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CONNECTIONS 2023 u

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CONNECTIONS 2023 u

CONNECTIONS 2023 u

• Shade trellis structure and platform stage for socializing and community events;

• Accessible children’s play area with natural play elements, rubberized play; surface, and shade structures; and

• Off-leash dog run with delineating fence for big and small dogs; Playhouse Village Park promotes physical, emotional, and mental health and wellness by providing an outdoor space that can be used by people of all ages and abilities. In addition, it fosters a sense of community by engaging local businesses and residents. Seniors are able to walk around the park while tiny tots can play on the park equipment. Dog owners can use the dog run and meet other animal lovers. Parks make life better, and this is just one example of how something small can have a meaningful impact on the community.

Specialty Class 1

Gale Webb Action Sports Park City of Menifee

The City of Menifee is a growing community in southwestern Riverside County with approximately a third of the over 100,000 residents being under the age of 18. The Community Services Department (CSD) works towards creating new and unique opportunities for Menifee residents of all ages to engage in activities and programs aimed at promoting social, emotional, and physical health and wellness. From citywide special events and recreation programs, to creating parks that encourage inclusion and social interactions, CSD has become a vital part of this thriving community as evidenced by resident participation and support.

City staff recognized the opportunity to utilize a City owned parcel near the local high school to design a recreational facility that would create a safe space for residents of all ages to gather. The parcel was located in a growing segment of the City that was once rural, now turned suburban among recent housing developments. With the objective of maintaining the once rural identity of the area and preserving existing natural resources, staff explored the possibility of developing skate/bicycle park capitalizing on the existing land structures and native foliage already present on site. Through research and teamwork, CSD presented to City Council the conceptual design of a six acre park containing a 22,000 square foot pump track, bike trails with multiple jump lines, and a bicycle playground allowing for riders of any experience level to enjoy the park. With overwhelming support, CSD proceeded to work with American Ramp Company to make this vision a reality.

During construction, CSD was approached by a local resident who believed the park should be named the Gale Webb, Kids-R-#1, Action Sports Park after long time Menifee resident and extreme sport legend, Gale Webb. Often referred to as the ‘skateboarding Mom’, Gale created the ‘Gale Webb Extreme Sports Show’ with the slogan Kids-R-#1 to not only showcase the talents of up and coming BMX riders and skateboarders, but to also provide inspirational messages such as say no to drugs, stay in school, and get high on life. With over 40 years of performing, she has motivated thousands of youth across the state and nation.

With a distinct identity and support of both the local residents and the regional extreme sport community, CSD completed the largest park of its kind in Southern California on October 31st and celebrated the grand opening the following weekend with over 3,000 residents in attendance.

Marketing & Communications Award of Excellence

Digital Media - Social Media Class 2

Fun FactoryPreschool Program Relaunch City of Folsom Parks And Recreation

Following the pandemic of 2020 and the subsequent shutdown of the City of Folsom Parks & Recreation Department’s programs, services, and events, reopening proved to be challenging but none more than our Fun Factory Preschool Program. After a year of distance learning and parents finding alternate childcare, the personal connection to this program had been lost. Many of our preschool classes had several restrictions set by the county of public health, which included class sizes and mask restrictions. The City of Folsom Parks & Recreation Department was challenged with how to reconnect with our community, regain their trust to have their children be a part of our programs safely, and highlight this important preschool program as the first step to our community’s children’s educational journey.

Without being permitted to have parents in the classrooms due to public health concerns, gaining the trust of parents was going to be a tough task. With the growth of our social media online presence during the pandemic, this became the main focus to highlight the program, curriculum, and educators. Folsom Parks & Recreation assembled a work team to engage with the program’s teachers, strategize areas that need to be emphasized, creatively showcase the program’s curriculum, and create a personable connection with our community in hopes of re- growing this program. This goal would be achieved through a series of short videos highlighting activities and projects completed by students, getting to know our teachers with story times, and finishing with the production of a fun video titled, Are You Smarter

Than A Fun Factory Preschooler

Digital Media - Social Media Class 3

Who We Are Campaign Cordova Recreation & Park District

Cordova Recreation & Park District (CRPD) is an independent special district established in 1958. CRPD proudly serves communities within Sacramento County including the City of Rancho Cordova and the communities of Gold River, Larchmont, Mather, Riviera East, Rosemont East and additional unincorporated portions of Sacramento County.

Many residents have difficulties understanding which agency might be responsible for various services and whether the service is a function of city, county or other local government. Particularly, many residents often assume the City of Rancho Cordova is the service provider for parks and recreation in the area. One of CRPD’s goals has been to help educate the community on their role as the park and recreation service provider in the community.

Through input received from community outreach, CRPD staff isolated key topics to develop the Who We Are campaign. This campaign features five videos covering topics including: Welcome to CRPD!, What is a Special District’, Making Cents of it All, What We Offer, and Where We Are Going. As of the date of this application submission, three episodes have been published and two are in the process of being developed. With three episodes currently published, CRPD has received an amazingly positive response from not only the residents but staff and other agencies as well. The videos have also served as an information reference whether it be on the CRPD website, at community centers or when out at community events.

Digital Media - Video Class 2

City of Temecula: Park Adventures City of Temecula

Around & About Temecula: Park Adventures Series takes viewers on a virtual tour of all the parks located in the City of Temecula. This Series that features the City of Temecula’s vast park system where we rediscover familiar parks and introduce new parks. We began our journey at Temecula’s oldest park the Ronald Reagan Sports Park. Parks enrich our lives while adding value to our homes and neighborhoods.

Temecula has over 40 parks, some big, some small, and our goal is to get viewers to explored all of them. Our online journey visits every park to experience the amenities and provide some history or interesting facts along the way. We encourage everyone to get outside, experience Temecula’s diverse parks, and even discover new ones, just beyond your own back yard! All episodes are available on TemeculaCA. gov/ParkAdventures.

TCSD’s mission is to create community through people, parks, and programs. Temecula’s digital media communications raise awareness of California’s Parks & Recreation opportunities as essential community services, supporting these objectives from the Parks Make Life Better branding campaign: events and programs.

Gain Support: Obtain resources and support by providing beneficial programming that creates a sense of pride in our community, enhances the quality of life, and promotes social cohesion.

Temecula has evolved from a ‘stopalong-the-road’ to a desirable live, work, and play that is engaging, collaborative, diverse, inclusive, innovative, entrepreneurial, and creative, all while retaining our small town feel with big city amenities.

Digital Media - Video Class 3

What’s Happening in PRL videos City of Roseville

Build Loyalty: Many residents bring their families each year to Temecula’s parks, programs, events, services, and facilities for Temecula’s activities continuing to support our vibrant community.

Stimulate Growth: continuing to receive increasing views and shares which translate into more residents attending our events and overall general awareness.

Attract Talent: Social media posts allow TCSD to inspire, connect with, and recruit the next generation of Park & Recreation professionals.

Involve Public: Community engagement builds strong relationships ultimately benefitting our community. Public interviews document testimonials and perspectives about Temecula’s

Our City of Roseville Parks, Recreation & Libraries Department is a unique part of local government and so are our programs and events. There is always so much information being put in front of our residents, businesses and visitors that we wanted to provide them with a way to get important, accurate and compelling information as they look ahead at each upcoming month. We decided to call the video series ‘What’s Happening in PRL’. PRL is the acronym for Parks, Recreation & Libraries. It plays off the ‘What’s Happening in Roseville’ video series that covers other city events and programs. And supports the look and name for our Experience PRL magazine (recreation guide).

Digital Media ‘ Web & Mobile Class 2

TheDesiHouse.com Jurupa Community Services District

TheDesiHouse.com website was developed to answer the who, what, why and where questions of the anticipated renovations planned for ‘The Desi House’, a home once owned by television personality Desi Armaz Sr., which was purchased by Jurupa Community Services District (JCSD) in 2015. History on the website shows that the JCSD Parks & Recreation Department purchased this property to complete a segment of the Eastvale Trail, which is an extension of the larger Santa Ana River Trail (SART) that extends from Big Bear Lake to the Pacific Coast. The home, which is located on 2.5 acres of land in the center of the Estancia neighborhood, would become the newest park facility in the City of Eastvale, brought to you by the JCSD Parks & Recreation Department, as the premier venue in the City. Additionally, this facility has a story to tell; ‘A Generational Treasure’ and the former home the late Desi Arnaz Sr. This home was modeled after his childhood home in Santiago De Cuba, Cuba and relocated to its current location prior to the purchased by JCSD.

TheDesiHouse.com website explains how this facility arrived in Eastvale, the original look and feel of the home when it was owned by Mr. Arnaz, and how JCSD went through extraordinary lengths to keep the integrity of the home while creating intimate memorable spaces for the community. The Grand Opening Ribbon Cutting Event video, which is shown on the home page, highlights the pride by local dignitaries and commitment from JCSD to keep the historical heritage of the facility.

Additionally, JCSD thrives in creating community through people, parks, and programs. TheDesiHouse.com website provides valuable information regarding opportunities for small gatherings and corporate events. The Event Spaces and Gallery pages provide a glimpse to the reader on how their space can be set up and the types of reservable spaces. Special moments, such as baby showers, intimate weddings, and birthday parties can be held at the iconic Desi House.

Those visiting the website can contact a JCSD Parks & Recreation Department Senior Recreation Coordinator directly to assist with their special day. If the visitor would like a consultation, that can also be arranged through the consultation page in 30 minute increments. JCSD Parks & Recreation staff can also be reached at the email and phone number listed.

Marketing Campaign Class 2

Taste the World in EastvaleInternational Food Festival City of Eastvale

In 2021 the City of Eastvale conducted a survey to find out how Eastvale residents would rate their quality of life. In the end, we discovered that 90 percent of Eastvale residents ranked their quality of life as excellent or good. Despite the residents’ high regard for the city, we knew there was room for improvement.

We then asked survey participants to rank the level of importance of particular issues using a scale of extremely important, very important, somewhat important, or not important. Of the thirteen topics, “holding special community events” and “providing program events that reflect the city’s cultural diversity” stood out. According to the survey, 71 percent of respondents felt that holding special community events is important. In addition, 61 percent of residents asked that cultural diversity to be prioritized in the execution of the event. The data from the survey inspired the City of Eastvale to host a multitude of family-friendly, free, and most importantly, culturally diverse events.

Since the survey was conducted, we’ve launched a multitude of inclusive events, which ultimately attracted thousands of people, so businesses (many of them local vendors) were also able to gain recognition and sales traction from the community.

While we’re now proud of the many culturally diverse and inclusive events we now offer, nothing makes us prouder than our Taste the World in Eastvale International Food Festival. With so many cultures and countries represented in Eastvale, we have the unique opportunity to sample the world’s cuisine, right in our own backyard, which is exactly what we did.

The goal of the International Food Festival was to highlight and celebrate the cultural diversity of Eastvale’s residents. As one of the most diverse cities in the State of California, Eastvale strives to recognize its residents and their unique cultural heritage. Attendees enjoyed the musical stylings of a reggae band, mariachi band, Japanese drummers, country artists, French

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