Gina Poindexter - Listing Presentation

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LISTING PRESENTATION GINA NAIFEH-POINDEXTER 918.857.1111

ABOUT GINA NAIFEH-POINDEXTER

How am I different from other real estate agents?

Gina has been successful in sales for over 30 years. She was one of the first female Sales Representatives for Nabisco, who tripled the sales of the territory in her first three months as a trainee! She was a top producer in the Nation for US Cellular for 10 years before opening her own successful cellular stores as an agent. She began her real estate career as an investor in Tulsa, while helping friends and family with their real estate needs.

She began her real estate career as an investor in Tulsa, while helping friends and family with their real estate needs. Gina credits her success in business to having always followed the “Golden Rule” with her customers, which has helped her business become “by referrals” only. She is proud to say that most of her customers have become life-long friends. Gina is passionate about giving back to her community. She has been involved with many organizations and raised thousands of dollars for charities that are close to her heart. She was a member of the Homes for Heroes program, which helped with closing costs for Firefighters, EMS, Police Officers, Healthcare Workers, Military Personnel, Veterans and Educators. She chaired fundraisers to promote STEM Scholarships and to help fund the Children’s Science Museum.

A full-time, full-service agent, Gina is experienced in working with both buyers and sellers as well as first-time homebuyers, expanding families and empty nesters. She is a Specialist in Foreclosure, Short Sales, and Military Relocation, and Certified in New Home Sales and Residential Construction!

Her memberships include:

• GTAR (Greater Tulsa Area Realtors)

• Tulsa Homebuilders Association

• Owasso Chamber of Congress

• Served on the Executive Board of Directors of the Dulles Regional Chamber of Congress in Northern Virginia.

• NVAR (Northern Virginia Association of Realtors)

• GCAAR (Greater Capital Area Association of Realtors).

She received many awards while with US Cellular, as well as being voted Citizen of the Year in Chantilly, VA in 2013, and honored with the recognition of Best Realtor in Posh Seven Magazine’s “Best of Suburbia,” 2017.

I can help wherever you are moving, through a Nationwide Agent Referral Program!

A NOTE FROM GINA...

You’re ready to sell your property. And, while you’re looking forward to seeing the word “SOLD” posted from the curb, you know there’s a lot to consider along the way. One of your first decisions is to select the real estate agent who’ll join you in the process.

You deserve much more than a sign in the yard, fliers in a box and an occasional open house. You deserve a dedicated team of professionals who will be at your side, from listing to closing, ensuring that your propermovety sells smoothly, and you get the most money possible from the sale.

My local real estate market expertise means I’m able to interpret all data that dictates the optimum pricing strategy, so your property will be priced to sell. I dig deep to learn the unique selling points of your property and neighborhood so the marketing plans and staging strategies will effectively target and attract your potential buyers. It’s a formula for success.

And, of course, I’ll take the time to listen, understand your challenges and goals, and answer any questions you may have along the way.

In the meantime, I hope that you’ll take the time to review the attached information so that I can get your property listed and get you on the move!

I appreciate the opportunity to earn your business!

Yours in Success.

Making Dreams Come True!

TESTIMONIALS

Gina is AMAZING! Let me tell you why.

1) She listens to what you want. She is very respectful to your requests and really tries to get you listings that you would be interested in.

2) She is a go get’er. You want to see house, get ready, because Gina is always ready to go.

3) She really knows her stuff! Which is helpful, because she can really help navigate home buying, and home buying is tricky. You need someone with experience.

4) She is a great negotiator. Which comes in handy when you are going back and forth with the other party for the sale of a house.

5) She is very responsive. If you ever need something or have questions, she will get back to you in no time at all. I usually had a reply from her within an hour to any text, phone call, or email.

6) She makes sure that you are happy. This is her reason for being a real estate professional. She truly wants you to be happy with the purchase or sale of you home. And she will go to great lengths to make this happen.

I don’t think we could have picked a better lady to help us buy our first home. We are thankful and happy to have had her as our agent and will definitely use her again in the future.

We really had a great experience with Gina. Gina knew the area well as she was our neighbor. That was one of the reasons we hired her. She also knew what price we needed to be at, she had a great photographer and she got it on the market fast! She also did an open house, which had a lot of foot traffic. She’s from the Tulsa area and just knows real estate very well. She also had to work with our relocation company and she did a great job with that as well.

Hard Working Agent

I highly recommend Gina Poindexter. Having worked with her several times in the past I can honestly say Gina goes above and beyond to help make home buying/selling easy. She spent almost a year visiting land and homes with me and I cannot be more grateful for her knowledge and patience!

The decision to sell and move out of the area after 20 years was more difficult than expected, but Gina was so intuitive of this--even when I was not--and her guidance and support were/are immeasurable. This did not feel like a business/real estate transaction but more like a concerned friend wanting to ensure the process had a very beneficial outcome for me, her client. Gina is tenacious. She works hard and smart for you (like when you are ready to accept an offer that is much less than what is appropriate just to get to the end--Gina gently says no and then gets you so much more [not just money, but entire experience]). I could not have had a better experience in an emotionally trying season---ALL because of Gina’s expertise and good intention. I would HIGHLY recommend Gina Poindexter....and have!!

COMMITMENT TO THE COMMUNITY

HABITAT FOR HUMANITY

JOY IN THE CAUSE

American Cancer Society • American Lung Association • American Red Cross • Beads of Courage • Cascia Hall Christmas Walk • Court Appointed Special Advocates for Children • Clarehouse of Tulsa • Community Food Bank of Eastern Oklahoma • Cystic Fibrosis Foundation • ESA International • Extreme Home Makeover • Family and Children Services • Gatesway Foundation • Junior League of Tulsa • March of Dimes, Life Share Registry • Joy in the Cause • Leukemia and Lymphoma Society • Light up the Night • Neighbor for Neighbor • Owasso Community Resources • Palmer Continuum of Care • Race for the Cure • Rotary Club of Tulsa • Soled Out Sand Springs • Tulsa Boys Home • Women’s Council of REALTORS
MORE ORGANIZATIONS C&C SUPPORTS:
AMERICAN HEART ASSOCIATION BOWLING FOR KID’S SAKE FEEDING TULSA PETS OF HOMELESS DAYSPRING VILLA ANGEL TREE ART ALLIANCE TULSA
OKLAHOMA’S #1 INDEPENDENT REAL ESTATE COMPANY Our mission is to help clients sell their homes for more money, in the shortest amount of time through honest pricing, extraordinary service and comprehensive marketing. Over $2 Billion In Annual Real Estate Sold *according to REAL Trends 15 offices, 800+ agents statewide the top REALTORS in Greater TULSA #1 INDEPENDENT brokerage in OK* OUR COMPANIES OUR AGENTS ARE AVAILABLE 24/7 AND OUR OFFICE HOURS ARE 8:30-5:30 MONDAY – FRIDAY. CHINOWTH & COHEN COMMERCIAL

GENERATIONS OF SUPPORT BEHIND EVERY SALE

Chinowth & Cohen Realtors is the largest independently owned real estate company in Northeastern Oklahoma. The brokerage opened in 2004 with 25 sales associates; since then it has grown to over 800+ agents with 15 locations surpassing two billion dollars in sales in 2020. Boasting 75 years and three generations of real estate history and expertise, Chinowth & Cohen is rooted in tradition and family.

SHERYL CHINOWTH - CHIEF EXECUTIVE OFFICER & COFOUNDER

Sheryl began her career working at her father’s real estate company, where she quickly became a top producer, mentored associates and managed offices. In 2004, Sheryl cofounded Chinowth & Cohen Realtors, opening the brokerage with only one office and 25 sales associates. As CEO, Sheryl has grown the company to over 800 associates and 16 offices in the Tulsa and Oklahoma City surrounding areas, making it the largest independent real estate company in Oklahoma. She has won numerous awards including Luxury Real Estate’s Lifetime Achievement Award, Tulsa Business Journal’s “Influential Woman in Business” Award, RISMedia and Real Trends’ “Power Broker” recognition and more.

LEE COHEN - CHIEF FINANCIAL OFFICER AND COFOUNDER

Originally from New York, Lee learned about real estate from his grandfather who purchased, sold and managed real estate in Manhattan. In the 1990s, Lee owned a commercial brokerage in Miami, Florida, when he created a REIT (Real Estate Investment Trust), which went public in 1996. Upon his arrival to Tulsa in 1999, Lee worked at various residential and commercial brokerages and eventually partnered with Sheryl Chinowth to form Chinowth & Cohen Realtors as well as C&C Commercial Realtors.

LELAND CHINOWTH - PRESIDENT, CHINOWTH & COHEN REALTORS

Leland attended the University of Oklahoma School of Medicine prior to launching his robust real estate career. In his first year as an associate, Leland sold a record $11 million. He has helped mentor and train agents for nearly 15 years and has been the President of Greater Tulsa Association of Realtors, MLS President and has been named one of Tulsa Business Journal’s 20 “Men of Distinction” and was voted one of Tulsa Business Journal’s “40 Under 40.” Leland is currently the President of Chinowth & Cohen Realtors.

TAYLOR CHINOWTH - VICE PRESIDENT, CHINOWTH & COHEN

REALTORS / PRESIDENT, ELITE TITLE SERVICES

Taylor is an attorney with a degree in Finance from the University of Oklahoma School of Business and a JD from the University of Tulsa College of Law. After becoming a licensed realtor in 2007 and a licensed broker in 2010, Taylor obtained his title insurance license in 2012 and joined the Board of Directors for Bartlesville Association of Realtors in 2015. The following year, Taylor was one of Tulsa Business and Legal News’ 40 Under 40 and later won the Oklahoma Bar Association Business and Corporate Law Award in 2019 and 2020 as well as multiple CALI Awards.

OUR PROVEN MARKETING SYSTEM

See

for yourself... 1. Superior Agent Support 2. Professional Photography 3. Luxury Yard Sign 4. 24/7 Information Sign Rider with Text Code 5. Distinctive Professionally Printed Flyers 6. Webpage Specific to Your Property 7. Comprehensive Social Marketing Campaigns • Blog Post • Instagram Post • Search Engine Optimization 8. Highly Targeted Facebook Campaigns 9. Paid Targeted Advertising on Google 10. Exposure on Zillow 11. Virtual Tour availability 12. Multiple Public Open Houses 13. Broker’s Preview Showings Available 14. Local Agent Preview Email 15. Local Brokerage Network Reach 16. Your Property, Your Choice

NATIONAL RECOGNITION

LRE EXTRAORDINARY PHILANTHROPIST AWARD

International award given to the Luxury Real Estate member who consistently displays altruistic concern for human welfare and generosity to socially responsible purposes

PRESIDENT’S CIRCLE AT THE HBA

Recognizes member companies that have supported the HBA at the highest level

POWER BROKER

REAL TRENDS WEB RANKING FOR BEST SITE IN OKLAHOMA

Named best residential real estate website in Oklahoma, and 2nd in the nation

POWER BROKER

RIS Media top 500 Power broker In honor of Chinowth & Cohen’s outstanding production in 2015

Chinowth & Cohen Is Awarded “OUTSTANDING SOCIAL MEDIA SAVVY” AWARD!

REAL TRENDS 500 RESIDENTIAL REAL ESTATE FIRM

The undisputed performance ranking of the top 500 residential real estate brokerage firms in the nation

OUTSTANDING SOCIAL MEDIA SAVVY AWARD

Chinowth & Cohen Realtors received the “Outstanding Social Media Savvy” award at the Luxury Real Estate conference!

LOCAL RECOGNITION

Chinowth & Cohen is proud to be named Tulsa World’s “Best In The World” Real Estate Agency seven years in a row

TULSA BUSINESS JOURNAL BEST REAL ESTATE BROKER

C & C Realtors is the only residential real estate company awarded a Bestie in 2015

BEST OF THE BEST

Chinowth & Cohen is proud to be named Oklahoma Magazine’s “Best of The Best” Real Estate Agency for 9 years

BROKEN ARROW CHAMBER BUSI NESS OF THE YEAR

An industry leader and making significant impact in the community through new jobs and bettering the city

COMMUNITY NEWSPAPERS READER’S CHOICE AWARDS

Chinowth & Cohen is proud to be named Reader’s Choice in the Owasso Reporter, Skiatook Journal, Sand Springs Leader & Wagoner County American

TULSA WORLD’S “Best in the World”

Using specific keywords, targeted locations, and search behavior, we craft custom Google Pay-Per-Click campaigns to drive potential buyers to your home’s listing. This helps your listing stand out to those who may be most interested.

We understand buyers’ search preferences can vary and don’t rely on just our website to promote your listing. We provide exposure on Zillow, one of the most used real estate search websites in the country, to ensure your home is seen by a wide audience.

PAID TARGETED ADVERTISING ON GOOGLE EXPOSURE ON ZILLOW

There’s no better way to sell your home than to have interested buyers walk through the front door. We advertise and promote your home to potential buyers and their agents in advance to ensure successful Open Houses.

Not all agents will have clients interested in your home. We specifically target the top agents bringing buyers to your neighborhood and your price point. Our focused communication means that agents pay attention when they hear from us.

Professionally designed and commercially printed, our Chinowth & Cohen property flyers allow buyers to take away a favorable representation of your home after every showing.

DISTINCTIVE PROFESSIONAL FLYERS

We maintain an internal Client Relationship Management database consisting of tens of thousands of potential buyers. We will match your property to specific buyers based on location, price and size and contact them directly about your listing.

Most buyers work with an agent in the purchase of their home, so generating excitement within the Broker Community is critical to the success of your sale. By showcasing your property to outside Brokers, we build a sales team of agents who want to sell your property.

By participating in our local MLS, your home will reach all agents in the area as well as show on other Brokerage websites. This increases exposure, and allows us to better cooperate with other agents who may have the perfect buyer for your home.

We host a website specifically for your property, where potential buyers can follow the status, share with friends, request showings and much more. This encourages engagement with your home online and showcases your property individually.

SPECIFIC TO YOUR PROPERTY

If your home and desired selling strategy requires more from us, we can do it! Every home sale is different, and we can’t wait to create the perfect plan for you.

WEBSITE
PROSPECTING THE ELITE BUYER DATABASE YOUR PROPERTY, YOUR CHOICE
MULTIPLE PUBLIC OPEN HOUSES BROKER’S PREVIEW SHOWINGS TOP LOCAL AGENT PREVIEW EMAIL BROKERAGE NETWORK REACH

Elite TV features your property on Sunday at 10 AM on the CW or streaming from ccoklahoma.com. Our professionally produced 30 minute show features area homes with video and voice over highlighting your property’s features.

Elite Magazine is produced by Chinowth & Cohen’s marketing team and features every active listing offered to the public. This FREE publication is available at our offices and area QuikTrip, CVS and Reasor’s locations.

ELITE TV - YOUR HOME IS THE STAR! ELITE MAGAZINE

Many man hours go into the marketing of each and every Chinowth & Cohen listing. No agent can do it alone. We have a team of twelve full-time marketing staff who execute the many steps necessary to deliver our marketing services to you.

TEAM APPROACH

First impressions matter in the sale of your home. Our clean and professional signs let potential buyers know you are working with a reputable firm in the sale of your home without detracting from the curb appeal of the property.

LUXURY YARD AND POST SIGN

Northeastern Oklahoma’s leading newspaper source for Real Estate. Your property can be promoted in this beautiful fullcolor tabloid available in Saturday’s edition of Tulsa World. Ads and Open House listings are created by our in-house marketing team.

Real estate postcards are one of the most effective ways to keep the public and potential buyers up to date on your property! Postcards are a great way to showcase your home to neighbors.

95% of home buyers look online for properties during the home buying process. How your home looks online is critical to getting buyers through the door for showings. If the photos online don’t “wow” them, they may never come, which is why Chinowth & Cohen has strict professional guidelines for all listings.

PROFESSIONAL PHOTOGRAPHY

Potential buyers want information at the tip of their fingers. Our Text Code sends them your property details instantly and allows me to follow up on their inquiry afterwards.

Varied ads in these highly read publications are a vital part of a home marketing campaign: Tulsa People, Oklahoma Magazine, Homes & Land, Tulsa World Magazine and more.

OUTSIDE PUBLICATIONS

Advertising in local weekly publications is an inexpensive yet effective way to reach a wide audience. The Owasso Reporter, Skiatook Journal, Sand Springs Leader and Wagoner County American are very popular in our market.

ELITE TV
LOCAL PUBLICATIONS CUSTOM POSTCARDS
24/7 INFORMATION SIGN RIDER WITH TEXT CODE TULSA WORLD: WORLD OF HOMES
#1 REAL ESTATE WEBSITE IN OKLAHOMA • Designed by One of the Top Real Estate Web Developing Companies in the Nation • Internal MLS Search Engine • Access Our Website Through Any Device • Agent Page to Advertise Your Home • Feature Commercials, Drone Shoots and other Marketing on Your Agent’s Website Real Trends Ranks ccoklahoma.com as the #1 Real Estate Website in Oklahoma

WHAT MATTERS AND WHAT DOES NOT MATTER IN THE SALE OF YOUR HOME

Factors Impacting Sales Price:

• Location

• Lot Size

• House Size

• House Condition/Features

• Recent Sales

• Competition

• Timing

• Financing

• Special Conditions

Regardless of what you paid, what you owe, how much you want, or what any other agent may say they can sell your house for, in the end it is the Buyers who will determine the selling price.

What You Paid What You Owe

What You Need to Buy Your Next Property Sentimental Value

What You Want What Another Agent Says

What Your Neighbor Thinks

Pricing your home at Fair Market Value is the single most important factor in selling your home for the most amount of money, in the shortest amount of time. There are several factors we use to determine this value.

PRICING YOUR HOME AT FAIR MARKET VALUE

IF THE ASKING PRICE IS:

THE PROPERTY APPEALS TO:

If the asking price of a property increases beyond fair market value, the market of potential buyers decreases dramatically.

15% over market value 20% of the buyers 10% over market value 30% of the buyers 5% over market value 50% of the buyers fair market value 95% of the buyers

Property Interest Level

30 days

60 days 90 days

Your home receives the most exposure to the greatest number of potential buyers within the first 14-30 days on the market. Pricing at fair market value from the beginning ensures the highest number of interested buyers see the home. As time passes, perceived value decreases, resulting in a lower sales price.

OUR PROVEN HOME SELLING PROCESS

Pre Listing

• Schedule Appointment

• Review Pre-Listing Materials

• Meet with Your Elite Agent

• Discuss Key Selling Points of Home

• Select Home Selling Program

• Determine Fair Market Listing Value

• Sign Listing Paperwork

• Pre-Listing Home Inspection

• Repair, Declutter and Clean According to Recommendations

• Complete Seller’s Real Property Disclosure

Statement

• Professional Photography

• Install For Sale Sign with Text Code (where possible)

• Launch Marketing Preparation

• Design Flyers

• Chinowth & Cohen Website

• Complete MLS Data Entry

• Post as Coming Soon on Chinowth & Cohen

Website

• Coming Soon Marketing on:

- Facebook

- Zillow

- Twitter

- Realtor.com

Contract to Close

• Receive Offers

• Review Offers Together

• Negotiate Offers

• Accept Offer and Begin Title Process

• Possibly Negotiate Back-up Offer

• Home Inspection

• Survey, Termite Inspection, HOA Doc Review

• Clear Title Contingencies

• Schedule Signing Closing Docs

• Remove Personal Items from Home

• Close Sale And Hand Over Keys

Active Listing

• Activate on MLS

• Broker’s Open

• Office Preview

• Open House

• PPC and Facebook Campaigns

• Private Showings

• Strategy Discussions Based on Feedback

• Video Marketing on YouTube

• Weekly Feedback

If your Chinowth & Cohen Agent has exceeded your expectations, then we’d love for you to refer us to your friends and family!

ASK ME FOR A COMPARATIVE MARKETING ANALYSIS!

A comparative marketing analysis (CMA) is a document that pulls statistics on homes similar to yours that will

Sold in the Recent Past: This shows us what buyers in this market have actually paid for properties similar to yours.

Currently on the Market: These are properties that will be competing with yours for the attention of available buyers.

YOUR HOME’S UNIQUE APPEAL:

Failed to Sell:

Understanding why these properties did not sell can help avoid disappointment in the marketing of your property.

Each property has special features that interest buyers. Whether you realize it or not, you are an expert on your home and can inform me about your property’s value better than anyone else!

What do you feel are the most appealing features of your property? _____________________________

What features does your property have that differentiate it from other similar properties? __________

What changes or enhancements would you suggest to make to your property? ___________________

What do you regard as the most attractive features of the surrounding neighborhood?

Do you have any special terms or conditions regarding the sale of your property I should be aware of (e.g., items of personal property to be excluded, etc.)? ______________________________________

Are you aware of any problems or concerns regarding the property or the neighborhood that will need to be disclosed to prospective buyers?

RECOGNIZED AS THE LARGEST #1 INDEPENDENT REAL ESTATE COMPANY IN OKLAHOMA BARTLESVILLE 2321 SE Nowata Place Suite A Bartlesville | (918) 333-2222 BIXBY 7510 E. 111th St. S. | Bixby (918) 943-3009 BROKEN ARROW 2625 S. Elm Place | Broken Arrow (918) 259-0000 COWETA 128 N. Broadway St | Coweta (918) 279-6227 EDMOND 2619 Kelley Pointe Pkwy Edmond | (405) 330-0031 GRAND LAKE 29980 S. 566 Rd | Afton (918) 257-7164 LEASING/PROPERTY MGMT. 8988 S. Sheridan Suite J, Tulsa, OK 74133 | (918) 392-0901 MIDTOWN TULSA 1441 E. 41st St | Tulsa (918) 392-9900 MUSKOGEE 1806 Chandler Rd. | Muskogee (918) 537-2263 NICHOLS HILLS 2814 W Country Club Dr | OKC (405) 843-8188 OWASSO 13512 E 116th St N | Owasso (918) 392-9990 SAND SPRINGS 3702 S Hwy 97 | Sand Springs (918) 419-2333 SKIATOOK 500 W. Rogers Blvd. | Skiatook (918) 578-6820 SOUTH TULSA 3912 E. 91st St | Tulsa (918) 392-0900 WAGONER 122 N. Main St. | Wagoner (918) 279-6227

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