APRIL 2021 / Circulation 17,500 Monthly
www.RealtyDigestOnline.com
16455 Ladona Circle, “Humboldt Island” Huntingting Harbour, CA | Offered at $2,850,000 NEW LISTING | Split Level | 4 BR | 3.5 BA | 2,800 Asqft | 35.5’ X 15’ Dock | 2 Car Garage 3D Tour: www.16455Ladona.info Come join the Waterfront Huntington Harbour Lifestyle in this Beautifully Remodeled single family home on Humboldt Island. It features an over-the-water sunset view, and recently rebuilt dock which is approximately 35.5’ X 15’… a previous owner kept a 45+ foot sportfishing boat in the slip! There is so much to do in the area: Go fishing in the morning, come home and do a little paddle boarding, go to the Humboldt Island beach, or just sunbath on the waterfront deck, invite friends over for a BBQ, enjoy a sunset cruise, or watch the ballgame in the spacious family room! The floorplan is ideal for the location and features upstairs living room, gourmet island kitchen, dining area, waterview dining balcony, and master bedroom. The bottom level features a delightful courtyard, spacious familyroom, secondary bedrooms & baths, covered waterfront patio with built-in outdoor kitchen, and gangway access to the boat dock!
SCOT CAMPBELL
COLDWELL BANKER - Campbell Realtors Broker / Global Luxury Specialist 714.336.0394 Mobile / Text scot@campbellrealtors.com www.scotcampbell.com DRE #00943759
Huntington Beach Market Update
March 2021
By Scot Campbell, Realtor 4/27/21 Source: Realtor MLS
Having Thoughts of Selling...?
The Huntington Beach residential real estate market performed remarkably well in March 2021. It was a month that had 221 new listings and 214 properties sold. A year ago, those respective numbers were 180 and 157. The Average Days on Market was 21, last year it was 33 days.
Clients, Friends, & Family – These are the best of times for home sellers in Huntington Beach. The demand has never been greater at a time when the inventory of available homes was so low. If you are thinking of taking advantage of the peak prices and great selling conditions, you might be wondering: “How do I get started?” Well, the answer is easier than you think… Step One is to call, text, or email me. My contact info is below. Step Two will be a conversation about your housing goals. We will do all the Question & Answer that you need to understand the process and make a plan for your future. Step Three is the process of getting your house ready for the market. Step Four is getting on the market, in escrow, and closed. I will make it all much easier than you ever thought possible, and I will sell your property for top dollar to a wonderful buyer. It all starts with that first no obligation call, text, or email. I am looking forward to speaking to you!
Scot Campbell, Broker Cell/Text: 714-336-0394 Scot@CampbellRealtors.com www.ScotCampbell.com DRE #00943759
If you have questions about buying or selling, I am happy to communicate by phone, text, email, zoom or in person (safely) at your home or our Covid Safe outdoor conference areas at our oceanfront real estate office.
Days-of-Supply is the best measure of the strength of the Huntington Beach Real Estate Market. Recent readings reflect the strongest seller’s market conditions witnessed in years. A reading of below 60 is traditionally a “Seller’s Market. In recent weeks we have seen Days of Supply ranging from 20-22. This is by far the strongest Spring Seller’s market on record!
To read my complete report on the Huntington Beach Real Estate Market go to: www.HowsTheHBmarket.com
Remarkably, the List/Sold Price ratio for March 2021 closed homes was 101.3%. So, on average homes listed in the MLS are selling 1.3% OVER the asking price. The Average Sold Price for all Huntington Beach homes was $1,100,242, an increase of 14.76% year-over-year reflecting strong price appreciation.
Luxury Listings by Scot Campbell
16455 Ladona Circle, “Humboldt Island” Huntingting Harbour, CA
NEW LISTING | Split Level | 4 BR | 3.5 BA | 2,800 Asqft | 35.5’ X 15’ Dock | 2 Car Gar
3D Tour: www.16455Ladona.info
The floorplan is ideal for the location and features upstairs living room, gourmet island kitchen, dining area, waterview dining balcony, and luxury master bedroom suite. The bottom level features a delightful courtyard, spacious familyroom, secondary bedrooms & baths, covered waterfront patio with built-in outdoor kitchen! ON THE MARKET | Listed at $2,850,000
17321 Wareham Ln, Huntington Beach, CA 92649
4 BR + Office Nook | 3 BA | 2,089 Asqft | Built in Fire Pit & BBQ | Outdoor Fireplace
3D Tour: www.17321wareham.info Come join the Coastal Lifestyle Offered by this Highly Upgraded Detached Single Family Home! The Brightwater development has a unique and desirable “Beach Close” location which offers recreation right out the front door. IN ESCROW | $1,499,900
The Coldwell Banker – Campbell Realtors Home Concierge program helps home sellers who need to prepare their property for the market in three ways:
• Fronts all costs associated with pre-sale home renovations at no interest and no fees.
• Acts as a resource to provide our expertise to prepare a home renovation plan so you can maximize the return on your investment.
• Access to our network of service providers to ensure quality, speed, and affordability.
Who is the Home Concierge Program designed to help? This program is for homesellers who understand pre-sale renovations will maximize their profits, attract more buyers, and help them sell faster, yet do not have liquid funds available to prepare their home for the market.
The Coldwell Banker – Campbell Realtors Trade Up program helps home buyers in three ways:
• Providing an all-cash offer on your behalf.
• Allowing you to move into your new home before selling your old home.
• Acting as a resource to provide our expertise to sell your old home at top dollar and maximize sales value.
Who is the Trade Up Program for? This is for homeowners who are juggling between selling their current home and locking in their dream home. With our Trade Up program, now you are able to buy your new home before you sell the old one. With our capital funds at your disposal, you can leverage our ability to make quick closing cash offers to beat out other buyers and get the best price!
Want more details on either the Home Concierge or Trade Up Program? Call, text, or email Scot Campbell and he will send you an informative online brochure. Scot Campbell, Broker Cell/Text: 714-336-0394 / Scot@CampbellRealtors.com / www.ScotCampbell.com
Luxury Listings by Scot Campbell 628 22nd Street, Downtown Huntington Beach
3 BR | 3.5 BA | 2,369 Asqft | Corner Lot | 3 fireplaces & 2 balconies | 2 Car garage
3D Tour & Details: www.62822nd.info Corner lot, lowest priced Oceanpoint home available! All the recreation you want is right outside the front door of this Downtown HB home: just a few blocks to the sand, surf, bike path, Doggie Beach, and Seacliff Country Club. IN ESCROW | $1,399,900
516 Ashland “La Custa Racquet Club” Downtown Huntington Beach
3 BR + Bonus Room | 2 BA | Downstairs Master Bedroom | 2 Car Att. Garage | End Unit | Sunny Back Yard New Windows | Remodeled Kitchen & Baths
3D Tour & Details: www.516Ashland.info La Cuesta Racquet Club is in the Downtown Huntington Beach Area just a few blocks from Pacific City, Beach, Pier, Downtown Village, Parks, & Schools. This townhouse has a quiet location and it is move-in ready. The Downstairs Master Bedroom is a desirable feature! New to Market, Call for Price!
Effective Target Marketing Paired with an Exceptional “Virtual Tour Experience” Results in a Quick Sale at Top Dollar! 901 Huntington St, Huntington Beach: An example of excellence in real estate marketing. By Scot Campbell - March 2021 As with most things, there is a right way and a wrong way to market real estate in 2021. The property at 901 Huntington Street was listed during 2020 for 180 days, but it did not sell, so the seller turned to Scot Campbell to get the job done. The property was prepared for the market and the HDRI enhanced photography came out beautifully. A Virtual Tour was created using a high-resolution 3D camera, and an aerial 360 drone video was uploaded so buyers could see the neighborhood and proximity to schools, parks, & the beach! The home was entered into the Realtor MLS, an electronic marketing campaign was launched, and a direct mailing went out to 17,500 Huntington Beach households. Google, Facebook, & Instagram views totaled 118,474, there were 2,147 “clicks” for more information, and 14 people made direct electronic inquires on the property. The combination of marketing efforts resulted in 62 3D Tour Views over 8 days, with just three in person showings, 2 offers, and a closed escrow at 99.98% of asking price. If you have had thoughts of selling, contact Scot Campbell for a confidential conversation on your future plans and he will help you achieve your goals. Reach Scot by phone/text at 714-336-0394 or via email at Scot@CampbellRealtors.com.
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Luxury Listings by Scot Campbell
507 Pierside Circle, “Pierside Estates” Hunt. Beach
16452 Germain Circle, “Broadmoor” Huntington Beach
3D Tour & Details: www.507Pierside.info
3D Tour: www.16452Germain.info
3 BR | 2.5 BA | 2,476 ASqFt | 3761 SqFt Lot | Built 1990
CLOSED FULL PRICE | $1,350,000 | Scot Represented Seller
425 22nd Street Huntington Beach
2 BR | 2.5 BA | 1,400 Asqft | Pool/Spa | 2 Car Gar + Office
IN ESCROW | $889,900 | Scot Representing Seller
16760 A Bay View Dr, “Sunset Island”, Hunt. Beach
3 BR | 3.25 BA | 2,928 Asqft | 2 Car Gar | Rooftop Deck
3 BR | 3.5 BA | 2,780 Asqft | 3 Car Gar | 3 Story + Deck
www.42522nd.info
3D Tour & Details: www.16760A-Bayview.info
CLOSED | $1,785,000 | Scot Represented Seller
CLOSED | $1,975,000 | Scot Represented Seller
606 13th Street, “Downtown,” Huntington Beach
901 Huntington St., Downtown Huntington Beach
3D Tour & Details: www.60613th.info
3D Tour & Details: www.901Huntington.info
BEACH HOME WITH ELEVATOR | 3 BR | 3.5 BA | 3,106 SF
CLOSED | $2,525,000 | Scot Represented Buyer & Seller
3 BR + Bonus Rm | 4.5 BA | 2,746 Asqft | Corner Lot
CLOSED | $1,475,000 | Scot Represented Seller
My New Virtual Tour Platform allows me to do “Live Virtual Open Houses” with “in-tour audio”. It also has a “doll house” view, 2D floorplan, and annotated details about the upgrades. Example Property Tour:
www.42522nd3Dtour.info
A Game Changing Virtual Tour Platform has emerged… let me tell you about it. Before I tell you about it, I wanted to mention that I hope that you are your family are well. Also I wish to express my continued sincere appreciation for the healthcare workers in our community on the front lines fighting the COVID-19 virus. There are now countless platforms for interior home Virtual Tours. All the systems have excellent 3D images provided a quality camera is used. Some systems have tiles along the bottom to move through the house, others have circles or arrows. One of the best Virtual Tour features is the “doll house” view (made famous by Matterport). Some systems can also generate a 2D floorplan, which buyers have relied on for years. But, what these systems all lack is the detailed information about the upgrades and features of the home that many buyers would like to know as they “walk through”. And, “live” simultaneous communication with the Realtor (similar to the traditional open house experience), has not been available in the virtual tour systems.
The NEW Virtual Tour Platform I implemented for my three most recent listings has all the functionality that was missing in previous virtual tour platforms:
Buyers like to see the overall neighborhood, so I am now using Aerial 360 Tours for all my listings where drone flights are allowable. Example Aerial Tour:
www.16452GermainAerial360Tour.info
I can now annotate the upgrades in your home inside the tour giving URL links to features like your new wood flooring, built-in refrigerator, air conditioning, and anything else you want the buyer to know about.
There is also a 2D Floorplan drawing inside the platform.
Most importantly, I can now “Live Walk” the buyer though the home tour… it is like a Zoom Meeting inside of the tour platform.
Like Zoom, multiple buyers on separate devices can be on the “Live Walk” through the home. Perhaps the husband is on an iPhone watching the kids play at the park, the wife is at home on a desktop, and the grandparents were invited to participate on their tablet. Either myself, or any one of the participants can manipulate the movement through the various “3D Views” of the house. I believe Coldwell Banker - Campbell Realtors is the only real estate brokerage in Huntington Beach using these two advanced tour systems. If you are thinking about selling and want the best possible marketing experience for your home, please contact me via phone or text at 714-336-0394.
Want to see a 3DTour that generated 7 showings the First Day the home was on the Market? Take a look at www.18845Rockinghorse3Dtour.info
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California Homeowners Can Realize Significant Annual Property Tax Savings Starting April 1st 2021 Prop 19 removes location and price restrictions to allow homeowners who are 55 or older, severely disabled, or victims of wildfires or natural disasters to:
- Purchase a replacement home anywhere in California and transfer the taxable value of their current home, allowing them to realize significant annual property tax savings. - Move closer to family or medical care, purchase a home that better meets their needs, replace a firedamaged home, or retire or relocate anywhere in the state without a tax increase. - Save substantially in annual property taxes when moving to a replacement home, even if the replacement home is more expensive than the original primary residence (with an adjustment upward to their tax basis if the replacement property is of greater value). - Transfer the low property tax base of their original home to a new home up to three times. The California Assn of Realtors advise homesellers seek the advice of a qualified California real estate attorney or tax advisor if there is a question about Proposition 19.
For more INFO go to: www.CAprop19details.info
Local Postal Customers COLDWELL BANKER Campbell Realtors 1720 Pacific Coast Hwy, Suite 101 Huntington Beach, CA 92648