FRANCHISING USA NOVEMBER 2021

Page 16

FR A NCH ISEE I N ACT I O N

Main Squeeze Juice Co.

No Obstacle is Too Hard to Handle for This Brother and Sister Franchisee Duo Main Squeeze Juice Co. franchisees, Andrew Blackwell and Jennifer Perkins, have opened five locations in the New Orleans area in the past three years, three of which opened in the last nine months.

If opening three businesses in under a year wasn’t hard enough, the brother and sister duo have also faced many challenges including the COVID19 pandemic, hurricanes, and raising young children. Blackwell and Perkins dove into the juice and smoothie business after deciding they wanted to own a business that contributed to the overall wellbeing of the communities they would operate in. After owning three Anytime Fitness gym franchises, they discovered the need for a healthier, quickservice restaurant. Main Squeeze Juice Co. was the perfect franchise opportunity for the duo with its nutritionist-designed, superfood-centric menu that offers a daily source of plant-based nutrition packed with natural and quick energy.

Blackwell Family

Franchising USA

While the pair has had much success with Main Squeeze Juice Co., it has not come easy as Blackwell and Perkins have been presented, with many obstacles, the most recent being Hurricane Ida. The storm


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