Veterans and Franchising December 2021

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v e t e r a n s s u ppl e m e n t

EXPERT ADVICE: Jonathan Barnett | CEO | Oxi Fresh Carpet Cleaning

How Franchising Provides Veterans a Path to Entrepreneurship CEO of Oxi Fresh Carpet Cleaning, Jonathan Barnett, Breaks Down Why Military Veterans Can Excel in the Franchising Industry Franchising can be a great opportunity for veterans who want to become entrepreneurs. Through franchising, veterans can benefit from the structure and support of a franchise system while also leveraging the invaluable skillsets they developed during their service. As the CEO of Oxi Fresh Carpet Cleaning, a fast-drying carpet cleaning franchise with hundreds of locations, I’ve worked with the many veterans who make up a large part of our system. These franchisees work hard, are focused, and run efficient operations. They also make the most of the many tools and programs we provide. I love having these vets be a part of Oxi Fresh, and so I wanted to take a moment to share some useful observations and lessons with any veterans reading this.

What Makes Veterans WellSuited for Franchising Like I said before, when it comes to entrepreneurship via franchising, veterans have some distinct advantages. Thanks to their military training, they have focus, self-discipline, and resourcefulness in abundance. Those qualities are vital to building strong businesses. It’s a veteran’s familiarity with systems and structure, though, that is especially empowering in the world of franchising. 68 Franchising MAGAZINE USA


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