DATA SHEET
PARTNER MARKETING ENABLEMENT KIT As a Channel Manager responsible for Partner Marketing Enablement – WHAT DO YOUR PARTNERS NEED? How can you provide your partners with the ESSENTIAL Marketing assets that can be used to ACCELERATE their ability to GENERATE AWARENESS and LEADS for Solutions based on your Products? Something that is CONSISTENT and EASY for them to use? OVERVIEW
PARTNER MARKETING ENABLEMENT KIT
As a Channel Manager responsible for ensuring that your channel partners have access to the required Marketing assets, content and guidance about new products and solutions quickly, and in a consistent manner – it helps to have access yourself, to a set of packaged offers that are designed to do just that – create a standard set of partner enablement assets for your new product or solution.
Having access to a packaged kit of Marketing Assets for a product, solution or service can significantly accelerate the ramp to readiness for the partner’s marketing teams. Our Marketing enablement kit incorporates leading practices and reusable frameworks, coupled with industry knowledge which helps accelerate the development and ensures great quality.
PARTNER ENABLEMENT KITS
The Partner Marketing Enablement Kit includes:
Our predefined Partner Enablement Kits are designed to help Vendor Channel Managers more easily create packaged collections of the key assets required by channel partners in order to prepare and get ready to market, position, sell and deliver your new product or solution to customers. These Partner Enablement Kits are built on Best Practices and contain the elements and assets that channel partners need in order to put together their own marketing campaigns, and to help their sales teams to sell, and their technical teams to design, implement and configure the products and solutions – without having to invest a great deal of effort or resources. Our unique Enablement Factory approach allows us to build these Enablement Kits for you rapidly – Saving you money, while adding unique value. Our Partner Enablement Kits are aligned with the key partner business areas and are targeted towards specific roles within a partner organization. The standard Partner Enablement kits are:
Business and Operations
Marketing
Sales
Delivery and Support
Product Data Sheet
Press Release Template
Marketing Email Template
Customer Value Proposition
Product Whitepaper
Telemarketing Calling Script
Having access to a packaged Marketing Kit also means that the partner does not have to create these assets themselves and that the partner will be able to run their marketing campaigns faster, with better results and more qualified leads.
NEXT STEPS To find out more about our PARTNER ENABLEMENT KIT offers and to Get Started, contact us as soon as possible: Sales@Innovativechannelservices.com Innovative Channel Services 470 Merida Drive Santa Barbara, CA 93111 866-497-7387 phone 805-392-8109 fax