have your say: David Gronewoller | Golden Corral
Successful multi-unit franchise
David Gronewoller, shares his expert advice for up-and-coming franchisees As a franchise business owner, you must remember that you are in business for yourself, but never by yourself. One of the most important aspects of franchising is to protect the brand you have invested in. This includes caring for your team and making sure you create and maintain a positive culture. I might not have all of the answers, but I know how to support and protect both my team and brand. David Gronewoller
I joined the Golden Corral franchise system in 1993. One reason I decided to invest
in the concept was that the entire senior leadership team as well as the support staff truly understands that the success of the franchise system determines the success of the brand. As an example, I believe any company can employ a great marketing team to convincingly “sell” that their brand is the best concept but it takes experienced leadership, commitment, passion, and knowledge to build a successful company. Golden Corral is equipped with an experienced, stable leadership team dedicated to building and maintaining strong relationships with its franchisees. I have experienced business ownership with other franchise concepts and in the end, Golden Corral is the only brand that has provided what I needed in terms of support and development. One of the many things I respect about Golden Corral is its tenure. They have been in business for nearly 50 years so they are not the “newest great thing,” but when you look back ten years, how many of the “newest” are still “great,” and how many are still in business like Golden Corral? In the beginning stages of my career, I made several mistakes, as anyone would. I made the decision of trusting someone that I did not know very well. To me, their word meant more than what was presented to me on paper. In the end, I learned several hard and expensive lessons. Golden Corral understands that people make mistakes but believes in using these mistakes to create opportunities for improvement. They share these opportunities with their franchisees to provide the necessary tools
50 Franchising MAGAZINE USA
