Telia September 2020

Business transformation as a service IN ASSOCIATION WITH

Telia Inmics-Nebula

DIGITAL REPORT 2020

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Telia Inmics-Nebula: business transformation as a service

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TELIA INMICS-NEBULA

Jarno Kekäläinen, CEO of Telia Inmics-Nebula, on the company’s one-stop shop approach to offering services such as cloud, automation and connectivity

T

elia Inmics-Nebula is a Finnish technology company formed from the merger of three predecessors, and a subsidiary of

telecommunications firm Telia. That background gives it a broad and exciting remit, as CEO Jarno 04

Kekäläinen explains: “We used to have a company called Datainfo, which was very focused on mobile device management and very innovative in terms of its business model. For example providing the devices as a service instead of having companies buy them. That lets them manage their cash flow, and when they return them at the end of the contract they don’t have to worry about environmental factors.

“Then, in 2018 we acquired a company focused on PCs and other devices for the modern workplace. In the current pandemic, we’ve helped companies set up remote working with Microsoft Teams and Office 365, but there’s also the server side, with data centre installation, assembly and so on. Thirdly, we acquired Nebula, which had its own

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TELIA INMICS-NEBULA

“ [Our] vision is to devote more time to what matters, whether it’s our people, how we digitise work or how we free up customers’ time” — Jarno Kekäläinen, CEO, Telia Inmics-Nebula

companies together, it’s an exciting offering because you can come to us as a one-stop shop,” says Kekäläinen.

“There’s connectivity from Telia, and

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private cloud called Cloud 9, as well as

we have a Helsinki data centre which

offering public cloud services like AWS,

provides colocation and virtual servers,

Microsoft Azure and Google Cloud.”

meaning you can get rid of on-premise

In its current form, the company

services altogether. Our customers

combines and offers a wide breadth

have access to all the capabilities that

of services, allowing customers to

the cloud offers, such as cybersecurity.

rely on it to cater to multiple needs

And then we have web hosting, ecom-

at once. “Now, with these three

merce services, devices from mobiles to laptops and we also provide an end-user service desk.” With such a comprehensive offering, Kekäläinen sees the company as offering a full

Telia ONE | One partner is enough CLICK TO WATCH

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0:55

07 spectrum of service. “Companies can

what’s the best way to solve them

get from us all the tools they need to

using our partners. We mix and match

run their business, and if they run into

these capabilities into a bespoke

problems, then they can get support

solution for our customers and help

24/7. It’s business as a service.”

them along the cloud path. We take

One of the most important services

our expertise to our customers, to let

offered by Telia Inmics-Nebula is

them know how we can help them not

assistance with its customers’ cloud

only reduce costs but also provide

journeys. “Virtualisation and getting

revenue-driving possibilities. That’s

rid of hardware is one side. But then

something quite unique to us – we

another element has been providing

want to understand their capability

professional services or consultancy

for innovation and enter into a true

where we actually work together with

partnership with customers.”

the customer to find out the problems that they have, and try to figure out

One of its offerings is dedicated to bringing a business platform to www.i nmi c sneb u la . f i

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companies who might otherwise deem it out of reach. “While everybody loves to talk about large-scale, multi-

2018

Year founded

million dollar companies, I see the future as really being on the smaller side. If we look at Airbnb, for instance, some years ago, they were tiny but grew from nowhere. Our future is about providing a business platform to smaller companies who can really stand to benefit.” Kekäläinen has plans to further bolster the benefits of the platform. “It’s currently about online

€160 mn Revenue in euros

500+ Number of employees

presence and ecommerce, but it could

Facebook advertising, and so on, still

be fused with advertising, for example,

at a fixed monthly price.”

and marketing at a fixed monthly price,

The company’s work is facilitated

but in the near future, it will become

by a number of important partners.

this platform where small companies

On the hardware side, Telia Inmics-

can get the benefits of bringing dif-

Nebula works with the three major

ferent partners into their businesses.

players in the Finnish market. “We

We’ll be making it simple to order

work with Lenovo, HPE and Dell, and

Google search engine optimisation,

we have a long-term relationship with all

E X E C U T I V E P R O FILE :

Jarno Kekäläinen Title: CEO

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Industry: Information Technology & Service

Company: Telia Inmics-Nebula

Location: Finland

Jarno Kekäläinen was born and raised in Finland, but decided to move to the United States and complete a Bachelors and Masters degree in Marketing and Business Strategy. He joined the Telia company in the year 2000 and has been working in software engineering, company mergers and business control.

Since 2011, he has led numerous initiatives regarding business transformation, successful go-to-market initiatives and turning internal operations into new business opportunities. Robotics and AI is one of those initiatives. Since May 2019, he has been the CEO of Telia Inmics-Nebula.

He firmly believes, however, that to be successful, you need to lead people through change, and only then technology will follow. www.i nmi c sneb u la . f i

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According to KSAT’s ICT Manager, Jari Hakala, “F-Secure’s solution was really the first product in this area that seemed to meet our needs It had the AI-driven technology to detect advanced threats based on data collected from our IT environment.”

TELIA INMICS-NEBULA

of them. I also have to mention one of our partners ALSO, with whom we have had a long-term relationship, getting the devices customer-specific preinstalled to wherever our customers are in Europe.

“With Dell, we also work with the majority-owned VMware which provides virtualisation software and services.

When it comes to mobiles, we have a long-term relationship with Samsung and Apple, and we also work with them on audiovisual devices.” With the coro14

navirus pandemic forcing companies to scale remote working capabilities in short time frames, the company’s partnership with F-Secure has proved vital.

“They provide really solid products in terms of cybersecurity. And if something does happen, which fortunately is very rare, we also work together in terms of recovery and what can we learn from this situation.” Amazon, too, is an important piece of the puzzle. “We’ve used their computer vision solutions, AWS for running pilots and proof of concepts with our customers and they’ve helped increase our level of expertise through a set of Amazon certification programs for employees.”

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“ Is big good? Or is small and nimble even better?”

— Jarno Kekäläinen, CEO, Telia Inmics-Nebula

Americas and Asia, so we are able to connect you to anywhere in the world.” The benefits and possibilities of such connectivity have the potential, Kekäläinen believes, to fundamentally change the way businesses are run.

“We work with hyperscalers and big partners like Amazon and Microsoft,

The company caters to all sizes

and we create our own services to be

of customers, with comprehensive

operable wherever. It’s really about

hyperscale capabilities. “As part of

true globalisation. And I feel that this

the Telia company, which is a tier one

will disrupt our thinking about how

operator, we have connections to

businesses are being run. Is big good?

everywhere in the world. We have

Or is small and nimble even better?

sea cables connecting Europe, the

Now technology allows us to work www.cwww.i o mpa nmi ny we c sneb bsit e.u com la . f i

TELIA INMICS-NEBULA

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“ We mix and match these capabilities into a bespoke solution for our customers” — Jarno Kekäläinen, CEO, Telia Inmics-Nebula

from scratch, experience which he brought over to the company. “We’ve set up a new product that can provide

from anywhere, across the world, the

customers robotics from the cloud

answer might be collaboration, shared

instead of building your own environ-

ecosystems, speed and agility rather

ment. We’re there to provide support

than centralisation.”

for different companies who are

Aside from cloud, Telia Inmics-

deploying their own robots in a cloud

Nebula is equipped with a bevy of other

environment.” This kind of automation

technological solutions. Kekäläinen

is also used internally. “We are launch-

had prior experience at Telia with set-

ing an intelligent automation robot to

ting up its robotics and AI practices

improve our logistics processes. It’s www.i nmi c sneb u la . f i

TELIA INMICS-NEBULA

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at an early stage, but we’re also look-

We thought it would be useful if we

ing at providing such services to

could have an ecosystem wherein

external companies with computer

companies could publish their 3D

vision and those kinds of things.”

AutoCAD designs and sell them on our

Kekäläinen is committed to explor-

portals. We’re also figuring out a way

ing innovative uses for all kinds of

to utilise recycled plastic, which along-

technology, and has duly invested in

side onshoring manufacturing could

a 3D printer. “I gave it to our experts to

play a part in saving the planet.”

figure something out. Especially with

Kekäläinen has seen an increase in

coronavirus, it’s become difficult to get

demand from the ongoing COVID-19

even cheap plastic parts delivered.

pandemic. “As soon as the coronavirus

and meetings. “One company gave us a thank you note, saying that we had helped them make a two-year digital leap in less than two hours by getting these remote-working environments up and running.”

Telia Inmics-Nebula’s hardiness in the face of such challenges leaves Kekäläinen assured of the company’s bright future. “Merging three companies with three cultures together was always going to take time, but it’s starting to deliver real results.

Employee commitment and satisfaction is increasing. People are talking the same language and adopting the same vision. That vision is to devote more time to what matters, whether it’s our people, how we digitise work hit, we had a huge spike in demand.

or how we free up customers’ time so

First of all, at the service desk, we

that they can reinvest in what matters

were getting 30-40% more calls from

for their customers.”

people asking for advice on how to set up Microsoft Teams, how to get a VPN up and running and so on. So it’s actually accelerating our business in that way.” The company’s ability to weather the coronavirus storm has seen it able to provide invaluable assistance to its customers as well, through webinars www.cwww.i o mpa nmi ny we c sneb bsit e.u com la . f i

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TELIA INMICS-NEBULA PASILAN ASEMA-AUKIO 00520 HELSINKI FINLAND T +358 20 355 800

www.inmicsnebula.fi

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