2019-20
SAWGRASS MARRIOTT MAGAZINE
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FREE APPETIZER AT PUSSER’S BAR & GRILLE JOIN US FOR LUNCH FROM 11AM-3PM OR DINNER AFTER 5PM
DISPLAY YOUR SAWGRASS HOTEL KEY FOR YOUR CHOICE OF APPETIZER ON US!
CALL (904) 280-7766
Located Adjacent to Sawgrass Entrance Make Your Reservation Today!
BAR AND GRILLE PONTE VEDRA BEACH
WWW.PUSSERSPVB.COM | 816 HIGHWAY A1A N PONTE VEDRA BEACH, FL 32082 SawGrass2020_SAFE.indd 2
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Located Across the Street in Sawgrass Village.
Featuring rare works from three prestigious Collections. Including: Drawings, Etchings, Lithographs and Tapestries
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Discover the Cat Behind the Hat
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St Augustine’s Most Unique Wine Experience
Voted Best Wine List
• Over 250 Wines in Stock • Wine Bar & Wine Samples • Enomatic Wine Dispenser • Thursday Evening Wine Events • Events, Parties & Fundraisers
35 San Marco Ave. • (904) 217-4751 • www.carrerawinecellar.com
JOEL BAGNAL GOLDSMITH
I ncredibly unique designs | Complete client collaboration O ver 50 years exper ience | 85% custom designs | 60% out of town clients S er ving clients, not customers
Shop on the Nation’s O ldest Street 11C Aviles Street | St. Augustine, Flor ida | 904.614.4706 w w w.joelbagnalgoldsmith.com | jbagnal@joelbagnalgoldsmith.com
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A NIGHT
YOU CAN’ T FORGE T STARTS W I TH A PLAT E YOU CAN’T TO U C H .
From her warm hospitality to her steaks served on 500° sizzling plates, Ruth had a certain way of doing things. Come in tonight and experience Ruth’s delicious, timeless recipe for yourself. Make a reservation today.
Ponte Vedra Beach • 904.285.0014 • 814 A1A North On A1A, less than half a mile from hotel
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“So fresh, it was swimming yesterday” “Locally Owned”
Fresh Never Frozen Full Bar & Extensive Wine List Happy Hour Daily 3 LOCATIONS
PONTE VEDRA BEACH*
262 Solano Road • 904-473-5272 *Open for Breakfast Saturday & Sunday
Atlantic Beach • 904-246-2000 Riverside • 904-337-1699
www.TwoDudesRestaurant.com 6
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NONA BLUE MODERN TAVERN 325 Front Street Ponte Vedra Beach 904.834.7549 nonablue.com
. l u o s taverne heart. foodi EVERY CRAVING SATISFIED.
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SAWGRASS MARRIOT MAGAZINE
CONTENTS Welcome to Ponte Vedra Beach! We hope our magazine helps you make the most of your stay.
FEATURES
13 NATURAL BEAUTY Aethetics make all the difference
17 SPIRIT TO SERVE Giving back to the community
19 RESORT RESTAURANTS Dining on property has its rewards
23 BEEKEEPERS GARDEN Self-sustaining Sawgrass
27 RECREATION AND OUTDOOR FUN From wave pools to the tee box, you’ll find it here
31 SURF SUN AND FUN Cabana Beach Club’s oasis on the ocean
35 SPACE FOR ALL Weddings, charity balls, private event galas
38 VERNON’S FIRST COAST KITCHEN & BAR The man behind the name
43 KID TESTED - KID APPROVED For the young and young at heart
47 EXERCISE ..OR RELAX? At our spa, you can do both!
53 THE HISTORY OF THE PLAYERS CHAMPIONSHIP PHOTO BY ADDISON FITZGERALD
Since 1982 the event’s rich history gets richer and richer
58 LOCAL EVENTS CALENDAR Notable annual events througout the region
61 GET OUT AND EXPLORE Castaway Publishing, Inc PO Box 35 St. Augustine, FL 32085 904.461.6773 OCL@castawaypublishing.com All rights reserved. No part of this publication may be reproduced in any form by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing from the publisher. All material is compiled from sources believed to be reliable, published without responsibility for errors or omissions. Castaway Publishing, Inc. assumes no responsibility for unsolicited manuscripts or photos.
Text copyright © 2019 Photography © 2019 Locally Independently Owned and Operated
From the modern high-rises of Jacksonville, to the Nation’s Oldest City of St. Augustine
67 ST AUGUSTINE DISTILLERY The story behind St. Augustine’s newest attraction
70 GOING DEEP Offshore fishing in Northeast Florida
76 NATURE GLIDE Kayaking beautiful Trout Creek
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Serving Duval, St. Johns, Clay & Nassau Counties
Beverly Hecht, PA Broker Associate Chairman’s Circle Gold CRS, GRI, ABR, FMS, MRP, SRS, AHWD, e-PRO, SRES, CNE CIPS (904) 610-7652 Beverly@BHHSFNR.com www.BHecht.FloridaNetworkRealty.com 375 Atlantic Boulevard, Suite 1 Atlantic Beach, FL 32233
Membership Beaches Town Center Merchants Association
What’s Your Home Worth? Contact me to find out!
A member of the franchise system of BHHS Affiliates, LLC
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SINCE
“BEST SEAFOOD”
1988 FULL BAR LUNCH & DINNER DAILY
OPEN TABLE
Sawgrass Village
Ponte Vedra Beach
aquagrill.net 904.285.3017
PRIVATE BANQUET ROOM LAKESIDE PATIO SEATING
KATHLEEN FLORYAN, Broker Associate 280 PONTE VEDRA BOULEVARD PONTE VEDRA BEACH, FL 32082
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(904) 687-5146 kathleen.floryan@exprealty.com www.kathleenfloryan.com
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W ELCO ME TO SAWG R ASS M AR R IOT T G O LF R E S O RT & SPA! On behalf of our entire staff, I am delighted to personally welcome you to our resort. I hope you are able to take advantage of all our North Florida oasis has to offer. Sawgrass Marriott has something for everyone, be it our Cabana Beach Club and its private access to our beautiful Atlantic Ocean beach, indulging in a therapeutic treatment in our world-class spa, or simply relaxing in one of our four pools. Our younger guests are sure to enjoy our Mighty Oaks Kids Zone, and guests of all ages will want to experience our seasonal American Wave SurfStream®. For reservation times, head to the pool towel hut where you also can learn about a wide variety of weekly activities. Being masters of their craft, our culinarians have developed superb, must-experience menus featuring local and seasonal dishes. You can choose from any one of our six restaurants, including Vernon’s First Coast Kitchen & Bar, Alice & Pete’s Pub and our seasonal American Gator Club. All of our dedicated and capable associates are grateful to have you as a guest, and stand ready to make your stay brilliant. If there is anything we can do to enhance your stay, please do not hesitate to ask.
Enjoy your stay! Best wishes, Todd Hickey General Manager
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A memorable dining experience awaits in one of the most beautiful beach neighborhoods of Florida.
106 1st street. Neptune Beach, FL. 32266 restaurantdoro.com | 904.853.6943 | doro@restaurantdoro.com
Starting here improves beginnings there. Bolles provides a wide breadth of learning opportunities, global context, academic resources and accomplished faculty to prepare students for real-world success in college, career and life. Explore what Bolles has to offer by visiting www.Bolles.org or calling us at (904) 256-5030. Graham Ungrady
#ThisIsBolles
Bolles Class of 2018 United States Military Academy Sophomore Major: Systems Engineering
The Bolles School is a college preparatory day and boarding school for students in Pre-K through Grade 12. Four Unique Campuses
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Ponte Vedra Beach Pre-K–5 Whitehurst Pre-K–5
Bartram 6–8 San Jose 9–12
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LO C AT E D I N P I C T U R E S Q U E PONTE VEDRA BEACH, Sawgrass Marriott Golf Resort & Spa is home to 65 beautiful acres of Audubon-rated grounds chock full of unique Florida wildlife. Surrounded by pristine waters and miles of biking, jogging, and fitness trails, it’s easy to see why the resort is consistently named one of the most stunning places to stay on the entire East Coast. Whether you’re playing 18 at THE STADIUM or Dye’s Valley championship golf courses at TPC Sawgrass
I T ’ S A N AT U R A L B E A U T Y BY KARA POUND
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SAWGRASS MARRIOTT GOLF RESORT & SPA IS HOME TO 65 BEAUTIFUL ACRES OF AUDUBON-RATED GROUNDS, CHOCK-FULL OF UNIQUE FLORIDA WILDLIFE
or challenging fellow guests to a friendly game of miniature golf, don’t be surprised to find a spattering of egrets, hawks, eagles, ducks, or Blue Heron during your travels. And, while there isn’t much reason to leave the resort, just beyond our borders rest a plethora of beautiful parks, preserves, and gardens in which to explore native Florida flora and fauna. Looking for a spot to rest while wandering our grounds? Take a seat under one of the magnificent canopies of shade trees that line the meandering trails throughout the resort.
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BY KARA POUND
S P I R I T TO S E R V E At Sawgrass Marriott Golf Resort & Spa, our Spirit to Serve the community around us is as important as our desire to serve you, our guest. We take social responsibility seriously, from sustainable culinary philosophies to environmentally friendly lodging practices, and philanthropic financial contributions. “Working with charitable organizations, we are serving our communities through these signature issues: shelter and food, environment, readiness for hotel careers, vitality of children, and embracing diversity and people with disabilities,” says J.W. Marriott, Jr., Chairman of the Board of Marriott International, Inc. “As a good corporate citizen, Marriott is strengthening our communities throughout the world – today, and for tomorrow.” Locally, within the North Florida community, Sawgrass Marriott has worked with dozens of charities and nonprofits including Children’s Miracle Network and The DONNA Foundation. We invite you to visit Alice & Pete’s Pub where guests can test their skill at our famous Floating Hole Challenge benefitting the First Tee of North Florida. It’s just one of the many ways that we are able to give back to the community that has supported us over the years.
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SUSTAINABLE AND SUCCULENT. SAWGRASS MARRIOTT CONSISTENTLY RANKS AS ONE OF THE BEST AREA DINING EXPERIENCES
E A T, D R I N K , B E M E R R Y S A W G R A S S S AT I S F I E S Combining contemporary cuisine with sustainable culinary philosophies creates one-of-a-kind dining experiences at Sawgrass Marriott. “Our culinary team is focused on bringing in the freshest and most local foods possible,” explains Chef Joe Natoli, Sawgrass Marriott’s Executive Chef. “We support our local growers, and our food quality is a testament to that.”
BY KARA POUND PHOTOS BY KATE GARDINER
In fact, the resort actually tends and nurtures its own beehives, with fresh honey touching many of the cocktails and desserts made daily.
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It also grows its own herbs and vegetables on-site (for more on this innovative program, turn to page 23) and even hosts pop-up dinners featuring an all-vegan menu. With some of the most talented chefs in the world creating a unique and diverse repertoire of dishes, there’s never a shortage of mouth-watering culinary experiences at Sawgrass Marriott.
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VERNON’S FIRST COAST KITCHEN & BAR Vernon’s offers guests a menu showcasing the best of Northern Florida flavors, with a local, seasonal flair that includes Mayport shrimp, datil peppers, and farm-raised produce and meats. The scenery itself aids in the exceptional dining experience, as guests can enjoy floor-to-ceiling window views to the resort’s signature waterfall and lagoon to watch the sunset on THE PLAYERS Stadium course at TPC Sawgrass.
ALICE & PETE’S PUB Named after Golf Hall of Famers Alice and Pete Dye, this casual restaurant featuring light bites and delicious clubhouse fare, serves up lunch and dinner, as well as live entertainment. Guests can enjoy a bit of golf history while enjoying cold brews with a view overlooking the resort’s lagoon.
THE AMERICAN GATOR CLUB (seasonal) Overlooking the tranquil lagoon and 13th hole of THE STADIUM Course at TPC Sawgrass, this iconic, seasonal American restaurant offers outdoor seating surrounded by the sights and sounds of Florida’s indigenous wildlife. Toast to a sunny afternoon with our signature drinks as you nosh on salads, small bites, and hand-held fare from a healthy and light menu crafted from locally-sourced ingredients.
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V-HOUR From a classic Old Fashioned to a large selection of wines from around the world, Vernon’s First Coast Kitchen & Bar offers the perfect opportunity to unwind after a busy afternoon. Enjoy half-priced drinks and sharable, farm-fresh plates from 4:30 to 6:30 p.m. Monday through Friday.
WHISKEY TASTING The Lobby Lounge in our Greatroom is a place to sip, savor and experience a crafted whisky cocktails while mingling and or taking a moment to unwind. Peruse our new Bourbon Bar Menu, featuring artisanal cocktails, superb wines, appetizers and more.
SHARKEY’S Look no further than Sharkey’s for a laidback atmosphere and tasty American cuisine. Located at the resort’s Cabana Beach Club, this seasonal cafe offers wonderful views of Ponte Vedra Beach, along with burgers, sandwiches and drinks.
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HEAD BEEKEEPER MATT SANCHEZ AND EXECUTIVE CHEF JOE NATOLI TEND TO THE GARDEN, WHICH INCLUDES AN AREA WITH 15 BEEHIVES
BEE-ING RESPONSIBLE S U S TA I N A B L E S A W G R A S S Raising bees is similar to raising children; you need love, understanding, and a whole lot of patience. A passion project started by Executive Chef Joe Natoli and his right-hand man Matt Sanchez, the resort’s official Beekeeper (yes, you read that correctly – Beekeeper), Sawgrass Marriott Resort is proud to feature a thriving garden peppered with nearly forty bee hives. This parcel of land, which is set back by the lake and largely undetected by guests, was started just a few years ago.
BY KARA POUND PHOTOS BY KATE GARDINER
“It was as dense as dense can be,” explains Sanchez of the parcel of land hacked from Sawgrass Marriott’s beautiful 42 acres. “Little by little, we started chopping away at the scrub brush until we had the groundwork for our crops and room for our hives.”
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THE RESTAURANTS PULL THEIR HERBS AND LETTUCES FROM THE GARDEN.
The garden, known on the property simply as Chef Joe’s Garden,
Aside from the quail and flourishing garden, the bee hives take
features a variety of herbs, vegetables, flowers, and fruits. It’s a
on an importance of their own. Sanchez has studied beekeeping
melting pot of native edibles, including datil peppers, okra, and
extensively to ensure they are making the most out of the endeavor.
passion fruit, exotics like Ichiban eggplant and purple yam, and
The latest crop included gallberry and palm honey. Sanchez
old standards like scallions, collard greens, and cabbages that all
describes the latter as “extremely dark and viscous that starts with a
end up on guest’s plates at one of the nearly half-dozen property
floral flavor profile and ends with a bite.”
restaurants. It’s been a labor of love for Chef Natoli and Sanchez. Not only did they do all of the hard lifting and Earth moving labor themselves,
The fruit of their labor results in gallons of the sweet stuff that makes its way into desserts and cocktails at resort eateries. The plan is to keep expanding the garden and to eventually be able
they also had to add an irrigation system since the garden is in such a
to offer pop-up dinners in a little valley between the garden and the
remote area of the property.
lake. It’s just one more way Chef Natoli can bring the farm-to-table
The garden is a physical representation of Chef Natoli’s vision
experience to their guests.
for the resort’s food and beverage direction – one where a sincere
“When guests of the property can come up here and see what
effort is made to be as self-sustaining, creative, innovative, and as
we’re doing, it makes it even more special,” says Chef Natoli. “What
hands-on as possible. When Marriott International took over the
better way to understand the connection between the food we eat
Marriott franchise at Sawgrass in 2014, Natoli knew he wanted to do
and our Earth?”
something special. “This is an iconic resort,” Chef Natoli says. “I knew that I wanted to make my mark here – to elevate the dining experience at every level. To do that, I was going to have to make some extremely bold moves. Getting this garden started was one of those moves. This is one of Marriott’s signature resorts and the food needs to reflect that.” Tucked away at the back of the hamlet is the Sawgrass Marriott’s quail pen, which Sanchez also oversees and helps maintain by hatching baby quail at his own home. The quail don’t end up on the menu, Natoli assures. They’re here for the eggs only. “You should see him with them,” says Chef Natoli. “They follow him around like he’s their dad. We call him ‘the quail whisperer.’ It’s all part of our goal of being as self-sustaining as possible.”
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RESIDENT OF THE SAWGRASS QUAIL COLONY
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The Beaches favorite Asian and Sushi Restaurant Located near Starbucks on A1A – Azalea Plaza
SUSHI • HIBATCHI • THAI Daily Specials Delivery Available
2 Fairfield Blvd, Ste 8, Ponte Vedra Beach, Florida 32082 Call or Order Online
(904) 285-2188 • www.kamiya86fl.com Hours: 11:00 AM - 2:30 PM, 4:30 PM - 9:30 PM
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ACTIVE LIFE R E S O R T R E C R E AT I O N Whether your stay is for vacation, business, or a mix of both, there are recreational activities offered for everyone’s tastes at Sawgrass Marriott. Families and couples can take advantage of the resort’s multiple pools, American Wave SurfStream ®, beach activities, fitness center, and children’s programs, while enjoying the perfect getaway at Ponte Vedra Beach’s premier resort.
BY KARA POUND
Take in views of North Florida’s native wildlife while spending a day on the links. Guests of our resort receive privileged access to TPC Sawgrass, home to THE PLAYERS Stadium Course and Dye’s Valley Course, as well as nearby Sawgrass Country Club, the orignal home of THE PLAYERS Championship. Marsh Landing Country Club and World Golf Village are also nearby offering additional world-class layouts to test your skills. 27
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IF THE WAVES AREN’T UP AT THE BEACH, NO PROBLEM!
For those seeking adventure, listen up! You can learn to surf without ever setting foot in the ocean on our resort’s new American Wave SurfStream®. With seven different wave types for all skill levels, with wet suits, boards, and helmets to offer, the chance to hang ten has never been easier. “No matter what your age is, our resort has something for everyone,” explainsTodd Hickey, Sawgrass Marriott’s General Manager. “With unlimited activities, you will never run out of things to do. Of course, if doing nothing at all is what you want, why not do it at the beach or at one of our pools?” Why not? For a relaxing afternoon, grab a deck chair, a cocktail and a light bite at one of our four pools — the heated Lagoon Pool, larger Resort Pool, Cabana Beach Club Pool, and the Sawgrass Spa Adult Pool. From playing a family-friendly competition at our resort’s miniature golf course to discovering our beautiful 65-acre home via bicycle rentals and walking trails, the sky’s the limit here at Sawgrass Marriott.
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AT THE BEACH OR BY THE POOL - WE’VE GOT THE PERFECT PLACE TO DO... NOTHING, IF YOU WANT
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St. Augustine’s Only Couture Fashion Boutique on “The Boulevard”” a chic boutique
HAUTE COUTURE • COUTURIER • PRÊT-À-PORTER • ATELIER NEW & FASHION-RESCUED CASUAL & FORMAL APPAREL, ACCESSORIES & LIFESTYLE PRODUCTS T0 COMPLETE ANY WOMAN’S WARDROBE Vintage, Retro & One-of-a-Kind Clothing, Shoes, Hats & Accessories Designer Handbags & Shoes: Gucci, Chanel & Prada Plus Collection of All-Leather Coach Italian Leather & Mid-Century Modern Teak, Walnut Hardwood Furniture & Accessories Local, National & International Art, Media & Sculpture, Realistically Priced Estate, Costume & Artisan Jewelry in Precious Stones, Silver & Gold Couture Seamstress & Original Design by Susan @Christe Atelier
OWN YOUR OWN STYLE!
Let Your Imagination GO WILD! New Boutique Casual & Formal Wear Including— Ursula of Switzerland • Christe Tu Couture Collection Designer Formals, Furs & Leather Salon
MARRIOTT SAWGRASS CUSTOMERS:
Mention this ad at time of purchase for a discount. Not to be used with other discounts & some exclusions may apply but rarely.
1035 Anastasia Boulevard • (904) 808-1235 • christeblue.com Open Monday-Friday 10-6; Saturday 10-5 • Daily Sales! • Best Customer Service in the Oldest City! Located south of Alligator Farm across from Entrance to Anastasia State Park • Lighted secure parking for Amphitheatre Shows
Family Owned & Operated • Open Daily at 11 AM ATL ANTIC BEACH, FLORIDA
St. Augustine’s Only Couture Fashion Boutique on “The Boulevard”” Stone Crab Season starts late October a chic boutique through early May
725-12 Atlantic Blvd. • 904.246.0123 ABOVE: Sawgrass (half page) thefishcojax.com
LEFT: Guest Advantage (third page)
Open Monday-Friday 10-6; Saturday 10-5
HAUTE COUTURE • COUTURIER • PRÊT-À-PORTER • ATELIER NEW & FASHION-RESCUED CASUAL & FORMAL APPAREL, ACCESSORIES & LIFESTYLE PRODUCTS T0 COMPLETE ANY WOMAN’S WARDROBE —New Boutique Casual & Formal Wear Including— Ursula of Switzerland • Christe Tu Couture Collection Designer Handbags & Shoes • Estate, Artisan & Costume Jewelry Designer Formals, Furs & Leather Salon • Vintage Clothing & Accessories Furniture, Art, Sculpture & Accessories
Oyster Bar!
Local Fish • Shrimp • Clams • Mussels • Oysters GUEST ADVANTAGE CUSTOMERS: Crab – Snow • Alaska King • Dungeness • Stone (Seasonal) • Homemade Soups & Salads • Desserts OWN YOUR OWN STYLE! Mention this ad at time of purchase for a discount.
Let Your Imagination GO WILD! 30
Not to be used with other discounts & some exclusions may apply but rarely.
1035 Anastasia Boulevard • (904) 808-1235 • christeblue.com SAWGRASS MARRIOT RESORT 2019-2020
Located south of Alligator Farm across from Entrance to Anastasia State Park
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BY KARA POUND
J U ST M I N U T E S
from the Atlantic Ocean,
guests of the resort are treated to more than 26 miles of pristine beachfront at our private Cabana Beach Club. With complimentary shuttles, you can spend a day lounging on the sand, playing in the ocean waves, and enjoying casual oceanfront dining at one of the many amenities we offer at Sawgrass Marriott Golf Resort and Spa.
SUN AND SURF S A W G R A S S M A R R I O T T- S T Y L E
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SHARKEY’S SNACK BAR For those looking for a more casual experience, visit Sharkey’s, our waterfront restaurant, for a tropical drink and a bite to eat alongside our shimmering beachfront and swimming pool.
B E A C H R E N TA L S Adventure awaits at Cabana Beach Club with beach rentals for all of your water sport and beach service needs. Rent everything from a standup paddle board, kayak, or surfboard, while the rest of your party lounges on the sand in comfort with a chaise lounge and umbrella. Swim in the junior Olympicsize heated swimming pool or challenge friends and family to a match at our beach volleyball court.
“O U R G U E STS W I L L T R U LY E N J OY O U R C A B A N A B E A C H C LU B W I T H P A N O R A M I C V I E W S O F T H E AT L A N T I C O C E A N . STAY F O R A D AY O R C O M E F O R A W E E K ! O U R P R I V AT E B E A C H C LU B H AS S O M ET H I N G F O R E V E RYO N E . ”
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~ Aja Owens, Cabana Beach Club Manager
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FROM SUNUP TO SUNDOWN, THE CABANA BEACH CLUB IS GREAT FOR CREATING MEMORIES THAT WILL LAST A LIFETIME
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From Breakfast to Dinner Happy Hour 4-7pm Monday-Friday Located in Sawgrass Village Shopping Center Walking distance from the Sawgrass Marriott Resort
We Serve the Beaches Community with Fresh, Flavorful Food Call Us: (904) 395-3989
Order Online: trascaandco.com
PA R A D I S E AWA I T S
Experience the bold, exotic flavors of the Pacific Rim. Mention this ad and enjoy $25 off $100.*
DINNER LUNCH
Daily at 5 p.m. Sat & Sun at 11 a.m.
ALOHA HOUR
Mon - Fri 2:59 p.m. - 7 p.m. Sat - Sun 11 a.m. - 7 p.m. Sun - Sat 9 p.m. - Close ROY’S JACKSONVILLE BEACH 2400 3rd Street South TEL (904) 241-7697
RoysRestaurant.com *Dine in only for food purchases.Dine in only. Not valid with any other offer, promotion or discounted menu.
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© 2019 Roy’s Restaurant
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SPACE FOR ALL EVENTS LARGE OR SMALL
CAPTION
With 514 guest rooms and suites and more than 61,000 total square feet of indoor and outdoor event space, it’s no wonder Sawgrass Marriott has become a favorite locale on the East Coast for guests to celebrate and connect. From elegant ballrooms and exhibit halls to tranquil beaches and outdoor pavilions, one of the Sawgrass Marriott’s versatile event venues are perfect for you. Whether you’re hosting a corporate retreat, large-scale conference, or leisure business meeting, Sawgrass Marriott has the ability to handle
BY KARA POUND
groups of all sizes. Our business amenities, such as on-site rental car desks, audio/visual facilities, and convention center, allow you to stay connected to the job and still enjoy time away from home. Attendees will also love our resort’s many luxurious amenities, including extensive recreational facilities, a full-service spa and fitness center, and private beach access at the Cabana Beach Club. Watch your wedding daydreams turn into reality with a Sawgrass Marriott wedding. Whether you’re planning a traditional
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TRADITIONAL DESTINATION WEDDING OR SOMETHING A BIT DIFFERENT, OUR RESORT OFFERS ENDLESS POSSIBILITIES
wedding or something a bit different, our resort offers endless possibilities and accommodates any size wedding, from intimate affairs to large celebrations. Our Marriott Certified Wedding Planners will make sure that every detail is handled, so you can spend time being pampered at our full-service spa or playing a round of golf with your guests. One of the most popular wedding reception venues is the Arbor Ballroom, which offers an inviting outdoor deck overlooking one of the resort’s many picturesque lagoons. It’s also the perfect setting for charity balls, private event galas, and so much more. Looking for something a little less formal? Plan your next event at one of our outdoor gardens or rent out one of our restaurants, several with outdoor terrace space for your next wedding, private event, or business outing. For your next event, give us a call. Our expert staff can take care of all your needs.
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CAPTION
GO GRAND OR KEEP IT SIMPLE. WE HAVE EVENT SPACES TO MEET YOUR EVERY NEED
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BY KARA POUND
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Situated within the Sawgrass Marriott Golf Resort & Spa is the award-winning Vernon’s First Coast Kitchen & Bar. This farm-totable establishment offers more than just striking views of TPC Sawgrass. From a bountiful breakfast buffet to V-Hour (a clever take on happy hour), Vernon’s is the perfect place to catch the sunset, sip on innovatively crafted cocktails, and dine on some of the best food Ponte Vedra has to offer. The restaurant’s success may be due in part to its namesake – Vernon A. Kelly. President Emeritus and one of the original developers of TPC Sawgrass, Kelly’s name has a longstanding history within the Ponte Vedra area. “I was very fortunate to be in the right place at the right time,” responded Kelly when asked about how his position with THE PLAYERS Championship came about. In 1978, he was working for a local developer building subdivisions in Ponte Vedra Beach. When the PGA TOUR began searching for a home course for THE PLAYERS Championship, they settled on land purchased from the same developer. The one condition? “We want Vernon to come build the golf course for us.” What originally began as a one-year project turned into a career for Vernon Kelly. The now world-famous course was completed and opened in 1981, and the Sawgrass Marriott opened three years later. “I was supposed to be with PGA TOUR for a year to build that course, but it ended up taking more than two years.” There were plenty of obstacles the team faced during construction including draining the property aptly known by locals as “the swamp” as well as a hurricane. “It ended up taking more than two years… they ultimately made me general manager of the course.” Eventually, Kelly would become President of PGA TOUR Golf Course Properties. Vernon Kelly retired from full-time employment with the PGA TOUR in 2007, but remains close by to consult when needed. Today, he lives on a 95-acre horse ranch where his wife of 45 years rescues horses, miniature horses, and miniature burrows. Kelly visits Sawgrass Marriott often, and was surprised to learn that the in-house restaurant bore his name. “It was quite an honor,” he affirmed. Vernon’s First Coast Kitchen & Bar is open for V-Hour from 4:30 to 6:30 p.m. Monday through Friday; 11 a.m. to 2 p.m. for Sunday Brunch; 6 a.m. to 11 a.m. Sunday through Friday and 6 a.m. to 12 p.m. on Saturday for breakfast; and from 6 to 9 p.m. Monday through Saturday for dinner. The dinner menu features both land and sea options including Diver Sea Scallops, Double Bone Pork Chop, and House Aged New York Strip. Kelly’s cuisine of choice? “I’m a big steak eater, so that’s my favorite thing on the menu.” Take it from Vernon himself and give one of the land options a try. You won’t be disappointed.
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WATER BASED ACTIVITIES ARE ENDLESS AROUND PONTE VEDRA, JACKSONVILLE AND THE FIRST COAST. HERE, A SAILBOAT GLIDES ACROSS THE WATERS OF DOWNTOWN ST. AUGUSTINE.
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ST. AUGUSTINE SAILING We Believe The Fun Begins Where The Land Ends
Sightseeing Sailing Tours | Sunset Tours | Introduction to Sailing Classes or Customize Your Own Private Sail www.STA-SAIL.com 3076 Harbor Drive, St Augustine, FL 32084 (904) 829-0648
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K I D -T E S T E D KID-APPROVED Family-friendly entertainment and activities galore! At Sawgrass Marriott, we offer everything from an on-site kid’s clubroom to our Cabana Beach Club’s kid-centric beachfront pool and wide array of watersports. Whether you’re a family of five with preschoolers in tow or have a couple of teenagers looking to learn how to surf in the Atlantic Ocean or the
BY KARA POUND
American Wave SurfStream ®, there’s a bit of something for every kid at Sawgrass Marriott. Located near the lobby is the Mighty Oaks Kid Zone. Designed for children ages 4 to 12, with adult supervision, Mighty Oaks is a great place for parents and kids to play a game of ping-pong or delve into the stacks of books and crafts lining the shelves.
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MIGHTY OAKS IS A GREAT PLACE FOR PARENTS AND KIDS TO PLAY A GAME OF PING-PONG OR DELVE INTO THE STACKS OF BOOKS AND CRAFTS LINING THE SHELVES.
From cornhole to scavenger hunts to our resort’s miniature golf course, we’ve got it all. There are also plenty of family-friendly dining options. With breakfast, lunch and dinner served, there’s no reason to leave our 65-acre home. The American Gator Club, which overlooks a tranquil lagoon and the 13th hole at THE STADIUM Course at TPC Sawgrass, offers a variety of meals for the children. From Starbucks on the main level to Vernon’s farm fresh entrées and appetizers, it’s no wonder Sawgrass Marriott is consistently named one of the most familyfriendly resorts on the East Coast.
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THERE’S A BIT OF SOMETHING FOR EVERY KID AT SAWGRASS MARRIOTT.
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Elegant casual clothing 46
Sawgrass Village 280 Village Main St. Suite 930, PVB (904) 834-2600
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monamiepv
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M-F: 10am - 6pm Sat: 10am - 5pm Sun: Closed
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ESCAPE TO AN OASIS OF WELLNESS AND SERENITY
M I N D A N D B O DY S H O P W E C A N TA K E C A R E O F B O T H It’s time to relax and revitalize with our world-class fitness and spa offerings. Boasting over 25,000 square feet of space, including a full-service gift shop, men and women’s locker rooms, private treatment rooms, and a 24-hour fitness center, treat yourself at The Sawgrass Spa with a soak in the whirlpool, or join one of our many fitness classes. Whether vacationing on Florida’s beautiful historic coast or staying for a special event or conference, our experienced and knowledgeable staff is here to pamper
BY KARA POUND PHOTOS BY ADDISON FITZGERALD
you from head to toe. Escape to an oasis of wellness and serenity at The Sawgrass Spa, where body and spirit will be rejuvenated in every sense. “Our spa is a local favorite that has an amazing selection of treatments with
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OUR 24 HOUR FITNESS CENTER HELPS MAINTAIN YOUR ACTIVE LIFETSYLE DURING YOUR STAY
19 private treatment rooms,” explains Blanca Albor, Spa Director at Sawgrass Marriott Golf Resort & Spa. “Come for a massage or a wrap — maybe both!” Open seven days a week, our expert spa technicians soothe your cares away with massage therapy, hydrotherapy, reflexology, body treatment wraps, and skincare, including our signature Sawgrass Body Glow and Sawgrass Custom Facial. Beauty and wellbeing services abound with a fullservice salon and nail care offerings. And don’t forget about our Spa dining options. Take a break for delicious nutrition at Soothies Café, where you’ll find a tempting menu of energizing drinks and spa cuisine. If getting in a workout is more your speed, a 24-hour fitness center with cardiovascular and Life Fitness strength-training equipment means you can maintain your active lifestyle during your stay. Book a personal training session, one-on-one yoga, Pilates, aqua workout, or even a golf stretch session in one of our private studio rooms. The Sawgrass Spa also offers ELEMIS Biotec Treatments to increase natural cellular energy, leaving your skin visibly healthy,
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COUPLES THERAPY IN THE BEST SENSE
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nourished, and energized. Ask about our Line Eraser, Firm-a-Lift, Radiance Renew, Eye Treatment, and Sensitive Skin Soother services. With many of our guests visiting from near and far, the spa’s on-site gift shop has everything from athletic wear and beach-inspired gifts to resort wear and a selection of soaps and salts that are used in our treatments. To book a service or learn more about our many relaxing and revitalizing offerings, contact The Sawgrass Spa directly at 904-674-4772.
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SO MUCH MORE THAN A SHOE STORE Step into the world of Carla Shoes & Accessories for a unique fashion experience. Carla’s is the go-to destination for innovated designs, catering to the discerning woman who understands that fashion has the power to transform image. Fashionistas will delight in our fabulous collections
Our team of knowledgeable sales professionals are “at your service” to help you discover and define your personal style.
We invite you to take a sneak peek of our collections Visit Carlashoes.com Store Hours: Monday-Saturday 10 a.m. to 6 p.m. 904-543-1566 Sawgrass Village • 310 Front Street • Ponte Vedra Beach, FL 32082 Follow us on Facebook & Instagram
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H I STO RY O N THE MOVE T H E P L AY E R S CHAMPIONSHIP
The rich history of THE PLAYERS CHAMPIONSHIP at TPC Sawgrass in Ponte Vedra Beach just keeps getting richer. That history — which began in 1977 with THE PLAYERS inaugural event at the Sawgrass Country Club — changed dramatically when Dean Beman, Commissioner of the PGA TOUR at the time, decided that the event needed to be contested on a course that would not favor any particular player, or style of play, and also needed to provide a greater spectator viewing experience. Beman focused his efforts on finding a site for this innovative new design and, in 1980, finally settled on a 415-acre site just across the street from Sawgrass Country Club. The heavily-wooded, wetland area was purchased for the whopping sum of $1 from local developers. Beman would spend the next couple of years mastering his plan, selecting Pete Dye as the course architect to bring it to life. People still talk about how the inhospitable patch of land was completely transformed by bulldozers, backhoes, and heavy equipment of all kinds. Earth was dug out, moved, and piled high so that special, grass-covered hills, some up to 30 feet in height, could be made to enhance spectator viewing for THE PLAYERS guests. Fans responded by coming out in droves to the new venue. Since the switch to the TPC Sawgrass in 1982, Beman’s brainchild and Dye’s creation is among the biggest golf stages in the world for one week out of the year. Perhaps Jerry Pate knew something big was about to happen that year when he dove into the TPC Sawgrass lake BY MICHAEL CURET PHOTOS BY ADDISON FITZGERALD & COURTESY OF THE PGA TOUR
beside the 18th green after winning the first PLAYERS championship at the Stadium Course. With no pun intended, it was a “watershed” moment for the PGA TOUR, especially when he pulled Beman and Dye
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into the water with him. Two days prior to Pate’s victory, he told Dye of his plans, saying, “I’m going to make you famous,” Pate recalls. “I wasn’t trying to beat the field. I was trying to beat Pete Dye, and I think I got him.” THE PLAYERS, which features what is arguably the strongest field in golf each year, has not disappointed since. The participants look forward to this event every year, and there is never a lack of excitement produced by the intense competition over the event’s 72 holes. Earlier this year, 2015 Masters champion Jordan Spieth asserted, “There is no added thing that any other tournament brings that this tournament (THE PLAYERS) doesn’t have. Therefore, guys like Rickie [Fowler], who catches some slack for not having won a major yet, essentially has won what’s harder to win than a major — THE PLAYERS.” Much of the drama plays out on the signature parthree 17th hole with its iconic island green — one of the most photographed and famous golf holes in
THE FAMOUS ISLAND GREEN, ONE OF THE MOST PHOTOGRAPHED AND FAMOUS GOLF HOLES IN THE WORLD
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the world. Coming down the stretch, the relatively short, par-three (137 yards from the Professional tee box — generally a pitching wedge for most touring pros) has sealed the fate of many at THE PLAYERS. Just ask Sergio Garcia. In 2013, the Spaniard was tied for the lead with Tiger Woods, coming into 17 on Sunday when he put his tee shot in the water. His third from the drop area suffered the same fate. He would card a quadruple bogey for his efforts and ultimately end up tied for eighth, while Tiger held on the win his second PLAYERS title. Players have Pete Dye’s wife, Alice, to thank for this challenging test of golfing accuracy. Following a site visit, she suggested creating an island green when she saw that an excavation for a pond became a much bigger project than had been anticipated. The end result was a beautiful golf hole and a potential influencer between victory and defeat for
PEOPLE STILL TALK ABOUT HOW
those in the hunt.
THE INHOSPITABLE PATCH OF LAND
Not one to let the grass grow under their
WAS COMPLETELY TRANSFORMED BY
feet, the TOUR, which owns and operates
BULLDOZERS, BACKHOES, AND HEAVY
the TPC Sawgrass, redesigned the course in
EQUIPMENT OF ALL KINDS
2016, making significant changes to the links. The most noticeable ones came on the 12th
CAPTION
hole, which was made into a drivable par-four, along with a return to Bermuda grass greens. Additionally, hazards were created on No. six and seven, the practice facility was treated to a much-needed upgrade, incuding several improvements to facilities for tournament guests. In 2017, PGA TOUR Commissioner Jay Monahan announced that the tournament date of THE PLAYERS would move from early May, when it had been played since 2007, back to March, its original playing month. The 2020 event is now slated for March 12th - 15th. “THE PLAYERS Championship has grown in stature since we moved it to May in 2007 and, regardless of the date, is clearly one of the premier events in all of golf, with the best players in the world, a premier venue in THE PLAYERS Stadium Course at TPC Sawgrass, an unmatched fan experience and a significant charitable component that
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benefits the Jacksonville-area community,” Monahan said. “Moving to March in 2019 enhanced an already strong Florida portion of our calendar and play a significant role in an overall improved schedule.” Jared Rice, THE PLAYERS Executive Director, saw THE PLAYERS soar to even greater heights with the new dates. “Its position on the new PGA TOUR schedule sets the stage for an incredible season,” Rice said. “As the flagship event for the PGA TOUR, THE PLAYERS takes pride in being part of a FedExCup season designed to deliver compelling golf to fans around the world from start to finish.”
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PERFORMANCES
THE PLAYERS CHAMPIONS 1977 Mark Hayes
Rickie Fowler set a mark that will surely be
1978 Jack Nicklaus
hard to break in winning the 2015 PLAYERS,
1979 Lanny Wadkins
birdieing the 17th three times in less than
1980 Lee Trevino
two hours (twice in the playoff). He shot
1981 Raymond Floyd
six-under on his final six holes of the round
1982 Jerry Pate
to force a playoff.
1983 Hal Sutton
In 2001, Tiger Woods stared down
1984 Fred Couples
a 60 foot, triple-breaking putt on the
1985 Calvin Peete
17th hole -- a seemingly impossible putt
1986 John Mahaffey
to sink. When NBC commentator Gary
1987 Sandy Lyle
Koch uttered the famous call, “better than most,” Woods savored a moment for the ages when the putt fell, and he won the
1988 Mark McCumber
tournament by one shot. It was poetic justice for Tiger, in a sense. A year earlier, Woods
1989 Tom Kite
lost a Monday playoff finish to Hal Sutton, whose famous exclamation, “Be the right club
1990 Jodie Mudd
today!” on an approach shot on the 18th sealed a second Sutton PLAYERS victory.
1991 Steve Elkington
Woods won a second PLAYERS title in 2013, when the 17th got the best of 2008
1992 Davis Love III
PLAYERS winner Sergio Garcia with a quadruple bogey. Garcia would live to fight on No. 17
1993 Nick Price
another day. He came back and aced the hole in 2017.
1994 Greg Norman
Two-time PLAYERS champion Fred Couples (1984, 1996) carded the best “3” on No. 17
1995 Lee Janzen
in the tournament’s history after putting his tee shot in the water and re-teeing for a hole
1996 Fred Couples
in one.
1997 Steve Elkington Then there’s the local flavor to the PLAYERS, where Jacksonville area residents have brought home the trophy -- Mark McCumber in 1988, David Duval in 1999, and Fred Funk in 2005. Another local, Len Mattiace, a two-time
1998 Justin Leonard 1999 David Duval 2000 Hal Sutton 2001 Tiger Woods 2002 Craig Perks 2003 Davis Love III
PGA TOUR winner and runner-up at The
2004 Adam Scott
Masters (2003), nearly turned the trick
2005 Fred Funk
too in 1998. He stood on the 17th tee one
2006 Stephen Ames
shot out of the lead before putting two
2007 Phil Mickelson
in the water and settling for a fifth place
2008 Sergio Garcia
finish at THE PLAYERS. It was an emotional
2009 Henrik Stenson
day for the former Nease High School and
2010 Tim Clark
Wake Forest graduate, whose mother was
2011 K.J. Choi
battling cancer in a wheelchair on the course that day. She died three months later. Then there was the rise from obscurity in 2002 when little-known Craig Perks of New Zealand had a magical run on three of the toughest finishing holes in golf to win. He chipped in for eagle at 16, sunk a long birdie putt at 17, and chipped in for par at the 18th. The win granted him security with a five-year exemption on the PGA TOUR, and earned him his largest PGA TOUR paycheck of $1,080,000. Looking on that year was defending champion Tiger Woods, who called Perks’ late run to the title “unbelievable.”
2012 Matt Kuchar 2013 Tiger Woods 2014 Martin Kaymer 2015 Rickie Fowler 2016 Jason Day 2017 Si Woo Kim 2018 Webb Simpson 2019 Rory McIlroy
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OCTOBER FALL ART & CRAFT FESTIVAL PINK UP THE PACE 5K
The annual Fall Art & Craft Festival, hosted by the St. Augustine
The Pink Up The Pace 5K is a walk/run through St. Augustine
Art Association on Thanksgiving weekend, features more than 150
for breast cancer, with proceeds going to help local women with
artists offering painting, pottery, jewelry, glassware, sculpture, fiber
mammograms and treatments. To register online, go to
art, photography and mixed media. The event takes place at Francis
www.pinkupthepace.com.
Field, 29 W. Castillo Drive, downtown St. Augustine. Go to staugustineartfestival.com for more details.
CORN MAZE AND MORE Nine acres of a local farm in nearby Elkton becomes Sykes & Cooper
THE ANNUAL GREAT CHOWDER DEBATE.
Corn Maze each year, with live music, the maze, games such as a
Compete against other chowder cooks or sample the recipes at this
corn cannon, live animals and more. Cost is $13 for ages 3 to 64;
tasty fundraiser at Conch House Marina Resort benefitting Shriners
$11 for seniors and military with ID; and free for ages 2 and younger.
Hospitals for Children. The Annual Great Chowder Debate features
Admission is CASH ONLY.
over 30 local St. Augustine restauarnts competing for the “Best
Visit www.sycofarms.com/index.php/the-maze/ for more info.
Chowder” bragging rights in five different categories, Minorcan Conch Chowder, Minorcan Clam Chowder, New England Clam
GREEK FESTIVAL
Chowder, Seafood Chowder and Non-Seafood Chowder. Noon to
The St. Augustine Greek Festival celebrates all things Greek
4pm. Conch House Marina Resort, 57 Comares Ave, St. Augustine.
with food, music, dancing and heritage. The annual event is held
www.conch-house.com
at Francis Field, 29 W. Castillo Drive, downtown St. Augustine. Live music will be on stage throughout the weekend, with dance
NIGHTS OF LIGHTS
performances, a dance floor for the public, an outdoor marketplace,
Nov. 23-Jan. 31: The 26th Annual Nights of Lights opens on
children’s activities and more.
Saturday, Nov. 23rd during Light-Up! Night, a ceremony that
Go to www.stauggreekfest.com for more details.
includes live music in the Plaza de la Constitution, between King Street and Cathedral Place in downtown St. Augustine. The music will begin at 5:30 p.m., and the lighting ceremony will start at 6:30
NOVEMBER — JANUARY
p.m. Each year, former St. Augustine mayors gather to flip the switch during Light Up! Night. The City of St. Augustine’s giant tree in the
JACKSONVILLE JAGUARS FOOTBALL
Plaza is lit first, then all lights come on surrounding the area. Many
Every year, the Jaguars suit up and hit TIAA BANK Field, taking on
families start the holiday season with this tradition — going to
the Texans, the Titans, the Colts and other tough AFC teams in their
dinner downtown and watching as the lights are turned on. Nights of
quest to reach the playoffs. For game schedule and ticketing, go to
Lights, which includes more than 2 million lights on city buildings and
www.jaguars.com
businesses, continues through Jan. 31, 2020. Go to www.floridashistoriccoast.com/nights-lights
TAXSLAYER GATOR BOWL College football takes over TIAA Bank Field for a night in December
FEBRUARY
when exciting Taxslayer Gator Bowl comes to town, pitting an SEC team against an ACC or Big Ten opponent.
DONNA MARATHON WEEKEND
Visit www.taxslayergatorbowl.com for more information.
DONNA Marathon Weekend, which is held annually on the second
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weekend of February, attracts nearly 10,000 runners and supporters
during the Annual Florida’s Birding & Photo Fest. Nature lovers can
from all 50 states and more than 20 countries. 26.2 with DONNA, the
enjoy bird walks, kayak and boat tours, and photography workshops.
weekend’s main event held on Marathon Sunday, is the only marathon
Held each spring, most events take place at the Guana Tolomato
in the United States dedicated to breast cancer research, awareness
Matanzas National Estuarine Research Reserve in Ponte Vedra.
and care. There are ten individual events that make up the weekend including a 1-mile Fun Run, 5K, 10K, Half, Relay and Full Marathon. For
RHYTHM & RIBS FESTIVAL
more information, visit www.breastcancermarathon.com
Food, fun and music, at Francis Field, located in the heart of historic St. Augustine! Barbecue vendors, nationally touring bands, fun kids
MARCH
zone and the famous Kiss the Pig completion. For information and music lineup, visit www.rhythmandribs.net
ST. AUGUSTINE CELTIC MUSIC AND HERITAGE FESTIVAL Celebrate Celtic heritage and music at this annual event held each
MAY
March which includes international bands. The festival is held at Francis Field, 29 W. Castillo Drive, downtown St. Augustine. To
JACKSONVILLE JAZZ FESTIVAL
see the complete entertainment schedule and other details, go to
Held each May in the heart of downtown Jacksonville, this free
celticstaugustine.com
festival features three live entertainment stages, a free jazz clinic at the Ritz Theatre, a piano competition at the Florida Theatre, a sacred
THE PLAYERS CHAMPIONSHIP
jazz brunch at the Omni Jacksonville hotel and the Jazz Marketplace
Golf fans can watch some of the sport’s biggest names vie for the
— local artists, vendors and creators. Visit www.jacksonvillejazzfest.
title during THE PLAYERS Championship at TPC Sawgrass in Ponte
com for more information.
Vedra Beach. Previous winners include Tiger Woods, Henrik Stenson, Sergio Garcia and Rory McIlroy. Practice rounds, community events
JULY
and the championship competition make for a week of great golf. March 10-15, 2020. See www.theplayers.com for more information.
INDEPENDENCE DAY CELEBRATIONS Fireworks over the water! Enjoy thrilling pyrotechnic displays over
GATE RIVER RUN
the St. Johns River in Downtown Jacksonville or the bayfront of the
The National 15K championship is contested through downtown
historic Castillo de San Marcos in St. Augustine.
Jacksonville every March (a 5K is also available). Beginning and ending at TIAA Bank Field, the biggest test of the race comes at Mile
SEPTEMBER
8 — the Hart Bridge, also known as “The Green Monster.” Tackle that and the famous after-party awaits, with live music, free beer for
THE SING OUT LOUD FESTIVAL
participants and tons of fun! Visit www.gateriverrun.com for details.
The largest free music festival ever held in St. Johns County returns for three weekends in September — Hundreds of performances will take place at multiple music venues around St. Augustine, Florida in an
APRIL
epic celebration of local, regional and national singers, songwriters and musicians. Go to www.singoutloudfestival.com to stay updated.
FLORIDA’S BIRDING & PHOTO FEST Nature lovers can study the area’s wildlife habitats while photography buffs can improve techniques for capturing images
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THERE’S MORE… GET OUT AND EXPLORE Often known for its upscale, oceanside neighborhoods and lush golf course resorts, Ponte Vedra Beach offers a bit of something for everyone from live music and awardwinning restaurants to some of the state’s most diverse ecosystems. Come take a journey with us through this seaside community that’s located just 18 miles southeast of downtown Jacksonville and a short drive north from historic St. Augustine. The history of Ponte Vedra Beach is a bit hazy. The area remained sparsely populated through the late 19th century until around 1914 when the National Lead Company started mining for minerals in the sand. It’s been said that at the time there were as many mules as people in what became known as Mineral City. After World War I, the demand for minerals dropped and Ponte Vedra Beach became a target for real estate development. In 1929, developers descended upon the area and started building
an area similar to The Cloister
in Sea Island, Georgia.
It was at this time that the
small beach town
became known as Ponte Vedra
Beach. Today, Ponte Vedra Beach is considered one of the most luxurious and sophisticated travel destinations in the country — offering more than 150 holes of golf and miles upon miles of white, sandy beaches. Easily one of the most popular and recognizable events to be hosted in this coastal community is THE PLAYERS Championship. Held each spring since 1974, THE PLAYERS Championship tees off at the THE PLAYERS STADIUM Course, which is just a stone’s throw from the resort. The event, which is one of the PGA Tour’s signature events, brings an annual average of 200,000 spectators annually.
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PONTE VEDRA CONCERT HALL OFFERS UP LOCAL THEATRE AND NATIONALLY TOURING ACTS INCLUDING STAND UP COMEDIANS, CLASSICAL PIANISTS, INDIE BANDS, AND EVERYTHING IN BETWEEN.
The action at the infamous island green of the 17th hole is only part of the excitement THE PLAYERS serves up every year. It has to be experienced to be truly appreciated! Touted as the “ultimate golf vacation destination,” World Golf Village gives visitors a chance to be a part of golf history with a mission to celebrate golf and preserve the legacies of those who have made it great. Check out the World Golf Hall of Fame and Museum just minutes off I-95 in St. Augustine. Open year-round except for Thanksgiving and Christmas, the museum is only a small part of the World Golf Village experience. Award-winning championship courses include the King & Bear and the Slammer & Squire, as well as a plethora of on-site activities such as the IMAX Theater and dining at the famous Caddyshack Restaurant, opened by Bill Murray and his five brothers. If golf isn’t your thing, then head over to the Ponte Vedra Concert Hall on A1A. A multi-purpose performing arts venue set in a renovated church, PVCH (as it’s known by the locals) offers up local theatre and nationally touring acts including stand up comedians, classical pianists, indie bands, and everything in between. Just south of downtown St. Augustine, another popular performing arts venue rests in bucolic Anastasia State Park. The awardwinning, state-of-the-art St. Augustine Amphitheatre is a 4,100-seat venue that welcomes huge names in the music industry such as James Taylor, Bob Dylan and Alabama Shakes, as well as family-friendly theatre and even small-scale circuses. Chances are, no matter what time of the year you’re visiting, Ponte Vedra Concert Hall and St. Augustine Amphitheatre will have
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something exciting going on for everyone. For dining options off-property, Ponte Vedra boasts an eclectic array of eateries and watering holes: French bistros, upscale steakhouses, and craft cocktail bars abound throughout the area. Nona Blue is a great place to grab lunch, dinner, and to catch the big game. Located at the Sawgrass Village Shopping Center, Nona Blue welcomes the entire family. We love its “Mama’s Meatloaf” and Fried Artichokes. You can’t go wrong with the G-Mac & Cheese featuring fresh lobster, bacon, and rich cheese sauce. If you’re looking for fun, casual cuisine, with a view, try Lulu’s Waterfront Grille located at 301 Roscoe Blvd North. Accessible by boat or car, Lulu’s offers lunch and dinner with a full bar and live music. Famous for their Fried Shrimp Dinner and “Lulu’s Ponchatrain, Lulu’s is family friendly and a local favorite. Dine inside, or outside over the water and enjoy a beautiful sunset along the Intracoastal Waterway.
THE JACKSONVILLE JAGUARS ARE A HOT TICKET AFTER GOING ALL THE WAY TO THE AFC CHAMPIONSHIP GAME IN 2018 JACKSONVILLE’S MUSEUM OF SCIENCE AND HISTORY
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Restaurant Doro’s “New American” world-wide gastronomic offering is a sophisticated balance between nutrition and aesthetic presentation. Chef Christopher Polidoro has developed a reputation as an innovator in the industry, crafting cuisine unlike anything else in the region. Doro is a warm and inviting restaurant where the cutting edge cuisine and unique flavors are sure to impress patrons. You’ll find them at 106 1st Street in Neptune Beach. Other notable restaurants to be on the lookout for include Ruth’s Chris Steakhouse, Aqua Grill, Cantina Louie, Bonefish Grill, Two Dudes Seafood Restaurant, Kamiya 86, Mavi Waterfront Bar & Grill, Trasca & Co. Eatery, Cap’s on the Water, Le Macaron, Roy’s, South Kitchen & Spirits, The Fish Company, and Pusser’s Bar & Grill, Shopping options are endless here in Ponte Vedra. Sawgrass Village Shopping Center bills itself as the new,“Town Square” of Ponte Vedra Beach with award-winning restaurants, unique boutique shopping, art galleries, and more. Stop at Mon Amie Boutique for the latest in high-end ladies fashion, or Carla Shoes for an upscale mix of contemporary and classic shoes and accessories. Cutter & Cutter Fine Art is a big and beautiful gallery with the ability to display very large works from some of the world’s greatest artists. In all, Sawgrass Village Shopping Center is a 140,000 square foot walkable, vibrant, exciting, “people place” sure to enhance your visit to the area.
ST. AUGUSTINE-THE NATION’S OLDEST CITY As the saying goes, “24 miles of beaches and the rest is history.” Just a few miles south of Ponte Vedra, the “Nation’s Oldest City”, St. Augustine, exudes a playful charm created by a contradiction of old and new world Influences. Mixed together they create a refreshing mixture of antiquated romance, youthful vibrance, and Southern sweetness. Evidence of the magic and mystery of St. Augustine is revealed in more than 60 historic sites and attractions. Many of these points of interest are tucked along canopied roads of moss-draped oaks. Streets are lined by signature coquina cottages topped with red clay roofs. Two National Monuments reflect the prevalent Spanish and Minorcan heritage: The impenetrable Castillo de San Marcos (1695), the nation’s oldest masonry fortress, and Fort Matanzas (1742), which can be reached only by boat. Since 1903, visitors have discovered St. Augustine’s past at the Fountain of Youth Archaeological Park. Thought to be Ponce de Leon’s eternal spring, it is Florida’s oldest attraction. The Mission of Nombre de Dios (1565) is the location that started Christianity in the United States. Visitors can also see the remains of the 1808 City Gate that leads to the heart of the historic district. There are 45 spirited year-round celebrations of heritage and heroism in St. Augustine. Reenactments range from the 18th century royal transfer of office to Drake’s Raid in 1586. Another popular event is the reenactment of the 1740’s torchlit Spanish Night Watch. St. Augustine and the surrounding areas have an amazingly varied and rich fine arts environment. Working in every medium imaginable, art lovers can check out the work of more than 230 artists in galleries and shops around the city. The antiques scene is no less sparkling. St. Augustine alone has more than 50 antiques dealers displaying their one-of-a-kind treasures.
THE CASTILLO DE SAN MARCOS STANDS WATCH OVER THE OLD CITY OF ST. AUGUSTINE. ADDISON FITZGERALD PHOTO
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THE ST. AUGUSTINE AMPHITHEATRE IS A
The Colonial Quarter is a living theater
4,100-SEAT VENUE THAT
allowing visitors to see how early settlers
WELCOMES HUGE NAMES
went about their lives. Festivals are staged
IN THE MUSIC INDUSTRY
throughout the year and are fun, informative, and provide a perfect way for a family to learn history together. Looking for American alligators is another favorite pastime of visitors in Florida. The St. Augustine Alligator Farm on Anastasia Island opened in 1893 as the world’s first of its kind zoological park with the world’s only complete collection of crocodilians, snakes, monkeys, birds, and educational wildlife shows. Spend the day in this unique city with endless dining and shopping opportunities. Christe’ Blue is a celebrated haven for new items, boutique buyouts, hand selected vintage and contemporary upscale resale, and fashion accessories of all kinds. If you’re looking for a swimsuit, Nautilus at the Beach carries a variety of bikinis, tankinis, one-piece suits, and mix-and-match separates. Nationally respected, St. Augustine goldsmith, Joel Bagnal, provides custom design services and a line of elegant earrings and pendants to satisfy your special taste. Blue Water Jewelers has been serving the St. Augustine area community with designer jewelry and unique custom design sinse 2006. They are known for offering the world’s most beautiful cut diamonds directly from Antwerp, Belgium. Be sure and check out their selection of Breitling Watches and Forevermark Diamonds for the perfect gift. Ready for wine? Carrera Wine offers a unique experience for wine as it should be: simple, fun, and shared. While in St. Augustine, get out on the water, the opportunities are endless. One of our favorite choices is a chartered sailboat cruise from St. Augustine Sailing. Fishing trips are also available through Salt Run Fishing, J-Hook and Jodie Lynn Charters, and boat rentals, jet skis and more are offered by numerous vendors around town. We know you’ll enjoy the many varied and unique experiences that our “First Coast”
CHECK OUT THE WORLD GOLF HALL OF FAME AND MUSEUM JUST MINUTES OFF I-95 IN ST. AUGUSTINE.
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of Florida has to offer. 65
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southern classics. american standards. Wednesdays Kids Eat Free
Daily Happy Hour 3 PM - 6 PM
Weekend Brunch 10 AM - 3 PM
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NEW “SPIRITS” IN THE OLDEST CITY
ST. AUGUSTINE DISTILLERY
When you hear the words distillery or bourbon, your mind
will likely travel to the foothills of Kentucky, where 95 percent of the world’s bourbon is made, and it’s been that way since the late 1700s. Fast-forward hundreds of years. A band of St. Augustine, Florida locals, with a passion for craft spirits and distilling, established what would become one of the most popular attractions in Northeast Florida. Their goal wasn’t just to create highly sought-after spirits. They wanted to form a space that would allow for distilling, while giving the world a glimpse into the intricate spirit-creating operation. St. Augustine Distillery would embody a desire for tradition with a modern, Florida twist.
“ W E WA N T TO H E L P P EO P L E C R E AT E D E L I C I O U S, E ASY-TO - M A K E C O C K TA I L S W I T H O U R H O M E M I X O LO GY P RO G R A M , ‘ T H E TAST E O F ST . AU G U ST I N E . . “ St. Augustine Distillery was officially founded in 2014 and is housed within the historic, Florida Power & Light ice plant, the area’s first power and ice complex dating back to 1907. The building was purchased and restored, and is now a fully operational distillery more than a century after its original establishment. Since its inception, the St. Augustine Distillery has grown to employ more than 40 part, and full-time staff, including two full-time bottlers and five full-time production specialists, who make the coveted spirits. It continues to challenge tradition as a one-of-a-kind facility, producing Florida’s first-ever bourbon. It has become the most popular distillery tour in the United States with a 5.0 rating on Trip Advisor. Unique cocktails have been invented using their various styles of vodka, rum, gin, and – of course – bourbon. “We want to help people create delicious, easy-to-make cocktails with our home mixology program, ‘The Taste of St. Augustine,’” said Philip McDaniel, CEO and co-founder of St. Augustine Distillery. McDaniel strives to instill in people that craft cocktails aren’t just for ordering at an expensive bar. Using WRITTEN BY BY KARA POUND PHOTOS BY KATE GARDINER
Distillery products, patrons are taught that they can easily re-create classic favorites or new concoctions at home. 67
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Some of these creations can be sampled
other members of the Florida Craft Distillers
during the St. Augustine Distillery’s free
Guild, recognized the need for equal
tour. Patrons begin the tour in the museum,
rights for distilleries. Their dedication and
which highlights the history of the ice plant
persistence ultimately lead to a monumental
building and distilling in Florida. The tour
legislation change that allowed micro liquor
culminates with a cocktail tasting. The
distillers to sell and conduct tastings on site.
ever-knowledgeable tour guides masterfully
“It’s been challenging, but rewarding.”
create each blend on the spot. Small glasses
While some of St. Augustine Distillery’s
filled to the brim are then passed out for
first sales included vodka and gin, due to the
everyone to taste and enjoy. The tour group
short time it takes to refine these liquors,
is then invited into the gift shop where
a recent focus shift now puts bourbon in
spirits, mixers, bar tools, recipe books, and
the limelight. Refining their bourbon recipe
chocolates are waiting to be perused. Eager
from ingredients used, to how long the
shop attendants are also on standby to
blend ages, has been a tricky, but gratifying,
answer any and all questions.
mission. “The more time our spirits spend
These unique tasting experiences weren’t
in the barrel, the better they get,” explains
always legal, nor were the sales of bottled
McDaniel. While bourbon, by law, only needs
spirits on premises. “A few things that have
to age for two years, individual distillers may
surprised me over the years is that we’ve
choose to keep it encased much longer.
been leading the change for legislation,”
Bourbons gain their color and most of the
stated McDaniel. He, along with several
flavor profile from the charred oak barrels,
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so timing really is everything. The Distillery’s bourbon lineup now includes several unique creations. The first was the Double Cask, which is no longer available. Florida Straight, an 88-proof spirit that McDaniel considers to be the “new foundation of whiskey,” eventually replaced the Double Cask. The Port Finished Bourbon is created through collaboration with the San Sebastian Winery in which port wine barrels are utilized to create a malted bourbon with a smooth and semi-sweet finish. The Saint comes with a price tag of $200 and is the first-ever old fashioned-finished bourbon, and the four-year-aged Birthday Bourbon rounds out the list. Aside from the Double Cask, all bourbons can be found at the Distillery’s gift shop. Outside of creating some of the most sought-after spirits in the state, the St. Augustine Distillery also strives to be a good neighbor and an even better steward of the Ancient City. The establishment brought a new light to an otherwise dwindling part of town known as Lincolnville. This historic district was established by freed men and women following the Civil War, and now contains hundreds of historic buildings. With the Distillery’s large and popular presence, an interest in the Lincolnville area has increased, and trendy restaurants and businesses are taking advantage of the classic charm the
THE CREW THAT MAKES IT HAPPEN
area offers. The Distillery has also worked closely with Habitat for Humanity of St. Augustine, having donated thousands of dollars and hundreds of volunteer hours to build the area’s 138th home. The Sing Out Loud Festival, a multi-day music festival that occurs every September, also enjoys the Distillery as its presenting sponsor. Community involvement also includes several retail partnerships with vendors like Kookaburra, Hyppo, and three local chocolatiers. In recent years, the St. Augustine Distillery has become one of the most popular event venues in St. Augustine. From weddings to baby showers, the Distillery has created a trendy vibe that attracts celebrations from all over the country. Whether you’re visiting St. Augustine for a few days or enjoying a stay-cation, St. Augustine Distillery is a mustsee for Florida natives and visitors alike. Distillery fans can also enjoy its products at several partner bars including the adjacent Ice Plant Bar, Sawgrass Marriott Golf Resort & Spa, Colonial Oak properties, The St. Augustine Amphitheatre, Sunset Grille, A1A Ale Works, and more. The St. Augustine Distillery promises an experience unlike any other and invites you drop in, have a sip, and relish in the historic yet trendy charm that continues to draw in natives and travelers alike.
PHILIP MCDANIEL, CEO AND CO-FOUNDER
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GOING DEEP
OFFSHORE ANGLING ON FLORIDA’S H I STO R I C COA ST PHOTOS BY RYAN LEONARDY STORY BY BILL KENYON
Some newcomers to the area (and a few old timers too)
as often as others. Some cite expense as the reason;
fishing here in Northeast Florida. The truth is, our region
others say it’s too complicated. The reality is, it’s not as
of the Sunshine State boasts some of the best angling
expensive, or as complicated as one might think. Yes,
opportunities in the nation. Fresh water or salt water;
we in northeast Florida have to travel a bit further to the
inshore or offshore; power boat, flat bottom or kayak…the
deep water fish than much of the rest of Florida’s east
possibilities are seemingly endless.
coast. That requires a bit more effort (and fuel), but in turn
Today we will discuss offshore fishing, as it appears to 70
be the variety that many people don’t get to experience
find themselves wondering about the quality and variety of
indirectly helps preserve our fish stocks due to reduced
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fishing pressure. It also means the fishing grounds are
depths on the bottom or slightly above bottom. Fish
less crowded for your fishing party as compared with
are typically found around underwater structure such
much of the rest of Florida.
as man-made reefs and natural structure such as rocks,
Northeast Florida has a wide variety of offshore species that are targeted at different times of the year
ledges and natural livebottom reefs. According to local captain, Jason Hadjis, of J-Hook
with a wide variety of methods. Bottom fishing, for
Charters, some of the most popular species among local
structure or reef dwelling species, often provides for
offshore bottom fishermen are various members of the
shorter trips (mileage-wise) with fish caught at various
snapper family, triggerfish, grouper and cobia. 71
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Most bottom species have limited seasons and all have daily bag limits, so if you’re new to the sport, a charter trip with one of our local captains pays dividends in knowing what to target and how to go about it effectively and legally. Prices for an offshore bottom fishing trip on a local charter boat can range from $60 per person on larger, “head boat” or “party boat” types of vessels, which cater to large groups of fishermen, up to a range of $700-$2,500 per trip on a smaller, more private boat like the J-Hook, Jodie Lynn or Salt Run Fishing Charters, which typically accommodate 5 to 8 anglers comfortably, providing a more intimate experience. Local Captains, Bill Hoge and Darryl Lloyd, advise that weekends are usually more crowded and during the week the larger boats typically have lesser crowds. Prices will vary depending upon the duration of the trip—half day or full day—but the fun you’ll have and the memories you’ll bring home on any given day will be worth every penny. The fresh fish fillets are a nice added bonus. Trolling is another type of “Deep Sea” fishing we enjoy here off our Historic First Coast. Like bottom fishing, trolling targets a variety of different species in different conditions, near shore and offshore, but unlike bottom fishing, the trolling angler targets open ocean, migratory, “pelagic” species of fish, by pulling lures and baits (to mimic swimming bait) behind the boat. According to Captain Hadjis, his most popular target-fish when trolling include mahi-mahi (also known as dolphin or dorado), wahoo, sailfish and tuna. You can even hook into a big marlin off our coast, particularly in late spring. Pelagics pass through the area seasonally and are targeted accordingly. Again, the experience and knowledge of a local captain or guide is instrumental in learning the basics. Prices on trolling trips vary like bottom fishing trips, but when split
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among several members of a group, the price per person decreases accordingly and in most cases the fun increases with multiple members of the fishing party hauling in catches at the same time. For the most up to date information on rates and scheduling and what is biting at the moment, check out the websites of the local fishing fleet for details. One of the most common reasons visitors cite in choosing not to experience off-shore fishing is seasickness, and that is a valid one. Some folks have a problem with it; others don’t.
MANY LADIES ENJOY FISHING AS MUCH AS THE MEN.
BLACKFIN TUNA CAUGHT WHILE TROLLING OFF ST. AUGUSTINE
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WAHOO, A POPULAR PELAGIC SPECIES CAUGHT OFF OUR COAST PUT UP A GREAT FIGHT, BUT THIS ONE ULTIMATELY LOST THE BATTLE.
THE “KRISTA” OF SALT RUN FISHING CHARTERS HEADS OUT OF ST. AUGUSTINE INLET ADDSION FITZGERALD PHOTO
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Remedies —everything from a spoonful of pancake syrup, to an earplug in the left ear only, have been passed THIS ANGLERS GETS SOME
around as ways to combat it. The best
ASSISTANCE FROM THE
advice is to take precautions beforehand
CREW WHILE TRYING TO
if you think you are susceptible to
BRING IN A RED SNAPPER
motion sickness. Once it gets you, it’s
PHOTO:ADDSION
got you. It’s too late at that point to
FITZGERALD
avoid it, or to cure it, without going back to shore. There are many over the counter options, from Dramamine to the Transderm patch. Whatever option you choose, if this is an issue for you, do it in advance, often starting the evening before your trip. Also, keeping your eyes on the steady horizon and breathing fresh air (instead of heading inside for the cabin) will often reduce the effects. For those of us fortunate to live on, or to visit this beautiful Florida coastline, there are unlimited recreational options available for young and old alike. Don’t shortchange yourself by failing to experience one of Florida’s oldest and most exciting recreational opportunities. Get out on the water and enjoy the sport that Hemingway loved. At the least, you’ll take home a lifetime of memories. At best, you might just get hooked.
RED SNAPPER HARVEST IS LIMITED TO ONLY A FEW DAYS PER YEAR
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Less than 30 minutes from
taking a group of county residents on a
which officially became Trout Creek
downtown St. Augustine, driving along
kayak trip up and down Trout Creek, a
Park on May 6, 1992 and now belongs
State Road 16 to State Road 13, you’ll
tributary that feeds into the St. Johns
to the people of St. Johns County.
happen upon a sign for Collier Road in
River. A paddle along Trout Creek is
According to the display, the property
Orangedale. Trout Creek Community
a unique experience with a diverse
was originally comprised of 40 acres,
Center and Park, a rather unknown
range of wildlife on display from garfish
which was deeded over to pioneer,
locale in St. Johns County’s parks
and river otters to herons, egrets and
Joseph Pacetti, in 1945 by President
system, is the perfect place to launch a
other waterfowl. You might even spot
Harry S. Truman.
kayak — rain or shine, no matter what
an alligator or two as well as Florida
the tide says.
Snapping Turtles.
On this particularly temperate May
On the wall of the Trout Creek
Over the years, this beautiful piece of Old Florida has been a crab picking plant, a scallop processing plant,
morning, Park Naturalists Kelly Ussia
Community Center, a picture board
fish camp and today, a county park.
and AyoLane Halusky are on duty,
outlines the history of the property,
Boasting 16-and-a-half acres,
N AT U R E ON TROUT CREEK BY KARA POUND PHOTOS BY KATE GARDINER
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GLIDE 77
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Trout Creek Community Center and Park
trout before and a bass was the closest
by going out into the water,” Halusky
features a double boat ramp, boardwalk
fish he could associate it with.”
says. “Trout Creek is one of those rare
Stories and picture boards aside, Trout
bordering the canal and ramps, half-
Creek is one of the most serene kayaking
in the water and away from everything.
amphitheatre.
locales in the county as you’ll see from
When you visit Trout Creek, you’re
the photos from our recent trip. It’s truly
visiting the past.”
“The story goes like this, and stories
St. Johns County Park Naturalists
are subject to opinion, is that when
one of those spots where you can unplug
Bartram saw bass in the creek, he
from the digital world and take in the
regularly host kayaking excursions at
thought they were trout,” explains
natural landscape around you.
Trout Creek. Sign up for the Parks and
“The biggest thing is that because of
Halusky of how Trout Creek got its name
78
places where you can feel like you’re out
mile nature trail and small outdoor
Recreation newsletter by emailing
from first American born naturalist,
our disappearance of wild spaces, we
sjcparksandrec@sjcfl.us or visiting the
William Bartram. “He had never seen a
need to simulate wilderness experiences
county’s website: www.sjcfl.us.
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“
T H E B I G G EST T HING IS T H AT B E CAU S E OF OUR D I SA P P E A RA N C E O F W ILD S P A C ES, W E N E E D TO S I M UL ATE W I L D E R N ESS E X P E R I E N C ES BY G O I N G O U T I N TO T H E WATER
“
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TROUT CREEK IS LOCATED AT 6795 COLLIER ROAD, IN ST. AUGUSTINE, 32092. IT IS A 16.5 ACRE PASSIVE PARK THAT IS FREE OF CHARGE TO ALL VISITORS. THE SITE FEATURES A DOUBLE BOAT RAMP WITH HANDY ACCESS TO TROUT CREEK AND THE ST. JOHNS RIVER.
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SHOPPING CENTER
. E N I D . P SHO
. X A REL
sawgrassvillagepvb.com 84
Located on A1A in Ponte Vedra Beach. Just 20 scenic miles north of St. Augustine, or 3 miles south of JTB.
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