Moore Natural Product Line

Moore Natural Catalog ÂŠ Thomas Moore Feed 2014

Featuring

Safe

Forage

T E C H N O L O G Y

Moore Natural™ Balance Moore Natural™ Complete Moore Natural™ Performance - Pellet Moore Natural™ Performance - Sweet Moore Natural™ Calm and Safe Moore Natural™ Senior

Thomas Moore Feed launches new premium horse feed line

Moore Natural

™

Featuring Moore Safe Forage Technology™ & KER Micro-Max™ Micronutrients Thomas Moore Feed is proud to introduce Moore Natural™, a new line of premium horse feed featuring Moore Safe Forage Technology™. For more than 150 Years, the Moore Family has been farming hay and grain in the naturally nutrient-rich Brazos River Bottom, and now they are delivering a new and unique forage-based nutrition technology to the Texas performance and pleasure horse markets. They have developed a carefully grown, tightly managed, high quality forage technology to ensure that the Moore Natural feeds offer premium fiber for optimal digestive health; eschewing, less consistent alternatives like roughage co-products. Moore Safe Forage Technology™ is designed to deliver high quality soluble fiber, which is the needed substrate for proper hindgut function, resulting in greater conversion of the overall daily diet into natural, safe and efficient energy for horses of all classes. “I’m excited about the new Safe Forage Technology™ and being able to add Coastal and Alfalfa ingredients to our quality feeds,” Thomas Moore Feed plant manager Chris Maresh said. Throughout evolutionary history, it has been vital for horses to continuously consume and utilize forage as the mainstay of their daily diet, and now, Thomas Moore Feed is bringing nature back to the horse, in the form of Moore Safe Forage Technology™.

“Thomas Moore Feed is happy to partner with Kentucky Equine Research [KER] in the creation of our latest feed line, Moore Natural™,” Thomas Moore Feed owner Matt Moore said. “This partnership means lots of added bonuses for our customers.” Moore Natural™ contains KER Micro-Max™ micronutrients, which are designed to deliver the optimal amount and proper balance of critical vitamins and minerals to each class of horse for breeding, growth, performance and overall health. Also, horse owners will have access to KER’s webbased, ration evaluation software MicroSteed™. The MicroSteed™ Ration Wizard takes the guesswork out of choosing the appropriate feed and intake rate for your horse. Within moments, a horse owner can quickly describe their horse and its management, and the wizard then provides appropriate feed choices from the chosen producer, creating an optimized ration. Specifically designed graphs and tables allow for an instant visual snapshot of how each ration component contributes to the diet and to the horse’s requirement for each nutrient. The application allows horsemen to feed smarter based on the latest scientific research. For more information on the new Moore Natural™ feed line, visit MooreFeed.com or call 936-825-2239 to talk to a Thomas Moore Feed Representative.

Thomas & Moore Feed

Our Partnership with KER has benefits for You! Kentucky Equine Research is the world’s leading equine nutrition and exercise physiology research organization, consulting with horse owners and the feed industry on an international level for over 25 years.

KER’s motto, “Research separates the innovator from the imitator™,” reflects KER’s goal to bridge the gap between academia and the horse industry by applying cutting-edge nutritional technology to produce healthier, more athletic horses in all disciplines. KER serves as the Official Nutritionist of the United States Equestrian Federation (USEF) and served as chief consultant for the last five Olympic Games and 2010 World Equestrian and Asian

Games. They also spearhead clean sport initiatives. KER’s prolific research has been published in veterinary journals, magazine articles, and its own award-winning newsletter, The Weekly Feed, powered by Equinews. Their nutritionists are routinely invited to speak at international nutrition and veterinary conferences around the world, sharing insightful approaches to nutrition and feeding management that form the basis for equine feeding standards worldwide. KER partners with feed producers to deliver world-class nutrition and world-class results to horses worldwide.

MicroSteed™ Ration Wizard Through the Thomas Moore Feed partnership with KER we offer tailormade ration recommendations for horses using KER’s innovative ration evaluation program, MicroSteed, and the online MicroSteed™ Ration Wizard application. These nutrition management tools have been specially customized to provide advanced nutrition support using Thomas Moore feeds. For the Expert: MicroSteed™ ration evaluation software offers the ability to perform innovative individual diet consultation. This allows Thomas Moore feed specialists and KER staff to provide specific, customized recommendations to meet horses’ individual needs. MicroSteed™ illustrates the nutritional shortfalls, excesses, or imbalances in a horse’s diet, making it easier for the client to interpret.

For the Novice: The MicroSteed™ Ration Wizard is a web-based tool for obtaining recommended rations tailored to an individual horse using Thomas Moore feeds. The application allows horsemen and feed specialists to describe a horse and the available forage, presents them with a choice of appropriate feeds, and delivers a recommended ration using the feed selected. Easy-to-read graphs allow for an instant visual snapshot of how each ration component contributes to the diet and how the diet as a whole contributes to the horse’s requirement for each nutrient. Users can also have a copy of their ration e-mailed to them or request help with their rations.

The high-speed treadmill is the centerpiece of the exercise physiology trials.

KER Micro-Max™ Micronutrients KER Micro-Max™ micronutrients are designed to deliver the optimal amount and proper balance of critical vitamins and minerals to each class of horse for breeding, growth, performance, and overall health. When used as directed, Thomas Moore equine feeds containing Micro-Max™ micronutrient blends will deliver the nutrients horses need to complement the forage portion of the diet.

The KER research farm stretches across nearly 140 acres of land.

Proud Partner with

Tom McCutcheon

“Tom McCutcheon Reining Horses is proud to use Thomas Moore Feeds to give our horses the best possible nutrition available. After using their Performance Pellet for just a brief period, we saw improvement in the overall health, look, and stamina of our horses… Give their Moore Natural Challenge a shot; you won’t regret it!”

Tom McCutcheon is one of the reining industry’s leading riders, with lifetime earnings exceeding $1.4 Million. His accolades include an NRBC Open Championship, two National Reining Horse Association Derby Reserve Championships, Tradition Open Futurity Champion, SWRHA Open Futurity Champion, multiple NCRHA Open Futurity Championships and multiple NRHA Futurity Finalist. On the international stage, Tom is a 2-time USET Reining Championship winner. As a member of the 2002 USA Reining Team at the World Equestrian Games in Jerez, Spain, Tom helped Team USA bring home the Gold. Along with the Team Gold, Tom brought home the Individual Silver Medal aboard Consquistador Whiz. Tom again joined the team in Aachen, Germany in 2006 as the teams alternate. In 2010, Tom joined the team one more time, this time aboard Gunners Special Nite, owned by Turnabout Farm. This time Tom brought home both the Individual Gold as well as being a part of the Gold Medal Team. Once again in 2014 Tom joined the squad that represented the USA at the World Equestrian Games, this time along side his wife Mandy. Additional honors include being named The United States Equestrian Federation 2010 Equestrian of the Year, and bestowed the honor of 2010 USEF Horse of the Year to Gunners Special Nite.

Tom and his wife Mandy McCutcheon, own and operate Tom McCutcheon Reining Horses, Inc., one of the premier reining training, breeding, and rehabilitation facilities in the United States, located in Aubrey, Texas. Mandy, as well as their son Cade and daughter Carlee, are all accomplished equestrians. The horse business is very much a family affair for The McCutcheons. Born into the performance horse business in western Wisconsin, Tom joins his father and three brothers as a professional horse trainer. In addition to their breeding, training and rehabilitation business, the McCutcheons have launched an online equestrian news, entertainment, and training website, VirtualHorseHelp.com. Tom McCutcheon’s Virtual Horse Help brings to the public the opportunity to experience first hand behind the scenes of the performance horse industry, what goes on around the ranch with Team McCutcheon, and personal interviews with other top trainers in the Reining Horse industry, as well as Hunters and Jumpers, Dressage, Western Pleasure, Roping,Cutting, Trail, Polo, and any other discipline you may want to find out about. Take the Moore Natural Challenge like Tom McCutcheon did! Feed your horse one of six Moore Natural Feeds with Safe Forage Technology, and in just 60 days, you’ll start to see a shinier coat, improved body condition and better overall health. Thomas Moore Feed believes in the results so much they are offering customers 6 Buy One, Get One Free Coupons if they sign up for the Moore Natural Challenge. Go

to MooreFeed.com/McCutcheon to sign up for the Moore Natural Challenge!

Testimonials

Hear what industry professionals have to say about...

Moore Natural™ with Safe Forage Technology™

This feed is what I consider to be a “Miracle Feed”! I’m always up to see if products are actually what they say they are and if they really do all that they say they are supposed to do. I’m kind of skeptical about a lot of things people say that are supposed to really make a difference… Well, my horses are living proof that it does work! My old mare “Miss Kitty” that I went to the NFR on way back in 2003 and 2005 was in pretty bad shape, to the point where I didn’t want people to see her. She looked way older than 25 and I had been trying all kinds of feed etc. – nothing seemed to really work. Then here comes Thomas Moore Feed asking to help her. Well they not only did they help her, they made her fill out, shine and “feel great” again! She looks awesome and all I did was feed the feed with some coastal hay! My 6 year old son and my wife started roping on her again, and wow did she work great! This feed also helped my other roping horses, even one that is a very hard keeper who if I fed too “Hot” of feed to him, he would not work to his potential in the arena. Again, I just fed what I was told to feed and wow did he fill out! You know, that’s the last thing you want with a calf horse is for it to be on the muscle when you are trusting him to hold the rope for you while you are tying a calf. My other rodeo horses and young horses/colts benefited from this feed as well. It was just the right ingredients to keep them looking awesome and feeling good all the while allowing them to “shine” in the arena, both in their looks and performance! I will continue to use this brand of feed for all of my horses from young to old – every single one of them! I just can’t tell you how amazing it is. I’m excited I was involved with the testing and measuring/weighing of the horses; however, in all reality they didn’t need to be weighed or measured, because you could literally see the difference! I am a skeptical guy, and they made a believer out of me! This feed is what I call a “Miracle Feed” it saved my old NFR horse, and really made my middle-aged and younger colts fill out and shine both in the arena and out! Trust me, I totally tested out this feed – riding everything I had day after day to make sure it was what they claimed it to be! Well they are true to their word, it is the best I’ve found out there! Thank You for allowing me to be a part of this testing. I will always feed Thomas Moore Feed. Oh, and by the way – they didn’t pay me a dime to write or say any of this! I really do think this feed is Amazing!

Ricky Canton Navasota, Texas

15 time NFR Qualifier, Current Tiedown Roping World Record Holder, Horse Trainer & Roping Producer of The Ricky Canton Ropings

We ride and train performance horses. It is important that we feed a product that will meet the demands that are placed on every horse we train. We feed Moore Natural 14% Pellet, our horses look great and perform great. The product is palatable and delivered the energy and nutrition we need while training and competing with our horses. We have been very pleased with and recommend the Moore Natural products.

Brett Stoops

Hempstead, Texas

Fourth generation horseman; trainer and showman; AQHA and APHA calf roping and team roping horses; member of the AQHA Professional Horseman’s Association and USTRC

We were experiencing a sudden change in our horses not maintaining weight, at approximately the same time Matt Moore paid us a visit and provided us with trial feed and the positive results were seen in just a few weeks of using this product. We have switched our entire operation over to Moore Feeds and our horses are looking their best. We would highly recommend that you give Moore Feed a try!!

Casey Hinton Whitesboro, Texas

NRHA professional and World Champion rider Casey Hinton has earned more than $500,000 in NRHA competition. Casey is a strong competitor in NRHA, AQHA and USEF competitions and a noted coach. Cedar Ridge Stallion Station (a division of Casey Hinton Quarter Horses) includes the best bloodlines in the Reining Industry.

Tom McCutcheon Aubrey, Texas

Tom McCutcheon is one of the all time leading trainers in the reining industry with $1.4 Million in NRHA earnings. His winning record includes two Team Golds, an Individual Gold and an Individual Silver at the World Equestrian Games, the NRBC Open Derby Championship, multiple major futurity and derby championships, and was named the USET Equestrian of the Year, just to name a few.

Thomas Moore Feed

The Official Feed of the Texas A&M

Equestrian Team Thomas Moore Feed is the proud sponsor and official feed of the NCAA Texas A&M equestrian team since 2009. We are proud to support the 2012 NCAA National Champions that as of the end of 2013 have 11 National Championship titles under their belt. Texas A&M equestrian team entrusts the multi-discipline highperformance nutritional needs of their team horses to Thomas Moore Feed. The Texas A&M equestrian team, made up of 55 riders, is currently feeding 52 horses at their new state-of-the art $35 million equestrian facility in College Station. The high-performance equestrian facility includes spacious locker rooms, offices, a concessions building, a 50-stall barn, two covered warm-up arenas and two covered competition arenas, and will be the premier collegiate equestrian facility in the country. “We have been extremely fortunate to partner with Thomas Moore Feed,” explains Texas A&M Equestrian Team Head Coach, Tana B. McKay. “We value their innovation and the nutritional excellence they bring forth to our program. We are looking forward to continued success with them as our nutritional partner.”

Katie Lisabeth in horsemanship

Hannah Soibelman in the flat hunt seat

Maggie Earl on a jump course

Balance Features and Benefits Moore Natural™ Balance is a pelleted low-calorie, low nonstructural carbohydrate (NSC) concentrated source of supplemental protein, amino acids, vitamins and minerals for use in all classes of horses and ponies.

GUARANTEED ANALYSIS

� A protein, amino acid, vitamin, and mineral supplement for all classes of horses. � Low-calorie, low-intake feed with highly concentrated essential nutrients for all classes of horses. � Fortified with KER MICRO-MAX™ micronutrients which include natural-source vitamin E and organic selenium for superior antioxidant protection, chelated trace minerals for enhanced bioavailability, and B-vitamins, including biotin, to help performance horses thrive. � Pelleted for easy, accurate feeding and mixing.

Crude Protein (min).............................................................................................26.0% Lysine(min).............................................................................................................................1.5% Crude Fat (min)...............................................................................................................1.5% Crude Fiber (max)....................................................................................................10.0% Calcium (max).................................................................................................................3.7% Calcium (min)...................................................................................................................3.3% Phosphorus (min)......................................................................................................2.5% Copper (min)........................................................................................................170 ppm Selenium (min)................................................................................................2.0 ppm Zinc (min).................................................................................................................470 ppm Vitamin A (min).....................................................................................20,000 IU/lb Vitamin E (min)............................................................................................... 180 IU/lb

� Allows for feeding program flexibility. May be used in combination with other fortified grains to increase the nutrient concentration in the rations of horses consuming less than the recommended intake of other fortified feeds.

INGREDIENTS

� Metabolic problems. Appropriate for common metabolic problems. Appropriate for use as the sole feed in the ration of horses that require a lowcalorie, low-starch, properly fortified diet such as horses with a history of: Obesity, Insulin Resistance, Metabolic Syndrome and Laminitis*

Soybean Meal, Sun-cured Alfalfa, Wheat Middlings, Monocalcium Phosphate, Rice Bran, Calcium Carbonate, Molasses, Salt, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement. © Thomas Moore Feed 2014

� Allows for use of bulk grains. Balances nutrient profile of cereal grains and forage. � Easy keepers. Use as a source of supplemental nutrition for individuals that maintain desired body condition on forage alone or very low quantities of grain (<2 lb/day). When used as directed, Moore Natural™ Balance will provide necessary nutrients not provided in sufficient quantity by typical intakes of common forages.

� HYPP. May be used in diets for horses with HYPP* either as sole source of nutrition or in combination with straight cereal grains such as oats. � DOD. May be used to develop a reduced calorie fully-fortified diet for growing horses suffering from developmental orthopedic diseases such as physitis. *Please contact Thomas Moore Feed for detailed feeding and management advice for horses with metabolic and other health challenges.

PRODUCT INFORMATION

Moore Natural™ Balance Moore Natural Balance is designed to provide nutrients necessary to: (1) complement an all-forage diet when fewer calories are required, such as for easy-keeping individuals or breeds; (2) provide a source of fortification when mixed with unfortified or underfortified grains or mixes; and (3) increase the nutrient concentration in the diet when fortified feeds are being fed below the recommended minimum intake.

Feeding directions Balance + Forage

Balance + Cereal Grains + Forage

Balance serves as a low-calorie, low-intake source of nutrients for horses and ponies that maintain their weight on forage alone. Recommended feed intakes for these horses are given assuming they have reduced caloric requirements. Amount required will depend on horse’s activity level, body weight, etc. yy Feed in combination with 1-2 lb of good-quality forage per 100 lb body weight per day. yy Allow free-choice access to fresh, clean water and salt

Balance may be added to straight cereal grains and other common feed ingredients in order to create a fortified ration. Refer to table below for mixing instructions. Amount required will depend on horse’s activity level, body weight, etc. yy Limit total meal size to 0.5 lb per 100 lb body weight. yy Feed in combination with 1-2 lb of good-quality forage per 100 lb body weight per day. yy Allow free-choice access to fresh, clean water and salt.

FEED INTAKE PER DAY (LB) Idle Light Work Moderate Work* 0.25 - 0.50 0.50 - 0.75 0.50 - 0.75 0.75 - 1.00 1.00 - 1.25 0.75 - 1.50 1.25 - 2.00 2.00 - 3.00 1.00 - 1.75 1.50 - 2.25 2.25 - 3.00

Size of Horse  Miniature (250 lb) Pony (600 lb) Horse (1200 lb) Large Horse (1400 lb) Pregnant Mare (1st Trimester)

0.75 - 1.00 lb/1000 lb body weight

Pregnant Mare (2nd Trimester) Pregnant Mare (3rd Trimester) Growing Horse

1.00 -1.50 lb/1000 lb body weight 2.00- 3.00 lb/1000 lb body weight Contact your Thomas Moore Feed representative for Balance only diets for growing horses, especially if DOD is a factor.

CLass of horse

Mixing ratio Grain: Balance

Mix Intake (lb/day)

Suckling Foals

1.5:1

1 lb (6 lb max)

Weanlings

2:1

0.8-1 lb (8 lb max)

Yearlings

3:1

6 - 12 lb

Pregnant Mares

4:1

6 - 12 lb

Lactating Mares

4:1

8 - 14 lb

Breeding Stallions

4:1

4 - 10 lb

Performance Horses: Light work

4:1

5 - 8 lb

Performance Horses: Moderate work

4:1

8 - 11 lb

Performance Horses: Heavy work

4:1

11 - 15 lb

*Forage and Balance alone may not meet the caloric needs of horses engaged in moderate intensity exercise. Addition of cereal grains, other fortified feeds, or vegetable oil may be needed to increase the caloric content in the ration.

*The table above gives mixing instructions and suggested intakes of a grain and Balance mix such as oats and/or barley with Balance. The recommended daily intakes are for horses with a mature weight of 1000 lb.

SAMPLE DIET:

Weight: 1000 lb, Activity: Idle Balance: 0.75 lb + Coastal hay (1.25% BW): 12.5 lb

Weight: 1000 lb, Activity: Moderate work Balance: 1.5 lb + Oats: 6 lb + Coastal hay (1.5% BW): 15 lb

For more specific nutrition program options, visit ThomasMooreFeed.com and utilize the MicroSteed™ Ration Wizard to create a feeding protocol tailored to your horse, or contact your Thomas Moore Feed representative for assistance.

Complete

GUARANTEED ANALYSIS

Moore Naturalâ&#x201E;˘ Complete is a complete feed, formulated with Safe Forage Technology and developed to provide an efficient, economical solution for a wide array of needs, whether forage availability is limited or for convenient feeding while showing and traveling.

With

Safe

Forage

T E C H N O L O G Y ÂŠ Thomas Moore Feed 2014

Crude Protein (min)...............................................................................................13.0% Crude Fat (min)...............................................................................................................1.5% Crude Fiber (max) ................................................................................................22.0% Calcium (max)............................................................................................................... 1.10% Calcium (min)............................................................................................................. 0.90% Phosphorus (min)................................................................................................ 0.65% Copper (min)........................................................................................................ 25 ppm Selenium (min)............................................................................................... 0.4 ppm Zinc (min).................................................................................................................. 65 ppm Vitamin A (min)........................................................................................ 2000 IU/lb Vitamin E (min)................................................................................................ 20 IU/lb

INGREDIENTS Sun-cured Alfalfa, Wheat Middlings, Ground Grass Meal, Ground Corn, Molasses, Monocalcium Phosphate, Salt, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement

PRODUCT INFORMATION

Moore Natural™ Complete Complete feed for mature horses

Features and Benefits � Formulated with Moore Safe Forage Technology™, a natural forage-based source of digestible fiber � fortified with KER Micro-Max™ Micronutrients; no need for additional supplementation � Constant formulation with the unvarying palatability horses desire � Fortified with organic trace minerals for unsurpassed digestibility and performance � Natural-source vitamin E for greater bioavailability and superior antioxidant protection � Pelleted form, no sorting and wasting of ingredients � Forage-included formulation for partial or complete replacement of long-stemmed hay

Feeding directions Begin feeding the amounts given in the chart below based on the horse’s weight. Introduce slowly as partial or majority replacement of long stem forage. Horses should be routinely evaluated for appropriate body condition; the feeding amount may be increased or decreased to obtain desired weight and body condition. For more specific nutrition program options, visit ThomasMooreFeed.com and utilize the MicroSteed™ Ration Wizard to create a feeding protocol tailored to your horse, or contact your Thomas Moore Feed representative for assistance. Provide free-choice access to fresh water and salt. Limit meal size to 0.5 lb per 100 lb of body weight per meal. Consult with your veterinarian for more information about total health care for your horse.

Minimum Hay or Equivalent Pasture Maintenance (Idle) Light Work Moderate Work Breeding Stallion

With

Safe

Forage

T E C H N O L O G Y

600 3.6 6.0 7.8 9.6 7.8

800 4.8 8.0 10.4 12.8 10.4

1000 6.0 10.0 13.0 16.0 13.0

1200 7.2 12.0 15.6 19.2 15.6

1400 8.4 14.0 18.2 22.4 18.2

feed r ate (lb/day)

(Weight of Horse in Pounds)

ACTIVITY

Performance

GUARANTEED ANALYSIS Crude Protein (min)...............................................................................................14.0% Lysine (min).....................................................................................................................0.65% Crude Fat (min)........................................................................................................... 6.0% Crude Fiber (max) .................................................................................................. 8.0% Calcium (max)............................................................................................................... 1.10% Calcium (min)............................................................................................................. 0.90% Phosphorus (min)................................................................................................ 0.65% Copper (min)........................................................................................................ 45 ppm Selenium (min).............................................................................................. 0.6 ppm Zinc (min)................................................................................................................ 130 ppm Vitamin A (min)........................................................................................ 5000 IU/lb Vitamin E (min)................................................................................................ 45 IU/lb

Moore Naturalâ&#x201E;˘ Performance Pellet is formulated for the performance horse. This feed provides superior nutrition to meet the needs of the entire range of performance; from light to moderate to intense exercise.

With

Safe

Forage

T E C H N O L O G Y ÂŠ Thomas Moore Feed 2014

INGREDIENTS Wheat Middlings, Sun-cured Alfalfa, Ground Corn, Molasses, Soybean Oil, Calcium Carbonate, Soybean Meal, Salt, Monocalcium Phosphate, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement

PRODUCT INFORMATION

Moore Natural™ Performance Pellet Complete feed for Performance Horses

Features and Benefits � Formulated with Moore Safe Forage Technology™, a natural forage-based source of digestible fiber � Highly fortified with KER Micro-Max™ Micronutrients; no need for additional supplementation � Constant formulation with the unvarying palatability horses desire � Fortified with organic trace minerals for unsurpassed digestibility and performance � Natural-source vitamin E for greater bioavailability and superior antioxidant protection � Pelleted form, no sorting and wasting of ingredients � Balanced and varied energy sources offer the perfect fuel needed for high intensity exercise

Feeding directions Begin feeding the amounts given in the chart below based on the horse’s weight. Horses should be routinely evaluated for appropriate body condition; the feeding amount may be increased or decreased to obtain desired weight and body condition. For more specific nutrition program options, visit ThomasMooreFeed.com and utilize the MicroSteed™ Ration Wizard to create a feeding protocol tailored to your horse, or contact your Thomas Moore Feed representative for assistance. Provide free-choice access to fresh water and salt. Limit meal size to 0.5 lb per 100 lb of body weight per meal. Consult with your veterinarian for more information about total health care for your horse.

maTURE Horse activity Minimum Hay or Equivalent Pasture Maintenance (Idle) Light Work Moderate Work Intense Work Early Gestation (first 250 days) Late Gestation (last 90 days) Early Lactation (first 90 days) Late Lactation (last 90 days) Breeding Stallion

600 9.0 1.8 3.0 4.2 7.2 2.4 3.6 5.4 4.2 3.0

800 12.0 2.4 4.0 5.6 9.6 3.2 4.8 7.2 5.6 4.0

1000 15.0 3.0 5.0 7.0 12.0 4.0 6.0 9.0 7.0 5.0

1200 18.0 3.6 6.0 8.4 14.4 4.8 7.2 10.8 8.4 6.0

1400 21.0 4.2 7.0 9.8 16.8 5.6 8.4 12.6 9.8 7.0

Feeding Growing Horses Over 6 Months of Age: May be used with growing horses older than 6 months of age. Feed a minimum of 1% of body weight of high quality forage per day combined with 1 to 1.5% of body weight of Moore Natural™ Performance Pellet. Contact your Thomas Moore Feed representative for specific diets for growing horses.

feed r ate (lb/day)

(Weight of Horse in Pounds)

Performance

Moore Naturalâ&#x201E;˘ Performance Sweet is formulated for the performance horse. This feed provides superior nutrition to meet the needs of the entire range of performance; from light to moderate to intense exercise.

With

Safe

Forage

T E C H N O L O G Y ÂŠ Thomas Moore Feed 2014

INGREDIENTS Oats, Steam-flaked Corn, Soybean Meal, Molasses, Sun-cured Alfalfa, Soybean Oil, Wheat Middlings, Monocalcium Phosphate, Calcium Carbonate, Rice Bran, Salt, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement

PRODUCT INFORMATION

Moore Natural™ Performance Sweet Complete feed for Performance Horses

Features and Benefits � Formulated with Moore Safe Forage Technology™, a natural forage-based source of digestible fiber � Highly fortified with KER Micro-Max™ Micronutrients; no need for additional supplementation � Constant formulation with the unvarying palatability horses desire � Fortified with organic trace minerals for unsurpassed digestibility and performance � Natural-source vitamin E for greater bioavailability and superior antioxidant protection � Textured form; superior palatability for selective horses � Balanced and varied energy sources offer the perfect fuel needed for high intensity exercise

600 9.0 1.8 3.0 4.2 7.2 2.4 3.6 5.4 4.2 3.0

800 12.0 2.4 4.0 5.6 9.6 3.2 4.8 7.2 5.6 4.0

1000 15.0 3.0 5.0 7.0 12.0 4.0 6.0 9.0 7.0 5.0

1200 18.0 3.6 6.0 8.4 14.4 4.8 7.2 10.8 8.4 6.0

1400 21.0 4.2 7.0 9.8 16.8 5.6 8.4 12.6 9.8 7.0

Feeding Growing Horses Over 6 Months of Age: May be used with growing horses older than 6 months of age. Feed a minimum of 1% of body weight of high quality forage per day combined with 1 to 1.5% of body weight of Moore Natural™ Performance Sweet. Contact your Thomas Moore Feed representative for specific diets for growing horses.

feed r ate (lb/day)

(Weight of Horse in Pounds)

Calm & Safe

GUARANTEED ANALYSIS

Moore Natural™ Calm & Safe is a unique formulation, delivering “Natural” energy from Safe Forage Technology and plant based added dietary fat without added dietary starch from cereal grains. The combination of fat and fermentable fiber delivers needed energy for the horse, while helping to maintain attentiveness and focus during training and exercise.

With

Safe

Forage

Crude Protein (min)...............................................................................................13.5% Lysine (min).....................................................................................................................0.65% Crude Fat (min).............................................................................................................6.0% Crude Fiber (max) ..................................................................................................13.0% Calcium (max)............................................................................................................... 1.10% Calcium (min)............................................................................................................. 0.90% Phosphorus (min)................................................................................................ 0.65% Copper (min)........................................................................................................ 60 ppm Selenium (min).............................................................................................. 0.6 ppm Zinc (min)................................................................................................................ 180 ppm Vitamin A (min)........................................................................................ 6000 IU/lb Vitamin E (min)................................................................................................ 55 IU/lb

INGREDIENTS Wheat Middlings, Ground Grass Meal, Sun-cured Alfalfa, Soybean Oil, Molasses, Calcium Carbonate, Salt, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement

PRODUCT INFORMATION

Moore Natural™ Calm & Safe Complete feed for mature horses

600 9.0 1.2 3.0 4.8 6.0 2.4 3.6 6.0 4.8 3.0

800 12.0 1.6 4.0 6.4 8.0 3.2 4.8 8.0 6.4 4.0

1000 15.0 2.0 5.0 8.0 10.0 4.0 6.0 10.0 8.0 5.0

1200 18.0 2.4 6.0 9.6 12.0 4.8 7.2 12.0 9.6 6.0

1400 21.0 2.8 7.0 11.2 14.0 5.6 8.4 14.0 11.2 7.0

Feeding Growing Horses Over 6 Months of Age: May be used with growing horses older than 6 months of age. Feed a minimum of 1% of body weight of high quality forage per day combined with 1 to 1.5% of body weight of Moore Natural™ Calm & Safe. Contact your Thomas Moore Feed representative for specific diets for growing horses.

feed r ate (lb/day)

(Weight of Horse in Pounds)

Senior

GUARANTEED ANALYSIS

Moore Naturalâ&#x201E;˘ Senior is a specially designed formulation for the senior horse, providing additional protein and highly digestible fiber, along with essential vitamins and minerals to support optimal health. This innovative platform of nutrition technologies is formulated for balance and support of horses in the later stage of their life.

With

Safe

Forage

T E C H N O L O G Y ÂŠ Thomas Moore Feed 2014

Crude Protein (min)...............................................................................................14.0% Lysine (min).....................................................................................................................0.65% Crude Fat (min).............................................................................................................5.0% Crude Fiber (max) ..................................................................................................13.0% Calcium (max)................................................................................................................. 1.3% Calcium (min)................................................................................................................... 1.2% Phosphorus (min)................................................................................................ 0.80% Copper (min)........................................................................................................ 50 ppm Selenium (min).............................................................................................. 0.6 ppm Zinc (min)................................................................................................................ 170 ppm Vitamin A (min)........................................................................................ 4500 IU/lb Vitamin E (min)................................................................................................. 40 IU/lb

INGREDIENTS Wheat Middlings, Ground Grass Meal, Sun-cured Alfalfa, Soybean Oil, Molasses, Calcium Carbonate, Monocalcium Phosphate, Salt, d-Alpha Tocopheryl Acetate (source of natural Vitamin E), L-Lysine, Zinc Sulfate, Ferrous Sulfate, Zinc Proteinate, Copper Proteinate, Manganese Proteinate, Manganese Sulfate, Copper Sulfate, Sodium Selenite, Folic Acid, Mineral Oil, d-Calcium Pantothenate, Choline Chloride, Riboflavin Supplement, Vitamin A Acetate, Vitamin B12 Supplement, Thiamin Mononitrate, d-Biotin, Niacin Supplement, Menadione Sodium Bisulfite Complex, Pyrodoxine Hydrochloride, Calcium Iodate, Cobalt Sulfate, Vitamin D3 Supplement

PRODUCT INFORMATION

Moore Natural™ Senior Complete feed for mature horses

Features and Benefits � Formulated with Moore Safe Forage Technology™, a natural forage-based source of digestible fiber � Highly fortified with KER Micro-Max™ Micronutrients; no need for additional supplementation � Constant formulation with the unvarying palatability horses desire � Fortified with organic trace minerals for unsurpassed digestibility and performance � Natural-source vitamin E for greater bioavailability and superior antioxidant protection � Pelleted form, no sorting and wasting of ingredients � Increased calcium and digestible fiber; research-proven requirements for senior hor

Activity

600 9.0 1.8 3.6 4.8 6.0 2.4 3.6 6.0 4.8 3.0

Minimum Hay or Equivalent Pasture Maintenance (Idle) Light Work Moderate Work Intense Work Early Gestation (first 250 days) Late Gestation (last 90 days) Early Lactation (first 90 days) Late Lactation (last 90 days) Breeding Stallion

With

Safe

Forage

800 12.0 2.4 4.8 6.4 8.0 3.2 4.8 8.0 6.4 4.0

1000 15.0 3.0 6.0 8.0 10.0 4.0 6.0 10.0 8.0 5.0

1200 18.0 3.6 7.2 9.6 12.0 4.8 7.2 12.0 9.6 6.0

1400 21.0 4.2 8.4 11.2 14.0 5.6 8.4 14.0 11.2 7.0

feed r ate (lb/day)

(Weight of Horse in Pounds)