IT PAYS TO HA]IDLC THE IEADER, T CETOTEX

Ihe Brond of Building Products Ygur (uslomers Accept with Confidence

TT's rRUE in any field. It's true of any line. Vhen I you handle th'e lead.er, your tewards are gtea'ter' And it's especially true of building products' Customer confidence in the line you handle results in easier, faster sales . bigger volume .. faster turnover . . rnore ptofits fot yott.

Take Cel.otex Building Products, for example' They're unioerallry accepted with confidence ! And there's a reason why. More than 2O years of sound, convincingnational advertising has driven home these facts toyour custolners:

I. Celotex is theonlymonufcclurer of cqne ftbre building boards in this counlrY.

2. The tong,tough,interlocking cone fibresgive lo lhese Celotex boords great 3trongth nndinsu' loting volue.

3. Only Cetotex ccne fibre insulotion boardprod' ucls ore protected ogoinsllermites ond dry rot by the exclusive Ferox Process.

Vhat's more, customer confdence has been maintained by upholding th.e bigb quality of Celotex Building Products over the years. Continuing research and steady improvements in manufacture have made this possible.

Little wonder, then, that wide'awake dealers handle the lead,er. They handle Celotex-the brand of building products America accePts with con6dence. Why not take a tiPfrom them?

:'lrdia€p. ApPried to stud - cElorEXy2, ASPHAJTED BUIIDING EOARD c"". i^i_iii.l. uore Doard for low;Tn*:lli"T*r%!'f;lli;"y:fl ; ;ueil:.,{rr3p,p""d!*li:l

_if,i,,*1.^ilrlrtant, .ror_proof , ve!.

OTHER CE[OrEX PRODUCTS

Cclorcx Insuloring Sheothinl cerorex tnsuictr*,"r"'rn, ,nor". cerotex Inrufoting rarh cerotex Roof Insurotioa - ge'erto cetorex rripte ;;;";;';.celotcx Triplc soofcd lhinsf* ofing Flexcclt Exponrion Joint ft matters not what birds are on the wing, Returning to a season $re call spring. When you're away, it's winter in my heart, And so'twill always be, when we're apart. The day that you return will be my spring, For then, my dearest one, my heart will sing.

d< * *-Lillian Miller.

I see and hear some war things that I have read nothing about. For instance, one day recently I saw a Marine with a lot of overseas ribbons on, AND HE \JI/AS WEARING A GOLD RING IN ONE EAR. People were staring at him. So was f. I wondrered. A few days later I saw a sailor, also wearing one gold ring in one ear. People were staring at it, for he was in a crowded bus. And folks whispeied to one another.

Then I was on a bus with a soldier, also wearing a single gold earring. He had overseas ribbons, and was a flyer. So I asked him.' He said he was wearing it in memory of his buddies who did not return from a fying mission. He said 74 planes went out, and only four came back, and he was on one of these. He said he had been asked to wear the memorial earring, and had accepted. I did not ask who asked him to wear it. I am still wonderitg.

r told of seeing ,h. .;.: trlo, "r,a wondered if they were worn for the same reason. He said they were, he supposed. Said he knew a soldier back from the pacific who was wearing one in memory of the members of his company which was almost entirely wiped out in a single day. But I have read nothing about this single earring business, and it intrigued me a lot. I would like to know more about it'

Heard a discussion the other day of the so-called ,,VGirls" who pick u,p service men for immoral purposes. They, of course, have been a great problem in this war, with the inevitable follow-up of social diseases, and illegitimate babies. Someone spoke up and said that the Bible described such women, and quoted Proverbs 7;10-LZ, as follows: "ffer feet abide not in her house; now she is without, now in the streets, and lieth in wait at any corner.', rrave been reading ".; J.rJ interesting exchanges of correspondence recently on the subject of lumber for LendLease, all hinged on my editorial on that subject ninety days ago. Congressman Lindley Beckwith, an old friend of .mine, got copies of the editorial, and sent them to various agencies of Government, asking for facts and comment. I previously recited hearing from my good friend, Don Campbell, of the War Production Board. The WPB disclaims any responsibility for the issuance of orders for sending lumber free to England and elsewhere for civilian use. They simply do the procuring when the orders come through. I knew that, and "?U:" in my editorial.

So the Congressman asked the War Department what they knew about it. I have a copy of their reply. They, also, disclaim any responsibility for what I complained about (and am still complaining). The War Department says that supplying Europe with lumber for civilian purposes does not fall within their jurisdiction. They add that much lumber has been used for packaging stuff for shipment, and comment that ,my editorial did not complain of that. Hell, no ! That's where most of our lurnber has been going, and that's where it belongs. \tr/hatever the Army and Navy wants to do with lumber is their own business, and I'm for them a million per cent.

So we know that ,n. ;; Jroa.r"tion Board and the Army did not issue orders to give away our much needed lumber for civilian use abroad. But we don't know who did, officially, although it's an easy guess. What we want to do is for everyone to raise so much unshirted hell about it that the first batch will be the last. Give the armed services every foot of lu.mber they ask for, to do with as they see fit. And if there is any left, give it to our needy Americans, and keep our little folks who need shelter for the new-born kids, ou.t of the black market; which is the only olace they can get lumber now.

Frank Wherritt is a lumber manufacturer who always tells it so you can understand it. To an old lumber buying friend rwho needed some lumber badly, Frank wrote as follows the other day: "Dear Friend: The CPA. the WPB, the Army, the'Navy, the Coast Guard, the Marines, and the independent military contractors have our hide stretched out and nailed to the barn door. This does not include the retailers, the railroads, the wholesalers, the expoiters, the commission men, the box factories, the creosoters, all our old friends, oLlr new friends, our prospective friends and God only knows how many enemies (in sheep's clothing) are begging, pleading, threatening, bribing, and otherwise trying to buy lumber from us.

"we have the biggest:r;r lt. "irr". the war started and the mills keep telling me about the CIO, the AFL, the ODT, the ICC, the OPA, the SSU, the USES, the ration (Continued on Page 10)