Representing The Coastal Lowcountry’s
Finest Real Estate
#1 Ranked Real Estate Company in The Lowcountry
American Cancer Society American Heart Association Arts Center of Coastal Carolina Backpack Buddies Bluffton Jasper County Volunteers in Medicine Bluffton Rotary Club Boys & Girls Club
Charter One Realty is proud to support
Children’s Evangelism Fellowship Fellowship of Christian Athletes Habitat for Humanity Heroes on Horseback Hilton Head Island Symphony Orchestra Jim Ferguson Memorial Golf Tournament Memory Matters Osprey Village Programs for Exceptional People Rotary Club of Hilton Head Island VanLandingham Society of Bluffton Artists Volunteers in Medicine
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Contents COMPA N Y I N FORM AT ION Who We Are History About us
S tatistic s 2015 Market Share Luxury Market Share
BEN EFI T S OF W ORKI NG W I T H CHA RTER ON E REA LT Y Digital Advantage Global Reach
WHO WE ARE
One Company One Vision One Mission As the Coastal Lowcountry’s leading brokerage, we are focused on three fundamental principles:
1
2
3
INTEGRITY
PROFESSIONAL SERVICE
LEADERSHIP
Above All Else
Providing Expert Knowledge, Innovation & Personalized Service to All Clients
In the Communities in Which We Live & Work
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Your Personal Real Estate Agent As a buyer’s and a seller’s agent at Charter One Realty in Bluffton, SC, Michelle is committed to offering her clients the highest quality representation and professionalism along with superb customer service and individualized marketing strategies while meeting the needs of her clients. Michelle’s personable and professional character allows her to build and maintain solid relationships. Michelle grew up in the area and has deep Lowcountry roots. She is a 1998 graduate of the University of South Carolina - Columbia. Before beginning her career in real estate Michelle studied for her Appraiser’s license. Then in 2002 she became a licensed Realtor and worked for Trademark Properties in Charleston, SC. In 2005 Michelle moved to the Outer Banks of North Carolina where she went on to become a Broker and work for Boddie-Noell Enterprises, one of the largest privately held real estate development companies in North Carolina. She focused on high –end residential sales. Michelle moved back to the Lowcountry in 2006 and currently works for Charter One Realty.
Michelle Bradford
Matthew Bradford
Matthew Bradford brings a strong history of success in commercial and residential real estate to the Bradford Group. He grew up in the Hilton Head Island area and attended Elon College where he studied business law and later finished his education at Appalachian State University where he majored in Real Estate and Urban Analysis. In 1996 Matthew was hired to work in real estate sales for Boddie Noell Enterprises (BNE Land), one of the largest privately held companies in North Carolina. He worked on the Outer Banks in high-end residential sales, mostly dealing with million dollar plus income producing rental property. Along with his father, he formed a general real estate company in Corolla, NC and managed a staff of eight. That experience launched him into commercial sales in 2000. Since 1996, he has sold over $400 million in residential and commercial real estate. He attributes this success to having a great working relationship with local community leaders and living in the Lowcountry since 1976. He will be a CCIM designee in 2016.
“Our Passion is Real Estate
BradfordGroupSC.com
Over
$600 Million in Sales in 2015
Over
1,660
4.5
Av er a g e N u m ber of Properties sold per day in 2015
R e a l E s tat e Transactions in 2015
$641,929,537
T ota l M a r k e t Sh a r e By C o m pa n y F or Hi lton He a d I sl a n d & T h e M a i n l a n d Closed Between 01/01/15 and 12/31/15
$234,352,046 $182,486,521 $178,344,525
$128,728,127
$109,934,409
$92,667,978
$89,143,307
$87,058,549
www.C harterO neR ealty.com (844) 526-0002
$71,987,125
luxury market share
Connecting Buyers With More Luxury Properties in the Coastal Lowcountry. $ 1 M i l lion Plu s Tr ansactions By C om pa ny F or Hi lton Head I sl and & th e M ai nl a nd C lo sed Bet ween 0 1 /0 1 /1 1 and 1 2 /3 1 /15
77ealty.com (844) 526-0002 www.C harterO neR
www.C harterO neR ealty.com (844) 526-0002
Digital Advantage According to the National Association of Realtors (NAR), 92% of home buyers use the internet in their home search. Approximately 47% found the home they ultimately purchased by searching online.
Search Engine Marketing
Over
1.6
Million pa g e v i e w s i n 2015 & over 3 million impressions
Our innovative online marketing campaign has placed us in top positions on all search engines, which means when your property is listed with Charter One Realty, it will receive maximum exposure. Charter One Realty has also enlisted the services of a dedicated Search Engine Marketing firm focused on expanding our digital footprint both locally and globally. We have allocated a six figure annual budget to promote our properties and take the necessary steps to ensure Charter One Realty listings are seen by engaged and qualified buyers.
Website Concierge Charter One Realty has a full-time Client Care Coordinator providing each website visitor a high level of personalized, one-on-one assistance, and responding to every property inquiry in a timely manner.
Online Listing Distribution Your property will be elegantly showcased on our website, as well as our agents’ websites, with professional photography and a virtual tour video. Additionally, your property listing will be distributed to more than 900 real estate website partners ensuring your property receives proper online exposure.
R e a ltor . c om Sho w c ase Charter One Realty is a partner with Realtor.com and our listings will be showcased with up to 36 pictures, slideshow tour, and video while providing in-depth traffic reports to sellers.
www.C harterO neR ealty.com (844) 526-0002
200,000 Visits in 2015.
8
Minutes Per Visit.
42.7%
Increase in website visitors from outside the US.
60%
Of visitors return to our site to continue their property search.
Partnering With Over 900 Real Estate Websites Equating to millions of viewed listings each month ensuring YOUR listing gets the exposure it deserves. • Realtor.com • Trulia • Zillow • Yahoo Real Estate • Homefinder.com • Homes.com • The Real Estate Book • List Hub • ListHub Global • Land Watch • ...And More
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C h a rt er On e R e a lt y ’s Glob a l R e a c h
International Marketing Program
175 Countries
International buyers from over 175 countries have visited CharterOneRealty.com.
104 Languages
Each property listed on CharterOneRealty.com is translated into 104 different languages and the corresponding currencies.
www.C harterO neR ealty.com (844) 526-0002
I n R e a l E s tat e , T h e r e i s No Substitute For E xpertise. With 11 strategically situated offices throughout the Lowcountry and over 130 Real Estate Professionals, we have the REACH, RESOURCES, CONTACTS & EXPERIENCE that make the difference. We live, work, and give in the communities we sell in - and have done so for years. Our deep database and in-depth knowledge of real estate on Hilton Head Island and the Mainland are some of the driving factors that have made us the #1 Real Estate Company in the Lowcountry.
Over 1,900
Online inquiries from CharterOneRealty.com & Realtor.com alone in 2015.
10,000
Average number of active buyers in our database every month. Chances are, your buyer is already our client.
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Need More? • List your home in the Hilton Head Island Multiple Listing Service with over 1,000 cooperating agents and brokers • Direct mail and email property fliers to other top producing agents in and around the Hilton Head, Bluffton and Lowcountry area • Professionally designed property fliers using the services of local professional photographers • Multi-pronged online marketing strategies using many websites, driving hundreds of online visitors to your listing Equipped with that knowledge, we will position your Hilton Head, Bluffton or Lowcountry property in the eyes of buyers on a local, regional, national and international level. We leave no stone unturned in our quest to deliver superior results for you. Because we take a different, customized approach to marketing your home, you can and should expect more. Delivering superior results is the way we do business here at Charter One Realty, and more clients turn to us to market their Coastal Lowcountry home.
With 11 offices throughout Hilton Head Island and the Lowcountry, You're Never Far From Home CHARTER ONE REALTY PROMENADE 1 Promenade Street, Suite 101, Bluffton 843-815-0055
CHARTER ONE REALTY COLLETON RIVER 2 Colleton River Drive, Bluffton 843-689-3131
CHARTER ONE REALTY BEACH MARKET 2 North Forest Beach Drive, Suite 119, Hilton Head 843-785-1115
CHARTER ONE REALTY BELFAIR 2 Belfair Oaks Boulevard, Bluffton 843-757-7710
CHARTER ONE REALTY LOWCOUNTRY
27 Towne Drive, Suite 102, Bluffton 843-815-6633
CHARTER ONE REALTY 5 & 11 Park Lane, Hilton Head 843-785-4460
CHARTER ONE REALTY BERKELEY HALL 1024 Berkeley Hall Boulevard, Bluffton 843-815-8400
CHARTER ONE REALTY SUN CITY 10 William Pope Drive, Bluffton 843-705-2830
CHARTER ONE REALTY NORTH 81 Main Street, Suite 202, Hilton Head 843-681-3307
CHARTER ONE REALTY OLDFIELD 10 Oldfield Way, Okatie 843-645-2530
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