Print Portfolio

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cAMILLE GOMEZ Graphic Design


Contents 1. Editorial Design oc tob e r 2011

Designer’s Statement

2. Packaging Design

1.1 Provocarteur Magazine

2.1 Axel Premium Wines

Creative ability. artistic activity. social change.

1. 2 Audi Annual Report

$14.99

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2.2 Phantogram Deluxe Set

1. 3 Women’s History Museum


3. Collateral Design 3.1 Swell Fusion Bistro

4. Web Design 4.1 Asian Art Museum

5. Game Design

5.1 Motion Interactive Game


Designer’s Statement As a designer, my inspiration stems from a deep appreciation for form. Recognizing and building complexity in seemingly simple relationships is central to the field of design. Although this discipline is about making things as visually interesting as possible, I take ideas conceptually beyond that goal. I work diligently to frame the problem to provide my client with a solution that is as visually inspiring as possible. After all, graphic design is perhaps the most rewarding problem solving process.



1.1 Editorial Design Conceptual Magazine—Provocarteur pro·vo·ca·teur [pruh-vok-uh-tur] one who provokes <a political provocateur> + art = provocarteur.



august 2011

oc tob e r 2011

Camille Gomez Editorial Design

Creative ability. artistic activity. social change.

Creative ability. artistic activity. social change.

1.1 Provocarteur

$14.99

$14.99

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august 2011

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august 2011

Provocarteur is a monthly publication about art and activism. The concept for this project was inspired by the political graphics in Milton Glaser’s Design of Dissent. As playwright Tony Kushner mentioned in the book, “so sophisticated is our understanding of how little we understand and how vaguely we understand, that a toxic cynicism pervades our spirit, shutting down our capacity for faith, for hope, for imagining change— and consequently shutting down our passion and our imagination.” But the truth is, graphic design has an undeniable restorative power. As Kushner says, “great . designs, that employ shock, wit, and clarity borne of urgency, can move people to action, acts of courage and sacrifice, overcoming habit and fear.”

Creative ability. artistic activity. social change.

Creative ability. artistic activity. social change.

$14.99

$14.99

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september 2011

august 2011

september 2011

9

$14.99

$14.99

$14.99

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august 2011

september 2011

9

Creative ability. artistic activity. social change.

Creative ability. artistic activity. social change.

$14.99

$14.99

9

Creative ability. artistic activity. social change.

Creative ability. artistic activity. social change.

Creative ability. artistic activity. social change.

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�When one pushes for change, (socially, politically, or environmentally), by utilizing their creative ability to communicate in ways of their artistic activity, that is known as Artivism.� —Frank Berganza

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Provocarteur will feature articles covering issues ranging from equality, the media, the corporate world, to the government. With this in mind, public service announcements and various types of art will stand in place of the typical advertisements found in other publications


Camille Gomez Editorial Design

1.1 Provocarteur Editorial Spread


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Camille Gomez Editorial Design

1.1 Provocarteur Editorial Spreads


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Camille Gomez Editorial Design

1.1 Provocarteur Digital Edition


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1.2 Editorial Design Audi Annual Report 45 page booklet leather slip case


1/2 Truth: Behind every status symbol and luxury badge is a good product.

Full Truth:

Good is the enemy of great.

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The fact that we don’t settle is presently staring you in the face.

Audi. Truth in Engineering.


Camille Gomez Editorial Design

1.2 Audi Annual Report This annual report was produced for Audi, an automobile manufacturer based in Germany. Layouts from the book itself were designed in collaboration with my colleague Matthew Chu. As a team, we succeeded in displaying the contents of the annual report in a structured manner while maintaining visual interest through dynamic infographics. As an additional touch, we crafted a slipcase for the book using black suede and leather.


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Camille Gomez Editorial Design

1.2 Audi Annual Report Finishes: Embossed Audi logo crafted with black suede material


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1.3 Editorial Design Women in the World Foundation Promotional booklet



Camille Gomez Editorial Design

1.3 Women in the World Foundation The Women in the World Foundation is a powerful, new initiative dedicated to finding solutions to the challenges faced by women and girls all over the world. The group strives to address women’s issues in education, economic opportunity, and leadership, among others. The case features a die cut of their logo and each section begins with a vellum sheet featuring the same die cut. This promotional booklet was designed for the foundation’s upcoming launch to encourage people to take action on women’s issues by spreading the word, encouraging donations, and getting involved with the group’s affiliate organizations.


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Camille Gomez Editorial Design

1.3 Women in the World Foundation


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2.1 Packaging Design Axel Premium Wines by Vi単a La Playa


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Camille Gomez Packaging Design

2.1 Axel Premium Wines Viña La Playa is a world-renowned winery located in Chile’s Colchagua Valley. Since La Playa is the primary distributor of Chile’s signature grape, Carmenère, this project began with creating a new wine label for their signature product. The company’s primary goal for this project was to develop a new design scheme that would appeal to a younger market, more specifically the 21– 26 age bracket. However, as time progressed, this project has expanded to redesigning the labels for Axel, La Playa’s premium line. Manipulating the form of the letter “X” and doing a die cut creates a visually interesting element that works by complementing the clean and minimalistic design of the labels.


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Camille Gomez Packaging Design

2.1 Axel Premium Wines


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Camille Gomez Packaging Design

2.2 Packaging Design Phantogram Deluxe Set Concert Poster CD cover Shirt Design


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Camille Gomez Packaging Design

2.2 Phantogram Deluxe Set Phantogram is an American electronic rock duo from Saratoga Springs, New York, consisting of guitarist Josh Carter and keyboardist Sarah Barthel. Their music is often characterized by electronic loops and airy vocals. They draw inspiration from both their natural surroundings and metropolitan influences to create beat driven, dream-like songs. In order to mimic the melding of such various influences, I made use of layered transparencies in the designs for the band’s latest marketing collateral.


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Camille Gomez Packaging Design

2.2 Phantogram Deluxe Set


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3.1 Collateral Design Swell Fusion Bistro Menu Design Packaging


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Camille Gomez Collateral Design

3.1 Swell Fusion Bistro Swell is a French-Japanese Fusion Bistro located in downtown San Francisco. The menu’s minimalist typography and geometric patterns reflect the restaurant’s modern atmosphere. In order to come up with a sustainable design for the menu case, I used recycled Medium Density Fiber boards for its construction. The logo and pattern are both laser etched onto the board’s surface. The food containers were also laser etched to allow the paper’s natural fibers to show through, mirroring the same geometric pattern on the restaurant’s menu and coasters.


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Camille Gomez Collateral Design

3.1 Swell Fusion Bistro


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4.1 Web Design Asian Art Museum Website


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Camille Gomez Web Design

4.1 Asian Art Museum Web Page The goal of this project was to redesign the Asian Art Museum’s web page. The design process entailed formulating a new identity system for the museum. The different logo variations presented below were put together as part of the concept development.

Asian a rt m u s e u m

sian rt museum

A

ìAN

ART MUSEUM

Museum

asian art museum

rt museum

asîan art museum

ASIAN ART

CHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE

asian art museum CHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE


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5.1 Game Design Motion Interactive Game Print and Interactive Format


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Camille Gomez Game Design

5.1 Motion Interactive Game Motion is an interactive game that draws inspiration from both the traditional board game format and modern video game platforms. By making use of innovative technology while maintaining the element of “interaction� that traditional board games offer, my colleague, Nonette Llabres and I were able to come up with a fully functional prototype that sets our project apart from any other game in the market. The game board and tokens were created by laser cutting and layering sheets of colored acrylic.


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Camille Gomez Game Design

5.1 Motion Game board packaging


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5.1 Motion Digital Platform


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Photography Credits 1.1 1.2 1.3 2.2 4.1

Michael Donovan, Will Saint Leger www.audiusa.com www.wethewomen.org Sirens of Song www.asianart.org


Copyright Š 2011 Camille Gomez. All Rights Reserved. www.camillegomez.com / camillec.gomez@gmail.com


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