Yahaira Boykin Listing Presentation

Yahaira

& COHEN

Yahaira Boykin, who was born in Detroit, Michigan, relocated to Tulsa from Nashville, Tennessee, in 2013. She holds both a Bachelor of Arts in Education and a Bachelor of Science in Call Center Management. She also earned a qualification in Project Management.

Prior to working in real estate, Yahaira had a successful career at Verizon Wireless for more than 20 years. She held a variety of jobs, including those of project manager, supervisor, district consultant, and customer service agent. Additionally, she spent the previous two years managing special events at Bishop Kelley High School.

Being a full-service professional with extensive local real estate market expertise in Tulsa and the neighboring areas, Yahaira brings to her buyers and sellers the great communication, sales, and customer service skills she honed throughout her tenure at Verizon. She is a skilled problem-solver, diligent, and dedicated to seeing her clients succeed. Yahaira works hard to ensure that her clients’ real estate transactions are successful and live up to their expectations.

Her hobbies include spending time with her family, gardening, watching movies, and helping at Church of St. Mary hospitality events.

NATIONAL RECOGNITION

LRE EXTRAORDINARY PHILANTHROPIST AWARD

International award given to the Luxury Real Estate member who consistently displays altruistic concern for human welfare and generosity to socially responsible purposes

PRESIDENT’S CIRCLE AT THE HBA

Recognizes member companies that have supported the HBA at the highest level

POWER BROKER

REAL TRENDS WEB RANKING FOR BEST SITE IN OKLAHOMA

Named best residential real estate website in Oklahoma, and 2nd in the nation

POWER BROKER

RIS Media top 500 Power broker In honor of Chinowth & Cohen’s outstanding production in 2015

Chinowth & Cohen Is Awarded “OUTSTANDING SOCIAL MEDIA SAVVY” AWARD!

REAL TRENDS 500 RESIDENTIAL REAL ESTATE FIRM

The undisputed performance ranking of the top 500 residential real estate brokerage firms in the nation

OUTSTANDING SOCIAL MEDIA SAVVY AWARD

Chinowth & Cohen Realtors received the “Outstanding Social Media Savvy” award at the Luxury Real Estate conference!

LOCAL RECOGNITION

Chinowth & Cohen is proud to be named Tulsa World’s “Best In The World” Real Estate Agency seven years in a row

TULSA BUSINESS JOURNAL BEST REAL ESTATE BROKER

C & C Realtors is the only residential real estate company awarded a Bestie in 2015

BEST OF THE BEST

Chinowth & Cohen is proud to be named Oklahoma Magazine’s “Best of The Best” Real Estate Agency for 9 years

BROKEN ARROW CHAMBER BUSINESS OF THE YEAR

An industry leader and making significant impact in the community through new jobs and bettering the city

COMMUNITY NEWSPAPERS READER’S CHOICE AWARDS

Chinowth & Cohen is proud to be named Reader’s Choice in the Owasso Reporter, Skiatook Journal, Sand Springs Leader & Wagoner County American

TULSA WORLD’S “Best in the World”

OUR PROVEN MARKETING SYSTEM

AWARD-WINNING SOCIAL MEDIA MARKETING

We leverage the power of our significant social network when marketing your new listing. Using blog posts, Facebook, Instagram and Twitter, we place your home in front of a wide audience of potential buyers.

Targeted Social Media posts allow us to laser focus ads to possible buyers based on dozens of behavioral, geographic, and demographic matrix. We use your property location, price, and unique characteristics to showcase your home to Facebook users who most closely match your ideal buyer.

Targeted FSocial Media posts allow us to laser focus ads to possible buyers based on dozens of behavioral, geographic, and demographic matrix. We use your property location, price, and unique characteristics to showcase your home to Facebook users who most closely match your ideal buyer.

Yahaira Boykin

Chinowth & Cohen Realtors

THE POWER OF VIDEO

As a real estate agent, part of the value of your services is your ability to create and implement a successful marketing plan. These days, standard real estate marketing strategies incorporate digital marketing materials. Featuring virtual tours on your site is an elegant way to signal to clients that you’re aware of cutting-edge technological solutions and that your services include a versatile marketing toolkit. They’ll be impressed by your property listings and your marketing savvy.

PHOTO/VIRTUAL TOURS

Our professional video tours establish the sense of ownership that is crucial to nudging clients towards finalizing the real thing. Virtual tours allow clients to tour the property on their own time and at their own pace, giving them a sense of personal connection. You can enhance this sense of connection by adding virtual tours to a suite of other interactive features. The more time and energy they invest, the more likely they’ll feel committed to reaching out to you with an inquiry.

MATTERPORT 3D TOURS

Our highly trained Videographers will give your property a true 3-D experience! Our brains are hard-wired to think visually, constantly calculating distances and depths. Videos are flat and tours with just 360o photos don’t offer that unique Matterport Dollhouse View. Plus Matterport makes it easy to capture large properties with automatic alignment. Only Matterport offers the easiest to create and most immersive experience for marketing Real Estate. It’s the closest you can get to actually being there.

DRONE FOOTAGE

If there is one universal truth about home buyers, it’s that they are terrible at visualizing space. Is your property unique? Palacial? An acrege with natural beauty? Our drone footage will show it all! Most listing photography does little to help. For example, say your listing has a huge 3 acre backyard, but 75% of it is obscured by trees. The photo on your listing makes it look tiny. With a drone video, you can capture the entire yard in one video and show buyers just how big a space it really is.

THE BEST TECHNOLOGY TO KEEP YOU SEAMLESSLY UPDATED ON THE STATUS OF YOUR SALE

Chinowth & Cohen REALTORS® partnered with Delta Media Group® to create a powerful SALES ASSOCIATE PLATFORM that brings enterpriselevel technology and online marketing solutions together in one, easy to use interface.

Dotloop provides an online platform to empower real estate professionals to get deals done. Dotloop is the top choice for industry leading realtors.

Elite Title Services, LLC (ETS) is a locally owned title company aimed at providing unparalleled customer service and guidance to each of its clients and their agents during the closing process for residential and commercial properties.

Chinowth & Cohen REALTORS® partneted with Delta Media Group® to create a powerful SALES ASSOCIATE PLATFORM that brings enterprise-level technology and online marketing solutions together in one, easy to use interface.

WHAT MATTERS AND WHAT DOES NOT MATTER IN THE SALE OF YOUR HOME

Factors Impacting Sales Price:

• Location

• Lot Size

• House Size

• House Condition/Features

• Recent Sales

• Competition

• Timing

• Financing

• Special Conditions

Regardless of what you paid, what you owe, how much you want, or what any other agent may say they can sell your house for, in the end it is the Buyers who will determine the selling price.

What You Paid What You Owe

What You Need to Buy Your Next Property Sentimental Value

What You Want What Another Agent Says

What Your Neighbor Thinks

PROPERTY INTEREST LEVEL

30 days 60 days 90 days

Your home receives the most exposure to the greatest number of potential buyers within the first 14-30 days on the market. Pricing at fair market value from the beginning ensures the highest number of interested buyers see the home. As time passes, perceived value decreases, resulting in a lower sales price.

PRE-LISTING CHECKLIST

CURB APPEAL

• Sweep up any trash in the road, on the sidewalk, etc. near your home, even if it’s not yours.

• Do not leave trash cans out.

• Edge your sidewalk, driveway, and curb and get rid of all weeds in cracks.

• Get rid of the junk in front of the garage, and clean up any oil spots. Don’t park your car in the driveway.

• Wash your cars.

• Keep your lawn mowed and trimmed.

• Water your lawn, and reseed and fertilize where necessary for a full appearance.

• Weed your flower beds, and trim your bushes and hedges.

• If necessary, paint your mailbox, fence, trim, and any other outside features which are fading or peeling.

• Wash off the outside of your house with a hose and brush. If necessary, repaint.

• Repair any broken windows, screens, and light fixtures. Wash the windows and glass doors.

• Ensure lights are working.

• Repair or replace any roof problems.

• Ensure the front door is clean. Paint the door and trim if required.

• Make sure the doorbell works.

• Ensure the gutters and downspouts are straight and clean/painted. Also, ensure they are clear of leaves.

• Repair defective gates and hinges.

HOME INTERIOR - GENERAL

• Clean and/or paint all trim, especially around doors, and near heavily traveled areas.

• Clean and/or paint walls to get rid of smudges and fingerprints.

• Glue loose wallpaper.

• Clean all linoleum, tile, or hardwood floors.

• If necessary, have carpeted areas cleaned.

• Remove cobwebs from ceiling, corners, around furniture, light fixtures, etc.

• Ensure drapery and blinds are clean, free from dust, etc.

• Clean light switch and electrical outlet plates, or replace them.

• Get rid of unnecessary items and boxes which are cluttering rooms. This includes extra furniture which may obscure the buyer’s views, as well as pathways throughout the home.

• Make sure all stairs are clear. Not only does this detract from your home’s appearance, but it’s a safety hazard as well.

• Rent a storage unit and de clutter the home (extra clothing, furniture, boxes, etc.).

• Clean and organize all closets and cupboards. Remove extra items to give the effect of spaciousness.

• Repair any leaking faucets, running toilets, loose doorknobs, and sticking doors and windows.

• During showings, turn off television sets and try to keep noises to a minimum (you can, however, play soft FM music to create a relaxing atmosphere in the home).

• If home is being shown during the Fall or Winter, light the fireplace to create warmth.

• In the Spring or Summer, vases of freshly cut flowers add a freshness that is hard to match.

• Get rid of any strong odors (tobacco, leftover food, pet odors, etc.).

• Turn on lights, and open blinds and drapes.

SPECIFIC ROOMS

Living Room:

• Put away family-related items such as photo albums, and knickknacks.

• Remove extra furniture.

• Move your furniture around to make the room look larger.

• Clean the fireplace, make sure the screen is in good condition and that all fireplace tools are clean and polished.

• In the winter, have a fire going in the fireplace as mentioned above.

• In the summer, place plants or other decorations at the fireplace.

• Ensure carpets and rugs are cleaned.

• Dust and clean furniture, windows, light fixtures, and trim.

• Wax hardwood furniture with lemon oil.

• Fill in holes and cracks in the wall board with spackle.

Bedrooms:

• Put attractive bedding on beds (e.g., bedspreads, shams, decorative pillows, etc.)

• Dust and clean furniture, windows, light fixtures, and trim.

• Wax hardwood furniture with lemon oil.

• Fill in holes and cracks in the wall board with spackle.

• In a divorce sale, leave clothing from the opposite sex hanging in the closet of the master bedroom. Keep your laundry (dirty or clean) out of sight. Remember people will be looking in your closets.

• Keep knickknacks to a minimum. You don’t want to draw potential buyers’ attention away from the home and instead to your decor.

Kitchen:

• If there is one room in your house worth spending time and money on to ensure that your home sells, it is probably the kitchen.

• Make sure that all appliances are clean and working.

• Consider refinishing appliances that have “old” colors. White is the best color.

• Unclutter and clean off all counter tops - put small appliances, etc. away until after the potential buyers have left.

• Clean light fixtures and replace burnt out bulbs.

• Repaint or wallpaper the kitchen if walls are faded or you have an odd color such as pink or orange.

• Clean the ceiling, refinishing it if necessary.

• Clean and wax the floor, replacing damaged tiles or linoleum.

• Refrigerators seem to attract a lot of clutter. Choose one “magnet” and/or one “child’s drawing” and put the others away. Otherwise, keep it clean and empty.

Garage, Basement, Attic, and Utility Rooms:

• Clean and organize basements, garages, attics, and utility rooms. Take all unneeded items to the storage unit.

• Place bright lights in these storage rooms.

• If the walls are too dark, paint them a lighter color.

• Repair any leaking pipes, etc. Be sure the basement is free of dampness.

• Clear out all cobwebs and dust.

• Remove any mouse and roach traps as they indicate that you have pest problems.

• In the garage, clean up oil stains on the floor. Once floor is cleaned, place cardboard under leaking car.

OTHER

• If you have pets, get them out of the house and preferably out of the neighborhood while your house is being shown.

• Try to eliminate traces of pets inside and outside your home, especially pet odors.

• Get the kids over to a friend’s or relative’s house while potential buyers are viewing your home.

• Don’t volunteer information about your home to sellers - answer questions only.

• Don’t try to sell home furnishings to potential buyers.

OUR PROVEN HOME SELLING PROCESS

Pre Listing

• Schedule Appointment

• Review Pre-Listing Materials

• Meet with Your Elite Agent

• Discuss Key Selling Points of Home

• Select Home Selling Program

• Determine Fair Market Listing Value

• Sign Listing Paperwork

• Pre-Listing Home Inspection

• Repair, Declutter and Clean According to Recommendations

• Complete Seller’s Real Property Disclosure

Statement

• Professional Photography

• Install For Sale Sign with Text Code (where possible)

• Launch Marketing Preparation

• Design Flyers

• Chinowth & Cohen Website

• Complete MLS Data Entry

• Post as Coming Soon on Chinowth & Cohen

Website

• Coming Soon Marketing on:

- Facebook

- Zillow

- Twitter

- Realtor.com

Contract to Close

• Receive Offers

• Review Offers Together

• Negotiate Offers

• Accept Offer and Begin Title Process

• Possibly Negotiate Back-up Offer

• Home Inspection

• Survey, Termite Inspection, HOA Doc Review

• Clear Title Contingencies

• Schedule Signing Closing Docs

• Remove Personal Items from Home

• Close Sale And Hand Over Keys

Active Listing

• Activate on MLS

• Broker’s Open

• Office Preview

• Open House

• PPC and Facebook Campaigns

• Private Showings

• Strategy Discussions Based on Feedback

• Video Marketing on YouTube

• Weekly Feedback

If your Chinowth & Cohen Agent has exceeded your expectations, then we’d love for you to refer us to your friends and family!

HOW OUR COMPETITORS COMPARE

CONTINUED TRAINING

FULL-TIME STAFF SUPPORT

CARTUS RELOCATION

A TOP NATIONAL INDEPENDENT COMPANY

IN-HOUSE MARKETING DEPARTMENT

BROKER/OWNER ATTEND OFFICE TOUR

ENHANCED REALTOR.COM

COMPANY TV SHOW

COMPANY MAGAZINE

IN-HOUSE FINANCIAL SERVICE

PHONES ANSWERED 7 DAYS A WEEK

PROPERTY MANAGEMENT DEPARTMENT

COMMERCIAL DIVISION

IN-HOUSE TECH SUPPORT

OPEN HOUSES

VIRTUAL TOURS

BASIC MARKETING: MLS, SIGNS & FLYERS

Moving Checklist

Services to Cancel/Tranfer

PHONE/CELL

Packing & Storage

of Address

U.S. POSTAL SERVICE

DRIVERS LICENSE

INTERNAL REVENUE SERVICE

SOCIAL SECURITY

VOTER REGISTRATION

BANKS

LOANS

INVESTMENTS

CREDIT CARDS

STORE CREDIT CARDS

PAYPAL

AUTOMATED PAYMENTS

PLACE OF EMPLOYMENT

INSURANCE

DOCTORS

SCHOOLS

FRIENDS & FAMILY

SUBSCRIPTIONS

ASSOCIATIONS

LANDSCAPING

HOUSE CLEANING

PEST CONTROL

Organize

KEEP PERSONAL & FINANCIAL DOCUMENTS IN ONE BOX checkbook,passports,birth certificates,insurancedocs,taxes

INTERNET

PHONE/CELL

ELECTRIC

GAS

WATER

SEWER

TRASH

LANDSCAPING

HOUSE CLEANING

PEST CONTROL

PURGE UNUSED ITEMS

RESERVE TRUCK OR MOVERS RESERVE STORAGE IF NEEDED

PACK INFREQUENTLY USED ITEMS AHEAD OF TIME

START A FAMILY “MOVE KIT” FOR FIRST NIGHT IN NEW HOME

Moving Day

ARRANGE HELP FOR KIDS OR PETS FOR THE DAY

HAVE CASH TO TIP MOVERS

FINAL CLEANING

DISPOSE OF TRASH

RUN GARBAGE DISPOSAL

RAISE OR LOWER THERMOSTAT

dependingontheweather

TURN OFF WATER HEATER

LOWER SHADES

LOCK ALL DOORS & WINDOWS

Yahaira