5 Factors to Increase Growth in your Ecommerce Business Optimize visuals for search & conversion Implement schema markup Planned & impulse shopping Right attribution models Turn global events into sales 5/13/19
www.buyyourkart.com
1- Optimize Visuals for search & conversion Users are unlikely to purchase online if they don’t see high-quality images, so it is essential to make image optimization a primary consideration for conversions. Visuals also provide a potential source of traffic and revenue: image searches make up 21.8% of searches on web properties. This number is likely to increase, as usage of the emerging technology of visual search keeps expanding. To capitalize on these facts, it is essential that your images are fully optimized to drive conversions.
5/13/19
www.buyyourkart.com
2- Implement Schema Markup Schema markup lets you tell Google and customers exactly what you want them to know about your product and site in one quick snapshot that is easy for both to understand. Anyone not making the most of schema is missing out on better CTR, traffic, and SERP features – and right now, that includes 47.88% of even the top ecommerce sites. Of the 52% of ecommerce sites that had implemented schema markups, 44.96% were using Open Graph protocol.
5/13/19
www.buyyourkart.com
3- Planned & Impulse shopping To maximize sales, it is important to optimize your site and your ad campaigns to appeal to both planned shoppers and impulsive buyers. Appealing to customers that plan means providing a variety of in-depth information on the site, featuring reviews, and building relationships when possible. Impulse buying, on the other hand, is much more emotional than logical.
5/13/19
www.buyyourkart.com
4- Right attribution models The customer’s buying process is often more complicated than seeing a single ad, going to the site, and purchasing; they may need to interact with multiple ads, check the site several times, and maybe sign up for an email first. Therefore, it is essential that the right decision is made when selecting an attribution model(s), which help you assess which touch points actually helped you get the conversions.
5/13/19
www.buyyourkart.com
5- Turn global events into sales Ecommerce businesses have an incredible opportunity to take advantage of major sporting events. Users spend more money and invest their money in products they wouldn’t normally purchase. Ecommerce businesses have an incredible opportunity to take advantage of major sporting events. Users spend more money and invest their money in products they wouldn’t normally purchase.
5/13/19
www.buyyourkart.com
Information contributed by Buy Your Kart, one of the leading Ecommerce Development Platform. To know more visit www.buyyourkart.com & launch your eCommerce website or app in one click.
5/13/19
www.buyyourkart.com
To discuss your Ecommerce details, you can directly connect with us at:Contact:+91 (120) 414-4455 (India) +1 (248) 565-4747(USA) E-mail: sales@tekshapers.com Visit: http://buyyourkart.com/
5/13/19
www.buyyourkart.com
You can also follow us on Social Media Platform: • https://www.facebook.com/buyyourkart/
• https://twitter.com/buyyourkart
• https://www.linkedin.com/showcase/ecommerce-applicationbuyyourkart/
5/13/19
www.buyyourkart.com
THANK YOU
5/13/19
www.buyyourkart.com