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visual principle goes here a reasonably concise definition of the visual principle goes over here in this area
VISUAL
V I S U A L O R D E R 14
Figure/Ground P. 6-7
Similarity P. 8-9 Proximity P. 10-11 Closure P. 12-13 Continuance P. 14-15 Translation P. 18-19 Rotation P. 20-21 Reflection P. 22-23 Glide/Reflection P. 24-25 Dilation P. 26-27 Symmetric balance P. 30-31 Asymmetric balance P. 32-33 Ambiguous balance P. 34-35 Neutral balanceP. 36-37
V I S U A L O R D E R 14
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aka: Gestalt laws of grouping
First proposed by Gestalt psychologists to account for the observation that humans naturally perceive objects as organized patterns and objects. Gestalt psychologists argued that these principles exist because the mind has an innate disposition to perceive patterns in the stimulus based on certain rules.
Principles of grouping
V
V V V I S U A L O R D E R 14
6
V
VV
Figure/Ground: Seeing the firgure stand out from the background of an image
7
V I S U A L O R D E R 14
8
ii i i i i ii i i i i i i i
Similarity: Visually grouping similar objects together, by color, shape, size, etc.
i ii ii i i i i i ii i i
i ii i i ii i i i i i i i i
ii ii i i ii i ii i i i i i
9
S S S S S S S S S S S S S S S S S S S S S S S S SS SS SS SSSS S S S S S S S S S S S S S S S S S S S S S S S S S S S S SSS SSS S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S SS S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S SSSS SS SS SS SS SSSS SSSS S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S S SSS S S S S S S S S S S S S S S S S SSS S S S S S S S S S S S S S S S S S S S S SS S S S SS V I S U A L O R D E R 14
10
Proximity: Grouping objects together that are near in space, time or relationship
11
V I S U A L O R D E R 14
12
Closure: Seeing an image that is incomplete, and the mind tries to complete or close the image
13
U U
U UU UU UU UU UU U U U U UU UU U UU UUU U UU UU U U U U U UU U
U U U U U U U U UU
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U
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UU
V I S U A L O R D E R 14
A
A
A
A
A
A
A
A
A
A
14
Continuance: Continue to follow a seris of images or objects
15
V I S U A L O R D E R 14
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Symmetric Operations
first proposed by Gestalt psychologists to account for the observation that humans naturally perceive objects as organized patterns and objects. Gestalt psychologists argued that these principles exist because the mind has an innate disposition to perceive patterns in the stimulus based on certain rules.
Symmetry
V I S U A L O R D E R 14
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L
L LL
LL L
L
L
LL
LL
L
L
LLL L
L L L LL
L L L
L
L
L LLL
L
L L L
L
L
L
LL L
L LL
L
L
LLL
L
LLL L
L
LLL
L
LLL L
L
L
L
L
L
L LL
L LL
L
L
LL L
L
LL L
LL L
L
L
L L L L LL LLLL LL LLLL LLLL LLLL L LL
LL
LL
L
L
LLL L
L L L LL
L L L
L
L
L LLL
L
L L L
L
L L L LL
L
LLL
L
LL L
L LL
L
L LLL L
LLL L
L
LLL
L
LLL L
L
L
L
LLL
L L L LL
L L LL
L L
L LL
L LL
LL L
L
LL L
LL L
L
L
L L LL LLLL LLLL LLLL LLLL LLLL L
L L L
L L L LL
L L L
L
L L L LL
L L L
L
L LLL
L
L
Translation: A linear generation of a figure equal distances apart
L
L
L
LLL L L
LLL
L
LLL L L
LLL
L
LLL L
L
L
L
L
LLL
19
L
L
L
L
L
L
L L
L
L L LL LLLL LLLL LLLL LLLL LLLL
O
O
O
O O
OO
O
O
OO
OO
O O
O
OO
O
O
O O
O O
O O O
O O O
O O O
O
O O O O O O O O O
O
O
OO O
O
O O
OO O O
O
O O
O O
V I S U A L O R D E R 14
O
O
O
O
O
O
O O O O O O O O O
O
O
O
O
O
20
Rotation: Piviting a object on predetermined axis
21
V I S U A L O R D E R 14
22
Reflection: A mirrored image over an axis
rr rr
rrr r r r r r r rr rrr rrr r r r
r r r r r r r r r
r r r
23
r
r
rrr rrr r
r
D DD
D D
D D D
V I S U A L O R D E R 14
D D D D
24
D D
Glide Reflection: A mirrored image over an axis, then glided to a new postion on the axis
25
V I S U A L O R D E R 14
26
E
EE
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EEE
e e e eee
eee ee
E E e e EEE
27
Dilation: A set of images that change size in regular intervals
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V I S U A L O R D E R 14
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aka: Gestalt laws of grouping
first proposed by Gestalt psychologists to account for the observation that humans naturally perceive objects as organized patterns and objects. Gestalt psychologists argued that these principles exist because the mind has an innate disposition to perceive patterns in the stimulus based on certain rules.
Compositional Balance
V I S U A L O R D E R 14
30
31
Symmetric Balance: Equal sides of an image with an axis in the center
r
V I S U A L O R D E R 14
1
32
Asymmetric Balance: Unequal sides of an image, with a axis not in the center
33
V I S U A L O R D E R 14
34
Ambigous Balance: An unkown balance of an image
4
35
V I S U A L O R D E R 14
36
*
Nuetral Balance: No balance of an image, everything is just scatered across the image
37
V I S U A L O R D E R 14
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desn 200 in the graphic design program at the kcai—michael kidwell, assistant professor.
some neato really swell commentary about the process and or finished product would be nice to put in here buddies. right in here add a couple of well-crafted thoughts ok that’s more than three sentence long ending with the blog url/tag of this project.
Brendan Smith
VISUAL
14.