PRESENTATION
OVERVIEW PRODUCT PORTFOLIO INCLUDES: skin care, body care and colour cosmetics Distribution in Germany and Austria through: beauty salons, wellness hotels, own concept stores and online-shop Export partners in over 55 countries. Distribution through selected specialty retail stores, perfumeries, drug stores, beauty salons and mono-brand stores Own research & development, innovative and creative product management Private Label for drug stores, supermarkets, TV-Shopping, celebrities
2
POSITIONING OUR PRODUCTS: Professional beauty products for face and body Trendsetter in the area of colour cosmetics Efficient in-cabin treatment systems High-quality packaging and exclusive, timeless design Attractive value-for-money proposition
OUR STRATEGY: Upper mid-range price segment Diversified multi-channel distribtuion strategy Independence through own research and development 3
DISTRIBUTION
EXPORT PARTNERS
Distribution through
SELECTED SPECIALTY RETAIL STORES, PERFUMERIES, DRUG STORES, BEAUTY SALONS and MONO-BRAND STORES.
Globex Beauty Solutions Exclusive Distributor in Australia
Export partners in more than 55 countries.
4
DISTRIBUTION
CONCEPT STORES
PHOTO: Frankfurt, Skyline Plaza
Concept Stores in FRANKFURT, BERLIN and STUTTGART in prime A retail space.
BEAUTY LOUNGE with innovative portfolio of result-driven SKIN AND BODY CARE TREATMENTS. 5
DISTRIBUTION
BEAUTY SALONS
Own SALES
FORCE in Germany & Austria with REGIONAL SALES MANAGERS. Partnership with over 3.000 Beauty salons,
WELLNESS & SPA HOTELS. SABINE MEISTER Beauty salon Meister in Munich One of over 3.000 être belle-beauticians.
6
DISTRIBUTION
ONLINE-SHOP
7
PR/MARKETING BRAND AMBASSADOR
BRAND AMBASSADOR
for être belle cosmetics
and testimonial for the premium skin care line SKINVISION. 8
PR/MARKETING
PRESS
9
SKIN CARE PORTFOLIO
REGENERATION WITH 24-CARAT GOLD AND CAVIAR!
GOLDEN SKIN Golden Skin is the PERFECT COMBINATION of exclusive and effective ingredients for DEEP REGENERATION. Caviar and gold stimulate skin regeneration and new moisture factors supply and preserve skin hydration. This leaves the skin looking SMOOTH AND FIRM; full of vitality and well-being.
11
LUXURY CARE WITH REJUVENATING STEMCELLCOMPLEXES
SKINVISION Intensively corrective luxury care with REJUVENATING STEMCELL-COMPLEXES. Deeply-penetrating lifting peptides and platinum, the world’s most precious metal. Forget your real age and discover the highly effective skincare products that work together to combat the signs of aging in ALL DIMENSIONS. 97%* of all product testers reported a significant REDUCTION of fine lines and wrinkles in three dimensions (length, depth and volume).
12
After 1 day
=
RADIANTLY fresh skin.
After 1 week
=
visibly SMOOTHER skin.
After 1 month
=
visibly YOUNGER skin.
TRIPLY ACTIVE HYALURONIC ACID!
hyaluronic
3
hyaluronic³ - SUPPORTS - SMOOTHES - FIRMS Triply active hyaluronic acid complexes act in an intelligent MULTI-STAGE SYSTEM providing staggered release of hyaluronic acid to the different layers of the UPPER EPIDERMIS. It replenishes the skins own moisture depots. The skin appears smoother, fuller and firmer. YOUTHFUL BEAUTY is reactivated.
13
HARMONISES THE SKIN´S NATURAL FUNCTIONS.
Sensi plus
+
Intensive CARE PROGRAMME for delicate skin. The CARE CONCEPT made particularly for delicate, irritated skin which tends to allergic reactions. Sensiplus SOOTHES AND CARES the skin without impairing the skins NATURAL FUNCTIONS and STABILIZES it, without putting any stress or strains on it.
14
WHITENINGCONCEPT
purewhite Whitening concept with an UNIQUE COMBINATION of active ingredients with high performance and especial gentleness. purewhite IMPROVES and PROTECTS against an uneven complexion, pigment blemishing caused by sun exposure, hormonal disorders or medication; acne and age spots. It leaves the skin radiant, FLAWLESS and CLEAR
15
VITAMIN POWER FOR ALL SKIN TYPES!
ENERGY PROTECT - SMOOTH - ACTIVATE Vitamins stimulate the NATURAL MICROCIRCULATION, they vitalize the skin functions and strengthen the bodies own power of resistance. Signs of tiredness disappear and the radiance of the skin is REBUILT. For a visibly STRONGER, SMOOTHER complexion.
16
ANTI-AGING TECHNOLOGY!
TIME CONTROL Intelligent Anti-Aging Technology. The innovative SKINCARE TECHNOLOGY behind the Time Control series has a significant impact on the signs of skin aging: lines and wrinkles, loss of YOUTHFUL radiance and LACK OF MOISTURE. Lines and wrinkles are visibly diminished. Experience the UNIQUE FEELING of youthful, glowing skin. 17
HYDRO DIMENSION CARE AND PROTECTION!
HYDRO DIMENSION The care concept with HYDRO-DIFFUSION-TECHNOLOGY. ACTIVE INGREDIENTS protect the skins natural defense mechanism and increase its ability to store moisture. For a radiant FRESH APPEARANCE.
18
FRESH AND MOISTURED!
ALOE VERA Aloe Vera, THE QUEEN OF THE DESERT, with its refreshing and stimulating effect improves the MOISTURE LEVEL of the epidermis and leads to a long-lasting improvement of the SKIN STRUCTURE. The teint appears FRESH and MOISTURIZED.
19
THE NEW SERIES FOR IMPURE SKIN !
PURITY INTENSE The multi-active, HIGHLY EFFECTIVE care for impure skin! Effective, INNOVATIVE care for face, neck and décolleté for blemished, oily and acne-stressed skin. ANTIBACTERIAL active ingredients combined effectively with SEBUM-REGULATING keratolytic active ingredients to reduce skin impurities and help calm inflammations. For effective and visible improvement of skin appearance for a RADIANT COMPLEXION!
20
FORMULATED FOR MEN ONLY!
platinmen platinmen has been CONCEIVED PRECISELY for the claims and needs of the male skin. Also the products are many-sided applicable and SIMPLY PRACTICALLY in the use. The combination of active ingredients WITH PLATINUM has incomparable anti-aging qualities. Redness, irritations and small injuries are fastly diminished. The skin becomes MORE RESISTANT.
21
SPA TREATMENTS PORTFOLIO
BALINESE SPA CONCEPT
ONGKARA FIRMING - SLIMMING - WELLNESS The Ongkara line builds up on effective TREATMENTS OF CELLULITE, detoxification of the body and drainage of water retention. The body contours will become smoother, firmer and VISIBLY TIGHTER. Also a whole line of wellness products with a variety of plant ingredients boosts the skin’s ENERGY LEVELS and ELASTICITY. ELASTICITY Body contours are TONED and REFINED.. Moisture levels in the skin are replenished leaving the skin supple, SMOOTH and SILKY. SILKY Be in HARMONY with all your senses. 23
COLOR COSMETICS PORTFOLIO
BE BEAUTYFUL! with être belle.
COLOR COSMETICS ENJOY THE SHINE, shimmer and soft consistency of être belle decorative products and create your own NEW INDIVIDUAL LOOK every day. All our products are developed with an EXTRAORDINARY PASSION. We have a large variety of make-up products for teint, eyes and lips. Be inspired – WE HAVE ALL TO MAKE ALL YOUR BEAUTY WISHES COME TRUE!
25
APPENDIX
ORGANIGRAM
www.pfeiffer-laboratories.de
www.cospac.de
27
www.etre-belle.de
REFERENCES
28