Choi's Gallery vol. 16

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/ the world's best graphics / Vol. 16 /


Campaign /

Dexia

This is a print campaign for the bank Dexia Crediop, made with 'Coin Art' technique, reproducing a train, wind turbines, a trellis and Dexia Crediop bond's interest rates that finance works and utility projects of public interest.

// Client_Dexia Crediop // Studio_Happycentro // Country_Italia


Campaign

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/ the world's best graphics / Vol. 16 /

IS Cards

IS Creative Studio is a Madrid-based design

// Client_IS Creative Studio

consultancy, operating in a global marketplace.

// Studio_IS Creative Studio // Designer_Richars Meza

Founded in 2010, the concept and goal of IS Creative Studio is to be an important platform for creativity and design with simplicity as the operating philosophy. I.S. stands for Ingrediente Secreto (Spanish for 'Secret Ingredient'). The brief was to create a bold minimalistic logotype that can capture the simplicity philosophy on their graphic identity. For the business cards I wanted original design, very attractive to people, that works almost like a design object. For the logotype I started covering some of the typography, and ended covering all with two black stripes. We added the register trademark when we realized that it helps to remind that there is something behind the black. With the business cards, even though we liked the black & white design, we realise that it need a little colour, but we didn't want to add a new corporate colour so we decided to paint the sides. I ended painting them myself with an old airbrush I used back at design school.

// Country_Spain


Photographer_ Jonathan Farnham

Comedy Carpet, Blackpool

The Comedy Carpet is a permanent celebration of the history of British comedy, with each step offering jokes, catchphrases and sketches from comedians and comic writers from the heyday of music hall to the present day. Commissioned by Blackpool Council it is constructed from granite and concrete and located directly outside the famous Blackpool Tower on the town's seafront.

// Client_Blackpool Council // Studio_Gordon Young, Why Not Associates // Photography_Jonathan Farnham, Why Not Associates // Country_UK


Gallery Vol. 16 / 053


Identity /

Seobra

Seobra is a company that helps businesses with

boxes and palettes. These go through the different

// Client_Seobra

marketing on the Internet, through a technical

stages, and are finally processed through the factory,

// Studio_Ghost

review of websites and content strategies to

which is the production stage with SEM and SEO

// Country_Norway

increase visibility. We have developed a unique

(Internet marketing optimisation). Throughout the

logotype and a playful colour palette. The logotype

process, the different stages are closely observed

has an unconventional form that establishes the

and analysed by the tower (Override Process Seobra)

professional as well as maintaining the informal.

and reported to the boat (Communications Client /

Seobra had a need to describe their working methods

Seobra). Everything is drawn in isometric perspective

and process. The illustration shows the complete

and acts as a single object, and puts in context. They

cycle in Seobra's work process, where the information

form a colourful and exciting landscape on a

about the company on the Internet is shown as

complicated topic.


identity

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A Sound Engineer

identity for Daniel Knoll, a sound engineer. The

// Client_Daniel Knoll // Designer_ Julia Vogel

design was inspired by the typical LED meters of

// Country_Germany

With a very small budget I designed the visual

mixing consoles, visualising sound peaks. Since I avoided colours to keep the printing costs low, I focused on a strong black and white contrast instead. Digitally used, the logo turns dynamic. The letters start to behave just like the moving LEDs of a mixing console.


identity

_Brochure

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Upii Cupcakes

Upii Cupcakes has established a great reputation

communication. Upii is a cupcake company which caters

// Client_Upii

among party lovers and sweet consumers.

for a wide range of clients from children's parties to

Celebration has always been the core of the

weddings.

// Designer_Rejane Dal Bello // Country_The Netherlands

company's vision, which is translated in its visual

_Business Cards


/ the world's best graphics / Vol. 16 /

_Poster

_Stickers


identity

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Illustration

Rubber Soul

Illustrations in a corporate book for the tyre manufacturer Goodyear-Dunlop. The Munich-based agency Anziger Wüeschner Rasp asked me to draw in the freestyle section of the book. I was free to do whatever popped up in my mind when I thought of Dunlop, so I played with the graduate title and the poster of the movie where Dustin Hoffman's character asks if Mrs Robinson wants to seduce him. Commercials always seduce, and rubber is a nice little fetish you should try.

// Client_Goodyear Dunlop // Agency_Anziger Wüschner Rasp // Designer/Illustrator_Frank Höhne // Country_Germany

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Michelberger 35% & 45%

The first product from the Michelberger Booze

The brand lives in the world of old German fairy tales

// Client_Michelberger Booze Company

Company, based in Berlin, is a pair of herbal

and so one bottle is set in a forest and the other in the

// Studio_Michelberger Hotel

schnapps drinks based on two old German recipes.

mountain so as to reflect the qualities of the respective

Michelberger 35% is a golden liquid - a herbal liquor,

drinks. A drink is like a mask; it lets you feel something

smooth, earthy and warming, and Michelberger 45%

else or even become someone else, and so the visual

// Creat Director/Designer_Azar Kazimir // Photographer_Nico Hesselmann // Country_Germany

is a herbal distillate - clear, airy and invigorating. The

concept is based around two masks - a wolf in the

drinks are a complementary pair, so the designs are

forest and a bird in the mountains.

more or less a symmetrical reflection of one another.

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/ the world's best graphics / Vol. 16 /

One for All — Long Live The Queen

My dad has been a beekeeper for 25 years. My

or creating specialist literature.

// School_University of applied sciences Würzburg

main goal was to extend my small knowledge

Honeybees should simply be perceived as aesthetic

// 1st Examiner_Professor Christoph Barth

of these fantastic creatures and to learn more

creatures, achieving incredible things during their

about their aesthetics and ingenuity. I wanted to

short life span. The result of my work are seven books,

// 2nd Examiner_Professor Gertrud Nolte // Copywriter/Designer_Stefanie Golla

share my findings on these fascinating insects

hanging in a top-bar hive. When opened, you’ll hear

// Country_Germany

in photographs and texts. I tried to cover classic

the unique humming of a swarm of bees.

topics without getting lost in the depths of biology


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