe s t e r nI n d i a nOc e a n , a n dof GI A( Ga yI n Af r i c a )F ou n d a t i onwh i c hs t r i v e st oboos ta wa r e n e s sof t h epe r s e c u t i on of t h eAf r i c a nLGBTc ommu n i t y . Sh ei sa l s oAmba s s a d ort oI n t e r n a t i on a l Ha r bor , ac h a r i t yf ou n d e db yf or me rUSs pe c i a l ope r a t i on sv e t e r a n sd e d i c a t e dt oe l i mi n a t i n gh u ma nt r a fc k i n ga n da bd u c t i on . I r e n e wor k swi t hot h e rc h a r i t i e ss u ppor t i n ge d u c a t i oni nAf r i c aa n dt h ee l i mi n a t i onof F GM. Th eot h e rh a l f of t h es t or yi sSa mMa l i n , aCa n a d i a nwh omI r e n ema r r i e di n1 9 9 8. Sa mi sage ol ogi c a l e n gi n e e rb yt r a i n i n gwh oo v e rt i meh a s d e v e l ope das t r on ge n t r e pr e n e u r i a la i r . Hei st h ef ou n d e rof Ma d a ga s c a rOi l , wh i c hh ebu i l ti n t oa$ 1 ¼bi l l i onpr i v a t ec ompa n y . Cu r r e n t l ySa m i sf oc u s e donBu r k e ’ sP e e r a gea n dononmi n i n ga n donoi l e x pl or a t i on . Sa mi sa nHon or a r yCon s u l f orLi t h u a n i a . Sa mbe l i e v e st h a ta n yt h i n g c a nbea c h i e v e dt h r ou ghpe r s e v e r a n c e . Th i st r u l ypol yma t h i cc ou pl es u ppor te a c hot h e ri nt h e i rv a r i ou se n d e a v ou r sa n da tt h es a met i mea r ebr i n gi n gu pabr ood–s omemi gh t s a yad yn a s t y–of s e v e nc h i l d r e n : Sa ma n t h a , Lu l u Ma r i e , P e a r l , Li n c ol n , Mon a Swa n , Noa ha n dMa s on . I r e n ei spr ou dt oe mph a s i s et h a tt h e y r a n gei na gef r om2mon t h st o…1 8y e a r s . Th i sbu r ge on i n gf a mi l yi st h e s u bj e c tof a r t i c l e si npu bl i c a t i on ss u c ha sTa t l e ra n dTh eTi me sSa t u r d a yMa ga z i n ea n dv a r i ou sn a t i on a l a n di n t e r n a t i on a l TVs h o ws . Wh e n a s k e dwh ys h ed oe st h e s es h o ws , s omeof wh i c ha r er a t h e rl o we rbr o w t h a not h e r s , I r e n es a ys“ Ne v e rt a k ey ou r s e l f t oos e r i ou s l y . I wa sbor nt o bei nf r on tof t h ec a me r aa n dt h es t a rof myo wns h o ws ! ”a n ds h eh a s be e nqu ot e di na tl e a s ton eof t h es h o wsa sd e s c r i bi n gh e rh u s ba n da s a n“ e x t r a ” . I r e n ek e e n l ye mbr a c e sBr i t i s h n e s sa n da l l t h a tBr i t a i nh a st o gi v e . Sh ei saP a t r onof t h eCa s t l eof Me yTr u s ta n das t r on ga d v oc a t e of t h er o y a l f a mi l y-ad r e a mc a met r u ef orh e rwh e n , wi t hSa m, s h eme t t h eQu e e nac ou pl eof y e a r sa go.

Sh ei sas t r on gbe l i e v e rt h a tt h e r ea r en oc oi n c i d e n c e si nl i f e . “ F i n dy ou r pa t ha n dpu r pos eont h i sEa r t h ”s t a t e sI r e n e . “ Li f ei st h egr e a t e s tgi f t ” s h ea d d sa n dc on t i n u e s“ F oc u sont h egood . Aspe rLi n c ol n , ‘ Wh e nI d o goodI f e e l good , wh e nI d oba dI f e e l ba d , a n dt h a t ’ smyr e l i gi on . ’ ” I r e n ei sat ou rd ef or c ebot hs t a n da l on ea n di nh e rvi br a n ta n da c t i v e f a mi l y . Wa t c ht h i ss pa c ea swek n o wt h e r ei smu c hmor et oc ome .

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Th r e emon t h sa go, onJ u l y1 6, 2 01 8, I r e c e i v e daph on ec a l l f r ommyt e a mwh i l e s i t t i n gonmyc ou c hi nt h el i vi n gr oom; d oi n g s omewor konmyc ompu t e r , a n de n j o yi n ga gl a s sof wi n e . I a n s we r e dt h eph on ewi t ha c a l ma n dpe a c e f u l v oi c e , t h e nI r e c e i v e dt h e bi gn e wst h a tI h a dbe e nn omi n a t e df ort h e I nu e n c e rAwa r d sMon a c o2 01 8i n“ F a s h i on ” c a t e gor yt h a twa sgoi n gt obeh e l di nMon t e Ca r l o, Mon a c oon07Oc t obe r2 01 8. I d i d n ’ t k n o wwh a tt os a y . I wa ss u pe rh a pp ya n d s i gn ic a n t l ys u pe re x c i t e d . F orme , i twa s s u c hbi gn e wst oben omi n a t e df ora na wa r d a n dof c ou r s ea na c h i e v e me n t . Ont h emor n i n gof 06Oc t obe r2 01 8, I boa r d e dmy i gh tt oNi e c ef ort h ebi gGa l a Awa r dwe e k e n di nMon a c o. On c ea r r i v e di n Ni e c e , I wa spi c k e du pb yah e l i c opt e ra l l t h e wa yt oMon t eCa r l ot h a twa sa l r e a d yl i k e s ome t h i n ge l s et ome . I wa sa c c ommod a t e d a t “ LaVi l l aVgi e ”wh i c hi son eof t h emos t pr e s t i gi ou svi l l a si nCôt ed ’ Az u rd u et oi t s h i s t or y , a r c h i t e c t u r ea n du n i qu el oc a t i on . Th eh omet ot h ef a mou sf a s h i ond e s i gn e r Ka r l La ge r f e l df oro v e rt e ny e a r s , t h a tpl a c e wa sona n ot h e rl e v e l . On c et h e r e , I h a da bu t l e rwe l c omi n gmea n ds h o wi n gmea r ou n d a swe l l a se x pl a i n i n ge v e r yt h i n ga bou tt h a t won d e r f u l pl a c e . On c en i s h e d , I wa si n t e r vi e we db yaF r e n c hTVpr od u c t i ona bou tmy l i f e s t yl ei nge n e r a l a n ds omeot h e rge n e r i c qu e s t i on sr e ga r d i n gmywor k , e t c . F i n a l l y , I a r r i v e dt omyr ooma f t e rabe a u t i f u l vi s i tof Mon t eCa r l o. Gi f t swe r ea l l o v e rmy be d r oomf r oma l l t h es pon s or swh owe r e s u ppor t i n gt h eAwa r d swe e k e n d . I l i t e r a l l y a l r e a d yf e l tl i k ei npa r a d i s e . I u n pa c k e dmy be l on gi n gs , t h e nh a dt h ec h a n c et ogo d o wn s t a i r sa n dme tot h e r si nu e n c e r swh o we r es t a yi n ga tt h evi l l a . Of c ou r s e , I e x pl or e dt h epl a c ea r ou n d . Th ee v e n i n g c a mequ i c k l ywi t hama n d a t or yd r e s s c od e “ Roc kCh i c ’ ’ a n de v e r y on ewa s l ook i n gf a n t a s t i c . Weh a dou rc a r swa i t i n gf or u sd o wn s t a i r st h a td r oppe dof f a tt h ef a mou s Ca s i n oRo y a l ef ort h ef a mi l yph ot os h oot wi t ha l l t h ei nu e n c e r st h a th a dbe e n n omi n a t e dt h i sy e a rf r oma r ou n dt h ewor l d . Af t e rt h epi c t u r e sa n di n t e r vi e wsf r om d i f f e r e n t TVsa n dl oc a l n e ws pa pe r s , wewe r e pi c k e du pb yama gi c a l t r a i nt h a tt h e n d r oppe du st oa n ot h e rwor l dc a l l e d,

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Co y a . Ont h ewa y , t h es k ywa sf u l l of r e wor k sa n de v e r y on el ook e ds oh a pp ya n d a ma z e da bou tt h ee n t i r ee x pe r i e n c e . AtCo y a I h a dac h a n c et oe n j o ys omea ma z i n gs i gn a t u r ec oc k t a i l sa n dP e r u vi a nc u i s i n e s . I a l s o c h a t t e dwi t hf e wot h e ri nu e n c e r sf r om a r ou n dt h ewor l dt ok n o wt h eh a r dwor k be h i n da l l t h os ea ma z i n gpa ge st h e y’ v eh a d . Th ee v e n i n gpa s s e dv e r yqu i c k l ya n dt h e r e wa sac h oi c ee i t h e rgoi n gba c kt ot h e h ot e l / vi l l at oge ts omer e s tore n j o yi n ga n a f t e rpa r t ya tJ i mmy’ sas u pe rgl a mor ou s n i gh tc l u bi nMon t eCa r l o. Th ebi gd a yn a l l yc a me , bu tbe f or et h ebi g e v e n i n gwea l l me tu pf ora ne x c l u s i v e br u n c ha tMon t eCa r l oBa yHot e l ; wh e r ewe h a dac h a n c ea n doppor t u n i t yt ot a k es ome c ool pi c t u r e sa r ou n dt h ea r e a , a n dt oe n j o y s omeof t h emos td e l i c i ou sa n da ppe t i s i n g d i s h e sc ook e ds pe c i a l l yf oru s . Th ebr u n c h wa sgoi n gd o wnwe l l ; e v e r y on ewa ss u pe r s oc i a bl ea n df r i e n d l y . On c et h eBu r c he n d e d , ou rc a r sa n d h os t e s s e spi c k e du sa n dd r oppe de v e r y on e ba c kt ot h e i ra c c ommod a t i on s . Ba c ka tt h e vi l l a , weh a dac h a n c et or e s tbe f or et h ebi g e v e n i n g. Bu ti n s t e a dof t a k i n gr e s t , I d e c i d e d t ot a k es omepi c t u r e sof myGa l aAwa r d s d r e s st h a tI ’ v epi c k e dt owe a rf ort h ee x c i t i n g Awa r d se v e n i n g. Ata r ou n d7PM, e v e r y on e wa sr e a d yd o wn s t a i r sa n dl ook i n ga bs ol u t e l y br e a t h t a k i n g. On c ea r r i v e da tt h eMe r i d i e nBe a c hPl a z a , wh e r et h eAwa r d sc e r e mon ywa st a k i n g pl a c e , t h e r ewa sar e dc a r pe twe l c ome f u l l of pr e s sa n dph ot ogr a ph e r sa r ou n d . Att h a t mome n t , I f e l tl i k eamo vi es t a ra n dc ou l d n ’ t be l i e v et h i swa sa c t u a l l yh a ppe n i n g. I s t e ppe di n s i d et h ev e n u ea n de v e r yt h i n g l ook e ds u pe rl a vi s h . F r omc h a mpa gn et o d a n c e r swi t hi mpe c c a bl ed r e s s e sont h os e be a u t i f u l wome n , i twa ss u pe rgl a mor ou s e v e r ywh e r e . I twa sl i k eas c e n ef r omGr e a t Ga t s b y . On c ee v e r y on ee n j o y e dad r i n ka n d ac on v e r s a t i onwi t c he a c hot h e r , weh a d n a l l ybe e ns e a t e dt oou rt a bl e sf ort h ebi g n i gh tn omi n a t i on . Th e r ewe r ea r ou n d3 00 i nu e n c e r sf r oma r ou n dt h ewor l dwi t h mi l l i on sof f ol l o we r s . I f e l tpr e t t yi n s i gn ic a n t a sc ompa r e dt ot h e ma n da l l t h os ebi g n u mbe r st h a tt h e y’ v eh a v e .

Th e ys t a r t e dt h eAwa r d swi t hawon d e r f u l s pe e c ht h a tma d eu sa l l r e a l i s e dh o wl u c k y wewe r et obet h e r en omi n a t e dwi t ht h ebe s t i nu e n c e r sf r oma r ou n dt h ewor l d . I twa sph e n ome n a l . Th e ys t a r t e dc a l l i n gt h e i nu e n c e r swi t he a c hc a t e gor yf r om Li f e s t yl e , Tr a v e l , Be a u t y , En t e r t a i n me n t , F a s h i on , e t c . I wa sn omi n a t e di nt h eF a s h i on c a t e gor ya n dwh e nt h e yc a l l e dmyc a t e gor y , I wa ss u pe re x c i t e dt os e ewh owa sgoi n gt o ge tt h ea wa r d . I tn e v e rc r os s e dmymi n df ora s e c on dt h a ti twou l dbeme . Wh e nmyn a me a ppe a r e dont h es c r e e na sawi n n e r , I t h ou gh ti twa sami s t a k e . Bu twh e nt h e yme n t i on e dmyn a mea tt h epa n e l ont h emi c r oph on e , t h e nI r e a l i s e dt h a tc a n n otbeami s t a k e . Ev e r y on ea tmyt a bl ewa ss c r e a mi n g a n ds h ou t i n ga n di twa ss ome t h i n ge l s e . I s t i l l c ou l d n ’ tbe l i e v et h a twa sh a ppe n i n g. I wa si n vi t e dont h es t a ge , h a n d e do v e rt h e a wa r dt r oph yb yt h eh os tof t h ee v e n i n g. Th e nI h a dt od e l i v e ras h or ts pe e c h . Att h a t mome n t , mypa l mss t a r t e ds we a t i n ga n dmy k n e e swe r ege t t i n gwe a k e r . Tobeh on e s t , I wa spr e t t yn e r v ou s . Th e nI gr a bbe dt h e mi c r oph on ea n dl ook e da tt h ec r o wda r ou n d me . I t h ou gh ta bou tt h os el a t en i gh t sa n d e a r l ymor n i n gst h a tI h a dwe n tt h r ou gha l l t h e y e a r sof h a r dwor k , d i s c i pl i n ea n dd e d i c a t i on . I t r i e dt obu i l da n di n s pi r ea ne n t i r ewor l d wi t hmys e n s eof f a s h i on . I wa ss u pe rgr a t e f u l a n dt h a n k f u l t oe v e r y on eou tt h e r ee s pe c i a l l y myf ol l o we r sbe c a u s ewi t h ou tt h e mI wou l d n otbewh e r eI wa sr i gh tt h e n . Th en i gh tc a r r i e dona n de v e r y on ewa s ma k i n ga n de n j oi n i n gt h emos tof i t . I wa s o v e rt h emoon , wa l k i n gwi t ht h et r oph ya n d c e l e br a t i n gmywi nwi t ht h eot h e ri nu e n c e r s a n dwi n n e r s . I mu s ts a yt h a twa son eof t h e be s te x pe r i e n c e sI h a di nmye n t i r el i f e . I ’ v e r e a l i s e da n dl e a r n e di na l l t h e s ey e a r st h a t wi t has t r on gc h a r a c t e r , s e l f be l i e v ea n dh a r d wor k ; y ouc a nge ta n ywh e r ey ouwa n ti nl i f e a sl on ga sy oua r egr a t e f u l t ope opl ea r ou n d y ou . ”


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ms obl e s s e dt ober e c ogni z ef orac e r t a i nl ook Q: W hendi dyous t ar t edmodel i ngandwhatdr ov e A:Ia a ndt opa r t i c i pa t ei na l l t hos ee xc i t i ngj our ne ys yout owar dst hi scar eer ? be y onda l l t hos et a l e nt s . Ev e r yt i mey ous e ey our s e l f A:Iha v ebe i ngnot i c e dv e r yy oungf ormyl ooka nd wc ov e r , i t ' sa na c hi e v e me nt , t obepa r toft he myf e a t ur e s . 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Al l myi nc r e di bl e c a met omet hr ougha l l t hos et r a v e l s , di s c ov e r i ng e di t or i a l sa nda dv e r t i s i ngi nVogue , Ha r pe r ' sBa z a a r , e a c ht i me , ont hos ei nc r e di bl ec ount r i e s , di f f e r e nt Cos mopol i t a n, El l e , Ami c a . . . Howwoul dIc l os et he popul a t i on, di f f e r e ntl a ngua ge sa nddi f f e r e nt l i s t . . . c ul t ur e s . Youc a ns a yt ha t , i nonewa y , t hi smode l i ng c a r e e ri sas hor t c ut , l i k eaki ndofa c c e l e r a t e d Q: W hataboutl i f es t yl e?I si thar dt okeepupt he e duc a t i on, t ha tma k e sy oui nf e wmont hsbe c ome s t epwi t he v er yt hi ng( f r om f oodt oper s onalgoal s a wa r eoft hegr e a t ne s sbuta l s ooft hea l l t r a psa nd os por tt opar t i esors el ft i me)whi l eyouar eal s o da nge r soft her e a l l i f e . Ev e ni f , be t we e nphot os hoot s t er ybus ydoi ngt hes eki ndofj obs ? a ndr unwa ys , t hemode l i ngi sv e r yt i mec ons umi ng, I v Whe nIa mdonewi t hmyda i l ywor k, Ia l wa ys a l s oha dt hec ha nc et obea bl et oc ont i n uemys t udi e s A: hos et or e l a xr s ta ndt he nt ode di c a t emyt i met o pa r tt i mea ndt obegr a dua t ebe f or eIc oul dj umpt o- c mya r t i s t i cwor ka sapa i nt e r . Is t a r t e dt os k e t c h t a l l yi nt ot hec a r e e r . dur i ngmyt r a v e l sa ndIpr oduc eoi l , mi xme di a sa nd a c r yl i cpa i nt i ngsf orf e wy e a r snow. Ia mv e r y Q: W hati syourmes s agef ort hene w gi r l s i n v ol v e di nmya r tt ooa ndi tbr i ngsmej oya nd wi s hi ngt obecomes ucces s f uli nt hi si ndus t r y? pe a c e . . . A: Don' tt a k et hi ngst oope r s ona l , t he r ei supa nd downsbuti ti sof t e nmor er e l a t e dt opol i t i ci nt he W hi c hpar tyoul ov et hemos tf r om t hephot oi ndus t r y , k e e py ourmi ndha ppya ndc r e a t i v e , e duc a t e Q: s hoot s?f as hi on/ beaut y/ concept soracombi nay our s e l fa ndz a pne ga t i v ee ne r gi e s . . . Donotbea t i onbet weenmany? c opyc a ta nda l wa ysf ol l owy ouri ns t i nc t . A:Ev e r yt i mei sagr e a te xpe r i e nc e , br i ngi ngt hr ough ane wc onc e pta ndt hr ought hewor kofa l l t het e a m Q: W hatar et hehar des tpar t soft hej obwhi c h wi t hape r s ona l t ouc ha nda nor i gi na l vi s i onoff a s hmadeyouqui tatonemomentma ybe? i oni swha tt ur nsmeon. Il ov et obepa r tofa l l t hos e A:I fy oul ov ewha ty oudo, i fy ou ndy ourpa t ha nd a dv e nt ur e s . y ours i gna t ur ea ndi fpe opl er e c ogni z ey ouf ora c e r t a i ni ma ge , y ouc a nt ot a l l ye nj oyt hi spr of e s s i on. 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Th a t ’ st h es e a l of a ppr o v a l t h a tI n e e d : t or e c ogn i s et h a t t h i si swh a tI d obe s t . I ’ v el e a r n e dt h a tt h e s ei n t e r a c t i on s a r eu n i v e r s a l . We ’ r ea l l e mot i on a l be i n gsa n de v e r yt h i n g a r ou n du si sba s e donr e l a t i on s h i ps . Re l a t i on s h i psgo be y on dt h e“ j u s tme e t i n gwome n ” c on c e pt . I tme a n s be i n gh a ppi l yma r r i e d , c r e a t i n gs oc i a l c i r c l e sf r om s c r a t c h , c r e a t i n gn e wc a r e e roppor t u n i t i e sa n di mpr o vI NTERVI EW BYKATEMOSS i n gr e l a t i on s h i pswi t hy ou rf a mi l y . Re l a t i on s h i psa r ee vr ywh e r ea n dy ouh a v et or e a ps u c c e s si na l l t h os e Q:Coul dyoupl eas epr ovi deas hor tdes cr i pt i on e a r e a s . ofyour s el f ?W hatwer eyour r s tt hought son W hatbeha vi our a wsdoyouf r equent l ys ee J ohnnyCas s el lt ur ni ngi nt oLondon’ st opdat i ng Q: i nmen?W hati st hecommon a wt hatcaus es coac h? eakdownsi nr el at i ons hi ps ? A:Ac t u a l l y , i ta l l h a ppe n e dqu i t eor ga n i c a l l y . I ts t a r t e d br d en i t e l yn dt h a te mot i on a l u n a v a i l a bi l i t yi sa n a sape r s on a l n e e d . I f e e l t h a te v e r y on ewh o’ swor k i n g A:I mpor t a n tf a c t or . Th e r e ’ sa l wa ysad e e pe rr e a s on i n g i nt h es e l f d e v e l opme n ti n d u s t r y , s h ou l da l wa ysf oc u s i h i n di t , u s u a l l yt r a c e dba c kt oe a r l i e re v e n t si nt h e i r t h e i rr s tpr oj e c tont h e ms e l v e s . Wh e nI wa sy ou n ge r , I be i f e . I tc ou l dbea st r i vi a l a sa ne mba r r a s s i n gpr i ma r y wa sv e r yc a u gh tu pi nt h e“ l a dc u l t u r e ”a n dwa sc l u e l e s s l s c h ool e x pe r i e n c e , wh i c ht h e na c t sa sar e f e r e n c ef or a bou twome n . At t e n d i n ga na l l bo yss c h ool a n dt h e n h i n k i n gi nac e r t a i nwa y: ‘ I f I a l l o wmys e l f t obevu l n e r s pe n d i n g4mor ey e a r ss t u d yi n ge n gi n e e r i n g, me a n tt h a tt bl ea n dd i s pl a ye mot i on , I ’ l l ge tpu n i s h e df ori t . ’ t h ef or me rc h a pt e r sof myl i f ed i d n ’ ta l l o wmu c ha c c e s s a I n or ma l l yt r yt oge tt ot h er ootof t h e i rpr obl e ma n d t ogi r l s . I wa n t e dt od os ome t h i n ga bou tt h es i t u a t i on h e n , gr a d u a l l y , wor kt h r ou ghe v e r ya s pe c tof t h e i rl i f e . a n dt ol e a r na bou twome nonad e e pe rl e v e l . I i n v e s t e d t Th a ti s , n oton l ywor k i n goni mpr o vi n gt h er e l a t i on s h i p al otof t i mei ns e l f d e v e l opme n tb yr e a d i n gbook s , t ht h e i rpa r t n e r , bu ta l s owi t ht h e i rf a mi l ya n df r i e n d s . s t u d yi n gh u ma nbe h a vi ou r , pu t t i n gmys e l f ou tt h e r e , e t c . wi dyous a yt hatamor epl eas antapI ’ v ema s t e r e dt h es c opeof h u ma nr e l a t i on s h i psa n dI ’ v e Q:So,woul oac ht odat i ngadvi cewoul dbebecomi nga r e a l i s e dt h a tI c ou l dma k eot h e rpe opl eh a pp y , b yh e l p- pr l i f ecoac handf r i endt oyourcl i ent s ? i n gt h e mt ol e a r nt h e s es k i l l sa swe l l . A:Abs ol u t e l y!Es pe c i a l l ywi t ht h eme n t or s h i ppr ogr a m, Q:So. . .whatar eyourt hought sonl ov e? wh i c hi ss pa c e do v e r61 2mon t h s ! Th i si ss omu c h A:Lo v ei sd en i t e l ys ome t h i n gt h a tt r a n s pi r e so v e r e e pe rt h a nwor k i n gwi t hs ome on eo v e rt h ewe e k e n d , t i me , wh e ny oul e a r nt oa ppr e c i a t ee a c hot h e r ’ squ a l i t i e sd nas e mi n a rr oom. F orme , t h ej o yc ome sf r omge t t i n g a n dr e c ogn i s et h ev a l u ei tc a na d dt oy ou . Mos tpe opl e ,i ogoonaj ou r n e ywi t ht h e s egu ys : t h e ya c t u a l l yt a k e a c t u a l l y , a d d r e s st h ei s s u es ol e l yr oma n t i c a l l ya n dt h e y t sa“ l i f e s t yl ec on s u l t a n t ” . I t ’ sawon d e r f u l f e e l i n g d on ’ tr e a l l yt h i n kl ogi c a l l ya bou ti t . Th e yd on ’ tqu a l i f ya s meona oh a v ec l i e n t swh omI ’ v ek n o wnf ory e a r s ! Th e yr e t a i n i n d i vi d u a l sba s e dont h e i rl on gt e r mn e e d s . Wome na r e t c a u s et h e yf e e l t h a tI t r u l ye n h a n c ea l l a s pe c t sof a c t u a l l ys a vvi e ra tt h i s , wh e r e a sme nwi l l e a s i l yc on f u s e mebe t h e i rl i f e . i n f a t u a t i onwi t hl o v e . Q:I fyoudon’ tmi nds har i ng,how i syourl ov e Q: Anddoyoubel i e v ei nl ov eat r s ts i ght ? l i f e?I ’ ma war et hati t ’ sar eal l yper s onal A:No, I be l i e v ei ni n f a t u a t i ona tr s ts i gh t . . . Ho wc a n ques t i onbut ,cons i der i ngt hatyouar ea“l ov e y oubei nl o v ewi t hs ome on e , wh e ny ouh a r d l yk n o w coac h”,youmus tha v eyourowns t or y . a n yt h i n ga bou tt h e m?Th i si d e ai su s u a l l yba s e don o v el i f ei sv e r ya c t i v ea tt h emome n t . I ’ v ej u s t l ook son l ya n di ta c t u a l l yh ol d su sba c kf r omd i s c o v e r - A:Myl omeou tof af ou r y e a rr e l a t i on s h i p, wh i c hwa saf a n i n gl o v e . Th er s tgl a n c ewi l l on l yr e v e a l t h ec ol ou rof c a s t i con e . We ’ r ebot hv e r ygr a t e f u l f ort h eou t c omeof t h ewr a ppi n gpa pe r ; t h e r e ’ sal otmor et ou n c o v e r , be - t t h os ef ou ry e a r s . I a l wa yse n c ou r a gepe opl ei nas i mi l a r n e a t ht h a t . s i t u a t i ont ol ookba c ka n dbea ppr e c i a t i v eof t h ee x pe Q:Doyout hi nkt hats oci almedi ai sacur s e i e n c e , r a t h e rt h a nc a r r yabi t t e rt a s t ei nt h e i rmou t h . wheni tcomest odat i ng?Doyour ec kont hati t r Af t e ra l l , t h a tpe r s onwa sar ee c t i onof y ou , f oral on g af f ect st hes oci et ywel i v ei n,nowada ys ? i me . An ywa y , t h ei r on yof y ou rqu e s t i oni st h a tt h e A:I t h i n ks oc i a l me d i ai sagr e a tt ool wh e ni tc ome st o t d a t i n gc oa c h ”i sc u r r e n t l yba c kont h ema r k e t . d a t i n g. I f y ou ’ r eonF a c e bookorI n s t a gr a m, y ouu n d e r - “ Ar eyoul ooki ngf orl ov eorar eyouj us t s t a n dh o wt ou s epl a t f or mst oma r k e ty ou r s e l f . I t ’ sc om- Q: ndi ngi t ? pa r a bl et ol e a r n i n gh o wt od r e s su py ou rs h opwi n d o w A:I t h i n kt h ek e yt on d i n gl o v ei st obea wa k et oe a c h a n da t t r a c ty ou ra u d i e n c e , b yc ommu n i c a t i n gy ou r oppor t u n i t y . Ne v e r t h e l e s s , I d on ’ tt h i n ky ous h ou l dbe v a l u e s . P e opl ewh od on ’ tu n d e r s t a n dh o wt ou s et h i s a ggr e s s i v e l yl ook i n gf ori t : t h i sc a nbeav e r yn ot i c e s pa c ea r egoi n gt of a l l s h or tof gr e a toppor t u n i t i e st o bl ea n du n a t t r a c t i v epe r s on a l f e a t u r e . me e tot h e r s , wh e t h e rt h a ti s : r oma n t i c , bu s i n e s s pr on e a Q:I fanyonei si nt er es t ed,how cant heyj oi n orpl a t on i cr e l a t i on s h i ps . yours es s i ons ?W hatopt i onsar ea v ai l abl e? Q:How doyous eet hef ut ur eofdat i ng,i nr eA: Tos t a r tof f , weof f e ragr ou pe x pe r i e n c e , wh i c h gar dst ot ec hnol ogy?How doyous eei tpr or e a l l yf oc u s e sonc r e a t i n gi mpa c t f u l c on n e c t i on swi t h gr es s i ng? h e r s . I t ’ sa1 2 h ou r” t a s t e rs e s s i on ”a n dav e r y” i mA:I t h i n kt h ebi gge s tpr obl e mwi t hma s s ma r k e td a t i n g ot r s i v e ”e x pe r i e n c e . Th e n , wepr o vi d es e v e n d a ypr oa ppst od a yi st h e i ri n e vi t a bl eo v e r popu l a t i on . Compa - me a mst h a ta r e ”on e on on e ”s e s s i on s , 1 0h ou r sad a y , n i e ss t a r tt omon e t i s et h e m: t h e yt h r o wa d v e r t se v e r y- gr f orawh ol ewe e k . I t ’ sv e r yi n t e n s ea n dr e qu i r e st h eou t wh e r ea n d , a sar e s u l t , t h e yl os et h e i ra ppe a l . mos tc ommi t me n t . Th eme n t or s h i ppr ogr a msa r egr e a t I f or e s e et h ea pps pa c emo vi n gt o wa r d sr e s t r i c t i n g orr e t a i n a bi l i t y , h e n c emyc l i e n t swi l l s e emeon c ea a c c e s sbe c a u s et h e r e ’ sac e r t a i na l l u r et ot h a t . I t ’ ss i mi l a rf e k , o v e r61 2mon t h s . I t ’ se x t r e me l yi mpor t a n tt oa c t ot h en i gh t l i f es pa c e , wh e r ei t ’ sc ool e rt obea s s oc i a t e d we k n o wl e d get h a t , i f t h i si sa na r e at h a ty ouwa n tt oe x c e l wi t ha“ me mbe r s on l y”c l u b. Th et r i bei su n i qu e , t h e a t , y ouh a v et obed e d i c a t e da n da l s oma k et h et i mef or t r i bei smor ee l i t i s t , t h e r e f or emor ea t t r a c t i v e . t . Att h es a met i me , y ouc a nc h e c kou tmywe bs i t e , or Q: W hatmakesyourexper t i s eahuges ucces s ? i n dmeons oc i a l me d i a . I h a v el ot sof c on t e n t sa n df r e e Andwh ydoyout hi nkt hatyou’ r eanexper ti n vi d e osc on s t a n t l yu pl oa d e dt h e r e . I a l wa ysr e c omme n d t hi sar ea? t h a tpe opl es h ou l dvi e wmyc on t e n tr s t , i nor d e rt o A:I t h i n ks u c c e s si sme a s u r e db ymyc l i e n t s ’ e x pe r i s e ei f t h i si sof i n t e r e s tt ot h e m. e n c e sa n dt h e i rr e s u l t s . 3 5| br i t i s h T H O U G H T S . u k


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Ca s t a n i e rP a r i si sabl e n dof mod e r na n dt r a d i t i on a l be s pok et a i l or i n g. Th ebr a n dh a sbe e nc r e a t e dbu i l dwi t ht h ei d e aa bou tt h emod e r nma n l ook : abu s i n e s s ma n , agl oba l t r a v e l e r , orj u s ts ome on ewh os i mpl ye n j o ys we a r i n gagr e a ts u i t , a n ds ot h ebr a n dh a sav e r yc os mopol i t a nf e e l i n gt oi t . Ev e r yt h i n gf r omt h ec ol ort ot h ec ompos i t i oni sd e pe n d i n gont h e d e s t i n a t i onof i t ' so wn e r , f ore x a mpl e : Hec a nl i v ei nNe wYor k , F r a n c e , or Du ba i , h ec a nbei nMi a mi Be a c h , i nSh a n gh a i orSa i n t Tr ope z-e a c h d e s t i n a t i onh a sad i f f e r e n tk i n dofa v ort h a tI l i k et oi n j e c ti n t omys u i t s . I wa n t e dt oc r e a t es ome t h i n gd i f f e r e n tf ort od a y’ sge n t l e me n , s ot h ebr a n d i sh a l f be s pok e , me a n i n gi t ’ sl e s spe r f e c t i on i s ta n dmor ec on t e mpor a r y , t a k e nf r omt h et r a d i t i on a l s u i t . 70% of t h es u i ti sh a n ds t i t c h e d , t a k i n g2 8 h ou r st oc ompl e t e , a bou taqu a r t e rof t h et i me f r a meof ac on v e n t i on a l be s pok es u i t . Th er e s ti sd on eb yma c h i n ea sn o wa d a ys , ou rc u s t ome r s wa n tc on v e n i e n c e . Be s pok ei sa l l a bou ts l o wf a s h i ona n dt omet h equ a l i t y i sat oppr i or i t y . Wh e nI bookmyf a br i c sI n e v e rl ooka tt h epr i c e . I f I l i k e t h ef a br i cI j u s tbu yi ta n dpu ti n t owor k . Th er e s u l tof t h i se x t r e me l y pa s s i on a t ea n dd e d i c a t e dwor ki sape r s on a l s u i tc r e a t e don l ya n df ormy c u s t ome r . I a mn ott a k i n ga n yr i s k sbe c a u s eof ah i ghpr i c ef a br i c : I d o qu a l i t ys oI n e e dqu a l i t yf r omt h er s ts t e p. Wh e nI c r e a t e dCa s t a n i e rI t h ou gh ta bou tt h en ed e t a i l s . I ’ v ec ol l a bor a t e dwi t hr e a l l yt a l e n t e dpe opl e t oc r e a t es omeof t h emos tbe a u t i f u l a c c e s s or i e st h a tc ompl i me n tmyc u s t ome r s ’ l i f e s t yl e . Th e s ei n c l u d ebe s pok eh a n ge r sc r a f t e df r omt h en e s t l e a t h e ra n dwoodbe c a u s ei t ’ sr e a l l yi mpor t a n tf ormet or e s pe c tmyc l ot h e s . I r e c ogn i z et h a tmyc u s t ome r sn e e dt obu i l dawa r d r obe . I ta d d ss ome t h i n g s pe c i a l a n dt i me l e s st oe v e r yCa s t a n i e rpi e c et h e yt a k eh ome .

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Q: W hat ’ si tl i keha vi ngt r a v el edt he wor l danddr es s edcount l es s wel l knownf acesandper s onal i t i es ? A: Wh e nI wa swor k i n ga tSa vi l eRo w, I d r e s s e df a mou spe opl el i k eMr Va l e n t i n oGa r a v a n i , J e f f Gol d bl u m, Di d i e rDr ogba . Bu tn o wI f r e qu e n t l yd r e s sa c t or s , f oot ba l l pl a y e r s , e v e n pr e s i d e n t s . I t ’ sav e r yi n t e r e s t i n gpa r tof my c a r e e rt h a tI c a nme e tt h e s epe opl ebe c a u s eI h a v ea c c e s st oi twi t hmywor k . On ed a yI c a n bed r e s s i n gs ome on ei nmys t u d i oa n dt h e n e x td a yonay a c h toronamo vi es e t . I ti sa n i mpor t a n ta n di n t e r e s t i n gpa r tof t h ec a r e e rf or mebe c a u s ei t ’ sa bou tt h ee x pe r i e n c e , i t ’ sa bou t a l l t h e s ed i f f e r e n twor l d sc omi n gt oge t h e r . Q: Tai l or eds ui t sar equi t ecl as s i c pi eces .How doyoukeept hem moder n andr el e v ant ? A: Wi t h ou tc on s t a n ti n n o v a t i onI t h i n kt h es u i t wou l dbed e a d . I l i k et or e n e wt h es u i twi t h s ma l l d e t a i l sa n dbr i n gs ome t h i n gu n i qu et ot h e l i n i n gof e v e r yj a c k e t , l i k et h i s( h eu n f a s t e n sh i s s u i tj a c k e tt or e v e a l abe a u t i f u l l yh u e da n dpi c t u r e s qu el i n i n g. I t ’ sac a n v a sof t r a v e l i n s pi r e d i ma ge s ; boa t s , c a r s , pl a n e s , s i gn boa r d sa n d c i t yl i gh t st h a tMa t h i e uh a st a k e nh i ms e l f ) Al l t h e s epi c t u r e sr e pr e s e n tCa s t a n i e r , t h e yma k e u pt h ei d e n t i t yof t h ebr a n d . F a s h i ont omei sa t ou c hof or i gi n a l i t y , at ou c hof f r e s h n e s s . So y ou rs u i tc a nbec l a s s i cont h eou t s i d ebu ti f y ouope nu pt h ej a c k e ty oua r ei n s i d ean e w wor l d , t h ewor l dof f a s h i on . Th i sa d d sabi tof c u r i os i t ya n dpe r s on a l i t y , I gu e s s . Mybr a n d a l s ol ook smor ec a s u a l c h i ct h a nt h ec l a s s i c c u tof as u i t . I s e tu pe v e r ys i n gl et ypeof s u i t d e pe n d i n gonwh a tt h ec u s t ome rwa n t s , bu tI mu s tr e c ogn i z et h a tt h es u i ti ss l o wl yd i s a ppe a r i n g, e s pe c i a l l yf r omt h ewor kpl a c e . We l i k et obel e s sf or ma l i nt h eofc e , n ot i e s n e e d e d , i t smor ec a s u a l a n dr e l a x e d . Sot h i si s t h es u i tof t od a y , be c a u s ewe ’ r ei nt h e2 1 s t c e n t u r ya n dwe ’ r el ook i n gt oh a v es ome t h i n g u pt od a t e . Q: W hati syourpr ef er r edwor kat t i r e? Sui t edorcas ual ? A:Ohwe l l t h i sd e pe n d sonmymood . Q: W hoi st heCas t ani erPar i sMan? A:I t h i n kmyc u s t ome ri sa ni n t e r n a t i on a l c i t i z e n , awor l da n dgl oba l c i t i z e n . Heh a sl i v e d i nd i f f e r e n td e s t i n a t i on sa n dh a sac os mopol i t a nou t l ook . Heh a sapa s s i onf orbu s i n e s sa n d l i k e st oe x u d ee l e ga n c ea n ds oph i s t i c a t i on . He e n j o yst h en e rt h i n gsi nl i f ea n dh a sas h a r p s e n s eof d e t a i l . Wh e nh eme e t spe opl eh e k n o wsh emu s th a v es ome t h i n gr e s pe c t f u l wh i c hr e pr e s e n t sh i ms e l f -Cl ot h e sf ormea r e j u s tt h a t ; i t ’ sa bou tr e pr e s e n t i n gy ou r s e l f . Q:Cas t ani erPar i si st hei dealf us i onof Br i t i s h, I t al i anandFr enc hs t yl eel ement s .How dot hes et r ans l at ei nt oyour s ui t s ? A:Br i t i s ht a i l or i n gi sv e r ys t r u c t u r a l ; i t ’ smor e r i gi dwi t hr e a l l yh i ghs h ou l d e r s , k i n dof l i k ea n a r mors u i t . Th eEn gl i s hc u ti ss t r i c t e r , wh i c hI r e a l l yr e s pe c ta sac u tbu tI wa n t e dt oa d d s ome t h i n ge l s e-s ome t h i n gof as a r t or i a l I t a l i a na i r . Th eI t a l i a n ti sd i f f e r e n t ; i t ’ sl i gh t e r a n dmor ef a s h i on a bl e . La s t l yI wa n t e dt obr i n g i ta l l t oge t h e rb ya d d i n gt h a te x t r aF r e n c h t ou c h-ami x t u r eof h i ghqu a l i t yma t e r i a l sa n d e l e ga n tf e a t u r e st od en et h e“ àl af r a n ç a i s e ”of d r e s sc od e s . Q: W hatdoest her el at i ons hi pbet ween amanandhi ss ui tmeant oyou? A:F ormei t ’ sa l l a bou tt h es h a pe , i t ’ sa bou t t t i n gt h ec on t ou r sof t h ebod ype r f e c t l y . Be c a u s ewh e ny ouwe a ragr e a ts u i ti tc h a n ge s e v e r yt h i n g–n oton l yh o wy oul ookbu ta l s o h o wy ouf e e l . Ob vi ou s l yt h e r e ’ sa n a n c i a l a s pe c tt oh a vi n gac u s t omma d es u i t , bu tI s e e i ta sa na s s e tt h a t ’ swor t ht h ei n v e s t me n t . I ’ d r a t h e rh a v eon ewe l l -t t e ds u i tt h a nf ou rs u i t s t h a td on ’ ttpr ope r l y .

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Q: Thebes pokepr oces si sar at hers peci al i z edone. Fr om cons ul t at i ont ot he ni s hedgar mentwal kus t hr ought hej our neyt ocr eat i ngt heper f ec ts ui t . A:Th i ss t a r t swi t ht h eme a s u r e me n t s . I d ot h i smys e l f . I f y ouwe a rCa s t a n i e rt od a y , i t ’ sbe c a u s ey ou ’ v ebe e ni npe r s on a l c on t a c twi t hme . Be i n ga bl et or e c ogn i z ea ni n d i vi d u a l ’ smor ph ol ogywi t h ou tat e c h n i c i a ni sas pe c i a l s k i l l , a n dI wa n tt oof f e rt h i st omyc u s t ome r s . I c a nt e l l y ouy ou r wh ol emor ph ol ogyr i gh tn o w, ( a f t e rpol i t e l ya s k i n gMa t h i e u goe sont oc or r e c t l yd e d u c ei n t e r vi e we r s ’ bod ys pe c ic a t i on sf r oms h ou l d e r s , bu s t , wa i s t , t r ou s e rs i z et h r ou ght oh e r s h oes i z ea n dwe i gh t ) Wi t hc u s t omi z a t i oni sa l l a bou tpe r s on a l t a s t ea n dr e s pe c t i n gt h ec u s t ome r sps yc h ebe c a u s et h i si nu e n c e se v e r yt h i n g; t h ec ol or , t h ef a br i c , t h el i n i n g, wh a tt h e ywe a rona d a i l yba s i si nor d e rt opr o vi d et h et opqu a l i t yof c omf or t f ort h e m. Bot hc u s t ome ra n dI wor kt oge t h e rt od e s i gn e v e r ya s pe c tf r omt h ec ol l a r , l a pe l s , s h ou l d e r s , poc k e t s , t o t h en u mbe rof bu t t on s , c r a c k sa n ds e a ms ; i t sa l l v e r yi n t i ma t e . An dbe c a u s ee v e r yt h i n gI pr opos et omyc u s t ome r si s u n i qu e , t h el e a dt i me sv a r yd e pe n d i n gont h ed e s i gnc on s t r u c t i on , t h ef a br i c sa n ds t oc ka v a i l a bi l i t y . Some t i me si t t a k e s3 4we e k s , ot h e rt i me si tc a nt a k el on ge r , ma ybe67 we e k s . Th emos ti mpor t a n tt h i n gwi t hbe s pok ei st h et r a n s mi s s i on be t we e na r t i s a n s . Th i sme a n st h a tt h es e c r e t sof t h i sc r a f t a r epa s s e dd o wnf r omon et a i l ort oa n ot h e r . Youh a v et o r e s pe c tt h ei n t e gr i t yof t h es k i l l . Th i si sh o wI wa st a u gh t a n di t ’ sh o wI wa n tt opr e s e r v ei tt h r ou ghmybr a n d . Q:W hatadvi cewoul dyougi v et omenwant i ngt o i nj ectabi tofcol orandper s onal i t yi nt ot hei rl ook? A:I td e pe n d sont h epe r s on a l i t yof t h ec u s t ome r . I ’ ma c oa c hi nNLP( n e u r on l i n gu i s t i cpr ogr a mmi n g) , wh i c h r e a l l ya l l o wsmet ou n d e r s t a n dmyc u s t ome ra sa ni n d i vi d u a l . I ’ v eme tpe opl ewh owa n tt oc h a n get h e i re n t i r el ookbu t s a yt h e yd on ’ tk n o wh o w. SoI ’ l l a s kt h e ma bou twh e r et h e y l i v e , wh a tk i n dof c ol ort h e ypr e f e r , a tt h i spoi n twh e nt h e y s a ybl u eorgr e y , I ’ l l t r yt oi n t r od u c en e wc ol or s , s oi t squ i t e i n d i vi d u a l i s t i c . OrI wou l ds u gge s tpl a yi n gwi t ht h el i n i n g i n s i d e . I a l s or e a l l yl i k et h ec on t r a s tof c ol or . I l i k et oc on t r a s tt h ec ol orof t h ej a c k e twi t ht h et r ou s e r s ; i tgi v e st h e s u i tak i n dof mod e r na n dc ool e d ge .

Q: You’ v er ecent l yexpandedi nt owomen’ swear .Doyou ha v eadi f f er entappr oac hwhenwor ki ngwi t ht hel adi es ? A: Wome na r ec ompl e t e l yd i f f e r e n tt ome n ; t h e y’ r emor epa r t i c u l a r a bou td r e s s i n gs oI mu s tbec ond e n ti nwh a tI d o. I mu s tbemor e r e s pe c t f u l a bou tt h eme a s u r e me n t s ; t h i si sr e a l l yi mpor t a n ta sa c ou t u r i e r , bu te v e nmor ei mpor t a n tbe c a u s eI ’ mas t r a i gh tma n . I t ’ s mor ed i fc u l tt od r e s swome nbe c a u s et h e yh a v ed i f f e r e n tf or ms a n ds h a pe s , a n dI mu s ta d a ptmyd e s i gn sf ort h ef e ma l es i l h ou e t t e a n dc r e a t es ome t h i n gal otmor ef a s h i on a bl et h a nt h es u i tf orme n .

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Q:I t ’ sapl eas ur et oha v eyouwi t husHel en. Weknow youasMi s sChi naandas uper model ,I ’ v eal wa yswonder edhow e v er yt hi ngbeganf orahi ghac hi e v erl i keyou. A: Th a n ky ou , t h epl e a s u r ei smi n e . Asat e e n a ge r I wa sd i s c o v e r e db yav e r ypr of e s s i on a l a ge n ti n Ch i n aa n dt ookmod e l i n ga n da c t i n gc l a s s e swh i l e a t t e n d i n gs c h ool . Ata ge1 5I s i gn e dmy r s t c on t r a c ta n dbe c a met h ei ma gea n da mba s s a d or of amu l t i n a t i on a l c ompa n y . Si n c et h e nI f e l l i n l o v ewi t hmod e l i n ga n dt ooki ts e r i ou s l ya saj ob. Un t i l n o wI ’ v et r a v e l e dt o1 2c ou n t r i e smod e l i n g h i ghf a s h i ona n ds t a r r i n gi nwor l d wi d ec omme r c i a l s . Mya mbi t i ont ookmet or e pr e s e n tCh i n ai n Mi s sUn i v e r s eTe e n2 01 1 , i nwh i c hI r e s u l t e dn a l i s t . I n2 01 3I j oi n e dMi s sP a c icWor l da n d be c a met h et i t l e h ol d e r . F r om2 01 6t o2 01 7I c ompe t e da sMi s sCh i n aa n dwonMi s sGl oba l En t e r pr i s e . Q:Is eeyouasabr a v eyoungwoman,what doesi tt aket or epr es entacount r yona wor l dwi des t age?At2 3year sofage,do youf eelpr es s ur eorpr i de? A: Asak i dI t r a v e l e dwi t hmyf a mi l yt or e c e i v e pi a n ol e s s on sa n de n j o y e dpl a yi n gBe e t h o v e n , Ch opi n , a n dDe bu s s yi nf r on tof h u n d r e d sof pe opl e . Al l t h ec on c e r tpi a n i s te x pe r i e n c ebe n et e d mype r f or ma n c eonr u n wa ys . I wa sa l s os oc i ops yc h ol ogi c a l l ypr e pa r e df r omay ou n ga gea n dwa s u pt oa l l t ype sof c h a l l e n ge s . Wh e ni tc ome st o r e pr e s e n t i n gCh i n ai npa ge a n t sI c a ns a yI ’ v egi v e n t h ebe s tv e r s i onof mys e l f a n dma d emyc ou n t r y pr ou d . I nt h ec ompe t i t i on sI ’ v ebe e nj u d ge don e v e r yt h i n gf r ommyph ys i c a l pr e pa r a t i ont ot h e wa yI e x pr e s smys e l f a n dh o wI t r e a tpe opl e , a l l t h ewa yt omyt h ou gh t sa bou tt h ei n t e r n a t i on a l r e l a t i on s , h o wI gi v eba c kt ot h es oc i e t ya n dt h e e x a mpl eI gi v et oot h e rwome n . I ’ md en i t e l ypr ou d a tt h es a met i meI k e e pmyf e e tont h egr ou n d a n dwor kv e r yh a r d , myt i t l e sa n dwor k ss pe a k f ort h e ms e l v e s .

s a met i meI pr i or i t i z equ a l i t ya n dc omf or twi t ha t ou c hof mype r s on a l i d e n t i t y . Re c e n t l yI gota n of f e rt od e s i gnc a s u a l f oot we a rf orabr a n da n d f r omn o wonI ’ l l ba l a n c emyd e s i gn i n ga n d mod e l i n gc a r e e r . !

Q: Youha v es uc hani nt er es t i ngcul t ur al bac kgr ound,what ’ syourmot i v at i onand whoi n uencesyout hemos t ?W hatmes s agewoul dyous endt oot herwomen? A:I wa sbor ni nCh i n aa n di nu e n c e db yCh i n e s e h i s t or ya n dc u l t u r e , pr i vi l e ge dwi t ht h eCon f u c i u s ph i l os oph y , a n dbe i n ga bl et ot r a v e l a n dl i v ei n ot h e rc ou n t r i e ss u c ha sSpa i na n dBol i vi aa l l o we d met oa d optt h eLa t i nAme r i c a na n dEu r ope a nc u s t omsa n dt h i n k i n gs . Myf a mi l ya n df r i e n d sa r e mybi gge s ts u ppor t e r s , t h e i rl o v ei smys ou r c eof mot i v a t i on . I l ooku pt omypa r e n t sn oton l y be c a u s et h e ya r ewi s ebu ta l s obe c a u s et h e ya r e v e r yu n d e r s t a n d i n ga n df u l l of l o v e . Ho we v e rI c on s i d e rmys e l f av e r yi n d e pe n d e n tpe r s on , h a vi n g Q:Congr at ul at i onsf oral lt hes ucces s ! d e v e l ope dmypa s s i on sbe i n gt a r ge t e da s‘ t h e Wehear dyou’ v egotpr of es s i onalpl ans mod e l ’ h a sn e v e rbe e ne a s y . I ga v emys e l f t h emi s r el at edt odes i gn. s i ont oma k eac h a n gei nt e r msof c on c e pt i on A: Th a n ky ou . I d o. I ’ v ebe e ns t u d yi n gi nt h er e a bou ty ou n gwome na n dwh a twec a nd of ort h e n o wn e dd e s i gnc e n t e rEI NAof t h eAu t on omou s oc i e t yd e s pi t eou rph ys i c a l a ppe a r a n c e s . Lu c k i l y Un i v e r s i t yof Ba r c e l on a , a n dI ’ mf or ma l i z i n gd e s i gn s I ’ ms u r r ou n d e db ys t r on gpe opl et h a th a v ef ou n da a sac a r e e r . I t ’ sapr i vi l e get oc ombi n emy yf ort h e ms e l v e s , bot hme na n dwome n , bu t e x pe r i e n c ei nf a s h i onwi t hmyk n o wl e d gei npr od - wa i f I ’ ds h a r ea n yme s s a ge , i twou l dbet on e v e rl e t u c td e s i gnwh i c hi smor et h a ne x c i t i n g. Wh i l eI pe opl eu n d e r e s t i ma t et h e m, t oa l wa ysbe bu i l tu pmymod e l i n gc a r e e rI a l s owi t n e s s e dt h e pr e pa r e da n dk e e pd oi n gt h egoodj ob. t r a n s i t i oni nt h ef a s h i oni n d u s t r y , t h e r e f or emy s e n s i t i vi t yi nbot ha r e a sa l l o wsmet oa l wa yss t a y on es t e pa h e a dof ot h e r s . I be l i e v et h a tmy c r e a t i vi t yi su n l i mi t e d , I u n d e r s t a n dmyc l i e n t sa n d c on s u me r s ’ n e e d sa n dwh a tt h e yl ookf or , a tt h e br i t i s h T H O U G H T S . u k| 50


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Wor l d wi d eJ ou r n a l i s t , TVPr e s e n t e r&Ph i l a n t h r opi s ts pe a k sa bou t h e ra c h i e v e me n t sa n da wa r d si naf u l l a n de x c l u s i v ei n t e r vi e wf or Br i t i s hTHOUGHTSMa ga z i n e . Q: W hatwast hebegi nni ngofSandr aCos ci o,asa pr of es s i onalj our nal i s tandl at er ,asanEnt er t ai nmentHos tandTV Pr es ent er ? A:I s t a r t e da t TV, a f t e rs t u d yi n g2y e a r sof j ou r n a l i s mon Ra d i oTe l e vi s i ona tt h eCopor t a n tpoi n ti s , t h er s tbos s y ouh a v e. . . Yous h ou l dbegr a t e f u l ; i f h ei sd e ma n d i n gs o mu c hof y ou ; i f h ea s k sf orav e r yme t i c u l ou swor k , t h a t wi l l ge n e r a t emu c hmor ee f f or tf r omy ou-s e ei twi t h goode y e s . Th a td e pe n d sonwh a twi l l bet h ef u t u r eof y ou rc a r e e r ” . An ds o, i twa s . Abou t1 9 88, a n dh a vi n g wor k e di nRe u t e r si nGe r ma n y , I we n tt h r ou gha l mos t5 y e a r sa sa“ Ne wswoma n ”t oge t h e rwi t hapr e s t i gi ou s Ne wsMa n , a n dI r e a l l ya ppr e c i a t en o wa d a ysa l l I l e a r n e d a tt h a tt i mea tmyy ou n g2 0y e a r s . Af t e rt h a t , I wa si n vi t e d t od o" Th eWoma n ' sPr ogr a m"f r oma n ot h e ri mpor t a n t n e t wor k , wh e r eI l e a r n e dal otbe c a u s ei twa sar a t h e rf a mi l i a rt e l e vi s i onf or ma t , l i k er e c e i vi n ga th omet opi c sof h e a l t h , be a u t y , a r ta n dc u l t u r e , t r a v e l , f a s h i ona n d , I goti n v ol v e dal oti nf a mi l i e sa n dh e l pi n gt od oph i l a n t h r opi ca c t i vi t i e s . Q: Weknow youl ov et ohel pandt hatyouar ei n cons t ants uppor tt oPhi l ant hr opi cac t i vi t i es .I s t her eanys peci als t or yyouwoul dl i ket os har e yourt hought swi t hus ? A:I r e me mbe r , pe opl ewh oc omet ot h epr ogr a mt oa s k f orh e l pbe c a u s et h e yd on oth a v eh o wt obu yme d i c i n e t oc u r et h e ms e l v e s. . . Wema d eapr ogr a mf oc u s e don h e l pi n gama nwh owa ss u f f e r i n gav e r ys t r a n ges k i n d i s e a s e . I u s e dt h eTVpr ogr a mona i ri nt h emor n i n gs I wa sc on d u c t i n gont h a tt i mei nor d e rt oma k eac a l l f or h e l pwi t hou ra u d i e n c e . Att h a tmome n tawe l l k n o wn a i r l i n e , f orou rt ot a l s u r pr i s e , c a l l e du sa n ds a i dt h e ywou l d pa yt h et i c k e tt oBr a z i l a n dt h epa t i e n twou l dbea d mi t t e d t oas pe c ich os pi t a l ; be c a u s et h ea i r l i n eh a da l r e a d y vi s i t e dt h ed e r ma t ol ogi c a l Hos pi t a l i nt h a ta r e aa n d ob vi ou s l y , i twor k e d .Th e nt h epa t i e n twe n tt oBr a z i l a n d , I d i d n ’ tk n o wa n yt h i n ge l s ef r omh i mu pt o4mon t h sa f t e r … Su d d e n l y , wh i l eI wa spr e pa r i n gmys e l f a tt h eba c k s t a ge f ormyd a i l ypr ogr a m, s ome on eou t d oor sr e qu e s t e df or me . Myt e a mt ol dme : “ Sa n d r a , a tt h ed oort h e r ei sama n wh owa n t st os pe a kt oy ou . I a s k e dwh o, a n dh ed i d n ’ t r e v e a l h i ss e l f . An ywa y , I a s k e dt omyt e a mt oa l l o wh i m t oc omea n du pone n t e r i n gt h er oomh et ol dme : “ Sa n d r a , i si tpos s i bl et h a ty oud on otr e me mbe rme ?Lookh o w I h a v ec h a n ge d , I c omet ot h a n ky oube c a u s en o wI a m a ga i nt h es a mea sI wa sbe f or e . ”Hi si l l n e s sh a di mpr o v e d al otj u s tbe c a u s eof t h epr ogr a mwed i ds pe c i a l l yf or h e l pi n gh i m…So, i twa sagr e a te x pe r i e n c eof h a ppi n e s s f ormet os e eh o wt h a tma nt ot a l l yr e c o v e r e df r omh i s i l l n e s s . Some t i me sy ouc a n n ote x pr e s st h eh a ppi n e s st h a t c ome sf r omas ma l l ge s t u r epr o vi d e db ype opl ewh o h a v et h en e c e s s a r yt ool st oh e l p. Q:Sandr a, wecani magi net hehappi nes st hat hel pi ngot her s ,ma ygi v et oaper s onwhohas bei ngdeal i ngwi t hTV f orabov e30year s .I s t her eanyot herper s onalac hi e v ementt hatcan l i nkyouraccur at ecar eerbybei ngawel l known TV pr es ent eri nyournat i v eBol i vi a? A:Abs ol u t e l yy e s . Th ef e e l i n gof h e l pi n gpe opl ej u s t be c a u s et h a n k sGodI h a v eh a dt h ec h a n c et od e a l wi t h ma n yh i ghpe opl ea l l o v e rt h ewor l d , i son eof t h egr a t e f u l f e e l i n gsI h a v ee v e rf e l t . An ot h e rc a s et h a tI a l s or e me mbe r d u r i n gt h os ey e a r si nwh i c hI d e c i d e dt o“ u s emys e l f ”i n h e l pof ot h e r s , wa sf ora4y e a r ol dgi r l , Cr i s t i n a , wh o u n f or t u n a t e l y , ge tc ompl e t e l ybu r n e df r omh e rf a c et oh e r l o wn e c ka n dc h e s ti nac i t ywa rf r omSa n t aCr u z , Bol i vi a . Th ebi gge s tpr obl e mbe s i d e sh e r , wa sbe i n gl i vi n gi na t o wns of a rf r omt h ec i t ywh e r et h e yc ou l dt r e a th e r . Sh eh a dt ogot h r ou ghs e v e r a l s u r ge r i e sbe c a u s et h e e n t i r el a y e rof bu r n e ds k i n , d i s a bl e dh e rmobi l i t yof bot h

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h e rn e c ka n ds h ou l d e rs o, I d i dt h es a mea st h eot h e rt i me : c r e a t eac a mpa i gnt h r ou ght h eTVpl a t f or ma n dwe ma n a ge dt oope r a t et h egi r l i non eof t h ebe s tc l i n i c si n t h ec ou n t r y . Du et ot h epoorc on d i t i on st h ef a mi l ywa s pa s s i n gt h r ou gh , I d e c i d e dt obr i n gCr i s t i n at omyh ou s e f orh e rt ot a l r e c o v e r y . I twa sa3 mon t ht i mewh e r ewel i v e d t oge t h e rwi t hh e ri nou rf a mi l yh ou s ewi t hmya l s o4a ge d d a u gh t e r , Sa n d r a . I na d d i t i ont oh a vi n gh e ra th ome , we gott oge t h e rwi t hmyd e a ra n dgr e a tf r i e n d , Ma r i aCe l e s t e Ar r a r a zf r om" Al r oj ovi v o" , t ot a k eh e rpa s s por ta n d ma k ea n ot h e rt e l e vi s i onc a mpa i gnt ot a k eh e rt ot h e Un i t e dSt a t e s , s i n c ei na l l , Cr i s t i n an e e d e dmor et h a n1 0 s u r ge r i e s . Un f or t u n a t e l y , a n dd u et opol i t i c a l i s s u e sof t h os ey e a r s , wec ou l dn ott a k eh e rt ot h eUS, bu ta l l t h e d oc u me n t a t i onwa spr e pa r e dt obea bl et od oi tl a t e r . Tod a y , I k n o wt h a tCr i s t i n ai spa r t i a l l yr e c o v e r e da n dh a s be e na bl et or e c o v e rt h emobi l i t yof h e rn e c k , bu ts t i l l wi t hh e rf a c ebu r n e da n dI t h i n kCr i s t i n a , h a sf a c e dl i f e wi t ht h a ta e s t h e t i cd ec i e n c yt h a tu n f or t u n a t e l yt h e a d v e r s i t yof l i f ebr ou gh th e rt h a td e s t i n y . F r oma l l t h e s e h u ma ns t or i e s , wh a tI t a k ei st h ec omf or t i n ga n dpe r s on a l f u ll me n tof h e l pi n gi nas e le s swa y .Du et omy pr of e s s i oni npr e s sa n dc ommu n i c a t i on sa n dt h e r e f or e , ybe i n gaTVc on d u c t or , I h a v er e c e i v e dma n yt i me s b qu e s t i on sl i k e : “ Sa n d r a , y oua r eapu bl i c gu r ea l l o v e rt h e n e wsa n dTV, wh ywou l dy oui n v e s tt i mea n de f f or t st o h e l pot h e rpe opl e ?”An dt h i sr e a l l ygi v e smee v e nmor e s t r e n gt ht oa n s we r : “ Ye s , y oua r er i gh tbu t , Godh a sgi v e n mec e r t a i npr i vi l e ge st obei nt h eme d i aa n dbec ompa s s i on a t et ot h el e s sf a v ou r e d . Sof orme , i ti sa nh on ou rt o d e d i c a t emyl i f et owh a tI l i k ebu tI be l i e v et h a th e l pi n g ot h e r si sr e a l l ymywa yof gi vi n gt h a n k st ol i f e , t h a n k st o ou rGod . Th i si st h ewa yI k e e pwor k i n g, e s pe c i a l l yi n ph i l a n t h r opi ca c t i vi t i e si nwh i c hI a ma l wa ysv e r yi n v ol v e d . Q:I naddi t i ont oyourphi l ant hr opi cwor kand bei nganent er t ai nmenthos ti nTel e vi s i on,we know t hatbehi ndt henameSandr aCos ci o,i t f ol l owst hei mage"TheAmbas s adorofBol i vi a". W her e v eryougo,youcar r ywi t hyour s el ft he goodwor kofyournat i onahead. Tel lusmor e aboutt hi smor et handes er v edt i t l eaf t eral mos t 30year sofpr of es s i on. A:I n2 003 , t h eATBn e t wor k , on eof t h emos ti mpor t a n t n e t wor k si nBol i vi a , i n vi t e smet oh os ta ne n t e r t a i n me n t pr ogr a mc a l l e d" Con t á me " . Th i spr ogr a mh a sgi v e nme ma n ys a t i s f a c t i on s ; n oton l ybe c a u s eof t h en u me r ou st r i ps a n di n t e r n a t i on a l c o v e r a ge s , bu ta l s obe c a u s eof t h e f r i e n d s h i pst h a th a v ebe e nbor nt h r ou gha l l of t h e m, s u c h a st h ee x t r a or d i n a r ype r s on a l gr o wt h . F u r t h e r mor e , i th a s l i n k e dmet oma n yi mpor t a n tpe opl e , a n dt h e s ef r i e n d s h i ps h a v epe r s i s t e di nt h epa s s a geof y e a r s , a n dbe c a u s eof t h a t , t h e yh a v ea l s ot r a v e l l e da n dme e tmybe l o v e dc ou n t r y: Bol i vi a . Th ef a c tof c o v e r i n gwor l d k n o wnAwa r d s s u c ha sGr a mmy‘ s , Gol d e nGl obe s , MTVAwa r d s , F a s h i on We e k s , Mi s sUn i v e r s eBe a u t yCon t e s t , I n t e r n a t i on a l Tou r i s mF a i r s , a l l of t h e mt h r ou gh ou tLa t i nAme r i c a. . . h a s a l l o we dmet ome e tpe opl ewh o, i ns omewa y , h a s a wa k e n e di nt h e mt h ei n t e r e s tof k n o wi n gBol i vi a . Wh e nI s t a r t e dd oi n gi n t e r n a t i on a l pr e s sc o v e r a ge , pe opl ea s k e d me : “ An dwh e r ed oy ouc omef r om?An dI a n s we r e d , f r omBol í vi a . ”Noon ek n e wa bou tBol í vi abe f or eorba r e l y t i me sI mu s ta d mi t … No wa d a ys , wh e nt h e ys e eme , t h e r s tt h i n gt h e ys a yt omei s :“ ¡ Hol aBol í vi a !Bol í vi a , h o w a r ey ou ?” Th e r e f or e , i ti sv e r yr e wa r d i n ga n de mot i on a l , t o s e eh o wt h e s ec e l e br i t i e s , t a k es omea f f e c t i onf ort h e j ou r n a l i s t i cwor kt h a ton ed oe sa n di d e n t i f ywi t hy ou r c ou n t r y . I nr e ga r d sn a mi n gmys e l f a st h e" Amba s s a d or of Bol i vi a "I t h a n ky ouf orme n t i on i n gi t . I wa sgl a dt o h e a ri tf ort h er s tt i mef r omagr e a tj ou r n a l i s tn a me d Me r c e d e sSol e r , wh owa saCNNj ou r n a l i s t , a swe l l a s

I s ma e l Ca l a , a n ot h e rof t h egr e a tj ou r n a l i s twh oa l s owor k s i nCNN, n o wa d a ysb ygi vi n gi n s pi r a t i on a l c on f e r e n c e s . Hon e s t l ys pe a k i n g, I h a v ed on ei ts i l e n t l ya n du n t i l t h i s y e a r , t h ewor kI d of ormyc ou n t r yh a sn ot “ s e e nt h el i gh t ” . I f e e l gr a n t e df ori ta st h a n k st ot h i sI h a v eh a dt h epos s i bi l i t yt oi n vi t et oBol i vi ama n yi n t e r n a t i on a lgu r e s , s u c ha s t h ee x t r a or d i n a r yj ou r n a l i s ta n dCommu n i c a t i on sDi r e c t or of CNN, I s a be l Bu c a r a m. Q: Wel ov et hatt her ear ewomenwhopr opagat e t hevi r almov ementof"Empower mentofwomen". Tel lusal i t t l emor eabouthow Sandr aCos ci o, cont r i but esherbi ti ns uc hani mpor t antand t r endymov ementand,i fyouwoul dal s oment i on s omeot hernamet hats har est hi spat hi nanyof t he el dss uc hasj our nal i s m,phi l ant hr opy ,model l i ng,ci nema,i nanycor neroft hewor l d. . . A:Th er s tn a met h a tpopsu pi nmymi n di sP a l omaSa n Ba s i l i o; s h eh a sbe e nt h ei n s pi r a t i onof ma n yy ou n gSpa n i s hwome nwh oh a v ef ol l o we dt h ea r t i s t i cc a r e e ra swe l l a s be i n gon eof t h ea r t i s t st h a th a st h egr e a t e s tv a l i d i t yi nt h e e l dof e n t e r t a i n me n t . I h a dt h eh on ou rof me e t i n gh e ra t t h eLa t i nGr a mmyAwa r d s , a n dI mu s ta d mi tt h a tI wa s c a pt i v a t e dn oton l yb yh e rpe r s on a l i t ybu tb yh e rbe a u t y a n dc h a r i s ma , a swe l l a sb yh e rs i mpl i c i t y . I nmyopi n i on , s h ei st h egr e a t e s tr e f e r e n c eI c a nme n t i ona sar e a l i n s pi r a t i ona bou tt h ee mpo we r me n tof wome n , a ss h er e a l l y d oe s . F r omLa t i nAme r i c a , t h e r ea r ea l s oma n y , a n dI wou l d l i k et oh i gh l i gh t , t h eVe n e z u e l a nd e s i gn e rCa r ol i n aHe r r e r a , wh oi sa l s oas ou r c eof i n s pi r a t i onf orma n yge n e r a t i on sof e me r gi n gd e s i gn e r s , n oton l yi nAme r i c abu ti ns e v e r a l c on t i n e n t s . No wa d a ys , t h e r ei sav e r ys t r on gmo v e me n tf or t h ee mpo we r me n tof wome n . Pr e c i s e l yf ort h i sr e a s on , I h a v eh a dt h eoppor t u n i t yt os h a r ec on f e r e n c e sont h i s t opi cwi t hLu c i aNa v a r r o, agr e a tj ou r n a l i s twh oh a s wor k e df orma j orn e t wor k ss u c ha sTe l e mu n d oa n dCNN a n dwh oi sc u r r e n t l yt r a v e l i n gt h r ou ghs e v e r a l c ou n t r i e s t a l k i n ga bou tt h ee mpo we r me n tof wome n . I nf a c t , a n d t h a n k st oh e ri n vi t a t i on , I h a dt h eoppor t u n i t yt opa r t i c i pa t ei nac on f e r e n c eh e l di nCe n t r a l Ame r i c awh e r eI h a d a non l i n es pa c ei n s i d eh e rc on f e r e n c e , i nf u l l l i v ebr oa d c a s t . I be l i e v et h a tt od a y , wome nh a v ebe e ni n f e c t e dt o e mpo we rot h e rwome na n ds i n c et h a ti swh a twea r el i vi n g r i gh tn o w, I t h i n kwes h ou l ds t r e n gt h e ni t . Mor e o v e r , i th a s a l r e a d ybe e nn ot i c e dt h a ti ns omego v e r n me n t st h e r ea r e a l r e a d yma n ywome nl e a d i n ga n dt a k i n gd e c i s i on s , f ort h i s r e a s on , t h i ss h ou l de n h a n c eu st oe v e ngof u r t h e r . I nmy c a s e , I h a v ebe e na bl et oc r e a t eabr i d gei nc ommu n i c a t i on sbe t we e nBol i vi aa n dpe opl ewh ol i v ea br oa ds u c ha s t h eBol i vi a n Ch i n e s eEn t r e pr e n e u rMs . He l e nZh on g, wh o h a sbe e nt h ec on t a c tt h a ta l l o we du st oc a r r you tt h i si n t e r vi e wwi t ht h et e a mof Br i t i s hTHOUGHTSMa ga z i n e . Be i n gHe l e nZh on gabr i gh tpr of e s s i on a l a th e ry ou n ga ge , a n dt h a tc a nbei n v ol v e di ns u c hi mpor t a n ta n di n t e r n a t i on a l pr oj e c t s , I d i dn oth e s i t a t eas e c on dt oa c c e ptt h e pr opos a l a n d yt oBa r c e l on at od ot h i si n t e r vi e w. Q:Now t hatweknow al otf r om Sandr aCos ci oas aTV Pr es ent erandr ene wedpr es sandcommuni cat i onswoman,whataboutyourper s onall i f e?As t hedr a wi ngt hatweha v emadef r om you,asa womanwi t hbi gf ami l yv al ues ,whi c hi st hebes t andt hewor s tt hatyouha v ef acedal ongyour car eer ? A:I be l i e v et h a tt h ea n s we ri st h eba l a n c ea n df a i t hi nGod . F r a n k l y , t h er s tf e wy e a r swe r en ote a s ya ta l l . Myh u s ba n dd i dn otu n d e r s t a n dv e r ywe l l wh yI h a dt ot r a v e l s o mu c hbu tt h e n , h es t a r t e dt ou n d e r s t a n dmyi n t e r n a t i on a l e n vi r on me n twh e r eI h a v ed e v e l ope dpa r tof mywor ka n d I t h i n kh eu n d e r s t oodi tv e r ywe l l . Heh a sapol i t i c a l c a r e e r wh i c ha l s on e e d ss u ppor ta n du n d e r s t a n d i n g. Hec u r r e n t l y wor k si nac h a mbe rof d e pu t i e si nBol i vi aa n dwa svi c e


pr e s i d e n tof t h e c h a mbe r . F ora c ommona n df a mi l y l i f e , h eh a sd i vi d e d h i spl a c e me n td e pe n d i n gonh i sr e s pon s i bi l i t i e s : He l i v e si nt h epol i t i c a l c a pi t a l of Bol i vi a , wh i c hi sLaP a z , be c a u s et h el e gi s l a t i v e c a pi t a l i sSu c r ea n d I l i v ei nSa n t aCr u z s o, h ei su s u a l l ybe t we e nf ou ra n dv e d a ysi nt h es e a tof t h ego v e r n me n ta n d t h eot h e rd a ysh e c ome st oSa n t a Cr u z . Wea l s oh a v e 3d a u gh t e r s : t h e ol d e s tof 2 5y e a r s h a sma r r i e d , t h e on eof 1 9wh o s t u d i e sj ou r n a l i s m a n dn a l l yt h eon e of 1 8y e a r s , wh oi s goi n gt ol e a v e s c h ool n o w, a n di sa ga s t r on omi ce x pe r t wh os t u d i e si non e of t h ebe s ti n s t i t u t e si nBol i vi aa n d h a sa ni n e x h a u s t i bl e t a l e n ti nt h a ts e c t or . So, wh e nt h e ya s k me : Sa n d r a , h o wa r e y ou rt h r e ed a u gh t e r s ?Th e nI v e r y pr ou d l ya n s we r : on ei son t oCook i n g, t h emi d d l eon e i saf a n t a s t i cwr i t e r a n dt h eol don ei s Di r e c t orof Ma r k e t i n ga n dCommu n i c a t i on F orme , t h a ti smy gr e a t e s ts a t i s f a c t i on : f a mi l y , h e a l t h a n dwor kba l a n c e . I be l i e v et h a th a vi n g a c h i e v e dba l a n c ei n t h e s et h r e ef u n d a me n t a l a r e a si son e of t h es u c c e s s e s t h a tI wi l l a l wa ys c e l e br a t e . Ha vi n g t h a tf a mi l ys u ppor t i sv e r yi mpor t a n t be c a u s ei f y oud o n ot , y ouc a n n otd e v e l opy ou rc a r e e r , y ouc a n n otf u ll y ou rc a r e e rwi t h t h es a mepa s s i on a n de n e r gy , a n df or me , t h i sh a sbe e n a l wa ysmye mot i on a l a n ds t r e n gt h i n j e c t i on .

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PHOTOBYULRI CHOEHMEN

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T h o u g h t sa b o u tt h e

BODYBUI LDI NGLI F ESTYLE Ne l s onLope si sawe l l k n o wnWor l dCh a mpi oni nF i t n e s sa r ou n dt h ewor l d . Ata r s ts i gh t , f orh i smor et h a ne vi d e n ta bsa n dou t s t a n d i n gph ys i qu e . Bor ni n t oal i f eoft n e s s , h i ss k i l l si ns por t ss u c ha sgymn a s t i c s , s wi mmi n g, f oot ba l l , j u d o, a n dmi x e dma r t i a l a r t sh a v ebe e nh i smos tpot e n t i a l s por t st obu i l dh i se x t r e me l ygoodl ook i n gph ys i qu ea n dmi n d s e t . Un f or t u n a t e l y , l i f et ookh i mon t oa“ pa u s e ”d u et oas e r i ou sk n e ei n j u r y . Th i sma d eh i mr e t h i n ka bou ts t oppi n gf r ompl a yi n gs por t sa n dt h i n k i n ga bou th i sa ppr oa c ht ot r a i n i n g. Af t e rapos i t i v ef u l l ph ys i qu er e c o v e r y , Ne l s ons t a r t e dt od e v e l opmor eh i ms l e f ons t r e n gt h t r a i n i n go v e rh i sot h e rs por t s . Bod ybu i l d i n ga sn a mes a ysme a n sbu i l d i n gy ou rbod y , a n di tc a nbea n yk i n dof e x e r c i s e . Bod ybu i l d i n gi sn otj u s tn e c e s s a r i l ypu s h i n gwe i gh t sa n dc ompe t i n gi n bod ybu i l d i n gs h o ws , “ i t ’ sas t a t eof mi n d ” . Th r u“ bod ybu i l d i n g”orbu i l d i n gy ou r bod ywi t ha n yk i n dof e x e r c i s ey ouc a na c h i e v es e l f c ond e n c e , h e a l t h i mpr o v e me n t sa n dl on ge vi t y . F ormet h i si st h eu l t i ma t ef or mof me d i t a t i on . Me d i t a t i onb ymos tpe opl e ’ ss t a n d a r d si st h ea c tof s i t t i n gs t i l l a n dc on t r ol l i n g on e ’ se mot i on sa n ds t r e n gt h e n i n gt h emi n d . Th er e a s onwh yI c on s i d e rt h i sa n a c tof me d i t a t i oni sbe c a u s et ot r u l yobt a i nt h eph ys i qu eof y ou rd r e a msy ou mu s tbed i s c i pl i n e d , wor kh a r d , a n dbepa t i e n ta n dl e a r nh o wt obei nt u n ewi t h on e ss e l f pa t i e n c e , d i s c i pl i n ea n ds e l f r ee c t i ona r et woof t h ema i nt h i n gst h a t a r et a u gh tt on e wme d i t a t i ons t u d e n t swh e nt h e ya r es t a r t i n gt h e i rme d i t a t i v e j ou r n e y . Ho wt h i sps yc h ol ogi c a l l ye f f e c t si si nac ou pl eof wa ys : ea c tof s t r e s sony ou rbod yma k e si te a s i e ra n de a s i e rf ory ou rbod yt od e a l Th wi t hot h e rou t s i d es t r e s ss ou r c e sa sy oube c omeme n t a l l ya n dph ys i c a l l y s t r on ge r . Be i n gc on s i s t e n tf ory e a r sone n dt e a c h e sy oupa t i e n c ea n dt h a tt h e e n dgoa l i sn otgoi n gt oc omee a s ya n dt h i sc a nbea ppl i e dt oe v e r ya s pe c t of l i f e . Bod ybu i l d i n gt e a c h e sy out h a tt h ee n dgoa l i sn otwh a twel i v ef or . I nbod ybu i l d i n gt h e r ei sn ot r u ee n dgoa l . I ti sac on s t a n tpr oc e s sof wor ka n d d i s c i pl i n ea n dt h i st e a c h e sy out oENJ OYt h epr oc e s sr a t h e rt h a nwi s hf ort h e goa l . Th ebe t t e ry ouu n d e r s t a n dh o wy ou rbod yr e a c t st os t i mu l u st h ebe t t e r bod ybu i l d e ry oube c ome , t h i ss k i l l c a r r i e so v e rt wof ol di not h e ra s pe c t si nl i f e . Th e r e f orbod ybu i l d i n gs t r e n gt h e n sy oups yc h ol ogi c a l l ys ome t i me smor et h a n i te v e ns t r e n gt h e n sy ouph ys i c a l l y . I tt e a c h e sc on s i s t e n c y , pe r s e v e r a n c e , d e d i c a t i on , d e t e r mi n a t i on , pa t i e n c ea n da no v e r a l l a ppr e c i a t i onof l i f e . Bod ybu i l d i n gh a sbe e nt h el a r ge s tmos ti nu e n t i a l i n d i r e c ts ou r c eof wi s d omI h a v ee v e rc omea c r os s . Noma t t e rh o wbi gors ma l l y ou rt n e s sgoa l sa r e , l i vi n g t h ebod ybu i l d i n gl i f e s t yl ec a nh e l ppr ope l y out o wa r dy ou rgoa l st h a tmu c h f a s t e ra n dma k et h e mar e a l i t y . Wh e t h e ry oupl a non , orh a v ea l r e a d ye n ga ge di n , l i f t i n gwe i gh t sora n yk i n dof e x e r c i s et oi mpr o v ey ou ro v e r a l l h e a l t ha n d e n h a n c ey ou rbod yc ompos i t i onb ya d d i n gma s sa n d / ors t r i ppi n ga wa ybod y f a t , on et h i n gi sf ors u r e-y oua r e , i non ewa yora n ot h e r , “ abod ybu i l d e r" . Noma t t e rwh a ty ou rt n e s sgoa l sma ybe. . . t oc ompe t el oc a l l y , t oc ompe t e n a t i on a l l yi nh ope sof obt a i n i n gapr oc a r d , t oj u s ts i mpl yl i f twe i gh t s , c yc l i n g, pl a yi n gs oc c e r , d oi n ggr ou pc l a s s e si nor d e rt obu i l du pas k i n n y/ s h a pe l e s s bod ya n df e e l be t t e ra bou ty ou r s e l f , ort oga i ns omemu s c l ea n dl os es ome e x c e s sf a tf orh e a l t hr e a s on s , l i vi n gt h ebod ybu i l d i n gl i f e s t yl ec a nh e l ppr ope l y out o wa r d sy ou rgoa l st h a tmu c hf a s t e ra n dma k et h e mar e a l i t y . Wh e nI s a y" bod ybu i l d i n gl i f e s t yl e , "I a mt a l k i n ga bou tt h ema n ybi ga n ds ma l l a s pe c t st h a th e l pt oc r e a t ea n dma i n t a i nah e a l t h ywa yof l i vi n gc or n e r e d a r ou n dc or r e c te x e r c i s e , e a t i n g, a n dr e c u pe r a t i on . Th equ a l i t yof wor ky ou pe r f or ma n dt h es u c c e s sy ouobt a i ni nt h egymwi l l a l s or ee c tont h equ a l i t y of y ou rl i f eou t s i d eof t h egym, a n dvi c ev e r s a . Ea c hon ebe n et st h eot h e r , a n d al a c kof a t t e n t i oni non ea r e ac a ne a s i l ys pi l l o v e ra n da f f e c tt h eou t c omei nt h e ot h e ra r e a sof y ou rl i f e . You rh e a l t hi sy ou rl i f e , a n dbod ybu i l d i n gi son eof t h e n u mbe ron ewa yst oi mpr o v ey ou rpe r s on a l h e a l t h , a l l o wi n gy out oa c qu i r e a n de n j o yt h emos tt h a te v e r yd a yh a st oof f e r . Wh a t ' sEn t a i l e dI nLi vi n gTh e Bod ybu i l d i n gLi f e s t yl e ? I nor d e rt oge tt h emos tou tof bod ybu i l d i n ga n dt or e a c hy ou rt n e s sgoa l s , c e r t a i nv a r i a bl e s( s u c ha sd i e t , t r a i n i n g, a n dr e c u pe r a t i on )mu s tbea d h e r e dt o c on s i s t e n t l y-d a yi na n dd a you t . Th ebe s twa yt oma k es u r et h a ty oua r e s u c c e s s f u l i na c h i e vi n gt h er e s u l t sy ous e e ka squ i c k l ya spos s i bl epos s i bl ei st o i n c or por a t et h e s ev a r i a bl e sa spa r tof y ou re v e r yd a yl i f e , i n s t e a dof vi e wi n g t h e ma sme r ec h or e s , wh i c hc a nt h e ns e e ml i k ei n c on v e n i e n c e smor et h a nk e y e l e me n t st ol i vi n gal on ge r , h e a l t h i e r , mor epr os pe r ou sl i f e .

Toh e l pma i n t a i ny ou rc on s i s t e n c ywi t hd i e t , t r a i n i n g, a n dr e c u pe r a t i on , s ma l l e r v a r i a bl e s , s u c ha sc u t t i n gd o wnonh e a vypa r t yi n g, n ots mok i n g, pa s s i n gu pon u n h e a l t h yf a s tf ood , c h e c k i n go v e rn u t r i t i onl a be l sof f ood sy oubu y , t r a i n i n g wi t hh i gh i n t e n s i t y , s e t t i n ggoa l s , a n dgi vi n gy ou r s e l f 81 0h ou r sof s l ee pn i gh t l y , s h ou l d bei mpl e me n t e da smu c ha spos s i bl ei n t oy ou rl i f e s t yl e . Ta k eas t e pba c ka n d l ooka ty ou rd a yt od a yl i f e s t yl ei nge n e r a l . I be l i e v et h a tmos tof t h os e pr e c u r s or swe r ed e t e r mi n e db yt h es t r e s sa n dt h el i f e s t yl ec h oi c e sof ou r a n c e s t or s . Sob yma k i n gbe t t e rl i f e s t yl ec h oi c e swewi l l n oton l ygi v eou r s e l v e s abe t t e rc h a n c eof l i vi n gbot hs t r on ga n dl on g, bu twewi l l h e l pou rf u t u r e ge n e r a t i on sa swe l l . Wh a tI sTh eKe y? *Lo we r i n gOu rMe n t a l Tox i n s : De a l i n gwi t hou re mot i on a l ba gga gef r omt h e pa s ta n dl ook i n gf or wa r dwi t ha nopt i mi s t i ca t t i t u d e . Don otbu r ys ome u n r e s ol v e di s s u e s . Th e ywi l l on l ys i t , f e s t e r , a n dr e a ri t su gl yh e a di nt h ef u t u r e . De a l wi t hi tn o wa n dbed on ewi t hi t . *Lo we r i n gOu rPh ys i c a l Tox i n s : Smok i n gc i ga r e t t e s , k e e pi n t a k eof a l c oh ol l o w ( 2 3s ma l l d r i n k spe rwe e kma ybea c c e pt a bl e ) , c e l l ph on er a d i a t i on , pe s t i c i d e s , s mog, r e c r e a t i ona n dpr e s c r i pt i ond r u gs . Don ota bu s ea n yt h i n g( e v e ne x e r c i s e ) . An yt h i n gi nmod e r a t i oni st h ek e y . *Ex e r c i s e : Bu i l d i n gmu s c l ema s swi t hr e s i s t a n c ea n dbod ywe i gh tt r a i n i n g e x e r c i s e sa n di n c r e a s i n gt h es i z ea n dpo we rof t h eh e a r ta n dl u n ge sb yd oi n g c a r d i o v a s c u l a re x e r c i s e( pr e f e r a bl yi n t e r v a l s t yl e ) . Lon gd i s t a n c er u n n i n gi sn ot i d e a l f orf a tbu r n i n gorf orbu i l d i n gabi gge rh e a r ta n dl u n ge s . Looka tt h e ph ys i qu eof as pr i n t e rc ompa r e dt ot h a tof ama r a t h onr u n n e r . *Nu t r i t i on : Ea t i n gl e s spr oc e s s e df ood swh i l ec ombi n i n gqu a l i t yc a r bsa n d pr ot e i nt oge t h e rf ore v e r yme a l , e a t i n gs ma l l me a l sof t e nt h r ou gh ou tt h ed a yt o s t a bi l i z ea l r e a d yn or ma l bl oods u ga ra n di n s u l i nl e v e l s . I f i ti sma d ei napl a n t , s t a ya wa yf r omi t . I f c ome sf r omapl a n t , e a ti t . *Opt i mi s t i c&Gr a t e f u l Mi n d s e t : Be i n gt h a n k f u l a n dgr a t e f u l f orwh a twed o h a v en o wope n su pou re n e r gyt ot h ewor l da n dge t su sr e a d yt or e c e i v e . Al wa yst r yt on dt h epos i t i v ei na n ygi v e ns i t u a t i on . I f y oul ookh a r de n ou gh , I pr omi s ey ouwi l ln dt h es i l v e rl i n i n gi ne v e r yc l ou d . Th i st a k e ss omet r a i n i n g. Bu ton ee a s ywa yt od oi ti st oh a n ga r ou n dpe opl ewh oa r egooda ti t . An dd o n oth a n ga r ou n dpe opl ewh oa r en ot . *Cr e a t i n gGoa l s : Wen e e dt ok n o wwh a twewa n t( h e a l t h , mon e y , r e l a t i on s h i ps ) , wr i t ei td o wn( ona3b y5c a r da n ds t i c ki ti ny ou rpoc k e t ) , r e a di tou tl ou d e v e r yd a ya n dn i gh t , ge te mot i on a l , a n dvi s u a l i z et h a tweh a v ea l r e a d ya t t a i n e d i t . Vi s u a l i z i n gi ti si mpor t a n t , bu tn otn e a r l ya si mpor t a n ta sf e e l i n gt h es we e t e mot i onof vi c t or ya n ds u c c e s s . I ti si mpor t a n twh e nvi s u a l i z i n gt ogoi n t ot h e " t h e a t e rof y ou rmi n d "a n dt h i n ki npi c t u r e s . I d a r ey out ot r yt h i ss i mpl ee x e r c i s ef or2 3mi n u t e sr s tt h i n gi nt h emor n i n ga n dl a s tt h i n gbe f or ey ougot o s l e e p. *Ti me : Wi t ha l l t h et e c h n ol ogya n dmod e r nd e vi c e s , t h epl a nwa st oma k el i f e e a s i e r . Bu twh a th a sh a ppe n e di st h a twed on ' tma k egoodu s eof t h ee x t r at i me t h et e c h n ol ogyh a sgi v e nu s . Mos tof u sa c t u a l l yh a v emu c hl e s squ a l i t yt i met o d ot h et h i n gst h a ta r ei mpor t a n tt ou s , l i k et a l ka n dd e v e l opd e e pe rr e l a t i on s h i ps wi t hou rl o v e don e s . Wej u s tl l t h ee x t r at i meu pwi t hot h e rt h i n gst h a ta r es u ppos e dt os a v eu st i me . Wea l l h a v et h es a mea mou n tof t i mei non ed a y , 1 440 mi n u t e s . Wh yi si tt h a ts omes e e mt oge ts omu c hmor ed on et h a not h e r s ?I t h i n kt h a ti tc ome sd o wnt opr i or i t i e s . Wea l l h a v et h ea bi l i t yt oge tt h et woor t h r e et h i n gsd on et h a ta r emos ti mpor t a n tt ou s . Soi f y oupu tapr i or i t yony ou r h e a l t ha n dt n e s s , t h e ny oua r egoi n gt oe x e r c i s ea n de a ts ma l l h e a l t h yme a l s of t e nt h r ou ghou tt h ed a y .

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Ar eYouReady ToMakeChanges ? Wea r ed u l l t oou rs e n s e sa n dwea r en ot d oi n gwh a ti tt a k e st oc h a n geou rl i v e s . We n e e dt os t a n du p, l ooki nt h emi r r ora n d a n s we rs omeh a r dqu e s t i on s . Youa r ee x a c t l ywh e r ey ouwa n tt ober i gh t n o w. You ' v ea l r e a d yt a k e nt h es t e psn e c e s s a r y t oa c h i e v ey ou rs t a t i oni nl i f e , a n dn oton ebi t mor e . An dy ou ' r ec ompl e t e l ys a t i se dwi t h t h a ts t a t i oni nl i f e . Ev e ni f y ouk n o wy ouc ou l d bemu c hl e a n e r , s t r on ge r , mor ee n e r ge t i c , h a ppi e r , a n dmor es u c c e s s f u l . No wy oumi gh ts a y " We l l , t h a t ' sn ott r u e-I k n o ws ome on ewh oi s 1 00pou n d so v e r we i gh ta n dh e ' smi s e r a bl e ! " Towh i c hI s a y , n o, h e ' ss a t i se d . Cl e a r l y , t h e be n eth e ' sd e r i vi n gf r omh i sbe h a vi or ss t i l l ou t we i gh st h ed r a wba c k s , ore l s eh e ' dc h a n ge t h os ebe h a vi or s ! Th i sa r t i c l ei spr i ma r i l yme a n t t oi n s pi r es omes e l f a n a l ys i s-n ott opr o vi d e h a r da n df a s ta n s we r s . Ho we v e r , i f y ou ' dl i k e s omea v e n u e st opu r s u es omes e r i ou sr ee c t i on , h e r ea r eaf e w: *De v e l ops e l f r e l i a n tbe h a vi or-c r e a t et h e mi n d s e tt h a ta l l of y ou rl i mi t a t i on sa r es e l f i mpos e d , be c a u s et h e ya r e . *Ge tou tof y ou rc omf or tz on e( ge ti n t ot h e boi l i n gwa t e r )a n dn dawa yt oe n j o yi t . I n f a c t , y oumi gh te v e nwa n tt oc on s i d e rbu r n i n g t h eboa t s( n or e c ou r s eorwa yt or e t r e a t )a n d pu ty ou rr e a re n dont h el i n e . I twi l l l i gh ta r e u n d e r n e a t hy ou . I twi l l ge ty ouou tof be d e a r l ya n ds t a yu pl a t e . *F i n dou twh a twor k s , a n dt h e nd omor eof i t . F i n dou twh a t ' sd e r a i l i n gy ou re f f or t s , a n dd o l e s sof t h a t . *Cu l t i v a t ed i s s a t i s f a c t i on . Af t e ra l l , t h a t ' swh y y ou ' r ewh e r ey oua r en o w-y ou ' r es a t i se d wi t hi t . Vi s u a l i z ea n df oc u swh a ty ouwa n t( a n d f e e l t h ee mot i onof a l r e a d yh a vi n gi t )9 0% of t h et i me , a n dvi s u a l i z ewh a ty oud on ' twa n t 1 0% of t h et i me . *Se e kou ta n dc u l t i v a t ee mpo we r i n gpe r s on a l r e l a t i on s h i ps . Th epe opl ey ous pe n dt h emos t t i mewi t hh a v eapr of ou n de f f e c tony ou rl i f e . Ma k es u r ei t ' sapr of ou n d l ypos i t i v ee f f e c t . Youwi l l t u r ni n t owh oy ouh a n ga r ou n d .

&

Ha r dWor kh a spa i dNe l s on ! Ye s!T h a t sAr nol dSc hwa r z e ne gge r

55| br i t i s h T H O U G H T S . u k

PHOTOBYL EOKAI ROS


BODYBUI LDI NGASLI F ESTYLE Con c l u s i on Bot t oml i n ei st h a tI k n o wt h a twec a na l l l i v ea ni n c r e d i bl el i f ef u l l of h e a l t h , e n e r gy , a n dh a ppi n e s s . Th emor eba l a n c e da n dh a pp yI be c ome , t h emor eI r e a l i z et h a tt h e r ea r e pe opl ea l l o v e rt h ewor l dt h a ta r ef oc u s i n gont h e i rh e a l t ha n de n e r gy r s ta n dt h e na l l o wi n gt h eot h e rpi e c e sof t h epu z z l eof t h e i rl i f et omor ee f f or t l e s s l ys l i pi n t opl a c e .

CONCLUSI ON Bot t om l i nei st ha tIk now t ha tweca na l l l i vea n i ncr edi bl el i f ef ul l ofhea l t h, ener gy , a ndha ppi nes s . Themor eba l a nc eda ndha ppyIbec ome, t hemor eIr ea l i z et ha tt her ea r epeopl ea l l over t hewor l dt ha ta r ef ocus i ngont hei rhea l t ha nd ener gyďŹ r s ta ndt hena l l owi ngt heot herpi ec es oft hepuz z l eoft hei rl i f et omor eef f or t l es s l y s l i pi nt opl a c e

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B ALI I ’ v es t a r t e dmy yi n gc a r e e rwi t hBa l i a n df r om t h emome n tI l a n d e dt h e r e , I f e l l i nl o v ewi t hi ta n d I d ontt h i n kI wi l l e v e rge te n ou ghof i t . Th ei s l a n di sl oc a t e di nI n d on e s i aa n di son eof t h ebi gge s tt ou r i s t i ca t t r a c t i on si nt h ewor l d , wi t h mor et h a n7mi l l i onpe opl evi s i t i n gi te v e r yy e a r . Wh a tma k e st h i spl a c es pe c i a l i si t su n i qu evi be . Th ei s l a n dh a sma n yt e mpl e sa n de v e r ywh e r e y ou ’ l ln dt r i bu t e st ot h eGod s , t h epe opl ea r e k i n da n df r i e n d l ya n dt h e ya l wa ysof f e ry oua s mi l ef r omt h e i rh e a r t s . Ev e ni nt h ec r o wd e da n d c r a z ya r e a s , be h i n da l l t h en oi s ea n dmo v e me n t , t h e r ei spe a c ea n dl o v e oa t i n g. Ba l i of f e r si t s t ou r i s t sal a r gev a r i e t yof a c t i vi t i e sl i k er a f t i n g, bi k ea n de l e ph a n tr i d e s , s n or k e l i n g, v ol c a n o, c ook i n gc l a s s e s , s a i l i n g, y oga , i s l a n dt r i psa n d h a ss pe c i a l pl a c e sf ord i f f e r e n tt a s t e s . I f y ou pr e f e raqu i e ta n dme d i t a t i one n vi r on me n t , I r e c omme n dUbu d . Th epl a c ei sf a i r ya n dt h e l a n d s c a pe st a k ey ou rbr e a t ha wa y . Youmu s t vi s i tt h er i c ee l d s , t h ebe a u t i f u l wa t e r f a l l s ,

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T h e I S L A N D O f GODS s e e nt h r ou ght h ee y e s of ai gh ta t t e n d a n t ARTI CLEBYANCADI NUT

Ul u wa t uTe mpl ea n dMon k e yF or e s t . Youc a n ` tmi s st h ec of f e epl a n t a t i on , wh e r e y ouc a nt a s t emor et h a n1 0c of f e ea v or s , e s pe c i a l l yKopi Lu wa k , t h ef a mou s c of f e et h a ti n c l u d e spa r t d i ge s t e dc of f e ec h e r r i e se a t e na n dd e f e c a t e db yt h e As i a npa l mc i v e t . Doe s n ’ ts ou n dt ogood , bu tt h i sc of f e ei sa ma z i n ga n dh i gh l ys oph i s t i c a t e d . An ot h e rbe a u t i f u l pl a c eI r e c omme n di sBr a t a nLa k e . Th el a n d s c a pei s ma j e s t i ca n dt h et e mpl ei se n l i gh t i n g. Ont h ewa yba c ky ouc a ns t opa tt h ec h oc ol a t ef a c t or y , wh e r ey ouh a v et h eoppor t u n i t yt oma k ey ou ro wnc h oc ol a t et h a ty ou c a nt a k eh ome .Wh i l ey ouwa i tf ory ou rc h oc ol a t et obef r oz e n , y ouc a ne n j o ya r i d eonas u pe r bc r e a t u r e : t h ee l e ph a n t .


Th eBa l i s wi n gi samu s tf ort h ea d r e n a l i n e l o v e r s . I wi l l l e tt h epi c t u r ee x pl a i nwh a ty ouc a n e x pe r i e n c et h e r e , a swor d sc a n n ott r u l yd e s c r i be t h ef e e l i n gs F ort h eon e swh ol i k ec r o wd e dpl a c e sa n dt h e n i gh tl i f e , I r e c omme n dKu t aBe a c ha n dSe mi n y a k . Sk yGa r d e ni st h emos tf a mou spl a c ei nKu t aa n d LaF a v e l ai nSe mi n y a k . Du r i n gt h ed a y , y ouc a n wor kony ou rt a n , e n j o ymu s i ca n ds a v ord r i n k s a tbe a c hc l u bsl i k eP ot a t oHe a d , F i n n ` sBe a c h Cl u borSu n d a ysBe a c hCl u b. Be s i d et e mpl e s , be a c h e s , pl a c e st opa r t ya n d pl a c e st or e l a x , Ba l i i sa l s of a mou sf ors u rn ga n d we d d i n gs .Th ebe s tbe a c h e sf orpr of e s s i on a l s u r f e r sa r eP a d a n gP a d a n g, Ul u wa t uSi n gl eF i n a n dSe r a n ga nBe a c h . Su rn gl e s s on sa r ev e r y c h e a ps oi t ’ swor t hgi vi n gi tat r y , j u s tf orf u n . F ort h ewe d d i n gs , t h e r ea r ema n yr e s or t swh e r e y ouc a nh a v eabe a u t i f u l c e e r e mon yory ouc a n c h oos et h ebe a c h . I wi t n e s s e dawe d d i n gh e l da t Ba l i Ga r d e nRe s or twh e r eI wa sa c c ommod a t e d d u r i n gon eof myv a c a t i ona n di twa sa bs ol u t e l y gor ge ou s . Th er e s t a u r a n th a sa noc e a nvi e wa n d t h ed e c or a t i on sf ort h ewe d d i n ga n dt h epa r t ya f t e r wa r d sa r ei n c r e d i bl e I nBa l i y ouh a v eal a r gev a r i e t yof r e s t a u r a n t s , f r oml oc a l on e swh e r ey ouc a nt r yt h es u c k l i n g pi g, por kr i bs , d u c k , s e a f oodt oI t a l i a nr e s t a u r a n t s , k e ba ba n di c ec r e a m, ge l a t osa n ds h e r be t s . Th e r e s or t sa n dh ot e l sa r ef ore v e r y on e ` sbu d ge t . Ba l i i sac h e a pa n dv e r ybe a u t i f u l pl a c ewh e r ey ou c a nf u l l ye n j o yy ou rv a c a t i on I c ou l dwr i t ea bou tBa l i f e wmor epa ge s , bu tI wi l l s t oph e r ea n dI wi l l i n vi t ey out ogoa n de x pl or et h i sa ma z i n gi s l a n d . Myd r e a mi st ol i v eh e r eon ed a y , i nah ou s eon t h ebe a c h , t oe n j o yn e v e re n d i n gs u n r i s e sa n d s u n s e t s , t owa k eu pa n dgot os l e e pl i s t e n i n gt o t h es ou n dof oc e a n ` swa v e s . I l o v et h es e a s i d ef or t h ef r e e d om, t h ea ba n d ona n dt h en e v e re n d i n g l o v es h egi v e sme . I l o v eh e rs me l l , t h es ou n dof h e rwa v e s , h e rc ol ora n dt h ewa ys h ema k e sme f e e l e v e r yt i meI s e eh e r , i sl i k eweme e tf ort h e r s tt i me . I f e e l t h a th e rl o v et r a n s f e r smei na n ot h e rd i me n s i onwh e r el o v et r a n s c e n d ss pa c e a n dt i mea n dt h es k ya n de a r t hu n i t ei na ni nn i t e d a n c e . Th i si sBa l i f ormea n dt h i si sh o wmyl o v ef or t h a tpl a c el ook sl i k e . I wa n tt owa k eu pe v e r y mor n i n gont h eI s l a n dof t h eGod s , ont h ebe a c h , d r i n k i n gc of f e ewi t hc l ou d sa v or . Un c on d i t i on a l l o v ef ory oua l l myl o v e l yr e a d e r s ! br i t i s h T H O U G H T S . u k| 58



“ e v e r yc h i l di sa na r t i s t . Th epr obl e mi sh o wt or e ma i na na r t i s t on c ewegr o wu p. ” P a b l oP i c a s s o

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Ai d a nMa r t i ns h oti n t ot h e pu bl i ce y el a s ty e a rwh e na n a c ou s t i cv e r s i onof h i sd e bu t s i n gl e‘ Pu n c h l i n e ’ we n tvi r a l wi t ho v e r2 3mi l l i onvi e ws a c r os st h eUKa n dUSa l on e . Ha vi n gbe e nwr i t i n gf orma n y Ma j orl a be l a r t i s t sa n dwr i t i n g wi t ht oppr od u c e r sa n ds on gwr i t e r s , Ai d a ni sr en i n gh i sa r t a n dbr i n gi n gba c kt h a tc l a s s i c , pops ou l wea l l k n o wa n dl o v e . Af u s i onof Sa mSmi t ha n d J e s s i eJ e s q, Ai d a nbr i n gsan e w s ou n dt ot h et a bl e . Ha vi n gwr i t t e nas on gf orJ os sSt on ewh i c h wa ss u ppor t e db yUn i t e d Na t i on sa n dpe r f or me da tUN He a d qu a r t e r si nNe wYor ka n d mor er e c e n t l ype r f or mi n ga d u e twi t hTomJ on e sa t We mbl e yAr e n a , Ai d a nh a sc e r t a i n l y ma d ean a mef orh i ms e l f a l r e a d y . Wi t hl o y a l f a n sa c r os s t h egl obeh i smu s i ch a sr e a c h e d ou tt os oma n ype opl e . Ra w e mot i ona n di mma c u l a t ev oc a l s t ou c ha n dc on n e c twi t hh i sa u d i e n c e . Ai d a n ’ sd e bu ts i n gl e ' Pu n c h l i n e ' wa sr e l e a s e de a r l i e r t h i sy e a ra n di tc l i mbe dt o No4oni Tu n e ss i n ge r / s on gwr i t e rc h a r ta n dh a sa ma s s e d o v e r2mi l l i ons t r e a mss i n c ei t s r e l e a s e . Hi sn e x ts i n gl e‘ Si nI n You rSk i n ’ wh i c hi sc omi n gou t be f or et h ee n dof t h ey e a ri sa be a u t i f u l h on e s ts on ga bou tt h e d a r kr e a l i t yof wh a te mot i on a l h u r ta n dpa i nc a nr e a l l yd o. No c ool n e s s , n oa i r sorgr a c e s . I t ’ s a bou twa l k i n ga wa yf r om s ome t h i n gt h a ti st ox i ca n dba d f ory ou rs ou l . Wi t hs omemor e br i l l i a n ts on gsl i n e du p, l ook s l i k e2 01 9wi l l beagr e a ty e a rf or Ai d a n .

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S i n g e r &S o n g w r i t e r

AI DANMARTI N Ai d a n ’ sd e bu ts i n gl e' Pu n c h l i n e ' wa s r e l e a s e de a r l i e rt h i sy e a ra n di tc l i mbe dt o No4oni Tu n e s


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i n t r o d u c i n g PHOTOGRAPHER

MARI OEP ANYA Ca me r oon i a nph ot ogr a ph e r ba s e di nP a r i s . Hes t a r t e dh i s c a r e e ra spa i n t e ri nCa me r oon a n dmo v e dt oF r a n c ei ne a r l y 2 000’ st obe c omea pr of e s s i on n a l Ha i ra n dMa k e u p a r t i s t . Hewor k e da sa nf r e e l a n c ebe a u t ya s s i s t a n tf or7 y e a r sa n dl e a r n e dal otf r om t h epa r i s i a nf a s h i on i n d u s t r y. I n2 007. Ma r i oEpa n y a d e c i d e dt obe c omeabe a u t y a ph e ra n dbr ok e ph ot ogr i n t e r n e twi t hh i sVogu e Af r i c aPr oj e c ti n2 009 . Th e nf ol l o we dwi t hEx h i bi t i on “ GLAMAZONI A”a ph ot ogr a ph yt r i bu t et obl a c k be a u t ya r ou n dt h ewor l d . h ec e l e br a t eh i s1 0 I n2 01 7, y e a r sph ot ogr a ph yc a r e e rwi t h aBook“ BEAUTI F UL ” wi t hBr i t i s hEd i t i onSh ok opr e s s Ma r i owor k sbe t we e nP a r i sa n d Af r i c awh e r eh ewor k son d i f f e r e n tpr oj e c t s .

Webs i t eMar i oepanya. f or mat . com f acebook. com/ mar i o. epanya i ns t agr am / mar i oepanya

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1 0t h ou gh t sof a r t

MI CHAELDAVI D f r o m f as hi onphot ogr apher

Q:Canyour ememberwhenyou r s ts t ar t edphot ogr aph y?I fyes ,t el lusabi tabout t hos emoment sandwhatmadeyoubecommi t t edt oi t . A:My r s te xpe r i e nc e swi t hphot ogr a ph ywe r eba s e di ne xpe r i me nt a t i ona nds t or yt e l l i ng. Ic a mei nt oc ont a c twi t hmy r s t35mmi nmyl a t et e e nsa ndi mme di a t e l ybe ga n e xpe r i me nt i ngwi t hf r i e nds , di r e c t i ngt he mi nt oi nt e r pr e t i v es c e na r i osa ndpl a yi ngwi t ht he a s pe c t sofl i ght , e mot i ona ndpor t r a i t ur e . Iv e r ys oonf oundmywa yi nt ot heda r kr ooma nd xpa nde dmye xpe r i me nt a t i ont ot hepr oc e s s e sof l ma ndpr i ntde v e l opme nt , c ompl e x e e xpos ur e svi amul t i pl ee nl a r ge r sf or1i ma ge , a ndmor ec r e a t i v ema ni pul a t i onofl i ght . The me c ha ni c sofphot ogr a ph y , t hec a me r ai t s e l f ,l ma nd/ ordi gi t a l s e ns or s , a ndt hema ni pul a t i on ofl i ght , a r ea l l v e r yf a s c i na t i ngt ome , a nda r et het ool sofi ma gec r e a t i ont obe ndt oourwi l l s a sa r t i s t s . La t e r , Iwoul dr e a l i z et ha tIha da l wa ysha dak e e ne y ef orc ompos i t i on, r e me mbe r i ng t ha twhe nIa sac hi l d, Iha daKoda kI ns t a ma t i cX1 5F , a ndi twa se vi de ntba c kt he nt ha tIha da na t ur a l gi f tf ort hec a me r a . Q:Fi nanci al l ys peaki ng,i si thar dt ol i v ebyj us tdoi ngt hi sar tf or m? A:Be c omi ng na nc i a l l yi nde pe nde ntbywor ki ngi nt hi sora n ya r tf or mde pe ndsonaf e w f a c t or s . Onemus tne v e rf or ge t , i ft he y’ dl i k et oma k et he i rl i vi ngf r omonl yt he i ra r tf or m, t o a l wa ysk e e pi nmi ndt ha tt he ya r et heowne r sofabus i ne s sa swe l l . Wi t ha n ybus i ne s s , y ou ne e dt oha v ec l i e nt swhoa r epa yi ngf orwha te v e rs e r vi c ey oupr ovi de . I fy oupr ovi deavi s ua l s e r vi c et ha ti ndi vi dua l sa nd/ orma j orc l i e nt swoul dl i k et out i l i z e , t he nIbe l i e v ea n yt hi ngi s pos s i bl e . Q: Yourcompos i t i oni t sal wa ysvi br antandbr eat ht aki ng,wher edoyou ndi ns pi r at i on f r om ? A:Be f or eIr e a l i z e dt ha tPhot ogr a ph ywoul dbet heme di umi nwhi c hIe xpr e s s e dmys e l f , I ha da l r e a dybe e ni n v ol v e di nvi s ua l a r t s . Ius e dt odr a wal ota ndpa i ntwi t hOi l s , Ac r yl i c s , a nd mi xe dme di a . I nt hos epr i ora r tf or ms , Iwa sc ompe l l e dt oe xpl or emyi nne rs e l f , s e a r c hi ngf or a ns we r st oe xi s t e nt i a l que s t i ons , a ndbr i ngi nga l i v emyi nne rt hought s , f e a r sa nd c ont e mpl a t i ons . Toda y , It a k et ha te xpe r i e nc ea ndus emyna t ur a l gi f tf orc ompos i t i ont o br i ngmyc l i e nt s ’ t hought sa nddr e a mst ol i f e , a swe l l a smyownpe r s ona l pr oj e c t s . Q:Doesr et ouc hi ngmat t er?W hatper cent agewoul dyougi v et oi ti fs o? A: Wi t hmos tphot ogr a ph yt he s eda ys , r e t ouc hi ngha sv a r yi ngl e v e l sofi mpor t a nc e . F ora n yof myf a s hi onorunde r wa t e rphot ogr a ph y , r e t ouc hi ngi sc e r t a i nl ypr e s e nt . It r yt oa c hi e v et he i ma gea sc ompl e t ea spos s i bl e“ i nc a me r a”a soppos e dt or e l yi ngonphot os hop, buts ur e l ynot oppos e dt oma ki ngc ompos i t i onwor kus i ngmul t i pl ei ma ge si ft ha ti st hegoa l . I t ’ sHa r dt ogi v ea pe r c e nt a geofhowmuc hr e t ouc hi ngpl a yst omyphot ogr a ph y , butt heba s i c sa r ea l wa yst he r e , s uc ha ss ki nt one s , s ma l l c or r e c t i onst oi mpe r f e c t i ons , a ndov e r a l l c ol orc or r e c t i on. Q: W hatpar tofas hooti st hehar des tf oryou? A: Tr yi ngt os t opmys e l ff r ombuyi ngne wunde r wa t e rge a ri sa l wa yss upe rha r d. . : D Q: Tel lusmor eaboutt heamaz i ngunder wat erwor l dandt he"f ami l yt eamwor k". Cant hi smakear el at i ons t r onger? A:If e l l i nl ov ewi t ht hepr os pe c tofphot ogr a phi ngunde r wa t e rwhi l eonmyhone ymoon wi t hmywi f eVi kt or i j a , i nhe rna t i v ec ount r yofCr oa t i a . Av e r ygoodf r i e ndofhe r s , whoi sa c e r t ie ds c ubai ns t r uc t ora ndha dbe c omea na vi dwi l dl i f ephot ogr a phe r , t ookusoutt oa nol d s hi pwr e c k, t ode mons t r a t ehe runde r wa t e rc a me r aki t , of ft hec oa s toft het ownwhe r e Vi kt or i j agr e wup, . . Wewe r ef r e edi vi ngt ha tda y( nos c ubage a r ) , butbyt hee ndoft he mor ni ngIc oul ds t a nda tt hebot t omoft ha ts e a , whi c hwa sa bout1 2f e e tdown, f oragood pe r i odoft i me . Iwa si na we , wa t c hi ngs c hool ss hs wi ma r oundmea ndt hebe a ut yoft he s unr a ysbr e a ki ngt hr ought hes ur f a c e . . Thi swa sal i f ec ha ngi ngmome ntf ormea ndi t br oughtt oge t he rt hel ov eofwa t e ra ndl ov eofphot ogr a ph yi napr of oundwa y . . Thewor l d unde r wa t e ri sape r f e c ts t udi of orme , a ndof f e r smet hea bi l i t yt oa c hi e v et hi ngst ha ty ou s i mpl yc a n’ tdoi fy oua r enotdownt he r e . I t ’ ss i mpl yi nc r e di bl e , a ndIl ov et hec ha l l e nge st ha t phot ogr a phi ngunde r wa t e rpr e s e nt s . F orme , not hi ngi si mpos s i bl e . I t ’ sa l s oqui t epoe t i c t ha tIwoul df a l l i nl ov ewi t hphot ogr a phi ngunde r wa t e rwhi l eonhone ymoonwi t ht hewoma n t ha tIha da l s of a l l e ni nl ov ewi t ha ndma r r i e d. Vi kt or i j ai sana t ur a l l yt a l e nt e dma k e upa r t i s t a ndav e r ymuc hofa na r t / c r e a t i v edi r e c t or , t oo. We ’ v ewor k e dt oge t he rf r omt hemome ntwe me t , a ndha v ehe l pe de a c hot he rt ope r f e c tourvi s i ons , a ndr enet a l e nt s . F orus , c ol l a bor a t i ng t oge t he rwor kspe r f e c t l y , a ndi ss uc has t r ongpa r tofourr e l a t i ons hi p. . Wedon’ twor kt oge t he r e xc l us i v e l y , buta l wa yse nj oyi tf ul l ywhe npr oj e c tc omea r oundwhe r ewec a n.

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ADAMS

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Q:I tl ooksl i kenowada yswe' r et ouc hi nganot herl i neof"t henandnow",j us tl i ke i twaswhen l m camer asbecamedi gi t al . Ar ewecl os et oaphot ogr aph ydeat h wat c hi nghow camer aphonesdes t r oyi nganar tf or m? A:Ir e a l l ydon’ tt hi nkc a me r aphone spos ea n yt hr e a tt ot hei ndus t r y . Be f or et hedi gi t a l wor l d, t he r ewe r ef a rl e s soppor t uni t i e si nphot ogr a ph y . I twa samuc hs ma l l e rma r k e t a ndov e r a l l i ndus t r y . Wi t ht hea dv e ntoft hedi gi t a l wor l da ndt hei nt e r ne t , t he r eha sbe e n a ne xpl os i onofne wj obsi nphot ogr a ph ya ndt hedi f f e r e ntl e v e l sofpr oduc t i on, a nds o ma n ymor eoppor t uni t i e st ha twe r e n’ tt he r epr e vi ous l y . An y onec a nt a k eani c epi c t ur e , a nde v e nt houghs ma r tphone sa r er e c e i vi ngs ma r t e rc a me r a s , i tdoe s n’ tc ha nget hef a c t t ha ti nor de rt oma k eal i vi ngf r omphot ogr a ph y , y oune e dt oknowhowt ous eama n ua l c a me r aa ndknowhowt oc ont r ol l i ght i ngt oa c hi e v eav e r ys pe c icout c omef ory our c l i e nt . “ Sma r t ”phone ss i mpl yc a n’ tdot ha tf ory ou. Q: Webel i e v eyourwor ki sTi mel es s . Andt i mel es si swhatgi v esv al ueandmakesa phot ot ober emember edf or e v er . W hati st hekeywhi c hgi v est hequal i t yof "t i mel es s "t oapi ct ur ei nyourvi s i on? A:Idon’ tknowi fIc a na ns we rt ha tc ompl e t e l y . Wi t hmyphot ogr a ph y , Unde r wa t e r , F a s hi on, Be a ut y , orTr a v e l , If ol l owmyowni ns t i nc t sa nds t a yt r uet omyvi s i onofwha t c ompe l smet ot a k et ha tphot o. It r ynott oge tov e r l yi nue nc e dbyc ur r e ntt r e nds , or ot he rphot ogr a phe r ss t yl e s . . I t ’ sgoodt oknowwha ti sha ppe ni ngi nt hewor l da r ound y ou, butv e r yi mpor t a ntt or e ma i ny ourowns e l fa nda r t i s t . Q:Canar tandcommer cer eal l ycoexi s t? A:Abs ol ut e l y . Ar ta ndc omme r c eha v ea l wa ysl i v e dt oge t he r . Ar t i s t sha v ebe e n c ommi s s i one df ora ge st oc r e a t evi s ua l st os e l l i de a sa ndpr oduc t sorpr omot ei ndi vi dua l s . Ar ta ndComme r c eha v ea l wa ysbe e ni nt e r t wi ne da nda l wa yswi l l be . Q: W hatdoyoupl anf or2 01 8?( exhi bi t i ons ,wor ks hops ,ne w pr oj ect s / i deas ) A:Idoha v es omee xhi bi t i onsf or2 01 8t ha ta r ei nt hewor ksa ndc a n’ twa i tt os ha r et he m. Ipl a nt odoal otofunde r wa t e rphot ogr a ph yl a t e rt hi sy e a rwhe nt hewa r me rmont hs c ome , a ndhope f ul l ywi l l ge tt ot r a v e l s omemor ea swe l l .

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Ed i t or i a l b yp h o t o g r a p h e r

pi ot rk r a wc z yk

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w e a  k n o w w h a t t a l e n ti ss o . . . wea r egl a dt oi n t r od u c ey ou F ASHI ONI LLUSTRATOR

MARI ACAMUSSI

Q: W hatdr ov eyout oc hoos et hear tofi l l us t r at i on? A:a l wa ysr e me mbe rmys e l f d r a wi n g, s i n c eav e r yy ou n ga ge . Af t e r mys t u d i e s , I s ome h o wn e e d e dt ogoba c kt omyr oot s . I twa sv e r y n a t u r a l f ormet oc h oos et h i sf or mof a r t , s i n c ei ti st h ewa yi nwh i c h In dmys e l f e x pr e s s i n gi d e a sa n dt h ou gh t s . Q: W hati syourvi s i onaboutt hec hangest hi sar tf or m can makei nt hewor l d? A:Asl on ga sa na r t i s tc a ni n s pi r epe opl et of e e l n e we mot i on sor r e f r e s ht h e i rt h ou gh t s , a r tj u s tma k e ss e n s e . Q: Tel lus ,f r om yourexper i ence,whatmakest hedi f f er ence bet weenagoodar t i s tandanott hatgoodone? A:I t ' sv e r yd i fc u l tt oj u d gea r t , I d on ' tbe l i e v et h e r ei sba da r tor gooda r t , j u s ti d e a st h a tpe opl ewa n tt oe x pr e s si navi s u a l wa y . Asl on ga st h epe r s onh a ss ome t h i n gt os a y , I t h i n kt h a ti se n ou gh . Q: How l ongt i mei tt akest o ni s hagood"mas t er pi ece"? A:I tc ou l dt a k ea ne n t i r ewe e k , a ne n t i r ed a y , orv emi n u t e s . I t d e pe n d sonwh a tI ' ml ook i n gf orwi t ht h a tpa r t i c u l a ra r t pi e c e , ma ybe I ' mi nt h emoodf ord e t a i l sa n dt e x t u r e s , a n dt h a twi l l t a k es omet i me . Ma ybeI ' ml ook i n gf orav e r ye x pr e s s i v ebr u s hs t r ok e , a n dt h a twi l l t a k e , we l l , j u s tabr u s hs t r ok e . Q: Wh ydoyout hi nkpeopl es houl dbuyyourar t ?How can t hi sbecomehel pf ult ot hem, t hei rbus i nes s , s oulorl i f e? A:Ar tma k e sou rwor l dbe t t e r , mor ec r e a t i v e , mor ef u l l . I s t r on gl y be l i e v et h a ti l l u s t r a t i oni sagr e a twa yf orbr a n d st oc on v e ya me s s a gea n dt oe x pa n dt h e i rc r e a t i v eopt i on swh e npl a n n i n ga c a mpa i gnore d i t or i a l c on t e n t . I td e mon s t r a t e sapo we r f u l a r t i s t i c s t a t e me n ta sabr a n d , s pe c i a l l ya tat i mewh e nt h i st ypeof a r tf or m i sbe c omi n gmor er e l e v a n t . I ti sa l s ogr e a ta sac ompl e me n tt oat e x t , be c a u s ei te n h a n c e st h e i ma gi n a t i v epr oc e s s . I ti sn oc oi n c i d e n c et h a tc h i l d r e nbook sa r e i l l u s t r a t e ds i n c ef or e v e r ! Q: W hi c hs t yl et sandi ns pi r esyout hemos t ?Fas hi on, por t r ai t s ,nat ur e,peopl e,wor ds ,or? A:F a s h i onh a sa l wa ysbe e nmys ou r c eof i n s pi r a t i on . I ti ss u c ha po we r f u l a n dd e e pwa yi nwh i c hwee x pr e s sou r s e l v e s . Ho we v e r , I ' v ebe e nr e a l l yi n t opor t r a i t sl a t e l y , be c a u s et h eh u ma nf e a t u r e sa n d s h a pe sa r es of a s c i n a t i n ga n di n s pi r i n g. Q: W hatdoyout hi nkmakesyoudi f f er enti nt he nowadaysopenedgat esoft hegl obal i z at i onandi nt er net wher ewehaveacces st oaver ybi gvar i et yofdi f f er ent t al ent s? A:I t h i n kI h a v ed e v e l ope das t yl et h a ti spl a yf u l a n df r e s h . I n f a s h i on , e v e r yt h i n gt e n d st oge ts os e r i ou s . I be l i e v et h a tf a s h i on s h ou l dh a v en or u l e sa n dpos e s , a n dI wou l dl i k et oc on v e ywi t h mya r tt h a ti ti sOKt ol a u gha ton e s e l f , a n dh a v es omef u n . . Q: I fpeopl ewant syourar thow cant heygeti nt ouc h wi t hyou?Facebook/ I ns t agr am/ Webs i t e/ Emai lor ? A:I h a v eope n e daSoc i e t y6s h opi nwh i c hy ouc a nn dqu a l i t y pr i n t s , f r a me dpr i n t sa n dl ot sof me r c h a n d i s e( i Ph on ec a s e s , pou c h e s , s t a t i on e r yc a r d s , n ot e book s ) . Li n k : www. s oc i e t y6. c om/ f a s h i on ge e k s t u d i o. Youc a na l wa ysge ti n t ou c hwi t hmevi ae ma i l ( f a s h i on ge e k s t u d i o@gma i l . c om)or I n s t a gr a m: @f a s h i on ge e k s t u d i o.

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MAXI NESCACCHI Bor na n dr a i s e di nSwi t z e r l a n dI c a mea c r os s s t yl i n gaf e wy e a r sa gowh e nIr s tmo v e dt o Lon d on . Th eI d e awa st od oa nEn gl i s hc ou r s e a n dc omeba c kwh e r eI be l on ge d , bu tgu e s s wh a t ?F a s h i onc h a n ge de v e r yt h i n g. I a l wa ysh a v ebe e nc r e a t i v e ; I d r a w, I t a k e pi c t u r e s , I a l wa ysh a ds e n s eof s t yl e , bu t Lon d onga v emet h ec ond e n c et ot u r nmy pa s s i oni n t oaj ob. F i r s tI s t a r t e ds t yl i n gmys e l f , d e v e l opi n gmyo wnvi s i ononc l ot h i n g t h r ou ghd i f f e r e n tc h a n n e l s ( s oc i a l me d i a , ma ga z i n e s , mod e l l i n g) , t h e nI mo v e di n t oc r e a t i v ed i r e c t i onc h a n gi n gmy o wnpr oc e s s . Th ei d e ad i dn otc omef r om s t yl i n ga n ymor e ,r s tI h a dt od e v e l opac on c e pt , I h a dt ot e l l as t or ya n dn a l l yI pu t t e d e v e r yt h i n gt oge t h e r . I d e v e l ope dgr a ph i c d e s i gns k i l l sa n dk e ptd r a wi n g, c u s t omi s i n g s h oe si nI t a l yba c kwh e nt h e ywe r en ot c on s i d e r e dat r e n d . Tr a v e l i n gh e l pst oge n e r a t e n e wI d e a s , t oc r e a t en e wvi s i on sa n da l s ot o c omea l on gpe opl ewh opr oba bl yt h i n ki na d i f f e r e n twa ya n dc a npu s hy out oy ou r be s t .

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Q: W her edoest hecr eat i vi t yyout r ans pos ei n yourar tcomesf r om? A:I tc ome sf r omane e dt oe xpr e s smys e l ff ul l y a ndf r e e l y , s ome t hi ngwea r ec ondi t i one di ns oc i e t ynott odo. Idr a wi ns pi r a t i ona ndc r e a t i vi t y f r omr a we mot i onsa ndc a ndi dmome nt s , wi t ha l ov ef ordr e a ml i k ee uphor i cs c e na r i os . The r ea r ephot ogr a phe r st a ki ngpi c t ur e sme c ha ni c a l l ya ndt he nt he r ea r ea r t i s t st a ki ng i ma ge swhi c he xpr e s sapi e c eoft he ms e l v e s . An y c a me r al e nsc a nt a k eapi c t ur ef ory ou, butonl y y ou, c a npr oj e c tat r ut hf ul mome ntont ot ha t bl a nk s pa c e . Thea r t i s ti s t hec a me r a , t hee y ebe c ome st he l e ns . TheI phonel e nsdoe s n’ tha v eas oul , s or r y St e v e , butwhoknows , pe r ha psSi r i wi l l de v e l op t hemos tpoe t i cphot os na ppi ngs oul f ory out o us e . LOL Q: Weknow youus egol di nyourar t ,what doesgol dmeant oyou? A:I r s te xpe r i me nt e dwi t hgol dl e a fpa i nt i ngon oneofmyi ma ge st oputde pt ha ndc ont r a s ti nt o c e r t a i nde t a i l s . Thi spa r t i c ul a rpi e c ewa sapr i v a t e c ommi s s i onwhe r et hi ss t yl er e s ona t e dwe l l . I t a l s oa ddsav e r ydi f f e r e ntki ndofv a l uet ot hea r t . Ia mpe r s ona l l yaf a nofus i nggol dt hi swa y , f or mei tdoe s n’ tpor t r a ymone ya nds t a t usbut s t r e ngt ha ndbe a ut y . Q: W her ewoul dyoul i ket os eeyourar texhi bi t ed? A:The Sa c c hi Ga l l e r yi nLondona ndont hewa l l of TheQue e nofEngl a nd, adoubl ee xpos e dpor t r a i tofhe rwi t hs t r a ndsofhe rha i rpa i nt e di n gol dt opor t r a yt hes unr a ys , t hr ought hepa l a c e wi ndows , f a l l i ngonhe rha i r …. orImi ghtj us tgi v e he ra gol dt oot h! Q: W hati syourvi e wr egar di ngt hewomen empower i ng? A:Ia ms oha ppya ndpr oudt obel i vi ngi nt hi s t i meofwome ne qua l i t ya nds e xua l e mpowe r me nt upr i s i ng; I mpr oudt os e emor ewome ns uppor t i ngwome n. Ima k ea ne f f or tt obr i ngf or wa r d f e ma l et a l e nti nphot ogr a ph ya nd l m, whe r e t he r ei ss t i l l me nr ul i ngmos toft he s epos i t i ons . Pr of e s s i ona l l y , wome nha v e n’ ta l wa yshe l pe d e a c hot he ra smuc ha st he yc oul dha v e , butt ha t ha sma s s i v e l yc ha nge d.

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Q: Oneofyourt r ademar ksi st ophot ogr aphdoubl e expos ur e i mages , Wh yi st hi s ? A:Be c a us eoft hel ov eofc a pt ur i ngaf e e l i ng, amul t i di me ns i ona l mome nti nmov e me nt , wi t hac a ndi d owa nda s e ns eofdr a maa ndc ompl e xi t y . Q:Doyoupr ef ert ophot ogr aph Ar torFas hi on? A:Bot ha ndmor e . I ’ maphot ogr a phe r ,l mdi r e c t or , c r e a t i v edi r e c t ora nda r t i s t , Il ov ec r e a t i ngmovi ngi ma ge sa s muc ha ss t i l l s . Idon’ tbe l i e v ei nl i mi t i ngy our s e l f , t hes k y r e a l l yi s nott hel i mi t . The r ei snor e a s ont os t a yi none box, unl oc ka n ydoory ouwa nt , t ha ti swha tc r e a t i v ef r e e doml ooksl i k et ome . Q: W her ecanpeopl es eeyourwor k?( i ns t agr am/ webs i t e/ f acebook/ cont act s ) A:The r ea r eaf e wupc omi nge xhi bi t i onsa nd c ol l a bor a t i ons , onei se a r l ys pr i ngwi t hs ohov e n ue 1 00Wa r dour St r e e t , hos t i ngac ol l e c t i onofmymi xe dme di apor t r a i t s . F ol l owmyi ns t a gr a mf ormor ei nf or ma t i ona ndc ont a c t de t a i l s . ht t ps : / / www. i ns t a gr a m. c om/ e r i c a be r gs me ds / www. e r i c a be r gs me ds . c om

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Th ec ompa n ys t a n d sou tf r omt h es t a r t , be i n ga nEu r ope a ns t a r t u p, wi t ht h e i r h e a d qu a r t e r sba s e di nCypr u ss h o wi n gt h a tt h epa t hf r omi d e at oe x e c u t i onc a n bet a k e na l s ob yc ompa n i e sou t s i d eof Si l i c onVa l l e y . Th ed i f f e r e n c e sd on ’ ts t op h e r e . Spe a k i n gwi t hAd r i a nMa z i l u , t h eCEOof t h ec ompa n y , h ewa sk e e none x pl a i n i n gt h a tRe d Ca r pe t . a ppi st ot a l l yd i f f e r e n ti nt e r msof a ppr oa c hf r omt h e mos tba s i cl e v e l s . F i r s t , a bou tt h ebu s i n e s ss t r a t e gyof t h ec ompa n y , h ee x pl a i n e dt h a tRe d Ca r pe t . a ppwi l l t a k emos tof i t si n c ome sf r omon l i n es h oppi n g, t r i gge r e db yon eof i t smos ti mpor t a n tf e a t u r e s , t h eCl ot h i n gTa g, wh i c ha l l o ws e v e r yu s e rt ot a gt h ec l ot h e sa n da c c e s s or i e sa n dt h ebr a n d st h a th e / s h ei s we a r i n g. Byc l i c k i n gonon eof t h e s et a gs , t h eu s e rwi l l ber e d i r e c t e dt ot h e br a n dpa gewh e r eh ec a ns e et h a tpr od u c twi t ha l l t h er e l e v a n td e t a i l sa n dh a v e t h eoppor t u n i t yt obu yi t . Th ec ompa n ys t a t e st h a ti twi l l bet h ef a s t e s ta n dmos t e n ga gi n gon l i n es h oppi n ge x pe r i e n c eou tt h e r e . Th eCEOl a t e rc l a r ie dt h a tb y f oc u s i n gont h ee c omme r c ebu s i n e s s , Re d Ca r pe t . a ppwi l l n otber e s t r a i n e db y pu bl i c i t y . Hes a i d : “ Wec a ns e ea l l t h ema j orpl a y e r si nt h es oc i a l n e t wor ke n vi r on me n th a vi n gav e r yt ou ght i mei nt h i sa r e a . Wh e ny ou ’ r ed e pe n d i n gona d d s f ort h el a r gema j or i t yof y ou ri n c ome sy ouwi l l d i s r u ptt h eu s e re x pe r i e n c e , s i mpl ybe c a u s e , i nor d e rt os t a yi nt h ega me , y oun e e dt opl a c emor ea n dmor e a d d s . An dl e t ’ sf a c ei t : pe opl ea r et h e r ef ort h es oc i a l e x pe r i e n c ea n dn o wi tf e e l s l i k ey oua r ea l wa ysi nac omme r c i a l br e a k . “ . Hea l s opoi n t e dou tt h a ti nRe d Ca r pe t . a ppt h e r ewi l l ben oa d d sont h ewa l l , a n dt h eon l yt ypeof pa i da d v e r t i s e me n twi l l bed on et h r ou gh“ s u gge s t i on s ”wh e nau s e ri sont h epr od u c t / e v e n t ’ s pa ge . Si mpl ypu tt h ea ppwi l l s h o wpa i ds u gge s t i on son l ywh e nau s e ri si n t e r e s t e di nt h e m. Us e r sd a t ai sa l s oav e r yi mpor t a n tma t t e rwh e r eRe d Ca r pe t . a pp a ga i nh a sad i f f e r e n ta ppr oa c h : i n s t e a dof f oc u s i n gont h eu s e r sd a t a / h i s t or yt o d e l i v e ra na d d , Re d Ca r pe t . a ppwi l l f oc u sont h es e l e c t e dpr od u c t , e v e n torl oc a t i ont ypei nor d e rt opr o vi d er e l e v a n ts u gge s t i on s . Th ec ompa n ys t a t e d : Wewi l l a n a l ys et h epr od u c ta n dn ott h eu s e r . ” Th eu s e r e x pe r i e n c eof t h ea ppi sc or r e l a t e dwi t ht h ec ompa n y’ sn a me , i ti sme a n tt o d e l i v e rt h er e dc a r pe te n t h u s i a s mi na non l i n ee n vi r on me n t . Us e r swi l l h a v et h e oppor t u n i t yt os h a r et h e i ra ppe a r a n c ei nt h ebe s twa ypos s i bl ea n dt h e ywi l l be a bl et opi nou tt h ee v e n ta n dl oc a t i ont h e ya r ea t t e n d i n g, d e l i v e r i n gt h ef e e l i n g of be i n gaSt a ront h eRe d Ca r pe t . a ppt oe v e r yu s e r . “ Li v’ i nbot hwor l d s ”i st h e c ompa n ymot t o, a n dwh e nwea s k e dAd r i a nwh y?h es i mpl yr e pl i e d : “ Be c a u s e t h e ybot hma t t e r ! ” . Heu n d e r l i n e dt h a ton eof t h ek e yobj e c t i v e sof t h ea ppi st o c on vi n c et h eu s e rt obepr e s e n ti nt h evi r t u a l a n dr e a l wor l da tt h es a met i me . Th ea ppwi l l e n c ou r a gei t su s e r st opos tr e a l l i f ee x pe r i e n c e s , a n dwi l l h e l pt h e m n dt h os e . He r ei swh e r eon eof t h ei c on i cf e a t u r e sof t h ea ppc ome si npl a c e : Th eLi v eCh a twi l l bee n a bl e don l yf oru s e r spr e s e n ta tt h es a mee v e n torl oc a t i on . On c eau s e rh a spos t e daph ot ome n t i on i n gt h en a meof t h ee v e n torl oc a t i on , t h eLi v eCh a ti c onwi l l a ppe a ront h eu s e r ’ swa l l . Th e r eh ec a ns e ea l l t h e ot h e rpe opl epr e s e n t , n oton l yt h eon e sh ei sf ol l o wi n gbu tn e wpe opl ewi t h wh omh ec a ns t a r ti n t e r a c t i n ga n da l s ome e ti nr e a l l i f e , s i n c et h e ya r ei nt h e s a mes potpr e s e n ta tt h es a met i me . Goi n gi n t of u r t h e rd e t a i l sa bou tt h epr oj e c t , on et h i n gpoppi n gou ti st h es i mpl i c i t ya n de fc i e n c yof t h ewa yRe d Ca r pe t . a pp wa sd e s i gn e d . F r ombot hu s e re x pe r i e n c ea n dbu s i n e s spe r s pe c t i v et h ea ppd e l i v e r saf a s ta n de a s ypa t h , a n dmor ei mpor t a n ti tme r ge st h et wowi t h ou ta f f e c t i n gt h eu s e r s . Th r ou ght h et a gs , t h eu s e r swi l l c r e a t eah u gea n df r e ea wa r e n e s s f orbr a n d s , a n dwh e nt h e ywi l l s wi t c ht ot h es h oppi n gs t a get h e nt h ef u l l bu s i n e s sc i r c l ewi l l bec ompl e t e d . “ Th ef a s h i onbr a n d sa r es pe n d i n gal otof t h e i rr e s ou r c e si nma n a gi n ga n di mpr o vi n gt h eon l i n es h oppi n gpa r tof t h e i rbu s i n e s s e s , bu ti f y oul ookc l os e l yy ouc a ns e et h a tt h er e s u l t sa r en ott h a ts a t i s f yi n g, f r om mypoi n tof vi e w. F i r s ty our a r e l ys e eabr a n dwi t has u c c e s s f u l on l i n es h oppi n g we bs i t e , a c t u a l l yi nmos tof t h ec a s e st h ebr a n d sa r es e l l i n gt h e i rpr od u c t son l i n e t h r ou ghat h i r dpa r t ywe bs i t e .

Att h es a met i meI wou l dpoi n tou tt h a tt h es h oppi n ge x pe r i e n c ei sa ne mot i on a l on ea n dI t h i n kt h a tn on eof t h eon l i n es h oppi n ge n vi r on me n t sou tt h e r ea r e l ook i n ga ti tf r omt h i spe r s pe c t i v e . Wh e ny oua r ei nas t or ey ous e et h epr od u c t si nf r on tof y ou , y ouc a nt ou c ht h e m, y ouc a nt r yt h e ma n ds oon , i t ’ saf u l l e x pe r i e n c e . Re d Ca r pe t . a ppi sf oc u s e dond e l i v e r i n gs ome t h i n gs i mi l a r , t h ef a c t t h a ty ouwi l l s e epr od u c t sony ou rf r i e n d soronc e l e br i t i e s / i nu e n c e r sy ou f ol l o wwi l l t r i gge re mot i on s . Th en e x ti mpor t a n ta s pe c ti st h es pe e d : ac l i e n twh o wi l l l e a v et h es h opi s50% l os t . Wef oc u sonr e a c h i n gt h ebe s tc on v e r s i onr a t e pos s i bl e , t h i si swh yu s e r sn e e dt os t a yi nt h es a mea ppa n dn otbe i n gr e d i r e c t e d t oa ne x t e r n a l we bs i t e , wh e r ey oun e e dt os t a r ts omepr oc e s s e sl i k e :n d i n gt h e pr od u c torf u n d i n gy ou ra c c ou n ta l l o v e ra ga i n . Re d Ca r pe t . a ppgoe sa l l t h ewa y a n df a s t : y ous e ei t , y oul i k ei t , y ouc h e c ki ta n dy oubu yi t , a l l i ns e c on d s . You r a c c ou n ti sa l wa ysr e a d ya n dy oua r ea l wa yson ec l i c ka wa yf r oms h oppi n g. ” Wh e na s k e da bou tt h ef u t u r eof Re d Ca r pe t . a pp, Ad r i a nr e pl i e d : “ I t ’ st oe a r l yt o s a y , f r omou rpoi n tof vi e wou ra ppd e l i v e r sa a wl e s sa n de n ga gi n gu s e re x pe r i e n c e , t h i ss h ou l da t t r a c tal a r gen u mbe rof u s e r s . Ch a l l e n ge swi l l a l wa ysa ppe a r , wewi l l j u s th a v et oo v e r pa s st h e mon eb yon e . F ore x a mpl e , I k n o wi twi l l n otbe e a s yt oge ta l l of t h ema j orbr a n d si nt h ea pp, wea r ei na d v a n c e dd i s c u s s i on s wi t hs omeof t h e ma n dt h i n gsa r emo vi n gf or wa r d , bu ti t ’ sn otas i mpl epr oc e s s . I a l s obe l i e v et h i swi l l c omeba c kt ot h eu s e rba s e , be c a u s eI d on ’ ts e ear e a s on wh yabr a n dwi l l n otbei n t e r e s t e di nc omi n gc l os e rt oi t sc l i e n t swh oa r eba s i c a l l ypr od u c i n gf r e ea d v e r t i s i n gf ort h e mi nt h ea pp, a n dgi v et h e mt h eoppor t u n i t yt obu yt h e i rpr od u c t s . Youh a v et or e a l i s et h a te v e ni f Re d Ca r pe t . a ppi sa s t a r t u pa l mos ta l l of t h eBoa r dMe mbe r sh a v ef ou n d e da n dma n a ge dc ompa n i e si nt h epa s t , a l s owe ’ v ebu i l tRe d Ca r pe t . a ppa l l b you r s e l v e sa n dwea r e t h r i l l e dwi t ht h er e s u l t s , t h i sh a ppe n i n gwi t h ou tou t s i d en a n c i n gorh e l pi ns of t wa r ed e v e l opme n t . Sowh a tI a mt r yi n gt os a yi st h a twer e a l i s et h ec ompl e x i t y of Re d Ca r pe t . a pp, bu tweh a v eabr i l l i a n tt e a mt h a tc a nd e v e l opa n di mpl e me n t t h es t r a t e gyn e e d e df orapr oj e c tl i k et h i s ” . Wi l l Re d Ca r pe t . a ppbet h en e x t on l i n eph e n ome n on ?On l yt i mewi l l t e l l . Att h i smome n tt h ea ppi sa v a i l a bl ef or d o wn l oa di nGoogl ePl a y , pr omi s i n gac ompl e t es oc i a l e x pe r i e n c ea n du n i qu e e n vi r on me n twh e r ey ouc a ne x pr e s sy ou rpe r s on a l s t yl ewi t hc ond e n c e , me e t n e wpe opl e , s h a r ey ou rou tt , s h opy ou rf a v ou r i t ef a s h i onbr a n d sa n du l t i ma t e l y , s h i n e !

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