Magento vs Shopify Compared. Which Is The Best For Your Online Store?

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Magento vs Shopify Detailed 2022 Comparison

Pros and Cons Magento

Shopify

10+ themes available to choose from.

Supports multichannel selling.

Ideal for medium to large-scale enterprises that have their inhouse web development teams.

Shopify offers 80+ professionally designed themes.

It is an open source platform allowing users to set up an online store at virtually no cost.

The large and interactive community of Magento developers that offer tons of support.

Takes care of the backend stuff.

It comes with a robust drag-and-drop website builder.

Provides access to 6,500+ apps to enhance the functionality of your store.

Pros and Cons Magento

Shopify

It is not beginner-friendly and will require web development knowledge.

As your business needs expand, you may need to upgrade to superior tiers.

The setup process can be pretty time-consuming.

Most of the Shopify theme options are not free, and costs can start to mount up after a while.

While it is open source, there are other integration costs you may incur while setting up your store to enhance its functionality.

The platform imposes a fee for every transaction unless Shopify Payments is used as the primary gateway.

Main Features Comparison Frontend Features

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Main Features Comparison Frontend Features Shopify’s frontend is highly responsive regardless of the mobile device used to access the online stor.

Ultra-easy to navigate between the various product pages.

The checkout area is also pretty impressive, so customers will have an easy time completing purchases.

Discount codes, gift cards, and realtime shipping.

Magento’s frontend is a lot like Shopify’s with regard to the sleek checkout, discount codes, and gift cards.

Other built-in features it comes with include cross-selling and upselling capabilities, quantity discounts, wish lists, related products suggestions, order status modules, and abandoned cart recovery.

Main Features Comparison Backend Features

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Main Features Comparison Backend Features Shopify’s backend is designed to cater to both beginners and advanced users alike.

An advanced user can access the source code and customize the online store – but only to a certain extent.

If you’re an advanced user with web development experience, the customization options available to you are virtually unlimited.

The downside is – the backend is not user friendly for beginners.

Main Features Comparison Ease of Use. Shopify

Straightforward process

No prior experience

Accessible

end-to-end process – from signing up, to running the setup wizard, to managing it – is quite straightforward

You don't need prior web design or web development experience to have a fully functional online store

Every aspect of the site’s management is accessible from the dashboard.

Main Features Comparison Ease of Use. Magento

The steep learning curve

Magento or Shopify

We recommend hiring a web developer to build your store for you if you intend to use it

With Magento (Adobe Commerce), you can build a house from scratch. Once Shopify is your choice - you move into a house built in advance.

Main Features Comparison Themes and Design Shopify and Magento both offer free and premium themes, all of which are mobile responsive.

However, Shopify has a wider variety with 80+ templates to choose from compared to Magento’s 11.

Magento allows unlimited code-level customization of the design.

Main Features Comparison Apps and Plugins

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Main Features Comparison Apps and Plugins. Magento Magento’s marketplace has a decent selection of apps and plugins in categories like accounting and finance, payments and security, marketing, and site optimization.

Nonetheless, its 4,000+ extensions on offer are 1.5 times less than what Shopify offers. Not to mention the fact that several of them can only be installed by users with coding knowledge.

Main Features Comparison Apps and Plugins. Shopify Shopify has a pretty impressive collection of 6,500+ extensions, each designed to enhance the functionality of your online store.

The platform features both free and paid Shopify apps. Popular categories include marketing, shipping and delivery, store management, and customer service.

Main Features Comparison SEO Features Both Shopify and Magento provide outstanding capabilities as far as search engine optimization is concerned.

Magento does have a slight edge over Shopify purely because the platform offers several SEO prompts and guides.

Shopify relies more on third-party integrations to build your store’s online presence on search engines like Google. You will need to install other apps to fully optimize your store.

Main Features Comparison Pricing. Shopify The percentage decreases with each more advanced plan. 2% in “Basic”, 1% in “Shopify”, and 0,5% in “Advanced”.

Shopify's significant advantage regarding transaction fees is that the platform has its payment processor using which you'll save on transactions considerably.

Note that paying Shopify monthly fee, you deal with all your online store's bandwidth and security issues.

Main Features Comparison Pricing. Magento Magento is self-hosted, meaning you have to identify an independent service provider and pay the costs associated with your domain, web hosting, extensions, and security.

Monthly fees could range from a couple of dollars to hundreds of dollars, depending on the provider and the add-ons you install.

Main Features Comparison Payment Processors Shopify and Magento both accept payments made via debit and credit card. If speed, ease, and convenience matter a great deal to you, Shopify might be the better alternative.

Shopify supports 100 payment gateways globally (PayPal, Stripe, and Amazon Pay attract a fee for every transaction).

Magento offers 300+ payment integration options. The downside is, they are not quite as easy to implement.

Main Features Comparison Security Shopify handles all security issues and updates in the backend, so you can focus on running your store. The solution comes with a built-in SSL certificate and is PCI compliant.

Magento gives users the flexibility to enhance their online store security themselves. Nonetheless, there’s also the option to install the relevant Payments & Security extensions.

Main Features Comparison Customer Support Shopify has a dedicated team of customer support professionals who are on call 24/7.

Magento's support comes from the community of developers.

The site has a rich resource library and several support tools with loads of information on a wide range of topics.

Regardless of the store you choose, you can always perform an automated migration to Magento or Shopify: Set up the connection between stores;

Specify the entities you want to transfer; Start free Demo Migration to ensure everything works properly; Launch Full Migration.

Try Free Demo