McGarry Estate Bedford Hills Squirrel Hill, 577 Harris Road Bedford Hills, NY J U N E 2 02 2
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Christie’s International Real Estate Westchester and Hudson Valley Christie’s International Real Estate’s brokerage in Westchester and Hudson Valley, New York, serves clients in Westchester, Rockland and Orange Counties. The brokerage consists of a seasoned team of experts, both in the art of marketing luxury real estate and the delivery of exceptional client services. Operating under the Christie’s brand, the Westchester and Hudson Valley brokerage’s offices, with locations in Chappaqua, Scarsdale, New City and Nyack, represent the finest properties in the region, including great estates, single-family homes, condominiums, and equestrian and golf properties.
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@properties | Christie’s International Real Estate The December 2021 acquisition of Christie’s International Real Estate by @properties brings cutting edge technology and award-winning marketing initiatives to the venerable global luxury real estate network. A top 5 independent brokerage firm in the United States, @properties is also one of the real estate industry’s most closely watched innovators, having developed a world class brokerage technology platform. In addition, its luxury sales and marketing programs have catapulted @properties to the top of the competitive Chicago residential market, where it has held the #1 market share for the past 13 years. @properties stewardship of the Christie’s International Real Estate brand delivers numerous tangible benefits for our network of 140 affiliates, 940 offices, 30,000 agents and their clients. Already in the first quarter of 2022, the Christie’s International Real Estate network has expanded to include the top independent luxury brokerage firms in Chicago, Northern California, and Atlanta. Enhanced marketing, cutting edge technology, media partnerships and an energized relationship with Christie’s auctions and private sales creates unique opportunities that distinguishes Christie’s International Real Estate as the world’s preeminent luxury real estate company.
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Christie’s is synonymous with the world’s most coveted art and luxury items, and Christie’s International Real Estate leverages its connection to the iconic auction house to benefit our clients in a number of ways.
ART & LUXURY
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Artfully Aligned Since 1766, Christie’s world-renowned auctions and private sales have captivated a global audience of luxury collectors and aficionados. Today, the venerable institution has a physical presence in 46 countries with flagship international sales hubs in New York, London, Hong Kong, Paris, and Geneva. In recent years, Christie’s has achieved the world record price for an artwork at auction, a single collection sale, a work by a living artist, and an NFT sale. Christie’s International Real Estate maintains a close partnership with Christie’s, creating unique marketing opportunities and synergies between the worlds of high-end real estate, art and luxury goods.
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Exclusive Properties: Christie’s International Real Estate Success • T hrough its network of leading real estate brokers and its New York City brokerage, Christie’s International Real Estate is the global authority in the marketing and selling of luxury residential properties. • Network achieved approximately US$500 billion in sales over the last five years and more than 52 million website visits annually • Corporate offices in New York, London, Hong Kong, and Los Angeles
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Sales Highlights Villa Infinity Anse des Cayes, Saint Barthélemy, US$18,231,450 Sibarth Real Estate
SkyPine Estate (bottom right) Lake Coeur d’Alene, Idaho, US$27,500,000 Strand Hill Properties 1660 South Ocean Boulevard Manalapan, Florida, US$39,000,000 Premier Estates Properties (left page)
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istie's International Real Estate
Christie's Auction House
offices
10 salerooms
countries and territories
46 countries
• • as of March 1st, 2021
Christie's International Real Estate Across the Globe. Christie's International Real Estate
Christie's Auction House
940 offices 48 countries and territories
10 salerooms 46 countries
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Christie’s Auction House Salerooms Christie's International Real Estate Office Locations Christie's International Real Estate Affiliate Locations
Curated Network of Real Estate Specialists Representing
˜10,000
Number of Luxury Properties Worldwide
˜US$500B
US$38B
Value of Luxury
Properties Worldwide
Properties by price (number of properties)
Real Estate Sales Over the Last Five Years
Properties by region (value of properties)
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International Real Estate Significant Sales One Beacon Court PH 51&52 | New York, NY | US$30,500,000
The New York penthouse of famed financier Steve Cohen of AIG Capital, One Beacon Court sold with the expertise and guidance of Christie’s International Real Estate top broker Erin Boisson Aries. After being listed with multiple firms, Erin and her team became the family’s trusted real estate advisors and sold the penthouse for over $30 Million, making it one of the highest priced sales in Manhattan in 2021.
Darlington Mansion | Mahwah, NJ | US$26,000,000
Constructed in 1907 for the Crocker Family, founder of the Pacific Railroad and Wells Fargo Bank, this 50,000 square foot manor on 12.5 acres underwent a 7-year restoration. Sold in December 2021, the property was a record for the most expensive sale in New Jersey.
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Horsethief Basin Ranch | Lewiston, MT | US$17,900,000
A 7,000-acre worki ng cattle ranch with grasslands, timberlands, streams and abundant wildlife. At the heart of the ranch is a luxurious 8,000 square foot custom log home, guest cabins, riding arena, corrals, and barns.
Villa RKK | Petite Saline , St. Bar ths | US$18,000,000
Overlooking Lorient Bay, this Caribbean jewel is a compound on 3 private acres featuring a spectacular main villa, a guest house, tennis, gym, and incredible infinity pool with breathtaking views over the bay.
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McGarry Estate Bedford Hills Located in the prestigious town of Bedford Hills, New York, and privately situated off a winding road, is Squirrel Hill, a remarkable estate positioned on 12 glorious acres in the Westchester countryside. Surrounded by forest, streams, ancient stone walls, rolling lawns, rock croppings, and specimen trees, Squirrel Hill is anchored by a charming main house in the Georgian revival style dating to the 1920s. Fully restored in the early 2000s, the approximately 6000 square foot manor, positioned on the property’s highest hilltop peak, offers refined country living with its veranda, sunroom & screened in porches, formal living areas, country kitchen, and convivial family areas. With restored original architectural details, and recent additions, the house retains its historic character while offering modern convenience and gathering spaces for today’s lifestyle. Located on the home’s upper 2 floors are the private quarters including a wonderful primary suite with 2 baths and dressing rooms, library, and 5 additional bedrooms for family or guests all with lovely views of the bucolic grounds. Just down the hill from the main house, and accessed via its own private drive, is The Barn, the property’s second residence. This retrofitted horse barn, fully transformed during the estate’s renovations, provides additional ample living space for visiting guests or can be easily enjoyed as a retreat for gaming, reading, or place for entertaining. Rustic, with a casual elegance, The Barn, offering 5 generous bedrooms, is accented by original post and beams, sliding barn doors, and newly constructed kitchen and baths. Adding to the allure of the estate are its grounds and gardens. A serene setting amid a rolling topography, the property has been carefully maintained and cultivated throughout its history. With a touch of whimsy and sense of place, walking paths beckon to explore the estate’s formal gardens and woods, shaded sitting areas and gazebo allow for quiet contemplation, and expansive lawns are bordered by lovely allees of trees and hedges. For recreation is the estate’s substantial swimming pool with adjacent cabana that takes in wonderful views of the landscape. A rare gem, Squirrel Hill is ideal for both a permanent residence or country retreat and is within close proximity to New York City and the best of the Westchester County lifestyle.
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Our Experienced Team
Chris Lim President, Head of Brand Growth @properties & Christie’s International Real Estate | Chicago, Illinois
Chris Lim is president, head of brand growth for @ properties, one of the nation’s top 10 residential brokerage firms. In his role, he leads the expansion of @properties’ franchise business as well as @properties-owned Christie’s International Real Estate. As a real estate entrepreneur with over two decades of industry experience, prior to joining @ properties, Chris was the founder of Climb Real Estate, a leading San Francisco based residential brokerage that sold to Realogy Holdings in 2016. Originally from northern New Jersey, Chris graduated with honors from the University of Richmond and held positions in advertising and finance before starting his real estate career.
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Seth Watsky Vice President, Christie’s Services Christie’s International Real Estate, New York, NY
Gladys DiSisto Licensed Real Estate Associate Broker Christie’s International Real Estate | Westchester Hudson Valley Chappaqua, New York
Seth Watsky is Vice President of Christie’s Services for Christie’s International Real Estate. An 11-year
Gladys DiSisto a Licensed Real Estate Associate
veteran of Christie’s, Seth began his career as a
Broker for over 40 years, brings to her profession
Senior Client Service Representative in the Client
the ideal combination of personal warmth,
Service Department from 2010–2014.
consummate negotiating skills, and extensive knowledge in all phases of construction – whether
In September 2014, Seth joined Christie’s
a grand scale new colonial or the renovation of
International Real Estate as the Affiliate Services
a quaint cottage. Highly respected by her peers
and Marketing Coordinator for the Northeast
for her integrity and grace under fire, Gladys
Region. As of April 2018, he was appointed to
personifies the best the industry has to offer.
Associate Vice President, Client Relationship Manager. Most recently, he was promoted to his
Gladys holds multiple industry designations such
current role of Vice President, Christie’s Services,
as the Graduate, REALTOR® Institute (GRI) and
where he will manage the relationship between the
Certified Residential Specialist (CRS) as well as
auction house and real estate network.
several industry accolades through her career. She is a member of the Hudson Gateway Association of
Originally from Westchester County, NY, Seth
Realtors, the Westchester County Board of Realtors,
graduated from Pace University’s Manhattan
and the New York State Association of Realtors.
campus with a degree in Theatre Arts and is a licensed New York Real Estate Salesperson.
A resident of Chappaqua for 37 years, she is the mother of two Greely graduates and the wife of on of Westchester’s premier builders. She is a proud member of the Women’s Association of St. John and St. Mary. Her fluency in Spanish and Italian helps Gladys extend her network of clients and connections in the real estate industry.
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Our Bespoke Marketing Program Reserved for exclusive homes in the top 10 percent of a market, properties enrolled in our Bespoke Marketing Program benefit from high-impact marketing opportunities that reach Christie’s clients and qualified potential buyers around the world. With marketing tailored to each property, our campaigns tell a unique story for each property in a way that is original, effective, and broadly appealing. From personalized introductions to potential buyers from auction house specialists to prominent exposure on video screens at salerooms, these properties receive privileged attention and incomparable global exposure. Our ability to make personal introductions between clients of Christie’s and Christie’s International Real Estate creates a synergy between the worlds of art and real estate, and is the foundation of our world-class platform for the highly targeted marketing of noteworthy properties.
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Christie’s International Real Estate Westchester Hudson Valley Marketing Services - Listing in OneKey MLS – Upon Listing - B roker’s Open Event – Upon listing to be hosted by Gladys with prior approval of the client - Local PR release – Upon listing and coordinated along with our PR partners at Magrino PR - Targeted Digital E-Card – sent to our proprietary list of clients, top agents and strategic partners, upon listing - Property will be showcased in our NYC office at 1 Rockefeller Center as well as our local office locations throughout NY and NJ
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JULY
SEPTEMBER – OCTOBER
Photography Professional photography including drone technology taken of property to be used in marketing collateral and CIRE digital initiatives. Videography Custom cinematic video tour of the property to be featured on the CIRE website & CIRE YouTube, Vimeo Channels, and social media.* Digital Search engine optimized property web page on the CIRE website (christiesrealestate.com). WebAd will include hi-res images, property description, features, video, and virtual tour, and contact information Boosted search results on Google and other search engines. Property included within Featured Properties section, which is linked directly from the ChristiesRealEstate.com homepage.*** 15 – 20 second video clip featured on homepage image carousel.*** A “Featured Property” callout on Search Results page.***
Advertising Advertising campaign in high profile publications. While this campaign will be finalized after listing, magazines we are considering for this opportunity are the following:
SEPTEMBER Christie’s Client Outreach In partnership with Christie’s client development department, we will identify and target top clients through a direct mail campaign.
- Modern Luxury New York - Architectural Digest - Luxe Magazine - Financial Times
Marketing Services Inclusion of property in the Christie’s International Real Estate top client newsletter; sent to 15,000 Christie’s clients. Inclusion within Art & Walls: a newsletter sent to Christie’s top business getters worldwide Editorial feature on property published to the Christie’s Stories online magazine through the Christie’s site. Advertising Monthly coop advertising featured in the Wall Street Journal, Financial Times & New York Times. 1 month with a large spotlight ad on the property in all publications.****
NOVEMBER - DECEMBER Pull up banner of property displayed in the lobbies of Christie’s Rockefeller, King Street & Dubai salerooms.
Preferred placement on the Search Results page for the property location.***
2022 JUNE
J U LY
AUGUST
JULY Marketing Services Enhanced property web ad on Christie’s International Real Estate website. This search engine optimized web ad to include embedded full length property video, high resolution images, property description and contact details.*** Promotion on CIRE lifestyle blog, Luxury Defined www.luxurydefined.com, with original content produced by skilled inhouse writers.*** Promotions on corporate social media channels such as: Facebook, Twitter, Instagram, and Pinterest.*** Full length property video embedded featured on the Christie’s International Real Estate YouTube and Vimeo channels.***
International Syndication to Partner Websites Property promotion on premium partner websites sent from CIRE Website*** - W all Street Journal: WSJ.com, Europe.wsj.com, Asia.wsj.com, - Mansion Global (English, Chinese, Spanish) - CountryLife.co.uk - Propgoluxury.com (U.S. and Asia) - NYTimes.com, Cn.nytimes.com (China) - Financial Times - Zaobao (China) Public Relations Press release to be completed at time of re-listing. Followed by ongoing public relations support throughout duration of listing with the assistance of PR partners in NYC and London following initial announcement.***
SEPTEMBER
OCTOBER
DE C E M B E R
Q4
AUGUST
FALL
Custom Brochure CIRE to create a 8-page brochure, highlighting provenance of estate and featuring hi-res images and property description. Brochure will be distributed to Christie’s offices and salerooms worldwide, and to headquarter offices of exclusive CIRE affiliates internationally.
Christie’s Global Event Exposure 2-page spread in custom Christie’s International Real Estate (CIRE) Luxury Living event booklets distributed to Christie’s clients at the upcoming auctions shown below:
Christie’s Auction House Exposure Property video clip on large screens at Christie’s Rockefeller Center, New York; Christie’s King Street, London; and Christie’s Alexandra House, Hong Kong* Property Brochure displayed at New York, King Street London & Hong Kong Salerooms* Full page property ads in Christie’s Sale Catalogues** Advertising Programmatic Digital Banner Ad Campaign syndicated to the Google Display Network. Advertisements displayed on the New York Times, Financial Times & Wall Street Journal
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NOV EM BER
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hristie’s Dubai Sales C Islamic Art London Sales Hong Kong Spring Sales Geneva Spring Sales C ontemporary Indian Art Sales Russian Art Summer Sales Concours d’Elegance Auto Week: Pebble Beach, California - M umbai Indian Art Sales Other event exposure with materials on property provided as available
Bespoke Marketing Plan Upon listing your property with Christie’s International Real Estate, we will market the McGarry Estate through a high level and international suite of marketing services. The marketing plan shown here has been created for the property and an exact timeline will be finalized upon listing.
SPRING Christie’s Global Event Exposure 2-page spread in custom Christie’s International Real Estate (CIRE) Luxury Living event booklets distributed to Christie’s clients at the upcoming auctions shown below: -
hristie’s Dubai Sales C Islamic Art London Sales Hong Kong Spring Sales Geneva Spring Sales Contemporary Indian Art Sales Russian Art Summer Sales Concours d’Elegance Auto Week: Pebble Beach, California Mumbai Indian Art Sales
Other event exposure with materials on property provided as available.
2023 JA N UA RY
F EBRUA RY
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M A RCH
A PR IL
Q3
AUGUST
M AY
JUNE
Q2
SEPTEMBER
OCTOBER
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Magazine Standing recurring full-page ads in Christie’s International Real Estate Quarterly magazine Distributed throughout CIRE affiliate network, 45,000 subscribers, and to Christie’s Inc. global salerooms and offices. Q4 Q1 Q2 Q3
October – Dec 2022 January – March 2023 April – June 2023 July – September 2023 * Ongoing throughout duration of listing term
6-page editorial feature on the property in the CIRE Quarterly Magazine:
** As available *** July 2022 Ongoing **** Monthly starting September 2022
Q4 October – Dec 2022
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Christie’s Auction House Displays The McGarry Estate will be prominently displayed through banners, video montages and Luxury Living booklets at important auctions and salerooms worldwide.
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Print Collateral We will showcase The McGarry Estate within the following publications: Christie’s International Real Estate Magazine: A quarterly magazine sent to 45,000 subscribers. Luxury Edition: An annual publication dedicated to the most significant properties and sent to 6,000 top Christie’s clients. Custom Dedicated Property Book: Designed by CIRE’s team of graphic designers, we will create a custom property book which will be distributed to top Christie’s clients identified as prospective buyers 8 page Property Brochure: To be displayed at Christie’s salerooms worldwide and distributed to CIRE affiliate offices internationally.
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Digital Promotion The McGarry Estate can be showcased on the following sites and platforms: christiesrealestate.com luxurydefined.com christies.com Luxury Living newsletters Facebook Twitter Instagram Pinterest LinkedIn
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Targeted Public Relations & Advertising Strategies Should a public relations campaign become a part of our strategy for the McGarry Estate, properties in our portfolio, especially those with great stories to tell such as this property, are routinely chosen for features in the world’s leading publications.
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Events In partnership with Christie’s, we can arrange special events or client previews at the property. We also participate in luxury lifestyle events internationally. Wherever we are present, can showcase The McGarry Estate in our collateral and video presentations.
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Comparable Properties in Northern Westchester
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69 Chestnut Ridge Road, Mount Kisco 7beds, 10 baths, 11,648sq ft, 10.27acres Pool, hot tub guest house Listprice: $4.95 Million Pending Sale
191 Broad Brook Road, Bedford Hills 5beds, 6& 2 ½ baths, 5.5acres, 8,554 sq ft Pool, GuestHouse, 2 garages, par3golfcourse Listprice: $4.475Million Active
24 Oregon Road, Mount Kisco 7beds, 6.5 baths, 6,267 sq ft, 6.3acres Full restored, pool, formal gardens Listed: $8.995 Million Active
10 Broad Brook Road, Bedford Hills 6beds, 5 & 2 1/2 baths, 6.34 acres, 8,716 sq ft Guesthouse, studio-apt, tennis, pool, pool house Sold: $4.85Million Original list price $4.995 Million
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132-136 S Bedford Road, Pound Ridge 6beds, 5.5baths, 6,006 sq ft, 40acres Pool, pool house, caretakers’ cottage, greenhouse Listed: $7.995 Million Active
59 W Patent Road, Bedford Hills 5 beds, 6 & 4 1/2 baths, 5,005sq ft,8.9 acres Pool, Cabana, Tennis, GuestHouse, Barn Listed: $5.995Million Pending Sale
142 Clinton Road, Bedford Hills 4 beds, 6 & 4 ½ baths, 7190 sq ft, 13 acres Pool, barn, greenhouse, tennis, pond Sold: $8.5 Million 6/9/2022 Listed: $8.5 Million
382 Harris Road, Bedford Hills 5beds, 11 baths, 9,000 sq ft, 28 acres Guesthouse, equestrian facilities Listed: $8 Million
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Conclusion We trust this proposal expresses our commitment to the private sale of McGarry Estate. Our entire team would like to assure you that we will apply our superlative standards toward achieving the highest results on your behalf and making this sale process as seamless as possible. Any successful real estate sale involves an ongoing and open dialogue, and we look forward to further discussing pricing and our ideas with you.
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London 8 King Street, St. James’s London, SW1Y6QT, UK +44 20 3824 1951
New York 20 Rockefeller Plaza New York, NY, 10020, USA +1 877 745 5574
Chicago 806 N. Peoria St. Suite 100 Chicago, IL, 60642, USA +1 312 254 0200
christiesrealestate.com