"From Battlefields to Catwalks." A Short Essay on the Camo Trend. Date completed: February 2012. Brief - Personal Essay. The recent camouflage, army-esque fashion trend which emerged from the street styles of pop icons and bloggers alike has triggered a wave of men and women to parade about in camo-jackets, distressed parkas, and chunky military boots. But where and why did the art of modern camouflage first emerge? Its first intention was certainly not to satisfy the ever-changing wardrobe tastes of fashionistas and celebrities. This piece is part fashion commentary, part cultural inquiry, 100% about the innovative pattern.