Jessica Ford- Listing Presentation 2023

BUY, BUILD, SELL, INVEST, RENOVATE, STAGE

ABOUT THE FORD GROUP

When Jessica and Michael Ford began dating nearly twenty years ago, they quickly discovered they were aligned in their deepest values and dreams. Both had a deep commitment to their faith and serving others. They also shared an entrepreneurial spirit that would eventually take them into several businesses together.

Entrepreneurs, Investors, REALTORS®

Today, Michael and Jessica are a dynamic duo Jessica is a Top Realtor and both are the new faces of The Ford Group with Chinowth & Cohen Realtors. Jessica ran a salon business and was a top cosmetologist for many years, while Michael ran several direct sales businesses. Michael began investing in real estate in the early 2000s, and Jessica joined him after they married in 2007. The couple bought and flipped foreclosed homes through the recession, falling in love with the real estate business as well as the opportunity to serve their community.

Following Their Passion

Real estate has long been Jessica and Michael’s passion. In 2018, Jessica was licensed and Michael joined her in a support role, beginning the next stage in the evolution of their real estate careers. Over the past five years, the business has grown exponentially. Jessica Ford & Associates closed 76 transactions for $19 million in 2022.

Adding Value to Their Community

Jessica and Michael provide some unique value-added services, too. One of their unique offerings is linked to their new company, Low Demo Reno.

“We work with sellers who would like to renovate to sell for top dollar. We look at their home, price up a renovation to make it move-in ready for the next family, and then we renovate it at no [up front] cost to them. They simply pay at closing. It’s a huge value add for sellers to get top dollar for their property,” Michael explains.

Jessica and Michael are also the hosts and co-producers of American Dream TV, Selling Tulsa. Their role as lifestyle and real estate experts allows them to share inspiring stories of business owners, charities, and nonprofits in Tulsa.

“As a husband and wife team, business owners, and investors, we want to be of value to the community and pay it forward. One of the ways we want to do that is by sharing our love for Tulsa,” Michael explains.

Michael & Jessica first connected through their shared commitment to their faith. They are involved in various nonprofits and other local organizations, including their church and a new program they created, Backpacks for First Responders. This organization provides backpacks for children that have been removed from their homes for domestic or substance abuse.

“We want to serve people and to love people well. We are here to show love to people, to show them that we care and they do matter. We love our community,” Jessica says.

& RENOVATE

TOP 5 FUN FACTS ABOUT US:

1) We started our real estate careers as investors before having our real estate licenses.

2) We are hosts and producers with American Dream TV Network on the CW-7 Tulsa featuring Culture, Lifestyle, and Real Estate

3) We have been overseas on Mission Trips

4) Married to the loves of our lives and we have 2 children

5) Our Family Mascot is Jackson, a King Charles Calvier..

AWARDS

2023, 2022, 2021, 2020 Tulsa Real Producers -Top 500 Realtors

2023, 2022 ADTV Host - Emmy Nominated

2022, 2021 Top 10 Sales: C&C Broken Arrow

2022, 2021 Top 100 Tulsa Real Estate Professionals - Tulsa People

2022, 2021 Luxury Home Team

2022, 2021, 2020 Chinowth & Cohen - Eagle Award Winner

2020, 2019 Social Media Award - Property Spark

2019 Chinowth & Cohen - Eagle Award Winner

2019 BA Business - Best Realtor of Broken Arrow

2018 Chinowth & Cohen Platinum Award

“Jesssica took care of everything for us, we were able tobuy it from out of state. We are very pleased with the process and happy with out new home!!”

The Vang’s (September 24, 2020)

TESTMONIALS

“I worked with Jessica Ford on both the purchase of my new home and the sale of my departure home. She kept me informed throughout the entire process and really stepped up when the sellers were difficult. I have already referred her to several friends and family. Jessica was absolutely fantastic!!”

April Sheppard (June 29, 2021)

“Jesssica hellped me in picking out the fixtures and rearrange the kitchen, then sold the property very quickly”

Mark Gregory (February 1, 2022)

I want to start by saying Jessica helped us find our rent house in 2019 and I have been on her search engine for 2 years for a home to buy. I called her up in beginning of January 2021 and told her I found “the one” and she met us there that night and put in an offer. There were 15 other offers on the table and Jessica knew how to make ours the most desirable. She pushed the right people and we closed in less than 30 days. She gets the job done right and fast! I would recommend her to anyone looking to find your dream home. Thank you Jessica!

Ashley Flurry (August 10, 2021)

“I just bought a house and the one who helped me through the entire process was Jessica (and the entire Flat Branch Team). They helped guide me every step of the way. When I had questions, they always answered. I truly can’t express my appreciation and thanks to the entire team. They have been very knowledgeable and patient with me. And now... I have my OWN house.”

The Vue Family - Video Testimony (November 2, 2021)

“Jessica was able to answer all of our questions regarding the properties we viewed. She was very knowledgeable and professional. Thanks to Jessica we got the house of our dreams!”

The Harrison-McClain’s (June 22, 2021)

“Jessica was so wonderful and accommodating especially since we were out of state buyers. She handled everything with our best interest in mind. Fabulous experience! Thank you Jessica!”

The Standridge’s (June 15, 2021)

“Fantastic experience! Would recommend her to any buyers (and sellers too). Very helpful, responsive, and provided good advice as we toured each home and weighed our options.” “In such unprecedented times for buying a new home, from contract to settlement was seamless!Thank you Jessica!” “Fantastic experience!”

Wendy, Amy, and Ryan Maluski (June 11, 2021)

“Jessica is by far the best realtor I’ve ever used. She never stopped working for me on selling and buying a home. I greatly appreciated her hard work throughout the entire process. Thank you!”

Kevin Gall (August 31, 2021)

“Jessica was amazing and made the selling process so seamless! Thankful for her and her team! We had a contract in LESS than 24 hours for OVER asking price. And we closed in 30 days without any hiccups! You won’t regret having her in your sell or purchase!”

The Gendron Family (November 16, 2021)

Meet Our Team

Refresh Staging & Design

Kayla MasInter

Refresh Staging & Design

Cody MasInter

Flat Branch Loans

Jennifer McGill

Low Demo Reno

Home Inspection Services

Ilene & Branson Phillips

Jessica Ford

Michael Ford

Desiree Gillespie

Paige Walker Amanda Horvath

Remy Logie Kendra Manios

Low Demo Reno

OUR MISSION STATEMENT

Getting you the most amount of money for your home in the least amount of time. While assisting you in achieving your Real Estate goals. Nothing is more important to The Ford Group than providing excellent customer service.

The Ford Group has an on-staff exclusive marketing company that is focused on driving results for each client. Our marketing team tells the unique story of each home and we are professionals at driving buyer and marketing engagements. Out team of experts use cutting edge technology to drive social media traffic to your home which often times results in a multiple offer situation, which helps you sell your home faster and for more money.

Our overall mission is to make you a client for life, earning your referrals of friends and family. She knows this is only possible with yours being a results oriented, successful, and enjoyable real estate transaction.

OUR GROUP’S COMMITMENT TO YOU

The Ford Group has a unique understanding of the Tulsa Real Estate Market. Our team provides clients with a personalized service and expert level insights that is second to none. Our teams success strategy includes:

• Clear Communication

• Win/Win Relationships With All Parties Involved

• On Staff Chief Marketing Officer To Drive Results For Our Clients

• Superior Results

• Exclusive Cutting Edge Technologies, Market Research And Innovation

• Qualified Advice So You Can Make Informed Decisions

• Negotiating Skills

• Hands On, Attention To Detail

• Conveying Each Step Of The Process

• Our Team Of Experts Creates A Smooth Transaction

• Solving Complex Challenges

• Quicker Closings

THE FORD GROUP’S HOME SELLER GUIDE

OUR PROVEN MARKETING SYSTEM

See

WE DRIVE RESULTS FOR OUR CLIENTS

Check us out by visiting our social media page on Facebook and Instagram for current and past clients.

WE CUSTOMIZE SPECIFIC PLANS FOR YOU!

OUR PROVEN HOME SELLING PROCESS

Pre Listing

• Schedule Appointment

• Review Pre-Listing Materials

• Meet with Your Elite Agent

• Discuss Key Selling Points of Home

• Select Home Selling Program

• Determine Fair Market Listing Value

• Sign Listing Paperwork

• Pre-Listing Home Inspection

• Repair, Declutter and Clean According to Recommendations

• Complete Seller’s Real Property Disclosure Statement

• Professional Photography

• Install For Sale Sign with Text Code (where possible)

• Launch Marketing Preparation

• Design Flyers

• Chinowth & Cohen Website

• Complete MLS Data Entry

• Post as Coming Soon on Chinowth & Cohen Website

• Coming Soon Marketing on:

- Facebook

- Zillow

- Twitter

- Realtor.com

Active Listing

• Activate on MLS

• Broker’s Open

• Office Preview

• Open House

• PPC and Facebook Campaigns

• Private Showings

• Strategy Discussions Based on Feedback

• Video Marketing on YouTube

• Weekly Feedback

Contract to Close

• Receive Offers

• Review Offers Together

• Negotiate Offers

• Accept Offer and Begin Title Process

• Possibly Negotiate Back-up Offer

• Home Inspection

• Survey, Termite Inspection, HOA Doc Review

• Clear Title Contingencies

• Schedule Signing Closing Docs

• Remove Personal Items from Home

• Close Sale And Hand Over Keys

NATIONAL RECOGNITION

LRE EXTRAORDINARY PHILANTHROPIST AWARD

International award given to the Luxury Real Estate member who consistently displays altruistic concern for human welfare and generosity to socially responsible purposes

PRESIDENT’S CIRCLE AT THE HBA

Recognizes member companies that have supported the HBA at the highest level

POWER BROKER

REAL TRENDS WEB RANKING FOR BEST SITE IN OKLAHOMA

Named best residential real estate website in Oklahoma, and 2nd in the nation

POWER BROKER

RIS Media top 500 Power broker In honor of Chinowth & Cohen’s outstanding production in 2015

Chinowth & Cohen Is Awarded “OUTSTANDING SOCIAL MEDIA SAVVY” AWARD!

REAL TRENDS 500 RESIDENTIAL REAL ESTATE FIRM

The undisputed performance ranking of the top 500 residential real estate brokerage firms in the nation

OUTSTANDING SOCIAL MEDIA SAVVY AWARD

Chinowth & Cohen Realtors received the “Outstanding Social Media Savvy” award at the Luxury Real Estate conference!

LOCAL RECOGNITION

Chinowth & Cohen is proud to be named Tulsa World’s “Best In The World” Real Estate Agency seven years in a row

TULSA BUSINESS JOURNAL BEST REAL ESTATE BROKER

C & C Realtors is the only residential real estate company awarded a Bestie in 2015

BEST OF THE BEST

Chinowth & Cohen is proud to be named Oklahoma Magazine’s “Best of The Best” Real Estate Agency for 9 years

BROKEN ARROW CHAMBER BUSINESS

An industry leader and making significant impact in the community through new jobs and

COMMUNITY NEWSPAPERS READER’S CHOICE AWARDS

Chinowth & Cohen is proud to be named Reader’s Choice in the Owasso Reporter, Skiatook Journal, Sand Springs Leader & Wagoner County

TULSA WORLD’S “Best in the World”

AWARD WINNING SOCIAL MEDIA MARKETING CAMPAIGNS

We leverage the power of our significant social network when marketing your new listing. Using blog posts, Facebook, Instagram and YouTube, we place your home in front of a wide audience of potential buyers.

Targeted Social Media posts allow us to laser focus ads to possible buyers based on dozens of behavioral, geographic, and demographic matrix. We use your property location, price, and unique characteristics to showcase your home to Facebook users who most closely match your ideal buyer.

Views!

Views!

Views!

THE POWER OF VIDEO

As a real estate agent, part of the value of your services is your ability to create and implement a successful marketing plan. These days, standard real estate marketing strategies incorporate digital marketing materials. Featuring virtual tours on your site is an elegant way to signal to clients that you’re aware of cutting-edge technological solutions and that your services include a versatile marketing toolkit. They’ll be impressed by your property listings and your marketing savvy.

PHOTO/VIRTUAL TOURS

Our professional video tours establish the sense of ownership that is crucial to nudging clients towards finalizing the real thing. Virtual tours allow clients to tour the property on their own time and at their own pace, giving them a sense of personal connection. You can enhance this sense of connection by adding virtual tours to a suite of other interactive features. The more time and energy they invest, the more likely they’ll feel committed to reaching out to you with an inquiry.

DRONE FOOTAGE

If there is one universal truth about home buyers, it’s that they are terrible at visualizing space. Is your property unique? Palacial? An acrege with natural beauty? Our drone footage will show it all! Most listing photography does little to help. For example, say your listing has a huge 3 acre backyard, but 75% of it is obscured by trees. The photo on your listing makes it look tiny. With a drone video, you can capture the entire yard in one video and show buyers just how big a space it really is.

Using specific keywords, targeted locations, and search behavior, we craft custom Google Pay-Per-Click campaigns to drive potential buyers to your home’s listing. This helps your listing stand out to those who may be most interested.

PAID TARGETED

There’s no better way to sell your home than to have interested buyers walk through the front door. We advertise and promote your home to potential buyers and their agents in advance to ensure successful Open Houses.

TOP

Not all agents will have clients interested in your home. We specifically target the top agents bringing buyers to your neighborhood and your price point. Our focused communication means that agents pay attention when they hear from us.

Professionally designed and commercially printed, our Chinowth & Cohen property flyers allow buyers to take away a favorable representation of your home after every showing.

We understand buyers’ search preferences can vary and don’t rely on just our website to promote your listing. We provide exposure on Zillow, one of the most used real estate search websites in the country, to ensure your home is seen by a wide audience.

EXPOSURE ON ZILLOW

Most buyers work with an agent in the purchase of their home, so generating excitement within the Broker Community is critical to the success of your sale. By showcasing your property to outside Brokers, we build a sales team of agents who want to sell your property.

By participating in our local MLS, your home will reach all agents in the area as well as show on other Brokerage websites. This increases exposure, and allows us to better cooperate with other agents who may have the perfect buyer for your home.

We host a website specifically for your property, where potential buyers can follow the status, share with friends, request showings and much more. This encourages engagement with your home online and showcases your property individually.

WEBSITE SPECIFIC TO YOUR PROPERTY DISTINCTIVE PROFESSIONAL FLYERS

We maintain an internal Client Relationship Management database consisting of tens of thousands of potential buyers. We will match your property to specific buyers based on location, price and size and contact them directly about your listing.

If your home and desired selling strategy requires more from us, we can do it! Every home sale is different, and we can’t wait to create the perfect plan for you.

MULTIPLE PUBLIC OPEN HOUSES

BROKER’S PREVIEW SHOWINGS

LOCAL AGENT PREVIEW EMAIL

BROKERAGE NETWORK REACH

Elite TV features your property on Sunday at 10 AM on the CW or streaming from ccoklahoma.com. Our professionally produced 30 minute show features area homes with video and voice over highlighting your property’s features.

Many man hours go into the marketing of each and every Chinowth & Cohen listing. No agent can do it alone. We have a team of twelve full-time marketing staff who execute the many steps necessary to deliver our marketing services to you.

TEAM APPROACH

First impressions matter in the sale of your home. Our clean and professional signs let potential buyers know you are working with a reputable firm in the sale of your home without detracting from the curb appeal of the property.

LUXURY YARD AND POST SIGN

Northeastern Oklahoma’s leading newspaper source for Real Estate. Your property can be promoted in this beautiful fullcolor tabloid available in Saturday’s edition of Tulsa World. Ads and Open House listings are created by our in-house marketing team.

Elite Magazine is produced by Chinowth & Cohen’s marketing team and features every active listing offered to the public. This FREE publication is available at our offices and area QuikTrip, CVS and Reasor’s locations.

Real estate postcards are one of the most effective ways to keep the public and potential buyers up to date on your property! Postcards are a great way to showcase your home to neighbors.

95% of home buyers look online for properties during the home buying process. How your home looks online is critical to getting buyers through the door for showings. If the photos online don’t “wow” them, they may never come, which is why Chinowth & Cohen has strict professional guidelines for all listings.

PROFESSIONAL PHOTOGRAPHY

Potential buyers want information at the tip of their fingers. Our Text Code sends them your property details instantly and allows me to follow up on their inquiry afterwards.

24/7

INFORMATION SIGN RIDER WITH TEXT CODE

Varied ads in these highly read publications are a vital part of a home marketing campaign: Tulsa People, Oklahoma Magazine, Homes & Land, Tulsa World Magazine and more.

OUTSIDE PUBLICATIONS

Advertising in local weekly publications is an inexpensive, yet effective way to reach a wide audience. The Owasso Reporter, Skiatook Journal, Sand Springs Leader and Wagoner County America are very popular in our market.

ELITE TV - YOUR HOME IS THE STAR!

ELITE MAGAZINE

TULSA WORLD: WORLD OF HOMES

THE BEST TECHNOLOGY TO KEEP YOU SEAMLESSLY UPDATED ON THE STATUS OF YOUR SALE

The Hub is an agent’s CRM platform and one-stop shop for your real estate needs. Chinowth & Cohen REALTORS® partnered with Delta Media Group® to create a powerful SALES ASSOCIATE PLATFORM that brings enterprise-level technology and online marketing solutions together in one, easy to use interface.

Dotloop provides an online platform to empower real estate professionals to get deals done. Dotloop is the top choice for industry leading realtors.

The SentriLock Bluetooth® REALTOR® Lockbox provides secure, easy mobile lockbox access with a host of tools and benefits for REALTORS®. The new lockbox offers a variety of features, including opening the key compartment, using only your smartphone or tablet.

Chinowth & Cohen REALTORS® partneted with Delta Media Group® to create a powerful SALES ASSOCIATE PLATFORM that brings enterprise-level technology and online marketing solutions together in one, easy to use interface.

PRICING YOUR HOME AT FAIR MARKET VALUE IS THE SINGLE MOST IMPORTANT FACTOR IN SELLING YOUR HOME FOR THE MOST AMOUNT OF MONEY, IN THE SHORTEST AMOUNT OF TIME.

All of this highlighting our success as sellers deopends on how well we can put ourselves in the Buyer’s Shoes. Both Showing and Pricing/Comps.

FACTORS IMPACTING

• Location

• Lot Size

• House Size

• House Condition/ Features

SALES PRICE:

• Recent Sales

• Competition

• Timing

• Financing

•

Regardless of what you paid, what you owe, how much you want, or what any other agent may say they can sell your house for, in the end it is the Buyers who will determine the selling price

ENSURE SUCCESS

When it comes time to show your property, here are some suggestions that will create a smooth and successful process!

» During the listing period, showcase your home as if you are receiving guests. Turn on lights or open drapes, place flowers in vases, hang your best towels, light a fire in the fireplace if it’s cold outside, and play soft background music.

» For safety purposes, you should also put away your valuable items, such as jewelry, collectibles and firearms.

ALWAYS, PLEASE FEEL FREE TO CALL US ANY TIME IF YOU HAVE QUESTIONS, CONCERNS, IDEAS OR SUGGESTIONS! 918-233-6341