Brand Ambassador Profile - A-K Hada, Bacardi

THE LOCALS BRAND AMBASSADOR PROFILE A CELEBRATEDTalent

BACARDI’S A-K HADA

“WORKING AS A BARTENDER IS ALL ABOUT CREATING MEMORABLE EXPERIENCES, AND THOUGH MY JOB TITLE HAS CHANGED, THAT ASPECT OF WORKING IN THE INDUSTRY HAS NOT,” SHARES HADA.

A-K HADA STARTED HER CAREER in the

hospitality industry nine years ago, following a lifechanging move to New York City. Her first job tending bar at Parm was the origin of inspiration that led to establishing herself as one of the industry’s most celebrated talents.

As the creative mastermind behind the bar for several top-tier establishments, Hada is best known for her well-tenured head bartender position at PDT, the iconic New York bar. “My career was made possible by many people laying the groundwork before me,” she says. “The hospitality industry is a human one, and we should celebrate that by honing our trade as a community.”

Hada is no stranger to leadership positions. She has taken on the role of general manager of Existing Conditions and led the apprenticeship program as CAP Manager at Tales of the Cocktail for the past five years.

With her new role as National Brand Ambassador of BACARDÍ, she will play an essential part in telling the story of the heritage, craft, and exceptional drink experience of

the brand’s portfolio. “I could not be more thrilled to join the team at Bacardi,” says A-K. “A brand rich with history, heritage, and passion. I’ve always sought out to elevate the drinking experience, and I’m looking forward to meeting new communities and sharing the beauty and versatility of Bacardi rums.”

She is the first woman in history to hold the honorable position and hopes to inspire other women in the industry to tackle similar goals.