DeriveProcessBook by Chloe Muether

Project 2

Fred Crawl Chloe Muether Section 2 11/4/2014 Fredonia, NY

IP Report I used the fonts Baskerville and Chalk Outline. Baskerville was created by John Baskerville at the Linotype Foundry in 1724. Chalk Outline was created by JHL Fonts in 2012. All of my imagery is my own.

Table of Contents IP Report Table of Contents Project Brief/Introduction Research Inspiration Conceptual Strategies Design Strategies Final Work Evaluation

2 3 5 8 9 10 11 13 15

Project Brief/ Introduction Project Overview

In this project students will be required to work through several exercises to create a framework for a mobile application. Students will be required to show a cumulative understanding of typographic design. New opportunities for exploring hierarchical grids will be explored.

Project Outcomes

Students will be responsible for: 1.) A finished comprehensive conceptual plan for a walking/wandering app. 1.1) The app must provide an interface for the various media made available with a mobile device; i.e., video, sound, geo location, etc. 2.) A digital process book and blog showing typographic, physical, historical, and psychogeographic research. 3.) A 12 page printed process book sewn using a pamphlet binding process.

Research

Inspiration

conceptual Strategies I used wood as my background because a lot of bar/food counters are wood. I thought it gave it a rustic feel since everything is Fredonia is pretty old. I used the font Chalk Outline for my headers because I had seen a lot of chalk work when I was looking for inspiration and I felt like that was a big part of bars/food as well. I chose to use Baskerville for my text because I thought it helped with the rustic look since it is a Old Style font.

I wanted to do a scrolling app instead of a regular one becuase I like the idea of tapping on the bar/ food you want to read about and about and then all the information opens up around the name. I put the drink stains around ‘Bars’ and fries and ‘Food’ because it makes more playful and I think it would make people want to use the app more.

design Strategies The wood helps show that you should scroll down because the wood is vertical. I like the Chalk Outline font for the titles because it looks like it is a part of the background instead of sitting on top of it. I used baskerville for the text because it helps with the rustic feel and it is easy to read.

I chose the scrolling app version because counters are long and I want the app to look like a counter. I added the cup marks to ‘Bars’ so you got the idea that you will be getting drinks and every bar has cup marks left on their counter from peoples drinks. I chose fries for ‘Food’ becuase that is the most common food you can get and everyone likes fries.

Final Work

Fred

Crawl

Bars Food 10

Fred

Crawl

Lil Magills Hours

M: 5pm-2am T: 5pm-2am W: 5pm-2am Th: 5pm-2am F: 5pm-2am Sa: 5pm-2am Su: 5pm-2am Lil Magills is one of the Drink Specials: harder bars to get into. It Monday: $2 drafts is laid back and a place Tuesday: $4 mini pitchers you go to hang out and Wednesday: $3.50 wells have a drink. They do not Thursday: $3 Long Islands serve food. Happy Hour 5-9: Friday/ Saturday, drinks 50% off

Tully’s Hours

M: 6pm-2am T: 6pm-2am W: 6pm-2am Th: 6pm-2am F: 6pm-2am Sa: 6pm-2am Su: 6pm-2am

Bars

Tully’s is the newest bar in Fredonia. This is a local bar and for college students, the kids mainly come on the weekends. Not very hard to get into. They serve food! A nice place to get a drink and chat with friends.

Old Main Hours

Monday: $2 drafts Tuesday: $3.50 wells Wednesday: $4 mini pitchers Thursday: $2 drafts Friday: $3.50 wells

Food!

Burgers Quesodillas Tacos Pulled Pork Sandwhich

BJ’s

M: 9pm-2am T: Closed W: 9pm-2am Th: Closed F: 9pm-2am Sa: 9pm-2am Su: Closed Old Main is a bar for mainly college students. It is very easy to get into. It does not serve food. They have drink specials almost everynight. This is not a place to casually hang out and have a drink. People come here to drink and dance.

Drink Specials:

Hours

M: 5pm-2am T: 5pm-2am W: 5pm-2am T: 5pm-2am F: 5pm-2am Sa: 5pm-2am Su: 8pm-2am

Drink Specials:

Monday: $1 drinks Wednesday: $1 drinks Friday: $3.50 beer and a shot or $2 wells* Saturday: $3.50 quads** * Mixed drinks ** 4 shots in a drink

Food!

*You don’t want to see*

Burgers Fries Wings Mac & Cheese Pretzels BBQ Chicken Fingers

Bjs is a local and college Drink Specials: bar, they serve food and M: $5 Pitchers have specials everynight. T: $2 Long Islands Its not very hard to get W: Mason Jar Night into. Its a great place to goTh: $2 Long Islands hang out with friends have F: $2.50 Firebombs a drink. Sa: $1 Wells Su: $1.50 Pints

Sunny’s Hours

M: Closed T: Closed W: Closed Th: 9pm-2am F: 9apm-2am Sa: 9pm-2am Su: Closed Sunny’s is a club for all Drink Specials: the wasted college kids. Thursday: 50¢ drafts It is very easy to get into. Friday: Two for One People go to dance. They drinks do not serve food (which is a good thing). It is very gross and no one in there is anything but wasted. Another place you don’t go into to hang out.

Valentine’s Hours M: 8pm-2am T: 8pm-2am W: 8pm-2am Th: 8pm-2am F: 8pm-2am Sa: 8pm-2am Su: 8pm-2am

*You don’t want to see*

Valentines is a local bar. Drink Specials: Its not very hard to get M: $2 wells, $2 drafts into. They do not serve T: $2.50 vegas bombs food. They have specials W: $2 wells, $2 drafts everynight. It is a good place Th: $2 wells, $2 fireball to get a drink and hang out F: $2 wells, $2 drafts with people. Sa: $2 wells, $2 drafts Su: $2.50 bottles, $3 bacardi

everynight. It is a good place Th: $2 wells, $2 fireball to get a drink and hang out F: $2 wells, $2 drafts with people. Sa: $2 wells, $2 drafts Su: $2.50 bottles, $3 bacardi

Food Maria’s

Coughlan’s Hours

M: 12pm-2am T: 3pm-2am W: 12pm-2am Th: 12pm-2am F: 12pm-2am Su: 12pm-2am

Coughlans is more of a local bar. It a little hard to get into. They have food. Specials are available everynight. Great place to get a drink and hang out.

Food!

Burger Fries Wings Chicken Fingers

Drink Specials:

M: $3 wells T: $4 drafts W: $6 mini pitcher Th: $3 wells F: $2 bottles Sa: $3 wells Su: $4 drafts

Hours

M: 10am-12am T: 10am-12am W: 10am-3am Th: 10am- 3am F: 10am- 3am Sa: 10am- 3am Su: 10am-12am Maria’s is the newest place to get food. It is usually very crowded because it is closest to most of the bars. The service is good and the food comes fairly quickly.

Food!

Pizza Stromboli Sandwhiches Chicken Fingers

Calios

EBC Hours

M: 11:30am-10pm T: 4:30am-10pm W: 11:30am-10pm Th: 11:30am-2am F: 11:30am-2am Sa: 11:30am-2am Su: 11am-9pm

Food!

Burgers Wings Salad Sandwhiches Soup And more!

EBC is a restaurant during the day and then a bar at night. Not easy to get into. They do not serve food after 10. Depending on the night it is either crowded or only a few people.

Hours M: 4pm-4am T: 4pm-4am W: 4pm-4am Th: 4pm-4am F: 4pm-4am Sa: 4pm-4am Su: 4pm-4am

Calios sells only calzones but they have many different kinds, they even have dessert ones! Great late night food. Every calzone is $6.50!

Drink Specials: M: $4 drafts T: $3.50 wells W: $6 pitcher Th: $3.50 wells F: $4 drafts

PDubs Hours M: 11am-2:30am T: 11am-2:30am W: 11am-2:30am Th: 11am-2:30am F: 11am-2:30am Sa: 11am-2:30am S: 11am-2am

Food

Pdubs has always been a favorite for college kids. The food comes out quickly and it isn’t expensive. It’s never very crowded either.

Food!

Pizza Wings Fries Chicken Fingers Sandwhiches

Maria’s Hours

Calios Hours M: 4pm-4am T: 4pm-4am W: 4pm-4am Th: 4pm-4am

Street Meat

Food!

Pizza Stromboli Sandwhiches Chicken Fingers

Hours M: 10pm-2am T: Closed W: 10pm-2am Th: Closed F: 10pm- 2am Sa: 10pm- 2am Su: Closed

Street Meat is the Food! grossest place to get Burgers food while out but it is Tacos the cheapest. You don’t Fries buy this when you are anything but drunk.

Process Essay I started this project by going on a walk downtown and lookign at all the different shops. I finally decided to do my app on the night life in fredonia; what bars to go to and where to get food after the bars. The bars I chose are Old Main, Sunnys, Valentines, Lil Magills, EBC, BJs, Tullys, and Coughlans. The food places I chose are Marias, Street Meat, Calios, and Pdubs. I took pictures of the inside and outside of all the places, got the drink specials and menus for all my places. Then I had figure out how I wanted to design my app. I knew that I wanted to do a scrolling app but I didnt know how I wanted to do it. I spent a lot of time on pinterest trying to figure out how I wanted the layout to be. I figured out that I wanted the app to open when you tap on the names of everything and it would expand from there.

Figuring out what background I wanted to use was the hardest part of this whole project. I tried making it look like sponge paint, I made symbols and tiled them, I tried making it look like a chalk board, nothing was working. Then I thought of wood. Wood made me think of bars and counters. I chose to use a darker wood so everything on top of it would pop more. I still liked the chalk idea so I looked up some chalk fonts and found Chalk Outline, I chose it because it was the best one out of the ones I had seen and it just fit with what I wanted to do. I chose Baskerville for my text because I really like the numbers and I wanted an old style font but nothing boring and I think Baskerville is just that. When you can see just the bar and food names, I didnâ&#x20AC;&#x2122;t want it to be just wood behind it.

I thought about continuing with the chalk idea so I made it look like things had been previously erased and then the â&#x20AC;&#x2DC;new barsâ&#x20AC;&#x2122; had just been written in. Once you tap on the bar or food, all the information on it shows up. I chose my color palette because I had been trying to choose between pink or blue and then I found one with both colors so I did that one. I liked the pink because it was easy to see again the dark woof and I like the blue because it is a nice contrast to the pink. I made all the information and drink specials in blue and then the food in pink so you could distinguish what things were.

The End!