Media Kit : Billboard/ Hoarding Advertising in India

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Media Kit

Billboards/Hoardi ngs

http://www.buymediaspace.com/outdoor-advertising/category/billboard


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Billboard

Make an impact while on the go!  Large Outdoor Structure display Ads.  Typically placed in traffic areas, alongside roads.  Conventional Advertising.

Way

of

Outdoor

 High Brand Exposure  Wide range of shapes & sizes  Creates everlasting impression.

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Types

Classic/ Bulletin Boards

Digital Billboard

Vinyl Boards

3-D Billboards

+Innovations


Classic/Bulletin Board • Used for a long period of time. • Generally large in size. • Used on highways as well as streets with high traffic • Attracts both pedestrians as well as people in their vehicles. • People in moving vehicles can easily read adverts. • Can be further categorized into Lit & Non Lit.


Vinyl Board

• Bright, colorful and usually spray painted with UV resistant paint. • Digitally painted banners made with the help of large inkjet printers. • Have a life upto 3-4 years. • Commonly used as company logos or for any special events.


3-D Billboard

• Artistic & latest category of Billboards. • Designed in such a way that the image pops out of the board • The emphasis on the product is increased manifolds.


Digital Billboard

• Usually placed at central business points or high traffic areas, • Ensure that they are seen by maximum number of individuals. • They can also be seen displaying stock market prices, video ads, placing still ads. • Expensive as compared to traditional hoardings. • Very effective at catching the attention of the audience and promote your business.


Innovations Billboard Advertising has seen many innovations, latest being 3-D and Digital Billboards. However, there are two upcoming types of Billboard Advertising:  Mobile Billboards They are able to go directly to their target audience by being placed wherever there is heavy foot traffic due to an event including convention centres, train stations, airports and sports arenas.  Scented Billboards This involves pairing the visual with its smell dispersing it during rush hour since smell is a really powerful tool to attract customers. For e.g.a billboard with an image and fragrance of pizza would drive anyone crazy and make them hungry enough to grab one! Do you want to execute something out of the box? Let’s discuss!


Materials Used


The Advantages

Hard to ignore: Impossible to ignore the giant colorful adverts placed on the sides of the roads. Visible even from far distance. Strategic location: Can be placed to target consumers by placing adverts in the locations dominant by prospective customers. Diverse audience: Grabs attention of one & all. Be it a motorist, a person driving a car, travelling on a bus or even a pedestrian walking on the road. Always working: You could pay to run an ad on other medias, but commercial IS played a few times a day. While a billboard is working 24/7.


Challenges

Billboards may get damaged and torn in harsh weather conditions like storm or rains

Only a limited information can be given via hoarding even though huge space is available for advertisement

Visibility hindrance can arise if the sight of billboard is blocked by a tree or a branch


About Us

BuyMediaSpace is a PAN India Marketing and Advertising Agency for all offline advertising campaigns, with over 22 years of industry experience. We  understand the importance of Branding and Advertising very well & provide you with creative tailor made solutions on Auto Rickshaw Advertising in India, helping you present your best self to the potential customers and building an edge over your competitors. Mail us: support@buymediaspace.com Contact us: 63602 14181

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