Season’s Place Spooktacular Sponsor Proposal
October 29, 2016 Presented by
World Journal LA World Journal L.A., established in 1976, is one of five sister dailies, whose presence is seen throughout North America. World Journal (WJ) covers five major regions of heavy Chinese American concentration: Los Angeles, New York, San Francisco, Vancouver, Toronto and many more satellite Chinese American communities surrounding them. While WJ started as print media, it has grown and transformed into a multi-platform news source that reaches millions daily.
Event Runthrough Breakdown of Halloween Party
Event Details Date: 10/29/2016 (SAT) Time: 1:00 - 9:00 pm Location: Seasons Place (Open area & 3rd floor) Activities: ●
Plaza & store decorations
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Pumpkin Carving Competition
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HalloWIN Costume Competition
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Halloween themed haunted houses
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Trick or Treats for kids
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Arts & Crafts booths
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Special store discounts for guests wearing Halloween costumes
Free Admission
Family Activities A Safe and Fun environment for the Whole Family
HalloWIN Costume Competition Involve the local community with a halloween costume contest for little kids
Haunted houses competition Let guests sign up for a booth and design their own haunted houses. Visitors can vote for their favorites on 10/30
Pumpkin Carving Competition All day pumpkin carving event. The carved pumpkins will be lighted at sunset. Visitors can vote for their favorites on 10/30.
Family Activities A Safe and Fun environment for the Whole Family
Trick or Treats for kids Halloween themed snacks giveaway at the event
Bounce House A halloween theme bouncy house for families with little kids
Arts & Crafts Table Easy Halloween themed arts & crafts activities for kids
Marketing Multi-platform Promotion Before and During Event
Marketing Strategy
World Journal Website ● www.worldjournal.com/losangeles
1,000,000+
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page views daily
World Journal Platforms: ○
World Journal newspaper ■ news articles ■
WJ Mobile App
270,00 0+
WJ Mobile App downloads
advertisements- half page
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World Journal website ■ Local Box
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WJ Mobile App ■ Push notifications ■
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Homepage slideshow:
Social Media ■ Facebook, Wechat, Weibo:
World Journal Social Media Platforms
13,843 Average Facebook Reach
Facebook ● World Journal LA Fan Page ● LA Voice Fan Page
YouTube ● Exclusive LA Voice content
Snapchat ● Custom location based filters
WeChat ● WJeLife (Los Angeles) ● WJLVeLife (Las Vegas) ● WJTXeLife (Texas)
Weibo ● Los Angeles ● North America
737,35 9 Weibo Followers
Sponsorship Packages Marketing services to help your brand gain exposure, while supporting a great community event
Platinum Sponsor ($6,000) ● ● ●
Onsite
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Media
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Prime booth location and space (Catering fit to meet sponsors needs) Sponsor’s name and logo on event banners Sponsor’s name and logo on stage backdrop (X-Large, centerstage) Repeated PA announcements thanking Sponsor (1 every ½ hour, 8 hours total 16 times) Dedicated stage time for Sponsor’s messages (10 minutes, 4 times) Sponsor’s name announced when rewarding prizes/sponsor makes announcement Gift bags embossed with sponsor's name and logo (Large) Sponsor’s name and logo on all event posters, passed out at supermarkets, schools, stores, and restaurants Sponsor’s name and logo on all event print advertisements Sponsor’s name and logo on www.la.worldjournal.com Color feature in worldjournal for exposure of business Post event report coverage thanking sponsor’s generosity Sponsor’s name and logo featured on online advertisements Sponsor’s name and logo featured on all social media platforms
Gold Sponsor ($3,000)
Onsite
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Media
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Booth location and space (Catering fit to meet sponsors needs) Sponsor’s name and logo on event banners Sponsor’s name and logo on stage backdrop (Large) Repeated PA announcements thanking Sponsor (1 every ½ hour, 8 hours total 16 times) Dedicated stage time for Sponsor’s messages (5 minutes, 2 times) Gift bags embossed with sponsor's name and logo (Small) Sponsor’s name and logo on all event posters, passed out at supermarkets, schools, stores, and restaurants Sponsor’s name and logo on all event print advertisements Sponsor’s name and logo on www.la.worldjournal.com Color feature in worldjournal for exposure of business Post event report coverage thanking sponsor’s generosity Sponsor’s name and logo featured on online advertisements Sponsor’s name and logo featured on all social media platforms
Silver Sponsor ($1500)
Onsite Media
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Booth location and space (Catering fit to meet sponsors needs) Sponsor’s name and logo on event banners Sponsor’s name and logo on stage backdrop (Medium) Gift bags embossed with sponsor's name and logo
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Sponsor’s name and logo on all event posters, passed out at supermarkets, schools, stores, and restaurants Sponsor’s name and logo on all event print advertisements Sponsor’s name and logo featured on online advertisements Sponsor’s name and logo featured on all social media platforms
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Miscellaneous Sponsorship
Gift Bag Sponsor ($400)
Sponsor’s name and logo on all gift bags
Event Stage Banner Sponsor($350)
Sponsor’s name and logo on banner (medium)
Raffle Prizes Sponsorship ($500)
Sponsor’s name and slogan announced and raffle prizes presented by sponsor