Burnaby Now
• THURSDAY, November 25, 2021 B1
PROFILES OF EXCELLENCE 2021
Burnaby Hospital Foundation
Casa Madera Hardwood Flooring Inc.
GKS Law Firm
Glacier Media Digital
Kearney Funeral Services
Lotus Flower Boutique
MGM Financial
Mindful Mutts
N.A. Hemorrhoids Centre
West-Can Home Hardware
B2 THURSDAY, November 25, 2021 • Burnaby Now
W
elcome to our ninth edition of the Profiles of Excellence, a very special annual publication. The men and women profiled in the following pages come from a wide variety of backgrounds, education, experience and expertise, but they all share something in common: a commitment to excellence that is second to none. Their dedication and passion in both professional and personal endeavours have bred success on all levels, making them leaders not just in their respective fields but in the community as well. The awards and recognition these business and community leaders have earned are evidence of the truest hallmark of success: the loyalty and respect of customers, and a reputation in their respective communities and beyond. We have collected their stories to share a taste of what they do and why they do it, and most of all, to recognize their commitment to excellence. We are excited to give our readers a glimpse into the lives of these entrepreneurs and professionals. - Lara Graham, Publisher – Burnaby Now
BUSINESS PROFILES ■ ■ ■ ■ ■ ■ ■ ■ ■ ■
MGM Financial GKS Law Firm Kearney Funeral Services Casa Madera Hardwood Flooring Inc. Burnaby Hospital Foundation N.A Hemorrhoids Centre Lotus Floral Boutique Mindful Mutts West-Can Home Hardware Glacier Media Digital
CONTRIBUTORS I Project Coordinator: Carolyn Caskie I Writer: John Kurucz I Photography: Lisa King & Kevin Hill I Design & Production: Tracy Trydal
Burnaby Now
• THURSDAY, November 25, 2021 B3
PROFILES OF EXCELLENCE FINANCIAL PLANNING
MGM Financial
W
hen it comes to money, how we feel about it is as important as what we do with it. For Mike Mollica, the founder of MGM Financial Group, making sure clients have good advice that helps them reach their goals is only part of the picture.“We want our clients and their families to be able to focus on what’s important to them, knowing they can entrust us with taking care of their financial affairs,” he said. “We offer advice, but more importantly, peace of mind.” The independent financial advisory firm focuses on wealth management strategies for business owners, professionals, and families, and can help people with investments, insurance, benefits, cash flow planning, tax planning, estate planning, and corporate/business tax planning. Mollica has been in the financial services industry for 20 years. He started out in banking, completed his education
L to R: Steven Kanjer, Dipl.T, RRC, QAFP – Advisor Mike Mollica, CFP,CLU,CIM,FEA – Founder in corporate finance at BCIT, then joined one of the most well respected wealth management firms in BC. “This is where my passion for numbers and finance met with the desire to help people achieve their financial and life goals, whatever they may be,” he said. “I worked there for a few years before deciding to venture out on my own. I truly enjoy that I can be an integral part of helping people achieve their personal and financial goals.” The decision to create his own path has been a resounding success. MGM Financial has continued to grow with sterling recommendations from clients, and the team now includes a second advisor, Steven Kanjer, along with two office administrators. Together, they help a wide variety of clients – with an equally wide variety of goals and needs – by making sure that each person has a personalized plan. “A phrase that has continued to resonate with me over the years is that a goal without a plan is only a wish,” he said. “I truly believe that if you have a goal without a plan,
“
We offer advice, but more importantly, peace of mind.
the goal will be very hard to achieve regardless of what it is.” Creating that plan and putting it into action is where Mollica and his team excel. “For me, excellence is determined by what I’d expect if the roles were reversed,” he said. “If I was a client, what would I want from an advisor in my role. We listen to what’s important to our clients and lay out a plan to help them achieve that. We always go above and beyond to make sure that the true reason for why we’re meeting is addressed.” This year continues to be another challenging one for us all. Through it, we’ve been able to adapt our practice
”
to provide our services virtual allowing us to continue to operate and service our clients when they need us most. We are back to normal operation servicing new and existing clients virtually or in person. As someone who was born and raised in Burnaby and still lives here today, it was an easy decision to base his business in the Burnaby Heights neighbourhood. “This area continues to grow and draw people, and my clients love it because I’m centrally located,” he said. “The Heights is one of the best business communities in the Lower Mainland and I am very happy to be part of this family.”
SPONSORED CONTENT
4561 Hastings Street, Burnaby, BC I 604.646.4065 I www.mgmfinancial.com
B4 THURSDAY, November 25, 2021 • Burnaby Now
PROFILES OF EXCELLENCE LEGAL SERVICES
GKS Law Firm
N
ever mind the accusations of laziness or an overreliance on avocado toast – according to Gail Sharma, the kids are alright. As principal lawyer with GKS Law Firm, Sharma is seeing more and more young people access legal services when injured on the job. It’s a new shift that’s seeing young workers empower and protect themselves in the face of potentially life-altering scenarios. “It used to be people over 40 and 50, but you’ve now got the younger generations who are now more aware of their rights, so we’ve now got them coming in as well,”
Gail Sharma, Principal Lawyer said Sharma, whose firm focuses exclusively on Workers’ Compensation law. “They’re aware of the fact that, ‘Hey, if I’m hurt at work, I’ve got to file a claim and I need to get some help.’ They’re reaching out a lot more.” Like with most things in life, timeliness is paramount when considering options related to workplace injuries. Seeing a doctor and consulting with Sharma’s team should be done immediately after an injury no matter the sector: warehouse workers, retail and office employees, those in construction and virtually anyone else. Failing to do so can result in a lifetime of pain and psychological stress. “What used to happen is people would fail to reach out when they were in their 20s when they got injured and then they came back later when the injury was way worse and it was too late for us to do anything about it,” Sharma said. Navigating the legal world need not be complicated or a burden on the injured. That’s where close to 20 years of experience at Sharma’s firm comes into play. As someone
“
If you’ve got an injury and you need to get better, you shouldn’t have to worry about the legal aspects of what your rights are.
who is bilingual, Sharma is well-versed in the need to explain things in a concise and worry-free manner. “We understand that just by having us here, it reduces the clients’ stress level as well,” Sharma said. “If you’ve
”
got an injury and you need to get better, you shouldn’t have to worry about the legal aspects of what your rights are, if you need to file something or what you need to do.”
SPONSORED CONTENT
7364 Market Crossing, Burnaby, BC I 604.327.9882 I www.gkslawfirm.com
Burnaby Now
• THURSDAY, November 25, 2021 B5
PROFILES OF EXCELLENCE FUNERAL SERVICES
Kearney Funeral Services
P
lenty has changed over the years, but one thing has remained a constant at Kearney Funeral Services: a focus on compassion and care that goes above and beyond. The family owned business got its start more than a century ago. Today, with locations in Burnaby, New Westminster, Vancouver and Cloverdale, and fourthgeneration members of the Kearney family still involved in operations, those touchstones continue to be a guiding priority. “We’re very focused on caring for people, for families,” says owner and funeral director Ryan Crean (Kearney). “That’s a priority throughout our organization. We want everyone to feel that they were listened to, taken care of, treated compassionately and with sensitivity. That’s part of our legacy, part of the trust we’ve built over the years.” In some cases, Crean and his team help people plan for
the future, but sometimes they’re working with families in the midst of unexpected grief. “We help people with the process of deciding what kinds of arrangements they want for themselves or their loved ones,” he said. “That can mean people who are coming to us as part of their own estate planning, looking ahead to make plans for themselves. Sometimes we are helping people a few weeks or days in advance, and sometimes it’s an unexpected loss and we step in at that point to support them through that time.” Kearney assists in making arrangements that can include a wide spectrum of services, including burial or cremation, or memorial events. Depending on the circumstances, a family may have very specific traditions and requests, but other times, the staff can help guide choices and decisions. “These events are very important and how we manage this time can impact how the grieving process takes place,” noted Crean. “At one time, communities had very deeply rooted traditions, but over time that’s become
“
We’re very focused on caring for people. That’s a priority throughout our organization.
less common and so we know how important it is to help guide people to decisions that will allow them to honour and remember the loved one and also the community and family and friends around that individual.” The proof of their dedication is evidenced in the incredible reputation they have built – and which continues to grow. “We often hear back from people how much of a difference our team made for them. They’ll comment on a specific staff member, sometimes even just a small moment or action that helped them, or that they felt
”
overwhelmed at first but that we were able to walk with them through the process,” he said. “We work hard to build that trust, to help people make decisions that they will feel are the right ones. These are critical moments of transition and connection, and I’m proud that we can help people with that.” Crean says he hopes that people will become more comfortable having conversations about their wishes. “These are the hard things to talk about but it’s also reassuring for family and friends to know that they’ve made plans in advance.”
SPONSORED CONTENT
4715 Hastings Street, Burnaby, BC I 604.299.6889 I www.kearneyfs.com
B6 THURSDAY, November 25, 2021 • Burnaby Now
PROFILES OF EXCELLENCE F LO O R I N G
Casa Madera Hardwood Flooring Inc.
C
asa Madera Hardwood Floors has built a reputation for excellence since it first opened its doors more than 15 years ago – thanks in large part to their unique approach of balancing modern products with old-school service. Peter and Marijana Pocrnic work one-on-one with customers to help them choose the best flooring options for their needs from a wide selection of new and traditional products sourced from top-notch suppliers. “We’re small and that allows us to give people a different level of service. We’re able to give each customer that personal attention, working together with them,” he said. “We also do a lot of custom work, manufacturing our own mouldings, for example, and that makes us stand out.” Their Burnaby Heights showroom is open on Saturdays from 10 am to 4 pm, or Monday to Friday by appointment between 9 am and 5 pm. They also make house calls,
Peter Pocrnic, Owner bringing samples along to help customers get a sense of what might work best in their homes, whether it’s for something being built new or a home renovation or upgrade. “We do it all. People can come in here and take a look around, get some ideas, or we can come to them,” he said. “There’s so many options, and we carry a really wide variety of choices. There’s a lot more available today than there was before.” Peter got his start in the flooring industry by working in sales for one of Canada’s largest distributors. After spending so much time in flooring stores, and seeing the business from the distributor end, he decided to go out on his own. “I was going into a lot of businesses and over time I thought this is something I can really see myself doing,” he said. “We started from scratch, and we’re really happy with how we’ve grown.” Many new customers come to Casa Madera through recommendations from previous customers. “We love to hear that, it’s a great feeling to know someone suggested us,” he said. “I’m happy if I know
“
I’m happy if I know that a customer is happy.
that a customer is happy not just with their floors, but with the service they got, the installers who performed the work, everything.” The flooring industry has changed a lot in recent years, and many people are surprised by the spectrum of choices available to them. For example, hardwood flooring comes in a much larger array of colours nowadays, and there’s an ever-growing interest in products like luxury vinyl tile. Peter says it’s a rewarding part of his business to be able to help educate a customer on what’s available and lead them to the best
”
choices for their lifestyle, space, and needs. The business is part of the Burnaby Heights business district right with a storefront right on Hastings Street. “We live in Burnaby and this is such a close-knit community in the Heights. But it’s also close to the north shore, and it’s bordering Vancouver. It’s central, so that’s great for our customers.” They are also active members of the Homebuilders Association Vancouver (HAVAN) which allows them to connect to other businesses in the field and to stay abreast of industry changes.
SPONSORED CONTENT
3744 Hastings Street, Burnaby, BC I 604.294.9663 I
www.casamaderafloors.com
Burnaby Now
• THURSDAY, November 25, 2021 B7
PROFILES OF EXCELLENCE H O S P I TA L F O U N D AT I O N
Burnaby Hospital Foundation
J
udging by any metric, financial figure or fundraising target, Kristy James has more than found her niche in the working world. As CEO of Burnaby Hospital Foundation (BHF), James is currently heading up a campaign to raise $30 million to help the Phase 1 redevelopment of Burnaby Hospital. Two years in and that target sits at $23 million and counting. James, however, is happy to defer credit to those around her. “It’s about building a great team,” James said. “We have a fantastic team here, a very engaged Board of Trustees and a phenomenal Fundraising Cabinet who have taken on the fundraising side of the redevelopment campaign.” James arrived in Burnaby in 2017 and began her role by completing a campaign to bring in a second CT scanner to the hospital. At the time, the Foundation’s
Kristy James CEO annual revenue was between $2 and $3 million – three years later, BHF wrapped up the fiscal year of 2020/21 with $9.34 million in revenue, which was a 400 per cent increase. Halfway through the fiscal year of 2021/22, the Foundation has achieved $6 million in revenue. Which helps bring them closer to their $30 M campaign goal. It’s those kinds of results that have followed James throughout her career. She began at Lions Gate Hospital Foundation, where she spent nine years. Her success led to a role as Executive Director with Cystic Fibrosis Canada, and most recently, Chief Executive Officer with Variety – the Children’s Charity in Burnaby. Kristy holds a Certified Fundraising Executive designation and a Non-Profit Management Associate Certificate from BCIT. “I love working in a hospital environment,” James said. “Hospitals are the heart of your community: you’re born there, your life journey may end there, and you have unexpected situations through your whole life where you
“
I love working in a hospital environment,” James said. “Hospitals are the heart of your community: you’re born there, your life journey may end there, and you have unexpected situations through your whole life where you need the care of a hospital. It’s a community.
need the care of a hospital. It’s a community.” Established in 1982, BHF bridges the gap between what government provides and what the community needs.
”
Donors are encouraged to log on to www.bhfoundation. ca to assist with the Foundation’s current fundraising campaign. SPONSORED CONTENT
3935 Kincaid Street, Burnaby, BC V5G 2X6 I 604.431.2881 I www.bhfoundation.ca
B8 THURSDAY, November 25, 2021 • Burnaby Now
PROFILES OF EXCELLENCE MEDICAL CLINIC
N.A. Hemorrhoids Centre
M
en, women, the young and old and virtually all ethnicities – few portions of the population are immune to uncomfortable truths when it comes to our health. Staff at the N.A. Hemorrhoid Centre (North American Hemorrhoids Centre) aim to confront those health challenges in an open way, free of shame or stigma. Established in 2006 in Burnaby’s Station Square, the centre specializes in all things related to posterior pain: hemorrhoids, anal fissures, anal fistulas, anal abscesses and anal eczema. “Our clients are everyone - over 90 per cent of people have had hemorrhoids,” said co-founder Alison Ying Chen. “For women, normally after delivering a baby they can have hemorrhoid problems. And for men, it usually comes from what they’re drinking and if they eat seafood or spicy foods.”
Alison Ying Chen, Co-Founder What differentiates the N.A. Hemorrhoid Centre from other treatment methods is a reliance on Traditional Chinese Medicine (TCM). Herbal remedies, creams, medication and both micro-procedure and non-surgical options are part of the recovery process. Some western practices to treat major anorectal problems can result in muscle problems or permanent damage. A referral from a doctor is not needed to access the services at the N.A. Hemorrhoid Centre and treatments begin immediately after a patient reaches out. “Other methods focus on removing the hemorrhoids but not on fixing the root causes,” Ying Chen said. “Our treatment focuses on not only removing the hemorrhoid but also looking at the root causes: helping the patient with their diet and changing their lifestyle to prevent the hemorrhoids from coming back.” The staff at N.A. Hemorrhoid Centre has decades of experience and were trained back to 1979. That multitude of experience lends itself to conversations that could otherwise be awkward.
“
We are professional and knowledgeable,” said co-founder Alison Ying Chen. “We are focusing on the problem and symptoms.
“Number one, we are professional and knowledgeable. We are focusing on the problem and symptoms,” Ying Chen said. “When people have these problems, they feel embarrassed or very shy to talk about their problems.
”
But in this clinic, we have professionals, and we have doctors who are focusing on how to treat the problem. This makes people feel like they’re going to get rid of the problem and not focus on something else.”
SPONSORED CONTENT
205 - 4603 Kingsway, Burnaby I 604.559.6177 I www.vannatcm.com
Burnaby Now • THURSDAY, November 25, 2021
B9
PROFILES OF EXCELLENCE F LO R I S T
Lotus Flower Boutique
O
n the surface, Lotus Flower Boutique isn’t much more than petals, pollen, and blooms. But a flower can speak to the breadth of emotions and experiences of everyday life more than most things. Birthdays, weddings, anniversaries and condolences - it’s in this world that Natalie Chow-Kung has lived her entire adult life as owner of Burnaby’s Lotus Flower Boutique. “This is the type of job where you get to play with something that’s living and natural and we’re free to design through how we feel and through our own vision,” Chow-Kung said. “Being a floral designer, you get to design through your heart with natural beauty.” Chow-Kung has been in business for more than a decade, having followed the same career path as her mother. When her mom decided it was time to retire, Chow-Kung opened up her own shop near Brentwood Mall – it came
Natalie Chow-Kung, Flower Boutique Owner complete with a healthy amount of her mom’s former customers. And so, who is Chow-Kung’s clientele? “Our customer base ranges from older generations who are celebrating their 60th wedding anniversary,” ChowKung said. “But there are also a lot of people from the younger generations that come in, both female and male, to buy flowers for a number of reasons: as a pick-me-up or a small token of appreciation.” The work ethic Chow-Kung has had imparted on her, she passes on to her Lotus team – work hard and be honest in what you do. “We always try to be the best and go above and beyond for our customers more than any other flower shop would,” Chow-Kung said. “Our customers know how important they are and know we’re here to help as best as we can!” With the holidays rapidly approaching, Chow-Kung is seeing all the traditional standbys asked for – mini Christmas trees, centerpieces, poinsettias, bows, berries
“
We always try to be the best and go above and beyond for our customers more than any other flower shop would.
and baubles – along with some newer requests such as pampas grass and pine cones. Classics will always remain in high demand. “Variety and colour are important to any presentation and
”
every day is different,” Chow-Kung said. “But traditional roses are still a very strong flower going out in this season and every season.”
SPONSORED CONTENT
4132 Dawson Street, Burnaby, BC I 604.327.9882 I www.lotusflowerboutique.ca
B10 THURSDAY, November 25, 2021 • Burnaby Now
PROFILES OF EXCELLENCE PET CARE
Mindful Mutts
R
are is the company name that’s catchy, memorable and at the same time speaks to a higher business ethos. Sure, Mindful Mutts rolls off the tongue, but it also acutely puts the company’s philosophy into perspective. The New Westminster-based company specializes in group dog care, boarding, pet First Aid courses and positive training – but central to all of those tasks comes attention to positive reinforcement, science-based humane training and low-stress dog daycare. “Each of our staff has training to be able to manage group play and understand and read dog behaviour,” said managing partner Kiran Basra. “We adjust play groups as needed to ensure that dogs are playing consensually and are engaging positively with each other.” Mindful Mutts puts an emphasis on force-free training and is a proud member of the Shock-Free Coalition. All
Kiran Basra, Managing Partner staff have opportunities, and are encouraged, to continue learning about positive reinforcement and science-based education. “We understand that not every dog is a great fit for daycare, so there are dogs that we provide alternate recommendations for, for activities like group hikes or one-on-one walks,” Basra said. “We want to make sure that a dog is happy in this environment: playing with other dogs, showing body language such as a wagging tail or being excited to come in in the morning.” Every dog that comes into the company’s care is screened through a trial day, receiving an assessment with how their first day went and any recommendations or suggestions based on that first day. The team maintains a high staff-to-dog ratio (one wrangler/daycare attendant to six to eight dogs) to ensure dogs are monitored and safe all day. This also means that dogs take frequent breaks throughout the day so that they can rest and have lunch as needed. Since setting up in the Royal City five years ago, Mindful
“
Each of our staff has training to be able to manage group play and understand and read dog behaviour.
Mutts has been the New Westminster Record’s Readers’ Choice Award winners for “Best Dog Daycare” from 2016 to 2021 as well as A-List Winners for “Favourite Pet Daycare” from 2016 to 2020.
”
Mindful Mutts is closing out 2021 with a pair of promotions that entail both retail discount deals and a special puppy class offer. For more info, see www. mindfulmutts.ca.
SPONSORED CONTENT
9 Sixth Street, New Westminster, BC I 604.553.MUTT (6888) I www.mindfulmutts.ca
Burnaby Now
• THURSDAY, November 25, 2021 B11
PROFILES OF EXCELLENCE H A R D WA R E S TO R E
West-Can Home Hardware
F
or the team at West-Can Home Hardware, excellence extends far beyond offering top-notch customer service or extensive selection of products. It also includes a dedication to the community, a focus on supporting staff, and being the best in every way possible. “We are passionate about what we do every day and we’re focused on continuous learning and innovation,” said Sonia Jhaj, who manages the family owned and operated business. “Excellence for us flows into all facets of the business and involves ongoing innovation and growth.” That means prioritizing the customer by striving for quality, consistency and constant improvement, she added, while also maintaining a focus on supporting a healthy employee culture where communication, creativity and innovation are encouraged.
L to R: Max Langlais, Arden Sparvier, Sonia Jhaj and Brad Hall The Burnaby business is a one-stop shop for household needs, from cleaning supplies, paint, kitchen appliances and utilities, gardening and seasonal products, power tools, toys, and automotive. “And we focus on having that personal touch, a friendly environment, for our customers, that’s more one-on-one. We get to know many of our loyal customers, and see them again and again,” said Jhaj. The company has had steady growth over the years, as happy customers continue to recommend the Edmonds Street operation to friends and family. This success is due in large part to the incredible staff at West-Can, said Jhaj. “We are lucky to have a strong team of people who all have a passion and experience with customers and are driven to make a difference in everyday people’s lives,” she said. “Happy employees equal happy customers.” That focus on supporting staff includes ongoing training, group-building activities and staff incentives to help strengthen team relationships, and ultimately, build powerful customer relations.
“
We are passionate about what we do every day.
“Most people don’t realize that it requires ongoing knowledge consumption for the growing number of products and services,” she said. “So, in essence, we’re always in school!” This year, West-Can – like so many businesses around the world – faced unique challenges with Covid-19, but Jhaj says they’ve been able to quickly adapt and adjust their services to continue to safely welcome customers. “We love what we do and we love seeing our customers,” she said. “We really have a personal touch here, and being able to use our expertise or knowledge to help a customer is so rewarding.” West-Can focuses on giving back to the community by participating in many community events, volunteering with local organizations, and contributing to charities with
”
causes that align with the company’s core values. “Burnaby is a wonderful community and very supportive to local businesses. We’re grateful to be in this city.” West-Can’s well-deserved reputation continues to draw new customers all the time, most on the advice of neighbours or friends. “Referrals are very exciting because word of mouth recommendations are the most organic and powerful form of advertising and it tells us that we’re doing something right.” Jhaj says her motto in business is to do your best, every day – judging by their success so far, her team have certainly been doing their best, and beyond, at WestCan.
SPONSORED CONTENT
7788 Edmonds Street, Burnaby, BC I 604.248.4663 I www.homehardware.ca/en/store/51679
B12 THURSDAY, November 25, 2021 • Burnaby Now
PROFILES OF EXCELLENCE D I G I TA L M A R K E T I N G
F
Manny Kang & Neeta Dhillon Glacier Media Digital
or more than 38 years, the Burnaby Now has been reaching readers, customers and community leaders with important stories and eye-catching media campaigns. But now, with the digital revolution in full swing, new platforms and opportunities have presented themselves, giving the Burnaby Now much greater reach through its Glacier Media Digital advertising agency. Whether you’re a local retailer looking to expand online, a charity promoting a key fundraiser or a dentist opening a new office, Glacier Media Digital’s Manny Kang and Neeta Dhillon can tailor your campaign to ensure your success in the digital marketplace. Together they have years of traditional advertising and online marketing experience to help their customers succeed in the digital marketplace.
Glacier Media Digital’s Manny Kang and Neeta Dhillon “Working with local business owners and seeing them succeed with their online presence is a big reward for me,” says Kang, director of digital sales. “I take great pride in ‘doing the right thing’ by our client.” There’s no question that the digital marketplace has become increasingly competitive. At the same time there are many options for getting your company’s name in front of your customer. Determining what works best for you and developing a plan for your company to rise above the digital “noise” is the goal. Through their guidance, Kang and Dhillon can help their clients craft the ideal digital marketing campaign. While many agencies can sell Google ads, Facebook ads and SEO, the two recognize it’s not a one-size fits all world anymore, and say creativity matters when it comes to the business of attracting online customers. “We need to customize your outreach to the marketplace and bring along fresh ideas and creativity that will drive overall success,” says Kang. Dhillon and Kang are not alone in this endeavour.
“
As a company making the transition to digital communication ourselves, and with experience in traditional as well as digital marketing, we believe we are uniquely positioned to assist local companies in their own digital transformation.
They are part of a dedicated team of journalists, sales consultants, distribution workers, graphic artists and newspaper carriers who work at the Burnaby Now. In each step of the creative process, Kang and Dhillon have a strong support team to help bring a client project to fruition — from design through production and including follow up data for measuring the success of the targeted campaign. It’s an increasingly complex job given the changes in reader and consumer habits, according to Kang. While many are familiar with the newspaper that lands on their doorstep every Thursday, others are enjoying reading their local news online at www.burnabynow.com, and on Instagram and Facebook.
”
With more people doing their shopping online, and more readers turning to the Burnaby Now for up-to-date coverage of the pandemic and how it’s affecting their community, digital platforms are become an integral part of community life. As well, the Burnaby Now is keen to support small businesses by backing shop local campaigns and hosting educational seminars. “As a company making the transition to digital communication ourselves, and with experience in traditional as well as digital marketing, we believe we are uniquely positioned to assist local companies in their own digital transformation,” says Kang. SPONSORED CONTENT
604-808-6463 | www.glaciermediadigital.ca