Media Kit : Bus Branding

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Media Kit Bus Branding

http://www.buymediaspace.com/outdoor-advertising/category/bus


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Bus Branding

Let your Brand cruise through the city!  Option to wrap the entire Bus with Adverts and let it travel along the roads of the most popular city areas.  With its size and mobility, advert can be seen all around the city.  Common medium Travellers.

for

Daily

 Reach in Main Roads.  Grab

the

attention

of

the

3


Types

1. Volvo A/C Bus Wrap

3. Inside Seat Back

2. Non A/c Bus Back

+Innovations


Volvo A/C Bus Wrap

 City A/C Buses are branded from all three sides- Back Side, LHS, & RHS  Ensure High Visibility  Minimum Campaign duration is 1 Month.  Material Used: Vinyl Pasting


Non A/c Bus Back Stickering

 Vinyl Stickering is pasted on back side of the Non A/c Bus  Economic Cost  Minimum Campaign Duration is 1 Month


Inside Seat Back

 Branding is done on back of the seats where the passengers seat.  Ensures good visibility for the passengers seating inside the bus.  Normal traveler sits for an average 2025 minutes per ride.  Cost effective Branding

approach

in

Bus

 Small size of the creative as compared to Bus Wrap and Back seat.


Innovations Bus Advertising or Branding have seen may innovations in the past. Some visionaries in Kolkata have used Announcements', as an added mode of Advertising. It is an ideal combination for the passengers seating inside the bus to see the branding on the seat as well as hear the audio being played about the same brand before every stop. Thus the opportunities are infinite while advertising on an Bus Branding, all you need is to be creative and innovative.

Looking to do something out of the box? Let’s discuss!


The Advantages Can't zap it: Adverts on Buses can not be turned off like television or Radio and thus can not be ignored. The message is sure to be delivered to all. Blanket Coverage: Buses are moving throughout the city, every day, providing blanket coverage of the city and attracting a diverse audience. Constant Reinforcement: Buses commute almost everyday with your brand, interacting daily with your audience, leading to brand reinforcement. Cost Effective: Bus ads lasts for months and reaches out a larger group audience, making it the most cost effective mode of OOH advertising.


Challenges

Monitoring: It is very difficult to analyse and count the impressions received from a campaign.

Image Factor: Some advertisers may think having their name on the side of a bus or on a bus stop bench does not reflect well on the firm.

Limited Reach: In rural or suburban areas, mass transit is limited or nonexistent, so the medium is not very effective for reaching these people.


About Us

BuyMediaSpace is a PAN India Marketing and Advertising Agency for all offline advertising campaigns, with over 22 years of industry experience. We  understand the importance of Branding and Advertising very well & provide you with creative tailor made solutions on Auto Rickshaw Advertising in India, helping you present your best self to the potential customers and building an edge over your competitors. Mail us: support@buymediaspace.com Contact us: 63602 14181

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