London Engage by Caribbean Export

London Engage: Where Caribbean Excellence Meets the World

London Engage: Where Caribbean Excellence Meets the World Project Briefing Report

Front Cover: Photo collage of London Engage activities Photography Credits: This report is written and published by Caribbean Export Development Agency, the premier agency serving the 15 Forum of the Caribbean Group (CARIFORUM) countries by promoting trade, export development and investment within the region, as well as between the region and the rest of the world the premier trade and export development. Caribbean Export is currently implementing the 10th Europen Develeopment Fund (EDF) Regional Private Sector Development Programme (RPSDP) ÂŠ Caribbean Export 2014

London Engage: Where Caribbean Excellence Meets the World

CONTENTS Acronyms.........................................................................................................4 Introduction......................................................................................................5 European Study Tours........................................................................................7 Caribbean Architectural Design Showcase........................................................13 Caribbean Essence Fashion Showcase..............................................................16 Caribbean Soul Fusion......................................................................................18 Caribbean Kitchen...........................................................................................20 CARIFORUM-EU Business Forum......................................................................22 Break Point......................................................................................................24 Built to Last......................................................................................................27 Beneficiary Success Highlights.........................................................................28 London Engage Statistical Highlights...............................................................34 Annexes..........................................................................................................36 Annex 1 - Manufacturing Study Tour Participants Annex 2 - Cultural Industries Study Tour Participants Annex 3 - Soul Fusion Participants at CARIFESTA XI Annex 4 - CARIFORUM-EU Business Forum Participants Annex 5 - Break Point Participants

ACRONYMS AACBE African and Caribbean Business Experience Expo ACP African Caribbean and Pacific ACP BizClim ACP Business Climate AFD French Development Agency AFNOR French National Organisation for Standardisation B2B Business-to-Business BSOs Business Support Organisations CABEXCO Caribbean Agribusiness Export Company CAFIA Caribbean Fashion Industry Association CAMRAC Caribbean Architects Mutual Recognition Agreement Committee CARICOM Caribbean Community CARIFESTA Caribbean Festival of Arts CARIFORUM Forum of the Caribbean Group of ACP States CDH National Federation of German Commercial Agencies and Distributors CFW Caribbean Fashion Week CGPME Confederation of SMEs Trade Show COCOA Caribbean Office of Co-operative Architecture CNSC Caribbean Network of Coalition Services CPD Continuous Professional Development DAGS Direct Assistance Grant Scheme DFID UK Department for International Development EDF European Development Fund EPA Economic Partnership Agreement EU European Union FCAA Federation of Caribbean Association of Architects FCORs French Caribbean and Outermost Regions FNDE National Federation of Grocery Retailers FSB Federation of Small Businesses GIZ Deutsche Gesellschaft für Internationale Zusammenarbeit HACCP Hazard Analysis and Critical Control Points HWF Hamburgische Gesellschaft für Wirtschaftsförderung mbH ICC International Chamber of Commerce INIP National Organisation for the Protection of Patents, Trademarks, and Designs IP Intellectual Property IPAs Investment Promotion Agencies IUCAB Internationally United Commercial Agents and Brokers JAMPRO Jamaica Promotions Corporation LAV Latin American Business Association LCL Less-Than-Container Load LEED Leadership in Energy and Environmental Design MIDAS Manchester Investment Development Agency MRAs Mutual Recognition Agreements RIBA Royal Institute of British Architects SMEs Small and Medium-sized Enterprises TIC Trade and Investment Convention UK United Kingdom UKTI UK Trade and Investment WdK Werkstatt der Kulturen WOMEX World Music Expo 4

London Engage: Where Caribbean Excellence Meets the World

INTRODUCTION

In 2012, Caribbean Export Development Agency (Caribbean Export) conceptualised the London Engage initiative as the platform to launch Caribbean businesses into the European market. In addition to using the Summer Olympic Games as the optimal setting to showcase the talent and opportunities available within an integrated Caribbean, the Agency also sought to demonstrate the region’s potential for investment, expansion, and diversified growth. London Engage, the Agency’s first multisectoral mission to Europe, sought to build on a series of regional private sector export development initiatives that were previouslyimplemented or supported by Caribbean Export. Four sectors were identified as having a competitive advantage for the region; namely Agro-processing, Creative Industries, Professional Services and Sports; and these were exhibited through a succession of activities such as Caribbean Architecture Design Showcase, Caribbean Essence Fashion Showcase, Caribbean Kitchen, Soul Fusion, and the screening of the regional sports documentary Built to Last. Additionally, London Engage was seen as a premiere occasion to introduce regional businesses to investors in the United Kingdom (UK). This was especially achieved through two seminal activities, Break Point and the 2nd CARIFORUMEU Business Forum. In the lead up to London, Caribbean Export also facilitated the participation of CARIFORUM firms in two European Study Tours for the Manufacturing and Creative Industries to France, Germany, and the UK. These Study Tours also served as the precursor to the Business Forum.

A total 171 firms benefited from Caribbean Export’s engagement of Europe, including entrepreneurs, small and medium-sized enterprises (SMEs), and Business Support Organisations (BSOs.) Combined, these initiatives not only exposed regional businesses to opportunities within the European market, but also unveiled the uniqueness and authenticity of the Caribbean brand to the rest of the world while providing a much-needed jumpstart to the utilisation of the Economic Partnership Agreement (EPA) signed by CARIFORUM and the EU. London Engage was funded by the EU under the 10th EDF RPSDP, with support in part by African, Caribbean and Pacific Business Climate (ACP BizClim), the UK Department for International Development (DFID), Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), CARIFORUM Directorate, and CARICOM Secretariat. Events were housed at the Grosvenor House Hotel, Park Lane, London from August 4-10, 2012. This briefing document presents an overview of the various elements delivered under the London Engage initiative, the success garnered by CARIFORUM participants, and a statistical overview of the initiative, with data disaggregated by gender, sector, and country. 5

171 firms were represented during Caribbean Exportâ&#x20AC;&#x2122;s London Engage initiative

41% of the participants in London Engage events were female

21 countries were represented during Caribbean Exportâ&#x20AC;&#x2122;s London programme

9 sectors were represented in London Engage activities

London Engage: Where Caribbean Excellence Meets the World

Manufacturing Study Tour

EUROPEAN STUDY TOURS

During June and July 2012, 45 regional businesses from the manufacturing (agroprocessing) and cultural industries (music, fashion and film) sectors participated in two Study Tours to Europe. The Study Tour concept was embedded in the overarching arrangement of the 2nd CARIFORUM-EU Business Forum, which sought to create an environment for the identification and utilisation of business opportunities within both regions. The objective of the Study Tours was to contribute to enhancing dialogue between European and Caribbean business leaders, and impacting the business and investment reform agenda in the CARIFORUM region, as well as helping the Caribbean reap the benefits of CARIFORUM-EU EPA. As such, the Study Tours sought to expose participants to European markets while inculcating a greater understanding of the provisions of the CARIFORUM-EU EPA, which would facilitate regional firms’ pursuit of business opportunities in these markets. Select successes are highlighted in Table 1 (Page 12).

The Manufacturing Study Tour, held from June 20-29, 2012 visited Manchester, Hamburg, and Paris, with 23 participants representing Antigua and Barbuda, The Bahamas, Belize, Dominica, Dominican Republic, Grenada, Jamaica, Saint Lucia and Suriname in attendance. (Annex 1) Manchester, UK Participants of the Manufacturing Study Tour met with Manchester Investment Development Agency (MIDAS) and UK Trade and Investment’s (UKTI) regional office. The discussions focused on the global business marketing opportunities available in Manchester, and the support that is available to exporters, such as the establishment of distribution and sales offices. They also met with the Federation of Small Businesses (FSB), a non-profit organisation, which campaigns for the promotion and protection of entrepreneurs and small firms in the UK. The FSB presented on company activities and the advantages of membership. A site visit was completed to ASDA, one of the largest supermarkets in England. Participants were able to view some of the regional products, which were manufactured both in the Caribbean and in the UK, and sold by the supermarket. Following the field trip, the manufacturers received training on market entry strategies in the UK, which focused on direct and indirect distribution channels and the criteria that should be used to select one channel over another. There was also a discussion on the various web portals that could be utilised by potential exporters to the UK. While in Manchester, the manufacturers attended a Breakfast Meeting organised by the Caribbean Council, a non-profit consultancy firm that provides specialist trade advisory, public affairs and events services to a range of clients in the public and private sector. Caribbean Council also fosters trade, investment and development in the Caribbean and promotes the region’s interests internationally.

During this meeting, participants discussed the potential of a manufacturing, wholesale, and retail market for Caribbean products in the UK and on the various national and regional distribution systems. Compliance with EU food safety regulatory requirements was also examined and most exporters confirmed that were already implementing the Hazard Analysis and Critical Control Points (HACCP) food safety management system or were planning to do so. Many also confirmed their intention to implement international food safety standards. “The main learning points of the Study Tour included being exposed to the European requirements for speciality products. Networking opportunities with the regional entrepreneurs was also a tremendous experience .” - Steven Renardus, Operations and Distribution Manager, soRena’s Winery

Members of theManufacturing Study Tour in attendance at meetings in Germany and Manchester

Hamburg, Germany While in Hamburg, the study tour participants attended a meeting at the Hamburgische Gesellschaft für Wirtschaftsförderung mbH (HWF), the main contact and service partner for any companies planning to set up a sales or distribution office in the greater Hamburg region. The presentations focused on the merits of locating a business for import or export in Hamburg. The services offered by HWF to companies wishing to establish a sale or distribution office in Hamburg include relocation support, assistance in finding property solutions, advice on recruitment and training, and potential business partners in manufacturing and distribution. The manufacturers were also invited to attend a Business Roundtable organised by the Latin American Business Association (LAV) in Hamburg. Members of the Chamber of commerce with an interest in doing business 8

in the Caribbean were invited to the round table. On conclusion of the roundtable, study tour participants attended business-to-business (B2B) meetings with the importers, distributors and commercial sales advisors present. Participants additionally met with the Hamburg Ministry of Economy, Transport and Innovation; during this meeting discussions focused on opportunities available for exporters to Hamburg, as well as the trade relationship between Hamburg, and Latin America and the Caribbean. The Hamburg leg of the Study Tour concluded with a site visit to the Hamburg Großmarkt Wholesale market, and the National Federation of German Commercial Agencies and Distributors (CDH). During the visit to CDH, participants were introduced to the Internationally United Commercial Agents and Brokers (IUCAB), a tool useful for finding an agent in the EU market.

London Engage: Where Caribbean Excellence Meets the World

Manufacturing Study Tour participants take a group photo in Paris

Paris, France The Study Tour participants visited the Confederation of SMEs Trade Show (CGPME) at the Palais des Congrés, which attracts over 10,000 businesses from across France annually. Meetings were also arranged in advance for participants to meet the following agencies during the trade show: National Federation of Grocery Retailers (FNDE); National Organisation for the Protection of Patents, Trademarks, and Designs (INPI); Chinese International Trading Exchange Center Company; French National Organisation for Standardisation (AFNOR); CGPME Guadeloupe; and the Senate Committee on Agriculture and Food. Each meeting focused on the market entry requirements needed for successful export to France by Caribbean firms, intellectual property and patent services available in France and the EU, and market opportunities for Caribbean firms with the assistance of French agencies. The CARIFORUM manufacturers additionally attended a presentation at the International Chamber of Commerce (ICC) in Paris. The discussions focused on the advantages for Caribbean companies in marketing products and participating in trade fairs within France. The contingent also met with the French Development Agency (AFD) to discuss the Agency’s Trade Capacity Building Programme and support to the Caribbean private sector.

“Agents, importers, and distributors are very hard to find but with the help of Caribbean Export, and by participating in initiatives like the EU Study Tour, it is easier to launch our products into different markets.” - Emmanuel Garcia, Commercial Manager, Vinicola de Norte, S.A. 9

Cultural Industries Study Tour

“The overall tour was successful on many levels. It demonstrated the importance of networking for small businesses; the importance of brand-protection; and the value of copyright and intellectual property rights.” - Tamiko Browne, President, Tami B. Designs.

The Cultural Industries Study Tour visited Manchester and Liverpool, Berlin, and Paris, from July 1-11, 2012 and saw 22 representatives from Barbados, Dominica, Dominican Republic, Guyana, Haiti, Saint Lucia, Saint Vincent and the Grenadines, and Trinidad and Tobago participating. (Annex 2) Manchester and Liverpool, UK The visit to Manchester and Liverpool was coordinated with collaboration from UKTI. The Chamber of Commerce, MIDAS and UKTI’s regional office made presentations to the regional delegation, which highlighted Manchester as a hub and promoter of the media and cultural industries. The music and audiovisual group held B2B meetings in the Sharp Project in Manchester as well as in Liverpool. The CARIFORUM companies also attended the Breakfast Meeting organized by the Caribbean Council. During this session, participants had exchanges with UK firms, particularly from the cultural and digital industries as well as intellectual property (IP) lawyers.

Berlin, Germany While in Berlin, the fashion designers attended the principal sector events, and the music and audiovisual likewise met the most relevant organizations in their field. The CARIFORUM fashion designers attended five events during Berlin Fashion Week; these included the Bread and Butter show, which is the main trade show in the industry across Europe; PREMIUM, an international trade show where the majority of new international firms are introduced; Show and Order, for selected designers, and the Gallery Berlin. The designers also attended a special networking event at The Wardrobe. The regional musicians met with the established institutions such as the Berlin Music Commission, which is a private network, and organisers of the Berlin Music Week organizers. Participants also met with the organizers of World Music Expo (WOMEX), the world’s biggest trade music event. They visited the Werkstatt der Kulturen (WdK), which provides support initiatives to members of the music industry. The musicians also met individual companies Piranha Records, SouthernPulse, and local diaspora radio contact Mr. Kevin Booker. The film and audiovisual participants interacted with authorities at the Berlinale, the coordinators of the World Cinema Fund, which supports the production of foreign films, and the Talent Campus, which offer opportunities for young producers. The group additionally visited the Medienboard of Berlin and Brandenburg, a government entity that provides support and financing of co-productions, in addition to operating the Film Commission.

London Engage: Where Caribbean Excellence Meets the World

Creative Industries Study Tour participants in dicussion with Industry experts in Paris

Paris, France The fashion industry firms visited the following companies: Sarl Effective, Who’s Next Prêt-àPorter, and Be Street. Participants also undertook a site visit to Galeries Lafayette, the biggest department store in France and visited the Galeries Printemps. The music representatives visited Make U Music, a new company, whose owners are from Guadeloupe. The group exchanged musical products and feedback with the participants during this session. The audiovisual team met with a team from Nico Corp. and Trade TV, in addition to a visit to Canal +, the €1billiion multimedia industry, where participants had the opportunity to discuss in depth their model to develop online channels.

“Participation in the Study Tour to Berlin, Paris and Manchester was a fantastic opportunity for Meiling Inc. It led to a greater understanding of the current European market for designers and came to a realization of challenges for Caribbean designers seeking to compete on the global stage.” - Meiling Esau, Owner, Meiling Inc.

Table 1: Select Succeses Following European Study Tours Company

Country

Success Achieved

Antigua & Barbuda

Networking opportunities were created with European and CARIFORUM firms, which resulted in the hot sauce being sold in Berlin. An order for five cases of hot sauce were also made in Denmark with subsequent orders in the Czech Republic, Ukraine, and Paris immediately following the Study Tours.

Barbados

Established contacts with manufacturers and a fashion agent in Berlin. Following participation in the Study Tour, an opportunity was given to present at Caribbean Fashion Week in 2013.

Dominincan Republic

Contact established with Synerjuice GmbH, a company that is interested in importing mango pulp. Following the negotiations, the company closed a contract for distribution.

Baron Foods Limited

St. Lucia

Held meetings with major supermarket chains such as Tescos and Sainsbury to negotiate for increased shelf spacing, which resulted in an increase in sales.

Tami B. Designs

Contacts were established with buyers and manufacturers at the Bread and Butter Trade St. Vincent & the Grenadines Show. Intra-CARIFORUM linkages have also been created with aJeanté, Patwa Apparel, Fifth Element Designs and David André.

Susie’s Inc

Fifth Element Designs

PROMANGO

Full Circle Animation

Trinidad & Tobago

Negotiated an animation/production test for Xilam Studios in Paris and has been in the process of negotiating a contract for additional work. Collaborations are also on-going with Studio Jay Recording following participation in the Study Tour.

Heather Jones Designs Trinidad & Tobago

Developed a business partnership with a firm from Switzerland and trading opportunities in Paris and Italy. The beneficiary also completed another mission to Paris, following the Study Tour to participate in the MeMy Mode trade show, which attracts buyers from Russia, Dubai and London.

Studio Jay Recording

Contracts signed with Make U Music of Paris and a 2-Album and 10-Concert Tour contract with the Playmaker Group in the UK. IntraCARIFORUM linkages strengthened, with the launch of the EMERGENCE Project, among Studio Jay Recording Ltd, Meiling Inc., Free Spirit Media Ltd., Full Circle Animation Studios and Patwa Apparel.

Trinidad & Tobago

London Engage: Where Caribbean Excellence Meets the World

CARIBBEAN ARCHITECTURAL DESIGN SHOWCASE As a part of Caribbean Export’s London Engage initiative, the work of three regional architects was on display at the Caribbean Design Showcase at the University of Westminster in London, during the London International Architecture and Design Showcase, which presented insights, architecture and designs from 46 countries. The Caribbean showcase, organised in collaboration with the British Council, featured a 3D projection of regional architects’ designs, as well as a wall-towall photo display of traditional uses of indigenous earth friendly building materials in home construction. The Showcase ran from June 28 - July 15, 2012, and participating architects included Kevin Talma, of Talma Mills Studio from Barbados/Trinidad and Tobago, John Allsopp of Amonle Studios, Barbados and Bryan Bullen of Caribbean Office of Co-operative Architecture (COCOA) in Grenada. The photos used in the Heritage Photo Display were provided from a variety of sources and submitted by Sue Courtney, of VIVIDARCH in Belize.

Under, the theme “Doorways: Entryways to Sustainable Living”, the Caribbean Architectural Design Showcase was staged to introduce EU partners to different techniques of utilising indigenous materials in Caribbean architectural designs, strengthen regional and international networks between CARIFORUM architects, relevant investors and partners, as well as facilitate the transfer of knowledge and technology between CARIFORUM architects and the UK/EU market. The Caribbean Design Showcase also provided a unique opportunity for the pioneering Caribbean architects to be a part of a global debate about architecture and design, exploring the relationship between the built environment and cultural, technological and environmental change. Participating architects attended at least five B2B meetings with members of the Architectural community in the UK, as well as gained a deeper understanding of the opportunities available for Caribbean architects in using ‘green’ architecture and ethnic material for design. A key contact was made during the showcase with the Royal Institute of British Architects (RIBA). Discussions focused on the importance of having a better mutual arrangement between CARIFORUM and British Architects, as well as further collaboration with the Federation of Caribbean Association of Architects (FCAA), a regional architecture organisation with members from CARIFORUM, Cuba and the FCORs.

Amonle presented a 3D virtual platform, which focused on green and low cost housing solutions for the region. This presentation also examined how buildings using local sustainable material can be used to create a disaster proof home, and featured design concepts, which make use of the uniqueness of the region’s material and weather. COCOA showcased Villa B, which examined environmental considerations for the use of solar and wind energy, passive cooling through the introduction of large ponds and swimming pools, green roofs, water harvesting by way of cisterns, new environmentally materials, fixtures and finishes. Talma Mills showcased a garden with a tapestry of layered landscape systems, which included a hydrological system layered with a series of gathering decks, bridges, walkways, green walls, pipe trellis, wind turbine site storage, various boundary treatments and tropical landscaping to create a holistic, interesting and useful small landscape space. An estimated audience of over 100 people viewed the Caribbean Design Showcase, and a total of 40,000 international Showcase guides, including the Caribbean’s display, were distributed through embassies and at key locations in London, including: RIBA, Architecture Foundation, Design Museum, Tent London, Design Junction, 100% Design, The Building Centre, Victoria and Albert Museum and London-based Architecture and Design studios. “The exposure to the different levels of architecture globally, as well as the insight and confidence into what is required for participation in an exhibition of this level was extremely beneficial.” - Kevin Talma, Director, Talma Mills Studios

“Participation in the Showcase was a great opportunity for exposure to the European market. We were able to make a number of high quality contacts, including mentoring opportunities for regional architecture students.” - John Allsopp, Director, Amonle Studio (B’dos) Ltd.

The experiences learnt from the Caribbean Design Showcase further informed the way Caribbean Export would lend support to the regions’ architects. In November 2012, Caribbean Export, in collaboration with the Barbados Coalition of Services Industries (BCSI), and GIZ assisted 27 Architects in undertaking the Leadership in Energy and Environmental Design (LEED) training programme. LEED is one of the premier accreditation systems represented and opportunity for regional professionals to enter a new niche market and diversify the competencies within the sector. Apart from the support provided to the architecture industry by facilitating industry professionals’ participation in a continuous professional development (CPD) initiative, as well as working with the CARICOM Secretariat, Caribbean Architects Mutual Recognition Agreement Committee (CAMRAC) and the Caribbean Network of Services Coalitions (CNSC) to advance the process of negotiating intra-regional and CARIFORUMEU mutual recognition agreements (MRA).

London Engage: Where Caribbean Excellence Meets the World

From top to bottom: John Allsopp, Amonle Studios; Bryan Bullen, Caribbean Office of Co-perative Architecture; and Kevin Talma, Talma Mills Studios with portfolio samples 15

CARIBBEAN ESSENCE FASHION SHOWCASE Caribbean Essence was designed to facilitate the entry and penetration of Caribbean fashion and jewellery designers into the European market through utilisation of the CARIFORUM-EU EPA. The work of six designers was unveiled at the event, which also served as the opening of the Agency’s engagement in London, and involvement in the African and Caribbean Business Experience Expo (AACBE). The event sought to build on the momentum generated during the presentation, ‘Caribbean Collections’ at London Fashion Week held from February 17-22, 2012, in partnership with Jamaica Promotions Corporation (JAMPRO) and the Caribbean Fashion Industry Association (CAFIA).

Participants were fashion designers Sonia Noel (Guyana), Arlene Martin (Jamaica), and Meiling (Trinidad and Tobago), whose work was complemented by accessories from Veve Collection (Haiti), Atelier Doré (Suriname), and Ibis Ceramic Jewellery (Trinidad and Tobago). Top UK models that took to the catwalk to showcase the collections included Rachel Williams, winner of Miss Black Britian, as well as Ufuoma Itoje and Risikat Oyebade, contestants in Britain and Ireland’s Next Top Model. The aim of Caribbean Essence was to create market positioning opportunities and tangible leads for possible business partnerships for Caribbean designers within the UK and the rest of the EU through a live showcase of their collections. The event also presented a view of the fashion design potential that is available within the Caribbean, highlighting variety of design and market versatility, provided designers with an enhanced view of the technical and management skills needed for success in the global fashion industry, and identified future intervention tools and opportunities that Caribbean Export could develop to better assist Caribbean designers to position themselves in the world markets, from CARIFORUM, Cuba and the French Caribbean Outermost Regions (FCORs.) Participation in Caribbean Essence garnered tremendous opportunities and accomplishments for the designers, a selection of which is outlined in Table 2. Building on the London experience, the Caribbean Essence platform showcased five fashion designers at The Gallery Runway Fashion show in Berlin, Germany in July 2013. Designers for this event included Andrea King (Barbados), Oriett Domenech (Dominican Republic), Arlene Martin (Jamaica), and Heather Jones and Meiling Esau (Trinidad and Tobago). Subsequent to this initiative, four designers received contracts for the distribution of their designs in Germany and other areas of the EU.

London Engage: Where Caribbean Excellence Meets the World

Samples of some of the designer collections during the Caribbean Essence Fashion Showcase. (Top Row L-R) Meiling Inc., Sonai Noel Designs, and drennaLuna with accessories by Atelier Doré . (Bottom Row L-R) Models Accessorized by Veve Collection and Ibis Ceramic Jewellery.

Table 2: Select Caribbean Essence Successes Company

Country

Success Achieved

Guyana

Participation in the Design Showcase led to the establishment of key contacts in the UK, which resulted in the launch of Makin’ Styles, a Caribbean Lifestyles magazine, regionally as well as in London, Toronto, and New York.

Atelier Doré

Suriname

Exposure in London resulted in international links being formed in the UK and increased interest from the Netherlands for distribution of the company’s products.

Meiling Inc.

Trinidad & Tobago

Subsequent to London, an investment opportunity arose with a firm in Africa and Europe, which led to trading with buyers in Germany and the UK.

Sonia Noel Designs

CARIBBEAN SOUL FUSION

Caribbean Export, in collaboration with ACP BizClim, DFID, and GIZ, facilitated the exposure of eight emerging regional musicians to new markets during Caribbean Soul Fusion at Grosvenor House on August 9, 2012. Additionally, the event provided an ideal opportunity to showcase the region’s unique and diverse culture as a viable and exportable product, with the potential to fully capitalise on the opportunities within the EU and to satisfy the evergrowing demand for Caribbean music. Caribbean Soul Fusion was also an occasion to increase interest within the EU market for the Caribbean’s music festivals.

Artistes participating included Mr. Dale and Arturo Tappin (Barbados), Michele Henderson (Dominica), Xiomara Fortuna (Dominican Republic), Mystic (Guyana), BelO (Haiti), Chris Martin (Jamaica), and Claudia Edward (Saint Lucia). Following London Engage, the Caribbean Soul Fusion platform was executed during the staging of the eleventh Caribbean Festival of Arts (CARIFESTA) from August 16-25, 2013 in Suriname. Caribbean Export, in collaboration with the CARICOM Secretariat, supported the creation of a “cultural market” within the Festival. This initiative created opportunities for 20 regional artistes to participate in vocal and performance training, which culminated in performances at international festivals and venues in Europe. This was achieved by inviting the managers of some of these facilities and events to CARIFESTA XI, to view performances and to network with Caribbean artists from CARICOM Member States and Associate Members. Coaching sessions, business meetings, panel presentations, and performance showcases were organized over a four-day period during CARIFESTA XI, for the benefit of both artistes and arts presenters. The focus of the Caribbean Marketplace for the Arts at CARIFESTA XI was on music (vocalists and instrumentalists) and dance (contemporary and folk). The full list of Soul Fusion participants at CAREFIEST XI is available at Annex 3.

London Engage: Where Caribbean Excellence Meets the World

Soul Fusion performers at London Engage (Clockwise) Chris Martin, Arturo Tappin, Xiomara Fortuna, BelO, Michele Henderson, Mystic, Claudia Edward, and Mr. Dale

CARIBBEAN KITCHEN Caribbean Kitchen is the rebranded platform for taking regional specialty foods to international markets in particular the EU. Through this umbrella brand, Caribbean Export seeks to expose CARIFORUM companies accordingly. Caribbean Kitchen also presents opportunities for business-to-business (B2B) connections, as well as investment and distribution partnerships that can lead to export growth in their businesses. The London staging of this platform sought to introduce companies to potential distributors in the UK market and further into Europe, and build awareness for Caribbean brands by exhibiting them to consumers in the UK market via product demonstrations and tasting. Caribbean Kitchen also exposed companies to the sophistications of doing business in Europe, thereby taking advantage of opportunities provided by the CARIFORUM-EU EPA.

The products from 11 CARIFORUM agroprocessing and manufacturing firms were on display during the hosting of the 2nd CARIFORUM-EU Business Forum. These included Beverages Caribbean Inc. (BCI) from Barbados; Bel-Mer Winery of Belize; De La Grenade Industries from Grenada; Bloxburgh Gourmet Creations, Central Food Packers, and Tijule Company Limited in Jamaica; Baron Foods Limited of St. Lucia; and Tobago Cocoa Estate W.I. Ltd., and the Caribbean Agribusiness Export Company (CABEXCO) in Trinidad and Tobago. In addition to an exhibition at London Engage, Caribbean Kitchen executed a mission to ANUGA in Cologne, Germany from October 5-9, 2013. ANUGA, the world’s leading food fair for retail trade and the food service and catering market, attracted over 150,000 trade visitors from 185 countries. Eleven firms from six CARIFORUM states participated in the mission: 10 Saints Brewery Company Ltd., Beverages Caribbean Inc., West Indies Biscuit Company Ltd. (Barbados), Marie Sharpe’s Fine Foods Limited (Belize), Parry W. Bellot & Co. Ltd. (Dominica), Country Traders Limited, Honey Bun (1982) Ltd., Tijule Company Limited (Jamaica), Baron Foods Limited, Viking Traders Ltd. (St. Lucia), and SMAKS Luxury Group (Trinidad and Tobago). An average of 48 contacts were made per firm, with three of the firms attending ANUGA being able to negotiate contracts on location in Cologne. Further, 89% of the firms reported that their expertise in engaging EU buyers increased and reported that Caribbean Export’s support offered them market access opportunities not previously available to their businesses (Table 3).

London Engage: Where Caribbean Excellence Meets the World

Table 3: Caribbean Kitchen Participant Outcomes Company

Country

Success Achieved

10 Saints Brewery Company Ltd.

Barbados

Five confirmed orders were received from Germany, Italy, Spain, Russia and Brazil each for 20ft containers, with an additional four orders pending.

Beverages Caribbean Inc.

Barbados

Currently working on leads in the UK and Germany for Banks Beer and Tiger Malt.

West Indies Biscuit Company Limited (WIBISCO)

Barbados

Modifications to price have been made in order to competitively price for Ghanaian market; and request received for pricing from the Netherlands.

Marie Sharp’s Fine Foods Limited

Belize

A buyer from Kuwait has ordered a Less-ThanContainer Load (LCL) for five products. They also completed an order from Canada in November 2013. Marie Sharp’s is also in negotiations with a client in Dubai for the placement of orders. A prospective buyer in Ireland is currently testing samples, and discussions are underway with a client in Texas, USA. Participation also led to an increase in sales in Germany.

Country Trades Limited

Jamaica

Two enquiries have been received to date from St. Maarten and Denmark.

Jamaica

A request was received for pricing from Denmark, Sweden, Africa, Israel. In addition to orders from Africa. Similarly, requests were made for the products Moryam Marketing Ltd. in Israel, Green Seed Nordic from Denmark & Sweden, and European Concepts from Scotland, all of whom are interested in the products displayed. FAYUS Inc. in Africa is interested in Private label for Jerk (negotiating a 20ft container) and Norma’s of Germany is interested in conducting a market test with all products displayed.

St. Lucia

Samples of product were distributed on request to Switzerland, Germany and Denmark. And the company is currently negotiating an order for Banana Ketchup with a German company.

Trinidad & Tobago

A major distributor has been engaged for the Nordic countries (Norway, Sweden, and Denmark) for teas and Chai Rum. There has been an expression of interest from the InterContinental in Beirut. Additionally, orders from InterContinental in Cannes, France have been delivered and teas are already being served. Orders have been received from Italy, France, Switzerland and the UK.

Tijule Company Limited

Baron Foods Limited

SMAKS Luxury Group

CARIFORUM-EU BUSINESS FORUM

The 2nd CARIFORUM-EU Business Forum, executed in partnership with ACP BizClim, CARIFORUM Directorate, and CARICOM Secretariat was held on August 8-9, 2012, under the theme “Making the CARIFORUM-EU Economic Partnership Agreement (EPA) Work”. The 2-day Business Forum provided a medium for discussion and presentations by private sector panellists on the Agreement and exchanges on the way forward for the region in the implementation and utilisation of the Agreement. Further, the event was used to position Caribbean Export as the agency to facilitate trade and investment promotion in the Caribbean through partnerships with key agencies, as well as explore the potential of new areas of investment in the Caribbean, such as sports tourism and renewable energy.

Key presentations during the Business Forum included ‘Investing and Doing Business in the Caribbean’s Sports Industry’; ‘Taking Advantage of Investment Opportunities within the Caribbean and Europe’; and the capstone session, ‘Trading with Europe Making the CARIFORUM-EU EPA Work’. There were also dedicated breakout sessions, focusing on the findings of the Manufacturing and Cultural Industries Study Tours to the United Kingdom, Germany and France. These sessions also allowed for sharing of experiences with respect to tapping into the European market, as well as an examination of associated challenges and possible ways for overcoming them. In particular, the sessions covered issues related to Standards, Intellectual Property, Sanitary and PhytoSanitary requirements, Market Intelligence, and Technical Assistance. The final session of the Forum was dedicated to recommendations for enhancing CARIFORUM-EU trade and investment relations. A total of 154 firms attended the high-level business event (Annex 4). These included 110 CARIFORUM beneficiaries, in addition to 41 European and three North American firms.

London Engage: Where Caribbean Excellence Meets the World

Select images from the 2nd CARIFORUM-EU Business Forum in London

BREAK POINT In partnership with DFID, Caribbean Export created and implemented its first Business Reality Television Series, Break Point. The series sought to demonstrate the advantages of the CARIFORUMEU EPA for regional firms and generate awareness for the Agreement in the region. Break Point also exposed CARIFORUM firms to opportunities for increased exports to the EU market, through distribution channels, investment, and joint ventures, as well as provided regional and international exposure for CARIFORUM firms. The EPA opens up 27 markets in Europe to CARIFORUM companies, and Break Point brings them all to the table to help firms gain the opportunity to access them. From a list of 60 applicants, 30 firms were shortlisted based on evaluation criteria that spoke to demand, innovation, brand strength, EPA application, speed to market, and management strength. These firms then went through Break Point preparatory sessions with coaches and mentors, where they were provided with tools to improve their presentation skills and received feedback on how to enhance their business pitches and presentations.

The Break Point series chronicles the journey of these 30 Caribbean entrepreneurs (Annex 5) from their initial preparatory sessions, to their regional pitches, the subsequent selection process that followed, all the way to the 12 firmsâ&#x20AC;&#x2122; final pitches in London, on August 9, 2012 at Grosvenor House. The final 12 firms (Table 4) represented 10 CARIFORUM countries and represented a diverse range of sectors and industries, including AgroProcessing, Creative Industries, Light Manufacturing, and Professional services. Regional judges included Joseph Matalon, Owner and Principal of CSL Projects; Christopher Williams, Co-Founder and C.E.O of PROVEN Investments Limited; Genevieve Jodhan, Executive Manager, Export and Business Development at Angostura Limited; Kenny Green, Co-Founder and Director of PixnPhone and N2N Distributors; Allan Bierzynski, Managing Director of Jonas Browne & Hubbard (Grenada) Ltd.; and Dr. Basil Springer of Caribbean Business Enterprise Trust and Springer Consulting. The European investors and distributors in London for the finals were Peter Martin, Managing Director of International Brands; Mark Lewis, internationally acclaimed music and television producer; Alexander Amosu, global technology mogul; Jonathan Pfahl, Founder of the Rockstar Mentoring Group; Doug Richard, Founder of School for Startups; and Keynes Emeruwa, Founder of Real Angels Global Solutions. The Reality TV series is currently broadcasted in 15 CARIFORUM states, and the seven countries in wider Caribbean. Based on participant testimonials, the initiative exposed CARIFORUM firms to opportunities for increased exports to the EU market, through investment, joint ventures, or EU distribution channels, as well as prepared CARIFORUM firms to present their business ideas to potential investors and other business linkages. (Table 5).

London Engage: Where Caribbean Excellence Meets the World

Table 4: Break Point Finalists Company

Country

Sector

Christian Friis Custom Jewellery

Barbados

Creative Industries

David Weekes & Associates (Pandora Security System)

Barbados

High Technology

Island Life Television Inc.

Barbados

Creative Industries

Isle-7

Barbados

Merkimport

Dominican Republic

Bio Tech R&D Institute

Jamaica

Central Food Packers

Jamaica

Southside Distributors Ltd.

Jamaica

Meiling Inc.

Trinidad & Tobago

Sacha Cosmetics

Trinidad & Tobago

SMAKS Luxury Group

Trinidad & Tobago

Woods-Man Caribbean Limited

Trinidad & Tobago

Professional Services Light Manufacturing Agro-processing Agro-processing Agro-processing Creative Industries Light Manfacturing Agro-processing Agro-processing

Break Point Judges on set during Final pitch in London

Table 5: Select Break Point Successes Company

David Weekes & Associates (Pandora Security System)

Island Life Television

Merkimport

Southside Distributors

Country

Success Achieved

Secured a million-dollar grant to forge ahead with two initiatives, which would allow the Barbados company to run a pilot project at a major shipping hub in the Caribbean. Since Break Point, the firm has been in contact with Mark Lewis, one of the investors, to secure a distribution Barbados agreement, through one of his consultancies to re-broadcast Island Lifeâ&#x20AC;&#x2122;s content, under favourable contractural terms outside of the Caribbean region. Developed a greater understanding of the marketing potential between Dominican Republic, the Caribbean and the European market. As a result, four new models have Dominican Republic been introduced to the existing product line, allowing for the marketing of steam generators from the residential, semicommercial and commercial levels, as well as a full line of saunas - 2 kilos to 11 kilos. Participation led to improved understanding of business pitches and proposals. The Jamaica company also increased export sales to the UK by 31.85% up from 7.25%.

London Engage: Where Caribbean Excellence Meets the World

BUILT TO LAST In 2012, Caribbean Export commissioned the development of a documentary to highlight 50 years of the region’s success in sports. Dubbed as the story of the Caribbean’s emergence in global sports. The 50-minute documentary chronicles the stories of Caribbean men and women competing in a range of Olympic, Para-Olympic and non-Olympic sports. Moving away from stereotypes, the film not only depicts the story of how these individuals and teams progressed from unknowns to household names, but it also shares the backstories - the obstacles these men and women overcame in order to excel at their chosen sports. The documentary, which also examines themes of politics, race, and identity, follows different sporting genres including boxing, cricket, football, rugby, swimming, and athletics. Built to Last debuted in London at the British Film Institute on August 3, 2012. Subsequent to London, Built to Last made it’s regional debut at the Trinidad and Tobago Film Festival. The screening of the film was followed by a round-table discussion on the theme “Sports as a Driver of Economic Development”. The panel was moderated by Caribbean Export and included key experts in the area of the business of sports from Trinidad and Tobago and Jamaica.

BENEFICIARY SUCCESS HIGHLIGHTS This section chronicles the immediate and follow up success of select Caribbean firms and entrepreneurs who participated in Caribbean Exportâ&#x20AC;&#x2122;s London Engage initiative.

London Engage: Where Caribbean Excellence Meets the World

Regional Impact London Engage, and subsequent initiatives, has provided Caribbean SMEs, BSOs and entrepreneurs with the platform needed to break into the European market. The UKbased export development and investment promotion initiative saw representation from regional priority sectors including Agroprocessing, Creative Industries, High Technology, Light Manufactuing, Professional Services and Sports Tourism. An average of 75% of the participants in the London Engage activities cited an increased understanding of the CARIFORUM-EU EPA. This knowledge was gained via presentations and discussions held, as well as EPA Briefs distrbuted during the Study Tours, Business Forum, and Break Point. Beneficiaries were also able to make legitimate contacts in Europe, Africa and the Caribbean with a range of firms including manufacturers, distributors, investors and industry representatives. This success was particulary evident following the Study Tours, Architectural Design and Fashion Showcases, and Break Point. Caribbean Export also built on the achievements of London Engage with a series of regional and European initiatives. These too resulted in tremendous benefits for participants ranging from increased production output to distribution in regional and overseas markets. This section chronicles the immediate and follow up success of select Caribbean firms and entrepreneurs who participated in Caribbean Exportâ&#x20AC;&#x2122;s London Engage initiative.

Susie’s Inc. - Antigua & Barbuda Pepper sauce is viewed in the Caribbean region as a secret weapon in culinary warfare. Even within each island, the recipe is a tightly guarded secret. This secret has brought success to Susie’s Inc. for more than 50 years. Susie’s Inc. was established in 1960 as a small cottage industry by Susannah Tonge, (affectionately known as Susie). Rosemarie McMaster, Managing Director, took over the business in 1990, and it has now developed into an internationally sought pepper flavour enterprise, which can be used on all food types, in addition to serving as a seasoning complement. The company currently employs 15 persons and serves clients within the Caribbean, the United States and Europe. Susie’s Inc. participated in the Study Tour for the Manufacturing Sector. During the Study Tour, collaborative links were made with other regional agro-processors and European counterparts. Hamburg, Germany also proved to be the most beneficial destination during the Tour as Susie’s Inc. was able to make a number of business contacts with companies and consultants. This led to the distribution of Susie’s Hot Sauce in Berlin and Denmark with export opportunities to the Czech Republic. There has also been a 7% increase in business immediately following Study Tour participation.

SMAKS Luxury Group - Trinidad & Tobago SMAKS began as a luxury gift shop manned by the matriarch of the Akal family in 1979, but moved into the tea business in 2011. Today, SMAKS is the Caribbean’s premier luxury tea brand with eleven teas in the company’s product range: Antillean Green, Barbados Silver, Bermuda Pink, Caribbean Chai, Grenadines Purple, Hispaniola, Parang, Tobago Afternoon, Trinidad Breakfast, Trinitario Dark, and Trinitario Light. SMAKS teas have won several international awards, and were also presented to Queen Elizabeth II, as a gift for her Diamond Jubilee. However, as Kiran began to work with tea, he realised the potential for the company to innovate using the aromatic beverage, and developed the world’s first Chai Rum. SMAKS was a finalist in Break Point, which presented opportunities for partnership within the EU market with potential distributors and industry experts. The company was also chosen to participate in ANUGA, which opened new export markets for SMAKS. In addition to the Caribbean market, the company is now distributing to Europe, specifically Austria, Belgium, Denmark, France, Sweden, Switzerland and the United Kingdom. The company is also in discussions with buyers in Germany and Italy. Subsequent to ANUGA, SMAKS Chai Rum secured a deal with Camper and Nicholsons International, the world’s largest yacht brokerage. As a global brand partner, Chai Rum will be poured at some of the company’s most prestigious events, including the Formula 1 Monaco Grand Prix in France. Chai Rum has also won silver in a Wine & Spirits tasting competition at the world renowned Wine & Spirits Wholesalers of America at Caesars Palace in Las Vegas, an accomplishment that has facilitated access to the US market for the luxury brand. 30

London Engage: Where Caribbean Excellence Meets the World

Sonia Noel Designs - Guyana Sonia Noel is one of Guyana’s leading designers and over the last 16 years, has become one of the most recognizable names in the Caribbean fashion industry. Noel’s designs have graced runways at numerous Caribbean Fashion Week (CFW) presentations and trade shows from Jamaica in the north, to Guyana in the south. In 2012, Sonia Noel participated in Caribbean Export’s staging of Caribbean Essence and 2nd CARIFORUM-EU Business Forum, at London Engage. The award-winning designer closed out the Caribbean Essence Fashion Showcase with captivating pieces from her line. Participation in both events led to the establishment of two significant contacts in the United Kingdom: David Roberts, Founder of Carib Direct, a multicultural blog that features a variety of news, lifestyle and entertainment pieces from across the Caribbean and its Diaspora; and Sherry-Ann Dixon, a Marketing and Public Relations Consultant. Both of these connections have led to the creation of future initiatives including the launch of Makin’ Styles, a Caribbean Lifestyle magazine across the Caribbean, New York, London and Toronto; in addition to Noel’s participation in the French-Guiana Fashion Week. There has also been an increase in clientele for her brand Mariska’s Designs following the London Engage event, the majority of which is from the diaspora in the UK.

Atelier Doré - Suriname Atelier Doré started as a gold and silver smithy named Doré & Co. in 1955 in Suriname by Doremus Hendrick Uiterloo. In 1966, Uiterloo’s son Henk and his wife Judith adopted Doré & Co. and renamed it Atelier Doré. The company is now known for its exclusively hand crafted Surinamese designs made mainly in silver. The firm participated in the Caribbean Essence Showcase and the 2nd CARIFORUM-EU Business Forum in London. One benefit of the Fashion Showcase was the opportunity provided to make contact with CARIFORUM fashion designers, as Atelier Doré is more commonly known within Netherlands and the Dutch-speaking Caribbean. It is envisoned that the forged partnership with drennaLuna, will lead to increased recognition within the English-speaking Caribbean and bring the firm closer to the UK market. Atelier Doré was also able to reinforce knowledge of the EU market entry requirements following the series of discussions held during the Business Forum.

Baron Foods Ltd. - St. Lucia For over 21 years, Baron Foods Ltd. has been a mainstay of the St. Lucian agro-processing industry. Known for taking traditional crops and turning them into value-added products, Baron Foods is helping to revolutionise the face of agriculture. The company manufacturers a variety of beverages, condiments, essences, salad dressings, sauces, and spices, and prides itself on the use of fresh, local produce. In 2012, Baron Foods participated in the European Study Tours, 2nd CARIFORUM-EU Business Forum and the product display during Caribbean Kitchen. During the Study Tour, Baron Foods was able to secure meetings with major supermarket chains in the UK, namely Tescos and Sainsburyâ&#x20AC;&#x2122;s. This subsequently resulted in increased shelf spacing for the their products instore, as well as amplified sales. During the London staging of Caribbean Kitchen, Baron Foods unveiled their gourmet range, which saw a boost in sales of all product groupings. This coupled with the contacts made during the Business Forum has augured well for the business exports throughout the Caribbean, the UK and US. Baron Foods also participated in the ANUGA Trade Fair, in Cologne, Germany where the company was chosen as a finalist in Taste13, an event considered to be the central showcase for innovation at Anuga, and brings together the best new products, trends and future-oriented concepts. It is where visitors will be able to get an overview of the top new products at Anuga 2013 that were selected by an international jury of trade journalists. Baron Foods was chosen for their Banana ketchup, with its unique combination of bananas and exotic herbs and spices to produce an authentic Caribbean flavor. Participation in Anuga resulted in samples being distributed on request to Switzerland, Germany, and Denmark. Additionally, an order was negotiated and fufilled for the Banana ketchup with a German distributor.

DanceBEAT Records - St. Kitts & Nevis DanceBEAT is an independent record company, which was initially established in 1990 in Sweden to represent African and Caribbean artists, musicians, and producers, who wanted to establish themselves in Scandinavia. Now with operations in St. Kitts and Nevis, DanceBEAT Records and its CaribbeanDownloads website offers artists within the Caribbean region, international representation in matters of production, publishing, management, and distribution of their music. In 2012, DanceBEAT participated in the European Study Tour for members of the Creative Industries. Attendance on this mission resulted in the establishment of 11 contacts with firms and industry representatives in Europe. These collaborations ranged from film production and the provision of content for the CaribbeanDownloads website to the hosting of regional workshops and conferences. Contacts included: 80 Hertz, Tunafish Media, JMW Solicitors, and Sound City (Manchester); Andre Fritz Graphics, World Music Expo, and SouthernPulse (Berlin); as well as MakeUMusic, and Ipercast (Paris). DanceBEAT has sinced experienced a 30% increase in business following the Study Tour.

London Engage: Where Caribbean Excellence Meets the World

Merkimport - Dominican Republic Pandora Security Systems - Barbados Pandora Security Systems Inc., (PSSI) is a Barbadian company. The Pandora solution is a unique, cutting edge combination of software and hardware whose proprietary design prevents the loss or theft of envelopes, crates, luggage and intermodal containers; secures the contents of such containers prior to/during the shipping cycle; “senses” explosives inserted in these containers, while simultaneously providing remote, non-intrusive inspection; and detects and deters alteration of the “structure” of Pandora outfitted/retrofitted units. Following this initiative, the company secured a million-dollar grant from Compete Caribbean to forge ahead with two initiatives, which would allow the company to run a pilot project at a major shipping hub in the Caribbean.

Merkimport manufactures and distributes green steam generators. The company has developed a green technology that generates steam, based on the process of electrolysis. This product innovation has differentiated the company from its competitors, based on low power consumption, ease of operation, low maintenance and adaptability of the product to any range of spaces from small shower baths to a big steam room. Merkimport was chosen as finalist in Break Point, to pitch their product idea to the panel of investors and venture capitalists in London. Subsequent to Break Point, they have developed a greater understanding of the marketing potential between Dominican Republic, the Caribbean and the European market. As a result, four new models have been introduced to the existing product line, allowing for the marketing of steam generators from the residential, semi-commercial and commercial levels, as well as a full line of saunas, 2 - 11 kilos.

Tijule Company Limited - Jamaica Tijule Company Limited is an agro-processing company located in Clarendon, Jamaica. It has been in operation since 1984. The company utilizes a variety of Jamaican fruits and vegetables such as breadfruit, ackee, callaloo, cassava, guava, pineapple, banana, citrus, passion, ginger, mangoes, tamarind, apples, spices and herbs. These are then canned, bottled, baked and frozen for sale locally and on the export markets. Tijule showcased during London at Caribbean Kitchen and received interest from potential buyers and distributors. In a follow up to London, Tijule participated in Anuga, the world’s largest food and beverage trade fair, in Germany under the Caribbean Kitchen umbrella. Tijule received requests for pricing from Demark, Sweden, Africa and Israel, following Anuga. They also received orders from Moryam Marketing Ltd in Israel, Green Seed Nordic in Denmark & Sweden, and European Concepts from Scotland. Fayus Inc in Africa has also expressed interest in a private label for Tijule’s Jerk products and Norma’s in Germany is interested in conducting a market test on all products displayed.

LONDON ENGAGE STATISTICAL HIGHLIGHTS This section presents an overview of the keys facts and figures of participation at London Engage. The data is disaggregated by gender, sector, and country.

London Engage: Where Caribbean Excellence Meets the World

Figure 1: CARIFORUM Participation in London Engage Activities 26 19 15

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Figure 2: Participation by Sector in London Engage Acitivities

Trade Support Organisa7on 7%

Ter7ary Educa7on 1%

Agro-‐Processing 21%

Professional Services 17% High-‐Technology 1%

Light Manufacturing 4%

Business Support Organisa7on 12%

Government 9%

Crea7ve Industries 28%

Figure 3: London Engage Participants Segmented by Gender Females

Males

Females

102

ANNEXES Annex 1 - Manufacturing Study Tour Participants Annex 2 - Cultural Industries Study Tour Participants Annex 3 - CARIFORUM-EU Business Forum Participants Annex 4 - Break Point Participants

London Engage: Where Caribbean Excellence Meets the World

Annex 1: Manufacturing Study Tour Participants Susie’s Inc Antigua & Barbuda Ridge Enterprises Ltd (Ridge Farms) Bahamas Royal Mayan Shrimp Farms Ltd Belize Caribbean Agro Producers Corporation Dominica Caribbean Labs &Traders Dominican Republic La Benedicta S.A. Dominican Republic Procesadora Vizcaya Dominican Republic ProMango (Cluster del Mango Dominicano) Dominican Republic Rizek Cacao (Nazario Rizek C. Por A.) Dominican Republic Tropijugos S.R.L Dominican Republic Vinicola del Norte Dominican Republic De La Grenade Industries Ltd Grenada Baron Foods Limited Grenada Central Food Packers Jamaica A Taste of the Caribbean Jamaica Jamrow Trading & Manufacturing Company Ltd Jamaica Perishables Jamaica Ltd Jamaica Salada Foods Jamaica Ltd Jamaica Southern Fruits & Food Processors Limited Jamaica Tijule Company Limited Jamaica Viking Traders Ltd St. Lucia GOM Food Industries N.V. Suriname soRena’s Winery N. V. Suriname

Annex 2: Creative Industries Study Tour Participants aJeantĂŠ Antigua & Barbuda Caribbean Digital Media Centre Barbados Fifth Element Designs Barbados Seventh Silver Star Inc Dominica Persio Abreu, S.A. Dominican Republic Cumminâ&#x20AC;&#x2122;s Leather Establishment Guyana David Andre Collection Haiti Garmex Apparel Technical Centre Jamaica Patwa Apparel Jamaica J-Muzik Jamaica Caribbean Downloads/DanceBEAT Records St. Kitts & Nevis Accela Marketing St. Lucia Cinnamon Productions St. Lucia Lee Productions Inc St. Lucia Island Network Inc St. Vincent & the Grenadines SVG Association of Music Professionals St. Vincent & the Grenadines Tami B Designs St. Vincent & the Grenadines Meiling Inc. Trinidad & Tobago Full Circle Production Trinidad & Tobago Heather Jones Designs Ltd Trinidad & Tobago Pallarax Productions Trinidad & Tobago Studio Jay Recording Ltd Trinidad & Tobago

London Engage: Where Caribbean Excellence Meets the World

Annex 3: Soul Fusion Participants at CARIFESTA XI Roxanne Webster Anguilla Arturo Tappin Barbados Kellie Cadogan Barbados Tanya Carter Belize Cornell Phillip Dominica Melinda Ulysses Dominica Sonika McKie Grenada Timeka Marshall Guyana Duane Stephenson Jamaica Teddyson John St. Lucia Shayne Ross St. Lucia Chocâ&#x20AC;&#x2122;late Allen Trinidad & Tobago Andre Comeau Trinidad & Tobago Andre Donawa Trinidad & Tobago Nariba Herbert Trinidad & Tobago Adrian Jaikaran Trinidad & Tobago Deidre Rahaman Trinidad & Tobago Houston Villaroel Trinidad & Tobago David Walker Trinidad & Tobago Wasia Ward Trinidad & Tobago

Annex 4: CARIFORUM-EU Business Forum Participants aJeanté Antigua & Barbuda Antigua & Barbuda EPA Implementation Unit Antigua & Barbuda Susie’s Inc Antigua & Barbuda Bahamas Agricultural & Industrial Corporation Bahamas Minister of State for Investment Bahamas Ridge Enterprises Ltd (Ridge Farms) Bahamas Barbados EPA Implementation and Coordination Unit Barbados Barbados Investment and Development Corporation Barbados Beverages Caribbean Inc. Barbados Caribbean Digital Media Centre Barbados Fifth Element Designs Barbados Isle-7 Barbados Ministry of Family, Culture, Sports and Youth Barbados Mr. Arturo Tappin Barbados Mr. Dale “Mr. Dale” Rudder Barbados European Commission Belgium European Economic and Social Committee Belgium Ministry of Trade, and Investment Promotion Belize Royal Mayan Shrimp Farms Ltd Belize Ms. Gina Gallando Canada Caribbean Agro Producers Corporation Dominica Dominica Export Import Agency Dominica Mr. Randolph Delsol Dominica Ms. Michelle Henderson Dominica Organization of Eastern Caribbean States - EDU Dominica Seventh Silver Star Inc Dominica Divison of Trade Dominica Benedicta, S. A. Dominican Republic Caribbean Labs &Traders Dominican Republic Cluster Del Mango Dominicano (Pro-Mango) Dominican Republic Diesco Industries Dominican Republic Dominican Exporters’ Association Dominican Republic Ms Xiomara Fortuna Dominican Republic NEX Consulting Dominican Republic Persio Abreu, S.A. Dominican Republic Procesadora Vizcaya Dominican Republic Rizek Cacao (Nazario Rizek C. Por A.) Dominican Republic Tropijugos S.R.L Dominican Republic Baron Foods Limited Grenada De La Grenade Industries Ltd Grenada National EPA Implementation Unit Grenada CARICOM Secretariat Guyana CARIFORUM Directorate Guyana Mr. Christian Duncan Guyana Sonia Noel Designs/Guyana Fashion Weekend Guyana

London Engage: Where Caribbean Excellence Meets the World

Annex 4: CARIFORUM-EU Business Forum Participants Con’t David Andre Collection Haiti Mr. Jean “Belo” Belony Muart Haiti VeVe Collection Haiti A Taste of the Caribbean Jamaica Associated Manufacturers Ltd Jamaica Bio Tech R & D Institute Jamaica Central Food Packers Jamaica drennaLuna Jamaica FIWI Jamaica Garmex Apparel Technical Centre Jamaica J-Muzik Jamaica Jamaica Promotions Corporation Jamaica Jamrow Trading & Manufacturing Company Ltd Jamaica Minister of State - Tourism and Entertainment Jamaica Ministry of Foreign Affairs & Foreign Trade Jamaica Ministry of Industry, Investment and Commerce Jamaica Ministry of Tourism and Entertainment Jamaica Mr. Christopher Martin Jamaica Mr. Lydon Lettman Jamaica Ms Anntonetter Abrahams Jamaica Patwa Apparel Jamaica Perishables Jamaica Ltd Jamaica Salada Foods Jamaica Ltd Jamaica Southern Fruits & Food Processors Limited Jamaica Sports Max Jamaica Tijule Company Limited Jamaica University of the West Indies, Mona Jamaica Office of the Chief Minister, Regional Affairs & Trade Montserrat Caribbean Downloads/DanceBEAT Records St Kitts & Nevis Accela Marketing St Lucia Baron Foods Limited St Lucia Cinnamon Productions St Lucia Lee Productions Inc St Lucia Ms. Claudia Edward St. Lucia Mr. Thomas Aaron Ladner St Lucia Office of Private Sector Relations St Lucia Sacred Sports Fund Inc St Lucia Viking Traders Ltd St Lucia Island Network Inc St Vincent & the Grenadines SVG Association of Music Professionals St Vincent & the Grenadines Tami B Designs St Vincent & the Grenadines The Master Room Studio St Vincent & the Grenadines Mr. Duane Dove Stockholm Atelier Doré Suriname GOM Food Industries N.V. Suriname soRena’s Winery N. V. Suriname

Annex 4: CARIFORUM-EU Business Forum Participants Con’t Angostura Trinidad & Tobago Caribbean Association of Industry and Commerce Trinidad & Tobago Full Circle Production Trinidad & Tobago Heather Jones Designs Ltd Trinidad & Tobago Ideas to Business Trinidad & Tobago Meiling Inc. Trinidad & Tobago Ministry of Foreign Trade and International Cooperation Trinidad & Tobago Pallarax Productions Trinidad & Tobago Sacha Cosmetics Ltd Trinidad & Tobago Studio Jay Recording Ltd Trinidad & Tobago Trinidad and Tobago Agri-Business (TTABA) Trinidad & Tobago Trinidad and Tobago Manufacturers’ Association Trinidad & Tobago TSL Group Trinidad & Tobago Belize High Commission UK British Broadcasting Corporation UK Brown & Company UK Caribbean Enterprise Network UK Caribbean Regional Development Foundation UK Caspian Publishing and Founding Editor UK Creative People UK Department for International Development UK Directorate for the Overseas Territories and the Caribbean UK ETCO International Commodities Ltd UK European Commission UK Foreign and Commonwealth Office UK Fresh Water Consultancy UK High Commission for Antigua & Barbuda UK High Commission for Grenada UK Invest Hong Kong UK Office UK J W Ray and Nephew UK Levi Roots UK Merseyside Acme Developing UK Ms. Vanessa N. Hutchinson UK Skylet Andrew UK The Caribbean Council UK UB Management Limited UK Doing Business Project, IFC - The World Bank USA Ms. Cynthia Karaha USA

London Engage: Where Caribbean Excellence Meets the World

Annex 5: Break Point Participants Ridge Farms Bahamas Caribbean Music Awards Foundation Inc. Barbados Christian Friis Custom Jewelry Barbados Elgrecris Caribbean Inc Barbados Ibis Bath & Body Barbados Island Life Television Inc. Barbados Isle-7 Barbados Octopus Three Barbados Pandora Security System Barbados West Toonz (International) Inc. Barbados Hot Mamaâ&#x20AC;&#x2122;s Belize Ltd. Belize Caribbean Agro Producers Corporation Dominica Rodneyâ&#x20AC;&#x2122;s Wellness Retreat Inc.(RWR) Dominica Merkimport Dominican Republic Belzeb Inc Grenada Fruits Flowers & Figures Corporation Grenada Grenada Distillers Ltd. Grenada Arlene Martin Design Jamaica Bio Tech R & D Institute Jamaica Central Food Packers Jamaica Patwa Apparel Jamaica Southside Distributors Ltd. Jamaica West Indies Gypsum Co. Ltd. Jamaica DanceBEAT Records St. Kitts Kai Nous Ltd. St. Lucia Seashell Consulting Inc. St. Lucia Viking Traders St. Lucia Meiling Inc. Trinidad & Tobago Ms. Brafit Ltd. Trinidad & Tobago Sacha Cosmetics Trinidad & Tobago SMAKS, The West Indies Tea Company Trinidad & Tobago Woods-Man Caribbean Limited Trinidad & Tobago

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