Portfolio | East & Co. by Ayesha Haroon

Page 1

P R O J E C T S

P O R T F O L I O

by A Y E S H A

H A R O O N


P R O J E C T S

P O R T F O L I O

Clients & Projects


P R O J E C T S

01

P O R T F O L I O

KEY AREAS OF DESIGN: P U B L I C AT I O N / D I G I TA L M E D I A / PA C K A G I N G / P H O T O G R A P H Y


01 P

R O J E C T S

P O R T F O L I O

Digital media design, photography and packaging for KOEL shop.


01 P

R O J E C T S

P O R T F O L I O


01 P

R O J E C T S

P O R T F O L I O


02

P R O J E C T S

P O R T F O L I O

KEY AREAS OF DESIGN: P U B LI CAT I O N / P RO J E C T R EP O RT


02 P

R O J E C T S

P O R T F O L I O

Project Report for the Community World Service Asia - a humanitarian and development organization, registered in Pakistan, head-quartered in Karachi & implementing initiatives throughout Asia.


02 P

R O J E C T S

P O R T F O L I O


02 P

R O J E C T S

P O R T F O L I O


P R O J E C T

03

S

P O R T F O L I O

KEY AREAS OF DESIGN: I L L U S T R AT I O N / D I G I TA L D E S I G N / M E R C H A N D I S E / E V E N T S


03 P

R O J E C T S

P O R T F O L I O

A revolutionary platform for discovering and streaming Pakistani music.


03 P

R O J E C T S

P O R T F O L I O


04

P R O J E C T S

P O R T F O L I O

KEY AREAS OF DESIGN: B R A N D I N G / D I G I TA L M E D I A / N E W S L E T T E R S / A D V E R T I S E M E N T


04 P

R O J E C T S

P O R T F O L I O

aer is a blowdry bar based in Kensington, London.


04 P

R O J E C T S

P O R T F O L I O


P R O J E

05

C T S

P O R T F O L I O

KEY AREAS OF DESIGN: B R A N D I N G / D I G I TA L M E D I A / M E R C H A N D I S E / E V E N T S


05 P

R O J E C T S

P O R T F O L I O

Branding, Publication and Digital media design for ARTNOW’s Art section at KLF, 16.


05 P

R O J E C T S

P O R T F O L I O


05 P

R O J E C T S

P O R T F O L I O


P

KEY

R

I LL U S T R AT I O N

O J E C T S

P O R T F O L I O

AREAS

OF

DESIGN: /

ED I T O R I A L

06


06 P

R O J E C T S

P O R T F O L I O

Cover story visual for the Herald Magazine. Issue: November 2015


06 P

R O J E C T S

Team portrait for the Herald Magazine.

P

May 2016

O R T F O L I O


06 P

R O J E C T S

P O R T F O L I O

Cover story visual for the Herald Magazine. Issue: November 2016


P

KEY AREAS OF DESIGN:

R

I L L U S T R AT I O N / D I G I TA L M E D I A / M E R C H A N D I S E / E V E N T S

O J E C T S

P O R T F O L I O

07


07 P

R O J E C T S

P O R T F O L I O

The Lahore Music Meet (LMM) is a two-day event dedicated to the celebration and critique of music in Pakistan. LMM aims to bring together enthusiasts, artisans, artists, patrons, industry representatives and academics to initiate dialogue on the developments in music and their shortcomings.


06 P

R O J E C T S

P O R T F O L I O


06 P

R O J E C T S

P O R T F O L I O


P

KEY AREAS OF DESIGN:

R

P U B L I C AT I O N / D I G I TA L M E D I A / I N V I T E S / D I S P L AY

O J E C T S

P O R T F O L I O

08


08 P

R O J E C T S

P O R T F O L I O

Invites, emailers, window displays, artwork labels, branding collateral and social media design for the KOEL Gallery, Karachi.


08 P

R O J E C T S

P O R T F O L I O


08 P

R O J E C T S

P O R T F O L I O

Invite and catalogue for KOEL Gallery’s 8th Anniversary Show : Taqseem.


P R O J E C T

09

S

P O R T F O L I O

KEY AREAS OF DESIGN: I L L U S T R AT I O N / D I G I TA L M E D I A / M E R C H A N D I S E / E V E N T S


09 P

R O J E C T S

P O R T F O L I O

TEDx KARACHI 2014 Event branding and digital media design done for the TEDx Karachi 2014 - held at the Arts Council, Karachi. The theme for the year being : Rise Above.


09 P

R O J E C T S

P O R T F O L I O


09 P

R O J E C T S

P O R T F O L I O

TEDx KARACHI 2015 Event branding and digital media design done for the TEDx Karachi 2015.


09 P

R O J E C T S

P O R T F O L I O


P

KEY

R

P U B LI CAT I O N

O J E C T S

P O R T F O L I O

AREAS

OF

DESIGN: /

W EB S I T E

D E S I G N

10


10 P

R O J E C

S

Pi Social is a concept based cafe in Karachi. It consists of three distinct spaces :

P

1) Veranda

T

O R T F O L I O

2) The Boardgame Lounge 3) Pi & Co.


P

KEY AREAS OF DESIGN:

R

I L L U S T R AT I O N / D I G I TA L M E D I A / M E R C H A N D I S E / I N T E R I O R D E S I G N

11

O J E C T S

P O R T F O L I O

&


11 P

R O J E C

S

Pi Social is a concept based cafe in Karachi. It consists of three distinct spaces :

P

1) Veranda

T

O R T F O L I O

2) The Boardgame Lounge 3) Pi & Co.


11 P

R O J E C T S

P O R T F O L I O


P

KEY

R

P U B LI CAT I O N

O J E C T S

P O R T F O L I O

AREAS

OF

DESIGN: /

W EB S I T E

D E S I G N

/

S TAT I O N ERY

D E S I G N

12


12 P

R O J E C T S

P O R T F O L I O

doctHERs is a novel, digital healthcare platform that connects female doctHERs to health consumers in real-time while leveraging online technology.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.