GRAPHIC DESIGN PORTFOLIO
C O N T A C T M E // BRIT PINESICH HELLO@BRITPINESICH.COM W W W. B R I T P I N E S I C H . C O M (973) 572 6819
BRANDING
PRINT DESIGN
WEB DESIGN
PAC K AG I N G
branding & web design/development // D I V E R S T W O
OVERVIEW Divers Two is a local NJ scuba diving training facility. I was contacted by a repeat client of mine to create an entirely new vision for the company including full scale branding, print design and a new Wordpre ss site build.
CHALLENGE To create a new branding identity and web presence for a local NJ scuba diving training facility. The overall theme must be nautical in nature and the website should be easy to navigate, while standing out from all competitors.
SOLUTION The logo design features the nautical diving flag as the dot to the “i�. The fonts are fluid and serene to emulate the ocean. That same fluid feeling is also used in the stationery and brochures. The website is very visual, focusing a lot on images to draw potential clients in. I made the website easy to navigate but also fun and inviting.
branding & print design // A L O V E L E S S O R D I N A R Y
OVERVIEW A Love Less Ordinary is a UK based wedding and portrait photography studio led by Mike Searle. His day job filled with commercial photography, but his gorgeous portrait work is quirky and romantic, and always tells a story in just one shot.
CHALLENGE To create a new brand identity with a whimsical and androgynous brand identity for a wedding photographer.
SOLUTION Mike was very drawn to the idea of using antlers in the logo, which I accomplished by creating an “O� with them for the monogram logo. The color palette is very bold , but is also tuned down for use as a watermark. The brochure design is simple and beautiful, keeping the focus on his photography with a short message tucked in the middle.
brand development // P R E S T I G E S O C I E T Y
OVERVIEW The Prestige Society is a conglomerate of women who are either thinking of starting a business, going through the journey of creating a start up company, or thriving successfully as an entrepreneur. Through this network, each member can learn or share insights and valuable knowledge with their peers. Each meeting is based on a feature topic regarding entrepreneurs to facilitate round table discussions, words of wisdom from guest speakers, and a focus on building relationships where innovative ideas are generated and shared.
CHALLENGE To create a new branding identity t hat directly targets women with an entrepreneurial spirit in the Philadelphia area. The overall feel of the brand should be classy and feminine using pastel colors and soft lines.
SOLUTION The imagery for the logo is a regal crest with a tiara to represent leadership. The typography is elegant and sophisticated, and the colors are both feminine and eye-catching.
volunteer project: brand development // N E W H E I G H T S C H A R T E R S C H O O L
OVERVIEW New Heights Charter School of Brockton is a proposed new early college school for Brockton students in grades 6-13. Their misssion is to provide urban students in grades 6-12 an early college experience coupled with academic rigor, meaningful relationships, relevant experiences, and a school-wide culture of success that leads students TO and THROUGH college.
CHALLENGE To create a brand identity for a group of proposed charter schools in New England. The logo should use the same colors and typography as Resiliceny Foundation (founding organization).
SOLUTION For this brand identity, I created a “pencil” logomark using negative space and hidden elements. The bottom of the logomark is a stack of books and the top part is a mountain peak symbolising “height ”.
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logo designs 1. JORCOUTURE 2 . B R U N S W I C K PA R K 3. TIEBREAKERS PODCAST 4 . B E N C H M A R K C LOT H I E R S 5 . O A S I S F A M I LY F A R M 2
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7. M O O N S H I P 8. DIE EPIC 9. SETH FINEBLUM
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10. CHASING LIGHT STUDIO 11. RETRO DOLL 1 2 . YO U N G M E N S T R I V I N G FO R G R E AT N E S S ( Y M S G ) 13. EASTERN HARMONY HEALING 14. FLUER DE LUXE 15. NORTHWESTERN SCHOOL FOR DEAF & HARD OF HEARING CHILDREN 1 6 . C A N N O N C O N S U LT I N G
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web design & development 1. SHOWCASE GRAPHICS Concept Wordpress redesign for a local print shop. I redesigned the website with bold colors and fun graphics to really show their fun feminine personality.
2. OCEANSIDE CPR Concept Wordpress redesign for a local CPR training facility. This redesign uses strong imagery and clean lines to keep the focus on their message and drive new clients to contact them.
3 . PAT T E R S O N G R E E N H O U S E S This was a fun Wordpress redesign where I got to play with textures and earthy colors to really represent the family, down-to-earth vibe of this local farm.
print design 1 . A R T H U R M U R R AY N E W Y E A R S M A I L E R 2. SOUTHERN LOUNGE MAILER 3. KELLER WILLIAMS MAILER 4 . A R T H U R M U R R AY H O L I D AY M A I L E R 5. SNAP FITNESS MAILER 6 . B E R K S H I R E H A T H A W AY M A I L E R 7. S O U T H E R N L O U N G E M E N U 8 . A R T H U R M U R R AY W E D D I N G P O S T E R 9 . A R T H U R M U R R AY W E D D I N G G I F T C E R T I F I C A T E & H O L D E R 1 0 . C O L L E G E L O A D S F LY E R
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Hearty soups
Signatures
BAKED POTATO
$6
Creamy potato soup topped with smokey bacon, sharp cheddar, sour cream and green onions
ROASTED TOMATO
$5
All-vegetable tomato soup topped with herb Parmesan croûtons
CHICKEN NOODLE
$6
Hearty, all white meat chicken soup with garden vegetables and fresh herbs
$15
Cherry tomatoes, cucumber, smokey bacon and lettuce blend tossed with our buttermilk herb dressing
HARVEST APPLE & WALNUT
$13
Crunchy mix of candied walnuts, apples, sour cherries, blue cheese crumbles, organic mixed greens tossed with Canadian maple vinaigrette Add grilled chicken $4
CHICKEN CAESAR
$16
Our classic Caesar with romaine, shaved Parmesan, grilled chicken and garlic croûtons tossed with roasted garlic dressing
Sides
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Seasoned, cracker-crusted pork loin with spicy pickles, lettuce, tomato, and roasted garlic aioli on artisan bread
Meatloaf with signature smoky barbecue sauce served with buttermilk country slaw, whipped red skin potatoes, and artisan bread.
BUTTERMILK FRIED CHICKEN
Sm al l $4 Large $7
$14 CRACKER-CRUSTED PORK LOIN SANDWICH
$17 BBQ BISON MEATLOAF PLATE
Big salads
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$14 BUTTERMILK FRIED CHICKEN SANDWICH
Original recipe fried chicken breast topped with Dijon mustard slaw, pickled red onions and jalapeños served on artisan bread.
Sandwiches BIG KID GRILLED CHEESE
$11
Melted spicy jack cheese blend, smokey bourbon bacon jam, arugula and roasted tomatoes on whole grain bread
BBQ BISON MEATLOAF
$15
Meatloaf with signature smoky barbecue sauce and buttermilk country slaw on a soft artisan roll
ALBACORE TUNA MELT
$14
MAC & CHEESE
Pole-caught albacore tuna salad, lemon herb creme fraiche, melted sharp cheddar, and roasted tomatoes on toasted whole grain bread
BRUSSELS + BACON
HERITAGE ROAST TURKEY CLUB
MASHED POTATO
Shaved turkey breast with smokey bacon, tomato, pickled red onions, lettuce blend, and roasted garlic aioli on whole grain bread
$14
ROASTED TOMATO + SUMMER SQUASH SALAD
PRAIRIE CHEESESTEAK
SEASONAL SLAW
VEGAN DEVILED EGGLESS SALAD
HOUSE SALAD
A picnic favorite made with tofu, veganaise, pickles, lettuce, and tomato on toasted gluten-free bread
FRIES $3/$5
FRONTIER FRENCH DIP
$15
Spicy bison chuck, cheddar cheese sauce, and caramelized onions on artisan bread
$12
$16
Slow roasted Alberta beef with house-made horseradish mustard, seasoning shake, and au jus on toasted artisan bread
Big plates BUTTERMILK FRIED CHICKEN
NOT-SO-SLOPPY JOE $17
Original recipe fried chicken breast with dijon mustard slaw
HICKORY SMOKED SAUSAGE
$14
Grilled sausage with horseradish mustard and whipped red skin potatoes
HERITAGE ROAST TURKEY
$16
Shaved slow-roasted turkey breast, caramelized onion gravy and herb garlic stuffing
ROAST ALBERTA BEEF AU JUS
$18
Hand-carved, slow roasted Alberta beef with au jus dip and whipped red skin potatoes
$13
Spicy secret recipe with ground beef, sweet peppers, and melted cheddar on soft artisan bread
Beverages FREE FLOWING
$2 EACH
Boylan’s All-Natural Sodas Fresh Brewed Iced Tea Fresh Squeezed Lemonade Sparkling & Still Filtered Water
BOTTLED, BREWED & BOXED Fresh Pressed Pot of Coffee Whole Leaf Hot Tea
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