Comfort Inn Brand Overview

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Comfort Inn®

Comfort Inn®, the flagship brand of Choice Hotels®, is one of the largest hotel brands in the world, enjoying high consumer awareness and guest satisfaction. Now is a great time to join the Comfort® family, as it completes major portfolio upgrades. Committed to driving even better performance, the Comfort Inn brand has developed a cost-effective prototype, designed to further increase consumer demand for a brand that features already-strong reservations delivery and guest satisfaction scores. When asked, guests and owners alike appreciate the cohesive, integrated and efficient design – positioned to drive a higher room rate and intended to drive long-term brand performance, guest loyalty, and return on investment. When you invest in a Choice Hotels franchise, we invest in you. We go above and beyond to provide world-class technology services that help you run your business smoothly. And, we provide first-class services to help you manage your property more efficiently. We put the resources of one of the world’s largest hotel franchisors in your hands to optimize your investment today and build lasting value into the future.


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