Ben Phillips Portfolio 2011 by Caroline Smith / Peninsula Design

Ben Phillips

Self Promotion

Board 3 of 3

As I am doing a hamper I wanted to create a logo that had the quintessential English tea room style but still looked slick enough to be a graphic design logo (fig.1). For the logo I have used a script typeface called Edwardian Script ITC, a delicate typeface that I have modified to make my logo unique. I used this to create a style that is fitting for the project. I took inspiration from some of the famous script typeface logos like Alfa Romeo, the Pepsi logos from the early to mid 20th Century (fig.2) and most famously the Coca Cola logo (fig.3). For a simplified logo I am have taken the ‘B’ and ‘P’ to create a smaller logo for the jars.

(fig.1)

P O R T F O L I O 2 011 (fig.2)

(fig.3)

University of Salford 2010-11 Final Major Project

A series of posters in English and Korean for the Vengeance Series of films. Each poster was produced using hand drawing, illustrator and photoshop and had a QR code to enable the viewer to see alternative languages. The full series and further information can be viewed on my blog. benphillipsprocon3.tumblr.com

University of Salford 2010-11 Self Promotion Ben Phillips

Self Promotion

Board 1 of 3

After much deliberation as to what to do for the self promotion I decided to make a hamper up for prospective design agencies. I decided to make the hamper because I wanted to focus on something that I really liked and I really like everything to do with food. The contents of the hamper is white chocolate, breakfast tea and three small jars of preserve all of which I created customised packaging for (fig.1). The jars of preserve all include two customised labels that I have made, each jar has a label which contains a different piece of my contact information on. The label on top contains the simplified logo and the contents of the jar (fig.2).

(fig.1)

(fig.2)

University of Salford 2010-11 Self Promotion

Ben Phillips

Self Promotion

For the packaging of the white chocolate (fig.1) and the breakfast tea (fig.2) I have stuck to a simple design for the boxes themselves. I have used the same design for both the boxes, patterned on the side with a simplified renaissance pattern around the logo. There is minimal information on the boxes because I wanted to keep the packaging minimalist. The colour scheme on the boxes follows the same style, even though they are different colours the sides are darker than the front and back and the seams are darker than that.

Board 2 of 3

I have created the packaging so that the logo is contained on a belly band that reaches around the whole box. Each belly band is connected at the back and hides my contact information underneath (fig.3). To open the packaging the belly band has to be broken which reveals the informations hidden underneath (fig.4).

(fig.1)

(fig.2)

(fig.4)

(fig.3)

University of Salford 2010-11 Typography project on the theme â&#x20AC;&#x2DC;Magnetic Northâ&#x20AC;&#x2122;

University of Salford 2010-11 Hand crafted typeface design

Work Experience - Swanswell Creation of over 150 original vector drawings to fit with existing brand for use on educational & marketing materials

Software used: Illustrator

Work Experience - Swanswell Examples of how my drawings are used within the brand

Work Experience - Oakley Media Rebrand for local organisation, PMMDA - draft logos

Software used: Illustrator Photoshop InDesign

1 Polymer Machinery Manufacturers and Distributors Association

PMMDA

PMMDA PMMDA