0mP RO D UCTS

OF ESTABLISHED QUALITY

'The Sign of Scrvice"

VITRIFIED CIAY SEWER PIPE IRRIGATION PIPE ANd DRAIN TILE

FACE BRICK-PRESSED' ENAMELED and RUFFLED

HIGH GRADE FIRE BRICK ELECTRIC CONDUIT . FLUE LINING_CHMNEY PIPE STONEWAREJLLA.LMIXING BOWLS

"Lay to Stay uith Vitrified Clay''

PACIFIC CIAY PRODUCTS Cll.

600 AMERTCAN BANK BLDG.-129 lV. Znd St. LOS ANGELES, CALIFORNIA

Phoncr: flll-5ll Broadway 3715

IDonutus fon ]Dealers

The only way a retail lumberman can consistently make a failure of his business is constantly to pursue a policy of NOT doing the'things he should do, and which the public has come to expect of a merchant.,

Here are a few DONT'S that will bring you resultsof the wrong kind:

DON'T advertise, don't merchandise, don't improve vour olace of business and make it attractive and an orna\nent io your business, don"t try 'to give your customers modern sevice, don't create any business but simply take what comes, dont try to give your trade a square deal, don't put yourself out to try and give your trade the things they have a right to expect. Just be bullheaded and 'old-fashioned.

THESE and a few more don'ts along the same line are guarantee<i to put any dealer in the red.

WILFRED COOPER'S MOTHER PASSES AWAY

Wilfred P. Cooper, well known Los Angeles wholesale lumberman, was called 'to San Francisco a few days ago on account of the severe illness 'of his' mother which later terminated in her death. Mrs. Cooper had l'ong been a resident of the Bay distri'C't.

HARDWOOD DEMAND IN EAST IS HEAVY, SiAYS LEROY STANTON, BACK FROM TRIP

Hardwood manufacturers in the Middlewest and South are experiencing a heavy demand for their products, says LeRoy Stanton of the Los Angeles firmi of E. J. Stanton & Son, rvho has just returned from a five weeks' trip through the principal consuming centers of the East and Middlewest.

Mr. Stanton not only visited some of the big hardwood mills, and the big eastern markets but also passed considerable time in the eastern office of his company at Cleveland, Ohio.

"The car shortage was very severe through all the hardwood manufacturing dis'tricts," he says, "and this caused some of the mills to curtail their production. Consequently the stocks of hardwood are short and the market is very firm.

"Everyone in the East, in other indusrties as well as lumber, is feelin,g mighty cheerful and optimistic. I went as far as New York and stopped at most of the big industrial centers."

Mr. Stanton was fortunate, while in the East, in placing orders for oak and other hardwoods for their California requirements to provide them with an adequate supply for the next six months, he says.

I Loveday Lumber Company To Open

/ The Loveday Lumber company is the latest retail enter-/ prise in the Los Angeles territory and will begin operations at v once at 500 Ford street on Boyle Heights. Mr. Loveday, the principal owner, formerly was with the Boyle Heights Lumber company.

E. U. WHEELOCK INCORPORATES

/ Incorporation papers have been granted to E. tT. Wheelock, / the well known Los Angeles wholesaler, with offices in the .l Marsh-Strong building. Under the corporate charter he will ' do business as E. U. Wheelock, Inc. Others associated with him are B. N. Wheelock and F. N. Neal. Capitalization is $100.000.

sAN JOAQUIN FOLKS TO MEET IANUARY 3

The annual meeting of the San Joaquin Valley Lumbermen's club will be held at Fresno on Wednesday evening, January 3. President J. C. Ferger will appoint a number of committees to work out the program. In addition to the business sessions a dinner and entertainment will be provided.

MRS. CONNER ILL WITH PNEUMONIA

Mrs. A. M. Conner, wife of Fred Conner of the Sacramenio Lumber Company, has been ill at her honle in Sacramento for the last few weeks with pneumonia.

Bowers And Hayward Now On State Board

A. C. Bowers of the Ada,rr/s-B,owers Lumber Co. of Santa Ana, and Sam T. Hayward of the Hayward Lumber and Investment Co. of Los Angeles, have been appointed Directors of the California Retail Lumbermen's Association to succeed A. J. Stoner of Sawtelle and William T. Davies of P,asadena. Owing ,t'o pressure of other business Mr. Stoner and Mr. Davies were unable to serve during the coming year.