2016 National Conference Delegate Handbook

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DELEGATE HANDBOOK


2 | 2016 National Fair Trade Conference | Delegate Handbook


DELEGATE HANDBOOK TABLE OF CONTENTS Conference Sponsors 4 Schedule 6 Session Overviews

Marketing Fair Trade 9 Updates and Developments in Fair Trade 9 Advocacy and Outreach 9 Retail: Building Connections 10 Climate Change, Fair Trade and Sustainability (Part 1: The Context) 10 Fair Trade Campuses 10 The World of Handmade 10 Climate Change, Fair Trade and Sustainability (Part 2 – Our Response) 10 New Designation Programs: Fair Trade Events, Workplaces, and Faith Groups 11 CFTN Strategic Plan Review 11 Fair Trade 101 12 Sourcing and Distribution 12 Trade Policy 13 Fair Trade Towns 13 Fair Trade Schools 13 Food Services in Canada 13 Fair Trade for the Global North 13 Building Fair Trade Communities 14 Magasins du Monde (World Shops) 14 Collaboration Within the Movement 15 Fairtrade Sourcing Program (FSP) Roundtable 15 Fair Trade Ambassadors 16 Tea 17 Spices 18 Clothing 18 Chocolate 19 Wine 19 Fresh Fruit 19 Speaker Bios 21

THE FORT GARRY HOTEL CONFERENCE CENTRE FLOORPLAN

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PRESENTING SPONSOR

PARTNER SPONSORS

PLATINUM SPONSOR

GOLD SPONSORS

SILVER SPONSORS THE FRESH CARROT.CA

BRONZE SPONSORS

IN-KIND SPONSORSHIP PROVIDED BY

Program undertaken with the financial support of the government of Canada provided by Global Affairs Canada

Support provided by the Canadian Home Economics Foundation Canadian Home Economics Foundation

4 | 2016 National Fair Trade Conference | Delegate Handbook

La Fondation canadienne Pour l’Économie familiale


e g n e l l a h c e d a r t r i World Fa 13 – 15 May 2016

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THURSDAY PLENARY BREAKFAST 7:00 to 8:30 am GRAND BALLROOM WELCOMING NOTES 8:45 to 9:15 am Grand Ballroom

KEYNOTE: MARIA PACHECO, KIEJ DE LOS BOSQUES CO-OPERATIVE Grand Ballroom from 9:15 to 10:00 am

BREAKOUTS 2:45 to 4:00 pm • THE WORLD OF HANDMADE – ASSINIBOINE BALLROOM • CLIMATE CHANGE, FAIR TRADE AND SUSTAINABILITY (PART 2: OUR RESPONSE) – SELKIRK BALLROOM • NEW DESIGNATION PROGRAMS: FAIR TRADE EVENTS, WORKPLACES, AND FAITH GROUPS – ASSINIBOINE B

BREAK 4:00 to 4:15 pm MAIN FOYER PLENARY 4:15 to 5:15pm CFTN STRATEGIC PLAN REVIEW

BREAK 10:00 to 10:30 am MAIN FOYER

Grand Ballroom

BREAKOUTS 10:30 to 11:45 am

WALK TO THE CANADIAN MUSEUM FOR HUMAN RIGHTS 5:45 to 6:00 pm

• MARKETING FAIR TRADE – ASSINIBOINE BALLROOM • UPDATES AND DEVELOPMENTS IN FAIR TRADE – SELKIRK BALLROOM • ADVOCACY AND OUTREACH – ASSINIBOINE B

BREAK 5:15 to 5:45 pm

ENJOY A GLASS OF FAIRTRADECERTIFIED WINE FROM HOUSE OF MANDELA WINES 6:00 to 6:45 pm

LUNCH 11:45 to 1:00 pm GRAND BALLROOM

DINNER 6:45 to 8:15 pm

BREAKOUTS 1:00 to 2:15 pm

ADDRESS FROM PREMIER GREG SELINGER 6:45 PM

• RETAIL: BUILDING CONNECTIONS – ASSINIBOINE BALLROOM • CLIMATE CHANGE, FAIR TRADE AND SUSTAINABILITY (PART 1: THE CONTEXT) – SELKIRK BALLROOM • FAIR TRADE CAMPUSES – ASSINIBOINE B

BREAK 2:15 to 2:45 pm MAIN FOYER 6 | 2016 National Fair Trade Conference | Delegate Handbook

KEYNOTE: TUKWINI MANDELA, HOUSE OF MANDELA WINES Canadian Museum for Human Rights from 7:45 to 8:15 pm

END OF EVENING 10:00 pm

FRIDAY PLENARY BREAKFAST 7:00 to 8:30 am GRAND BALLROOM WELCOMING NOTES 8:45 to 9:00 am Grand Ballroom

KEYNOTE: LISA ZENTNER, FAIRTRADE CANADA Grand Ballroom from 9:00 to 9:15 am

KEYNOTE: BENY MWENDA, TANZANIA SOCIETY OF AGRICULTURAL EDUCATION AND EXTENSION Grand Ballroom from 9:15 to 10:00 am

BREAK 10:00 to 10:30 am MAIN FOYER BREAKOUTS 10:30 to 11:45 am • FAIR TRADE 101 – ASSINIBOINE BALLROOM • SOURCING AND DISTRIBUTION – SELKIRK BALLROOM • TRADE POLICY – ASSINIBOINE B • FAIR TRADE TOWNS – ASSINIBOINE A

LUNCH 11:45 to 1:00 pm GRAND BALLROOM


BREAKOUTS 1:00 to 2:15 pm • FAIR TRADE SCHOOLS – ASSINIBOINE BALLROOM • FOOD SERVICES IN CANADA – SELKIRK BALLROOM • FAIR TRADE FOR THE GLOBAL NORTH – ASSINIBOINE B • BUILDING FAIR TRADE COMMUNITIES – ASSINIBOINE A

BREAK 2:15 to 2:45 pm MAIN FOYER BREAKOUTS 2:45 to 4:00 pm • MAGASINS DU MONDE (WORLD SHOPS) – ASSINIBOINE BALLROOM • COLLABORATION WITHIN THE MOVEMENT – SELKIRK BALLROOM • FAIRTRADE SOURCING PROGRAM (FSP) ROUNDTABLE – ASSINIBOINE B • FAIR TRADE AMBASSADORS – ASSINIBOINE A

BREAK 4:00 to 5:30 pm FOOD AND DRINKS Crystal Ballroom from 5:30

ADDRESS FROM FAIR TRADE MANITOBA Crystal Ballroom from 6:30 to 7:00 pm

PEACEFUL VILLAGE DRUMMERS Crystal Ballroom from 7:00 to 8:00 pm

SATURDAY

TRADESHOW

PLENARY

WORLD SOCIAL FORUM ROUNDTABLE

BREAKFAST 7:00 to 8:30 am GRAND BALLROOM WELCOMING NOTES 8:45 to 8:50 am

Grand Ballroom from 12:00 to 4:00 pm

Assiniboine Ballroom from 1:00 to 2:00 pm

POST-CONFERENCE SOCIAL

Grand Ballroom

The Palm Lounge, The Fort Garry Hotel 4:30 pm onward

KEYNOTE: RUDI DALVAI, WORLD FAIR TRADE ORGANIZATION

END OF CONFERENCE 8:00 pm

Grand Ballroom from 8:50 to 9:05 am

BREAKOUTS 9:15 to 10:30 am • TEA – ASSINIBOINE BALLROOM • SPICES – SELKIRK BALLROOM • CLOTHING – ASSINIBOINE B

BREAK 10:30 to 10:45 am MAIN FOYER BREAKOUTS 10:45 to 12:00 pm • CHOCOLATE – ASSINIBOINE BALLROOM • WINE – SELKIRK BALLROOM • FRESH FRUIT – ASSINIBOINE B

FORMAL SCHEDULE ENDS 12:00 pm

END OF EVENING 10:00 pm

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8 | 2016 National Fair Trade Conference | Delegate Handbook

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SESSION OVERVIEWS THURSDAY KEYNOTE ADDRESS

MARIA PACHECO, KIEJ DE LOS BOSQUES CO-OPERATIVE Grand Ballroom 9:15 to 10:00 am

MARKETING FAIR TRADE Assiniboine Ballroom from 10:30-11:45 am

M

ost would accredit the start of fair trade to when Edna Ruth Byler visited a sewing class in Puerto Rico, where she discovered the disconnect between producers—and their ability to earn a living—and consumers. That was 1946. From its humble beginnings working with craft and clothing producers, the fair trade movement has come a long way. And people remain at the heart of it. Maria Pacheco shares her perspective on the movement and the meaning it has for Guatemalan producers.

UPDATES AND DEVELOPMENTS IN FAIR TRADE

ADVOCACY AND OUTREACH Assiniboine B from 10:30-11:45 am

Selkirk Ballroom from 10:30-11:45 am Marketing and selling fair trade products can be a tough business. Fair trade brands often represent smaller or unknown companies, while fair trade as a concept is not always understood by the general consumer. How do we change that? How do we get people to see and understand what fair trade is? We will discuss strategies for consumer engagement, as well as best practices for marketing socially responsible products. • Lisa Zentner, Fairtrade Canada • Alba Botha, Cape Wine Match

This session will explore recent developments and achievements in the fair trade world, from 50 percent producer representation at Fairtrade International, to a new focus on climate change and the opening up of new labelling initiatives, such as Fairtrade Brazil. We will explore value additions at origin by looking at examples in sugar and coffee, the growth of the Small Producers Symbol, and the launch of a WFTO Guarantee System. We will also look at key priorities for the year ahead.

In the end, advocacy is about engaging people with complex issues and influencing institutional change. This session will explore different ways in which advocacy work is undertaken. Topics will include theories of change, grassroots and grasstops engagement, and movement building. • Sasha Caldera, EWB Canada • Dana Geffner, Fair World Project

• Éric St-Pierre, Association québécoise du commerce équitable (AQCÉ) • Krista Pineau, CFTN

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SESSION OVERVIEWS THURSDAY RETAIL: BUILDING CONNECTIONS Assiniboine Ballroom from 1:00 to 2:15 pm We are seeing real change in ethical consumption in Canada right now. Retailers supporting fair trade are seeking new ways to engage fair trade consumers—to win both their hearts and minds. For Canadians, to expand benefits for producers in developing countries, we need to continue to grow the consumer base for Fairtrade products. We must also build stronger connections between consumers and the retailers. This panel will explore practical solutions in creating strong links between retail, civil society, and businesses involved in the fair trade movement. • John Marron, Fairtrade Canada • Kelly Herdin, Federated Co-operatives •Tom Hanlon Wilde, La Siembra (Camino) • Zachary Haigh, Pomme Natural Market • Julie Sage, Fair Trade Vancouver

CLIMATE CHANGE, FAIR TRADE AND SUSTAINABILITY (PART 1: THE CONTEXT)

impact on producer partners and the positive role fair trade relationships can have to mitigate losses. • Monika Firl, Cooperative Coffees • Dana Geffner, Advocacy Lead, Fair World Project • Jo-Ellen Parry, Climate Change Adaptation Lead for IISD • Carol Thiessen, Senior Policy Advisor, Canadian Foodgrains Bank

FAIR TRADE CAMPUSES Assiniboine B from 1:00 to 2:15 pm The University of British Columbia became Canada’s first Fair Trade Campus in January 2011. As of today, we now have 13 Fair Trade Campuses and counting. In this session we will discuss where we are at and where we can go! • Mélissa Dubé, Fairtrade Canada • Mark McLaughlin, Simon Fraser University • Pavel Reppo, Engineers Without Borders Canada • Dustin Johnson, Dalhousie University/CFTN

Selkirk Ballroom from 1:00 to 2:15 pm

THE WORLD OF HANDMADE

This is the first half of a two-part session. The second half will follow in the same room after the break. This session will set the context for the discussion—ranging from the magnitude of climate change and a report on COP21, to the global

Handmade artisanal products helped form the foundation of what the fair trade movement is today. What does it mean for a handmade product to be fair trade? How do fair trade principles translate to

10 | 2016 National Fair Trade Conference | Delegate Handbook

Assiniboine Ballroom from 2:45 to 4:00 pm

artisan work? And what does this look like on the ground? Renee Bowers of the Fair Trade Federation will give a glimpse into the world of handmade products, the artisans who make them, and the fair trade organizations who are deeply dedicated to supporting their work. She will describe the purchasing practices and long-term relationships that form the core of the fair trade model, and explore ways in which these practices have a deep impact on the lives and livelihoods of artisans around the world. • Renee Bowers – Fair Trade Federation

CLIMATE CHANGE, FAIR TRADE AND SUSTAINABILITY (PART 2 – OUR RESPONSE) Selkirk Ballroom from 2:45 to 4:00 pm This is the second half of a two-part session, with the first half scheduled in the same room before the break. This follow-up session will examine some of the specific work underway within the presenters’ respective networks: increasing popular knowledge and action for greater climate awareness in Manitoba, promoting more resilient supply chains and more collaborative partnerships within fair trade supply, and ultimately, implementing a broad-based “good soils” campaign that creates a solid foundation for


SESSION OVERVIEWS THURSDAY more “climate friendly” production at home and abroad. We will round off this two-part session by looking at points of collaboration between fair, organic, local and sustainable agendas. • Monika Firl, Cooperative Coffees • Susan Lindsay, Climate Change Connection, Winnipeg • Jo-Ellen Parry, Climate Change Adaptation Lead for IISD (International Institute for Sustainable Development) • Carol Thiessen, Senior Policy Advisor, Canadian Foodgrains Bank

NEW DESIGNATION PROGRAMS: FAIR TRADE EVENTS, WORKPLACES, AND FAITH GROUPS

DINNER AND KEYNOTE ADDRESS

TUKWINI MANDELA, HOUSE OF MANDELA WINES The Canadian Museum for Human Rights from 5:45 to 10:00 pm

T

ukwini joins us from South Africa. She will speak about the importance of fair trade within the wine industry and what it means to House of Mandela Wines. Manitoba Premier Greg Selinger will also speak.

Assiniboine B from 2:45 to 4:00 pm With the growth and success of Fair Trade Towns, Campuses, and Schools, the time to expand is here! While Fair Trade Events soft launched last year, Fair Trade Workplaces and Fair Trade Faith Group programs will be new additions. Join this session to be a part of their formation. • Mélissa Dubé, Fairtrade Canada

PLENARY SESSION: CFTN STRATEGIC PLAN REVIEW Grand Ballroom from 4:15 to 5:15 pm The Canadian Fair Trade Network launched its first strategic plan in January of 2013. It’s been two years, and we’ve grown considerably since then: It’s time for a refresh. Jessica will run through our new strategic plan and where we’re looking to go in the coming years. The room will be broken up to allow discussion on a wide variety of topics. • Jess Frank, CFTN

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SESSION OVERVIEWS FRIDAY KEYNOTE ADDRESS

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KEYNOTE ADDRESS

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air trade provides us with opportunities to use our collective voice to advocate for global change. It also provides us with new avenues to grow LISA ZENTNER, FAIRTRADE CANADA business, work with governments, and educate consumers – all with the goal Grand Ballroom of creating more sustainable lives for world farmers and workers. Through from 9:00 to 9:15 am programs, national promotions and global campaigns, Fairtrade is actively pursuing its mission in Canada by working with fair trade leaders to create meaningful impact and highlight the “fair” in fair trade.

BENY MWENDA, TANZANIA SOCIETY OF AGRICULTURAL EDUCATION AND EXTENSION Grand Ballroom from 9:15 to 10:00 am

eny will be speaking about the role of agriculture and fair trade craft entrepreneurship in rural community development in Tanzania. Changing weather patterns and pressures on land use require rural villagers to generate multiple streams of income to support poverty reduction. Training in fair trade craft entrepreneurship supports cultural preservation, capacitybuilding, and spin-off benefits for women’s and youth groups, which all lead to improved food security.

FAIR TRADE 101

SOURCING AND DISTRIBUTION

Assiniboine Ballroom from 10:30 to 11:45 am

Selkirk Ballroom from 10:30 to 11:45 am

The fair trade movement has grown and evolved a great deal over the years. It has a long and rich history of putting people first. Éric St-Pierre will run through an introduction to the movement through pictures and story. As a photojournalist, Éric has spent a considerable amount of time with producers in countries all over the world.

Supply chains are what enable products to move from their place of production to their place of purchase. They are often long and convoluted with little transparency. Fair trade is about shining some light on those supply chains, and ensuring that they are fair from top to bottom. Even through fair trade, however, sourcing product internationally comes with its challenges. This session will explore those challenges and highlight a few of the opportunities that fair trade presents us.

• Éric St-Pierre, Association québécoise du commerce équitable (AQCÉ)

• Tim Reeve, Reeve Consulting • Kirsten Cole, Fairtrade Canada • Jennifer Williams, goodfood2U

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SESSION OVERVIEWS FRIDAY TRADE POLICY

FAIR TRADE SCHOOLS

Assiniboine B from 10:30 to 11:45 am

Assiniboine Ballroom from 1:00 to 2:15 pm

FAIR TRADE FOR THE GLOBAL NORTH Assiniboine B from 1:00 to 2:15 pm

In a world where billions of dollars circulate daily in the exchange of international goods, the policies that regulate these transactions can shape our world. Policies affect what we can and can’t do, creating opportunity for some— and disadvantage for others. This session will explore how advocacy organizations, traders, and producers can work together on transforming trade policy—to put small-scale producers at the forefront of true system change.

With the launch of Fair Trade Schools in January 2015, it’s an exciting time for the Program. This session will explore student leadership and tangible steps schools can take on their journey to becoming a Fair Trade School and how to develop the program even further.

• Dana Geffner, Fair World Project • Bená Burda, Maggie’s Organics • Monika Firl, Cooperative Coffees

Selkirk Ballroom from 1:00 to 2:15 pm

FAIR TRADE TOWNS Assiniboine A from 10:30 to 11:45 am The Fair Trade Towns Program is almost 10 years old in Canada, and while we have 21 designated municipalities, there is much to be done. This session will cover best practices, review how Towns can be leaders, and how we can encourage sustainable changes in purchasing policies.

• Mélissa Dubé, Fairtrade Canada • Bruce Morton, Fair Trade Barrie/CFTN • Cathy Chalmers, Stonewall Collegiate • Tyler Moran, Gimli High School

FOOD SERVICES IN CANADA Food service companies are the backbone of most food offerings at universities, municipalities, hospitals, schools, and many more public and private sector operations. Changing our global food systems to be more fair and sustainable must therefore start with them. This session will explore issues and opportunities within the sector. • Tim Reeve, Reeve Consulting • Michael Yarymowich, Aramark

The fair trade movement has for the most part focused solely on internationally produced goods. Advocates work to protect farmers, workers and artisans in the developing world—however, there are many challenges to be addressed at home. The idea of domestic fair trade has been discussed for many years, but in Canada we’re still in the beginning stages. There are a number of examples of domestic collaboration between various supply-chain stakeholders. This session will look at these examples to see how we can best move forward in Canada. Jason will speak about domestic fair trade in agriculture, Bená will speak about domestic fair trade in apparel, and Dana will speak about domestic fair trade certification schemes and what other countries such as Brazil and Italy are doing already. • Jason Freeman, Farmer Direct Co-operative • Bená Burda, Maggie’s Organics • Dana Geffner, Fair World Project

• Mélissa Dubé, Fairtrade Canada • Bruce Morton, Fair Trade Barrie/CFTN • Robert McKinnon, Fair Trade Hudson • Lia Walsh, Fair Trade Ottawa Équitable/CFTN 13


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SESSION OVERVIEWS

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Your Source For Everything Fair Trade. 230 Osborne Street, Winnipeg MB

BUILDING FAIR TRADE COMMUNITIES Assiniboine A from 1:00 to 2:15 pm

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We believe Fair Trade and organic certification is about creating an improved quality of life and an improved standard of living for workers.

Your Source For Everything Fair Trade. 230 Osborne Street, Winnipeg MB (P) 204 489 3737

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We believe Fair Trade and organic certification is about creating an improved quality of life and an improved standard of living for workers.

14 | 2016 National Fair Trade Conference | Delegate Handbook

Getting a Fair Trade Town campaign started and working towards designation can be a lot of work. Keeping momentum after designation can be even tougher. This session will look at what comes after designation: How do we keep and build momentum? How do we bring on new volunteers? What systems and processes can be put in place to ensure the long-term sustainability of the group? How can we turn a campaign or group into an organization? We’ll look at what becoming a non-profit looks like, including: bringing on a board of directors, adopting a constitution and bylaws, planning AGMs, and securing funds to support your efforts. • Avery Gottfried, Fair Trade Vancouver/CFTN • Rafik Riad, The Fair Trade Show/Fair Trade Toronto • Robert McKinnon, Fair Trade Hudson

MAGASINS DU MONDE (WORLD SHOPS) Assiniboine Ballroom from 2:45 to 4:00 pm Magasins du Monde (World Shops) are fair trade social enterprises that have been successfully run by students in Quebec schools and colleges for the past 10 years. This is an opportunity to learn from the project’s leaders. As part of the panel, students aged 13 to 19 will represent three schools with over 10 years of educational work in fair trade. Come and meet the people that make the Magasins du Monde (World Shops) a reality throughout the province of Quebec. Ask them how they successfully manage student board meetings, marketing strategies and educational stunts about fair trade in their schools. • Jennifer Robillard, Oxfam-Québec • Catherine Caron, Oxfam-Québec • Students and teachers from • Collège L’Assomption: Madalina-Diana Baciu,


FRIDAY Raphaël Méthot, Myriam Brouillette-Paradis • École secondaire Ozias-Leduc: David Morin, Émile Chapdelaine, Isabelle Savaria • Cégep de Sorel-Tracy: Mohamed Laddi, Laurie- Anne Dansereau, Jacques Gauthier

COLLABORATION WITHIN THE MOVEMENT

We fair trade.

Selkirk Ballroom from 2:45 to 4:00 pm The fair trade movement is made up of a diverse mix of stakeholders, from businesses and certification bodies to grassroots organizers and advocates. With an array of so many moving parts, it can be a challenge to collaborate and build. This session will look at these challenges and explore ideas for moving forward. • Avery Gottfried, Fair Trade Vancouver/CFTN • Jessica Frank, CFTN

FAIRTRADE SOURCING PROGRAM (FSP) ROUNDTABLE Assiniboine B from 2:45 to 4:00 pm The Fairtrade Sourcing Programs (FSP) were introduced by Fairtrade International in 2014. The programs apply to Fairtrade cocoa, sugar, and cotton, with the goal of increasing Fairtrade sales for farmers of these products, which have struggled to sell sizeable amounts on Fairtrade terms. The programs offer companies and retailers a way to engage with Fairtrade at a sourcing level rather than through certification of individual end use products. Fairtrade Canada has been reviewing the FSP model and holding consultations with its stakeholders over the last two years. At this roundtable session, we will present the final proposed options and a recap of how we got to this point. Participants will be encouraged to engage actively in this open forum session.

Chartwells is proud to continue working with the Canadian Fair Trade Network and our partners to support fair trade initiatives on campuses across Canada. Together, let’s continue to build momentum. Choose, promote and fair trade on your campus.

• Kirsten Cole, Fairtrade Canada 15


FRIDAY FAIR TRADE AMBASSADORS Assiniboine A from 2:45 to 4:00 pm With so many incredible leaders within the Canadian fair trade movement, how do we continue to grow? How do we support and equip advocates? And how do we expand its scope? This session will dive into the development of a Fair Trade Ambassador Program, and what it could look like. • Mélissa Dubé, Fairtrade Canada

ADDRESS FROM FAIR TRADE MANITOBA Crystal Ballroom from 6:30 to 7:00 pm Doors open at 5:30 for drinks and food Manitoba has been a hotbed for fair trade activity for many years. We’ll hear a little bit about Winnipeg’s efforts to become a Fair Trade City. We’ll also learn about campuses and schools that are working towards becoming designated.

Choose sustainable. Choose traceable. Choose wild.

• Zack Gross, Fair Trade Manitoba/MCIC

PEACEFUL VILLAGE DRUMMERS

Protect our oceans and fish stocks for future generations.

Crystal Ballroom from 7:00 to 8:00 pm Peaceful Village is a group of young drummers under the auspices of the Manitoba School Improvement Program. They’ve come from disadvantaged communities— indigenous and migrant—to build peaceful and inclusive neighbourhood relations in the City of Winnipeg.

CERTIFIED SUSTAINABLE SEAFOOD

Look for the MSC blue label on fish and seafood products.

16 | 2016 National Fair Trade Conference | Delegate Handbook

MSC

www.msc.org

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SATURDAY CANADIAN FAIR TRADE NETWORK ANNUAL GENERAL MEETING (AGM) Assiniboine B from 7:30 to 8:30 am The CFTN will hold its AGM in advance of the regular conference schedule on Saturday, February 20. All are welcome. We will look back on 2015, review the CFTN’s annual report and finances, and carry out elections. We encourage all delegates to become a member of the CFTN by registering online: cftn.ca/membership • Zack Gross, President of CFTN’s Board of Directors

KEYNOTE ADDRESS

A pause for thought.

ERA Bistro Une pause, une pensée.

RUDI DALVAI, WORLD FAIR TRADE ORGANIZATION Grand Ballroom from 8:50 to 9:05 am

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s the president of the World Fair Trade Organization, Rudi brings a global perspective. He will touch on growth, opportunity, emerging markets, and the growing desire for change around the world.

Canadian Museum for Human Rights Musée canadien pour les droits de la personne

TEA Assiniboine Ballroom from 9:15 to 10:30 am The world produces and consumes over 5 million tonnes of tea annually. China remains the largest producer, while India is not far behind, producing 1.2 million tonnes (2013). Tea is also grown across Africa, from Kenya (the largest producer on the continent) to South Africa. Despite its growth in popularity, however, tea producers still face some of the harshest working conditions in

Open during museum hours. Sit and stay, or Grab n’ Go. Ouvert aux même heures que le musée. Pour manger sur place, ou pour emporter. Available for private events. Disponible pour des événements privés. erabistro.ca 204 289 2190

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SATURDAY the world. This session will explore these issues, while focusing also on where we’d like to see the industry go. The session will explore opportunities and ideas for the future. • Kirsten Cole, Fairtrade Canada • Liz Bandelin, Tega Organic Tea • Brian White, Traditional Medicinals

SPICES Selkirk Ballroom from 9:15 to 10:30 am

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The trade of spice is deeply intertwined within the history of our modern world. The trade of spices such as cinnamon, cassia, cardamom, ginger, pepper, and turmeric made up some of the earliest global trading routes, some dating back as early as 3000 BC. Spices today are used in much of what we eat everywhere in the world. But where do these spices come from? How are they grown? How do they make it to our grocery store shelves? This session will explore these questions.

A DIA N WIN

• Marise May, Cha’s Organics • Matthew Caspersz, Cha’s Organics

CLOTHING Assiniboine B from 9:15 to 10:30 am Demand for fair trade–made clothing has been growing steadily as people search for alternatives to conventionally made clothing. Yet, the supply for fair trade apparel remains elusive and often uncertain. This session will explore complexities within the industry, looking at the underlying issues and possible ways forward.

for more go to liveitgood.ca

18 | 2016 National Fair Trade Conference | Delegate Handbook

• Bená Burda, Maggie’s Organics • Lisa Zentner, Fairtrade Canada


SESSION OVERVIEWS SATURDAY CHOCOLATE

WINE

TRADESHOW

Assiniboine Ballroom from 10:45 am to noon

Selkirk Ballroom from 10:45 am to noon

Grand Ballroom from noon to 4:00 pm

Cacao has been cultivated by many cultures for at least three millennia, with some of the earliest traces dating back to 1900 BC. Today it’s enjoyed all over the world, and is produced, shaped, sculpted, and offered in an infinite number of ways. Its origins, however, can be a complicated matter, with the majority of the world’s cacao coming from West Africa—more specifically, the Ivory Coast and Ghana. It’s estimated that over 50 million people around the world rely upon cacao as a source of income. The La Siembra co-operative, makers of Camino chocolate, have been an industry leader for many years in Canada. This session will profile a few of the producers that they work with, as well as their sourcing and manufacturing. A small chocolate tasting will also be provided.

The availability of Fairtrade-certified wines has grown considerably in recent years, and Manitoba has been a leader in Canada. South Africa is the largest producer of Fairtrade wine, with House of Mandela being one of the most prominent brands. Challenges exist, however, and they include consumer education and how to convey the Fairtrade message relative to wine.

With fair trade businesses and partner organizations joining us from coast to coast, the tradeshow will provide the opportunity to connect, network, and get to know the people behind the brands.

• Tom Hanlon Wilde, La Siembra (Camino) • Liane Gallant, La Siembra (Camino)

• Alba Botha, Cape Wine Match • Tukwini Mandela, House of Mandela Wines

FRESH FRUIT Assiniboine B from 10:45 am to noon When it comes to growing produce, Canada is limited by its climate. We therefore rely heavily on imports for the majority of our fresh fruits and vegetables, especially in the wintertime, including bananas, mangoes, avocados, and grapefruit. This session will dive into the challenges of finding markets for premium-priced Fairtrade produce and for securing a year-round supply of Fairtrade-certified fruit to Canadian consumers. We will also explore the opportunities of a fair trade certification for fresh produce.

WORLD SOCIAL FORUM ROUNDTABLE Assiniboine Ballroom from 1:00 to 2:00 pm The World Social Forum is coming to Canada. It’s being held in Montreal, from August 9 to 14. Eighty thousand people are expected to attend, bringing together leaders from around the world. Fair trade will be one area of focus within the forum, and planning for what that looks like has already begun. Join this roundtable to learn about what’s in the works now, and how and where you can plug in. • Monika Firl, Cooperative Coffees • Rudi Dalvai, World Fair Trade Organization • Dana Geffner, Fair World Project

• Julie Sage, Discovery Organics • Jennie Coleman, Equifruit 19


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SPEAKER BIOS Alba Botha, Cape Wine Match Alba Botha, the force behind Cape Wine Match, draws on more than 20 years of experience in the local and international wine and spirits industry to offer a professional and comprehensive wine marketing and management service. Her passion and dedication to service embodies the way Cape Wine Match conducts business. Building on personal relationships created during years of success in the Americas, where new markets were opened, and agent and distributor relationships were established and developed, Cape Wine Match now proudly represents South African wineries and growers in these lively markets. Fluency in both Spanish and Portuguese places Cape Wine Match in a unique position to know, understand, and communicate with these markets.

Beny Mwenda, Tanzania Society of Agricultural Education and Extension Beny Mwenda is an instructor in rural development and serves as the Rural Development Coordinator and Chair of the Tanzania Society of Agricultural Education and Extension (TSAEE). TSAEE is a national organization that supports agriculture professionals to improve food security and reduce poverty, particularly among rural women and youth. In partnership with the Marquis Project of Brandon, Manitoba, TSAEE developed a fair trade craft program for rural women. Beny’s efforts have helped improve agricultural practices, value-chain development for chickens and tomatoes, climate change adaptation, establishment of agro-forestry plots, adoption of improved cooking stoves, microcredit management, and HIV/AIDS awareness.

Avery Gottfried, Fair Trade Vancouver/CFTN Avery has been the President of the Board of Directors for Fair Trade Vancouver (FTV) since 2009. He has played a key role in developing the policy and governance that guide FTV’s operations and organizational relationships, including the development of an organizational fair trade endorsement policy to help navigate the increasing number of certification claims being used in the marketplace. Avery works as a Solid Waste Planning Engineer at the Tetra Tech EBA office in Vancouver. In his six years of experience working as a consultant in the environment industry, Avery has developed a keen sense for strategy development, operational planning, and program benchmarking to help municipalities and businesses move towards zero waste.

Brian White, Traditional Medicinals Brian is the National Sales Manager for Canada with Traditional Medicinals Inc, a long-term supporter of the Fair Trade movement. He has over 30 years’ experience in the food industry in a variety of sales and management positions that spanned various organizations and categories (with over 15 years in tea and just shy of 15 years in the natural/organic industry). He is married and has two children and two dogs.

Bená Burda, Maggie’s Organics After cutting her natural-food teeth at Eden Foods and Little Bear, Bená Burda cofounded Maggie’s Organics, the country’s oldest existing organic apparel brand in 1992 to save acres of cotton from chemical cultivation. By 1999, after realizing that environmental sustainability cannot exist without social responsibility, she began creating worker-owned co-operatives and developing transparent supply chains in Central and South America, as well as in the United States. In addition to the many awards and accolades received by Maggie’s Organics, Burda herself received the prestigious Special Pioneer Award from the Organic Trade Association in 2002. In 2004, Burda was voted one of the 25 People Who Influenced the Organics Industry.

Bruce Morton, Fair Trade Barrie/CFTN Bruce became a member of Oxfam and Fair Trade Toronto in 2002, and has organized coffee demos in Toronto grocery stores such as Loblaws, Dominion, Superstore, and the St. Lawrence Market. He has visited fair trade co-operatives COOCAFE in Costa Rica and CONACADO in Dominican Republic. In 2006, Bruce co-founded Fair Trade Barrie, which in 2009 received the YMCA Peace Medallion award for its fair trade advocacy. In 2010, Bruce assisted with Barrie’s qualification as a Fair Trade Town and he currently assists other communities in building fair trade awareness.

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SPEAKER BIOS Carol Thiessen, Canadian Foodgrains Bank Carol is a Senior Policy Advisor at the Canadian Foodgrains Bank, where she works on the Good Soil Campaign, advocating for increased overseas aid for agriculture. Carol has an MSc in Global Ethics and did her master’s research project on climate change refugees. She lives in Winnipeg. Catherine Caron, Oxfam-Québec Catherine Caron is a Youth and Public Engagement Officer at Oxfam-Québec. She is currently President of the Fair Trade Montreal action group and a board member of the Association québécoise du commerce équitable. In 2012 to 2013, she coordinated the Sherbrooke Fairtrade Town Steering Committee and organized the Fair Trade Fortnight 2013 in the Eastern Townships region with Carrefour de solidarité internationale, for which she also worked in Mali as a consultant in citizen participation. She has visited over 20 countries and holds an MSc in Development Management from the London School of Economics and Political Science. Cathy Chalmers, Stonewall Collegiate Cathy Chalmers has been teaching at Stonewall Collegiate for the past 11 years. She teaches Business, Computers, Law, Filmmaking and Global Issues. Cathy worked in the business field for a number of years before becoming a teacher. Her commitment to social justice is embedded throughout her teaching, as is her belief that it’s never too late to pursue your passion! Dana Geffner, Fair World Project Dana has been working in the fair trade movement for over a decade. She is the co-founder and executive director of Fair World Project (FWP), which started in order to promote a just economy, insist on integrity in fair trade, and cultivate a holistic approach to global economics. Her passion is to engage consumers so they can participate in creating a more just economy. She focuses on educating consumers and retailers about brands that put people and the planet before profits and works to activate everyone to participate in policy transformation.

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Dustin Johnson, Dalhousie University/CFTN Dustin recently graduated from Dalhousie University with a master’s in resource and environmental management and is beginning his career in humanitarian aid. He became involved in fair trade advocacy through Engineers Without Borders in 2012. He is working to make Dalhousie a Fair Trade Campus and is promoting similar efforts at other schools in the region. Originally from New Mexico, Dustin has been living and studying in Canada since 2009. Éric St-Pierre, Association québécoise du commerce équitable Éric is a professional photojournalist who has specialized in fair trade since 1996. He has visited 20 countries and has documented 15 different fair trade products. He has presented four major photo exhibits and published three books of photographs on fair trade. A speaker and specialist in fair trade, Éric is a founding member and now employee of the Association québécoise du commerce équitable. In 2013 and 2014, Éric and his family spent 18 months living in Burkina Faso, where Éric volunteered for the Centre for International Studies and Cooperation, doing communication and marketing work with national organizations of the rice industry. Jason Freeman, Farmer Direct Jason has been involved in sustainable agriculture since 1996. Jason first worked on the successful campaign to legalize industrial hemp in Canada. Once hemp became legal in 1998 Jason founded BioHemp, North America’s first certified-organic hempseed food company. In 2001 Jason sold BioHemp and founded FDC with three organic family farmers. In 2009, Mr. Freeman became General Manager, and in 2010, FDC became the first organization in North America to be certified to domestic fair trade standards. In 2011, FDC launched the Farmer Direct Co-op brand. Under Jason’s leadership FDC has grown to 60 family farm member-owners in Alberta, Saskatchewan, and Manitoba. With over $8 million in annual sales, FDC sells to customers in Canada, the US, and Europe.


SPEAKER BIOS Jennie Coleman, Equifruit Jennie has been Owner/President of Equifruit since 2013. She combines a lengthy career in business with longstanding social justice roots, set during two years’ volunteer work in Namibia in the mid-90s. She loves fair trade for its pragmatic approach to international development. She loves Equifruit for… the fruit (YUM!), the farmers, and the fact that something as simple as eating a fair trade banana can have such a positive impact on someone’s life. Jennifer Robillard, Oxfam-Québec Jennifer Robillard is an Engagement Officer at Oxfam-Québec. She manages the Magasins du Monde/World Shops, a network connecting 20 Quebec high schools and colleges that run a fair trade social enterprise within their school as an extracurricular activity. She is also in charge of the World Walk, Oxfam’s biggest youth event that gathers every year up to 10,000 students in the streets of Montreal to fight for equality. She has also worked for Development and Peace, a member of Caritas Canada, and has worked in Mali twice with the Québec sans frontières program. She holds a master’s degree in Cooperatives Management from Sherbrooke University. Jennifer Williams, goodfood2u Since 2013 Jennifer, along with her partner, has operated an organic home delivery business that directly services 200 customers per week in Ottawa. Fuelled by a passion to increase local, sustainable agriculture, Jennifer works with local producers to supply their customers with local and organic products for as much of the year as possible. Jennifer has a degree in Anthropology and Political Science from the University of Western Ontario and has lived and worked in Mexico, El Salvador, Peru, and Ghana. Fluent in English, French, and Spanish, Jennifer sat on the board of a worker co-operative for four years and was active in the Sugar Products Advisory Committee of Fairtrade International and the Governance Committee of Fairtrade Canada.

Jessica Frank, CFTN Jess has been working in the fair trade world since 2010. Previously based in London, she spent 3.5 years managing the climate change program for the ethical trade organization Twin where her job involved working with small-holder farmers, certifiers, and grocery chains to develop communitybased adaptation initiatives and sustainable supply chain programs. Since moving to Vancouver in 2013 Jess has worked with the CFTN as a project manager collaborating on strategic planning, program management, conference planning, proposal writing, and monitoring and evaluation. She also works for Tetra Tech EBA as an environmental consultant, working with public and private sector clients on zero waste planning and program development including food waste reduction strategies. Jo-Ellen Parry, International Institute for Sustainable Development Jo-Ellen undertakes research, analysis, engagement, and management activities within the International Institute for Sustainable Development’s Resilience Program. For more than 10 years, her work has focused primarily on facilitating climate change adaptation. Working with communities and governments in Canada and developing countries, her research has explored ways in which to integrate climate adaptation into development processes at the national and community levels, and has supported the development of tools for decision-making that respond to user needs. John Marron, Fairtrade Canada John is a Senior Retail Specialist with Fairtrade Canada. John’s career includes more than 15 years of sales and account management experience in the consumer products sector, working for major multinationals and market leading brands across food, health, and personal care categories. His primary role is to increase the level of promotion and engagement with Fairtrade across Canadian retailers, foodservice providers, and distributors. He lives in Ottawa, and is excited to be a first-time visitor to Winnipeg.

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SPEAKER BIOS Julie Sage, Discovery Organics Julie Sage manages fair trade programs at Discovery Organics, an importer/wholesaler of fresh organic produce in Vancouver. Julie is also the Treasurer at Fair Trade Vancouver. At Discovery Organics she helps Latin American farmers export their crops to the Canadian market and works to expand the availability of organic, fair trade certified products to Canadians. Discovery Organics works tirelessly to bring new growers and traders into the fair trade system and to advocate the positive impact of ethical purchasing. With an engineering degree in Agronomy and a master’s degree in Food Marketing, Julie became involved in fair trade and supply chain management with Peruvian, Bolivian, and Ecuadorian quinoa farmers as a Global Product Officer at Max Havelaar France in 2011. Kelly Herdin, Federated Co-operatives Limited Kelly grew up in the grocery industry with her parents owning and operating a local grocery store in northern Saskatchewan. After earning a degree in Marketing from the University of Saskatchewan’s Edwards School of Business Kelly started her career at Federated Co-operatives Limited (FCL). Kelly has worked in a number of roles at FCL, including Food Operations Specialist, Junior Research Associate, and Business Analyst Consumer Insights. She now works as the Food Marketing Manager. Kelly writes a blog for Canadian Grocer, where she shares thoughts about the Canadian grocery industry. In 2014, she won the Canadian Grocer’s Generation Next award. Kelly is currently enrolled in the Masters of Business Administration program at the University of Saskatchewan’s Edwards School of Business. Kirsten Cole, Fairtrade Canada Kirsten is the Business Development Manager with Fairtrade Canada. She works alongside Canadian businesses to connect them with Fairtrade sourcing and certification opportunities, generating greater sales for Fairtrade farmers. Before this, Kirsten held the position of Food Category Specialist for two years where she worked hand in hand with tea companies and supply chains. She works with local and international partners to understand the economic, social, and environmental issues facing Fairtrade farmers and workers, and to identify ways to address these through the global Fairtrade system.

24 | 2016 National Fair Trade Conference | Delegate Handbook

Krista Pineau, CFTN Since an energetic and powerful introduction to Engineers without Borders (EWB) in 2011, Krista has taken a profound interest in the fair trade community. Her involvement in fair trade with EWB evolved from working in youth engagement when she co-organized a youth conference based on Fairtrade products and trade in 2012. This led her to working with the staff and students at Simon Fraser University on the designation of a Fair trade campus and she has now brought this passion and experience to Laval University to build momentum on the same designation. By completing her bachelor degree in Economics and Politics in French in Quebec City, Krista is now bilingual and has created many contacts in different Quebec fair trade organizations. Lia Walsh, Fair Trade Ottawa Équitable Lia is the chair of Fair Trade Ottawa Équitable, having been a member of the organization since its inception in 2011. She has volunteered with numerous organizations that focus on food security, sustainable development, and social justice issues. She was an original CFTN board member and has been very active in fair trade advocacy since 2010. She participated in the successful Fair Trade Campus campaign at the University of Ottawa, when she was the president of the uOttawa chapter of Engineers Without Borders. Lia holds a graduate degree in Spanish Linguistics from the University of Ottawa and has professional experience in communications and community-building. Liane Gallant, La Siembra (Camino) Liane has been the Customer Service Representative at La Siembra Co-operative for almost six years. She joined Camino after spending one year in China with her husband, teaching English in an impoverished town and in an orphaned girl’s home in Tibet. She is passionate about international development and believes that fair trade is a necessary step towards bridging the gap between the rich and the poor. A native from PEI, she has moved to Ottawa and holds a bachelor’s degree in International Development and Globalization from the University of Ottawa. Liane speaks French, English, Spanish, and some Chinese and loves to meet new people. An avid traveler, food lover, and mom, Liane is dedicated to her family and her work.


SPEAKER BIOS Lisa Zentner, Fairtrade Canada Lisa is Fairtrade Canada’s Director of Marketing & Communications and has a unique combination of marketing, sustainability, and environmental experience from her work in consumer products, IT, aerospace, and third-party certification. Throughout her career that spans North America, Germany, and South Africa, Lisa has led the development of company-wide sustainability plans, built and staffed marketing and branding divisions, and created departments to respond to the growth of energy efficiency and recycling programs within North America. Her work has been recognized by the Environmental Protection Agency in the U.S., National Resources Canada, and the BC Hydro Power Smart program. Liz Bandelin, Tega Organic Teas Liz is the President and Founder of Nu-Tea Company, a Canadian specialty tea company located in Mission, BC. Thirteen years ago, Liz started her business adventure with her love for tea and a deep, personal connection to Southern Africa, where she spent her childhood years. With a passion for health and wellness and a strong desire to make a difference, her vision was to craft the most naturally delicious and ethically sourced teas. She created the Tega Organic Tea brand, loved by consumers for its unique packaging and delicious fair trade organic ingredients. Her teas are manufactured in Vancouver, BC, and sold in North America and Asia. Maria Pacheco, WAKAMI Maria is the Co-Founder and President of Kiej de los Bosques (social business) and Communities of the Earth (NGO), two organizations that work hand-in-hand as part of the Wakami value chain, which is dedicated to linking rural communities to global markets. Kiej designs products and opens the market while Communities of the Earth incubates the rural business, working on aspects that improve quality of life (education, nutrition, and healthy homes). Wakami is a Guatemalan brand of handmade accessories retailing to more than 20 countries in four continents. Wakami provides a source of income to over 400 rural women as part of the Wakami Villages program.

Marise May, Cha’s Organics After completing her studies in Nutritional Science at the University of British Columbia, Marise journeyed to Japan, where she met her future partner in life and business, Chanaka, in whom she found a shared passion for good food and for making good things happen in the world. They made their home in Montreal and ambitiously started a family and a wholesale business within the same year. Today, Marise oversees Marketing and Administration at Cha’s Organics (formerly Arayuma), where her work in the fair trade system with small-scale organic spice and coconut growers inspires her to believe in a brighter future for humanity and for our shared planet. As part of her engagement towards strengthening Canada’s fair trade movement, Marise joined the Board of Directors of Fairtrade Canada in 2013 and l’Association québécoise du commerce équitable in 2014. Mark McLaughlin, Simon Fraser University Mark, a chartered accountant by profession, chairs the SFU Fair Trade Committee and mentors students across Canada in their own Fair Trade Campus journeys. At SFU, Mark teamed with UBC, Engineers Without Borders, and Fair Trade Vancouver to encourage major coffee companies to enhance fair trade options for students. As a result, SFU opened Canada’s first Starbucks to offer Fairtrade certified options for handcrafted espresso beverages and brewed coffee. Mark also leads SFU’s Sustainable Mobility Advisory Committee. Mark was the 2014 recipient of the SFU President’s Award for Leadership in Sustainability. Mark previously served as Vice-Principal, Finance & Administration, at Bishop’s University where he was named an honorary member of the Golden Key Society for his work with students.

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AD_ACU_BUILDING MOMENTUM_HP3.5X9.45H.ai 1 2/5/2016 4:18:15 PM

SPEAKER BIOS Matthew Caspersz, Cha’s Organics Matthew’s passion for food started as a youngster and developed further in the University of Guelph Environmental Biology program, where he began to more fully understand how food is produced. A love for fair trade and organic foods was a natural turn as he ran an organic café where a local fair trade coffee brand was born. He founded Guelph’s first organic grocery store and then managed a wellestablished health food store. Later he moved on to a health food brokerage, then one of Canada’s largest health food manufacturers, and eventually the largest hemp food producer in the world. With close to 20 years of experience in health food sales, Matty joined Arayuma, now Cha’s Organics, in the fall of 2015 and is confident that this partnership will bring new heights to his career and life. Mélissa Dubé, Fairtrade Canada Mélissa has a Master’s in International Development and Globalization from the University of Ottawa and completed research on the social experience of seasonal agricultural workers in Québec. She has spent more than a year in different Latin America countries working with locals with her most recent stay being in La Paz, Bolivia where she accompanied a group of young Canadian adults in their first international solidarity experience. Before joining Fairtrade Canada, Mélissa worked in the governmental advocacy world where she administered advocacy resources to influence and engage target groups. Mélissa also volunteered as Communications Director with Fair Trade Ottawa Équitable: she was recognized “Volunteer of the Year” for her active work. Mélissa has been with Fairtrade Canada since September 2014. Michael Yarymowich, Aramark Canada Michael came to Aramark in 2008 with a background in finance and administration. While working in the Accounting Department, he followed his passion for environmental issues by taking courses through Royal Roads and Guelph universities to learn how corporate social responsibility could be incorporated into his company’s overall approach to program development and project management. In 2011 he accepted a newly created role meant to establish sustainability as a permanent part of Aramark’s supply chain and strategic planning. Working with Aramark Canada’s Higher Education division has given Michael the opportunity to bring better foods to campuses across the country by influencing change in the way products are sourced, purchased and distributed by international foodservice organizations.

26 | 2016 National Fair Trade Conference | Delegate Handbook


SPEAKER BIOS Monika Firl, Cooperative Coffees Monika has worked at CoopCoffees since 2002 as Green Buyer, Producer Relations Manager, and now as Special Projects and Outreach Manager, with particular focus on climate change and small-scale farmers. She sits on the Sustainability Council for the Specialty Coffee Council of America. Prior to coffee, Monika worked with local development projects while living in Central America and Mexico from 1991 to 2000. Her experiences include: founding and directing a centre in San Salvador for the exchange of information on appropriate technologies; coordinating a regional, Campesino-a-Campesino, horizontal learning program; and direct participation in technical training and market development with coffee producer coops in Chiapas, Mexico. She holds a master’s degree in Journalism and a bachelor’s in International Relations and German.

Hand-molded mar ve l s

Pavel Reppo, Engineers Without Borders Canada Pavel is a social entrepreneur, and he is passionate about fostering opportunities for positive social change. He was born in Belarus and moved to the US at the tender age of five. He spent the last three years leading an organization called The Wayfaring Band that creates travel opportunities for young adults experiencing cognitive and developmental disabilities. He is an avid traveller who has worked directly with orphaned youth and children living in slums in Uganda. He is currently the Chapter Engagement Coordinator for Engineers Without Borders Canada, an organization that invests in people and ideas to end global poverty. He has a heart for travel and is always on the hunt for his next bowl of cereal! Rafik Riad, The Fair Trade Show/Fair Trade Toronto Rafik has studied and worked in Canada, Egypt, Germany, England, and Tanzania on issues related to poverty, environment, climate change, and tourism policies in developing countries. He has worked with bilateral organizations such as the UK Department for International Development and the Canadian International Development Agency, as well as with central and local governments on policy design and project implementation. In Canada, Rafik co-founded SALT, a fair trade social enterprise working with communities in Africa and Latin America. Realizing there was little to promote fair trade and social enterprises in North America, Rafik shifted to help create an enabling environment for social enterprises by improving access to consumers and buyers. He founded The Fair Trade Show in 2014.

Every gift at Ten Thousand Villages is handcrafted by a skilled maker. For her, a stable income is just the beginning. Discover the rest of the story in-store or at tenthousandvillages.ca

A fair trade retailer since 1946. /VillagesCanada

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SPEAKER BIOS Renee Bowers, Fair Trade Federation As the Executive Director, Renee manages the strategic, administrative, and programmatic aspects of the Fair Trade Federation. Prior to joining the FTF, Renee built long-term, sustainable fair trade relationships with artisan groups around the world. As a buyer at Ten Thousand Villages, she worked directly with producer groups in India, Indonesia, and Sri Lanka to develop fairly traded product, build artisan capacity, and explore the impact of fair trade. As a Senior Performing Arts Fellow with the American Institute of Indian Studies, Bowers worked with traditional puppeteers and puppet carvers in Karnataka, South India. Renee has a BA from Earlham College in Richmond, Indiana and a graduate certificate in Socially Responsible and Sustainable Apparel Business from the University of Delaware. Robert McKinnon, Fair Trade Hudson/Pure Art/Fair Trade Federation Robert co-founded Pure Art Inc. and the Pure Art Foundation with his wife Brigitte. Together they have dedicated the past five years to creating and maintaining sustainable programs with marginalized artisans and their communities. With their five sons, Robert and Brigitte run Pure Art as both an educational centre and meeting point for citizens interested in ethically sourced global hand-crafted products. Robert’s experience in owning a 25year healthcare education business provided a unique platform to build his interest in ethical exchange and addressing global social inequities. Robert is currently active in campaigning for Hudson to be a Fair Trade town and is also a proud board member of the North American Fair Trade Federation. Rudi Dalvai, World Fair Trade Organization (WFTO) Dr. Rudi Dalvai is an economist by academic discipline. He joined the fair trade movement in 1985. From 1987 to 1989 he was Managing Director of EZA, the Austrian Fairtrade Organization. Since 1990 he has worked in Ctm-Altromercato, of which he is a founding member. He was Vice President of Transfair/ Faitrade Italy and member of Fairtrade International’s Coffee Register Committee. From 2001 to 2007 he was chair of IFAT/WFTO. For many years he has worked in the field of fair trade standard setting and the development of a global guarantee and certification system. Since May 2011 he has been President of WFTO.

28 | 2016 National Fair Trade Conference | Delegate Handbook

Sasha Caldera, Engineers Without Borders Canada Sasha Caldera co-founded Fair Trade Vancouver and successfully negotiated with SFU in becoming Canada’s second Fair Trade Campus. In 2011, Sasha led a research team as part of the Canadian Earth Summit Coalition in reforming Canada’s Federal Sustainable Development Strategy (FSDS). That following year, he attended the United Nations Conference on Sustainable Development (Rio+20) in Brazil in hopes of expanding sustainable procurement within the Government of Canada. Sasha completed his MA in Intercultural and International Communication at Royal Roads University, where he investigated Fair Trade handicraft and cotton cooperatives in India. Sasha was based in rural Uganda with EWB Canada as part of the USAID-LEAD project and today he leads EWB’s national advocacy campaign mobilization in Toronto, Canada. Sean McHugh, CFTN Sean is the Founder and Executive Director of the Canadian Fair Trade Network (CFTN). Since 2009, he has worked with Fair Trade Vancouver, helping Vancouver become Canada’s 11th Fair Trade City in May 2010. Sean also worked to support the University of British Columbia and Simon Fraser University in becoming Canada’s first and second Fair Trade Campuses. For the past two years, Sean has worked to strengthen the fair trade movement in Canada by founding and then leading the CFTN in its work to support advocates across Canada, helping to share resources and create connections between stakeholders. Sean is a graduate of Simon Fraser University and has worked and travelled in developing countries around the world. Susan Lindsay, Climate Change Connection (CCC) Susan is responsible for coordinating CCC’s events and presentations, generating information and outreach materials, and bringing the issue of climate change to youth and municipalities. Prior to employment with CCC, Susan worked as the Water Education Coordinator at the Fort Whyte Centre in the Environmental Education Department. Susan has also worked for the International Institute for Sustainable Development in Winnipeg, Manitoba, and Monterrey, Mexico, Youth Challenge International in Guyana, South America, Tiamo Resorts in South Andros, The Bahamas, and the City of Winnipeg in the Waste and Water Department. Susan holds a BSc in Environmental Science and a postgraduate in Ecotourism Management.


SPEAKER BIOS Tim Reeve, Reeve Consulting Tim is a well-recognized results-oriented professional with 20 years’ experience delivering successful sustainability strategies, corporate social responsibility programs, and stakeholder engagement processes for private sector, non-profit organizations, governing bodies, and educational institutions. Tim specializes in procurement and supply chain management and served on the 2010 Olympic Games Bid Corporation helping to plan purchasing, sustainability, and social responsibility strategies. Through his firm, Reeve Consulting, Tim developed the Canadian Municipal Collaboration for Sustainable Procurement (MCSP) with approximately 20 active municipalities throughout Canada. By encouraging resource sharing and knowledge transfer, Tim has been able to nurture sustainability leadership, green operations, socially responsible supply chains, and sustainable purchasing programs. Tom Hanlon-Wilde, La Siembra (Camino) Tom is Co-Executive Director of La Siembra Co-operative in Canada and a co-owner of Equal Exchange Cooperative in the United States. He established the Western Sales and Distribution warehouse for Equal Exchange. He has led over 40 food company owners and managers on multi-night homestays to live and work with coffee farmers in Peru. Tom is the author of Complejidades en el Comercio Justo published in the 2015 Solidarity and Popular Economy report of the Ecuadorian government. He and his wife and three children live in Ontario sometimes and in Oregon sometimes. Tukwini Mandela, House of Mandela Wines Tukwini was born in the Eastern Cape as the oldest child of Dr. Makaziwe Mandela. While her mother was away studying at university, Tukwini was raised by her grandmother until the age of 10, when she moved with her family to the US. The US proved to be quite an experience for Tukwini who spoke no English. After high school, Tukwini joined her mother in Kenya for six months. She returned to South Africa in 1994 where she obtained her degree in Social Work at Wits University and a certificate in Account Management from the AAA School of Advertising. She is currently the Marketing Director for House of Mandela, a business which she runs with her mother Dr. Makaziwe Mandela.

Tyler Moran, Gimli High School Tyler has worked in public education for 15 years as a Teacher, Consultant, and High School Principal. He is a passionate supporter of young people and believes deeply in the values of rural community. Tyler lives with his wife, Melissa, and son, Reed, in Arborg, MB, and is a proud representative of the Evergreen School Division and the Interlake Region. Zachary Haigh, Pomme Natural Market Hailing from the Comox Valley, Zachary has spent the last five years promoting organic and fair trade foods on Vancouver Island and the Greater Vancouver Area as a Produce Buyer. An advocate for the local food movement, he pioneered the establishment of one of the first wonky veg programmes in the region, focusing on food waste reduction and food sustainability in the local economy. Having travelled to Central Mexico, Zachary has seen firsthand the benefits that Fairtrade premiums provide and continues to push for further support and education from the extensive customer base at his company. Zack Gross, Fair Trade Manitoba/MCIC/CFTN Zack is the Fair Trade Manitoba Outreach Coordinator with the Manitoba Council for International Cooperation (MCIC). He is also its international projects officer and administers provincial government funds earmarked for the development and relief projects of MCIC member agencies. Zack also facilitates international development studies courses for UBC’s online diploma program and was Executive Director of the Marquis Project in Brandon for 25 years. Zack writes “Small World,” a column on global issues, for the Brandon Sun, and is a member of Gimli’s Fair Trade Committee—Gimli is Canada’s sixth Fair Trade Town.

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Canadian Fair Trade Network RĂŠseau canadien du commerce ĂŠquitable


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